Shows
Thrive: The Podcast for Content Creators347 | Building 6-Figure Revenue Streams as a Creator in 2025 Over the last few years, we've seen so much growth in the content creation industry—we're part of a booming $250 billion creator economy that spans industries far beyond Instagram and YouTube. While the opportunity is massive, the income gap is just as wide. In today's episode, I'm joined by Emma Cortes of Emma's Edition to break down what’s actually happening in the industry and how content creators are diversifying their revenue streams this year. Today's episode is brought to you by Shift: Are y...2025-04-2252 min
The Creative Edition PodcastHow to Find a Manager or Agency as a Content Creator/Influencer with Naomi GenotaMeet Naomi, Creator Business Coach and the founder of Naohms Media. Naomi joins us to discuss when it may be the right time to bring on an influencer manager and what questions to ask before you sign with an agency. Naomi sheds light on brands hiring mega-creators vs. micro creators and also provides insight on why content creators may not be hired for brand campaigns. Naomi brings a wealth of information for content creators and influencers wanting to bring on a manager. Connect with Naomi on Instagram: https://www.instagram.com/naohms/Her Podcast: https://naohmsmedia...2025-01-2144 min
Own Your InfluenceSize Doesn't Matter: Success as a Microinfluencer & UGC Creator with Natalie FischerIn this conversation, Naomi interviews Natalie, one of her students who has become a successful full-time content creator in the finance niche who has secured over $250k in brand deals in just 20 months. They discuss Natalie's journey as a content creator, her first brand deal, and how she has attracted brands and secured repeat work. They also talk about the importance of pricing and negotiating as a content creator, and how Natalie has improved her skills in these areas. The conversation highlights the value of education, professionalism, and building relationships in the influencer industry. Natalie shares her journey as...2024-09-2656 min
Own Your InfluenceThe importance of understanding the business side of influencing with Veronica RamirezVeronica Ramirez is a lawyer and owner of Curator Counsel PLLC, a firm dedicated to serving influencers. When she’s not advising clients, she’s creating engaging educational content on short-form social platforms, writing about industry-related news in the creator economy, or binging a competition reality series. She’s a lawyer, but a creative at heart. = CONNECT WITH VERONICA =Instagram @curator_counselTikTok @curator_counsel= LET'S CONNECT! =If you have brand deal or influencer marketing questions, DM me on Instagram @naohmsOr if...2024-08-291h 17
Own Your InfluenceMicroinfluencers & UGC creators make more money than mega influencers?!!Ever wondered how those microinfluencers and UGC creators are pulling in serious cash while you're stuck playing it safe? Tune in as we unravel the secrets behind their skyrocketing success and how they’re snagging those $10k-30k months with flair. From turning brand deals into gold mines to the game-changing mindset that sets them apart, we’re diving deep into why thinking big on a small scale can mean major money. Ready to stop settling for crumbs and start commanding top dollar? Let’s get you on the path to those dream figures! 🚀✨Listen in for a game-chan...2024-08-2247 min
Own Your InfluenceInfluencers need to learn to manage themselves with Cecil HortonAs the CEO of With. Company LLC, Cecil Horton leads a team of creative and influential professionals who help brands and communities connect, engage, and grow through audience-based marketing and communications. He has over 10 years of experience in digital strategy, D2C marketing, social media, civic engagement, public relations, DEI, and corporate social responsibility.He is also the managing partner of With. Content Agency, a brand ambassador of lululemon, and a community organizer of With. Aid, where he uses his platform of 60,000+ allies on TikTok and other channels to create and share impactful content, inspire and empower...2024-08-0843 min
Own Your InfluenceHow microinfluencers sustain being full-time creators with Austen TosoneAusten Tosone is a fashion and beauty content creator and entrepreneur based in New York City. After launching her blog in 2012 and creating content consistently while working as a magazine editor at Nylon and Interview and a content director at a tech startup, Austen built up her platforms and quit her 9-5 job to go full-time with content creation in April 2021. Austen is passionate about sharing her life as a self-employed creator: from teaching other creators how to monetize to sharing her morning routine, favorite beauty finds, outfits, and so much more.= CONNECT WITH...2024-07-3152 min
