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Natalie Binns
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Pink Nest Podcast
Fearless Leadership in B2B Tech: Sustainable Growth Strategies for Women Leaders | Natalie Binns
Unlock fearless leadership and sustainable B2B growth with Natalie Binns, a marketing veteran with 25+ years of experience transforming tech companies. In this Pink Nest Podcast episode, discover how embracing discomfort, authentic leadership, and strategic patience can revolutionise your approach to business growth and personal development.Natalie reveals how her Air Cadets background shaped her resilience and unique leadership style that bridges UK and US business cultures. She breaks down the critical difference between chasing quick wins and building genuine, long-term customer relationships that drive sustainable revenue growth.In This...
2026-02-10
30 min
Tech Startup Stories
Fighting Founder Fires
In this episode of Tech Startup Stories, Natalie Binns speaks with Hudson Liao, founder of AI go-to-market platform The Hog. Hudson shares his unique journey from being a student firefighter to working in finance, then biotech, and eventually becoming a startup founder. He explains how these experiences taught him to think in frameworks, adapt quickly, and always ask the right questions, lessons that now guide how he builds companies and approaches growth.Hudson dives into the challenges of product-led growth, explaining why speed, testing, and real user feedback are essential. He talks about The Hog’s PLG-first st...
2026-02-04
30 min
Tech Startup Stories
Trust Your Vision
In this episode of Tech Startup Stories, Natalie Binns is joined by Chloe Scott, founder of Trust Verified, to discuss building a credibility and verification platform in a sector where trust is often assumed rather than proven. Drawing from her experience in the property investment space, Chloe explains how misinformation, weak oversight, and social-media-driven credibility create real financial risk and why she set out to build a system that verifies identity, compliance, and professional references with evidence, not hype.The discussion explores how Trust Verified was shaped through early validation rather than assumptions, why a lean MVP...
2026-01-28
38 min
Tech Startup Stories
From Big Tech to Deep Tech
In this episode of the Tech Startup Stories podcast, Natalie Binns speaks with Rina Galperin, CTO and co-founder of PVML, about turning a real enterprise privacy problem into a venture-backed deep-tech company.Rina shares her journey from Microsoft to founding PVML, including the early mistakes technical founders make by over-indexing on technology instead of customer pain, and how the team refined their go-to-market by identifying CIOs as the true buyers. She breaks down what it takes to productise complex research like differential privacy and sell into highly regulated industries.The conversation explores co-founder dynamics, early...
2026-01-21
31 min
Tech Startup Stories
Building Channels for Success
In this episode of the Tech Startup Stories podcast, Natalie Binns sits down with Sofia Hamilton, co-founder and COO of Souk, to explore how partnerships can become a powerful and scalable go to market channel when they are treated as core infrastructure rather than a side motion.Sofia shares Souk’s early journey from Antler accelerator to revenue, rapid customer traction, and ISO 27001 certification, alongside honest reflections on co-founding with people she had only recently met and building a product while actively selling it.The conversation covers partnership led growth, founder dynamics, validating problems before sc...
2026-01-14
32 min
Tech Startup Stories
Transforming HealthTech Across Africa
In this episode of the Tech Startup Stories podcast, Natalie Binns speaks with Emmanuella Tordman, also known as Khadijah, co-founder of Drdogood, about building a healthtech company designed for the realities of African healthcare systems.The conversation explores how Khadijah’s own delayed diagnosis revealed structural gaps in medical record keeping, continuity of care, and healthcare affordability, and how those experiences shaped Drdogood’s mission to make care more accessible, accountable, and financially transparent.Together they discuss trust in healthcare technology, building platforms for both patients and providers, navigating regulation and data protection, co-founding across cult...
2026-01-07
28 min
Tech Startup Stories
Behind the Scenes
This episode is a little different.Natalie Binns is under the spotlight as Donna St. John steps in as guest host for a behind the scenes reflection on the first year of Tech Startup Stories. Together, they talk about why the podcast started, what Natalie’s learned from speaking to founders across industries and geographies, and how those conversations have shaped her perspective as a founder and marketer. It’s an honest look at the realities of building a startup, from funding and focus to growth, hiring, and learning to stay comfortable with being uncomfortable.
