Shows
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersHow To Build a LinkedIn Company Page That Actually GrowsIf you're struggling to grow your LinkedIn Company Page, this episode is for you. In this episode, Michelle J Raymond dives into the essential 4C's framework for growing your LinkedIn Company Page. Key moments in this episode - 00:00 Introduction: Is Your Company Page Built to Grow?01:10 Understanding the Four C's Framework04:09 Clarity: Defining Ownership and Audience06:19 Content: Crafting Engaging Posts09:32 Community: Building Connections and Engagement13:49 Cadence: Maintaining Consistency and Reporting15:27 Conclusion: Implementing the Four C's for SuccessCONNECT WITH MICHELLE J...
2026-02-1018 min
Literacy in Color: A Science of Reading Aligned Podcast for Educators75. Bringing Word Inquiry to Life with Picture Books with Fiona Hamilton, Lauren Hateley-Crowe and Angela Brienza of Engage with the Page & Search EngageReturning guest Fiona Hamilton, an international literacy consultant and founder of Word Torque, unites with her partners Lauren Hateley-Crowe and Angela Brienza – the team behind Engage with the Page and Search Engage. Together, they help teachers bring meaningful, joyful word inquiry into their daily read-alouds.Together, they unpack how their collaboration began, why picture books are such powerful anchors for word study, and how educators can move beyond isolated, word study routines toward integrated literacy instruction that builds spelling, vocabulary, decoding, and deep curiosity.Key Takeaways:What “word inquiry” really meansHow picture books are rich s...
2026-01-0648 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Marketing for Small Businesses: Profile vs. Company PageIf you're a consultant, solopreneur, or running a lean team, knowing where to focus your LinkedIn efforts can be the difference between staying invisible and building a brand that wins business. LinkedIn expert Michelle J Raymond breaks down the strengths of both your personal profile and your Company Page and how to use them together to build trust, credibility, and consistent results.Key moments in this episode - 00:00 LinkedIn Marketing for Small Businesses00:52 LinkedIn Profile vs. Company Page01:12 Understanding the Power of Two05:46 Practical LinkedIn Tips for Small...
2025-08-2617 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersWhy Your LinkedIn Company Page Isn't Working (Plus 5 Quick Fixes)Is your LinkedIn Company Page stuck in silence? LinkedIn Pages expert Michelle J Raymond breaks down the five biggest mistakes B2B brands make and what to do instead to drive real engagement, visibility, and results.Key moments in this episode - 00:00 Why Your LinkedIn Company Page is Invisible02:17 Unoptimised LinkedIn Page Setup04:10 Boring LinkedIn Company Page Content06:23 LinkedIn Unoriginal Content08:40 Broadcasting Instead of Engaging10:08 Don't Hide Your Employees12:06 Take Action on LinkedInCONNECT WITH MICHELLE J RAYMOND Michelle J Raymond...
2025-06-0313 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersWhy No One Follows Your LinkedIn Page (What to Do About It)Struggling to grow your LinkedIn Company Page? In this episode, LinkedIn strategist Michelle J Raymond shares the top four reasons your Page isn’t gaining traction. From lack of strategy to inconsistent content, and what to do to finally see results. Discover how B2B businesses can get back on track, even with limited time and resources.Key moments in this episode - 00:00 Tackling Company Page Frustrations03:30 LinkedIn Company Page Strategy07:08 Keeping Up with LinkedIn Changes10:46 Consistency in Content Creation on LinkedIn15:28 Evaluating Team Capacity17:21 LinkedIn...
2025-05-1322 min
Living Magically PodcastThe Pink Moon's Illuminating Power | Energy & Astrology Update | Magical Michelle OrwickSend us a textMercury finally stations direct, offering a collective sigh of relief after three intense weeks of retrograde motion. Yet we're not completely out of the woods—Venus retrograde continues, keeping us firmly in a period of deep life review, especially for those with Taurus or Libra placements in their charts.The transition from Mercury retrograde in Aries back to Pisces has left many of us feeling like we're waking from a dream, uncertain about what's real and what isn't in our lives. This dreamlike quality lingers as we approach this weekend's Full Mo...
2025-04-0816 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersWhy No One Engages with your LinkedIn Company Page (and How to fix it)We can't just blame the LinkedIn algorithm for poor Company Page engagement rates. Let's explore content fails and strategies on how to fix these common mistakes for your Company Page. If you are a LinkedIn Company Page admin or B2B Marketer this episode is a must listen for your B2B brand. Key moments in this episode - 00:00 LinkedIn Company Page Engagement01:18 Understanding LinkedIn's Algorithm Challenges02:59 Common Mistakes in LinkedIn Page Content Strategy05:53 The Power of Demand Generation Content on LinkedIn12:01 How to fix your Company Page c...
2025-03-0419 min
Go Go GROW - Business Scale-Up Coaching PodcastSolving the Founder’s Dilemma – Scale Beyond Founder Led SalesWelcome to another coaching episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.I had the pleasure of guesting on the Sales Management Podcast with Host Cory Bray in the summer of 2023 and we explored The Founder’s Dilemma.What is The Founder’s Dilemma? It is perhaps the most important challenge for early-stage business growth, moving the sales function from founder-led to building a sales organization. It is also the...
2025-02-0548 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersHow to Grow LinkedIn Company Page Followers FastLearn why having the most LinkedIn Company Page followers can set your brand apart by establishing social proof, credibility, and industry leadership. Discover how to transform your company's presence on LinkedIn, attract new followers, and engage your audience better. Key moments in this episode - 00:00 Importance of LinkedIn Company Page Followers01:16 Why Page Followers Matter 04:43 Audit Your LinkedIn Company Page 08:49 LinkedIn Content for Follower Growth 13:58 The Power of Two 17:03 Action Steps CONNECT WITH MICHELLE J RAYMOND Michelle J Raymond on LinkedIn Book a free intr...
2025-01-2818 min
Go Go GROW - Business Scale-Up Coaching PodcastMoving the Needle for Female Founders with Nomiki PetrollaWelcome to another trailblazing episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.Our Guest Expert for this episode is Nomiki Petrolla - a modern day Renaissance Woman. Nomiki is a tech founder, accelerator builder, Mom of 4, speaker, university educator and leader in the 0 to $1M ARR tech space.As founder of PDS Lab, a tech accelerator for women, and Theanna, a platform activating female tech founders from $0 to $1M...
2025-01-2339 min
Go Go GROW - Business Scale-Up Coaching PodcastThe Power and Pitfalls of Gen AI for GTM Welcome to another innovative episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability. Michelle flies solo this episode to explore GTM – Go to Market – for small and medium sized businesses through the lens of generative AI. We bust through common misconceptions and highlight its powerful potential to boost revenue and reduce expenses by enabling you to expand your sales and marketing capabilities, supercharge research and data analysis and streamline process through automations.
