Shows
Empowered Business99: How Ruth Poundwhite Balances AI with Staying AuthenticAI is changing the way we run our businesses, but here’s the truth—it’s not a magic button that can replace your unique voice, perspective, or expertise.In this episode of the Empowered Business Podcast®, I sit down with Ruth Poundwhite, author, coach, and host of the Soulful Sales Show, to talk about how we can use AI as a support tool without losing the human connection that makes our work stand out. Together, we explore the balance between speed and authenticity, why self-trust is more important than ever, and how to build busines...
2025-08-2842 minEmpowered Business98. Real Strategies for Recurring Revenue from My Peer MastermindIn this episode of The Empowered Business Podcast®, I’m bringing you behind the scenes into a candid conversation I had with my peer mastermind members. We gathered for an unfiltered roundtable discussion on recurring revenue—what’s working, what’s not, and the real strategies we use to build consistent income streams in our businesses.You’ll hear insights from multiple business owners, including different approaches to memberships, payment plans, and beyond. My goal is to give you practical ideas and fresh perspectives that you can apply right now to grow reliable revenue in your own business.
2025-08-2159 minEmpowered Business97: From Side Hustle to Wholesale Sales Powerhouse with Andee HartIn this episode of the Empowered Business Podcast, I’m joined by Andee Hart, an entrepreneur, sales strategist, mentor, and host of the She Sells Differently podcast. Andee’s journey from Fortune 500 sales executive to thriving candle business owner is nothing short of inspiring. We dig into her countercultural sales strategies, how she grew from making candles in her kitchen to selling in hundreds of boutiques, and the practical realities of leaving corporate life to go all in on your business. Whether you sell physical or digital products, you’ll take away valuable insights on sales, scaling, and standing out in...
2025-08-1447 minEmpowered Business96: This Sales Funnel Alternative Has a 95% Retention Rate with Amy VaughanThis week on the Empowered Business Podcast, I’m chatting with Amy Vaughn, CEO of Together Digital—a powerhouse community that’s redefining how women grow online businesses. We’re digging into why the old-school sales funnel just doesn’t cut it anymore and how a relationship-first approach can actually scale your impact faster.Amy breaks down the “ask and give” networking model, why so many women feel left out of traditional spaces, and how real connection leads to real growth. We also talk about where AI fits into all of this—and how it’s leveling the pla...
2025-08-0746 minEmpowered Business95: Why I Ditched Weekly Flash Sales (And What I’m Doing Instead)In this episode of the Empowered Business Podcast, I’m sharing the behind-the-scenes strategy that helped us hit our highest revenue month of the year—without a single big launch. I’m breaking down why I moved away from weekly flash sales, how I’m using story-driven emails to connect and convert, and the role AI is playing (without taking over my voice). If you’ve been wondering what’s working in digital product marketing right now, this is the episode you don’t want to miss!In Today’s Episode We Discuss:What’s wo...
2025-07-2414 minEmpowered Business94: 5 Smart Ways to Use No-Code Apps to Grow Your Digital Product BusinessIn today’s episode, I’m building on the conversation I had with Jordan Gill in Episode 89. We’re diving deeper into one of the hottest, yet often overlooked, opportunities for entrepreneurs looking to create, sell, and scale digital products—no code apps. I want you to forget the endless PDFs and basic checklists for a minute because I’m going to reveal how interactive, user-friendly tools can take your lead generation, product offerings, and business efficiency to the next level.I’m sharing five dynamic ways you can leverage no code apps for more leads, sales...
2025-07-1812 minEmpowered BusinessBehind the Scenes: How I Built Custom GPTs to Power My BusinessI’m so excited to share this special bonus episode with you because I’m bringing you something completely different today—a live training I did called “Wait, AI Can Do What Now?”Look, I know AI can feel overwhelming, especially when you’re trying to build and scale digital products without losing what makes YOU unique. That’s exactly why I created this training and why I’m sharing it with you now.I’m going to take you behind the scenes of my custom-built GPT tools—the ones I use every single day to plan, build, and...
