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Showing episodes and shows of
Natalie Cantave
Shows
How They Scaled It
Scaling Community Not Just Revenue w. Natalie Cantave
In this episode of How They Scaled It, I sit down with Natalie Cantave, the co-founder of MKTG WMN—a thriving community designed to uplift women and nonbinary professionals in marketing. She shares how a chance conference meetup with her now co-founder sparked a movement, and how they’ve grown it into a mission-led, member-supported platform with real industry impact.Along the way, Natalie opens up about scaling without selling out, navigating imposter syndrome, and choosing intentionality over hype. From launching a paid model rooted in inclusivity to hosting IRL events with partners like Wistia, her story is a...
2025-06-12
43 min
MKTG TLK
Making AI Marketing Accessible: How Adamma Ihemeson Is Democratizing Marketing Technology
In this episode of MKTG TLK, we sit down with Adamma Ihemeson, an AI Marketing Educator & Consultant who's on a mission to make AI marketing more accessible. Adamma Ihemeson is a Nigerian-American marketing leader who shares her journey from nonprofit communications to becoming a leading voice in AI marketing automation. You'll hear tips on how marketers can integrate AI into your day-to-day workflows, from building custom prompts for launch campaigns to creating low-code AI marketing engines.
2025-04-30
58 min
MKTG TLK
Marketing Magic: LaShanda Jackson's Tips On Mixing Science, Emotion & Advocacy
In this episode of MKTG TLK, we sit down with LaShanda Jackson, an innovative marketing executive based in Atlanta. With over 15 years of experience, LaShanda is a global brand builder with deep expertise developing and executing experiential & lifecycle marketing initiatives. You'll hear LaShanda's unique perspective on marketing leadership and understanding consumer decisions and how that can lead to creating impactful campaigns. She also shares her insights maintaining confidence and self-advocacy navigating corporate spaces as a Black woman.
2025-04-28
52 min
MKTG TLK
The Long Game: Marketing That Survives Every Company Stage with Erin Webster-Shaller
In this episode of MKTG TLK, we sat down with Erin Webster-Shaller, a talented marketer based in New England and VP of Marketing at Lose It. This episode was recorded during Startup Boston Week at Suffolk University. We talk about Erin's career journey, community-led growth, and how marketing approaches evolve throughout different phrases of a company's growth.
2025-04-24
37 min
MKTG TLK
The Athlete's Advantage: How Nika Ouellette's Javelin Career Influenced Her Marketing Journey
In this episode of MKTG TLK, we sat down with Nika Ouellette, a former professional athlete turned marketer. She is the Head of Marketing and Education at Perch. This episode was recorded during Startup Boston Week at Suffolk University. We talk about how Nika's athletic career influenced her journey into working in sports, the challenges faced being a woman in a male-dominated industry, and how her role allows her to liaison between product, marketing, sales, and success.
2025-04-21
40 min
MKTG TLK
Creating B2B Content People Actually Want To Consume with Shoshana Luria
In this episode of MKTG TLK, we sit down with Shoshana Luria, a content marketing leader based in California. With 10 years of experience, Shoshana builds and executes revenue-generating content strategies for B2B SaS brands. We'll be talking about making B2B content engaging, combatting burnout with connection, setting boundaries while staying flexible in work, and unpacking Shoshana's marketing journey.
2025-04-17
45 min
MKTG TLK
Marketing With Purpose: MK's Journey Through Representation, Leadership & Growth
In this episode, MKTG WMN co-founder Gabrielle Dalvet sits down with MK Getler, the CMO of Loop & Tie. They are a two-time Marketing Executive in the gifting software space and brings almost two decades of work experience. You'll hear MK share their unique perspective on marketing leadership, the importance of representation, and how their identity has shaped their approach to business.
2025-04-14
48 min
MKTG TLK
Breaking Brand Boundaries: Taylor Corrado's Journey through Startups, Video Marketing, and Work-Life Balance
In this episode, we chat with Taylor Corrado, a seasoned marketing leader with nearly 15 years of experience across multiple industries. As the Senior Director of Brand Marketing at Wistia, Taylor is a marketer who measures brand impact and and balances growth pressures with long-term brand building. We'll be diving into Taylor's experience working in startups, her insights on video marketing, and setting clear work boundaries to improve wellbeing and work quality
2025-04-09
49 min
MKTG TLK
From Freelance Generalist to Content Strategy Expert: Celebrating Chima Mmeje's Marketing Journey
In this episode of MKTG TLK, we sit down with Chima Mmeje, Senior Content Marketing Manager at Moz and founder of the Freelance Coalition for Developing Countries. Chima shares her insights on content strategy and her journey how the COVID-19 pandemic forced her to pivot from being a generalist to specializing in content SEO for tech companies, a decision that transformed her career trajectory. We also explore Chima's experience with imposter syndrome and how finding mentors was crucial to her success. Finally, we discuss the practical approach to AI tools like ChatGPT, viewing them as as...
2025-03-27
43 min
MKTG TLK
Breaking Barriers in Marketing with Kiersti Bird
In this episode of MKTG TLK, we sit down with Kiersti Bird, a seasoned marketing leader with a career spanning luxury goods, CPG, and the outdoor industry. Kiersti shares why storytelling is essential for brand success and how she's navigated the challenges of being a woman in male-dominated industries.
