Shows
Accounting in the WildCompliance to Advisory: Mike Grinberg on Building a Purpose-Driven FirmIn this episode, we explore how to build a business that truly works for you — not the other way around. Mike Grinberg, a growth consultant for professional services firms, shares his insights on:✅ Defining your owner’s intent – why you need to be crystal clear about what you want from your business✅ Moving from transactional work to high-value advisory – how to make the leap and deliver real impact✅ Using frameworks and methodologies as your unique IP – how to stand out and charge premium rates🔑 Key takeaway: It’s not just about making money. It’s about building a...2025-06-0352 min
Fugitivos PodcastFugitivos No.78 "Monkey Man, El secreto del Dr. Grinberg, Vidas de Sing Sing, Grand Theft Hamlet, Rafa Márquez: El capitán"Aquí puedes ver los trailers que mencionamos en el episodio: https://bit.ly/4i2gdQU@Mike_Santana y @Juan_XHU Nos hablan de...Monkey ManVidas de Sing SingEl secreto del Dr. GrinbergRafa Márquez: El capitánGrand Theft HamletDisfruten este show. Recuerden que ustedes y nosotros...#SomosFugitivos @FugitivosMX2025-02-242h 14
Phoenix Prosperity PodcastGrowth Consulting with Mike GrinbergHow do consulting firms stand out in a crowded market? In this episode of the Phoenix Prosperity Podcast, I sit down with Mike Grinberg, founder of Proofpoint Marketing, to dive into the nuances of growth consulting. Mike shares his journey from aspiring graphic designer to marketing expert and business owner, offering insights into how he helps consulting and advisory firms scale sustainably.
We discuss:
Why differentiation in consulting is more than just having a unique process
The role of risk and relationships in business growth
The transition from running an agency to building a high-profit, small-scale...2025-02-1726 min
Emisiones PodcastCapítulo 196: El gran MISTERIO de JACOBO GRINBERGConviértete en miembro del canal y consigue todos los beneficios aquí: https://www.youtube.com/channel/UCOTlWcpEyzt-ODq7gTyjshQ/join
Un científico que ha despertado un interés anormal en toda la comunidad tanto de la ciencia como de la brujería. En este capítulo, POR FIN hablamos del caso magnífico de JACOBO GRINBERG, su desaparición, su gran aportación al mundo, sus teorías y mucho más. Sabemos que aquí escucharás cosas que nunca has escuchado.
S U S C R Í B E T E
F...2024-07-011h 51
The People of Digital MarketingRevenue Is The Result Of Relationships with Mike Grinberg - Episode #151Mike Grinberg is the Founder and CEO of Proofpoint Marketing.
Mike Grinberg is a creative problem solver at heart, who happened to fall into marketing. The core problem Mike sees right now is technology and automation removing the human element from the way we build businesses and how we go-to-market. Mike believes that relationships are still the key to business success, and he’s built his consulting business on people-first principles.
Questions and topics we covered include:
What’s wrong with most GTM models today?
Mike’s definition of the buyer’s journe...2024-05-0745 min
OUTBOUNDEp. 21 Emily Ackerman - Business development is like datingIn this episode of Outbound, Mike Grimberg interviews Emily Ackerman, a director of business development at Bennett Thrasher, about building relationships and trust with prospects. They discuss being authentic, focusing on people over brands, and using stories to connect. Gain insights into developing an authentic personal brand and tips for business development success.Guest Bios: Emily Ackerman is a director of business development at Bennett Thrasher, an accounting firm based in Dallas, Texas. She has experience in sales roles in radio and accounting. Mi...2024-04-0146 min
OUTBOUNDEp. 18 Mike Grinberg - Be CuriousIn this episode of OUTBOUND, Mike Grinberg (CEO of Proofpoint Marketing) shares his perspective on building meaningful relationships with customers and prospects. He emphasizes the importance of being genuinely curious about how their business works in order to have insightful conversations and build trust. Guest Bio: Mike Grinberg is the CEO and Co-Founder of Proofpoint Marketing, a growth advisory firm. He has years of experience in sales, marketing, and business development.Key Discussion Points:- Being genuinely curious about how a prospect's bu...2024-03-1321 min
OUTBOUNDEp. 17 Brian Walsh - Bring alignment within target accountsIn this episode of OUTBOUND, we are doing something a little different. This is an excerpt from another Proofpoint Marketing show, Relationship-Led Growth Live. Joseph Lewin is joined by Proofpoint’s CEO, Mike Grinberg, for a discussion with Brian Walsh from Force Management.The conversation focuses on how to create alignment within your client's organization during the sales process. They talk about why every person on your team needs to be able to communicate value effectively and how the most important conversations often happen without you in the room.Gu...2024-03-0517 min
