Shows
Behind Gym Doors | A Fitness Business Podcast391: Gym Grows From $50K to $166K PER MONTH in 1 Year! - The GSD Show with Mike Arce & Caitlin BoveeHow This Studio Owner 3X'd Revenue and Built a Team That Scales Hosted by Mike Arce, CEO of Loud Rumor In this episode, Mike Arce sits down with Caitlin Bovée, a studio owner in Ontario who scaled her business from $40K/month to over $160K/month—and opened a new location along the way. They break down the mindset shifts, operational systems, and leadership habits that transformed her business, without relying on gimmicks or shortcuts. You'll learn: – What Caitlin changed in her sales process to go from "no system" to 80...
2025-04-2143 minBehind Gym Doors | A Fitness Business Podcast390: Gym Employees: Manage UpDescription: How To Lead from Any Seat on the Team — Managing Up for a Stronger Studio Culture Hosted by Mike Arce, CEO of Loud Rumor Whether you're the owner of a gym, a front desk manager, or part of the coaching team, this episode is for you—and it's one your entire team should hear. Mike Arce breaks down one of the most overlooked leadership skills in business today: managing up. You'll learn: – Why great teams don't just manage down… they lead in all directions – How to strengthen...
2025-04-1710 minBehind Gym Doors | A Fitness Business Podcast389: How to Maximize Value When Learning🎧 How to Maximize the ROI from Your Coaching or Mastermind Program Hosted by Mike Arce, CEO of Loud Rumor If you're a gym owner investing in a mastermind or coaching program—or thinking about it—this episode is a must-listen. With over 15 years of experience in high-level coaching circles, Mike Arce breaks down the real keys to getting the most out of these programs. You'll learn: Why the best in the world always have multiple coaches How surrounding yourself with winners shapes your habits and mindset What "maximum...
2025-04-0910 minBehind Gym Doors | A Fitness Business Podcast387: Managers Vs Leaders in Fitness BusinessesIn this episode, Mike Arce, CEO of Loud Rumor, breaks down the key differences between managers and leaders and why understanding this distinction is crucial for business success. He shares an insightful exercise from a recent event, demonstrating how managers keep operations on track while leaders focus on judgment and growth. Mike also introduces the "131" problem-solving method and emphasizes how leadership isn't about title but mindset. Whether you're an owner, manager, or employee, this episode will challenge you to step up, think like a leader, and contribute to your company's success. 💡 Want help impr...
2025-03-1416 minBehind Gym Doors | A Fitness Business Podcast386: A Message for Gym Employees In this episode of The GSD Show, the leading fitness business podcast, we break down what it takes to be a successful employee in the gym space. If you're working in a boutique fitness studio—whether it's HIIT, Pilates, yoga, kickboxing, spin, or any specialized training facility—this episode is packed with game-changing insights to help you thrive in your role. Mike Arce, CEO of Loud Rumor, shares powerful lessons from working with over 3,700 fitness studios across 11 countries, revealing what separates top-performing employees from the rest. He breaks down key expectations, the mindset required to excel...
2025-03-0724 minBehind Gym Doors | A Fitness Business Podcast381: Why CEOs MUST Be Great StorytellersIn this episode of The GSD Show, the leading fitness business podcast, we break down how storytelling impacts sales, leadership, and business growth. The greatest CEOs and visionaries share one key skill: the ability to tell powerful stories. Mike Arce, CEO of Loud Rumor shares a real-life coaching session with a fitness business owner struggling to maintain top sales and retention. The missing piece? Authentic storytelling. Learn how conviction and details in your messaging can inspire your team, create deeper client connections, and drive success. 🔹 How storytelling boosts sales & retention 🔹 Why conviction is key...
2025-01-3112 minBehind Gym Doors | A Fitness Business Podcast380: CEO of Alloy Personal Training, Rick Mayo and Mike Arce Discuss Winning in the Fitness IndustryIn this episode of The GSD Show, the leading fitness business podcast, we break down what it takes to run a thriving fitness business. Mike Arce sits down with Rick Mayo, CEO and Founder of Alloy Personal Training Franchise. Together, they explore: The key traits of successful fitness business owners. Actionable strategies to attract more members, boost revenue, and optimize your operations. Real-world insights from coaching fitness studios across the globe. As a franchisee of Alloy with studios in Arizona and Texas, Mike shares firsthand experiences alongside his expertise...
2025-01-2238 minBehind Gym Doors | A Fitness Business Podcast379: Stress vs Pressure for Fitness Business OwnersIn this episode of The GSD Show, the leading fitness business podcast, we break down the pervasive issue of stress among business owners, highlighting statistics that reveal the high levels of stress they experience compared to the general population. Mike Arce emphasizes the importance of reframing stress as a challenge rather than a threat and shares practical strategies for managing stress, including time management techniques and delegation. The conversation aims to equip business owners with insights and tools to enhance their productivity and mental well-being. To learn more go to LoudRumor.com Subscribe...
2024-12-3128 minBehind Gym Doors | A Fitness Business Podcast349: Owner Takes Fitness Business From $25k-$75k Per Month!In this episode of The GSD Show, the leading fitness business podcast, we break down the secret behind an incredible success. What sets a fitness studio apart? It's about mastering the basics and implementing smart strategies. Join Mike Arce as he chats with Nick Page, the 26-year-old owner of The Trainer Page Fitness Studio. Nick's journey is remarkable; he grew his studio's revenue from $25K to $53K per month by focusing on continuous improvement, using virtual assistants effectively, and shifting from personal to group training. His story highlights the impact of dedicated leadership, data-driven decisions, and a...
2024-08-0753 minBehind Gym Doors | A Fitness Business Podcast347: The Power of Strategic LeadersIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce dives into a conversation with JB Olson, the visionary behind Elite Boxing & CrossFit's remarkable success. JB isn't just your average GM—he's a strategic leader who has doubled his studio's monthly revenue in just 2 years. His journey is an inspiring testament to exceptional leadership and showcases the importance of having employees in the right seats who are dialed in. What makes a Fitness Studio successful? It's knowing the difference between managing a team and leading a team of 'A' Players. This all comes do...
2024-07-0232 minBehind Gym Doors | A Fitness Business Podcast346: Increasing Gym Sales | Generate Hundreds of Leads with $0 Ad SpendIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce sits down with Emma Lacey and Jared Nosal from 6ycle in Allentown, PA. Discover how these innovative entrepreneurs achieved an astonishing 300% growth over the past six months. Emma and Jared reveal their game-changing strategies for generating hundreds of leads without spending a single dime on paid ads, turning each new lead into profit. Standing out from the crowd requires more than just offering quality classes. Emma and Jared's strategic approach not only boosts memberships but also enhances community engagement and elevates brand awareness. T...
