Shows
The Business of TalentUsing the Blog Era to Win in 2021 with Co-Founder of Closed Sessions Alexander FruchterOn this episode of the Music Business Podcast, we invite Alexander Fruchter aka DJ RTC. Born and raised in Chicago's Hyde Park neighborhood, he has been a mainstay in Chicago’s Hip Hop community as a DJ, journalist, and label owner for close to 20 years. Fruchter is the founder of the significant underground Hip Hop blog rubyhornet, an accomplished DJ, and an Associate Professor of Instruction at Columbia College Chicago. Fruchter is the founder of the indie Hip Hop label, Closed Sessions, and was recognized by the Chicago Tribune as a “Chicagoan of the Year” in 2016. He is a gradua...
2021-08-1354 min
The Business of TalentProviding Day One Support to Songwriters with VP, Creative, at BMI New York, Samantha CoxThis week we talked with Vice President, Creative, BMI New York, Samantha Cox. Samantha is responsible for overseeing the Pop, Rock and Indie team based in BMI’s New York office. She is also responsible for scouting and signing new songwriters and publishers, and maintaining relationships with existing BMI affiliates worldwide. Cox has additionally launched several successful programs including, BMI’s Speed Dating for Songwriters®, BMI Pick of the Month, the Annual BMI Acoustic Brunch at the South by Southwest (SXSW) Festival.It was great to hear about her climb to her current role...
2021-07-2342 min
TrapitalMusic Business Podcast: Trippie Redd's Manager Charlene Bryant on Hitting Billboard #1 and Launching Riveter ManagementToday's episode is a special interview from my friends at the Music Business Podcast!They had a great conversation Founder of Riveter Management and Trippie Redd’s Manager Charlene Bryant. Charlene Bryant was formerly a Digital Account Manager for Sony/RCA Inspiration, who recently ventured out to start her own artist management company, Riveter Management Inc. She is passionate about helping artists and her company motto is to treat every client like a VIP.If you enjoy their episode, leave a comment or a review on what you thought about the episode on Apple Podcasts or...
2021-07-1356 min
The Business of TalentTrapital: Jonnyshipes on Cinematic Music Group, Indie Hip-Hop, and Building the Supreme for MusicEPISODE SWAP TIME! This week, we are switching episodes with Dan Runcie's 'Trapital' Podcast. The episode with Jonnyshipes discusses establishing Cinematic, indie label deals, and how a label brands itself. Alongside this, it's a great example of how to manage personal branding and branding for businesses.Find out more info on Trapital Podcast here:https://trapital.co/pod/Leave a review and join us in our discord via our Patreon at https://musicbusinesspodcast.com/community to discuss the episode with Sam, Jordan, and the Music Business Podcast community...
2021-07-0146 min
The Business of TalentBuilding Robust Marketing Campaigns with VP Digital & Creative at EMPIRE Moody JonesThis week, we sat down with Moody Jones, SVP of Digital and Creative at EMPIRE. He has gained majority of his experience in the music and lifestyle industry where he has been able to work with some of today’s top artists such as Tyga, Iggy Azalea, XXXtentacion, Carnage, Snoop Dogg and many more. Leave a review and join us in our discord via our Patreon at https://musicbusinesspodcast.com/community to discuss the episode with Sam, Jordan, and the Music Business Podcast community. Follow us on IG at @musicbusinesspodcast for additional content and clips from thi...
2021-06-2434 min
The Business of TalentRewind: How Crypto & NFT’s Will Decentralize the Music Industry with Cooper Turley, Crypto Strategist at AudiusTo celebrate Sam starting 'nft now', a web3 digital media company on a mission to empower the creators of culture through freshly minted NFT news, curation and analysis, we're re-publishing an episode with Cooper Turley. Cooper Turley is the Head of Crypto Strategy at Audius, an emerging streaming platform. He sits at the intersection of the music industry and the exciting developments in the world of blockchain and crypto currency. He's helped numerous artists launch projects and monetize by selling digital collectables. We'll explore how blockchain and crypto may impact the music industry, and how you c...
2021-06-1046 min
The Business of TalentBuilding a Multi-Tier Music Company with Chrysallis Blue Raincoat Group CEO Jeremy LascellesIn this week’s episode, we spoke with Jeremy Lascelles, CEO of Chrysallis Blue Raincoat Group. Blue Raincoat Music is an artist management company, music publishing company and record label, founded in 2014 by Jeremy Lascelles and Robin Millar. In 2016 the company launched a new publishing arm and bought Chrysalis Records, one of the leading British independent labels. Chrysalis Records then re-launched as a frontline label in February 2020, marking a return to releasing new music for the first time in over two decades. In 2019 Blue Raincoat Music forged a partnership with New York based independent music company Reservoir Media, and Bl...
2021-06-0344 min
The Business of TalentDiscovering & Breaking Talent and Why Atlanta Can’t Be Overlooked with Authentic Empire Music Group CEO BoommanThis week, we talked with Authentic Empire Music Group CEO, Boomman. AEMG is home to artists such as Euro, G.A., Geezy Escobar, Foogiano, and many more. In 2017, Boomman partnered up and consulted for The Lights Global who is known for the Juju on that Beat and signing global sensation Lil Pump.In the show, we talk about starting and building AEMG, what he considers when signing a new artist, what has made him so successful, and the importance of mentorship within business and music.Leave a review and join us in our...
2021-05-2745 min
The Business of TalentBuilding an Agency from 0 to 40 Employees in Under 3 Years with Creed Media Co-Founders Tim Collins & Hugo LePrinceThis week, we sat down with Tim Collins and Hugo LePrince from Creed Media. In the last 3 years (since 2018) they have grown Creed from 0-40 employees and they talk us through strategies and mindsets that massively helped them in the process of achieving this. In one of the most entertaining episodes of Music Business Podcast, we discuss the journey of Creed, how they acquire clients and invaluable growth tips for independent artists through TikTok.Leave a review and join us in our discord via our Patreon at https://musicbusinesspodcast.com/community to discuss the episode with...
2021-05-2054 min
The Business of TalentThriving As A Manager And Helping RAC Become A Top NFT Music Artist With Zael EllenhornHappy Thursday Everyone! In this week’s episode, we talk with Artist Manager Zael Ellenhorn from YM&U Group. So far in his career, he has managed the likes of Ryan Caraveo, Kina and RAC.As RAC entered the NFT and crypto space nearly a decade ago, it was amazing to hear Zael’s experience with working with a pioneer in this field. We talk about early experiences, getting into management, working with a management company, community engagement, and so much more.If you liked this episode, please leave a review, follow the Musi...
2021-05-1350 min
The Business of TalentUltra Records Creative Director, Eddie Sears aka DJ/Producer Rocket Pengwin, on Telling Stories that Drive TractionIn this week’s episode, we sit down with Eddie Sears, Creative Director for Ultra Records and DJ/Producer, ‘Rocket Pengwin’. We discuss what his roles and duties are as both creative director for Ultra Records, and how he balances his own artist career with his role at the label. It was super interesting to hear his take on effectively utilizing budgeting. And additionally, how to work out what the artist’s creative vision is, form a strategy to make it a reality, and constructively manage the creative marketing side of a campaign.If you li...
2021-05-0642 min
The Business of TalentGlobal A&R and Artist Development with Jean-Sebastien Permal, Director of A&R for Sony Music Continental Europe and AfricaToday on the Music Business Podcast we invited Jean-Sebastien Permal the Director of A&R for Sony Music Continental Europe and Africa. In 2017 Jean Sebastian joined Sony Music Germany’s label, Four Music, before broadening his A&R role for all Sony Music labels across Europe and Africa in 2018. Over the past two years, Permal has worked closely with Sony Music’s labels on a variety of artist projects in the region, all while supporting Sony Music Continental Europe and Africa’s A&R executives.In this episode we discuss As an A&R, what does yo...
