Shows
Freelance Jumpstart PodcastSurviving COVID-19 ('Rona)One day while working remotely I felt like I was getting hot. After taking my temperature I had a fever approaching 102 and after getting a test it was revealed I had the dreaded COVID-19 Coronavirus. Thankfully I was able to recover and I wanted to share my experiences so you can hope to prevent yourself from getting COVID and how to manage your symptoms.*Please note I am not a medical professional and I am not providing any medical advice. If you are feeling ill please seek healthcare*
2021-01-1214 minFreelance Jumpstart Podcast096: How to Charge 300% - 800% MoreAre you confused about how to go about pricing for your creative services? Hourly pricing seems to be the go-to method for pricing creative work. I see why it is simple, easy, and understood by all; however, this pricing method significantly undervalues your worth as a creative.How do you determine the true value of a project? Value-based pricing is a method that can help the client understand the impact your work has on their business and allow you to price what is fair to you and the client.In this episode, I walk through...
2020-10-0720 minFreelance Jumpstart Podcast095: How to Charge a Million DollarsRecently I discovered the reason why Netflix went through the trouble of creating their own custom font. Turns out they paid $1,000,000 for it. However, when you examine this closer there's a blueprint for how creatives can charge a million for their services as well.Sites Mentioned:https://www.daltonmaag.com/studiohttps://www.similarweb.com/
2020-09-2616 minFreelance Jumpstart Podcast094: Creating Customer ProfilesIf you do not know who your audience is you won't know how to talk with them. The key to getting to know your audience is creating customer profiles.Resources Mentioned in this Episodehttps://www.google.com/adshttps://www.google.com/analyticshttps://uifaces.co/https://unsplash.com/https://generated.photos/
2020-09-1532 minFreelance Jumpstart Podcast093: Position Yourself As A Brand StrategistBOOKSThe Brand Gap: https://amzn.to/35aDPAxThe Business of Expertise: https://amzn.to/2ZiyEuCMore Books on Brand Strategy: https://kit.co/nathanallotey/learn-br... /TIMESTAMPS 00:00 - Introduction00:46 - What is Strategy?02:45 - Overcome Imposter Syndrome03:56 - Teach Everything You Know05:19 - Write Case Studies07:08 - Change Your Target Market09:25 - Don't Offer Strategy First11:32 - Branding Book Recommendations12:55 - Conclusion
2020-09-0814 minFreelance Jumpstart Podcast092: Selling StrategyBefore creating or designing anything for a client the first and most important step is to set the strategy. When offering a strategy session to a client what are the deliverables that the client can use after the discovery session that will impact their business for years to come?In this episode we walk through some of the deliverables you can offer the client once the strategy session is complete:RoadmapBrand AttributesBrand VoicePrioritizing GoalsCustomer ProfilesWant to sell strategy to your clients? Learn the CORE Discovery process
2020-07-0714 minFreelance Jumpstart Podcast091: Do Black Lives Matter?The recent showings in the news of racism have now awakened the masses to what people of color have been going through for some time. I reflect on the color of my skin and explain what we can do to create lasting change beyond what hashtag is trending. Great websites and resources: https://blackswho.design/https://peopleofcolorintech.com/https://www.diversifytech.co/https://www.blackgirlscode.com/https://blkcreatives.com/https://blacklivesmatters.carrd.co/
2020-06-0925 minFreelance Jumpstart Podcast90: Get Paid to Think with Melinda LivseyBrand Strategist Melinda Livsey shares her origin story of how she went from design order taker to brand expert. Now she gets paid upwards of $10,000 per strategy session for her thoughts alone, without doing any design work which requires pushing pixels.Melinda will help you get paid to think. Follow her:Twitter: @melindalivsey_Instagram: @melindalivseyhttps://www.marksandmaker.com/
2020-05-121h 04Freelance Jumpstart Podcast089: How to Stand Out as a DesignerWith so many designers out there and websites where clients can choose the lowest price for design how do you rise above the competition and break free of becoming a design commodity.There are 3 things you can do today to stand out as a designer:01:28 = Understanding the Creative Process02:48 = Choose a Complimentary Service04:42 = Partner with Other Creatives
2020-04-2908 minFreelance Jumpstart Podcast088: What is Strategy?Strategy is one of those words you hear thrown out all the time in a meeting but many times it is not clearly defined nor understood by all parties. Learning strategy is the first step in setting yourself apart as a creative professional.I read an article on strategy which had a huge impact on how I think about strategy: http://bit.ly/wtf-strategy
2020-04-2416 minFreelance Jumpstart Podcast087: The Amazingly Terrible CommercialI've seen this Fiverr commercial popup on my YouTube hundreds of times, however, I noticed a fatal flaw with the commercial and if you learn from this flaw it can be the key to standing out and making more money as a creative.