2024-06-2537 minBehind Gym Doors | A Fitness Business Podcast345: Fresh Insights for Fitness Business OwnersJoin us on this exciting new chapter of The GSD Show, the leading fitness business podcast! Over the past six months, we've been focusing on mindset and leadership lessons learned from top mentors, and while the feedback has been amazing, we're bringing back some of the industry-specific content that gym owners and fitness businesses have found incredibly valuable. In our upcoming episodes, we'll dive deep into successful gym owners who have transformed their businesses over the past year and hear firsthand about the crucial changes they made to achieve significant growth. These interviews are packed with insights...
2024-06-2402 minBehind Gym Doors | A Fitness Business Podcast335: Why You're Stuck (Check Your Top 5)In this episode of The GSD Show, the leading fitness business podcast, we go through tactics that are bound to double your revenue and revolutionize your marketing approach. Ever wonder what's holding back your gym's potential? Tune in and transform your fitness business with strategies proven to deliver explosive growth without dipping into your budget. This episode isn't just informative—it's a turning point for your business. Through probing questions and shared wisdom, Mike Arce outlines how gym owners can understand their current plateau and confidently push beyond to achieve remarkable revenue figures. Tune in to learn ho...
2024-05-0811 minBehind Gym Doors | A Fitness Business Podcast334: The 5 Hard Truths: #LeadGeneration In this episode of The GSD Show, the leading fitness business podcast, you are going to learn how to get a massive amount of new leads for your gym. Massive, meaning more than you've generated throughout your entire career. Discover how to attract a flood of new leads without touching your budget, and even get paid in the process! Mike Arce brings field-tested strategies from his successful work with over 3,100 gyms worldwide, sharing the secret of achieving negative cost per lead. Tune in to empower your fitness business with explosive growth and double your revenue without the t...
2024-05-0615 minBehind Gym Doors | A Fitness Business Podcast328: 10 Fitness Marketing Strategies To Surpass Your CompetitionIn this episode of The GSD Show, the leading fitness business podcast, host Mike Arce dives deep with @realbrycehenson, a powerhouse in the fitness industry, exploring the realms of leadership, entrepreneurship, and the journey from a sales intern to the CEO of a thriving franchise. Bryce Henson shares his straight-up genius fitness business marketing advice and ideas... Have you implemented any of them? Discover the pivotal roles of discipline, accountability, environment, and communication in molding effective leaders and building robust teams. Bryce shares his insights on the significance of mentorship, the essence of a...
2024-03-3158 minBehind Gym Doors | A Fitness Business Podcast326: Fitness Business Success Tips with Mike Arce & Michael BensoIn this episode of The GSD Show, the leading fitness business podcast, we dive deep into the journey of building a resilient business, sharing personal stories of challenges and growth. Discover how adopting a mindset focused on problem-solving and continuous learning can transform your business. I'll also explore the importance of hiring the right people, aligning compensation with company goals, and the art of storytelling in leadership. This episode is packed with insights for gym owners and entrepreneurs seeking to scale their businesses and drive meaningful success. 🚀 Want to grow your gym? Visit loudrumor.com/disc...
2024-03-0759 minBehind Gym Doors | A Fitness Business Podcast316: The Art of Sales in Fitness: Overcoming Objections & Building TrustIn this episode of The GSD Show, the leading fitness business podcast, we're transforming sales rejection into rocket fuel for success! Welcome to a powerhouse episode where we dissect the art of sales in the fitness industry, turning every 'no' into a stepping stone for unparalleled success. In this deep dive, Nicholas Flamini, a growth strategist for GymLaunch, and Mike Arce, CEO of Loud Rumor, unravel the complexities of sales, offering practical, game-changing strategies that will elevate your approach and skyrocket your results. From understanding how to harness the power of rejection and mastering customer...
2024-01-1858 minBehind Gym Doors | A Fitness Business Podcast294: 2 Hyper Growth Mode Mistakes (5mins)In this episode of The GSD Show, the leading fitness business podcast, we dive into the pitfalls of hyper-growth with Mike Arce from Loud Rumor. Discover the two critical mistakes that could be holding back your fitness business. Join us for insights that could be the key to unlocking your business's full potential. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike...
2023-12-0505 minBehind Gym Doors | A Fitness Business Podcast293: Feeling Overwhelmed? This May Be Why. (8mins)In this episode of The GSD Show, the leading fitness business podcast, Mike Arce of Loud Rumor shares insights for gym owners on pinpointing the real challenges behind feeling overwhelmed. Ever feel like you're drowning in tasks and decisions? Unlock the key to efficiency and focus in your fitness business journey." 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike...
2023-12-0407 minBehind Gym Doors | A Fitness Business Podcast291: Dominating the Fitness Industry: Insider Marketing Strategies and Personal Growth Insights with Nicholas FlaminiIn this episode of The GSD Show, the leading fitness business podcast, learn how to dominate the fitness industry in 2024 with marketing strategies and personal growth insights from industry experts. In today's episode of the GSD show, hear from Nicholas Flamini, a growth strategist for GymLaunch, and CEO of Loud Rumor, Mike Arce. They cover various topics related to the fitness industry and marketing strategies. In this video, you'll learn about the importance of niching down in your business and focusing on marketing beyond lead generation. They discuss missed opportunities in follow-up and sales, the impact of...
2023-12-011h 11Behind Gym Doors | A Fitness Business Podcast287: A+ Studio Manager (Not an Option)! (10mins)In this episode of The GSD Show, the leading fitness business podcast, Mike Arce, CEO of Loud Rumor, share some eye-opening data about the critical role of a good studio manager in achieving success in the fitness industry. We've discovered that 100% of unsuccessful studio owners admit to not having a good manager, while all those succeeding in growth credit their success to having an effective manager. The key is not just having good people but establishing robust systems that empower them to thrive. Join me as we explore the essential strategies, KPIs, and recruiting processes needed to...
2023-11-2410 minBehind Gym Doors | A Fitness Business Podcast280: Fail: Leaders Bend (Not an Option) (7mins)In this episode of The GSD Show, the leading fitness business podcast, join me, Mike Arce, on an insightful walk as I discuss my recent communication fumble. I'll open up about the crucial aspects of adapting your leadership style, the intricacies of effective communication, and the ever-evolving journey to mastering it. As a leader, discover the art of being flexible, and adjusting your approach to cater to the unique individuals you lead. Stay tuned for an upcoming episode where I reveal a remarkable win - recruiting top talent fast and easy using AI. Thanks for walking with me, and...
2023-11-1406 minBehind Gym Doors | A Fitness Business Podcast278: The Playbook on Becoming a Better Business Owner from Dan MartellIn this episode of The GSD Show, the leading fitness business podcast, join your host and Loud Rumor CEO, Mike Arce, as he sits down with award-winning entrepreneur, investor, bestselling author, and coach to over 1000+ SaaS founders, Dan Martell. You'll embark on a journey of transformation and success and walk away inspired and informed as Dan shares his knowledge and expertise to help you elevate your life and leadership. Discover the transformative power of fitness and why Dan believes it gives individuals a significant advantage in life, and hear about his incredible journey from 265lbs...
