Shows
Up ArrowUp Arrow Podcast | Process Wins: Why the Companies That Scale Don’t Feel Chaotic With Mikel LindsaarMikel Lindsaar is the Founder and CEO of StoreConnect, a customer commerce platform that helps businesses unify e-commerce sales, services, and systems. As a seasoned technology entrepreneur, he founded multiple software companies, including Exec IO and reinteractive, and exited several SaaS ventures.
In this episode…
Growth doesn’t just stall when the business is underwater; it stalls when everything appears to be working, yet decisions slow, complexity piles up, and momentum fades. Leaders often feel the weight before they can recognize the cause, sensing friction in meetings, handoffs, and execution. What causes companies to break, and...
2026-01-271h 24
Up Arrow PodcastProcess Wins: Why the Companies That Scale Don't Feel Chaotic With Mikel LindsaarMikel Lindsaar is the Founder and CEO of StoreConnect, a customer commerce platform that helps businesses unify e-commerce sales, services, and systems. As a seasoned technology entrepreneur, he founded multiple software companies, including Exec IO and reinteractive, and exited several SaaS ventures. In this episode… Growth doesn't just stall when the business is underwater; it stalls when everything appears to be working, yet decisions slow, complexity piles up, and momentum fades. Leaders often feel the weight before they can recognize the cause, sensing friction in meetings, handoffs, and execution. What causes companies to break, and how...
2026-01-271h 24
eCommerce PodcastIs Your E-Commerce Platform Wagging the Dog?What if your e-commerce platform is actually holding you back? Mikel Lindsaar, founder of StoreConnect and author of the forthcoming book Customer Commerce, explains why most platforms end up controlling your business rather than serving it. We explore how unified data systems enable smarter automation, faster page loads, and the kind of personalised customer experiences that build lifetime value.Mikel shares practical examples including a museum using AI to identify VIP visitors, automated refunds that create customer delight, and how one company consolidated 76 websites across 26 brands onto a single platform. We also discuss why his strongest advice...
2026-01-1543 min
The Dynamic PodcastEP42 | Mikel Lindsaar - What Is A Serial Entrepreneur?In this episode of The Evolv Podcast, we sit down with Mikel Lindsaar — a seasoned software engineer, product builder, and the original founder of Campaign Monitor. But this conversation goes way beyond code.From bootstrapping a global tech platform to navigating burnout, rebuilding purpose, and starting fresh, Mikel opens up about the truth behind success, the cost of ignoring your health, and what it actually takes to sustain performance over time.Now a client of DynamicRecov since July 2024, he shares how training with his partner became a catalyst for deeper self-awareness, discipline, and li...
2025-06-131h 10
The Customer Commerce PodcastCustomer Experience 2024: Trends and Insights Featuring Michael DiamondIn this episode of the Customer Commerce Podcast, hosts Mikel Lindsaar and Jessica engage with Michael Diamond, CEO of Arcurious, to explore the evolving landscape of customer engagement, particularly in the context of AI and CRM systems.
They discuss insights from this years Dreamforce, the importance of personal connections in business, and how companies can leverage data to enhance customer experiences.
The conversation emphasizes the need for businesses to build strong foundations in CRM and data management to foster meaningful relationships with customers.
Takeaways:
Time is precious in business and affects customer...
2024-11-0144 min
Rhyzone PodcastAutomating the Customer Experience without Losing the Relationship – Episode 25Looking to strengthen your relationships with your customers?
Need to run your garden center and horticulture business more efficiently?
Struggling to find strategies to keep up with today’s competitive market?
You’ll find answers here!
This episode features an in-depth conversation with Mikel Lindsaar, CEO and Founder of StoreConnect, a software company based in Sydney, Australia.
Mikel helps small businesses grow big. He is an expert in software, and the mastermind behind many of the software used today. To date, his software has received more than a billion down...