2025-01-1635 min
Go Go GROW - Business Scale-Up Coaching PodcastNetwork your Way to a Stronger Business, Richer Life with Miguel CamargoWelcome to another collaborative episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability. Guest Expert Miguel Camargo joined the show to talk about… people. Connecting with people. Authentically. Transparently. In this genuine conversation, Miguel and Michelle discuss how a desire to connect without a hidden agenda helps build a better room, a better business and a richer life. With 14+ years in the financial sector, Miguel founded FLOW Networking Group (Future Le...
2025-01-0844 min
Consider Yourself HuggedHug 192 Page Turners and Life Changers: Lessons from Our Favorite Books!Welcome back! Today, Michelle and I are so excited to share something new—a book club! We’re diving into stories that inspire and impact us, blending fun and learning along the way. We’re starting with two very different books: Lisa Marie Presley and Riley Keough’s From Here to the Great Unknown and Corrie Ten Boom’s The Hiding Place.We’ll be talking about the lessons these books taught us, how they’ve influenced our perspectives, and how they might resonate with you. Whether you’re a bookworm, audiobook lover, or just curious, we’d love for you to join us on...
2025-01-0831 min
Go Go GROW - Business Scale-Up Coaching PodcastHappy New Year! Bring in 2025 with Michelle Page, RevenueChasers & Go Go GROW Podcast🤝 🤝 Connect with Go Go GROW’s Host Michelle Page! 🤝 🤝Connect directly with Michelle Page (that’s me!) with specific questions or requests for consultation and let’s Go Go GROW together!Help out your fellow entrepreneurs and please share Go Go GROW podcast with someone who will find value as they build, grow and scale their business.Comment and share your thoughts, questions, reactions and requests for the content YOU want see on future episodes – happy to serve up exactly what you need!Subscribe so you see new episodes as they are released and ple...
2024-12-3101 min
Go Go GROW - Business Scale-Up Coaching PodcastHappy Holidays from Michelle Page, RevenueChasers & Go Go GROW PodcastHappy Holidays! 🤝 🤝 Connect with Go Go GROW’s Host Michelle Page! 🤝 🤝Connect directly with Michelle Page (that’s me!) with specific questions or requests for consultation and let’s Go Go GROW together! Help out your fellow entrepreneurs and please share Go Go GROW podcast with someone who will find value as they build, grow and scale their business. Comment and share your thoughts, questions, reactions and requests for the content YOU want see on future episodes – happy to serve up exactly what you need! Subscribe so you see new episodes as they are released and please rate us a...
2024-12-2401 min
Go Go GROW - Business Scale-Up Coaching PodcastBuild a Scalable Business Rooted in Your Passion with Joe JamisonJoining the episode today to discuss how to turn your passion into a scalable business is Guest Expert Joe Jamison, Founder of VisitAble LLC.Joe found his entrepreneurial purpose rooted in his passion for blazing a better experience for others than he and his family have lived.Joe’s father is a paraplegic and has used a wheelchair Joe’s entire life. Seeing the stark difference in personal interactions or accessibility based on a lack of disability inclusion or awareness, he is on a mission to change that with disability inclusion training, certification programs and accr...
2024-12-1239 min
Go Go GROW - Business Scale-Up Coaching PodcastExecutive Time Management: Intentional or Emergent? with Dasha TyshlekWelcome to another timely episode of Go Go Grow Business Growth Podcast, hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.Guest Expert Dasha Tyshlek returns to Go Go GROW to share her strategies for successful Executive Time Management. Dasha is Founder and CEO of StratCraft Partners and an expert at strategy formulation, strategic planning, and leading transformation.Her passion is in working with founders and their top-talent on developing a path for growth. A common denominator with her clients has been the desire to prioritize...
2024-12-0539 min
Go Go GROW - Business Scale-Up Coaching PodcastAsk Better Questions, Get Better Data with Arik & Derek JohnsonGuest Experts Arik Johnson & Derek Johnson of Aurora WDC, and authors of the captivating book “The Missionary and The Mercenary” join the discussion today to explore the intriguing worlds of business strategy, competitive intelligence, and sustainable growth stemming from the common denominator of DATA.So much to unpack on these topics! To make data-driven decisions for your business, GTM strategy, operational efficiencies, profitability and sales and marketing optimization, you need the right ANSWERS to the right QUESTIONS. How do you know what questions you need to ask and how to guide your customers and...
2024-12-0349 min
Go Go GROW - Business Scale-Up Coaching PodcastMilitary Training Impacts Entrepreneurial Success with Chris BudihasGuest Expert Chris Budihas joined the show just days into retirement from 36 years of military service as a former Marine and Army Colonel. We explored parallels between military and business strategy and emphasized the importance of understanding problems, setting long-term visions, and incorporating feedback loops.Chris’s transition from military to business includes founding two businesses, hosting multiple TV shows and active community advocate and volunteer work..He founded AdvantEdge Strategy & Solutions LLC, focused on consulting, leader and business development, and strategic planning, development & implementation, as well as Guardians Fortress, inspired in response to school sh...
2024-11-251h 03
Go Go GROW - Business Scale-Up Coaching PodcastFinances, Operations & Barriers to Growth with Richard VeltreRichard Veltre joins this episode as the Guest Expert to discuss the critical balance between Operations and Finance in growing companies and share insights on navigating complexities to ensure efficiency and integrity remain intact through the growth process.Richard is Founder of The Veltre Group, a CPA and Fractional CFO as well as Co-Host of Books & The Biz Podcast. He offers a “no strings attached” 30-minute consultation to chat about your organizational questions and challenges.Whether you are setting up your organizational legal structure, pivoting your financial goals and timing, hiring or expanding your accounting and...
2024-11-2054 min
Go Go GROW - Business Scale-Up Coaching PodcastSix Truths About Building Your Sales Organization Welcome to another resource rich episode of Go Go Grow Business Growth Podcast! Host Michelle Page flies solo this episode to share coaching gold on the essentials of scaling sales operations for your business. If you are navigating the uncertain waters of transitioning from founder-led sales to a more robust sales organization and sales strategy, grab your favorite note taking device and let’s get started! “You need to think about what medium you're going to use and how to coordinate all the different mediums to have the same message to the...