2025-12-24
44 min
Tech Startup Stories
Reinventing Renting
Renting should be simple, predictable and stress free, yet most renters face the same routine: multiple bill setups, scattered logins, confusing dates and rising costs. In this episode, founder Hussein Akins joins Tech Startup Stories to share how he is reinventing the renting experience through Bills Included.Hussein talks about the moment he realised the problem was bigger than his own frustration, how he secured early partnerships that validated the idea and why he decided to leave his full time job just two weeks before recording this episode. He also opens up about the role of community...
2025-12-17
25 min
Tech Startup Stories
Bitten by the Startup Bug
What happens when a landlord, engineer, sales leader and legislator builds a startup to fix one problem… and ends up transforming an entire industry?In this episode, Founder and CEO John Bradford reveals how he bootstrapped Petscreening into a nationwide platform used across long-term rentals, student housing, manufactured housing, vacation rentals, and even US military bases.John talks candidly about:• How a single incident sparked the idea for Petscreening • Building the MVP and testing it on his own company • Growing a dog-friendly culture with strong core values • Navigating...
2025-12-10
33 min
Tech Startup Stories
Focusing on the Small Wins
PocketTrainer founder Janos Laszlo joins us to talk about building a startup around one simple idea: small wins create long term change. We discuss how he shaped the product, what he learned from early users, the reality of staying motivated as a founder, and why focusing on incremental progress has been his most effective strategy.
2025-12-03
39 min
Tech Startup Stories
Growing a Mission Led Startup
In this episode, we explore how Oyinkansola Adebayo built Niyo Labs into a mission led tech company transforming access to skills, opportunity, and economic mobility. From early community roots to a scalable gamified learning platform, Oyin shares the realities of growing with purpose, navigating challenges, and staying true to the people she serves. A powerful and honest look at what it means to build a startup that puts impact at the centre.
2025-11-26
29 min
Tech Startup Stories
From Google to Founder
In this episode of Tech Startup Stories, join host Natalie Binns as she talks with Max Greenwald, CEO and founder of Warmly, about how a failed Tinder-for-co-founders app accidentally launched his career in sales and marketing technology. Max shares the unconventional path from Google engineer to startup founder, why he believes building products is easier than getting messaging right, and how Warmly's AI agents are helping B2B companies find warm leads and book meetings without cold outreach. Hear about his open-close framework for testing messaging, why he refuses to hire from big tech companies, and his blunt advice...
2025-11-19
20 min
Tech Startup Stories
From Cracked Guitars to Customer Experience
Ken Rapp, CEO of BluStream, shares the story behind building a platform that solves the biggest gap in customer experience: what happens after the box arrives at your door. After his own guitar cracked from lack of humidity care, Ken realized brands have all the product knowledge customers need but no way to deliver it at the right moment. In this conversation, he explains how BluStream creates dynamic product journeys that drive 90% retention rates, why he pivoted from IoT sensors to pure SaaS after a decade, and his hard-won advice for founders on validating problems early, building flexible teams...
2025-11-12
36 min
Tech Startup Stories
Social Impact as Startup Fuel
Savannah Price never expected to end up in fintech. After six years as a professional show jumper, a family mental health crisis led her to discover that bank statement data could predict when her siblings were struggling. That insight became Serene, an AI platform helping financial institutions support vulnerable customers. Savannah shares the emotional reality of founder life, how she paired social impact with regulatory requirements to open doors, why 40-60% of customers show vulnerability characteristics, and what she learned from a co-founder breakup. Discover how lived experience became her greatest asset in building a purpose-driven fintech startup.
2025-11-05
27 min
Tech Startup Stories
The Scary Task of Helping 350,000
Michelle Coombs needed to scale her MSP consultancy without cloning herself, so she built Oprising, a platform helping managed service providers optimise their service delivery. In this episode, Michelle shares how she went from working on a help desk in the late 90s to building a SaaS startup while balancing client work and single parenthood, including her experience bootstrapping with a £10K grant, running 90-day accelerators for feedback, and why her advice to founders is simple: build fast, fail fast, reiterate, and most importantly, enjoy the journey.