2024-10-1700 min
Podcast THE ECOMMERCE EDGE con Jason Greenwood - Edición en EspañolE431:📦POR QUÉ LAS MARCAS B2B DEBEN ADAPTARSE O FRACASAR | JASON INVITADOS EN EL CUSTOMER COMMERCE PODCAST | ESQUINA DE COMERCIO B2B #72 | THE ECOMMERCE EDGE Podcast📦En este episodio especial de Mentoring Moments, Jason invita a The Customer Commerce Podcast con Mikel Lindsaar (https://www.linkedin.com/in/mikellindsaar) y Jessica Fairlie (https://www.linkedin.com/in/ jessica-fairlie-3a9240219) - https://podcasts.apple.com/au/podcast/the-customer-commerce-podcast/id1753333028
📦¡Gracias Mikel y Jess por presentar a Jason en tu podcast!
¡Disfrutar!
2024-10-0959 min
THE ECOMMERCE EDGE Podcast with Jason GreenwoodE431:📦WHY B2B BRANDS MUST ADAPT OR FAIL | JASON GUESTS ON THE CUSTOMER COMMERCE PODCAST | B2B COMMERCE CORNER #72 | THE ECOMMERCE EDGE Podcast📦In this special episode of Mentoring Moments, Jason Guests on The Customer Commerce Podcast with Mikel Lindsaar (https://www.linkedin.com/in/mikellindsaar) and Jessica Fairlie (https://www.linkedin.com/in/jessica-fairlie-3a9240219) - https://podcasts.apple.com/au/podcast/the-customer-commerce-podcast/id1753333028
📦Thanks Mikel & Jess for featuring Jason on your Podcast!
Enjoy!
2024-10-0955 minThe Customer Commerce PodcastBusting Myths in eCommerce: What Actually Works (Part 2)In this episode of The Customer Commerce Podcast, host Jess teams up with branding expert David Brier and StoreConnect CEO Mikel Lindsaar to tackle more common myths in the world of eCommerce. The trio dives into misconceptions surrounding the "ease" of running an online store, the myths about personalization, and the real-life challenges of entrepreneurship. With humor and insight, they break down what it really takes to succeed in eCommerce, emphasizing strategy, branding, and customer experience.
Key Takeaways:
Building a successful eCommerce business takes more than just launching a website.
Personalization can be...
2024-10-0431 minTHE ECOMMERCE EDGE Podcast with Jason GreenwoodE410:📦DOES SALESFORCE REALLY NEED ANOTHER B2B ECOMMERCE PLATFORM? | MIKEL LINDSAAR - STORECONNECT | B2B COMMERCE CORNER #65 | THE ECOMMERCE EDGE Podcast📦Mikel (https://www.linkedin.com/in/mikellindsaar) is the Founder & CEO of StoreConnect - https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3A00000FMkeKUAT
📦StoreConnect is a dedicated B2B eCommerce platform and front end technology designed as a native app built on the Force.com platform
📦The StoreConnect App includes a platform native, prebuilt, configurable integration with Salesforce
📦StoreConnect is a lighter weight and significantly less expensive B2B eCommerce option for Salesforce vs the native eCommerce options provided by Salesforce directly
📦In this episode Jason & Mikel discuss the evolution of the eCommerce capabilities that Salesforce offers out of t...
2024-08-2155 min
Talent Hub TalkStreamlining e-commerce through the use of Salesforce integration with Mikel LindsaarIn today's episode, we’re joined by Mikel Lindsaar, CEO and founder of StoreConnect. Mickel talks us through his background and how he came to work in the software space, and we look at where the idea for StoreConnect came from, as Mikel explains the journey from idea to product to customer.
Mikel talks through the decision to stop doing implementations themselves and to go with a partner-led implementation model as well as the challenges of standing that up alongside their certification program. Mikel gives insight into what the product is, who it is for, and how co...