CEO M.I.S.C.H.I.E.F. MakerCMM151: The Tactics of Unique Idea to POV to Framework to Output with Mike GrinbergIn this episode with Mike Grinberg, we share how the whole package from idea to outcome needs to be involved when developing strategy and tactics for success.2023-11-1019 min
The Master Marketer ShowEp. 50 Kacy Maxwell - Unlocking the Power of LinkedIn for Technical Professional Services FirmsIn the 50th episode of the Master Marketer show, Kacy Maxwell, the CMO at Provisions Group, author, and entrepreneur joins our hosts Mike Grinberg and Gaby Israel Grinberg. He talks about his extraordinary journey in marketing, his work as an author, and business startup, Sketchwell. They dive deep into LinkedIn strategies, unraveling how a powerful narrative can help drive personal and business connections effectively. "You're just sharing to start a conversation around," Kacy Maxwell instills the idea of using LinkedIn more as a platform for meaningful conversations rather than just for promoting one's brand or services. What else is...2023-11-0949 minCEO M.I.S.C.H.I.E.F. Makercmm149: The Mindset of Different for Marketing Consultancies with Mike GrinbergIn this episode, Mike Grinberg shares that when you go beyond better, cheaper, faster, you get to your differentiator in the market, and can create true success.2023-11-0614 min
B2B Revenue LeadersIncorrect Definitions Are Ruining Your Marketing | Mike Grinberg (Proofpoint Marketing)This week, Dustin chats with Mike Grinberg, Founder & CEO of Proofpoint Marketing, about how incorrect definitions and limiting beliefs are usually the root cause of most crappy marketing. They discuss why having clear ideas and definitions is the foundation to find success in your campaigns, why demand creation isn’t a thing, and why referrals aren’t just from your clients and partners.
If you have any questions or thoughts, you can reach out to Mike through LinkedIn. Also, check out Proofpoint Marketing’s website to learn more about their work.
...2023-10-2427 min
Get happy! mit Kathie Kleff#123 Körpertherapie nach Grinberg – mit Julia LeimGet happy!
Körpertherapien sind derzeit auf dem Vormarsch und das ist eine großartige Entwicklung, denn viele Wunden sind genau dort gespeichert, und nicht etwa im Kopf. Wir versorgen sie nicht, indem wir immer wieder nur darüber sprechen, auch, wenn das natürlich AUCH ein wichtiges Puzzleteil ist.
Viele Menschen können sich unter Körpertherapie nicht viel vorstellen, es gibt unzählige Formen: Somatic Experiencing nach Peter Levine zum Beispiel, Rolfing, Feldenkraißt oder auch Shiatsu.
Heute soll es um die Grinberg Methode gehen. Diese Körpertherapie stammt aus Israel, aus den frühen 80ern, entwi...2023-10-1354 min
The Master Marketer ShowEp. 46 Mary Keough - How to Master Product Marketing in B2B SaaSIn this episode of The Master Marketer Show, join host Mike Grinberg as he delves into the world of B2B product marketing with Mary Keough, Head of Marketing at Map my Customers. Discover the core concepts of product marketing, the importance of customer insights, and the evolving role of product marketing as companies grow. Gain valuable insights into strategies for a customer-obsessed mindset, and other necessary skillsets for product marketers. Explore Mary's unique approach to customer research, marketing tools and frameworks, and harnessing the power of LinkedIn. Don't miss out on optimizing your B2B marketing game with...2023-10-0353 min
Education Marketing Leader with Chris RapozoThe Relationship Growth Marketer – An interview with Mike GrinbergFresh off the latest episode of the Marketing Tales Show, I've got quite the tale to share! 🎙Meet Mike Grinberg, the mastermind behind Proof Point Marketing - a relationship-led growth consultancy that's challenging digital marketing norms. I've always believed there's more to marketing than meets the eye, and Mike confirmed this. It's all about relationships!Starting off with aspirations to become a graphic designer, Mike soon realized the subjective nature of design wasn't his cup of tea. Instead, the captivating world of marketing bec...2023-09-0741 min
Account Based BeveragesThe ABM Campaign that No One Considered with Mike GrinbergIs there a way for Account Based Marketing to not be...ACCOUNT-based?Mike Grinberg has discovered a way to market to accounts without actually targeting people in those accounts. Check out this episode of Account Based Beverages to learn how you can replicate this unused strategy with your marketing efforts!2023-08-3109 min
The Purposeful Marketing Podcast#53: How do you build relationships at scale? Ft. Mike Grinberg, Founder and CEO of Proofpoint MarketingWelcome to the Purposeful Marketing Podcast, where we ask the big questions to find the big answers so that you can market with purpose. In this episode, we delve into the importance of relationships and how they contribute to growth.