2025-07-121h 13Empowered Business93: How Destini Copp Built a Scalable Membership Using Smart AI ToolsI’m so excited to have Dr. Destini Copp joining me today—she’s a marketing professor, business growth coach, and digital product pro who’s absolutely crushing it with AI integration. We’re diving deep into the real-world ways AI is revolutionizing digital products and memberships, and let me tell you, Destini’s insights are going to blow your mind.If you’ve been wondering how to future-proof your digital product business, stand out from all that AI-generated noise, and create a streamlined, high-converting member experience, this episode is absolutely packed with insights you won’t want to miss.
2025-07-1040 minEmpowered Business92: Creating Connection in the Age of AI: A Fresh Take on Events with Michelle PontvertWelcome back to the Empowered Business Podcast! I’m so excited about today’s conversation.I’ve got Michelle Ponvert joining me—she’s brilliant at what she calls “easy events” and low-lift business strategies. If you’ve ever felt overwhelmed by the thought of hosting a summit or felt like you had to choose between growing your business and keeping your sanity, this episode is for you.Michelle and I are diving into digital events—summits, bundles, audio conferences—strategies that help you grow your email list and visibility without burning out. Her journey from Hollywood set d...
2025-07-0347 minEmpowered Business91: The AI-Powered Path to an Organized Business with Shawn LemonI’m excited to share this conversation with Sean Lemon from The Digital Organizer because getting organized in your business is something I’m passionate about – and I know it’s something many of you struggle with. Having come from a corporate background, I tend to be naturally organized and pretty Type A, which people often comment on when they see how my business runs on the backend.But here’s what I’ve learned over my 12 years in this space: most people who start online businesses come into it as creatives, and before they know it, they’re runn...
2025-06-2649 minEmpowered Business90: AI Agents vs. AI Automations: Brittany Long Shows You the Future of Running a BusinessWelcome back to the Empowered Business Podcast! Today I'm sitting down with someone who literally put AI on my radar—Brittany Long, one of the original AI educators in the online business world.I'll be honest with you—AI exploded faster than anything I've seen in my 12 years of online business. And Brittany? She was at the forefront of it all. While I was admittedly avoiding AI during a rough personal period, Brittany was already pivoting from her successful copywriting business to become an AI trainer.In this episode, we're digging deep into the game-changing world...
2025-06-1941 minEmpowered Business89: Wait… Jordan Gill Built That With AI?! The No-Code Microtool Method That’ll Blow Your MindI’m thrilled to have Jordan Gill back on the podcast – you might remember her from her previous appearance where we talked all about VIP day strategies. But today, we’re diving into something that completely blew my mind: micro AI tools that anyone can develop without any coding skills required!Jordan has evolved from building systems and VIP days to venturing into what’s called “vibe coding” – and honestly, I had never heard this term before our conversation. It’s this rapidly growing space where you can literally turn your expertise into fully functional apps using AI-backed platfo...
2025-06-1235 minEmpowered Business88: Jillian Leslie on Ditching the Tech Headaches and Selling Digital Products with EaseWelcome back to the Empowered Business Podcast! I am so excited to share today’s conversation with you. I sat down with Jillian Leslie, who is the founder of MiloTree and host of the Blogger Genius Podcast, and let me tell you—this episode is a goldmine if you’re curious about how AI is completely transforming the way we create and sell digital products.Jillian has been in the online business world for years, and her insights into digital product trends and how technology is making entrepreneurship more accessible are absolutely incredible. We dive deep into how Mi...
2025-05-2948 minEmpowered Business87: How Julie Chenell Uses AI as Her Second Brain (And You Should Too)I’m so excited to bring you today’s episode because we’re diving into one of the most important conversations happening in the digital business world right now—how to actually use AI to grow your business without losing your voice or your sanity.I sat down with my good friend and digital marketing powerhouse Julie Chenell, who you probably know as the co-founder of Funnel Gorgeous and Digital Insiders. Julie is the real deal—she’s built multimillion-dollar businesses, isn’t afraid to speak the truth, and she’s using AI in ways that are seriously game-c...