2023-10-2656 minBehind Gym Doors | A Fitness Business Podcast276: Mastering Fundamental Principles for a More Profitable Gym | GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, join Coach and Advisor, Eric Malzone, and Loud Rumor CEO, Mike Arce, as they share the fundamental principles you should use to have a more profitable gym. You'll learn about the importance of attracting the right customers, thinking outside the box, and focusing on profit rather than just revenue in running a successful gym. Eric and Mike emphasize the significance of pricing, suggesting that gyms can double their profit by increasing pricing by ten percent. We discuss the fundamental principles of putting pricing...
2023-10-0549 minBehind Gym Doors | A Fitness Business Podcast274: Simple Marketing Changes That Can Double Your Fitness Business Profits Today!In this episode of The GSD Show, the leading fitness business podcast, join Loud Rumor CEO, Mike Arce, as he shares marketing and pricing strategies you can use to double your company's profit without working any harder You'll learn how Life Time Fitness's CEO, Bahram Akradi, found success after, what he called, an initial pricing failure. Learn from Bahram's mistake and avoid making the same error to double your fitness studio's profits without working any harder. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitne...
2023-09-2103 minBehind Gym Doors | A Fitness Business Podcast247: You Might Just Be...DifferentIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce challenges the way you see yourself and others—are you actually lazy, or just different? Listen in to Mike's story on how to look at certain situations from a different point of view. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike Arce- CEO & Founder of...
2023-05-0209 minBehind Gym Doors | A Fitness Business Podcast240: How This Fitness Studio Manager Doubled Club Pilates Revenue in Just One Year | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce sits down with Lexi Steiger, the regional manager of three global Club Pilates locations in Texas, who saw explosive growth at all three locations. As a seasoned fitness professional, Lexi shares valuable insights into the strategies that helped her succeed in the competitive Pilates industry. Lexi emphasizes the significance of lead generation, retail sales, and private training sales in driving business growth. She also provides practical tips on how to create a positive work environment that boosts employee and member retention. Through her...
2023-03-1614 minBehind Gym Doors | A Fitness Business Podcast218: Gym Sales Training + Strategies for Building & Growing a Fitness Franchise | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO Mike Arce sat down with gym owner and co-founder of SOLDIERFIT, Dave Posin. With 13 locations across 4 states, 7 franchise locations, and a killer philosophy, SOLDIERFIT is on its way to being a national brand! So what do they do differently from the gym down the street? From your fitness studio? Watch now and learn all about: Teamwork and camaraderie philosophy Gym sales training Crushing lead generation through referrals Culture development Don't miss this 🔥 interview! Learn more about Fit P...
2022-10-0631 minBehind Gym Doors | A Fitness Business Podcast217: Iron Tribe Fitness CEO Talks Marketing, Lead Generation, and Working The Algorithm | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, join Loud Rumor CEO Mike Arce and Iron Tribe Fitness CEO Forrest Walden as they discuss marketing strategies, lead generation, working the algorithm, and much more! Forrest Walden is the founder and CEO of Iron Tribe Fitness. As a 21-year fitness industry veteran, Forrest is an expert in driving culture, not just internally amongst employees but externally with members as well. Not to mention, with over 29 Iron Tribe Fitness studio locations across 8 states, Forrest has become a marketing expert. WATCH as Mike and F...
2022-09-2248 minBehind Gym Doors | A Fitness Business Podcast216: Why You're Losing Sales at "Hello" and What To Do About It | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce and McKenna break down how to transform your sales approach. It's not just about joining a gym—it's about changing lives. Prospects should feel like their life is about to change, not like they're just "joining a gym." However you run your sales, Mike is here with McKenna with the breakdown on how you can turn the sales tide when they walk through the door or when you pick up the telephone. What you'll learn: - How NOT to...
2022-09-1510 minBehind Gym Doors | A Fitness Business Podcast212: The Top Qualities To Look For When Building a Sales Team of ClosersIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce and McKenna dive into a powerful analogy that every gym owner needs to understand when building a high-performing sales team. Dogs, horses, and tigers, OH MY! These are not fairytale characters, these are your sales team. And they all have a different level of effectiveness. Can you guess why Mike recommends you: –Shoot the dog 🐶 (not really, we love real dogs!) –Whip the horse 🐴 –Feed the tiger 🐅 If you want an easy way t...
2022-08-1804 minBehind Gym Doors | A Fitness Business Podcast200: Building The Top Fitness Business Podcast on The Internet | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, host Mike Arce and producer McKenna take a trip down memory lane. The GSD Show's 200th episode! In this very special episode, host Mike Arce and producer McKenna, react to some of the top episodes of The GSD Show! It's not all nostalgia and favorites. There are some INCREDIBLE gems tucked away in this episode as they cover everything from… –WHY the GSD Show was launched –The Top episode (Mike guessed wrong!) –Mike's Favorite guests and his top takeaw...
2022-04-2826 minBehind Gym Doors | A Fitness Business Podcast187: Fitness Studio Sales Advice From a 37 Location Manager | The GSD Show With Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we dive deep into client connection, sales mastery, and studio success with Amanda Enos. Facilitating a personalized and welcoming client connection both in-person and on the phone is CRUCIAL for getting the referrals, revenue, and participation that you desire. With over 20+ years of experience in the fitness industry and 37 successful boutique fitness studios under her supervision, Amanda Enos is here with Mike to spill all of her SECRET techniques to make your studio's sales and attendance flourish with ease. This video...
2021-08-1130 minBehind Gym Doors | A Fitness Business Podcast185: 80+ New Fitness Studio Members Every Month | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we discuss: How to increase show rates on a free week pass How to turn a free fitness pass into a paying customer The secret to creating a successful gym pricing model Building a high-quality Instagram process to drive leads Getting creative with new streams of revenue Plus, if you stay until the end, Mike shares the missing piece of the puzzle to make Nate's business more lucrative than ever! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedu...
2021-07-2142 minBehind Gym Doors | A Fitness Business Podcast184: LIVE ROLEPLAY: How To Overcome Objections | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Mike breaks down how to extract the REAL objection your potential member is dancing around and put it to rest. This common objection is most often just a smokescreen! This is an EXCLUSIVE sneak peek from one of our daily LRVT TEAM coaching calls, where we work directly with the top 5% of our clients. This is just one of the many benefits LRVT TEAM members get as part of this exclusive group. If you want to find out how...
2021-07-0812 minBehind Gym Doors | A Fitness Business Podcast182: Make An EXTRA $150K - $600K A Year In Your Gym By Using This Formula | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Mike shares advice that could have the biggest financial impact on your business. We had our members do this exercise and many of them realized they were leaving an extra $150K - $600K a year on the table! 😱 Don't spend major time on minor things & minor time on major things. - Jim Rohn By using this formula, you will learn: ✏️ How you can get the most out of your business ✏️ How your business can get the most out of you
2021-06-2405 minBehind Gym Doors | A Fitness Business Podcast179: How One Gym Owner Went From $22K to $71K in Just 90 Days | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we dive into the incredible, almost unbelievable journey of Billy Jones, owner of Iron Den Fitness. #Success is never a straight line upward, especially not for Iron Den Fitness Owner Billy Jones… Billy actually died 4 times (which he and our CEO Mike Arce get into a little later in this episode). Now he's a successful #gymowner, having gone from $22K in monthly revenue to $71K in just 90 days… during a pandemic! In this episode, he talks about: Dialing in his demogr...