2020-04-1415 minFreelance Jumpstart PodcastWhen a Client Disappears [Traffic Talk]In this episode of traffic talk, someone asked a question of what to do when a client they were speaking with on the regular suddenly "disappeared". Should they move on or wait on the client?
2020-04-0409 minFreelance Jumpstart Podcast086: Panic Into ProductivityWith all that is going on during this global panic we have been restricted to our homes but what can we do with the time we have and how will it impact our businesses? Two main questions from the video:4:50 = What have you been neglecting in your business?6:10 = What will you do when the panic is over?
2020-03-2009 minFreelance Jumpstart Podcast085: My 5 Takeaways from the Futur Pro Group MeetupI woke up in the morning, and with sleep still in my eyes stumbled to my desktop computer to check any messages that would call for my attention. I saw a new post in the Futur Pro Group, which knocked the sleep out of my eyes and immediately spurred me to look for a flight to Los Angeles. Chris Do, the founder of The Futur, posted an update mentioning that he would host an in-person meet up for networking, teaching, and an opportunity to use their studios to create content. For those unaware, The Futur is...
2020-03-0409 minFreelance Jumpstart PodcastQuote Given to Client was "Too High" [Traffic Talk]In this episode of traffic talk we look to answer a question about how to answer clients when they say your quote is too high.For more context here is the original question:Recently send out a quote to a prospective client and they said my quote was on the high side? How do I approach this nicely without giving too much discount?Freelancers out there, how do you price your services? I’m a digital marketer.Resources mentioned in this episode:https://nathanallotey.com/resources/10-must-ask-questions-guide/https://nathanallotey.com/tv...
2019-12-1418 minFreelance Jumpstart Podcast084: Be Thankful 2019As we enter the holiday season and many people get into goal setting mode, I want to draw your attention to the fact that it is okay to take a moment, reflect not he year and be thankful for what you have thus far. Don’t get so caught up in what YOU WANT that you forget what YOU HAVE.Gratitude and thankfulness make you value your interactions with others and make you overall more appreciative.This video is a remake or update to similar video that I created 4 years ago: https://youtu.be/DCidoxluWKU...
2019-11-2906 minFreelance Jumpstart PodcastShould I Let Someone Know They're My First Client [Traffic Talk]A rookie freelancer has landed their first client and they are debating on whether or not they should let their client know they are the first client they ever had.For context:Should I Let them know they're my first client?An opportunity to freelance recently fell in my lap and I'm not sure what to discuss with my first client. I've read the sidebar when it comes to pricing and scope (still working on it), but I don't want to ask for too much $$$ and underperform and vice versa. I also have...
2019-11-0215 minFreelance Jumpstart Podcast083: How to Position Yourself as an ExpertIf you're looking to positioning yourself as an expert there are two core elements that serve as necessities to positioning: pricing and perception. Both must be used in order for any brand to be positioned for high-value clients.
2019-10-2616 minFreelance Jumpstart PodcastGiving Client Refund. What Wrong Wrong? [Traffic Talk]A videographer agreed to create a video for a client. After viewing the first draft the client wanted to completely start over even though the client signed off on the storyboard. Rather than start from scratch the freelancer refunded the client and wants to know how to prevent this in the future.QuestionGiving a client a refund, did I do something wrong?Context:I charged a client $1500 for a full day of shooting (4k) and editing, in addition to 3-4 hours of marketing work. He gave me a 50% deposit ($750) before...
2019-09-2724 minFreelance Jumpstart Podcast082: The Great Chicken Sandwich WarRecently the chicken sandwich challenge was a craze that hit social media and the battle between Chick-Fil-A and Popeyes raged on. Looking at this example we see a strong example of marketing versus branding.
2019-09-1312 minFreelance Jumpstart PodcastClient Organization [Traffic Talk]A freelancer lost a client due to their lack of organization and trying to juggle too many clients at once. They ask about some ways they can improve their organization so this doesn't happen in the future.
Project Management Tools:
Basecamp: https://basecamp.com/
Asana: https://asana.com/
Trello: https://trello.com/
*All three tools listed above have a free tier available.