2021-04-2937 min
The Business of TalentArtist Creative Strategy Deep Dive with Rebekah Espinosa, Senior Director of Marketing and Programming at UMG’s °1824This week, we sit down with Rebekah Espinosa, Senior Director of Marketing and Programming at UMG’s °1824. She has a wealth of experience in supporting artists, from emerging musicians to some world-class acts like Pharrell, Beyoncé, J. Cole and more.In the episode, we discuss her leadership values, strategies, and tactics to drive the success of her team. She also talks about how to nurture the creative process and appreciate growth and success as a result of this. Additionally, she answers the $100k marketing question, and answers questions from the MBP community.If you...
2021-04-2246 min
The Business of TalentProducer/DJ Gareth Emery on the Ascent to Arena’s and Dropping NFT’sToday on the podcast we have on award winning DJ and producer originally from the UK Gareth Emery. He’s been able to build a sustainable and long career as a musician and he's known for his incredible live performances and arena shows with world class laser light shows and he also was the CEO of a blockchain music streaming service called choon from 2017-2019, ahead of his time. Today, we talk about the NFT world, the blockchain, why it’s getting popular now, and the similarities between creating great music and creating a great NFT. We’re really excite...
2021-04-1548 min
The Business of TalentThe Orchard SVP of Global Label Management Tricia Arnold on The Evolution of Labels & DistributorsIn this episode of the Music Business Podcast, we sit down with Tricia Arnold the SVP of Global Label Management and Sales at The Orchard, the industry’s leading global music distributor and artist and label services company operating in 45 markets worldwide. Tricia oversees The Orchard’s sales and label management teams outside of North America driving global release strategy and envisioning and enacting processes to drive The Orchard's value proposition worldwide.Tricia has been with The Orchard since 2012, starting in the UK office as the European Sales & Distributor Director, then transitioning to Senior Director, Retail Mark...
2021-04-0851 min
The Business of TalentRewind: Producing J. Cole’s Dreamville & Travis Scott’s Astroworld Festivals w/Claire Bogle, Co-Founder of ScoreMoreFor this week's episode, we re-highlight one of the most popular episodes on the podcast with Claire Bogle, Co-Founder of ScoreMore. As plans of live shows and festivals become more common, this episode is serves as the blueprint for developing a premiere promotion agency and can help aspiring and current promoters think about how to do the same post-pandemic. With us, Claire discusses how she got started in live show production, what goes into creating these unique experiences for artists and their loyal fan bases, the implications of COVID on the live event space, and more.
2021-04-0155 min
The Business of TalentGrowing a Career as a Songwriter/Producer with Jake Posner, SVP A&R at Hallwood Media and Manager of A R I Z O N A In this episode of the Music Business Podcast, we interview Jake Posner, SVP A&R at Hallwood Media. In addition to managing artists of his own, Jake specializes in working with artists in the songwriter and producer space.In this episode, we discuss how he discovered A R I Z O N A, the A&R process for finding songwriters and producers to sign, the vetting process for potential collaborations with his artists, goal setting as a producer and/or songwriter, and more. Additionally, because Hallwood Media launched in the beginning of the COVID-19 pandemic, we d...
2021-03-2542 min
The Business of TalentGuapdad 4000 & Yung Pinch’s manager Sam Lancaster on Artist Development & How Production Companies Differentiate Themselves Today on the Music Business Podcast, we sat down with Sam Lancaster of Twnshp Management, manager for Yung Pinch, Guapdad 4000, James Delgado, and Quail P.In the episode, we discuss discovering Guapdad 4000 and his rapid growth, how Sam leverages his production company to bring artists into the fold, how production companies differentiate themselves between management and labels, and more. Leave a review and join us in our discord via our Patreon at https://musicbusinesspodcast.com/community to discuss the episode with Sam, Jordan, and the Music Business Podcast community. Follow us on IG at...
2021-03-1836 min
The Business of TalentToro y Moi & Death Cab for Cuties Manager Jordan Kurland on Longevity, Growth & Impact in MusicOn this episode of the Music Business Podcast, we invite Jordan Kurland, Founding Partner of Brilliant Corners Artist Management. Jordan has built a decorated career working with artists including Death Cab for Cutie, Postal Service, Toro Y Moi, Best Coast, and more. On today’s episode, we dive into the best way to approach and get to know a manager, keys to a long term partnership between a manager and an artist, how to decide when’s the right time to sign to a label, how Jordan incorporates his passion for politics into his career, and more...
2021-03-1156 min
The Business of TalentBeing an Executive at Epic, Def Jam and Roc Nation with CEO of DVERSE MEDIA Benny PoughOn this week's episode, we have a very special guest, Mr. Benny Pough. Benny has a very long, incredible career within the music industry. He's currently the CEO of DVERSE MEDIA, a multi-tiered entertainment company that will be home to record labels, distribution, publishing, management, and more that he launched after having decades worth of experience in the music industry. He was the Senior Vice President at Def Jam, Executive Vice President at Epic Records president of Roc Nation music. Benny has a lot of experience in the music industry and is now starting to build his own venture...
2021-03-0441 min
The Business of TalentHow Crypto & NFT’s Will Decentralize the Music Industry with Cooper Turley, Crypto Strategist at AudiusOn this week's episode we invited Cooper Turley, Crypto Strategist at Audius. Cooper Turley is the head of crypto strategy at Audius, an emerging streaming platform. He sits at the intersection of the music industry and the exciting developments in the world of blockchain and crypto currency. He's helped numerous artists launch projects and monetize by selling digital collectables. We'll explore how blockchain and crypto may impact the music industry, and how you can use that to your advantage. In this episode, we speak to how artists are tapping into the world of NFT's and how yo...
2021-02-2546 min
The Business of TalentSupporting Hit Songs with Owner of Brill Building Music Publishing, Benjamin GroffIn this week’s episode of the music business podcast, we sit down with Owner at Brill Building Music Publishing, Benjamin Groff. Benjamin’s past experience includes working senior positions at BMG Music, EMI Music Publishing, and Kobalt Music. He’s worked with The Lumineers, Grimes, Ryan Tedder, One Republic, Kid Cudi, Tiesto, and more. On today’s episode, we discuss the values that helped Benjamin succeed at such a high level for so many years, the components of a hit song and songwriter, his book “How Do I Get A Record Deal? Sign Yourself!” and more....
2021-02-1845 min
The Business of TalentBreaking Tyga, Lil Dicky with Billboard Power Player Anthony Martini, CEO of CommissionIn our 100th episode of the Music Business Podcast, we sit down with Anthony Martini, CEO of Commission. With over 15 years of experience in the music industry, Anthony Martini has worked across multiple genres and sectors of the music industry, with his start working with metal acts like Lamb of God, Behemoth, and Terror. He then joined Crush Management (Sia, Fall Out Boy, Train, etc.) before launching his own management company, The CMSN, where he discovered and developed Tyga. Subsequently, he founded record label Commission, where he signed artists including Lil Dicky, MadeInTYO, and IDK. In 2019, B...
2021-02-111h 01
The Business of TalentGrowing Globally with International Marketing Manager at Columbia Records, Tori McCueIn this episode of the Music Business Podcast, we sit down with International Marketing Manager at Columbia Records, Tori McCue. Tori’s past experience includes working for the media and touring divisions at Move Forward Music and on the digital marketing team at Def Jam Recordings (where she worked for Jeezy, Fabolous, Kaash Paige, etc.). Today, we discuss what it’s like bridging the gap between marketing campaigns domestically with their international counterparts, recent campaigns and how she approached them, how she’d spend an 100k marketing budget on breaking an artist in 2021, and more.A...