2024-11-1543 min
Go Go GROW - Business Scale-Up Coaching PodcastDance, Lead, Scale, Innovate with Carol FraserCarol Fraser is the Creator of Dancing Leaders as well as CEO of C4 Talent and Creator of Dancing Leaders, joins the show to discuss swing dancing, leadership development and emotional intelligence.We explore emotional intelligence – self-awareness and understanding of the impact of your emotions on others – and how to develop this critical skill for fostering effective leadership and enhancing teamwork, all through swing dancing!💡 Key concepts and takeaways: 💡 🔹 Experiential learning (doing & muscle memory) retention > auditory and visual learning🔹 Emotional intelligence linked to better communication, quick thinking, quicker recovery, innovation and c...
2024-11-1342 min
Go Go GROW - Business Scale-Up Coaching PodcastQB or Owner’s Box? Build Business Wealth with Steve StrumExpert Guest Steve Strum joins Host Michelle Page on Go Go GROW to ask and answer the question – “If you are making money just to pour it back into your business and reinvest, reinvest, reinvest, reinvest, are you making money?”As a Wealth Management Advisor, Steve shares critical concepts around generating wealth, not just revenue, by getting take to ensure your business not only generates income, but generates wealth by getting out of the QB position, engaging expert coaches and advisors to manage the “on field” activity, and strategically sitting in the owner’s box.Key concepts...
2024-11-0946 min
Go Go GROW - Business Scale-Up Coaching PodcastOrganic Revenue is the BEST Revenue! with Melissa Zehner Expert Guest Melissa Zehner joins Host Michelle Page on Go Go GROW to share her fresh perspectives on personal branding and the importance of authenticity when creating organic discoverable content for brand awareness and lead generation. As founder of Scroll Stopping Content, she has generated more than $300M for B2B brands and has an impressive 96% client return rate. Key concepts and takeaways: 🔑 Differentiation is key - Be bold, be unique, be memorable.🔑 Personal Branding is Powerful –YOU are your brand.🔑 Organic Marketing = EVERGREEN – long-term asset – investment is time 🔑 Paid Ma...
2024-11-0638 min
Go Go GROW - Business Scale-Up Coaching PodcastOperations, Leadership and Change Management with Ryan Johnson.As Founder of 3Sparrows Executive Services, Ryan brings his holistic insight into the human components of operations, leadership and change management born from his combined 23 years playing baseball at all levels, including the pros, a career in higher education administration, recruiting and coaching baseball, success in corporate executive roles, and now as an entrepreneur and trusted small business advisor. Our conversation addresses organizational operations, people operations, change management and how Operational Leadership emphasizing Communication, Collaboration, Cooperation and Culture play critical roles in scaling your business through change.💡 Key concepts and takeaways: 💡🔑 Communication: Leaders must prep...
2024-11-0135 min
Go Go GROW - Business Scale-Up Coaching PodcastDrive Innovation Through Digital Transformation with Ariana SmetanaWelcome to another transformative episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.Speaking of transformative, Founder and CEO of Accel IQ Digital Ariana Smetana joins Go Go GROW as a Guest Expert to demystify the question on many business owners’ minds: “What is digital transformation?”Ariana breaks down the details of what it is and its impact on your organization’s ability to make data-driven decisions, remain competitive and better serve your customers. She reveals the alpha pilot stage of Excelinsight, an AI to...
2024-10-2541 min
Go Go GROW - Business Scale-Up Coaching PodcastLeverage Your Community and Scale Your Business with Gregory GrantExpert Guest Greg Grant is the Jacksonville Small Emerging Business (JSEB) Administrator and shares an incredible amount of value from his unique perspective as an entrepreneur, academic, administrator, legislator and Ph.D. candidate. He is heavily involved in economic development and the program, as well as replicating that framework across other states, regions and at the federal level. 💡 Key concepts 💡 US jobs: 45 % from small businesses, 40% from corporations, 15 % from government 5 critical small biz resources: legislation, education, community, capital, and contracts SEC system concept: relationship with suppliers, employees, consultants Entrepreneurial Wellness Plans: critical component of bus...
2024-10-2345 min
Go Go GROW - Business Scale-Up Coaching PodcastSet, Plan, Achieve! Goal Setting Workshop with Jim KerlinProfessional Sales Coach and expert guest Jim Kerlin joins Go Go GROW Host Michelle Page for this coaching episode and brings a wealth of sales, marketing and operations knowledge to share! 💡Hot Topics Discussed 💡Sales Effectiveness with Tracking & MetricsStructured process - Track activities + metrics - Right tools, right size, right timeSales Tips & StrategiesLead qualification - Don’t chase prospects - Data-driven decisionsSMART Goal Setting & Strategic Planning - individuals - entrepreneurs -organizaitonalSpecific, Measurable, Attainable, Relevant, Time-bound💻 📚 🎙️📓 🛜 Resources Shared in this Episode 🛜 📓🎙️📚 💻 Jim Kerlin Sales Training Videos https...
2024-10-1759 min
Go Go GROW - Business Scale-Up Coaching PodcastYOU are Your Brand - Go Go GROW Your Brand with Thought LeadershipWelcome to an illuminating episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability. In this episode, we shine a bright light on Thought Leadership and the crucial role it plays in business growth. 🔹 WHO needs to do it?🔹 🔹 WHAT exactly is it?🔹 🔹 🔹 WHEN and WHERE do you get started?🔹 🔹 🔹 🔹 WHY is it critical to scaling your business?🔹 🔹 🔹 🔹 🔹 HOW ----- just how? Would YOU buy from YOU? You ARE your brand!
2024-10-1522 min
Go Go GROW - Business Scale-Up Coaching PodcastCybersecurity: Protect your Data = Protect your SMB with Michael HasseSerial technology entrepreneur and expert guest Michael Hasse joined host Michelle L. (Conkle) Page for a must listen episode of Go Go GROW - B2B SMB Scale Up Coaching Podcast, your go-to podcast for valuable insights and practical advice on business growth and scalability.Think cybersecurity is only a concern of BIG business?Ever consider ALL the possible financial and legal impacts of a data breach?Are you SURE your internal systems and processes lock down data to only those who actually need access?How confident are you in the accurate implementation of EVERY SaaS...
2024-10-0443 min
Go Go GROW - Business Scale-Up Coaching PodcastScale Faster, Decrease Risk With Proactive Information Governance with Lica PattersonWelcome to another enlightening episode of Go Go Grow Business Growth Podcast hosted by Michelle Page, your go-to podcast for valuable insights and practical advice on business growth and scalability.Does your heart beat 💓 faster when you hear the six intriguing words…. Information governance…, data governance…, IT governance…?If yes, you probably either love the topic, are intimidated by the topic or haven’t a clue what to do about the topic and now you are worried.Never fear! Check out this masterclass episode of Go Go GROW with exp...