2021-05-2759 minBehind Gym Doors | A Fitness Business Podcast173: The Hidden Marketing Messages That Sell | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we dive into a game-changing strategy that top gyms use to dominate the market—leveraging science to sell more memberships, boost retention, and elevate their brand. Your gym is "backed by science." But you're probably not using that to your advantage to sell more memberships, increase retention, and enhance your brand… The top gyms and fitness studios do! For example, Orangetheory uses the "Afterburn" and is "Backed by Science." They run HIIT workouts. If your studio runs HIIT workouts, technically you're backed by scien...
2021-03-2544 minBehind Gym Doors | A Fitness Business Podcast172: How to Maximize Your Gym's Lead Flow (Without Digital Advertising) | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're breaking down the 5 offline advertising methods every gym and fitness studio should be using. For any fitness studio or gym to successfully maximize their membership base and overcome attrition, they need to have multiple advertising lines in the water! Here's what that means: Direct Mail B2B Mobile Billboards Emails Referral Campaigns Matt Kafora, owner of 7 fitness studios (all earning 7-figures) and Loud Rumor CEO Mike Arce guide you through...
2021-03-1048 minBehind Gym Doors | A Fitness Business Podcast171: This is How Gym Owners Can Get FREE Marketing (and Profit More) | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're uncovering how one gym is pulling in $140K+ in monthly recurring revenue—and how his marketing is essentially FREE every month! His gym currently pulls in $140K+ in monthly recurring revenue! As his Loud Rumor Account Manager, Alexa Zimmerman details how Mark does it and the 4 reasons his Marketing is FREE each month: #1: Spend More (might sound counterproductive, but listen in around 12:40) #2: Offer "FREE" (give people a taste of what you do: 20:44) #3: Follow a Proven Sales Pr...
2021-02-2552 minBehind Gym Doors | A Fitness Business Podcast169: This is How to Turn Your Gym's Ad Spend Into a Profit (In 4 Minutes) | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're tackling a common misconception about advertising for gyms. When it comes to Advertising, a lot of people talk about the number of leads they're getting, or how low/high their CPL (Cost Per Lead) is, etc. All important, but definitely NOT the purpose of your Advertising. So what is? In this 4-minute episode, I not only explain how the best advertisers in the world think before creating their ads, but how you can apply it to your gym...
2021-02-0504 minBehind Gym Doors | A Fitness Business Podcast164: Be The Buffalo | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, buckle up & jump into our GSD jet, our next stop is the Wichita Mountains National Wildlife Refuge in Southwest Oklahoma. Why? Well, today's lesson is on how to "Be The Buffalo"...although many of you already are the buffalo. If you like this episode, please write a review. We appreciate the feedback & will feature it in upcoming episodes. Enjoy! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scal...
2020-12-0805 minBehind Gym Doors | A Fitness Business Podcast163: 3 Types of Salespeople You MUST Know | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're breaking down one of the most critical pieces of gym growth—your sales team. In order for any business to grow, especially gyms, they need a powerful sales team. There are 3 types of salespeople you need to keep your eye out for. Two of them will help you grow, one of them can bring your business down. The types are dogs, horses, and tigers. I'll explain what each one means, the exact signs to look out for, and whi...
2020-12-0315 minBehind Gym Doors | A Fitness Business Podcast162: Tripling Sales During Holidays | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we break it down step-by-step and show you 11 ways your gym can do it even better this month. You'll hear the exact texts and emails to send and the social media method that can help turn a simple question into 3X, 5X, even 10X in sales. With everything that's going on, nothing's more important than cash flow for gyms right now. It's my goal to help your gym have an explosive December. This episode is only 20 minutes and if you're a...
2020-12-0121 minBehind Gym Doors | A Fitness Business Podcast161: 2 Reasons Fitness Studio Hit +28% Revenue In 30 Days | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, 3 Fitness Studio owners go LIVE with Loud Rumor CEO Mike Arce to explain how the #2590 Challenge helped them hit and exceed revenue goals. Plus… The 2 reasons The Beyond Studios hit +28% revenue in just 30 days... they're easy to implement for any studio to start generating more revenue in the next month. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com...
2020-11-1753 minBehind Gym Doors | A Fitness Business Podcast160: Operating 8 Successful Fitness Brands with Xponential COO Michael Abramson | The GSD ShowIn this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO Mike Arce talks about Abramson's 7+ years as President of D1 Sports Training, his most successful initiatives, and how he's able to move brands up the Entrepreneur's Top 500 Franchises list. Abramson is building an incredible culture, mindset, and data-driven team dedicated to elevating Xponential Fitness brands like Cyclebar, Club Pilates, Pure Barre, Row House, and more! He is a brilliant mind that gym and fitness studio owners can learn a lot from on their path towards greater success and individual, entrepreneurial...
2020-11-111h 08Behind Gym Doors | A Fitness Business Podcast159: 4 Keys to Successfully Advertise During The 2020 HolidaysIn this episode of The GSD Show, the leading fitness business podcast, we dive into 4 keys from Loud Rumor CEO Mike Arce can help you profit in November and December and even double your normal January performance. If you typically pause your Advertising and hold out for January. Here's the #1 takeaway: Do NOT pause your Advertising… and after watching this video, you won't want to. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To l...
2020-11-0332 minBehind Gym Doors | A Fitness Business Podcast158: Gym Owner Strategies to Increase Revenue by 25% in Under 90 Days | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO Mike Arce sits down with Fitness Studio Owners to discover the strategies they used to increase revenue at their studio by over 25% in under 90 days! Download your FREE membership sales guide HERE: http://membershipsalesguide.com/ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/loudrumor/# Mike...
2020-10-2257 minBehind Gym Doors | A Fitness Business Podcast156: Body By Jake CEO Jake Steinfeld: #1 Secret To Fitness Business Growth | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into the mind of an incredible leader in the fitness industry—Jake. From workouts and equipment to creating a huge movement of fitness as a lifestyle, Jake is an incredible leader in the industry and a dynamic entrepreneur and business builder every fitness studio owner can learn from. This is a GSD Show like you've never seen before. You'll want to watch it from start to finish. FREE Cheat Sheet: Measure Your Fitness Studio's Marketing Success: www.gs...