2021-01-2842 min
The Business of TalentClinton Sparks on Selling 75M+ records and Winning Big in the Music BusinessOn this episode of the Music Business podcast we invite Clinton Sparks. Clinton is a Grammy nominated producer, DJ, and marketing executive who's sold over 75,000,000 records. Clinton has worked with notable artists and brands from Samsung, Beyonce, Pepsi, Eminem, Nordstroms, Lady Gaga, Sirius XM, Faze Clan, Dash Radio to Kanye West and Yahoo. Clinton’s business and marketing prowess has led him to build multi million dollar companies by implementing innovative marketing strategies for businesses and brands that continue to shape and shift culture today.We hope you enjoyed this episode and as always, feel free to...
2021-01-2159 min
The Business of TalentMatchmaking Superstars with VP of A&R at Warner Records, Gabz LandmanOn this week's episode, we invited the VP of A&R at Warner Records, Gabz Landman. Five years ago Gabz Landman was doing A&R for relatively unknown pop singer Dua Lipa, insisting she would be huge. Now, she's singing that tune for Amy Allen, the songwriter behind Selena Gomez's "Back to You" and Halsey's top 10 single "Without Me" as VP of A&R at Warner Records. We hope you enjoyed this episode and as always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or...
2021-01-1449 min
The Business of TalentWinning as a Writer or Producer with Maytav Koter, Founder of Good Company MGMTMaytav Koter is the founder of Good Company MGMT, a boutique, family-oriented producer & songwriter management company. Since starting Good Company, Maytav has signed and developed artist, songwriter and author Hayley Gene Penner, who released her debut memoir this Fall and has penned songs for The (Dixie) Chicks, Sabrina Claudio, Lennon Stella, Charlotte Lawrence, The Chainsmokers and many more. In addition to Penner, Maytav manages producer/instrumentalist Spencer Stewart, who executive produced Alina Baraz’s album It Was Divine, and works with Role Model and Christina Aguilera, and Grammy nominated producer Al Shux who wrote & produced JAY-Z “Empire State of Mind...
2021-01-0738 min
The Business of TalentCultivating an Original Sound for the Mainstream with LuckyMe Co-Founder, Dominic FlanniganOn this week’s episode of the Music Business Podcast, Jordan interviews the Co-Founder of UK-based record label, LuckyMe. LuckyMe’s roster includes Cashmere Cat, Hudson Mohawke, TNGHT, Jacques Green, Baauer, who was nominated for Best Dance/Electronic album at the 2021 Grammys, and more. In the episode, we discuss finding Hudson Mohawke, what drives LuckyMe’s discovery process, how the label is structured, Baauer’s Grammys campaign, and more. Whether you’re thinking about starting a label, want to be discovered by one, or want to upgrade a current label, this episode will provide valuable insights for you. It...
2020-12-3157 min
The Business of TalentBuilding A Sustainable Merch Business with Founder of Drop Party, Marco MarandizOn this week’s episode of the Music Business Podcast, we interview Founder of Drop Party, Marco Marandiz. Marandiz, who additionally serves as a consultant (i.e. product and merch design, production, site design, development, marketing strategy, content merchandising, etc.) for Westbrook, speaks to us about developing a strategy for distribution, promotion, and collaboration while building a merchandise business. Whether you’re an artist that wants to begin selling merchandise, or a manager that wants to level up your merchandising for your clients, this episode gives you the keys on how to approach the multi-faceted e-commerce indus...
2020-12-2432 min
The Business of TalentDecoding the GRAMMY Nomination & Selection Process with Shannon Herber, Pop, Dance/Electronic Genre Manager at The Recording AcademyThe GRAMMYs is one of, if not the most, respected awards show in music. Nominations and winners are lauded year after year for their accomplishments. It’s undoubtedly a reflection of not just artist approval by the music industry, but also artist discovery.On this week’s episode of the Music Business Podcast, we spoke with someone who makes a living on exposing audiences to artists and quality music - Pop & Dance/Electronic Electronic Genre Manager at the Recording Academy, Shannon Herber.Here are a few of the things we cover in this epis...
2020-12-1850 minThe Business of TalentDecoding the Grammy Nomination & Selection Process with Shannon Herber, Pop, Dance & Electronic Genre Manager at The Recording AcademyIn this episode, we invited Shannon Herber the Genre Manager for Pop + Dance/Electronic at the Grammys. Shannon oversees Pop & Dance/Electronic genres throughout all aspects at the Academy including, but not limited to, the Awards process and all related Screening and Nomination Review committees. Here are a few of the things we cover in this episode Event Production for a range of event types for the GRAMMYs,Tour Management and Operations for a globally renowned artistArtist relations and Project Management across top entertainment firms and artists
2020-12-1750 min
The Business of TalentThe Future of Livestreaming with John Petrocelli CEO of BulldogOn this weeks episode we have on John Petrocelli CEO of Bulldog. After graduating from the University of Massachusetts Amherst as a Business Administrations major, John landed a job working for Prince. There, he helped the pop legend launch the first artist-owned digital music store as well as a direct-to-fan ticketing platform. While on tour, John would watch Prince do a 2 to 3 hour show, then host a post-show where he would perform for another 3 to 4 hours. John wanted some way to share these incredible experiences with his friends, which led him to his live streaming pursuits.
2020-11-1937 min
The Business of TalentCrafting Stories that Attract Press with AUS Founder/Partner + US Partner of twnty three (23), Melody Forghani & Amanda PerlsteinOn this episode we invited AUS Founder/Partner + US Partner of twnty three (23), Melody Forghani & Amanda Perlstein. The company was originally Australia-based and recently expanded to the US in 2019. Their roster includes Noname, Omar Apollo, Cautious Clay, and more.https://www.twntythree.com/ As always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or on the Music Business Podcast instagram @musicbusinesspodcast. We’re also very excited to connect with our community on Patreon, MusicBusinessPodcast.com/Community. We look forward to you joining our...
2020-11-1255 min
The Business of TalentHelping Artists Build their Fanbase with Crowd Surf Co-Founders Cassie Petrey and Jade DriverCassie and Jade transformed their love for the Backstreet Boys into one of the most prominent digital marketing companies in the music industry. They talked to us about how they built their company, Crowd Surf, using their respective skills and knowledge, and the key components to building a strong and sustainable fanbase. As always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or on the Music Business Podcast instagram @musicbusinesspodcast. We’re also very excited to connect with our community on Patreon, MusicBusinessPodcast.com/Community. We lo...
2020-10-2948 min
The Business of TalentHow Puma Partners with Musicians to Drive Growth with Sydney Levaton, Manager, Entertainment Marketing and PartnershipsOn this episode we have on Sydney Levaton, Manager, Entertainment Marketing and Partnerships at PUMA Group. In this episode we discuss what Sydney's first job in the industry was and how she got it. What artists collabs / campaigns she has worked on and how she identifies artists she want to collaborate with.As always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or on the Music Business Podcast instagram @musicbusinesspodcast. We’re also very excited to connect with our community on Patreon, MusicBusinessPodcast.com/Community. We...
2020-10-2241 min
The Business of TalentRCA SVP of Digital Marketing, Tarek Al-Hamdouni on Growing Artists & StreamsIn this episode we had on the SVP of Digital Marketing at RCA Tarek Al-Hamdouni. Tarek grew up as an avid music fan and wanted to work in the industry from a young age. He attended Northeastern University as a music industry program major, gaining extensive knowledge on copyrighting, royalties, and publishing. Following graduation, he landed an internship at J Records, which was bought out by RCA during his tenure. After one of his supervisors brought him on during the merger, Tarek spent the next few years working his way up RCA to become the VP of...