2025-03-24
40 min
MKTG TLK
Smashing The Tech Boys' Club: How Natalie Cunningham Rewrites The Rules of Tech Leadership
What happens when you mix old-school agency experience with zero tolerance for tech bro bullshit? In this episode of MKTG TLK, we sit down with Natalie Cunningham, a veteran marketer with 15+ years of experience. Natalie breaks down how women can own their career narrative, build genuine relationships without compromising their authenticity, and the changes we need in tech's male-dominated culture.
2025-03-19
48 min
MKTG TLK
The Power of Brand Marketing featuring Samantha Goretski
In this episode of MKTG TLK, we sit down with Samantha Goretski, a veteran brand marketer who has shaped the landscape of lifestyle and streetwear marketing at some of the world's most iconic brands. From starting in retail at Nike's 21 Mercer store to leading brand marketing across Europe for Vans, Sam shares her journey of turning passion into profession and the importance of building emotional connections with consumers. Currently the Director of Marketing at Alpha Industries, Sam brings nearly two decades of experience in brand strategy, retail marketing, and product launches.
2024-12-12
50 min
MKTG TLK
One-Person Marketing Teams: The Good, The Bad, And The Ugly with Hilary Primack
There are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world.On this episode of MKTG TLK, you'll hear from Hilary Primack, a marketing generalist based out of Chicago. We'll be talking about the ins and outs of being a one-person marketing team.
2024-08-14
43 min
MKTG TLK
The Power of Community and Your Personal Brand with Dani Hao
There are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world.On this episode of MKTG TLK, you'll hear from Dani Hao, a dynamic marketer from Canada who focuses on building communities for B2B SaaS brands. She will talk about her career trajectory leading her to hone in on community and share her perspective on personal brand-building.
2024-08-14
29 min
MKTG TLK
Pivoting From In-House Marketer To Agency Owner With Christine Olivas
There are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world. On this episode of MKTG TLK, you'll hear from Christine Olivas, owner of No Single Individual (fka Co Conspirators). Christine is a trailblazing woman in marketing who will talk about career trajectories, insights into freelancing, and life as an agency owner.
2024-08-09
50 min
MKTG TLK
Triumphing Over Imposter Syndrome: Insights from Toni Warren
There are tons of women and nonbinary people in marketing roles who have a unique point of view and a story to tell. MKTG WMN TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world. On this episdoe of MKTG TLK, you'll be hearing from Toni Warren, a trailblazing woman in marketing. She talks about combatting imposter syndrome, navigating her career journey in marketing, and more.
2024-03-18
57 min
MKTG TLK
Making The Case: How To Position Yourself When Pivoting Your Career With Liza Dube
There are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world.On this MKTG TLK episode, you'll hear from Liza Dube, one of MKTG WMN's Strategic Advisors and the community's Coach-in-Residence. She worked in B2C marketing and then pivoted to becoming a career coach.
2024-03-18
51 min
MKTG TLK
Redefining The Role of Chief Marketing Officer (CMO) with Elise Brown
There are tons of women and nonbinary people in marketing roles who have a point of view and a story to tell. MKTG TLK allows you to engage with these people on a deeper level and provides them with a platform for their stories to be shared with the world. On this episode of MKTG TLK, you'll hear from Elise Brown, Chief Marketing Officer at Anthemis. Elise is a trailblazing woman in marketing who will talk about budgets, brand, and using AI as a resource in your marketing career.
2024-03-18
52 min
Careers at the End of the World: Reimagining Ambition, Work, and Your Job Search in Unprecedented Times
Episode 4: Real Crises and Manufactured Emergencies Mission Driven Professionals Pushed to the Limit at Work - and Life
In this episode, we take you back to the start of the "new normal," and hear stories from our guests as they discuss managing childcare, housing, life, and work as the pandemic continues and the fall out of the murder of George Floyd push mission driven professionals to the brink at home and in the office. You'll hear from our guests (in order of appearance)Sarah Ellinwood, PhD, Emily Kindschy, MSW, Rena B., Vanessa Corcoran, PhD, Natalie Cantave, Keisha Venson Sheedy, Michael Mullarkey, PhD, and Danielle Marshall. You can learn more about all of our guests by visiting www.r...
2023-01-24
18 min
Tea Time With Tech Marketing Leaders
#58: Creating Inclusive Community with MKTG WMN
For this final episode, I had the opportunity to chat with Gabrielle Dalvet, and Natalie Cantave. Natalie is Product Marketing Manager at Cohere Health, and Gabrielle is Director of Marketing at Vendr. Gabrielle and Natalie started Marketing Women, it's a Slack channel of marketing women who support one another. Suppose that they have a small virtual gatherings around hot topics with experts who lead those gatherings. They started in December of 2020 and they have been growing exponentially. Mark wrote, in The Marketing Rebellion, that building communities is one very important tactic in leading as a human company. So what...
2021-07-12
58 min
Tea Time With Tech Marketing Leaders
#58: Creating Inclusive Community with MKTG WMN
For this final episode, I had the opportunity to chat with Gabrielle Dalvet, and Natalie Cantave. Natalie is Product Marketing Manager at Cohere Health, and Gabrielle is Director of Marketing at Vendr. Gabrielle and Natalie started Marketing Women, it's a Slack channel of marketing women who support one another. Suppose that they have a small virtual gatherings around hot topics with experts who lead those gatherings. They started in December of 2020 and they have been growing exponentially. Mark wrote, in The Marketing Rebellion, that building communities is one very important tactic in leading as a human company. So what...
2021-07-12
58 min