2025-05-2238 minEmpowered Business86: What Happens When a Blog Grows Up: The Redefining Mom® RelaunchToday, I'm sharing an exciting and deeply personal update - the relaunch of my OG Redefining Mom® brand—a project five years in the making. I'm walking you through my journey from launching Redefining Mom® as a mission-driven blog for working mothers, to letting it rest while building out the Empowered Business® brand. And now, bringing it back with renewed purpose and practical new content.You'll hear all about the 40 and Fearless Bundle, a collaboration with over 35 digital creators designed to celebrate my 40th birthday and provide real support for moms in every stage of life—from identit...
2025-05-1519 minEmpowered Business85: The Empowered Business Lab® Got a Makeover—and AI Is the StarWelcome to a transformative episode of the Empowered Business Podcast! In this episode, I pull back the curtain on the massive changes happening inside the Empowered Business Lab, highlighting how AI is shaking up the world of digital product creation and sales. I get real about my initial skepticism of AI and share the game-changing discoveries I've made once I started to embraced these powerful tools.From slashing product development time—from months to mere hours—to mastering pricing strategies and optimizing sales funnels, I spills the secrets to building a sustainable, scalable, and profitable digital product busi...
2025-05-0118 minEmpowered Business84: What Keeping Your Facebook Ads Running 24/7 Does for Your Business with Zach SpucklerIn this episode, I sit down with Zach Spuckler—the powerhouse behind Heart, Soul, and Hustle and the Not Your Average Online Marketing Podcast—for a deep dive into all things Facebook and Instagram ads. I share my personal journey of overcoming a business downturn after turning off my paid ads, and how Zach’s strategies helped me reignite my lead generation engine and get back on track. Together, we break down the essential frameworks for running successful list-building ads, the compounding benefits of consistent lead generation, and practical tips for optimizing your ad spend—whether you’re just getting st...
2025-04-241h 01Empowered Business83: Turn Business Expenses Into Dream Trips: Credit Card Points 101 for Entrepreneurs with Megan LanfordIn this episode I’m exploring the world of travel hacking with my guest Megan Lanford. Megan is a travel points coach and the host of the Points to Paradise Podcast, where she teaches listeners how to use credit card points to travel without breaking the bank.Megan shares her wisdom on how you can leverage both personal and business spending to take amazing trips for free or at a fraction of the cost.Whether you’re a beginner curious about where to start or someone looking to advance your travel points game, Megan provides inva...
2025-04-1738 minEmpowered Business82: YES, AI Helped Me Create a Digital Product. NO, It Didn't Do It For MeIn today’s episode, we’re diving into the incredible ways AI is revolutionizing the launch of new digital products. We’ll explore the power of ChatGPT in streamlining your product creation process and the importance of adding your unique personal touch to what AI generates.I’ll walk you through my personal journey in developing the Empowered Divorce Planner using AI, highlighting how it transformed a once time-consuming process into a streamlined, efficient operation. From reverse engineering market research to harnessing the power of AI for refining your ideas, this episode is packed with actionable insights to help...
2025-04-1023 minEmpowered Business81: The 5 Most Unexpected Ways I Use ChatGPT to Sell Digital ProductsWe’re diving deep into some unexpected ways you can use ChatGPT to boost your digital product sales and efficiency. If you’ve been scratching the surface with AI by just using it for Instagram captions, you’re in for a treat. Monica Froese shares five innovative strategies to leverage ChatGPT, transforming it into more than just a tool—it’s your strategy assistant.We’ll explore how to train ChatGPT to truly capture your brand voice, engage with customer objections intelligently, create compelling bundles, and even develop personalized upsells. Plus, Monica introduces practical prompts that can enhance your...
2025-04-0315 minEmpowered Business80: Turn ChatGPT Into Your Marketing Sidekick (for Just $20/Month) with Hayley RisslerIf you’re not leveraging AI, you’re working harder than you need to – I’m here to tell you there is a better way!Together with my right-hand business partner Hayley Rissler, we will explore the incredible potential of AI tools, like ChatGPT, in streamlining and revolutionizing digital content creation. Throughout the episode, we’ll share insights on how we’ve integrated AI into our businesses, making it an indispensable “second employee” for just $20 a month.We’re revealing our personal strategies for training AI to capture our unique voices and streamline workflows. Plus, learn how Hayley h...