2020-10-1556 min
The Business of TalentBuilding a Tech Company in the Music Industry and Fostering Collaboration with Vampr Co-Founders, Josh Simons and Baz PalmerLaunched in 2016, Vampr is a location-based social and professional mobile platform that facilitates music discovery, networking, and communication between musicians, music industry professionals, and music fans. Founded by Australia’s The Music Network’s 30 Under 30 Power Player, Josh Simons, and multi-award-winning songwriter/guitarist and tech entrepreneur, Baz Palmer, the award-winning app is home to over 600,000 users and is active in every country. Vampr has helped fledgling musicians broker over five and a half million connections worldwide. Earlier this year Vampr launched Vampr Publishing, they now represent thousands of songs for sync opportunities. The company has been recog...
2020-10-0840 min
The Business of TalentDriving Streams and Gaining Fans with Alamo Records VP of Digital Marketing, Drew De LeonOn this week’s episode we invite Alamo Records VP of Digital Marketing Drew De Leon. He works with a talented roster of artists such as Rod Wave, SainVil, Wifisfuneral, Lil Gotit, and Yung Mal. Drew also runs a global community-driven music and tech education platform called The Digilogue.In this episode we discuss what makes a great marketer, turning followers into fans, and driving streams. As always, feel free to leave a comment or a review on what you thought about the episode on Apple Podcasts or on the Music Business Podcast insta...
2020-10-0146 min
The Business of TalentMaverick President Greg Thompson on Developing Superstars and World Class TeamsOn this weeks episode we invite Greg Thompson a longtime record executive and current president of Maverick Music. He started out working in local radio promotions and various music labels for years until becoming the executive vice president for Capitol Music Group in 2013. There, he worked with the likes of Katy Perry, Beck, and Jennifer Lopez. In 2016, he left Capitol to become the president of Maverick Music.Thompson’s journey from a radio promoter to the president of a major entertainment conglomerate makes him an incredible resource for any aspiring artist and managers tryi...
2020-09-2454 min
The Business of TalentSpotify Music’s Head of International Madeleine Bennett on Driving Growth and High Performing TeamsOn this weeks episode we invite Madeleine Bennett the current Head of International at Spotify Music, where she coordinates various teams within Spotify’s international division.After getting a Master of Education degree at Harvard, she worked at various record labels with artists such as Mumford and Sons, Skrillex, and Justin Bieber. She started working at Spotify in 2016, and became the Head of International in 2019. Madeleine and her team focus on highlighting emerging artists from around the world. They partner with artists and curate thousands of playlists and other user-based content for Spotify use...
2020-09-1754 min
The Business of TalentSecuring the Brand Bag with Head of Brand Partnerships at The FADER, Shauna AlexanderOn this weeks episode we invited the Head of Brand Partnerships at The FADER, Shauna Alexander. The Fader is a music and culture editorial magazine and online platform that is known for its ear-to-the-ground trend casting content to find the next names in music. In her free time, Shauna can be found thinking about the intersection of music and technology (and the future of music experiences), photographing and attending concerts (when it's safe to do so!) or riding horses in show jumping competitions. Super excited to be partnering with Vydia to bring you this episode of...
2020-09-1048 min
The Business of TalentTrippie Redd’s Manager on Hitting Billboard #1 with Charlene Bryant, Founder of Riveter ManagementToday on the Music Business Podcast we invite Founder of Riveter Management and Trippie Redd’s Manager Charlene Bryant. Charlene Bryant was formerly a Digital Account Manager for Sony/RCA Inspiration, who recently ventured out to start her own artist management company, Riveter Management Inc. She is passionate about helping artists and her company motto is to treat every client like a VIP.Super excited to be partnering with Vydia to bring you this episode of the podcast. If you’re a label, manager, or artist, or even YouTube creator looking for a premiere distribution partner, head...
2020-09-0356 min
The Business of TalentUnlocking New Revenue Streams and Pivoting During the Pandemic with Lewis Kunstler, Managing Partner at 2 + 2 ManagementToday on the Music Business Podcast we invite Managing Partner at 2 + 2 Management, Lewis Kunstler. 2 + 2 Management has an incredible roster including Zeds Dead, Tokimonsta, Seth Troxler, Machinedrum, Nosaj Thing, Soul Clap, Holly and many more.In this episode we discuss the focus of 2+2 since the pandemic and how people can learn how to shift their business model.Super excited to be partnering with Vydia to bring you this episode of the podcast. If you’re a label, manager, or artist, or even YouTube creator looking for a premiere distribution partner, head to vydia.com/mbp...
2020-08-2745 min
The Business of TalentThe Evolution of Electronic Music and Building a Legendary Label with Matt Black from Coldcut and Founder of Ninja TuneToday on the Music Business Podcast we invite, Matt Black a British DJ and one half of music duo Coldcut along with Jonathan More. These two would go on to found the legendary label Ninja Tune, which has released records with the likes of Run the Jewels, Bonobo, Peggy Gou, and Ross From Friends. Matt is also the founder of the music production and live performance app Jammpro.net. In this episode we discuss how records such as Autumn leaves, Seven Minutes of Madness / Eric B & Rakim remix, all picked up steam and grew into cl...
2020-08-201h 02
The Business of TalentHow to Grow Your Social Media Profiles & Fanbase with NOX Founding Partner, Sam HysellIn this episode we present another host chats recording. This time Jordan Williams interviews co-host and NOX Co-Founder/CEO, Sam Hysell. NOX helps musicians, entrepreneurs and brands document their stories, get them in front of the right people, and inspire action. To learn more, visit https://www.wearenox.co/In this episode we discuss the most important things to focus on when trying to build a fanbase as an emerging artist. As well as how can you ensure you have a strong rollout to help drive streams around your upcoming release.Blog Post: 8 TH...
2020-08-1343 min
The Business of TalentUsing Data & Analytics to Inform Your Streaming Strategy with Chartmetric Chief Commercial Officer Chaz JenkinsToday on the Music Business Podcast, we invite Chief Commercial Officer at Chartmetric, Chaz Jenkins. Prior to joining Chartmetric, Chaz founded Grammy Award-winning label LSO Live, an artist management company, and was VP of International Marketing at Universal Music Group. In this episode, Chad discusses the concept of Trigger cities - cities off the beaten path with a very high density of DSP users likely to share your music. As outlined in the “Trigger Cities” blog post, DSP algorithms take note of trigger cities and weigh success in them more heavily than traditional markets, helping burgeoning artis...
2020-08-0657 min
The Business of TalentLeading Marketing Strategies for Steve Aoki, Sofi Tukker, Black Coffee and more with Ultra Records Marketing Director Bina FrondaToday on the Music Business Podcast, we invite the Marketing Director for Ultra Records Bina Fronda. She is responsible for overseeing marketing strategies and partnerships for Ultra Music artists including Steve Aoki, Kygo, Sofi Tukker, MK, Deorro, Benny Benassi, The Magician and more.In this episode Bina speaks to how the marketing and the digital landscape continues to evolve and where you should put your focus for the artists you’re working with. Bina also speaks to the decisions and mentality that lead her to becoming the director of marketing at the world's largest EDM label.
2020-07-3043 min
The People of Digital MarketingInterview With Sam Hysell of NOX Media - Mastering Virtual Events - Episode #6Hello everyone and welcome to episode #6 of Kenny Soto’s Digital Marketing Podcast. I’m your host Kenny Soto, and today we have our first podcast guest—Sam Hysell
Now, this is when the podcast gets SERIOUS!
Today’s guest is Sam Hysell. Sam is the founder of NOX Media, an agency that helps artists, entrepreneurs, and brands grow and convert audiences online. Sam is also the co-host of the Music Business Podcast and has experience working with and consulting a range of Fortune 100 companies, venture-backed startups, and industry titans/entrepreneurs.
In this episode...
2020-07-2921 min
The Business of TalentEmpowering the Next Generation of Music Industry Executives with Founder & CEO of Vydia Roy LaMannaToday on the Music Business Podcast, we invite the Founder & CEO of Vydia Roy LaManna. Vydia provides the digital infrastructure for audio and video distribution, content protection, rights management, advanced payments, and data tracking from one easy-to-use platform. With us, Rory speaks to his entrepreneurial journey in growing Vydia to the 60-person team it is today as well as how he supports up and coming label heads and managers through the platform. By constantly evolving the value proposition the platform provides, he ensures that managers and labels are given the tools to empower and support them t...