2019-09-0622 minFreelance Jumpstart Podcast081: Marketing vs BrandingThere is an age-old debate on which is more important marketing or branding. Those which a marketing background tend to have a bias toward marketing versus designers who tend to have a bias toward branding.
The truth is everything comes down to how you define marketing and how you define branding. These two are not in competition with one another but are compliments. There is no way you can implement marketing without branding, and a brand can only grow if it utilizes marketing in the right way.
So what does this mean? Marketing is the...
2019-09-0316 minFreelance Jumpstart Podcast080: The Riches are in the NichesHow can you find out the unique audience and skill you can offer clients? Some people call this a niche. Once you combine your hobbies with your past education and an industry-specific problem you will have a unique value you can offer clients.
2019-07-1918 minFreelance Jumpstart PodcastAdvice Over Action? [Traffic Talk]Some more context:
"I have been speaking with a potential client who is having issues with their website. Their current developer costs a lot of money and when they implement updates functionality of different aspects of the site break.
I gave them some bullet points of what’s wrong with the site. I was emailed by someone in upper management asking for a list of things wrong with the site for them to give to their developers to fix.
Have you had this happen and how should I respond? I’m not in the busi...
2019-07-1218 minFreelance Jumpstart Podcast079: You Don't Have a BusinessI was watching a video on YouTube and the person in the video was an animator. They were discussing how they and others with similar channels review animation, movies, comics and sometimes illustrate and animate popular characters.
I live in a state of constant anxiety, I could wake up one day and the channel I worked so hard to build has been demonetized. This is our livelihood and how we eat...
Here’s the thing: The Platform has the Power
You may have built up your channel and provided entertainment but YouTube created th...
2019-07-0627 minFreelance Jumpstart PodcastMy Friend Stole My Ideas and Hired Someone Else [Traffic Talk]Episode Notes: https://freelancejumpstart.tv/78
In this episode a designer suggested that his friend meet up with him and they strategize how to increase their online presence and create strategy so they can compete online with their competitors. After a verbal agreement the friend took the advice and strategy but then hired another designer who was cheaper. Who's in the right?
Productized Consulting:
https://nathanallotey.com/tv/064-productized-consulting-with-jane-portman/
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching
Like the content? Donate to...
2019-06-0117 minFreelance Jumpstart Podcast078: 5 Ways to Transform Your PortfolioThe 5 Ways to transform you portfolio are:
Copy Other Agencies
Show Your Process
Add Visual Storytelling
Using Mockups
Your About Section
References in this episode:
https://nathanallotey.com/tv/059-freelancer-vs-consultant-vs-agency/
https://nathanallotey.com/tv/067-never-call-yourself-a-freelancer/
https://nathanallotey.com/tv/068-your-job-title-matters-cory-mccabe-interview/
I used to believe if I focused on having great skill that was enough to attract clients. As long as I could prove I worked harder or produced better work then somebody else I would always be the client's choice.
This couldn't have been further from the truth. The truth is it doesn't...
2019-05-2737 minFreelance Jumpstart Podcast077: The Pro and the PenDo you feel like you have no creative control when completing projects for clients? Be a professional, not an amateur.
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching
DISCOUNT CODE: PODCASTFOLLWER
Freelance Jumpstart Podcast on iTunes:
http://nathanallotey.com/itunesaudio
Free Course on How to Double Your Worth:
http://respectandvalue.com
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Like the content? Donate to the Cause:
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2019-05-1515 min
Freelance Jumpstart PodcastDo Clients Ruin Your Work with Changes? [Traffic Talk]For this episode of Traffic Talk we look at the answer the question: My client has taken my beautiful work and ruined it with their suggestions! What can I do?
How to Stop Endless Client Feedback:
https://www.youtube.com/watch?v=Ppc7VUswe5w
Speak Up for Your Work:
https://youtu.be/IZtFFcx5_3w
Thanks for the Feedback (Book):
https://www.amazon.com/gp/product/0143127136/
—
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching
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Like...
2019-04-0314 min
Freelance Jumpstart Podcast076: My Goals for the 2019 YearNormally I use January as a planning month but as I plan I wanted to share with you what is on my mind as I move forward in 2019 toward the goals I would like to accomplish.
2019-01-1916 min
Freelance Jumpstart Podcast075: 2018 Year in ReviewAs I reflect on the year 2018 I explain what I felt went well, what did not go so well, and assess whether or not my goals were reached.