2025-10-29
30 min
Tech Startup Stories
The Reluctant Founder
Richa Kaul, CEO of Complyance, shares her unexpected journey from strategy consultant to startup founder building across three continents. She reveals how she raised funding with an American founder mindset in the UK, the importance of validating your idea before building, and why she deliberately avoided marketing for nearly three years. Richa also offers straight-talking advice for female founders on bringing swagger to investor meetings and why choosing the right partners matters more than fund names.
2025-10-22
28 min
Tech Startup Stories
Trading Job Security for Startup Risk
João Cabral left a steady paycheque to build Nexum Pensions around a simple idea: let pension contributions follow the person, not the employer. He talks through the jump from security to startup risk, why multiple small pots persist, and how Nexum fits into HR and payroll with minimal effort. We cover the early pilots that became a working product, the first moves with providers and employers, and the habits that keep a small team focused.
2025-10-15
25 min
Tech Startup Stories
Having the Energy for the Long Game
Dr Michaela Kendall, CEO and co-founder of Adelan, shares how to turn breakthrough energy tech into a business that scales. We cover first-market focus, why the first factory matters, how to build supply before creating demand, and the commercial rule that keeps teams grounded in customer value and cost.
2025-10-08
41 min
Tech Startup Stories
LinkedIn-Led Growth
In this episode, Toni Hopponen, founder of LandingRabbit, joins host Natalie Binns to talk about LinkedIn-led growth. Toni shares how posting regularly built him a loyal audience, why commenting can be more powerful than posting, and how founder visibility can replace cold outreach. He also reflects on lessons from building and selling his first company and how those experiences shaped LandingRabbit.
2025-10-01
33 min
Tech Startup Stories
Creating the Right Business Environment
Season 2, Episode 4: Elena Boos, founder and CEO of Visionary Farms, joins host Natalie Binns to discuss how technology can create healthier business environments. She explains how smart plant systems are transforming offices, why persistence matters when building a hardware startup, and what it means to lead as a female founder in B2B tech.
2025-09-26
29 min
Tech Startup Stories
The Fun of Starting Again
Braydan Young, co-founder of SlashExperts, joins host Natalie Binns to talk about the fun of starting again. From Coffee Sender to Sendoso and now SlashExperts, Braydan shares why he loves the zero-to-ten chaos, what he’s doing differently this time, and how peer-to-peer selling is reshaping B2B sales.
2025-09-17
32 min
Tech Startup Stories
Product-First Growth
Season 2, Episode 2: Sameer Narkar, founder and CEO of Konnect Insights, joins host Natalie Binns to share how he built a global SaaS platform by putting product at the centre. From coding alone in a small office to scaling in 30+ countries, Sameer’s story is about continuous learning, relentless innovation, and why true growth only happens with a great product.
2025-09-10
27 min
Tech Startup Stories
The Human Side of AI
Rachel Curtis, CEO and Founder of Inicio AI, joins host Natalie Binns to explore the human side of artificial intelligence. They discuss how AI can help vulnerable customers in financial services, why empathy matters as much as efficiency, and what it means to balance innovation with responsibility when building a mission-driven B2B Technology startup.
2025-09-03
25 min
Tech Startup Stories
From Idea to Exit: Season One Reflections
In our final episode of season one, host Natalie Binns looks back on 25 powerful startup stories, from finding product-market fit to navigating failure, exits and everything in between. Tune in for key insights, founder highlights and a sneak peek at what’s coming in season two of Tech Startup Stories!
2025-07-30
32 min
Tech Startup Stories
Mentors Make It Possible
When a key client pulled the plug, James Ker-Reid asked himself a simple question that changed everything. In this episode, he shares how Autelo was born, the marketing gap he’s solving, and how mentors helped him go from idea to paid beta with clarity and conviction.