2020-07-2351 min
The Business of TalentNavigating Distribution, Publishing, and Record Label Deals with Entertainment Lawyer Karl FowlkesToday on the Music Business Podcast, we invite Entertainment Lawyer and Founder of The Fowlkes Firm, Karl Fowlkes. As an entertainment lawyer Karl has vast experience negotiating touring, record label, publishing, merchandise and management agreements. Some of Karl’s clients have included Blxst, 645ar, Section 8 and many more. In this episode Karl speaks to when an artist should consider hiring an entertainment lawyer along with the various deal points to keep an eye on when signing a distribution, publication or record label deal. He also dives into the various types of royalties and song ownership structures that...
2020-07-1645 min
The Business of TalentBuilding the Harvard Business Review of Hip-Hop with Trapital Founder, Dan RuncieToday on the Music Business Podcast, we invite Dan Runcie, the founder of Trapital. Trapital is a media company that covers hip-hop business and strategy and assesses the deals, companies, and artists that shape the culture. Trapital's audience includes thousands of music executives, media moguls, and venture capitalists.On this week’s episode, we discuss macro trends in the music industry, including alternative label models, the shift of media influence in breaking artists, the impact of hip-hop culture on pop culture and the Black Lives Matter movement, and more. Learn more about Trapital at trapital.co....
2020-07-091h 01
The Business of TalentPowering the World’s Biggest Live Streams with Push Live Executive Producer Devin DeHavenToday on the Music Business Podcast, we invite Devin DeHaven, Executive Producer at Push Live. PUSH is a cloud-based video production, editing and distribution platform designed for live stream management, real-time content editing, instant social publishing, and content management. They are responsible for producing some of the world's biggest live streams with entities including Insomniac, Beatport, Digital Mirage, Diplo and more. With us Devin outlines how you as an artist or music industry professional can approach live stream strategies, be it distribution, marketing, monetization, and how to create intriguing content. As always, feel fre...
2020-07-0250 min
The Business of TalentBuilding Leverage as Independent Artists with Head of Artist Marketing at United Masters Dave MelhadoToday on the Music Business Podcast, we invite the Head of Artist Marketing at United Masters, Dave Melhado. UnitedMasters is a music distribution platform that also offers artists unique brand partnership opportunities with organizations including the NBA. Prior to joining United Master Dave was Director of Marketing at Roc Nation. He’s also worked closely with developing and promoting the careers of NLE Choppa, Gunna, Young Nudy and more.In this episode we cover how United Masters works as a distribution platform and what resources and information it offers to assist artists in building and maximizing th...
2020-06-2545 min
The Business of Talent4x Grammy Winning Producer/Engineer Anthony Kilhoffer on Making Hits with Kanye, Travis Scott and MoreToday on the Music Business Podcast, we invite hip hop record producer, songwriter engineer, and 1st Gen label co-founder, Anthony Kilhoffer. He’s is best known for his collaborations with Kanye West, Travis Scott, Kid Cudi, and Rick Ross. For his contributions to records with these notable artists, Anthony has won a total of four Grammys. In this episode Anthony goes over the nuances of mixing and mastering hits. Along with breaking down the beat structure and some keys he keeps in mind when adjusting arraignments of a great song. We also dive into what he’s lear...
2020-06-1858 min
The Business of TalentSecuring Editorial Playlist Placements with Head of Digital Strategy at Terrorbird, Jenny KaufmanToday on the Music Business Podcast, we invite the Head of Digital Strategy at Terrorbird, Jenny Kaufman. Since 2006, Terrorbird has carved out a niche as a premiere player in the music marketing world. Their full service offering includes sync licensing, publishing, publicity, radio promotion services and digital. With us, Jenny outlines the steps and strategies that go into successfully pitching DSP’s on placing songs on their playlists. We also discuss how playlist placements can provide significant momentum to an artist’s career, including being the catalyst for record deals. Check out https://terror...
2020-06-111h 00
The Business of TalentCreating Groundbreaking Multimedia Experiences with Offline Projects Partners Adrian Yu & Jonathon AlcindorToday on the Music Business Podcast, we invite Offline Projects partners Adrian Yu and Jonathon Alcindor. Offline Projects is a creative studio that offers services in creative direction, branding, experiential, live, film and digital. Clients they’ve worked with include Goldlink, 88rising, Top Dawg Entertainment, Rae Sremmurd, Flatbush Zombies, Alexander Wang and many more. In this episode we discuss their process for coming up with widley innovative concepts in the live event space and then what goes into bringing those to life. They also speak to what ways they are adapting these experiences into the virtual spac...
2020-06-041h 05
The Business of TalentDominating TikTok for Musicians with Creed Media Co-Founder Timothy CollinsToday on the Music Business Podcast, we invite Creed Media co-founder Timothy Collins. Creed Media is a full-service creative digital media Entertainment agency that prides itself on being innovative and early adopters to attention based strategies and platforms. With that said over the past year they’ve become dominant players in executing Tiktok influencer marketing campaigns for record labels and artists. Their services include direction, campaign management, content strategy, content creation, media distribution, social media channel optimization, and social media management.In this episode Tim lays down the groundwork as to how you can go about ru...
2020-05-281h 05
The Business of TalentBoosting Streams with Digital Ads with Head of Music at ToneDen Henry ParkerToday on the Music Business Podcast, we invite the Head of Music at ToneDen, Henry Parker Reyes. Toneden is an automated social marketing that gives artists the power to reach and sell to the right audiences. Parker leads initiatives for artist managers, artists and record label marketing strategies and use of the ToneDen platform. He also manages artists Madeaux, Halogen, Popeska, and Paraleven.With us Parker gets very tactical as to how you can set up effective marketing campaigns to drive more streams. When speaking to this he also dives into what factors play into getting p...
2020-05-2146 minThe Business of TalentProducing J. Cole’s Dreamville and Travis Scott’s Astroworld Festivals with Claire Bogle, Co-Founder of ScoreMoreToday on the Music Business Podcast, we invite ScoreMore Co-Founder Claire Bogle. Alongside Co-Founder Sascha Stone Guttfreund, ScoreMore quickly became a premiere promotion and booking agency, securing acts including J. Cole, Kendrick Lamar, and Wiz Khalifa for their first shows in Texas. In tandem with the success of these artists, ScoreMore would level up to put on their own music festival JMBLYA, along with J. Cole's Dreamville Music Festival, and Travis Scott’s ASTROWORLD festival.With us, Claire discusses how she got started in live show production and what goes into creating these unique experiences for ar...
2020-05-1400 min
The Business of TalentGoing Triple Platinum & Building a Dominant Mgmt & Marketing Team with Cinematic Music Group’s Hovain Hylton & Chris HercheToday on the Music Business Podcast, we invite President of Management at Cinematic Music Group Hovain Hylton and Chief Marketing Officer Chris Herche. Hovain and Chris have decades of experience between the two, and join Sam and Jordan to discuss their careers, how they joined Cinematic, their relationship with Founder Jonny Shipes, breaking Flipp Dinero’s “Leave Me Alone”, which peaked at #1 on Urban Radio and #20 on the Billboard 200, and Luh Kel’s first single ever becoming a platinum record. For aspiring and current industry professionals, Hovain discusses his style of management and what makes a great man...