2019-01-1210 min
Freelance Jumpstart PodcastBecoming a Design Leader (Epic Unknown Recap)As I think back on how 2018 went, I wanted to make mention of a fantastic experience I had in the Smoky Mountains of Tennessee.
Epic Unknown is an invitation to explore your roots and the roots of others intimately and uniquely, deep in the heart of the Smoky Mountains. No two trees grow the same. No two stories are identical. It is so easy to be cavalier with the notion of leadership these days.
It's a unconference that includes hiking, biking, climbing, and adventures beyond sitting in a room all day.
2018-12-2911 min
Freelance Jumpstart Podcast074: Setting SMART GoalsAs the end of the year comes to a close there will be many people who will focus on setting goals in the new year. I want to give you a framework for setting goals first made popular by George T. Doran in 1981. The most critical factor in establishing a goal is HOW you define success.
SMART Goal Framework
2:15 = Specific
2:40 = Measurable
3:35 = Actionable (Achievable)
4:36 = Realistic (Relevant)
5:52 = Time Bound
7:07 = Measuring success
2018-12-2210 min
Freelance Jumpstart Podcast073: Three Years on YouTubeWithout even realizing it my YouTube channel turned 3 years old in October. In this video I discuss what happened this past year on YouTube and what I plan to do in the future.
My 2018 Goals
https://www.youtube.com/watch?v=EbBp5z2FDsw
https://www.youtube.com/watch?v=aQQAinyRkhg
2018-12-1511 min
Freelance Jumpstart PodcastWhen to Discuss Pricing Rates [Traffic Talk]For this episode of traffic talk someone asks when is the best time to begin discussing pricing rates. They have been asked to come up with a mockup with an existing client and are not sure whether or not the client is willing to pay for the mockup.
2018-11-1717 min
Freelance Jumpstart Podcast072: Personal Name or Business Name?In this episode we look at the pros and cons of whether to move forward with your personal name or your business name. Here's a hint the name doesn't matter what you publicly project matters.
2018-11-1011 min
Freelance Jumpstart PodcastDo People Still Buy Art? [Traffic Talk]For this episode of traffic talk we answer the question: Do people still buy art? I share my unique experience of what I learned in Los Angeles and the fact that art and illustration is as popular as its has ever been but you have to pair your art with a story.
2018-11-0316 min
Freelance Jumpstart Podcast071: The Value of ArtWhat's the difference between a $30 piece of art and a $30,000 piece of art? This episode of Freelance Jumpstart I cover the main takeaway I learned from visiting agencies and museums while in Los Angeles, CA.
2018-10-2810 min
Freelance Jumpstart Podcast070: Keep Moving Forward - Worst Week of My LifeThis past month I've had nothing but troubles professionally, with my day job, family and other things in my personal life. It sucks and it doesn't feel good. However, I believe I am being met with so many challenges because the goals I've been working on for year are within arms length.
No One Cares: https://www.youtube.com/watch?v=4Ziu4fNMgvM&t=2s
Tobe's Channel: https://www.youtube.com/user/tobenwigwe/videos
Epic Unknown: https://www.epicunknown.com/
2018-10-1313 min
Freelance Jumpstart PodcastHow Do You Decide What Business to Build? [Traffic Talk]This episode of traffic talk is a little different. In order to answer this question I thought it fitting for me to visit my alma mater, Baylor University, and answer a question about how I made the switch to web design.
For some context let's look at a question asked by Samuel. How exactly do you decide what to go into business for? If I recall correctly, you started in electrical engineering and then switched to web design – what was your line of reasoning for that?
2018-09-1216 min
Freelance Jumpstart PodcastShifting a Design Business in a New Direction [Traffic Talk]For this episode of Traffic Talk a designer who has specialized in Icon design is looking to move in a new direction. He is wondering if his past content will contribute to the new direction he is taking.
2018-09-0522 min
Freelance Jumpstart TVShifting a Design Business in a New Direction [Traffic Talk]For this episode of Traffic Talk the question is Where should I start when moving my business in a new direction?
Here’s some background: Currently Kyle offer icon design. It’s something he's interested in and have had a passion for sharing with others, but I’ve realized two things recently:
It’s not the icons that motivate Kyle, it’s the idea of people having an excellent experience.
Kyle wants to do more for the world than push the idea of well designed icons. That’s such a small and generally unknown area of experience.