2024-08-1342 minThe Customer Commerce PodcastOptimizing Your Customer's JourneyJoin Jess, Mikel Lindsaar (Founder & CEO of StoreConnect), and branding expert David Brier as they dive into optimizing the Direct-to-Consumer (D2C) customer journey.
Discover the common time-wasting tools, tips for simplifying customer purchases, and how to measure the effectiveness of your customer journey improvements.
Packed with practical advice and engaging stories, this episode is a must-listen for any business owner looking to enhance their commerce experience.
Tune in for valuable takeaways and a few laughs! 🎧
If you've had an online nightmare experience that you've been dying to sha...
2024-07-1840 minThe Customer Commerce PodcastD2C Explained: Direct-to-Consumer Business BenefitsIn this episode of The Customer Commerce Podcast, we break down the fundamental differences between B2B (Business-to-Business), B2C (Business-to-Consumer), and D2C (Direct-to-Consumer) business models. We dive deep into why D2C holds the most significant advantage when it comes to customer loyalty and business expansion.
Our host, Jess, alongside branding expert David Brier and CEO and Founder of StoreConnect, Mikel Lindsaar, explains how D2C businesses can forge stronger relationships with their customers by cutting out intermediaries. Mikel shares three actionable steps that businesses can implement right now to focus more...
2024-06-2733 min
CustomerlandManaging SMB Ecommerce Just Became ... ManageableIn this interview, Mikel Lindsaar, the founder of StoreConnect, talks about how the idea of StoreConnect came to his mind and how it operates as a digital transformation solution. He identifies the difficulties small business owners encounter when it comes to digital transformation and how StoreConnect's integration with Salesforce can serve as a solution. The interview highlights the importance of saving time for small business owners, which is a critical aspect of StoreConnect.Also a big shout out to Allant Group for sponsoring this episode of Customerland!
2023-04-0416 min
Small Business DigestSmall Business Digest - Mikel Lindsaar & Jen PetersMikel Lindsaar is founder and CEO of Store Connect which makes managing website, orders, finance easier for small businesses.Jen Peters discusses her company that provides flours for people who suffer from allergies or stomach disorders,
2022-07-0556 min
Savvy BroadcastingHow StoreConnect's CRM Software is Giving Entrepreneurs the Edge to Succeed, with Mikel LindsaarMikel Lindsaar, CEO and Founder of StoreConnect, is an experienced technology entrepreneur who wants to infuse small and medium sized businesses with the power to be successful in eCommerce and grow to the Nth degree. Small businesses can’t waste time setting up their business on a platform only to repeat the process by changing platforms when they want to scale, nor do they want to waste time figuring out how to integrate multiple platforms. StoreConnect (built on the World's Number 1 CRM, Salesforce), gives clients a complete, powerful, configurable eCommerce and CRM solution where they can ma...
2022-06-0725 min
Ruby RoguesRR 308 Confident Software with Mikel LindsaarOn today's episode, Charles and Dave discuss Confident Software with Mikel Lindsaar. Mikel wrote the Mail Gem, which is what he is known for in the Ruby community and rewrote TMail back in 2010. In the same year, he founded Reinteractive, a development company which is focused Ruby on Rails around the world. Tune in to learn more about what he's up to and find out what the episode has in store for you!Special Guest: Mikel Lindsaar. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacyBecome a supporter of this...
2017-04-2556 min
My Business PodcastHow to negotiate better payment terms"One of the biggest problems small businesses have is cash flow, and large companies don't seem to care," says Mikel Lindsaar, founder of digital developer reinteractive. "We're not a bank – we can't afford this. We need better payment terms." This up-front discussion is one that Mikel has with all of his clients, and he admits to having had great success in negotiating more favourable outcomes. Speaking on the My Business Podcast, Mikel outlines: - Exactly how he deals with companies such as Qantas and Westfield to deliver better payment terms. - His approach to managing and engaging with a remote wo...
2016-08-1900 min