2020-05-071h 02
The Business of TalentBreaking 6LACK & Summer Walker with Head of Marketing at LVRN, Sean Famoso On this episode of the Music Business Podcast, we invite Love Renaissance (aka LVRN) Co-Founder and Head of Marketing and Brand Partnerships, Sean Famoso. Starting as a party promoter in Atlanta, Famoso found his way into music via his role as A&R at Ludacris’ Disturbing The Peace publishing arm before connecting with the other co-founders of LVRN in 2012. LVRN serves as a record label, management company, and provides creative services to a roster that includes 6LACK, Summer Walker, Boogie, and more. In this episode, we discuss the development of LVRN, how they met and chose the...
2020-04-301h 00
The Business of TalentConstructing Film, TV, and Premium Content for Artists with Senior VP of Creative Content and Development at Republic Records, Chris BlackwellIn this episode, we sit down with Chris Blackwell, the Senior VP of Creative Content and Development at Republic Records. In this role, Chris is responsible for pitching and creative development of original content to feature Republic's roster in film, television and premium platform projects. This roster includes Drake, Taylor Swift, Kid Cudi, Shawn Medes and many more. Outside of working with veteran artists, Chris places an emphasis on the unique opportunity that lies in creating compelling stories for emerging artists combined with the budget and distribution power from major digital, streaming and broadcast networks. While s...
2020-04-2356 min
The Business of TalentDeveloping a Superstar, Label, & Management team with Wiz Khalifa's Manager and Taylor Gang Ent Co-Founder Will DzombakIn this episode, we sit down with entrepreneur, manager, and Grammy-nominated producer Will Dzombak. Will is best known for being Wiz Khalifa’s longtime manager and co-founder of label and management company Taylor Gang Entertainment (Ty Dolla $ign, Juicy J, Chevy Woods, TM88, and more). In addition to Taylor Gang Ent, Will additionally runs management company The William Gerard Group (Wiz Khalifa, Stan Sono, Chelsea & Cole DeBoer, and Alexander King).In this episode, we discuss Will’s journey from the beginning of his relationship with Wiz, to running the empire he does today. Throughout, we additionally disc...
2020-04-1655 min
The Business of TalentNavigating the Music Business during Quarantine with Cherie HuIn this episode, we sit down with our first repeat guest on the podcast, Cherie Hu. Cherie is an an experienced music industry analytics, freelance writer and owner of the independent media ecosystem Water & Music. Cherie’s expertise in the music industry lies at the intersection of music and tech, of which she provides insight and updates via her newsletter and podcast. Outside of her own media properties, she’s been freelanced to write for publications including, Billboard, Forbes, Music Business Worldwide, Rolling Stone, and many more.In this episode we discuss how her workflow has chan...
2020-04-0952 min
The Business of TalentGenius’s Rob Markman on Creating Timeless Content & StoriesIn this episode of the podcast we sit down with Rob Markman, the VP of Content Strategy at Genius. There's no doubt Genius has positioned itself as one of the most relevant media companies in the hip-hop space. This stemmed from the success of their culturally moving content series including Verified, Deconstructed and the talk show Mark hosts, Behind the Record. Outside of interviewing artists and curating content for Genius, Mark is building a career as a rapper and recently released a new track, "Good Friday".In this episode, we discuss the changing landscape of editorial...
2020-04-021h 00
The Business of TalentBuilding a Digital First Record Label with Chillhop Founder Bas Van LeeuwenIn this episode of the podcast we sit down with Bas van Leeuwen Founder CEO at Chillhop Music, the leading platform and label in lofi hip hop and jazzy hip hop. Bas started this endeavor with a blog that quickly turned into a thriving Youtube and Playlist curation channels. While doing so Bas created close ties with artists in the scene and eventually decided to build out a record label.In this episode we discuss…What were the key elements of growing a Youtube and playlist curation channelsThe advantage of owning distribution ch...
2020-03-2651 min
The Business of TalentGaryVee’s Artist Relations & Music Strategy Lead, Mike Boyd, on Networking, Providing Value and Diversifying Your CareerIn this episode of the podcast we sit down with Mike Boyd, Artist Relations Manager and Music Strategist for Gary Vaynerchuck and Vaynermedia. Having developed a progressive ear in music Boyd has played a vital role in bringing the biggest names in the industry into the Vaynermedia office to chop it up with Garyvee. Boyd’s role also involves brokering partnerships between artists and Vaynermedia's extensive list of clients. For the past six years he's also been a co-manager for Atlanta based producer Richie Souf. In this episode we discuss…Brokering Brand Deals...
2020-03-191h 14
The Business of TalentBuilding A Team and Nurturing Creative Workflow with Yeasayer’s Anand WilderIn this episode of the podcast, we sit down with Anand Wilder, founding member of Brooklyn-based experimental rock band Yeasayer. Formed in 2006, after a long run of critically acclaimed music and world tours, the band decided to call it quits at the end of 2019. In this episode we discuss…The group’s formationHow to build your team and internally nurture your relationshipsAchieving longevity as a bandBuilding a creative synergy between bandmatesAs always never hesitate to leave a review or reach out to @musicbusinesspodcast Instagram with any feedback or id...
2020-03-121h 02
The Business of TalentDeveloping GIPHY into an Industry Standard with Director of Partnerships Danny ChangIn this episode of the podcast, we sit down with Director of Partnerships at GIPHY Danny Chang. In his role Danny works with the biggest entertainment and technical partners to bring the world's most popular GIFs to the 700 million people who see a GIF every single day. Prior to GIPHY Danny was a mobile developer evangelist at tumblr and digital advertising manager at The Orchard. In this episode we discuss…- Creative executions using Gifs in Music campaigns- Building relationships with top music labels, management, publicists, and digital agencies.- D...
2020-03-0549 min
The Business of TalentBuilding Massive Traction in Asia with East Goes Global founder Andrew SpalterIn this episode of the podcast, we sit down with Andrew Spalter Founder of East Goes Global, the premier social media management company creating, managing, and developing client’s digital presence in the Chinese Market. Andrew has worked with the likes of Will Smith, Carly Rae Jepsen, DJ Snake, Yungblud and Clairo to help them tap into an audience of millions. In this episode we discuss… What are general marketing principles he applies to building a fanbase in Asia What are a few key differences between the Chinese market and the American market?What do...
2020-03-0356 min
The Business of TalentThe Marketing Strategies Behind Travis Scott, Future, Mariah Carey and more with Lisa Kasha, VP of Integrated Marketing at Epic RecordsIn this episode of the podcast, we sit down with Lisa Kasha Vice President of Integrated Marketing and Digital at Epic Records. Lisa is a savvy, accomplished digital marketing executive with extensive experience overseeing digital project management, partner development, account management, and marketing management at Epic Records. Lisa lead digital for Travis Scott’s album ASTROWORLD which was the 2nd highest debut album in 2018 on the Billboard 200 chart. She has also worked on campaigns for notable artists including Michael Jackson, Mariah Carey, Camila Cabello, Sara Bareilles, Meghan Trainor, Fifth Harmony, Zara Larsson, and more In thi...
2020-02-2054 min
The Business of TalentHow to Promote your Music and Grow a Fanbase with Red Light Management Marketing and Product Manager, Justin De MarcoIn this episode of the podcast, we sit down with Justin De Marco the Marketing and Product manager at Red Light Management. Justin is a part of an in house marketing team that offers content and digital marketing services to their amazing. Red Light Management is one of the world’s most dominant management companies. Their roster includes notable acts including Dave Matthews Band, ODESZA, Duke Dumont, Lionel Richie and many more.In this episode we discuss…Creating content to build a fan base vs content to sell tickets and streams How to st...
2020-02-1359 minThe Business of TalentDiplo’s Head of Digital Strategy and Benchmob Founder Jahan Karimaghayi on Winning the InternetIn this episode of the podcast, we sit down with Jahan Karimaghayi, Founder at Benchmob. Benchmob offers digital and creative strategy to management teams, brands and artists including Diplo, Major Lazer, Flume, Dillon Francis and more. Jahan and his team have been involved in campaigns such as the infamous Diplo hacking the Jonas Brothers Instagram account as a part of the release of their single Lonely. In this episode we discuss…Creating cultural moments online Building a social strategy to grow your audience onlineBuilding a database where you can di...