Join our hosts, Mary, Aaron, and James, as they welcome a special guest, Mike Grinberg, the co-founder of Proofpoint Marketing and co-host of The Master Marketer Show podcast. Mike is a B2B expert who will share insights on relationship-led growth and explain why relationships truly matter for business.
Throughout the episode, we explore various...2023-06-2734 min
The Master Marketer ShowEp. 43 David Rush - Developing Revenue-Generating Relationships“Tell me a little more about your business.” It’s a simple request that generates simple answers — 70-90 percent of sales generated come from workers, focused relationships, and referrals. The conversation gets a little trickier with the follow-up questions, particularly this one: “What’s stopping you from accelerating revenue growth?”This week, we sit down with David Rush, the CEO of SmallWorld for a discussion on the business relationships that drive and generate revenue. What are the misconceptions about referrals, who generates them, how do you start a referral program, and what do they mean for your...2023-06-1651 min
Agency LifeNiching Down (But Not the Way You Think) w/ Mike & Gaby GrinbergWhen you find yourself spread thin across multiple services and client needs, it’s time to ask yourself—is niching down the right choice for your business?Mike & Gaby Grinberg, dual founders of Proofpoint Marketing, join the podcast to talk about finding their niche in the face of the pandemic and how their business has flourished in the aftermath. They discuss the importance of building a strategic narrative around your core business beliefs, and how to use that narrative to drive both growth and client connection.Connect w/ Mike: https://www.linkedin.com/in/mikegrinberg/2023-06-0850 min
Exploring GrowthB2B Growth Mindset for Marketing Leaders with Mike GrinbergWelcome back to another episode of Exploring Growth! This week's guest is agency owner, Mike Grinberg. Join us as we discuss effective B2B growth strategies tailored for mid-market companies.
We also shed light on overcoming growth plateaus and the importance of profitability. Together we explore the power of relationships, referrals, and unique customer experiences in driving long-term revenue and success. If you're eager to grow and scale your business, this episode is a must-listen for you!
Thank you for watching. If you are enjoying what you hear, please consider sharing i...2023-06-0635 min
Markigy: The Science of Marketing StrategyRelationship Marketing Isn’t a Fad, It’s the Future with Mike GrinbergOver the past few years, we’ve seen a rise in companies using relationship-based marketing to connect more deeply with customers. It was used during the pandemic and it’s seeing a resurgence now, as the economy is facing a recession. But here’s the problem… companies haven’t been using it consistently.If you focus on implementing relationship marketing strategies year-round, not just when times are tough, there’s no telling how your brand (and your customers) will flourish. Better yet, you can use relationship marketing to turn your brand into a unicorn. How? Well, l...2023-06-0639 minExploring GrowthB2B Growth Mindset for Marketing Leaders with Mike GrinbergWelcome back to another episode of Exploring Growth! This week's guest is agency owner, Mike Grinberg. Join us as we discuss effective B2B growth strategies tailored for mid-market companies.
We also shed light on overcoming growth plateaus and the importance of profitability. Together we explore the power of relationships, referrals, and unique customer experiences in driving long-term revenue and success. If you're eager to grow and scale your business, this episode is a must-listen for you!