2025-03-2743 minEmpowered Business79: AI Unleashed: How to Turn One Digital Product into Multiple Revenue StreamsToday, we're diving into the transformative power of AI for revolutionizing your digital product strategy. We're uncovering how AI can elevate the repurposing of your content, turning one digital product into multiple revenue streams. We’ll explore real-world success stories, like how Taylor Swift and Disney have masterfully repurposed content, and delve into examples from my own business on using AI to enhance and reinvent products. Plus, we'll give you a sneak peek into my upcoming live session at the AI Unleashed for Business Summit, where I'll reveal groundbreaking ways AI can optimize your content strategy. Wh...
2025-03-2024 minEmpowered Business78: 12 Biggest Lessons from a Decade in Online BusinessToday, we're diving into the pivotal lessons I've learned over my twelve-year journey in online business. From launching Redefining Mom® as a response to my personal challenges with maternity leave to creating a multimillion-dollar digital empire, I've navigated the rapid shifts of the online world.In this episode, I'll unpack the 12 biggest lessons that have shaped my business journey, showing you how to adapt, thrive, and sustain long-term success. We'll explore everything from the importance of selling and lead generation to embracing AI and the power of networking.Whether you're a seasoned entrepreneur or just s...
2025-03-1336 minEmpowered Business77: Revolutionize Your Digital Products with AI Insights from Gemma Bonham-CarterIn today's episode of the Empowered Business Podcast, we're diving into the transformative world of AI with one of the top innovators in online course creation, Gemma Bonham-Carter.Gemma Bonham-Carter is a trusted voice for ambitious entrepreneurs who want to build lifestyle-first online course businesses that provide flexibility to lead a more balanced life. Gemma founded her online education company in 2017 and has since grown it to a sustainable 7-figure business. Renowned for her expertise in online courses, email marketing, and now AI, Gemma has guided over 15,000 students through her programs and is the host o...
2025-03-0647 minEmpowered Business76: The Next Chapter: AI Integration, Course Updates, and Redefining Mom's ReturnWelcome back to the Empowered Business Podcast with your host, Monica Froese.After a hiatus, we're thrilled to announce our return with new episodes every Thursday, starting March 6, 2025.In this catch-up episode, Monica shares exciting updates about the Empowered Business offerings, including the revamped Empowered Business Lab® AI, designed to integrate artificial intelligence into your digital product journey.Monica also introduces the Empowered Business Society®, now available in two affordable tiers, offering an avenue for connection, learning, and implementing AI strategies.Additionally, Monica discusses the relaunch of the Redefining Mom® brand, aim...
2025-02-2114 minEmpowered Business75: How to Turn a $9 Click Into a $4,000 Weekend with a Digital ShopThe key to making money in your digital shop has nothing to do with the price of individual products! In the third episode of this series for course creators, I’m sharing another presentation from the Striking Gold For Course Creators Summit, which is happening at the end of this month. I’m teaching you four strategies to increase the average order value in your digital shop, including how I brought in $4,000 in one weekend by promoting a $9 product! Topics covered in this episode include: How we m...
2024-10-1715 minEmpowered Business74: Repurposing Course Content: Increase Your Sales and Create Hot Leads for Your CourseIf you are a course creator, I guarantee you are sitting on a gold mine! In part two of my new series for content creators, I’m giving you a sneak peek of the first session I recorded for the Striking Gold For Course Creators Summit. I’m sharing how you can repurpose all kinds of existing course content into shop listings that will increase your sales and create leads for your course. Topics covered in this episode include: Why you need to meet cust...
2024-10-1016 minEmpowered Business73: Why My Business Switched From a Launch Model to a Shop ModelAre you leaving money on the table? I was, and it took me going through one of the hardest times of my life to realize how to shift my business to get way more profit than before…and I’m going to share that with you! After a nine-month hiatus, I am happy to be back with a brand new series, especially for content creators! We’ll be talking all about how you can leverage what you've already created to make more money and impact more people. To introd...