2024-10-0258 min
Go Go GROW - Business Scale-Up Coaching PodcastLifestyle or Scalable? When & How to Pivot Your BusinessWelcome back to another exciting edition of the Go Go GROW! We’re thrilled you have invited us along on your journey of business growth and success. This episode is a bit different. Rather than being joined by an expert guest, as your podcast host and serial entrepreneur, I will share some personal insights and revelations from my own entrepreneurial journey. I’ll take you through the evolution of my current consulting practice from its humble beginnings as SalesChasers in 2009 to its rebranding as RevenueChasers in 2024. I’ll talk about my pivota...
2024-09-2718 min
Go Go GROW - Business Scale-Up Coaching PodcastFind a Way or Make an Opportunity with Nichole MobleyWelcome to another inspiring episode of "Go Go GROW," your favorite B2B scaleup coaching podcast with Michelle Page! Joined by the inspirational Nichole Mobley, Owner & CEO of T&N Xpress and SNS Enterprise Group, host Michelle Page dives deep into Nichole’s inspiring journey from facing sudden unemployment to creating multiple thriving businesses in logistics, warehousing and manufacturing. Nichole has found success as an entrepreneur by either finding a way or making an opportunity when pursuing her goals, and of course, pivoting when thrown twists and turns. She shares her firsthand experience and lessons le...
2024-09-2032 min
Go Go GROW - Business Scale-Up Coaching PodcastBreaking New Ground, Paving the Way and Smashing the Status Quo with Sonya MarchisilloWelcome back to another inspiring episode of Go Go Grow with Michelle Page! In today's episode, we're thrilled to have Sonya Marchisillo, the powerhouse founder of Pinnacle Communications Group, a global commercial physical security business. Sonya brings a wealth of experience of successful leadership in male-dominated industries such as telecommunications and automotive. She's here to share her incredible journey of breaking barriers and achieving remarkable success.Join us as we delve into Sonya's story of resilience and determination as a female and minority business owner to thrive in the tech and security sectors. With accolades like 2023 Tech...
2024-09-1839 min
The LinkedIn™ Branding ShowHow "Page Advocacy" is the NEW Way for Company Pages to Grow on LinkedInIN THIS EPISODE:
Michelle J Raymond introduces her new concept and framework of "page advocacy" for company pages to empower employees and teams to grow on LinkedIn and beyond. It's a new twist and "bring everyone together" approach using The Power of Two to grow the brand, culture and hiring, sales, marketing and more.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met...
2024-08-2917 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersWhat Should I Post on a LinkedIn Company Page?What content works on a LinkedIn Company Page to generate business growth and avoid the pitfall of just broadcasting at your Page followers? Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this episode: 00:00 LinkedIn Company Page Content Planning 01:22 Avoid this type of Company Page Content 02:33 3-2-1 Content Framework 06:49 Good to Know Posts 08:47 Good to Feel Posts 12:26 Good to Buy Posts 15:08 LinkedIn Company Page Premium Feedback Wanted ABOUT MIC...
2024-08-2718 minThe LinkedIn™ Branding ShowIs Your LinkedIn Company Page Stuck In a Rut? It's Likely this ONE Issue: Plus Three Engaging Page ExamplesIN THIS EPISODE:
Want more reach, engagement and followers for your LinkedIn company page? If your page isn't feeling the love, we share how to get it back on track plus three examples of company pages that are feeling the LinkedIn Love.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they...
2024-08-0814 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Page Advocacy: Use Your Page to Cheer On Your TeamLearn how to transform your LinkedIn Company Page into a dynamic force that drives team motivation and brand success. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this episode: 00:00 LinkedIn Company Page as a Secret Weapon 00:37 What is LinkedIn Page Advocacy 01:46 The Importance of LinkedIn Page Advocacy 07:08 Practical Tips for LinkedIn Page Advocacy 07:29 Highlighting Employee Achievements and Stories 10:58 Celebrating Business Milestones 12:25 Amplifying Employee Voices on LinkedIn ABOUT...
2024-08-0716 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Profile vs Company Page. Where Should You Post?The great debate continues. Where should you post on LinkedIn for maximum business results? Is the popular answer the right answer? You might be surprised. Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ Key moments in this episode - 00:00 Introduction and Episode Overview 00:47 Should you post on LinkedIn Profile or LinkedIn Company Page? 01:25 Understanding the LinkedIn Algorithm 02:38 The Importance of LinkedIn Company Pages...
2024-07-2917 min
Go Go GROW - Business Scale-Up Coaching PodcastStarting with the End in Mind with Damon PistulkaHow do you know whether exiting a business is the right decision? In this episode Damon Pistulka discusses topics ranging from time allocation for small business owners to an appropriate exit strategy for you.Damon advises business owners to allocate 20% of their time to strategic planning. As businesses grow, owners must focus more on strategy, delegating operational tasks to their employees. Before diving into business ownership - entrepreneurs should understand their WHY and their entrepreneurial identity.Evaluate your business for exit via a straightforward method for valuing a business based on profitability and debts.There...
2024-06-2637 min
Go Go GROW - Business Scale-Up Coaching PodcastJourney Mapping for Sales, Marketing & Customer SuccessDo you want to keep more of your own money? By the end of this episode you can conduct a successful customer journey workshop to improve your sales and marketing within a week. Understanding the value customer journey mapping has in enhancing business functions and drives revenue growth. Comprehending customers' needs, concerns, and motivations at each stage enables businesses to tailor their approach accordingly, fostering smoother transitions and more satisfying experiences.Treat customer success as a revenue center rather than a cost center, emphasizing that customer satisfaction allows long-term profitability. Seamless coordination between departments, particularly during onboarding...
2024-06-2647 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Company Page Premium - Worth The Money or Not?Tune in for all the latest updates and tips to maximise your LinkedIn Company Page's potential. From the enhanced invite feature to the exciting new content sharing feature from RSS feeds, there's a lot to cover. I also delve into LinkedIn's new premium subscription for company pages, weighing its pros and cons. Key moments in this episode - 00:00 Welcome and Exciting Updates from LinkedIn 00:31 Deep Dive into LinkedIn Company Pages Features 03:04 Introducing New LinkedIn Features: From RSS Feeds to Premium Subscriptions 04:24 The Verdict on LinkedIn's Premium Plan for Company Pages 08:21 Exploring Additional Premium Features and Th...
2024-05-2817 min
Living Magically PodcastEmbracing the Cosmic Dance of Transformation and Stability | Energy and Astrology Update | Magical Michelle OrwickSend us a textFeel the pull of the Scorpio full moon as we journey through the powerful currents of change and self-reflection. Michelle Orwick is here to guide you, sharing the profound impact of recent celestial events, from the solar eclipse to the Aries new moon, and how they're sculpting our transformative path forward. Embrace the mystic arts of scrying and divination to tap into the deep, esoteric wisdom of Scorpio, and ignite your passion for creativity with a burst of artistic expression. But as Mercury retrograde weaves its tricky dance, I'll remind you to navigate...