2025-07-23
35 min
Tech Startup Stories
Hitting the Right Target
Fuzey co-founder Alex Boyce joins Natalie Binns to share how the team identified a shift in their user base and chose to reposition the product around the customers who were already getting the most value. Originally built for independent professionals, Fuzey began resonating with small service teams, leading to a clear, focused pivot. This episode dives into product positioning, customer listening, and how to refine your aim as a startup without losing your core.
2025-07-16
35 min
Tech Startup Stories
Hitting the Right Target
Fuzey co-founder Alex Boyce joins Natalie Binns to share how the team identified a shift in their user base and chose to reposition the product around the customers who were already getting the most value. Originally built for independent professionals, Fuzey began resonating with small service teams, leading to a clear, focused pivot. This episode of Tech Startup stories dives into product positioning, customer listening, and how to refine your aim as a startup without losing your core.
2025-07-16
35 min
Tech Startup Stories
Building a Solid Foundation
George Smithies and Aaron Vousden join host Natalie Binns to talk about building innDex, a construction tech startup founded on friendship, field experience, and a mission to fix the day-to-day frustrations of life on-site. They share how they went from engineers to entrepreneurs, why trust was key to getting off the ground, and how they're scaling a practical, builder-first platform in one of the world’s least tech-native industries.
2025-07-09
39 min
Tech Startup Stories
Being Customer-Obsessed
Eli Portnoy, serial founder and CEO of BackEngine, joins Natalie Binns to talk about why staying close to your customer is essential at every stage of the startup journey. In this episode, Eli shares how he built BackEngine after experiencing first-hand how easy it is to lose direct access to customers as your business grows. They discuss product feedback loops, building with empathy, and what it really means to be customer-obsessed in a scaling company.
2025-07-02
27 min
Tech Startup Stories
From the Start to Exit
How do you go from running a service to building a SaaS business acquired by Adobe? In this episode, ContentCal co-founder Andy Lambert joins Natalie Binns to share how his startup journey began with a spreadsheet and turned into a scalable, customer-first platform. From early scrappy growth to the power of content-led marketing, Andy shares honest lessons every founder should hear.
2025-06-25
42 min
Tech Startup Stories
From Big to Small
Bill Mann’s shift from big tech to startup founder wasn’t about slowing down, it was about sharpening focus. In this episode, he shares the story behind Inception Cyber, a company built to cut through the complexity of modern cybersecurity and make AI work for real people. From early product decisions to resisting the pressure to scale too fast, this is a founder story rooted in experience, clarity, and purpose.
2025-06-18
37 min
Tech Startup Stories
Business IS Personal
For Syncro founder Yunsu Tang, building a company was never about following a standard playbook. It was about starting with the right partner, creating flexibility around how and where the team worked, and staying open to change. In this episode, Yunsu talks about the mindset behind her journey — from founder dating to global remote work, and how each pivot has helped shape a more thoughtful, human company.
2025-06-10
33 min
Tech Startup Stories
Sales is Hard
Actualize started as a solution to a real problem: learning as a developer felt broken. In this episode, founder Muhammed Shabreen reflects on the early days of building the platform and the unexpected challenge of selling it. From struggling to reach users to discovering that onboarding was the perfect entry point, this is a story about how go-to-market evolves — and why sales, though hard, is often where the real learning begins.
2025-06-04
31 min
Tech Startup Stories
It’s all about GTM
Cyberheals was never about flashy features, it was about fixing a broken process. In this episode of Tech Startup Stories, Mohammed Aadhil talks about how he and his co-founder turned a common pain point into a business, starting with 100 conversations before writing a single line of code. We dive into the early days of GTM planning, building trust with security teams, and what it really takes to create traction in a complex, regulated space.
2025-05-28
44 min
Tech Startup Stories
Start With the Right Person
Parvez Alam Kazi didn’t start with a product idea — he started with a person. This Tech Startup Story is a powerful reminder that the strongest companies often begin with the strongest partnerships. Listen to the full episode wherever you get your podcasts.