2020-10-0641 minBehind Gym Doors | A Fitness Business Podcast155: Growth Secrets From A Fitness Studio Franchise CEO | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're sharing the incredible story of Danny. After joining the Army right out of High School, Danny went from being homeless to generating $3.2 million in annual revenue. He's the perfect example that every fitness studio owner can achieve greatness if they're willing to put in the work. Download your FREE membership sales guide HERE: http://membershipsalesguide.com/ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business.
2020-10-0148 minBehind Gym Doors | A Fitness Business Podcast154: 3 Steps To Go From Fitness Enthusiast To Fitness Entrepreneur | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're talking about a game-changing transition—going from someone who loves fitness to a business owner who happens to offer fitness services. It's a different game. But, there are 3 steps they can take to transition from someone who loves fitness to a business owner that happens to offer services in fitness. I'm with Ben from The Strong Coach Podcast and we break these 3 steps to fitness entrepreneur down in detail. You can quickly learn everything it takes to run a...
2020-09-2927 minBehind Gym Doors | A Fitness Business Podcast153: 6 Things Successful Fitness Studios Should Go All In On Right Now | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Mike breaks down the 6 things gyms need to go all in on right now to be successful and grow. Fitness Studio Owners: Increase your revenue by 25% in 90 days—Join the #2590 Club HERE: www.2590club.com "All in." These two words separate the best fitness studio owners from everyone else and Loud Rumor CEO Mike Arce explains why in his interview on the Fitness Business Asia Podcast with Jack Thomas. Also, be sure to check out the Fitness Business Asia Po...
2020-09-2250 minBehind Gym Doors | A Fitness Business Podcast152: How To Manage Your Business While Your Kids Are In Online School | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Dr. Nicole Beurkens is teaching business owners who are parents how to overcome this challenge by discovering how their kids can excel and reach their highest potential. Fitness Studio Owners: Increase your revenue by 25% in 90 days—Join the #2590 Club HERE: www.2590club.com 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.insta...
2020-09-1659 minBehind Gym Doors | A Fitness Business Podcast151: 45 New Gym Members In 30 Days: The Ultimate Sales Transformation | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, watch SOLDIERFIT Sterling's Brandon Christ deliver a flawless sales script that's helped him sign 45 new gym members in just 30 days. This is an incredible transformation story. Over a month ago, I spoke with Brandon and he was struggling to get leads on the phone, to get them to book an appointment, and of course, to get them to become paying members. Just 7 days after our first call, he signed 11 new members. Today, he just went on a 30-day streak...
2020-09-0830 minBehind Gym Doors | A Fitness Business Podcast150: 7 Steps To Grow From Gym Owner To Successful Entrepreneur | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Pure Barre owner Susan Rothman is helping gym owners level up into successful entrepreneurs in just 7 easy steps. Unfortunately, it's why 40% of gyms have been forced to close permanently in difficult times. Susan covers everything from dedicating yourself to learning what it takes to run a business inside and out, what your numbers are, and what your goals should be to hiring the right team, mentors, and being more honest with yourself. Grab a pen and paper, take notes, and watch...
2020-08-2544 minBehind Gym Doors | A Fitness Business Podcast149: How Fitness Studios Should Measure Advertising Success | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into the 7 must-know KPIs every fitness studio and independent gym should track. Every fitness studio and independent gym should know and track these 7 KPIs or "Key Performance Indicators." These 7 KPIs help gym owners know if their Marketing is successful or not. Loud Rumor Marketing Director, Patrick Cundiff explains what to track, trends to look for, and how this ties into ROI (return on investment) and lead generation for your fitness studio—which is what "pays the bills," as Patrick sa...
2020-08-1831 minBehind Gym Doors | A Fitness Business Podcast148: Fitness Studio Sells $30K+ In Retail During Challenging Times | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, the owners and Loud Rumor members Michelle and Hye Jin break down their entire strategy and how you can implement it at your studio. At a time when most fitness studios are clinging to every dollar and struggling to bring in revenue, The Hot Room Yoga in Indianapolis sold $30,000 in fitness retail last month. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com
2020-08-1238 minBehind Gym Doors | A Fitness Business Podcast147: Proven Leadership Habits to Scale Your Fitness Business | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, I'm sharing the leadership habits that transformed my life and business. In fact, these are habits I had to learn as well. Before building my business Loud Rumor, friends and family would've told you I was "lazy" and an "underachiever." At the time, they were right. But over time, as I built the leadership habits that I layout in this episode of The GSD Show, I started to change for the better… and so did my business. Th...
2020-08-1141 minBehind Gym Doors | A Fitness Business Podcast146: How Gyms Can Avoid Breaking Outdoor Workout Laws | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Fitness Business Attorney Cory Sterling joins Mike Arce on The GSD Show to help gym owners navigate outdoor workout laws. There are a lot of legalities your gym needs to look into and be aware of. Make sure your business is covered from insurance and your business license to new local laws, permits, waivers, and membership agreements.Check out the full article for this episode here: www.thegsdshow.com/outdoor-workout-laws 🚀 Want to grow your gym? Visit loudr...
2020-07-2826 minBehind Gym Doors | A Fitness Business Podcast145: The Proven Financial Strategies Fitness Studios Need To Know | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, I sit down with Wealth Management expert Jim Dew and we talk about the financial strategies studios need to know during difficult times: In this video, I sit down with Wealth Management expert Jim Dew to help you: Save money on taxes Financially protect your fitness business Build financial reserves now and beyond these difficult times Know how to look at 401(k)s Understand debt and capital AND MORE... 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call a...
2020-07-1649 minBehind Gym Doors | A Fitness Business Podcast144: Why People Follow and Quit People NOT Companies | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're tackling one of the biggest challenges gym owners face: losing members and employees. If your gym is losing more and more business, if you're experiencing high employee turnover, and if you're asking yourself, "What do I have to do?" this episode is for you… The number one thing you need to remember is this: People don't quit businesses. People quit people. People don't follow businesses. People follow people. In other words, you and your team need to be the type of...
2020-07-1113 minBehind Gym Doors | A Fitness Business Podcast143: The Personal Evolution Of Any Gym Owner | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, I'll help you set goals, change for the better, and grow your fitness studio! "The Personal Evolution Of Any Gym Owner" You've probably heard people say, "It's not who I am," or "I don't want to change who I am." I've learned this is something average people say. But not the wealthy. The truth is, as your business evolves, so must you. As your model changes, as your size changes... so must you. 🚀 Want to grow your gym...
2020-07-1011 minBehind Gym Doors | A Fitness Business Podcast142: Marketing Your Fitness Studio Through COVID at THIS Stage | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're talking about a major mindset shift every gym owner needs to make. As this virus and information about the virus progress, each state is noticing different responses and different severity of it. As fitness studios, you really want to understand where your state and your community is at, and what conversation they're having in their heads… The conversation happening in the minds of people in Miami, FL is very different from the conversation happening in the minds of people in Po...