2024-04-2309 minThe LinkedIn™ Branding ShowThe "Right" Time to Start Your LinkedIn Business Page: NEW: Listener Question & Shout Out SeriesIN THIS EPISODE:
This week's episode starts a new series: listener questions. Shout out to Jarrod Kenney, attorney, and founder of a Melbourne, Australian-based boutique law firm, Kenney Legal, who asks, "What is the threshold to consider for moving a personal page to a full-blown business page?"
From two LinkedIn expert perspectives, we answer this with the Power of Two branding and business approach and the when, how, and why to start your business page.
BUY YOUR COPY: Our book, The LinkedIn Branding Book, The Power of...
2024-04-1814 min
Living Magically PodcastIndulging in Taurus Season's Luxurious Essence for Grounded Transformation | Energy and Astrology Update | Magical Michelle OrwickSend us a textFeel the earth beneath your feet and the steady drum of Taurus energy pulsating through the air as you join me, Michelle Orwick, on a journey of sensual delights and grounding transformation. This episode is a celebration of the transition from the fiery spark of Aries into the nurturing embrace of Taurus season, a time to revel in the pleasures of life while maintaining the growth of your new moon intentions. We'll traverse the transformative landscape shaped by the Uranus Pluto conjunction and the lingering eclipse portal, seizing the moment to reshape both...
2024-04-1608 min
Go Go GROW - Business Scale-Up Coaching PodcastCustomer Journey Mapping for Discovery & DevelopmentCustomer Journey Mapping is a tool that helps businesses understand the key decisions, interactions, and expectations their customer goes through in order to make the final decision to buy, or to buy again. Hosts Michelle and Dasha explain how to use the customer journey map to: 1. In product development.2. In providing a seamless marketing to sales pipeline.3. In addressing problems with retention and customer service.Don't forget to subscribe to our channel, share us with a friend or colleague who would also find value, and...
2024-04-1129 min
Living Magically PodcastEmbracing the Fiery Promise of Aries for Dynamic Change | Energy and Astrology Update | Magical Michelle OrwickSend us a textEmbark on a journey of intense personal transformation with me, Michelle Orwick, as we explore the profound energy shifts occurring alongside the Aries super new moon and solar eclipse. This period marks one of the most significant cosmic events of the year, brimming with fiery potential and a promise of new beginnings. During this episode, I'll guide you through understanding your 'I am' presence, and share tools to manage the overwhelming fire energy through calming water practices. We'll uncover the secrets to grounding yourself amidst the energetic whirlwind, ensuring you navigate this time...
2024-04-0907 min
Go Go GROW - Business Scale-Up Coaching PodcastGet Involved in Your Community to Grow Your Business with Suzie BeckerHow does community engagement fuel business growth? Find out with Suzie Becker who is an entrepreneur, philanthropist, podcast host and who teaches how to stay resilient in navigating challenges through strong relationships.Suzie teaches entrepreneurs to cultivate resilience by finding purpose amidst adversity. She underscores the significance of facing difficulties head-on and leveraging one's strengths and values to drive personal and professional growth.Michelle, Dasha and Suzie discuss volunteering time and talent to make meaningful contributions aligned with one's values and business objectives. They discuss the role of mentorship and peer networks in fostering resilience...
2024-04-0449 min
Hustle & ClimbSales Page Must HavesMichelle dives into the art of creating your first sales page, sprinkling the journey with quirky facts about herself (pinky toenails, anyone?) and a treasure trove of practical advice. Whether it's simplifying your story or collecting those game-changing testimonials, she's got you covered. PLUS: Michelle's Canva Sales Page Template: https://www.canva.com/design/DAF98klMdkM/ODaqbGzq_8RvAhYyBB7d2w/edit?utm_content=DAF98klMdkM&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton 30 Questions to Ask If you want your business to grow: https://stan.store/michellerundio/p/get-the-guide-gk9vj Book a f...
2024-04-0312 min
Go Go GROW - Business Scale-Up Coaching PodcastHow do you Measure the True Value of Each Customer RelationshipThe podcast episode titled "Customer Relationships: What Are They Worth?" delves into the importance of identifying and nurturing good customer relationships for business growth. In this episode you will:Learn the criteria for assessing customer relationshipsDistinguish between partners and transactional clientsUnderstand the significance of creating an ideal client profile (ICP) Develop a scoring system to evaluate customers' fit and value. The conversation explores various factors, including financial aspects, relationship depth, and service quality, that contribute to determining the ideal customer. Hosts Michelle and Dasha stress the benefits of maintaining strong customer loyalty and how it...
2024-03-2830 min
Go Go GROW - Business Scale-Up Coaching PodcastConsumer Behaviors and Customer Led Innovation with Jason VoiovichIn this episode we explore how pioneers of businesses such as GM and Sears shaped modern consumerism and how listening to your customers is paramount to innovation. Our guest, Mr. Jason Voiovich, is a fractional chief marketing officer with 25 years of experience leading product innovation and marketing and launching hundreds of new products. Additionally, Jason has written two books exploring the history of marketing, modern consumer behaviors, and the visionaries who created these new approaches.In this episode, hosts Michelle and Dasha discuss with Jason insights from his second book, "Booze, Babe, and the Little Black Dress...
2024-03-2052 min
Go Go GROW - Business Scale-Up Coaching PodcastRevenue Audit – Uncovering Leaks & Lost OpportunitiesIn this episode we dive into how to perform a revenue audit within your B2B company. A revenue audit involves examining every functional area of an organization impacting revenue, aiming to uncover untapped opportunities and revenue leaks. Hosts Michelle and Dasha explore how an audit can uncover lost opportunities and revenue leaks that may be impacting your business's financial health. They discuss the significance of examining every functional area impacting revenue, emphasizing the importance of clarifying goals, fostering communication across departments, and utilizing a robust CRM system as the source of truth. “If it’s no...
2024-03-1332 min
Go Go GROW - Business Scale-Up Coaching PodcastWhich Comes First, Sales or Marketing? with Mindy AndersonMarketing and Sales fueled company growth requires an investment. Should you hire a sales team or a marketing team? Should you spend on Ads or Conferences? In this episode of the Go Go GROW Podcast, hosts Dasha Tyshlek and Michelle Page discuss effective sales and marketing strategies for early growth stage B2B businesses with guest Mindy Anderson, a seasoned marketing leader with experience in fintech, SaaS, and more. Listeners will learn about the transformative impact a solid, compelling brand can have on revenue and discover actionable insights on achieving product-market fit, crafting messages that truly resonate...