2025-05-21
40 min
Tech Startup Stories
Persistence, Passion, and Proof
In this episode of Tech Startup Stories, we meet Jaibir Nihal Singh, co-founder of TraqCheck, a startup bringing modern efficiency to an outdated and regulation-heavy industry. Hear how three founders bootstrapped their way to enterprise adoption, leaned on passion and persistence, and built early traction through customer advocacy. It’s a powerful story about proving your product, earning trust, and changing an industry from the inside out.
2025-05-14
39 min
Tech Startup Stories
More Than Money
In this episode of Tech Startup Stories, Edward Goold, founder and CEO of Enten, shares how he’s redefining startup collaboration through revenue sharing. With a background in law and operations, Ed explains how Enten allows founders to form partnerships by offering a share of future revenue instead of upfront cash. If you're building a startup on a tight budget, this episode is packed with insights on legal innovation, incentive alignment, and doing more with less.
2025-05-07
30 min
Tech Startup Stories
Maturing for Meaningful Growth
In this episode of Tech Startup Stories, James Hill, CEO of Flexys, shares the journey of growing the company from a scrappy startup into a structured, scaling business. James talks about the importance of maturing your approach to marketing, building a leadership team that can support scale, and resonating more deeply with your target audience. Whether you are a founder or a CEO preparing for the next stage of growth, this episode is full of honest insights and practical advice on moving from early momentum to sustainable success.
2025-04-30
46 min
Tech Startup Stories
Scaling Across Continents
What does it really take to build a high-performing, globally distributed team? In this episode, Adi Jain of Passionfruit explains how the company embraced remote work to unlock international talent, deliver continuous value, and stay ahead in a fast-moving Martech space. Learn how they manage culture, communication, and time zone handovers to run an operation that never sleeps — and why global perspective is key to solving modern business challenges.
2025-04-23
22 min
Tech Startup Stories
Product Proof Before Pitch
In this episode Paul Barnes, CEO and founder of cyber security startup Overe, shares his journey of building a product-first business in a funding environment that often favours hype over value. He opens up about the challenges of staying bootstrapped, why they eventually chose to raise investment, and how focusing on solving real customer problems gave them the traction they needed. If you're weighing up bootstrapping versus funding, this is essential listening.
2025-04-16
26 min
Tech Startup Stories
From Failing Fast to Breaking Through
What if the mistakes you made in your startup weren’t setbacks, but the very reason you succeeded? In this episode of Tech Startup Stories, we’re joined by Derry Holt, founder of OneUp Sales, who shares the brutally honest journey of building a tech company the wrong way, and how it still worked out right. From sleeping on floors to near shutdowns, Derry talks about the lessons learned, the moments that nearly broke them, and how OneUp Sales emerged stronger because of it all. If you’ve ever questioned your path as a founder, this one’s for yo
2025-04-09
34 min
Tech Startup Stories
Dubai’s Startup Revolution
Dubai is rapidly emerging as one of the world's leading hubs for technology startups, fuelled by significant investment, innovative entrepreneurs, and an infrastructure built for growth. In this episode of Tech Startup Stories, Dr. Ali Raza, founder of byteSpark.ai, shares his unique journey from academia into entrepreneurship, exploring the opportunities, challenges, and critical lessons learned from building a tech startup in the heart of the Middle East. Whether you're an aspiring entrepreneur or a seasoned business leader interested in the booming Dubai startup scene, this podcast offers essential insights and inspiration.
2025-04-02
35 min
Tech Startup Stories
Creating a Better Buyer Experience
In this episode of Tech Startup Stories, Mick Gosset shares his journey of building and scaling a business in a competitive market. He discusses the critical role of founder networks in securing funding and strategic insights, the challenges of early-stage growth, and the importance of adaptability in navigating an evolving business landscape. With lessons on resilience, decision-making, and the power of strong industry connections, this episode is a must-listen for entrepreneurs and business leaders looking to drive sustainable success.