2024-10-0322 minEmpowered Business72: 5 Powerful Lead Generation Strategies for Your Digital Product ShopLet’s talk about one of the most important things when it comes to running a business… Lead generation. Getting new people into your business is the biggest thorn in any business owner's side, but it is essential. I’m sharing the five powerful ways to drive new customers to your digital product shop so you can grow and scale your shop this year. Topics covered in this episode include: Why you can’t only rely on your warm audience What you need to...
2024-01-2527 minEmpowered Business71: 3 Ways That Having a Digital Product Shop Can Change Your Life and BusinessIt’s been a hot minute since I’ve shared a new podcast episode. But I’m back and in this episode, I’m sharing the lessons I've learned from running a multiple six-figure digital product shop and teaching hundreds of people how to recreate my success in our program, the Digital Shop Experience. My digital shop truly changed everything about my business and I want you to be able to leverage the lessons that I have learned in your own business this year. Topics covered in this episode include:
2024-01-1829 min
The Product Biz Podcast by Monica Little CoachingIncreasing the amount of products people buy on your Shopify site with Monica FroeseYour website should do the heavy lifitng for you. If you know what automations and apps to set up, it becomes a money making machine for you. So the questions is, are you tapping into the potential of your Shopify site, or are you leaving money on the table? In today's episode, we chat with special guest Monica Froese on how to get people to your website and how to turn their potential order of one products into an order of $160 worth of products and more, plus how to get them to come back and buy again in the...
2023-10-1837 minEmpowered Business70: Make Your Marketing Easier with AI with Menekşe StewartLet’s talk about the biggest trend and buzzword in the online business world right now- AI, also known as ChatGPT. In this episode of The Empowered Business Podcast, I sat down with Menekşe Stewart who built her own AI app to help make your marketing easier. She is seriously one of the smartest people I've ever met, and we had a fantastic conversation all about AI and its impact on both us as humans and our businesses. I think you're really going to enjoy this conversation! Topic...
2023-07-271h 04Empowered Business69: The Power of Low-Ticket, High-Value Offers with Elizabeth GoddardWondering how you can make high-value, low-ticket offers work for your business? In this episode of The Empowered Business Podcast, I sat down with Elizabeth (Lizzy) Goddard to talk about her super unique approach to business using low ticket offers. Lizzy breaks all of the traditional marketing rules and has found so much success doing so. I’m so excited to share this conversation with you today! Topics covered in this episode include: How Lizzy found her voice in her online business Why you don’t have t...
2023-06-2958 minEmpowered Business68: From Blogging for Free to Profitable Digital Shop Owner: Anna Joy Lowell’s Business Journey Wondering what’s possible if you decide to start a digital shop? In this episode of The Empowered Business Podcast, I sat down with one of my Digital Shop Experience students, Anna Joy Lowell, to talk about her experience in the program and how her digital shop has grown since implementing everything she learned in the program. Topics covered in this episode include: Anna’s journey with her blog and products The problem with the blogging business model Why Anna decided to start...
2023-06-0847 minEmpowered Business67: Impact of Email Marketing on Digital Product Shops: Reviewing Numbers from 55 Weeks of Flash SalesLet’s nerd out over numbers! If numbers aren’t your thing, stick with me, because taking a lot of data and turning it into actionable steps is kind of my superpower! In this episode of Empowered Business, I am sharing the impact of our email marketing on our digital product shop by reviewing the data from 55 weeks of sales. Topics covered in this episode include: How my digital shop performed during these 55 weeks and how much came from email marketing The data that I got from t...
2023-06-0127 minEmpowered Business66: The Power Duo: Sales Funnels Vs. Shops (And Why You Really Need Both!)What is the difference between a sales funnel and a digital product shop? In this episode of The Empowered Business Podcast, I’m diving into the difference between these two and why your business really needs both. I’m also sharing the four problems you might be facing in your business and why a digital product shop may be the solution you need. Topics covered in this episode include: The difference between a shop and a sales funnel How having a digital shop simplifies the shopping...