2020-07-0109 minBehind Gym Doors | A Fitness Business Podcast141: Fitness Studio's Response To Going Back Into Quarantine | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into what gym owners need to do NOW to prepare for the next wave of closures. Considering Arizona's stats are pretty on-par or possibly even lower than Texas and Florida, it's likely we'll see these two states close as well and possibly some other trailing states. With that said, we're sticking with what we said back in March that this could go on longer than just the summer. If so, our job is to be prepared. In...
2020-06-3010 minBehind Gym Doors | A Fitness Business Podcast140: The Biggest Reason Your Fitness Studio Needs To Have A Virtual Option Right Now | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, listen to how some of the most successful fitness studios through this pandemic have not only succeeded through this crisis, but have also learned how to add an additional stream of revenue that they never would've had before, and it's making them extremely profitable. 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to LoudRumor.com Follow Us! Instagram: https://www.instagram.com/lou...
2020-06-3008 minBehind Gym Doors | A Fitness Business Podcast139: How To Close Corporate Fitness Membership Sales with Laurel Roach | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Laurel breaks down exactly how she lands corporate deals and explains how fitness studio owners just like you can do the same! Unfortunately, it's a common struggle most studio owners face today. That's why I brought in my good friend, @LaurelRoach, the owner of @TriFITWellness, to share how she was able to generate over $90,000 in membership contracts from corporate partnerships! The best part?!?! A majority of these memberships are for her online studio, meaning overhead is extremely low, and...
2020-06-2539 minBehind Gym Doors | A Fitness Business Podcast138: Man Breaks Both Knees, ReOpens 7 Fitness Studios During Pandemic | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into how one gym owner not only stayed in business during shutdowns but thrived. Now that Arizona has reopened fitness studios, listen to how Matt remained in business, as well as thrived during a time that would have put most people out. See how Matt's first week open has gone, and how he's done it from his couch since he can't walk. This interview is on The GSD Show, hosted by Mike Arce Mike Arce is the Founder/CEO...
2020-06-0348 minBehind Gym Doors | A Fitness Business Podcast137: Important Updates On PPP (Paycheck Protection Program) | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into the latest PPP updates with Cristina Garza, founder of AccountingProse. AccountingProse is the company that I use for all of my books, as well as many other fitness studios across the country. Mike Arce is the Founder/CEO of Loud Rumor, an agency that's served 2,000+ fitness studios throughout the world. Subscribe to this channel and get 2 new videos per week that will help you dramatically grow your fitness studio! Also, subscribe to our Insider Newsletter on LoudRumor.com (bottom of th...
2020-06-0230 minBehind Gym Doors | A Fitness Business Podcast136: Bedros Kueilian & Mike Arce on Fitness Studios Succeeding in 2020 | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we sit down with Bedros Keuilian—the founder and CEO of Fit Body Boot Camp. Bedros Keuilian is founder and CEO of Fit Body Boot Camp three times listed on Entrepreneur Magazine's 500 fastest growing franchises in the world. He's also the author of the Wall Street Journal Best Seller Man Up and known as the hidden genius behind many of the top businesses, entrepreneurs and thought leaders. His list of clients include New York Times best-selling authors, celebrities, NFL athletes, Navy SEALS and ma...
2020-06-0252 minBehind Gym Doors | A Fitness Business Podcast135: Rick Mayo: His Gym Reopened 3 Weeks Ago. How's It Doing? | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we sit down with Rick Mayo. Rick Mayo's gym has been open for 3 WEEKS and he says: Be patient with your reopening - Members won't flood back in like you think Keep operating your virtual option - There's no reason to cut out a money-maker Rick Mayo said it was a bit slow after his reopening but, they were able to get back up to about 50% member capacity. Keep in mind, Rick has a MASSIVE facility. However...
2020-05-1640 minBehind Gym Doors | A Fitness Business Podcast134: Cory Sterling: The Legal Way To Reopen Your Fitness Studio | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Cory breaks down the 3 Golden Rules for reopening legally and how to deal with employees who aren't comfortable with coming back to work. ...don't get blamed for COVID-19 cases in your reopened studio. Before reopening your fitness studio you MUST listen to this episode of The GSD Show. I sat down, via Zoom, with legal expert Cory Sterling. This is a powerful episode that can really help protect your fitness studio BEFORE reopening. 🚀 Want to grow your gym...
2020-05-1624 minBehind Gym Doors | A Fitness Business Podcast133: F45 Culver City Generates $80+K Per Year Through This Brilliant Billing Strategy | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, I sit down with Charlie McNeil, owner of F45 Culver City. Charlie McNeil owns F45 Culver City, the #1 F45 in the entire state of California in monthly revenue, and the #2 F45 across the United States in monthly revenue. With everything you're dealing with surrounding Coronavirus, F45 Culver City Owner Charlie McNeil's strategy just might be the perfect thing for your virtual studio to adopt with new members. Charlie and I dive into… - The two character traits that make Ch...
2020-05-1233 minBehind Gym Doors | A Fitness Business Podcast131: What Fitness Studios Need Right Now | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we will be pausing our regular GSD Show for the time being. Don't worry, when this is over, we'll be back to providing the absolute best content for physical fitness studios. For now… Keep up with our COVID-19 Updates for Fitness Studios podcast to get all the latest information along with specialized strategies you need to deploy to save your fitness business HERE: gsdcovidupdates.com We're here to help you through this crisis. If you need to speak to so...
2020-03-2401 minBehind Gym Doors | A Fitness Business Podcast130: LA Pilates Owner Danny White: How To Close Group Sales With The Perfect Member Journey | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we give you an awesome episode both franchisees and independent owners are going to love! The key to closing more memberships is perfecting your prospect's member journey. From the moment they click on one of your ads to the time they complete their intro workout, EVERYTHING needs to be dial-in, processed, and executed to perfection. How? LA Pilates Owner Danny White breaks down how he's been able to open MULTIPLE locations by: -Perfecting his member's journey
2020-03-1743 minBehind Gym Doors | A Fitness Business Podcast128: SPENGA Owner Sonal Kulkarni: 100 Paying Members In 30 Days | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving into an incredible success story from SPENGA Sugar Land owner Sonal Kulkarni. SPENGA Sugar Land Owner Sonal Kulkarni has it in spades… Sonal closed 100 members for her studio in just 30 days… from her HOUSE!?!?! That's dedication. No remote office while her studio was being built out, no tent in a parking lot, just raw determination. She says a huge part of her success was taking the time to not only educate herself with Loud Rumor Virtual Training but...
2020-03-1031 minBehind Gym Doors | A Fitness Business Podcast127: What Makes the Top 5% of Fitness Studios So Successful | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're talking about what it takes to be truly one-of-a-kind in the fitness industry. ...you have to be one-of-a-kind. "You want it to be so difficult for your competitors to do what you're doing that by the time they do, you're already on to the next big idea." One of the ways Mike's done this is through Loud Rumor Virtual Training (whatislrvt.com). Here, fitness studio owners can learn the in's and out's of every aspect of their business, not just...