2025-03-26
26 min
Tech Startup Stories
Employing the Right People
Join us on this episode of Tech Startup Stories as we speak with Andrew Wood, Chief Customer Officer of Willo, about the realities of building and scaling a startup. Andrew shares his journey from recruitment to entrepreneurship, the challenges of launching a business just before a global pandemic and the key leadership decisions that helped Willo grow. He discusses the importance of hiring the right team, maintaining resilience in uncertain times and balancing work and life as a founder. Packed with insights for entrepreneurs, this episode is a must-listen for anyone looking...
2025-03-19
30 min
Tech Startup Stories
The Power of Building Connections
Struggling with cold outreach? Mike Adams, founder and CEO of Introstars, a platform revolutionising B2B sales by turning warm referrals into a powerful lead generation tool, joins us for episode 6 of Tech Startup Stories. Mike shares his journey from introverted programmer to super-connector, the challenges of building a startup, and why trusted introductions are the future of sales. Whether you're a founder, sales professional, or networker, this episode is packed with insights on scaling your business through connections.
2025-03-12
29 min
Tech Startup Stories
Europe’s Silicon Valley
In this episode of Tech Startup Stories, we sit down with Rodrigo Malachias, founder of MedibleGo, to discuss the challenges and opportunities of scaling a startup internationally. Rodrigo shares his journey of moving from South America to Europe, the strategic decision to tap into the UK’s thriving tech ecosystem, and how AI is shaping the future of global business. With the UK emerging as the next Silicon Valley, we discuss why international founders are choosing it as the launchpad for innovation, investment, and startup success.
2025-03-05
20 min
Tech Startup Stories
Breaking Barriers in Tech
In this episode of Tech Startup Stories, host Natalie Binns speaks with Kalina Tonkovska, founder and CEO of Programmatic, a UK-based startup transforming contract and document automation. Kalina shares her entrepreneurial journey, from launching her first startup straight out of school to building Programmatic into a platform designed to streamline operations for medium-to-large enterprises. She discusses the challenges of pivoting to find the right market fit, the importance of prioritising product quality, and how reducing her team size led to greater efficiency. Kalina also opens up about her experience as a young female CEO in the tech industry, overcoming...
2025-02-26
21 min
Tech Startup Stories
Building Resilience and Vision
In this episode of Tech Startup Stories, Sandy Kronenberg shares his journey from private equity to building a cutting-edge cybersecurity startup, Netarx, the realities of fighting sophisticated social engineering attacks, and why collaboration and humility are key to entrepreneurial success.
2025-02-19
16 min
Tech Startup Stories
Finding the Right Co-Founder and Balance
In the latest episode of Tech Startup Stories, Natalie Binns spoke with Tom Rudnai, CEO and founder of Demand-Genius, to explore the realities of entrepreneurship beyond product development. Tom opens up on the challenges and advantages of neurodiversity, the importance of finding the right co-founder, and maintaining a sustainable work-life balance.
2025-02-12
35 min
Tech Startup Stories
From Services to SaaS
After a successful career in B2B Tech Sales, Tom Bright embarked on a journey to help fuel sales teams with the tools to be more effective and productive to help achieve their business goals. He started by proving the concept delivering services and then build a platform last year and the business has gone from strength to strength with a few hiccups along the way!
2025-02-04
26 min
Woman's Hour
Bishop Rose Hudson-Wilkin, Fast-fashion company Shein, Abortion in Texas
The Right Reverend Rose Hudson-Wilkin is the Bishop of Dover and the Bishop in Canterbury - Britain's first black woman bishop. She’s a trailblazer, who has been right at the heart of a changing nation for over 40 years. Despite discrimination due to her gender and ethnic minority background, Bishop Rose has never wavered from the call she received to enter ministry at the age of 14. She joins Nuala McGovern to discuss her memoir, The Girl from Montego Bay.The fast-fashion company Shein, whose customers in the UK are 80% women, may be listing on the London Stock Ex...
2025-01-13
57 min
NC Wine Guys
Looking Back at 2024
In this episode, we gathered four special guests to help us have an engaging discussion as we remember 2024. You’ll hear from Dave Nirshi author of Vino-Sphere, Arthur Barham creator of Merlot2Muscadine, Natalie Hampton author of Tarheel Taps and Corks, and Hailey Klepcyk President of the North Carolina Winegrowers Association. As we wrap up 2024, it’s time to reflect on a year that has been both challenging and inspiring for the North Carolina wine community. The devastating impact of Hurricane Helene on our beloved vineyards and the loss of cherished industry members have tested our resilience. Desp...