...
2018-09-0522 min
Freelance Jumpstart PodcastExplaining Your Value in a saas niche [Traffic Talk]For this episode of Traffic Talk we answer a question that came in from email about someone who doesn't know how to clearly define the expensive problem that they're solving in the area of client success.
2018-08-2319 minFreelance Jumpstart TVExplaining Your Value in a Saas Niche [Traffic Talk]For this episode of Traffic Talk we answer a question that came in from email about someone who doesn't know how to clearly define the expensive problem that they're solving in the area of client success. For their business they help saas companies reduce churn, or the amount of people who cancel their plans on a monthly basis.
Baremetrics Open StartUpsPrice Intelligently
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your W...
2018-08-2319 min
Freelance Jumpstart Podcast069: The Value of CoachingAt some point in your business you will need a coach to guide you toward your goals. However, not every coach will work for you there are 2 types of coaching and you need to know which one fits your learning style.
2018-08-1810 minFreelance Jumpstart TV069: The Value of Getting a CoachAt some point in your business you will need a coach to guide you toward your goals. However, not every coach will work for you. There are 2 types of coaching and you need to know which one fits your learning style.
Personal Coaches
Playbook Coaches
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
2018-08-1809 min
Freelance Jumpstart PodcastFreelancing as a Stay at Home Mom [Traffic Talk]A stay at home mother has a question about how to get started as a freelancer and if she should pursue freelance photography.
2018-08-1121 min
Freelance Jumpstart Podcast068: Your Job Title Matters (Cory McCabe Interview)In this episode I'm joined by filmmaker Cory McCabe as we expand upon why you shouldn't call yourself a freelancer and the importance of your job title to your brand.
2018-08-041h 13Freelance Jumpstart TVHow Much Does a 3 Page Website Cost? [Traffic Talk]For this episode of Traffic Talk we look at the question "How much to charge for a 3 page website?" The freelancer is working with their local chamber of commerce and they are nervous about overpricing the job
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
2018-08-0213 minFreelance Jumpstart TV067: Never Call Yourself a FreelancerYour title is one of the first elements that informs potential clients of your brand and how you can help. Though you may be running a freelance business if you want people to take you seriously don't call yourself a freelancer.
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
2018-07-2815 minFreelance Jumpstart TVLeft Day Job for Freelance Photography [Traffic Talk]For this episode of Traffic Talk the question is centered around what to consider when leaving your day job for freelancing full time and how to find work as a photographer. The asker of the question left their job is is having a hard time finding work.
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.co...
2018-07-2616 minFreelance Jumpstart TV066: Overcoming Imposter SyndromeImposter syndrome happens when your desire for perfectionism induces self-doubt to the point to where you begin to have anxiety.
I believe this issue is something that everyone faces and there are 2 things happening.
Self Confidence - the belief you are certain in your abilities to accomplish a task. This is what you control.
Perception - This is how other people see you. You cannot control other people’s thoughts.
Let your value overtake your feelings of being a fraud.
Looking to level up in your freelance business? You ma...
2018-07-2115 minFreelance Jumpstart TVOffering Web Hosting Services To Clients [Traffic Talk]For this episode of traffic talk we answer the question, "Should you host a client's website and act as the web hosting service or let a client use a different company?"
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
2018-07-1917 minFreelance Jumpstart TV065: Creating a Sales FunnelA sales funnel is a sequence of steps or actions that take place that guide a potential customer from introducing them to your brand to the final step of them making a purchase and then the follow-up. In this episode we look at a practical example of to create a sales funnel for a lead magnet.
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the con...
2018-07-1425 minFreelance Jumpstart TVWhat's the Best Approach to Raise My Rate 50% [Traffic Talk]In this episode we answer a question about a college student who secured a client but after 3 years they want to raise their rate and set new expectations going forward.
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
2018-07-1215 min
Freelance TransformationWhat Companies Look For | Nathan AlloteyImagine sitting in front of a corporate board and pitching your skills for a project. Do you even know where to start? Luckily we have Nathan Allotey on this episode to speak to attracting and winning corporate clients. Nathan never calls himself just a freelancer. He is a web designer and digital marketing strategist. And his portfolio consists of corporate clients. He uses his presence online to help other freelancers win corporate clients through learning from his mistakes. Nathan is here today to give us a little insight into what criteria corporate clients are looking for. His...