2020-03-0455 minBehind Gym Doors | A Fitness Business Podcast125: Train Your Team To Sell More Memberships In 10 Minutes | The GSD Show With Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we put a total sales newbie to the test—my cousin Now here's the thing… My cousin has ZERO sales experience and in fact, he doesn't even work in the fitness industry… he's in the tile business! So, how does he do? I won't give it away. [WATCH] the episode to find out. If someone with zero experience can do this, just imagine how many more memberships you'll sell doing this for just 10-minutes a day with your team. ...
2020-02-2519 minBehind Gym Doors | A Fitness Business Podcast123: Corbyn May: 500 Members With 2 Employees | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're uncovering two powerful principles that have helped 20 Orangetheory Fitness locations grow. Corbyn has helped 20 Orangetheory Fitness locations grow utilizing 2 principles. In fact, TUNE-IN ▶️ to find out how his studios earn $43,000 per year in bonus revenue. It's a simple thing EVERY fitness studio should be doing. Here are Corbyn's 2 principles: Make The Details Matter Build Relationships NOT Memberships BUT, what do they mean? That's exactly what Loud Rumor Virtual Training TEAM Performance Consultant, Corbyn May expl...
2020-02-1148 minBehind Gym Doors | A Fitness Business Podcast122: Fitness Studio Owners: How To Hire And Lead An A-Player Team | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we give you an awesome inside look into the mind of a great, successful fitness studio owner. 👊 Knock his presale goals out of the park👊 Hire a dominant team of A-Players👊 Partner-up with the perfect General Manager👊 Create a dynamic, goal-driven culture...AND MORE PLUS! Mike does a LIVE, on-the-spot "secret shopper" call into Scott's studio as a prospective member… let's see how Scott's team handles it 👇 Sit back, take notes, and enjoy! 🚀 Want to grow your gy...
2020-02-0450 minBehind Gym Doors | A Fitness Business Podcast120: F45's PistolPete: 4 Keys to Catapult Fitness Studio Profit | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're diving deep into the 4 key traits 1. Experience 2. Preparation 3. Ownership 4. Empathy He explains exactly how leadership (truly understanding both your members' and your team's WHYs) is the game-changer you can't force, but you MUST build. Don't miss a minute of this incredibly powerful episode❗ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to Loud...
2020-01-2132 minBehind Gym Doors | A Fitness Business Podcast118: Your Fitness Studio's Sales Process To Dominate 2020 | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we break down the #1 thing top fitness studios—and businesses like McDonald's, Apple, and Facebook—do to close more sales than their competition. It's crucial you do what the top fitness studios and businesses like McDonald's, Apple, Facebook, EVERY top company do to ensure they close more sales than their competition. What is it? Their SALES PROCESS! Creating and documenting a sales process for every step of the #member journey is critical to your success. Think of your fitness studio like...
2020-01-0713 minBehind Gym Doors | A Fitness Business Podcast117: The Top 10 Tips Your Fitness Studio Can't Start 2020 Without | The GSD Show With Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're bringing you the ultimate playbook for fitness studio success! It has everything from #marketing and #sales to #member #retention and #presales with industry leaders like #ManUp author @bedroskeuilian, owner of 7 #OrangetheoryFitness locations @mattkafora, and tons more. There's no better way to kick-off the #newyear, kick-off #Q1 for your fitness studio than this episode right here. Get ready to take some notes and add to your 2020 #goals. 🚀 Want to grow your gym? Visit loudrumor.com/discover to sched...
2019-12-3030 minBehind Gym Doors | A Fitness Business Podcast116: Fitness Studio Marketing, Sales, and Retention Training In Under 35 MinutesIn this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO and Host of The GSD Show, Mike Arce jumped on a Podcast with UpLaunch and in less than 35 minutes provides valuable, high-level yet detailed training on building your fitness studio's foundation and super-serving early adopters, how and where to spend your Marketing dollars, why if you limit yourself in Marketing you're also limiting your return, how to take and make sales calls, and how to create insane retention while earning easy referrals. If you're struggling with any aspect of your fitness studio...
2019-12-2437 minBehind Gym Doors | A Fitness Business Podcast114: Common Legal Issues That Can Destroy Your Fitness Studio | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, Loud Rumor #CEO @mikearce is excited to talk to @CorySterling, a PRO #lawyer for #fitnessstudios helping people pay less now to avoid paying MORE in #legal issues later! Cory is an incredibly intelligent, yet sympathetic and dynamic personality. It's impossible not to love him and the information he brings to the table specifically about protecting your #fitnessstudio. You put everything into opening up your studio and one legal issue could ruin it all… don't let that happen. 🚀 Want to grow yo...
2019-12-1745 minBehind Gym Doors | A Fitness Business Podcast112: 3 Unbreakable Sales Rules Your Fitness Studio Must Follow | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we're breaking down the 3 Unbreakable Sales Rules. You can convert referrals and walk-ins into paying #members ALL DAY. But those digital "leads"? Not even close, right? It's like 3-Point shots in the NBA -- there's a reason they're called "low-percentage shots." Not anymore... I'll walk you through the exact process the TOP 5% of 2,000+ Fitness Studios are using to close more digital leads with the 3 Unbreakable Sales Rules Your Fitness Studio Must Follow 📈 HINT: #2 is the one thing too many stu...
2019-12-0315 minBehind Gym Doors | A Fitness Business Podcast111: How Matt Kafora Helps You Build a 7-Figure Fitness Studio in 18 Months | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, gives #FitnessStudioOwners everything they need to hit 7-Figures in 18 Months! @Matt Kafora, owner of 7 #Orangetheory #Fitness Studios and over 20 business sits down with our CEO @Mike Arce to: ✅ Take you on the full journey from #FitnessStudio site construction to day-to-day #operations ✅ Break down his exact steps for getting the word out during #presale ✅ Role-play his attention-grabbing #scripts, #sales scripts, and more ✅ Show you how he trains his team ...and much MUCH more! So, don't miss this inc...
2019-11-261h 01Behind Gym Doors | A Fitness Business Podcast110: 5 Things Fitness Studios MUST DO To Profit This Winter | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we break down exactly how to dominate the winter season and turn it into your studio's secret weapon for success! WHY? 👋 Show of hands 👋 Who's heard "No one wants to join a gym until January 1st?" OR "No one's purchasing for themselves during the Holidays"❓ HERE'S THE TRUTH: Winter is NOT the time to freeze your #FitnessStudio… it's the time to 🔥HEAT 🔥things up! Think about it this way: All of your competitors are pausing their...