2024-12-18
1h 04
Cork Talk
Looking Back at 2024
In this episode, we gathered four special guests to help us have an engaging discussion as we remember 2024. You’ll hear from Dave Nirshi author of Vino-Sphere, Arthur Barham creator of Merlot2Muscadine, Natalie Hampton author of Tarheel Taps and Corks, and Hailey Klepcyk President of the North Carolina Winegrowers Association. As we wrap up 2024, it’s time to reflect on a year that has been both challenging and inspiring for the North Carolina wine community. The devastating impact of Hurricane Helene on our beloved vineyards and the loss of cherished industry members have tested our resilience. Desp...
2024-12-18
1h 04
The Sustainable Fashion Wingman
From Fashion Buying to Sustainability Specialist, Career Spotlight with Natalie Binns
In another episode in the Careers in Sustainability series, we talked with Natalie Binns, a fashion buyer turned sustainability consultant.Natalie tells us about her career journey from her first internship with a fast-fashion brand, to now supporting businesses with their sustainability goals. We hear how the buying function has changed and what it needs to do to incorporate sustainable practices.With expertise in buying and sourcing, Natalie also provides lectures in sustainable fashion and in this episode, we hear advice on how students and anyone interested, can transition into a sustainable role within the...
2024-11-12
46 min
Pause. And Rewind...
Pause. And Rewind... with Natalie Binns | Late Blooming Lesbian
Natalie Binns (she/her) is a sustainable fashion expert, writer, designer and community organiser. We met at a local LGBTQ+ social evening in Crystal Palace, South East London a few years ago where we both live. This was typically dominated by men and so Natalie founded SE London Sapphics to address the lack of spaces for queer women.They host a monthly event (third Friday of the month at the Westow Tap), organise lots of other activities and have a buzzing Whatsapp group. This is part of the growth of London's thriving lesbian scene and as Natalie...
2024-04-25
1h 02
Drapers Talks
Drapers Sustainable Fashion Conference 2024 - Drapers' Den
Our pick of the best sustainable companies to watch pitched head-to-head to our expert judging panel: Natalie Binns, sustainable fashion consultant, Priya Downes, founder at Nudea and Touker Suleyman, chairman at Hawes & Curtis. 4 startups battled for the chance to win the title of the ‘One to Watch’ at the Drapers Sustainable Fashion Awards later that evening, as well as some mentoring support from industry leaders. For the first time this year, the audience had the chance to vote for their favourite via a live poll. The audience vote will accounted for 25% of the overall scores. ...
2024-03-27
36 min
No Rest For The Vivid Business Podcast
Becoming Conscious of Fashion Consumption, With Natalie Binns | Episode 138
Celebrating the summer with THROWBACK EPISODES! This episode I get to interview the marvellous Natalie Binns! Working in fashion for a number of years, Natalie saw the fast fashion craze take over and felt it was her mission to begin changing to spreading the idea of enjoying fashion, in a more sustainable way. Natalie is a self confessed 'geek about conscious consumption', which is a rather great geek to be! You can find Natalie here: https://www.instagram.com/natalie_binns https://www.nataliebinns.co.uk/ https://www.linkedin.com/in/nat...
2023-08-17
1h 01
Drapers Talks
Drapers Sustainable Fashion Conference 2023 - Drapers Den
Welcome to Drapers Talks, a new podcast by Drapers. Join editor Jill Geoghegan live from the 2023 Drapers Sustainable Fashion Conference which was held 28 March at Kings Place in London. This session, Drapers Den, invited our pick of sustainable companies to watch who pitched head-to-head to an expert panel of judges, battling for a chance to win mentoring support from industry leaders. The judging panel was made up of Natalie Binns, sustainable fashion consultant, Christopher Raeburn, creative director and collaborator-at-large for RAEBURN, Timberland, and Touker Suleyman, founder and owner of Hawes & Curtis, Ghost, and Low Profile...