Own Your InfluenceHow a microinfluencer secured her first 5-figure brand deal!In this episode, join us as we unravel the journey of a home decor microinfluencer who went from frustration with lowball offers to securing her first five-figure UGC deal within weeks of coaching. Discover the strategies she used to navigate brand negotiations while balancing a 9-5 job, and learn how she transformed initial crickets into lucrative partnerships. From leveraging her strengths to mastering the art of negotiation, uncover the mindset shifts and practical tips that led to a 260% income increase with 40% less work. If you're ready to command your worth and revolutionize your approach to brand deals, this episode...2024-07-2421 min
Own Your InfluenceAre influencers quitting to go back to a 9-5?! with Jen MorillaJennifer Morilla started her business as The Social Girl Traveler back in February of 2015 when she traveled the world as an impact travel blogger. After experiencing over 44 countries and carrying clean water filters to developing countries, Jennifer discovered her passion for teaching others to grow profitable and impactful businesses with a real purpose online with her new brand, Jennifer Morilla, in 2018. Since then, she’s built a successful multi-six-figure mentoring business and worked with brands like Microsoft, Skype, Google, Waves for Water, and many more.Through her courses and coaching programs, she has helped hu...2024-07-1737 min
Own Your InfluenceBrand Tea: getting scammed by a brand TWICE!Ever been scammed by a brand? 🚫 In this episode, we spill the tea on two epic brand tea stories that even had me fooled. From disappearing acts to dodgy demands, find out how to spot red flags in brand deals and protect your hustle as a content creator and influencer. 🕵️♀️ Don't let the glitter fool you—learn the insider tricks to vet emails, sniff out the fakes, and secure the deals that count. Don't fall prey to the Circle Baby Care's of the world—stay sharp, stay savvy, and keep those coins coming your way! 💸= LET'S CONNECT! =2024-07-1037 min
Own Your InfluenceYou don't need a manager to become a successful influencer/creatorThinking of hiring an influencer manager? Hold up! It's not a shortcut to success. Today, we're debunking myths about influencer management. Spoiler alert: 95% of creators probably don't need one. Get ready to learn why management isn't a magic fix and when it might actually make sense for your career. Tune in and take charge of your influencer journey. Let's separate fact from fiction, and empower your path to success!= LET'S CONNECT! =If you have brand deal or influencer marketing questions, DM me on Instagram @naohmsOr if you want to...2024-07-0455 min
Own Your InfluenceWhat makes you an influencer? Is influencing dying? with Brent ColmerBrent Colmer is an entrepreneur who works as an online influencer and owns a digital marketing agency. He got started as an online influencer/content creator in middle school and has built that into a personal brand today known as @boywhoblogs. Brent has experience working on the brand side, at an agency, as an online influencer/content creator and as an influencer talent manager. Brent currently teaches social media and branding at the local college that he also graduated from and is the Content Coach in Naomi's Brand Deal Accelerator program.= CONNECT WITH BRENT =2024-07-0435 min
Own Your InfluenceInfluencers and creators are marketers, not salespeopleSo many brands these days have this BIG expectation that influencers and creators have to make sales for them... BUT IS THAT *ACTUALLY* THEIR JOB?PSA!! Influencers and creators are not a replacement for a marketing and sales strategy... it should not be on them to figure that out for you.In our debut episode, we dive headfirst into the hilarious reality where brands expect influencers to be sales wizards. Spoiler alert: they're marketers, not miracle workers! Discover why your value goes beyond commission-based offers and why those "gift card + exposure" collabs just don't cut...2024-07-0322 min
Social Media DecodedScaling from Side Hustle to CEO with Naomi GenotaYou can turn your side hustle into a full-time business. Host Michelle Thames speaks with CEO and entrepreneur Naomi about how she went from having a side hustle to becoming a CEO. Naomi shares the lessons she's learned over the last 10 years being in business as well as tips entrepreneurs can apply to their businesses today to scale.Naomi Genota is a NY-based content creator, online educator, and talent manager at Boost Society who helps influencers master the art of brand collaborations and negotiation. An LA-native, Naomi was born and raised in the Philippines and became a...2023-09-2527 min
First Hustle Then Brunch29. Becoming a Six-Figure Content Creator with Naomi GenotaInfluencer marketing has exploded into a $605 billion industry. Naomi Genota (@naohms) is a NY-based content creator, online educator, and talent manager at Boost Society who helps influencers master the art of brand collaborations and negotiation. An LA native, Naomi was born and raised in the Philippines and became a structural engineer before realizing that climbing the corporate ladder was not what it was cracked up to be.