2024-03-0638 min
Go Go GROW - Business Scale-Up Coaching PodcastBack to Fundamentals - It’s All About the Customer, But Who Are They? Time for Sales and Marketing! But who is your customer? Do you know your TAM, your SAM and your ICP? What is their VOC? Do you really KYC? It’s critical in 2024 that you SMYKM.Confused? Co-hosts Dasha Tyshlek and Michelle Page clear the confusion by engaging in a lively discussion on the next Go Go GROW episode, “Back to the Fundamentals - It’s All About the Customer, But Who Are They?” We help make sense of the acronyms above and identify the Who, What, Where, When and How of scaling your business around the fundamentals - your ideal c...
2024-02-2837 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersTop 5 LinkedIn Company Page Mistakes and Solutions: Grow Your Page TodayIf you're a LinkedIn™️ Company Page Admin wanting increased follower growth and higher engagement for your Page, listen in to make sure you aren't making one of the five biggest mistakes, Company Page expert Michelle J Raymond sees. Ensure your Company Page is a demand generation asset for your business. The key moments in this episode are:00:00 Introduction to LinkedIn™️ Company Pages 00:53 Top Five Mistakes on LinkedIn™️ Company Pages 01:22 Mistake 1: Overly Branded Content 06:43 Mistake 2: Neglecting the Basics 13:04 Mistake 3: Dumping the Company Page on One Person 17:44 Mistake 4: Content That's All About the Business 22:33 Mistake 5: Doing the Same Thing Over and Ove...
2024-02-2030 min
Go Go GROW - Business Scale-Up Coaching PodcastLessons Learned - Scaling Team and Talent with Charles McCarrickWhat is the key difference between a business and a company? CULTURE. A business is the interactions you do. A company is the living, breathing, sustainable thing that has a culture and it’s the human factor that turns a business into a culture and brings it to life. On this episode of Go Go GROW, Charles McCarrick shares insights he learned in his journey as Founder, President and Chief Scientist of Micro-Ant LLC. In his book, “Lessons My Brothers Taught Me: How to Transform Your Personal Qualities into a Successful Business,” Dr. Charles McCarrick details his concep...
2024-02-1945 min
Go Go GROW - Business Scale-Up Coaching PodcastScale Faster with Top-to-Bottom, Side-to-Side, Organization Wide StrategyThe first step in achieving a goal is having a plan. The most effective plan is a strategic one with a specific goal in mind. But how do you get from Point A to Point B, preferably as quickly and efficiently as possible?On this episode of Go Go GROW, “Scale Faster with Top to Bottom, Side to Side Organization Wide Strategy,” we dive into an essential topic many entrepreneurs and founders find a bit daunting but critical for scaling. After identifying the current state of your business and specifically what you want to achieve and when, a defin...
2024-02-1334 min
Go Go GROW - Business Scale-Up Coaching PodcastStartup vs. Scale Up - Which Are You? with Marius DobrenWelcome to the kick-off episode of the Go Go GROW Show, a B2B SMB Scale Up Coaching Podcast. On our first episode, we are joined by Marius Dobren, President of Sawgrass Finance. He is also very active in the SMB and Economic Development community throughout Florida, serving on the Board of Advisors for GrowFL, Jacksonville Business Professionals, Association for Corporate Growth of North Florida, Turnaround Management Association Florida and YMCA of Florida’s First Coast - Nocatee.Marius shares what led him to establish Sawgrass Finance, an asset based lender, which enables business owners wh...
2024-02-1333 min
re:sumere: The Value of Networking and Having a Personal Brand with Michelle EnjoliNetworking is one of those dirty words in life that always elicits eye-rolls and groans. But it remains one of the most valuable and useful ways to get into doors that might not otherwise open through traditional job applications and interviews. While we often view networking as rubbing elbows at a dinner party or attending boring networking events, it's not always like that. More often, it's friends we meet throughout life, either through an early job, a family friend, or even a parent at our kids' school. What does remain true, however, is that the e...
2024-01-1056 min
Go Go GROW - Business Scale-Up Coaching PodcastLearn B2B Business Growth Strategy on the Go Go GROW Podcast | Season 1 PreviewThe Go Go GROW Podcast is premiering in February 2024 - debuting new formats for learning about B2B SM Strategy.You can find the podcast on RSS: https://rss.com/podcasts/gogogrow/ and https://www.linkedin.com/company/go-go-growTopics focused on needs of founders and the executive team:- How to establish organization wide strategy- How to evaluate growth opportunities- How to assess business risks- How to optimize our talent.- How to grow sales and marketing impact...
2023-11-2202 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Company Page Resource Every Page Admin NeedsThe co-authors of the world's first and only book dedicated to LinkedIn Company Pages meet to discuss the significant changes they noticed in updating their book Business Gold. More importantly, where do they think the future of business page success lies? The key moments in this episode are:00:00 Introduction and Welcome00:18 Discussing the Second Edition of Business Gold00:40 The Evolution of LinkedIn Company Pages01:36 The Origin Story of Business Gold02:29 The Power of LinkedIn and Collaboration03:42 Changes in LinkedIn Pages Over the Years07:20 The Shift Towards Pay-to-Play on LinkedIn14:42 The Importance of Company Pages in 202405:39 The Power...
2023-11-2031 min
The Start, Scale & Succeed PodcastMaking Revenue Out of Chaos with Michelle Page - Ep. 113In this vibrant episode, Michelle Page, Founder and Principal Consultant of SalesChasers, shares how she guided sales organizations to greater productivity and profitability for over thirty years by distinguishing this difference, building teams, training skills, and growing revenue.You will discover:- Why your sales problem probably isn't a sales problem- How each leadership style helps and hurts scaling your sales- How to approach sales if your want to achieve Predictable Success
Michelle Page knows what it takes to lead a winning team. Her experience has been ho...
2023-11-1324 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersLinkedIn Company Page Performace - Ultimate Guide to Growing Followers, Reach & EngagementThis is your ultimate guide to improving your LinkedIn Company Page performance. This episode is for you if you want to grow your Page followers or get more reach and engagement. The second edition of the international best-selling "Business Gold - Build Awareness, Authority and Advantage with LinkedIn Company Pages" is out, and to celebrate, Michelle J Raymond - Pages Expert, will answer the most frequently asked questions she gets from LinkedIn Company Page Admins. Listen to Michelle's expert tips on how you can grow your page followers, growth and engagement fast with the latest strategies.