2020-02-0600 min
The Business of TalentBuilding a Successful Management Team and Record Label with EQT Co-Founder Henny YegezuIn this episode of the podcast, we sit down with Henny Yegezu, co-founder of EQT and EQT Recordings. Henny’s career in the music industry began as a promoter in the DMV area. This included putting on shows in the D.C. area that were first time market plays for artists like Mac Miller, Big Sean, Curren$y and more, dating back to 2010. After developing a concert promotion brand in the market, he developed a relationship with artists in the local scene. Consequently, he opened a studio, which became a hub for artists like Kali Uchis, GoldLink and others to...
2020-01-301h 04
The Business of TalentSoundCloud Events & Activations Manager Evan Bethea on Building CommunityIn this episode of the podcast we sit down with Evan Bethea Events & Activations Manager at SoundCloud. Evan has an extensive career in all things digital marketing, content and live event activations. Evan ventured into the agency world as a Digital Marketing Coordinator at Sean “Diddy” Combs’ Blue Flame Agency. During his time working for Puff, Evan was influential in growing the Ciroc brand, from managing the website, to media relations for product launches and running community management. Evan then went on to hold roles at notable agencies including Geometry Global and Gary Vaynerchuk’s, VaynerMedia, where he and co-host...
2020-01-2345 min
The Business of TalentBreaking Talent with Andrew Keller, Founder of We Few GroupIn this episode of the podcast we sit down with We Few Group founder Andrew Keller. We Few Group manages Rence, Samica, and Kings while also working on brand partnership ventures. This came after an extensive career at a few notable major labels. Beginning with a 13 year run starting all the way from a high school A&R scout internship position with Columbia records. During this time he was a part of a part of signing and managing artists including, Dillion Francis, Krewella, St lucia and more. He then went on to become the Senior VP A&R at U...
2020-01-161h 01
The Business of TalentCreating Content that Wins with NOX Co-Founder/Creative Director, Matthew LigottiIn this episode of the podcast we sit down with NOX Media co-founder Matthew Ligotti. Born and raised in New York, Matt has been creating dynamic visual content for over a decade. Starting with music videos, he received millions of views on his work. He expanded into the commercial space working with brands such as Budweiser, GE and Sour Patch Kids. He formerly worked as the Sr. Videographer for Gary Vaynerchuk’s agency, VaynerMedia, traveling the world creating content for multiple clients and leading a team of videographers. Following Vayner, he co-founded his own digital marketing agency with our ve...
2020-01-091h 01
Behind the Music Business PodcastJoe Kettle (Promo, Publicity and Tour Marketing Redbull Records)The final episode for 2019 is here and it’s a great chat with Promotion, Publicity and Tour Marketing manager at Redbull Records Joe Kettle. Joe is another friend from Uni (I promise there are only a couple more of these) who has done some amazing things in his journey through the music business.
In this episode we discuss artist management, Redbull records themselves and how they operate in the business as well as how best to navigate the interesting world of promotions and publicity in the modern music business.
Really appreciate Joe fitting me in so close to Christmas and I’...
2019-12-2455 min
The Business of TalentChampioning Artist and DJ Dreams with Black Coffee, BLOND:ISH and Virgil Abloh’s Music Manager Lionel MarcianoIn this episode, we sit down with Lionel Marciano, artist manager for Black Coffee, Virgil Abloh, Blondish, and a variety of other House DJs. Lionel started his career in the music industry as a talent buyer, promoter, sound engineer, agent, label owner and a record digger. Today he is walking us through his journey and sharing with us his soul and a bit of his craft and vision. In this episode we discuss... -The value of artists who take the time to have clear visualizations of their dreams and the role ma...
2019-12-191h 12
Behind the Music Business PodcastHannah Cartwright (Composer, Artist - Snow Ghosts)The penultimate episode of series 2 is with the wonderful Hannah Cartwright from the band Snow Ghosts (amongst many other creative projects that we discuss). She invited me to come to her studio (castle) near Bath and have a chat about her life in music and being a composer, being in bands and writing music for media.
I had met Hannah the first time when she was part of the team at production music house ‘Extreme Music’ who we talk about a bit in the episode as well. Really enjoyed this conversation and the massive cups of teas I was made. Woul...
2019-12-171h 01
The Business of TalentCreating an Emotional Connection with Fans ft. Nate Auerbach, Partner at Versus CreativeIn this episode we sit down with Nate Auerbach partner at Versus Creative, a marketing strategy firm that specializes in digital and social strategy, content partnerships, and experiential marketing. Nate and the firm work with clients from artists, music festivals, technology platforms and brands including. Coachella, Stagecoach, Tyler The Creator's Camp Flog Gnaw, Vampire Weekend and the George Harrison estate. Nate started in the industry as a tour manager before transitioning into a marketing manager at MySpace at the height of its relevance in the industry. In this episode we discuss…How to a...
2019-12-1253 min
Behind the Music Business PodcastDom Frazer (Boileroom Music Venue)This week's Episode is taking another look at the world of live music for a different point of view. This time from the venue owners perspective with Dom Frazer from Boileroom in Guildford.
I was put in touch with Dom through a mutual friend in order to have this chat so this was the first time we had spoken and it was a wonderful conversation about all things related to venues. I personally love these episodes where I get to nerd out on things as a novice and Dom was a total fountain of information and I’d love to ha...
2019-12-1154 min
The Business of TalentHost Chat #3: Breaking into the Music Industry and Building Out our Community AMAHost Chat 3: Breaking into the Music Industry and building out our community In this episode we bring you another installment of our host chat series. In this series co-hosts Sam Hysell and Jordan Williams chat about current events in the music industry and answer questions from listeners. In this episode we discuss…Why we decided to create the Music Business PodcastWhat's the most rewarding part of our careers in the music industryHow to get taken seriously when starting your career Who are our dream guests for the podcastWhether it's more...
2019-12-0524 min
Behind the Music Business PodcastLuke Armitage (SVP Global Marketing Astralwerks)Episode 17 is with Luke Armitage. Someone I have known since University and who I have seen go from Intern at Universal Publishing a decade ago through to Vice President of Global Marketing of Astral Werks (Part of Capitol Records) based in LA.
Luke is a very bright and driven person who was always going to do well and it was really great catching up via the internet so that I could talk to him about his career in the music business and how he has viewed it all along the way.
I hope to get him back on to talk...
2019-12-0349 min
The Business of TalentUnlocking Revenue Beyond Streaming & Touring with Alix Kram, Warner Music Group VP/Head of Global Retail & Licensing/Consumer ProductsIn this episode, we sit down with Alix Kram the VP/Head of Global Retail & Licensing/Consumer Products at Warner Music Group. She has developed and implemented global consumer products, branding, marketing, partnership collaboration, and retail strategies for WEA's portfolio of 360 artists such as the Grateful Dead, Wiz Khalifa, Logic, Twenty One Pilots, The Monkees, Frank Sinatra, Blake Shelton, and art collectives such as Family Dog. In this episode we discuss…Her process for identifying opportunities that align best for an artist and their community When artists should consider tapping into a prod...
2019-11-2853 min
Behind the Music Business PodcastDaisy Carberry (Marketing at BMG Rights Management)This episode (10) of the pod is with Daisy Carberry. Marketing co-ordinator at BMG Rights Management. Daisy is another one of the wonderful ex students of mine who have kindly been up for coming on the show to chat about what they are up to since graduating from uni and Daisy is currently smashing it at BMG.
We talk about her time at uni and how she realised it was the business side and not the songwriting side of music that she wanted to pursue. We talk about taking the plunge and moving to London without any roots there and we...