2018-07-0945 minFreelance Jumpstart TVCan I Use Value Based Pricing? [Traffic Talk]For this episode of traffic talk we answer the question, " Charging based on value to customer vs cost of development?" The person is looking to charge money based on the fact they are saving the client money but they are unsure of how to go about doing this
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching (COUPON CODE: PODCASTLISTENER)
Free Course on How to Double Your Worth:
http://respectandvalue.com
Feeling the content? Donate to the Cause:
http://n...
2018-07-0512 minFreelance Jumpstart TV2018 Mid-Year ReviewPreviously I did a 2017 review and stated what my goals were for the 2018 year; therefore, I wanted to have a check in to see where I'm at as well as some of the new goals that have arisen.
Previously I stated my goals were the following:
Reach 1,000 subscribers on YouTube
Publish an audiobook
Build an Alexa Skill
Launch a Course on Pricing
Secure a sponsor for my Podcast
Launch the Traffic talk segment on my podcast
Goal income from every product in my product spectrum
Use money from freelancing to pay off student loans completely
...
2018-06-3022 minFreelance Jumpstart TVHow to Explain You Don't Work for Free [Traffic Talk]For this episode of traffic talk we answer the question, "How do you politely explain to a client that you do not work for free?"
There are 2 ways to answer the question:
1) Talk to you client about setting up a monthly retainer.
2) Restate your specialty & recommend a specialist for the client’s area of need.
There's a method to referring the client:
Refer them to another freelancer.
Refer them to a software as a service.
Refer them to tutorial or free content.
Looking to level up in your freelance bu...
2018-06-2810 minFreelance Jumpstart TV064: Productized Consulting with Jane PortmanIn episode 63 of the Freelance Jumpstart podcast, we walked through how to stabilize your cash flow as a freelancer with the product spectrum. This is a methodology that allows you to create different levels of products so potential clients can experience how it is to work with you no matter their budget.
Jane Portman is an independent UI/UX consultant, podcast host, speaker, mother and author.
Jane wrote a great resource called Your Productized Consulting Guide, a step-by-step guide will teach you how to craft an irresistible offer, overcome typical client objections, write the perfect...
2018-06-231h 05Freelance Jumpstart TVShould I Charge a Client for Providing Files or Backups? [Traffic Talk]For this episode of Traffic Talk we answer the question "what do you do when a client continually requests files from you? Do you charge them or do you count it as good customer service?"
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Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching
Free Course on How to Double Your Worth:respectandvalue.com
—Feeling the content? Donate to the Cause:nathanallotey.com/donate
2018-06-2112 minFreelance Jumpstart TV063: The Product Spectrum for FreelancersWhen I first started freelancing I was focused solely on client work. As I tried to scale my business it became obvious that I needed to diversify my product offering if I wanted a consistent cash flow for my freelance business.
In this video I unpack what building a product spectrum looks like in the life of a freelancer.
View full episode notes at: freelancejumpstart.tv/63
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Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching
Free Course on How to...
2018-06-1617 minFreelance Jumpstart TVNeed Advice on How to Increase Your Hourly Rate [Traffic Talk]For this episode of Traffic Talk we answer a question about how to raise your hourly fee. A 25 year old communication designer living in New York has been working at a company doing UI/UX since college and wants to increase his rate from $35/hour to $50/hour.
View more videos on pricing:https://www.youtube.com/playlist?list=PLCwXQ_6N6UuOd93fYAGFiCWBVTEZ8JAj_
Make sure to subscribe and look out for new episodes.https://www.youtube.com/nathanallotey?sub_confirmation=1
View all Traffic Talk answers at:https://www.youtube.com...
2018-06-1415 minFreelance Jumpstart TVHow Do You Charge for Additional Freelance Work? [Traffic Talk]Question
Charging freelance client for additional work?
For some context:I have a loyal freelance client who pays me each month for doing very little work. And the pay is excellent for the little work I do for them. The work is doing in WordPress.
I want to suggest they update their WordPress website to a newer WP Theme. How should I go about submitting this idea to them and charging them accordingly? After all, they already pay me monthly for work that hardly any work at all. I don't want to...
2018-06-0713 minFreelance Jumpstart TV062: The State of Create with Justin JacksonNathan Allotey and Justin Jackson have a candid conversation about how to be successful a creator, entrepreneurship and the state of creating online courses while building a community.