Thank you for watching. If you are enjoying what you hear, please consider sharing it with a colleague or a...2023-05-3035 min
The Master Marketer ShowEp. 41 Amrita Mathur - Giving Creative a Seat at the Strategy TableThe value of creativity only gets stronger as the industry adapts to consumer needs. However, do advances in technology necessarily require more and more complexity? In many cases, it doesn’t! Even commercials on TV and streaming services are utilizing more and more vertical-style videos from the consumer’s POV. As marketers adapt to trends, so must their creative content. What are marketing teams doing? In this episode, we speak with Amrita Mathur, the VP of Marketing at Superside, on her team’s approach to creativity, and what it means for their partners. Her mindset...2023-05-251h 20
The Master Marketer ShowEp. 40 Tara Robertson - Effective Video Content for MarketersHow easy is it for a marketing company to effectively produce a video? The answer is a lot simpler than you think — of course, the effectiveness comes down to proper orchestration and thoughtful planning, but even companies equipped with nothing but a smartphone have the opportunity to put out something great. In this episode of the Master Marketer Show, we sit down with Tara Robertson, the Head of Demand Generation at Chili Piper, for a discussion on effective Let’s get started!MINDSETS:“Can this be a video?” - Even si...2023-05-1948 min
The Master Marketer ShowEp. 39 Tim Davidson - Mastering B2B Influencer MarketingIt’s a hot take to say B2B is boring, but when compared to the glitzy nature of B2C, we can see the concern. Unlike the commercials intended for consumers (the ones with the A-List celebrities that are on 100 times a day), B2B marketing is not exactly glamorous by comparison.Fret not, for our latest guest can confirm that B2B does NOT have to be boring! In this episode, we sit down with Tim Davidson, Senior Manager of Digital Marketing at Directive Consulting, for an insightful discussion on content creation in...2023-03-301h 19
Business Innovators RadioInterview with Stas Grinberg, Co-Founder of Vision & BeyondAs co-founder and managing principal of Vision & Beyond, Stas Grinberg leads with the intent of achieving success for both the company’s investor partners and the communities where Vision & Beyond operates.Before founding Vision & Beyond, he worked for two Israeli investment firms that targeted and financed new construction opportunities in Birmingham, Alabama, Atlanta, Georgia, and Los Angeles, California.Stas and co-founder Peter Gizunterman have grown Vision & Beyond into a company with more than 3000 multifamily units and assets of $250 million in Ohio, Kentucky, Indiana, and Texas.Stas’ personal business motto is to be bold and orig...2023-03-0820 min
Personal PodcasterS3-E1: Evolving Your Podcasting Journey w/ Gaby Israel GrinbergBeginning Season 3, we have Gaby Israel Grinberg–the CXO and Co-Founder of Proofpoint Marketing! We deep dive into her success stories of starting multiple podcasts and how they have enhanced her business.
We also chat about other podcasting topics like:
Giftology and how to enhance your guest’s experiences!
Not being afraid to iterate and evolve your show over time
The framework that Gaby and Mike use for their podcast: The MSTR Marketer Show!
You can connect with Gaby on LinkedIn and at Proofpoint.Marketing2023-03-0136 min
Growth Marketing CampFrom Surviving to Thriving: Proofpoint Marketing’s Origin Story with Gaby & Mike GrinbergThe most formidable beginnings have been known to build the strongest businesses. And that is exactly how Proofpoint Marketing’s story began. With an unforeseen family crisis. Even though Gaby Israel Grinberg and Mike Grinberg never thought about going into business together, the events surrounding the birth of their daughter forced them to take control of their destiny. They combined their skill sets and experience, and launched their own Agency: Proofpoint Marketing. Today, Proofpoint Marketing has made a lasting impression on B2B Marketers and even inspired us to invite them on the Growth Marketing Camp...2023-02-211h 02
Freelance to Freedom: Attract High Income Clients, Create an Expansive Mindset & Overcome Business BurnoutPeople First: Gaby Israel Grinberg on Starting a Business with Her Husband, the Importance of Valuing Relationships, and Changing Business NormsGaby Israel Grinberg is the Founder and Chief Experience Officer at Proofpoint Marketing, which she started alongside her husband Mike, following the premature birth of their daughter Lana, as a way to build a People-First company that met their needs, both financially and professionally. Proofpoint Marketing helps you acquire the right customers by building relationships at scale. Build trust and influence buying decisions by creating and distributing content that informs, educates, entertains, and inspires the right customers, in channels, they are actively engaged in. This is achieved with Proofpoint Marketing’s proven Relationship Velocity™ Frame...2023-02-2148 min