2023-05-2528 minEmpowered Business65: The Digital Product Shop Showdown: Etsy vs. ShopifyShould you be using Shopify or Etsy to sell your digital products? This is a hot topic these days and in this episode of The Empowered Business Podcast, I’m sharing my thoughts on this matter in a four-part series all about selling digital products. You’ll learn the five key points to consider before you make your decision between Etsy or Shopify for your digital product shop. Topics covered in this episode include: The core difference between Shopify and Etsy Customer data and why you need...
2023-05-1820 minEmpowered Business63: 4 Levers to Pull for Explosive Results in Your Digital Product ShopLet’s talk about my favorite topic- analyzing numbers! Even if you don’t like numbers, I think I’m going to change your mind with this episode. In this episode of Empowered Business, I’m diving into why the numbers are such an important tool and 4 levers that you can pull for explosive results in your digital product shop. You’ll learn what these levers are and how they can significantly impact the amount of money you make in your shop. Topics covered in this episode include: What these f...
2023-03-0923 minEmpowered Business62: 5 Shopify Apps That Will Make You Thousands of DollarsAre you ready to boost the bottom line in your digital product shop? This episode is for you! This is the second episode in our four-part series, all about creating profitable digital product shops. In this episode of Empowered Business, I want to talk about the five Shopify apps that have added thousands of dollars to the bottom line of our business. Money that we might as well have lit on fire before implementing what I'm about to tell you today! Topics covered in this episode include: Apps for gami...
2023-03-0214 minEmpowered Business61: How To Repurpose Existing Content and Create A Profitable Digital Product ShopAre you wondering how you can leverage existing content into paid products for your shop? In this episode of Empowered Business, I’m sharing how you can repurpose your hard work, free or paid content, into shop product listings that can make you money every single day. This is part one in a four-part series all about creating profitable digital product shops. Digital product shops are the key to scaling your digital product business. The easiest way to get it started is to repurpose everything you already created and streamline the proces...
2023-02-2316 minEmpowered Business60: How a Digital Product Shop Can Help You Expand Your Business and Increase Your Impact with Jennifer RoskampIn this episode of the Empowered Business podcast, I’m sharing an interview with my dear friend, Jennifer Roskamp. I recently reached out to her and told her that I think her business would be great if she had a digital product shop. Jennifer is a quick action taker, so she did it and now she is here to share all of the amazing success she’s been having with it! Jennifer Roskamp is a homeschooling mom of 9 and is passionate about helping women and moms put to rest the Instagram ideal of perfection and embra...
2022-12-0856 minEmpowered Business59: 5 Tricks That Will Help You Explode Your Digital Product Shop to 6-Figures in 6 Months or LessWant to grow your digital product shop to 6-figures? This is the third episode in our series where I share all about the big pivot I made in my business this year. In the first episode, I shared what led us to make a change. In the second episode of the series, I shared mistakes to avoid when launching your digital product shop. In this episode of the Empowered Business podcast, I’m sharing 5 tips and tricks for exploding your digital produce shop to 6-figures in 6 months. These will be a mix of...
2022-12-0120 minEmpowered Business58: 5 Mistakes to Avoid When You Have a Digital Product ShopI’ve created and launched well over 100 digital products including spreadsheets, website templates, printables, courses, memberships, and more. You name it, we have probably sold it. However, everything we launched resided on a sales page or a sales funnel. This meant that if people got to know me and wanted to buy more from me, it was harder for them to do because they had to go to multiple sales pages. We soon found that the thing we were missing was a single call to action. One place to send people to, l...
2022-11-1719 minEmpowered Business57: What the BLEEP Happened?! Breaking Down Where We’ve Been & What’s NextWe’re back! It’s been nine months since my last episode, so I can’t believe that I can finally say welcome back to another episode of The Empowered Business Podcast. I hope 2022 has been treating you well. To tell you a little more about how we are doing, I’m taking you back to the last episode, episode 56, where I told you that we are going on an indefinite hiatus. That happened back in January of this year, and at the time, I really didn’t know when I would be back. This year, we mad...