2019-11-1908 minBehind Gym Doors | A Fitness Business Podcast109: Go Behind-The-Scenes: CEO Mike Arce Leads Account Managers MeetingIn this episode of The GSD Show, the leading fitness business podcast... HERE'S WHY 👉 Leadership and Company Culture! You can dramatically improve BOTH within your Fitness Studio by doing this… by pretending your Fitness Studio is a Reality TV Show that then entire world is watching. You'll quickly see the difference in attitude and how both your team and your members SHOW UP when they think people are watching. And here's a BONUS 👇 They'll BECOME the person they're portraying on camera. 🤩 How powerful is that? 🤩 THAT'S NOT ALL THIS EPISODE DOES…
2019-11-1250 minBehind Gym Doors | A Fitness Business Podcast108: 10X Your Fitness Studio's Marketing Strategy | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we take a look into what the TOP 5% of 2,000+ Fitness Studios are doing with their Marketing Campaigns, and how it's leading to 🚀 SKYROCKETING 🚀 #Memberships (even during #Presale). Your Fitness Studio might be losing 💸 THOUSANDS 💸 in Marketing Dollars… and it's NOT because you're doing the wrong things… The fact that you're #Advertising and #Marketing in the first place is HUGE! But, if you're doing it the wrong way, it's costing you! 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and...
2019-11-0518 minBehind Gym Doors | A Fitness Business Podcast107: Rick Mayo Teaches How to Grow, Scale, Retain, REPEAT with ONE Powerful Move | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, you'll learn how to Grow, Scale, Retain, REPEAT in ONE powerful move! 😳PROCESS 😳 It sounds way too simplistic to be true, but Rick's process with his team and their members is 2nd to none. What does this have to do with YOU and YOUR studio? 👇 The fact is, your success will be determined by your process. Process creates structure, predictability, culture, consistency, and comfortably. It's everything! Which means… Whether you're looking to grow one studio or...
2019-10-2936 minBehind Gym Doors | A Fitness Business Podcast106: "It's Not In My Budget" | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we reveal how to handle one of the most common sales objections in the fitness industry: 😱 "It's not in my budget." 😱 When you know your Fitness Studio is THE place for this person and that you're going to change their life (P.S. if you don't, that's Step #1 😉), when they say this phrase: "It's not in my budget." That's not an objection, that's an opportunity... 👇 WATCH to find out WHY and HOW to capitalize on it...
2019-10-2204 minBehind Gym Doors | A Fitness Business Podcast105: What Makes Your Fitness Studio Prospects Buy? | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we dive into a game-changing sales strategy: 📣 WANTS are accomplished by NEEDS 📣 Ok, so what does this mean? 👇 People don't spend money on things they NEED -- In fact, they cringe every time they do it. Think about it this way... How often do you shout, "I can't wait to pay this medical bill!"❓ Exactly. Which means… You have to focus on the things people WANT in order to convince them to...
2019-10-1507 minBehind Gym Doors | A Fitness Business Podcast104: Sales That Scale Your Business | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we dive into Strategies to Grow and Scale Your Business 🚀What you'll learn: ✔︎ When employees will lack certainty in you ✔︎ How to create systems that increase customer satisfaction ✔︎ What assessments to use to hire rock star employees ✔︎ The catapult for growth at Loud Rumor and how to leverage it in your business ✔︎ How to track performance and develop high performing employees ✔︎ The importance of the sales process in your business ✔︎ How Loud Rumor is able to add a...
2019-10-0842 minBehind Gym Doors | A Fitness Business Podcast102: Should You Create Content to Grow Your Fitness Studio? | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we tackle the question "Does Creating Content Really Help Grow Your Fitness Studio?" 🚀What you'll learn: ✔︎ What's really more important, content or sales ✔︎ How to know if your content is working for you ✔︎ What types of content to focus on ✔︎ Why studios struggle with creating content ✔︎ Who shouldn't be creating content for your studio ✔︎ How to get better at creating content 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule...
2019-09-2407 minBehind Gym Doors | A Fitness Business Podcast100: How Mentors Exploded Bob's Fitness Studio in One Year | The GSD Show with Mike ArceIn this episode of The GSD Show, the leading fitness business podcast, we break down How Mentors Exploded Bob's Fitness Studio in One Year Bob is humble enough to admit that he doesn't know what he doesn't know, but unlike most studio owners, he put himself out there, hunted down the best studio owners, and found ways to learn from them so he can triple his growth in less than one year! That's why I had to have Bob on the show. He is an incredible example of what can happen when you surround yourself a...
2019-09-0345 minBehind Gym Doors | A Fitness Business Podcast084: How To Advertise To Current Fitness Studio MembersIn this episode of The GSD Show, the leading fitness business podcast, we reveal a game-changing strategy that most fitness studios completely overlook—advertising to your current members. Think about this... According to a study done by MINDBODY with over 56,000 fitness studios, they've learned that the average studio only retains 10% of their members over the course of 12 months. The BEST only retain an average 30% of their members in a year. This is why it's so important to continue to advertise to your CURRENT members. You may be thinking, "How do I advertise to current members?" or "What kind of ads...
2019-05-0808 minBehind Gym Doors | A Fitness Business Podcast080: Dramatically Increase Retention & Lead Generation With 3 Moves By Mike Arce, CEO of Loud RumorIn this episode of The GSD Show, the leading fitness business podcast, we take you inside Mike Arce's T&C presentation Regardless of the business that you have, the strategies that Mike is sharing in this T & C presentation, is applicable. Mike will show you how he does it at his agency Loud Rumor, where he helps 1,400 fitness studios throughout the entire world, grow & scale! The top fitness studios that Mike works with, apply these same principles within their studios. So pay attention and listen for parallels on how you can apply these same strategies...
2019-04-0341 minBehind Gym Doors | A Fitness Business Podcast068: Mike Arce: The Sales GameIn this episode of The GSD Show, the leading fitness business podcast, we dive into the #1 most important part of your business—SALES. Today I share what the most successful businesses do to stand out from their competition. When you master the sales game, you'll close more leads, generate more revenue, and get more of your best, ideal customers. -- Read the show: https://www.thegsdshow.com/ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a call and learn how to scale your fitness business. To learn more go to L...
2017-08-1546 minBehind Gym Doors | A Fitness Business Podcast039: Why & How Culture Equals Great ProfitsIn this episode of The GSD Show, the leading fitness business podcast, we welcome our summer intern, Christina Hamra, as she interviews our GSD Show host Mike Arce on the different strategies and ways he's built a team of A-players that have allowed the company to scale and function without him. In this episode you'll learn how to build the right culture that'll bring in more profit for your fitness business. -- Read the show: https://www.loudrumor.com/the-gsd-show/ 🚀 Want to grow your gym? Visit loudrumor.com/discover to schedule a cal...
2017-04-0133 minBehind Gym Doors | A Fitness Business Podcast034: Mike Arce's Sales Tips To Fill Your Fitness Classes with Paying MembersIn this episode of The GSD Show, the leading fitness business podcast, Mike Arce, Host of The GSD Show, covers the different strategies for fitness studios and gym owners to convert their leads into paying members. These sales tips have been tested and proven by hundreds of other studios, and have resulted in 41 new sales in 2 months, 62 new sales in 5 weeks, and 50 new sales in 1 month... And all with memberships of $100 or more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ 🚀 Want to grow your gym? Visit loudrumor.com/discover to sc...
2017-04-0141 min