2023-04-20
36 min
No Rest For The Vivid Business Podcast
Learning To Be More Sustainable In Your Business, With Natalie Binns | Episode 92
Natalie is back on the podcast, and in this interview we talk about the ways that you can make your business more sustainable, even if you're a one woman/man band! Parts of this episode literally blew my mind, so lots of juicy value in this one! You can find Natalie here: https://www.instagram.com/natalie_binns https://www.nataliebinns.co.uk/ https://www.linkedin.com/in/nataliebinns/ Listen to Natalie's first episode on the podcast here If you loved this episode, please subscribe and...
2023-03-09
46 min
No Rest For The Vivid Business Podcast
Becoming Conscious of Fashion Consumption, With Natalie Binns | Episode 68
This episode I get to interview the marvellous Natalie Binns! Working in fashion for a number of years, Natalie saw the fast fashion craze take over and felt it was her mission to begin changing to spreading the idea of enjoying fashion, in a more sustainable way. Natalie is a self confessed 'geek about conscious consumption', which is a rather great geek to be! You can find Natalie here: https://www.instagram.com/natalie_binns https://www.nataliebinns.co.uk/ https://www.linkedin.com/in/nataliebinns/ If you lo...
2022-12-15
1h 00
Radically Transparent
Andrew Wood on How Social Media is a Talent Acquisition Game-Changer
Andrew Wood, Co-Founder & Chief Commercial Officer at Willo, a simple-to-use-video interview and engagement platform, is here to talk about how social media has changed the way we attract talent. As a buyers-market so to speak, with the employee poised as the savvy buyer, companies attempting to sell their exciting new roles have to work harder to attract and retain great employees. Today, HR is more like marketing than ever before – and social media is a key player in making sure an employer brand is communicated. Flipping the script on recruitment marketing, Andrew leaves no question una...
2022-05-04
25 min
Radically Transparent
Natalie Binns on Who Should Own Social Media at a B2B Company
Oktopost's VP of Marketing, Natalie Binns, gets put in the hot seat and is challenged on who should own social media at a B2B company, and how multiple teams can work together to achieve social media goals that impact the company. In most B2B organizations, social media activity is the sole responsibility of the marketing team. But should it be? Social media is a critical engagement channel for almost every department from HR to Customer Service, Events and PR/Communications, and more. Oftentimes, not all content requests for social are marketing-related. The question becomes: where e...
2021-12-16
34 min
Radically Transparent
Larissa Gaston on Keeping Up With the Speed of B2B Business
VP of Corporate Marketing at Exabeam, Larissa Gaston, sits down with Oktopost's VP Marketing, Natalie Binns, to discuss how the most creative ideas often come from high-pressure situations, and why your peers are the best place to go to keep up with the latest marketing trends. In this episode, you’ll learn how to best support your team, what marketing leaders are doing to stay sane to tackle their ever-growing to-do lists, and what every marketing leader can learn from the sport of rowing to move the "marketing boat" and entire organization forward.
2021-10-14
23 min
Radically Transparent
Natalie Binns on the State of B2B Marketing
Natalie Binns, Oktopost’s first ever VP Marketing takes the hot seat today. There’s no shortage of transparency as she reveals what attracted her to join the team and what on earth keeps her up at night, professionally. In this episode, we dig into the challenges B2B marketers face daily, what social media managers are doing well and what, in Natalie’s opinion, they can do EVEN better. She even shares thoughts on how a certain type of education helped her become a passionate and sought-after B2B marketing all-star!
2021-06-17
28 min
The Content Mix Podcast
The fundamentals of demand generation | Natalie Binns | Omnisend
Have you ever worked at a startup? In today's interview, Natalie Binns from ecommerce email marketing and SMS startup, Omnisend, joins us to talk about her role as the company’s senior director of demand generation. Tune in as Natalie gives us a glimpse into what it’s like working in the fast-paced world of startups and details the ins and outs of demand generation marketing.
2021-04-20
35 min