2023-11-1341 min
Quiet the DietStrategies for Addressing Hunger and Cravings With Michelle & Nicki (Part II)In today’s episode, Michelle and Nicki explore the two nutritional theories that divide opinions: the "muscle your way through it" group and the "compassionate" group and shed light on the various factors that can drive our cravings and appetite, ranging from biological and sensory cues to the emotional satisfaction we seek from food. Michelle and Nicki address cravings, creating structure around eating, and understanding the intentions behind our food choices. They also discuss strategies for managing stress levels throughout the day and share tips on safeguarding against situations that can trigger intense hunger and cravings.T...
2023-10-161h 07Quiet the DietWhat is the Difference Between Hunger and Appetite, and How to Navigate Cravings with Michelle & Nicki (Part I)Understanding appetite is a key aspect of our exploration into functional nutrition and body positivity. Rather than reacting or judging our appetite, we're encouraged to approach it with curiosity. How can we better understand the signals our body is sending us? In part one of this two part series on hunger, appetite and cravings, Michelle and Nicki dive into the historical association between appetite and illness, as well as the study of appetite suppressants for weight loss. They explore questions about the effectiveness and safety of decreasing appetite for weight loss and whether genetic factors influence our a...
2023-10-091h 10
Date Night with Jake and PageMichelle IcardShe's baaaaack... and this time, she's a REAL AUTHOR (just in case you, like Michelle Icard herself, didn't believe that until this time around). And that endearing humility and humor are reasons #4,000 and 4,001 why you'll love her so.
On this episode of "Date Night with Jake and Page" Michelle joins your hosts to discuss her THIRD BOOK, "8 Setbacks That Can Make a Child a Success." They discuss the reframing of the word, "failure," which middle school archetype each person was in middle school (and how to correctly pronounce the word, "archetype"), and Michelle calls Jake out on thinking he was...
2023-09-2435 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersUnravelling LinkedIn Company Page InnovationsReady to level up your LinkedIn for business game? This episode is all you need to know about the new features of LinkedIn Company Pages. Company page messaging, responding to comments, and utilising the powerful ChatGPT for LinkedIn content creation. Don't miss out on understanding the Q2 2023 Company Page trends and building an engaging community with LinkedIn experts Michelle J Raymond and Lynnaire Johnston. The key moments in this episode are: 00:00:00 - New Features on LinkedIn Company Pages 00:08:08 - Audio Events for Pages 00:10:30 - Building Community on LinkedIn 00:11:44 - Direct Interaction and Customer Service 00:12:58 - T...
2023-05-3053 min
Social Media for B2B Growth: LinkedIn Strategy for B2B MarketersSupercharge Your LinkedIn Company Page: Expert Strategies with Michelle J Raymond When it comes to LinkedIn Company Pages, they can be a hard taskmaster. Things seem to always move at a glacial pace. But if you follow these LinkedIn Company Page Expert Michelle J Raymond's strategies, you will supercharge your results and grow quicker than the competition. The key moments in this episode are: 00:00:00 - Introduction, 00:01:43 - Using Invite Credits 00:03:34 - Employee Invite Credits 00:04:23 - Individual Invite Credits 00:06:10 - Promoting Your Company Page 00:14:13 - Using Company Page to Mention the Brand 00:15:08 - Leveraging Personal Connections to Build Community 00:15:27 - Growing Your Company Page Takes Effort 00:15:59 - Quality Over Quan...
2023-04-1718 minThe LinkedIn™ Branding ShowHow to Build a Clear and Compelling Company Brand on Linkedin: The Step by Step Guide to Nail Your Company Page ProfileIN THIS EPISODE:
Whether you're starting a new company page or want to refresh your current one, we give you the step-by-step strategy to do it right based on our Brand Squared System in The LinkedIn Branding Book. We cover brand strategy, messaging, content, and more in this actionable episode.
BUY YOUR COPY:
Our book: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book (plus bonus...
2023-03-3020 min
Quiet the DietThe Gluten / Elimination Diet Episode with Michelle Shapiro, RDIn this solo episode, Michelle chats about the nuances relating to gluten and elimination diets, and why most people go about this conversation in the wrong way. She discusses her “middle ground approach” to eliminating gluten and other foods that may be causing your symptoms. You’ll hear about: Symptoms of gluten sensitivity Ways you can respond to opinions about your choice to not eat gluten How gluten may damage the gut lining and cause an immune/ inflammatory response Healing the long-term effects of gluten-induced gut damage What to con...
2023-03-1339 min
The LinkedIn™ Branding ShowHow Your LinkedIn Company Page Will Double the Impact of Your LinkedIn Personal Profile: Our Best Tips and Mistakes Not To MakeCompany pages are the best friend to your LinkedIn personal brand. No matter if you're a solopreneur, small business owner, or Fortune 500 enterprise business, everyone needs both a personal profile AND a company page on LinkedIn. If you want to set the standards and control the narrative of your business with the power partnership of a personal brand and business brand on LinkedIn.
IN THIS EPISODE:
The power of 1 + 1 = 3 is the formula to double your awareness and reach on LinkedIn. As always we dish out the real deal strategies, insightful tactics, and actionable tips so y...
2022-09-0816 min
Well BeingsWell Beings Ep 109 Feat Michelle Page from Caring Senior TransitionsTyler sits down with Michelle Page from Caring Senior Transitions to talk about the ins and outs of the placement agent industry. Michelle talks about the ethics of serving seniors in this capacity, and eloquently illustrates the joys of being a placement agent. Michelle has years of experience in this industry, and her insight is illuminating, to say the least. Enjoy Michelle Page’s insight into this important component of long-term care.
2022-09-0158 min
The LinkedIn™ Branding ShowHow to Become Top of Mind with a LinkedIn Company Page: Expert Tips to Build Yours, No Matter Your Business Size"It's a "business crime" to NOT have a LinkedIn Company page," says #MichelleSquared. When you create and properly manage a LinkedIn company page — from solopreneurs to small businesses to enterprise and Fortune 500 businesses — having one will open up doors and connections.
IN THIS EPISODE:
If you don't build a business brand on LinkedIn, someone else in your space will take the spotlight from you. The good news is you can get out there fast with the tips we discuss in today's episode. As always we dish out the real deal strategies, insightful tactics, and tips so you...
2022-07-1414 minThe LinkedIn™ Branding ShowHow to Write an Irresistible LinkedIn Profile Headline and Company Page Tagline to Attract Your Ideal AudienceYour headline is an important part of your brand on social media, especially on LinkedIn. We break down why they matter, how to build credibility and how to write yours with clarity, interest, and connection to instantly appeal to your ideal audience.