2019-11-2649 min
Behind the Music Business PodcastJames Pepper (Guitar Tech)This weeks episode takes a different look at the live music business. After speaking to promoters and booking agents here is a chat with a member of the touring crew.
James Pepper is a uni friend who is now doing wonderful things over in the USA as a major part of Nathaniel Rateliff’s road crew.
Pepper has been in this work for around 8 years now and has worked with other bands like The Temperance Movement and Frightened Rabbit and we have an awesome catch up chat about all this touring and life in the team with the band. It wa...
2019-11-1957 min
The Business of TalentDisrupting Culture with Talent, Brands and Diddy with Jordan Stern, Co-Founder Grey Space GroupIn this episode, we sit down with Grey Space Group Co-Founder Jordan Stern. GSG is an entertainment media company focused on brand consulting, talent management and venture investing, with the goal of stimulating and contributing to popular culture. GSG has worked on projects with notable artists and producers including Juice Wrld, DaBaby, and Murda Beatz. Prior to co-founding this venture, Jordan developed an expansive understanding of the Music Industry during a five-year grind with none other than industry mogul, P Diddy. Jordan joined Sean “Diddy” Combs’ management team where he was influential in managing “Diddy” while growing earnings, analyzing investment...
2019-11-141h 06
Behind the Music Business PodcastRob McGee (Empire Agency Booking Agent)EP 14. More live music chat with Rob McGee, Booking agent with Empire Agency. Rob is based in Bristol and is booking agent for bands such as Lazy Day, Tusks, Thumper & Tungz.
Rob talks opening and honestly about starting up his own business and the struggles that came with it which was refreshing and great to listen to. He also talks about the deal he has done this year to become part of the larger ‘Empire Agency’.
We met up in Bristol venue Hy Brasil (RIP) and it was a really interesting insight into the live music business.
Empire Agency website (http...
2019-11-1258 min
Behind the Music Business PodcastJames Scarlett (Concert Promoter, Festival Founder)After an unexpected week off for health reasons I’m back with E13 of series 2 of my little podcast. This chat is with festival founder and concert promoter James Scarlett.
This conversation was originally going to come out back in August on the back of a great live version of the chat about all things live music and putting on music festivals that we had at this years 2000 trees festival but for many reasons I was unable to put that episode out so have done this wonderful do over conversation.
James is a great person to talk to about live mu...
2019-11-0557 min
The Business of TalentAchieving Longevity in the Music Industry with Jason JordanIn this episode, we sit down with industry veteran Jason Jordan. Jason’s career started at the age of 12 years old co-founding the legendary hardcore and punk rock label Watermark Records and his own boutique music publishing company. Earthprogram Music. Over the course of 30 years his career has ranged from, A&R Director at Columbia Record, VP A&R Hollywood Records/Disney Music Group, President of Imagem Music Publishing, and in 2016 Republic Records/Universal Music Group as Senior Vice President A&R. Today Jason co-manages Palm JUKE ROSS, manages the daily operations of earthprogram, and consults for a variety of...
2019-10-311h 03
The Business of TalentInside the Mind of a Talent Buyer with Charles Meyer, LiveStyle Talent BuyerIn this episode, we sit down with Charles Meyer Talent Buyer at LiveStyle. The company is one of the world’s largest music event producers. They produce the events you know and love like Electric Zoo, Friendship, MadeEvent, All My Friends, and many more. Outside of his talent buying responsibilities under stage name Charles Meyer, is also a DJ & producer. In this episode we discuss… What factors go into a talent buyer’s decision to book artists. How artists should approach proactive outreach to promoters. What factors artists and their teams can take into...
2019-10-2453 min
Behind the Music Business PodcastHarriet Moss (MD Manners McDade Music Publishing)Episode 12 of series 2 is an extra special episode as I managed to pin Manners McDade MD Harriet Moss down for a chat about music publishing and becoming a Managing Director of a company at 27.
As discussed in the chat I first met Harriet a number of years back when she first joined Manners McDade looking after the sync side of the business and she has been killing it ever since. This is a brilliant chat and Harriet has loads of amazing insights to give about songwriting and music publishing as well as being a woman in the industry. Enjoy!
Manners...
2019-10-221h 00
Behind the Music Business PodcastKate Young (Soho Music group)Episode 11 is all about Music and branding with Kate Young. Founder and CEO of Soho Music Group. I had the pleasure of working with Kate on a number of projects when I was at peermusic and it was amazing to sit down and chat with her about the evolution of sync and music supervision and how the music business and brands are looking at working together in the current industry.
If you’re interested in the world of music in advertising and brand partnerships then this is an episode for you to check out.
Soho Music Website (http://sohomusicgroup.com)
Soh...
2019-10-1545 min
Behind the Music Business PodcastDot Allison (Songwriter & Artist)Episode 10 of the Podcast. Talking to Songwriter and performer Dot Allison about her career in music. This was a really interesting chat as Dot is another contributor to the pod who I had not met before we got to talk. It was over skype and I have to admit, I had technical issues my end but we managed it and it was an awesome chat about songwriting.
Dot has some great insights about writing as an artist and also writing for and with other artists and about some of the things that all emerging and emerged songwriters should keep in...
2019-10-0943 min
Behind the Music Business PodcastAlex Lodge (Director/Music Supervisor Thirty Two Music)Happy First birthday to me. And to celebrate here is episode 9 of the pod with Alex Lodge, Director and Music Supervisor at Thirty Two Music and Co-founder of Virtual Sound and Truant Recordings.
I have known Alex a while from my time in Synchronisation and we talked about a whole host of things related to sync. The chats on working with songwriters in this space and the way different people go about networking are some of my personal favs.
Really appreciate Alex giving me the time to have this chat. I hop you enjoy listening to it.
Thirty Music website...
2019-10-0159 min
Behind the Music Business PodcastDavy Wales (PPL Performer Development Specialist)Welcome to Episode 8 of series 2 of the podcast. This week I’m talking neighbouring rights and the PPL with the PPL's Performer Development Specialist Davy Wales.
Davy has an awesome job which is basically staying on top of all the new music that is out there in the UK at the moment and building relationships with the artists, managers and labels out there doing some really cool stuff for the PPL.
It was great that he found time to have me in the PPL offices in London for this chat and I learned a lot of his role and that of...
2019-09-2452 min
Behind the Music Business PodcastRyan Penty (Booking Agent at Paradigm)Ep7 of series 2 is with Ryan Penty of Paradigm Agency. Ryan and I went to Uni together and I am very grateful that he found time in a busy schedule for me to go to the Paradigm offices to have this chat.
Ryan has been with Paradigm (Previously CODA) since starting as an intern 8 years ago and has risen through the ranks till he got his own roster at the start of this year. Ryan is very honest and candid and talks about what a booking agent does, what you need to succeed in this area of the business and...
2019-09-1758 min
Behind the Music Business PodcastLynden Campbell (Head of Sync, Domino Records and Publishing)Episode 6 of series 2 is with Lynden Campbell of Domino Records and Publishing. Lynden is the head of sync at Domino and had me over to the Domino offices in South London for this chat which happens to be one of my favs of all the conversations I have had.
She has some great things to say about working in the sync area of the business, about working in music publishing, about moving to an indie company from a major, how she got started in the business and how it's evolved during her time. She is a wealth of knowledge and...
2019-09-101h 00
Behind the Music Business PodcastRhian Jones (Journalist)Series 2 Episode 5. Freelance journalism with Rhian Jones. Rhian has spent time at Music Week and currently writes for Musicbusinessworldwide as well as Hits in the USA. She has also written freelance for an assortment of other publications that she talks about on the pod as well as is currently in the process of writing a book.
We talk all things journalism in this chat. How she got into this area of the business and what the realities are for a freelance in this space. If you’re interested in the world of trade journalism this is the episode for you.
Be...
2019-09-0349 min