Naomi has helped her clients secure up to $1m in brand partnerships in the last 2 years, helped her students land $10-20k months in brand partnerships and leave their corporate j...2023-07-2454 min
Wealthy Woman PodcastHOW SHE NEGOTIATED $1 MILLION DOLLARS IN INFLUENCER BRAND DEALS ft Naomi GenotaOn this episode, we talk to Influencer manager and coach Naomi Genota! She explains how she's negotiated over $1 million dollars in brand deals for her clients, and how you can begin securing better brand deals for yourself and make consistent money as an influencer.
Enter The Giveaway Here: https://airtable.com/shrJvMpo1RYJUkUMM
FOLLOW NAOMI
IG: https://www.instagram.com/naohms/
FREE WEBINAR: https://event.webinarjam.com/register/5/3nw43az
SIGNATURE ONLINE COURSE, "THE...2023-03-2158 min
The Prosperous NonprofitFrom Engineering to Influencer Marketing with Naomi GenotaJoining us on this week’s podcast is Naomi Genota. Naomi is a New York-based content creator, online educator, and talent manager at Booth Society. In this episode, we’re getting down to the nitty-gritty about how she went from working as a Structural Engineer making six figures to doing content creation full time. Before a family vacation to the Philippines, Naomi was offered a raise at her job. After the initial excitement began to wear off, she questioned whether climbing the corporate ladder was something she even valued. She also shares a realist...2022-10-0351 min
CEO-ish Podcast81. Negotiating Your Worth as a Creator with Influencer Agency Naomi GenotaIn episode #81 your favorite CEOs Taylor Graham and Chloe Willemsen sit down with Naomi Genota, who is an influencer marketing expert and course creator that helps micro influencers land 4 and 5 figure campaign deals and leave their corporate jobs. She represents influencers under Boost Society and has helped secure up to half a million dollars in partnerships in the last 18 months.
We chat with Naomi about:
Her entrepreneurial journey going from structural engineer to influencer marketing mogul
How micro-influencers can better position themselves to land larger brand deals
Diversifying your income streams as a creator
Her so...2022-08-1941 min
Kindly Gifted: The Business Of Influence and Personal Branding with Kate Terentieva48. What it's really like to work with an influencer manager (feat.talent manager & influencer coach Naomi Genota of Boost Society)The biggest myth about influencer managers is that we're magic and that you'll instantly get six-figure months just by signing with an agency. Joining me on this episode is fellow talent manager Naomi Genota of Boost Society to discuss what it's like working with a manager and what foundation you need to build in your influencer business before hiring a manager. Before you sign with an agency, tune in (and don't forget to download my free "How To Choose The Right Manager For You" eBook to be your bestie in this process).
-----
MEET OUR GUEST, NAOMI GENOTA:
Instagram | TikTok
W...2022-08-101h 07
She's WELLthyHow My Student Naomi Genota Landed Over $7k in Brand Collabs in One MonthNaomi Genota is a lifestyle content creator based in LA. With just over 30,000 followers, Naomi has harnessed the power of her tight-knit Instagram community and her incredible pitching skills to work with brands like Amazon, GoDaddy, Target, and 7 For All Mankind. Plus, she’s secured over $7,000 in brand collaboration income in October alone. Did I mention that Naomi is a student of mine and the first student I’ve had on Her Life By Design? In this episode, Naomi and I talk about all things pitching, growth, reels, and mindset. We are getting into the dirty...2020-11-2557 min
The Moral Hangover13. Sippin’ on the Positivi-tea ft. Naomi GenotaSip on this! On this episode we talk about our much needed Memorial Day weekend social detox and enneagram tests. We are joined by full-time engineer and full-time digital creator, Naomi Genota. Naomi shares her secrets to getting brand deals and finding balance in her schedule with two jobs. Then, we unpack when it’s time to give a boy the boot aka end things... something we all dread. We explore how there’s seasons of your life, and how self-reflection can change your perspective on life.2020-05-2549 min