IN THIS EPISODE:
We read our headlines, how we wrote ours to position ourselves and what we focus on in our headlines. As always we dish out the real deal strategies, insightful tactics, and actionable tips so you can take action to "build your brand and business for good on LinkedIn.
...
2022-06-0216 min
Mallett and Michelle on Dripping Springs PodcastEp.3 DS Neighbors and No More Streaking (Amanda Anderson of DS Neighbors FB page)Amanda Anderson, the ADMIN for the Dripping Springs Neighbors Facebook page joins us. DS Neighbors is the largest community Facebook page in Dripping Springs and has almost 17,000 members. It has helped thousands of people over the years and created a few firestorms. She has been publicly attacked for her personal views at times and speaks about what she has learned over the years. Steve talks about why he won't streak anymore and why goal setting is so important. Learn about the history, events and people that make Dripping Springs a destination for people moving to Texas. "West...
2022-01-1855 min
Own Your Lane® - Personal Brand, Leadership & LinkedIn® Visibility in the Age of AIHow Personal Brands Can Create Content and Connection Using a Company Page with Global Pages Expert Michelle J. Raymond (Part 1)Does a personal brand and personal brand business need BOTH a company page and a personal brand?Yes!!I interview Australian-based, Michelle J. Raymond, Chief Social Strategist of Good Trading Co and THE globally recognized LinkedIn company page expert to tell us exactly why.What is the golden ratio for posting on a company website and avoiding only promotional content? Michelle highlights the importance of having a company page, how to get started, and strategies to get your idle page bumped up.Learn how to double your opportunity and...
2021-12-0623 minOwn Your Lane® - Personal Brand, Leadership & LinkedIn® Visibility in the Age of AIHow Your LinkedIn Company Page Can Double Reach and Revenue for Your Personal Brand with Global Pages Expert Michelle J. Raymond (Part 2)Question: Why do you need both a LinkedIn company page and a personal brand? Easy Answer: It will double your opportunity and revenue! I interview Australian-based, Michelle J. Raymond, Chief Social Strategist of Good Trading Co and THE globally recognized LinkedIn company page expert to tell us exactly how. Michelle highlights the importance of having a company page, how to get started, and making resonating content. Timestamps [02:32] Michelle J. Raymond's story[02:47] Why do you need both a company page and personal branding(11:32] Ad revenue for companies...
2021-12-0637 min
Optimize to MonetizeBest of Series #4 - How To Make More Sales With a Killer Thank You PageToday’s episode is going to be a good one. It’s all about how to make more sales with a killer thank you page. I’ve seen so many of my customers and opted-into other people’s funnels and noticed that One of the most overlooked components of a sales funnel is the thank you page. Get ready to make an amazing thank you page!We're talking about how important a thank you page really is and 3 ways to optimize your thank you page!SHOW NOTES: www.themichellefernandez.com/podcast/85FREE LIVE TRAINING...
2021-12-0114 minOptimize to MonetizeBest of Series #4 - How To Make More Sales With a Killer Thank You PageToday’s episode is going to be a good one. It’s all about how to make more sales with a killer thank you page. I’ve seen so many of my customers and opted-into other people’s funnels and noticed that One of the most overlooked components of a sales funnel is the thank you page. Get ready to make an amazing thank you page!We're talking about how important a thank you page really is and 3 ways to optimize your thank you page!SHOW NOTES: www.themichellefernandez.com/podcast/85Ready to Scale...
2021-12-0113 min
The Chill MomBoss - Build a Profitable Business from Home while Raising Kids#44: 3 Things To Do to Increase Your Sales Page ConversionDo you know what's essential on your product's sales page? What are the key things that would make your customers click on the "Buy Now" button? The sales page is one of the most essential parts of your sales funnel, and getting stuck with low conversion rates can be incredibly disheartening. Yet don't be put off by this as every successful business has had to start somewhere - Michelle being no exception. Luckily for you, she has eight years of online entrepreneurship under her belt and 3 striking tips to make your life much much easier.
2021-08-2534 min
Author Michelle D. Jackson hosts the #PenPOSSE PodcastWhy Black Writers Matter? Host, Michelle D. Jackson interviews Author Jaymee Veney of Finding Jaymee LLC & Andrew Snorton, Author & Media ConsultantMeet the Speakers of BWW's Virtual Writer's Symposium:
Andrew Snorton will host of the "#AudioOnly: The Creative Power of the Audiobook" session.
Jaymee Venee will be a panelist for the "Why Black Writers Matter" session.
To register for the event follow this eventbrite link: https://www.eventbrite.com/.../black-writers-workspace...
To view, subscribe to the platforms below:
YouTube: https://www.youtube.com/channel/UCvLTqx4GsQWed70-zOPDZTQ
Spotify (+ five other podcast platforms): https://anchor.fm/michelle-denise-jackson
BWW's Facebook Page: https://www.facebook.com/groups/blackwritersworkspace
...
2021-07-161h 10Optimize to Monetize66. Why Your Sales Page Shouldn't Be Too CuteWelcome back to another episode! When it comes to designing your landing page, it’s so easy to get carried away on adding some crazy cute design and make it look all pretty. Trust me...I know!! Did you know that I secretly think I’m a graphic designer?Here's the thing, cute doesn’t sell. It took a little convincing and data to prove to me that it was true. When I say your sales page shouldn’t be cute, I’m not just talking about the design. Your goal is to make sure your messaging is legible...
2021-07-0932 min
The Successful Diligence™ PodcastThe Successful Diligence™ Podcast Episode 361: A Riff on Sovereignty with Michelle AnhangIn today’s episode I am sharing a snippet of a conversation that I had with Michelle Anhang, who was a guest on Episode 256 and Episode 261.
Michelle is a Certified Life Coach who specializes in supporting individuals and families living with mental health challenges as well as those moving forward after loss. In addition to coaching, Michelle is a motivational speaker who shares her story of becoming widowed at the age of 34 when her husband died by suicide, and how she navigated her way through stigma, shame, and her own mental health challenges to rebuild her life intentionally.
To Connect with...
2020-11-2212 minThe Successful Diligence™ PodcastThe Successful Diligence™ Podcast Episode 335: Empowerment is Rediscovering with Michelle AnghangTo kick off Empowerment week I chat with Michelle Anhang who is a Certified Life Coach who specializes in supporting individuals and families living with mental health challenges as well as those moving forward after loss. In addition to coaching, Michelle is a motivational speaker who shares her story of becoming widowed at the age of 34 when her husband died by suicide, and how she navigated her way through stigma, shame, and her own mental health challenges to rebuild her life intentionally. To Connect with Michelle:
Website: https://www.michelleanhangcoaching.com/
Facebook: https://www.facebook.com/michelleanhangcoaching/
Instagram: https...
2020-10-2720 min