2022-11-1017 minEmpowered Business56: It’s Not Goodbye: Why We Are Going On Hiatus and How We’ll Be Back Better Than EverThis episode of The Empowered Business podcast is going to be a little different. I am delivering some news that is sad, but also a little happy in some ways. This podcast is going to be put on a temporary hiatus. The story behind why is a little convoluted and outside of my personality. This doesn't mean it won’t be back, it just means that I need to take a short break from it. There are a lot of reasons why and I want to be completely transparent with you about t...
2022-02-1025 minEmpowered Business55: How to Align with the Vision You Have for the Future of Your Business with Tanya DaltonDo you like to stay in your comfort zone? I am the type of person who thinks that staying in our comfort zone is the death of us. You have to push yourself to think outside the box and do things that might make you a little uncomfortable if you want to grow in business or life. That is how I felt after speaking with my guest on the Empowered Business podcast, Tanya Dalton. Getting out of my comfort zone is the best way to level up my mindset, think bigger, and...
2022-02-0352 minEmpowered Business54: How We Create Profitable Digital Products With the Hike Design FormulaReady to finally start your digital product business? We are opening enrollment for the Empowered Business Lab this week! If you have been listening for a while, you probably already know that the Empowered Business Lab is our signature program on how to create and sell digital products. When we launched it for the first time in January of 2021, it went really well, so we are thrilled to be launching it again this month! We have had over 400 students in the program, and it is such an honor to be a smal...
2022-01-2734 minEmpowered Business53: What It’s Like to Work With Me Inside of the Empowered Business LabIn this week's episode of the Empowered Business podcast, we are doing something a little different. The doors to the Empowered Business Lab will be opening up next week and I wanted to take you behind the scenes! The Empowered Business lab is our signature program that empowers you to create a digital product sales machine. It’s a complete solution for creating, strategizing, building, and selling your digital products. This episode is for anyone who has ever wondered what it is like to work with me inside this program. I’m taking...
2022-01-2031 minEmpowered Business52: The Power of the Pivot: The Importance of Being Adaptable In The Online Space with Megan FlattWhen you run an online business, you really do need to roll with the punches. The online space saw more changes in 2021 than in the previous five years before. Crazy right?! Businesses were thrown for a loop and scrambling to determine their next move. Needless to say, being flexible in your business and willing to pivot when needed is a vital trait to have if you want to be successful in business these days. In this episode of the Empowered Business podcast, I brought on my very first business coach, Megan Flatt, to talk about fi...
2022-01-1349 minEmpowered Business51: My Expert Pinterest Ad Strategy for Cracking Multiple 6-Figures in Digital Product SalesIf you have been following me for a while, you probably know that I used to educate business owners on how they can increase their sales through Pinterest advertising. After 4 years, I retired my signature course, Pin Practical Promotions, and shifted to helping women create digital product businesses. Even after the shift, however, I still get asked questions about promoted pins all the time. Pinterest ads are a very powerful marketing tool, so I was asked to speak about them at a summit called Growth Week for my friend Gemma. In this...
2022-01-0623 minEmpowered Business50: How to Work Less and Earn More By Offering VIP Days with Sarah MasciIf you are offering freelance services in your business, there is a good chance that you have heard about VIP Days. They are all the rage right now for a good reason. VIP Days allow clients to book you for a day instead of drawn-out projects that could take weeks or months to complete. Clients are willing to pay a premium price for the quick turnaround that a VIP Day offers. In fact, some clients only want to hire freelancers that offer VIP Days and will overlook you if you don’t. So h...
2021-12-3042 minEmpowered Business49: Finding Success by Going All-In On Your Business with Lauren GoldenAre you consistent in your business? Do you utilize data to see what is working and what isn’t working? There are many paths to success in business, and just because something doesn’t seem to pay off immediately does not mean you should throw in the towel and do something else. You have to be consistent and curious in order to achieve the success you’ve been dreaming of. Not everyone loves collecting and interpreting data, but it can be a huge factor in the success of your business. Sometimes you have...
2021-12-231h 02