Being in traffic almost killed me:https://megamaker.transistor.fm/episodes/035-being-in-traffic-almost-killed-me
You can find Justin at:megamaker.cojustinjackson.ca
—Looking to level up in your freelance business? You may need Creative Coaching:nathanallotey.com/coaching
Free Course on How to Double Your Worth:respectandvalue.com
—Feeling the content? Donate to the Cause:n...
2018-06-021h 20Freelance Jumpstart TVThe Guilt of Pricing with Friends and Family [Traffic Talk]Question
How do I remove guilt when charging friends for work?
Context:I haven’t had a steady flow of business lately so I reached out to a couple of friends and managed to get some hits. I feel bad charging full price so I usually cut friends a discount but even then I feel bad. How do I overcome that?
2018-05-3113 minFreelance Jumpstart TV061: ReciprocateIf you want to engage people online and build trust with others in your marketing you have to be willing to reciprocate.
The internet is becoming reduced to content marketing, email sign ups, and who can use the most growth hacking tactics in order to build an audience they can monetize so that they can continue to tell others why they're the guru of monetization. This is the short term and in the future this will not work.
—Looking to level up in your freelance business? You may need Creative Coaching:http://nathanallotey.co...
2018-05-2612 minFreelance Jumpstart TVBlacklisted by a Client? [Traffic Talk]If you've been blacklisted by a client what can you do in order to restore the relationship and turn the blacklist back into client revenue? We dive into the possibilities on this episode of Traffic Talk
Make sure to subscribe and look out for new episodes.https://www.youtube.com/nathanallotey?sub_confirmation=1
View all Traffic Talk answers at: https://www.youtube.com/watch?v=9rgvXDyhLmA&list=PLCwXQ_6N6UuMAfY4dmbHYK0qKXujVGfod
—Looking to level up in your freelance business? You may need Creative Coaching:http://nathanallotey.com/coaching...
2018-05-2419 minFreelance Jumpstart TV060: Always Be AuthenticThe Internet is experiencing a shift and the shift is leaning towards authenticity meaning that who you really are will be exposed. It seems like every week there's a news story brakes that reveals some type of a hidden secret about a celebrity. Some people are shocked but what is really happening is their true character is being revealed. They can no longer separate who they are from how they want people to perceive them. The same goes for building a creative business, to be successful you're going to have to embrace the fact that you have to be...
2018-05-1915 minFreelance Jumpstart TV059: Freelancer vs Consultant vs AgencyThe freelance landscape has become crowded, but there’s still a chance to be successful if you know how to stand out from the rest. How do you freelance in 2018? If you are going to survive as a freelancer in today’s climate, you have to choose a section of the creative process to combine your creative skill with a business skill.
Episode notes: http://freelancejumpstart.tv/59
2018-05-1214 minFreelance Jumpstart TVHow do you cover payment and banking fees? [Traffic Talk]Question:
How do you cover payment and banking fees?
Answer
To directly answer the question, it would be wise to adjust your rate to consider any banking or payment fees. Whether you are using PayPal or some other service a payment processing fee is going to be anywhere between 3% and 8%. Banking fees tend to vary a widely primarily if you're working internationally with your client base and exchange rates come into play.
Though you could adjust your pricing to consider payment and banking fees, there's something larger here that is going o...
2018-05-0906 minFreelance Jumpstart TVWhen Does a Fix Become a Change? [Traffic Talk]For this episode of Traffic Talk the question comes from a reddit user who is looking to answer a question about scope creep: When Does a Fix Become a Change?
Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching
Feeling the content? Donate to the Cause: http://nathanallotey.com/donate
2018-05-0211 minFreelance Jumpstart TVIs it Possible to Freelance with a Full-Time Job?You made it. If you're reading this, then you have the opportunity to witness the first question and answer episode for Traffic Talk. This question is from a Reddit user who asks: Is it possible to freelance while you have a full-time job?
View all answers at: http://nathanallotey.com/traffic-talk
—
Looking to level up in your freelance business? You may need Creative Coaching: http://nathanallotey.com/coaching
Feeling the content? Donate to the Cause: http://nathanallotey.com/donate
2018-04-2508 minFreelance Jumpstart TVIntroducing Traffic Talk
Traffic Talk is a new segment of the Freelance Jumpstart podcast where I answer your specific questions the business of freelance all while driving on my daily commute - https://nathanallotey.com/traffic-talk/
—
Like the content? Donate to the Cause:
http://nathanallotey.com/donate
Looking to level up in your freelance business? You may need Creative Coaching:
http://nathanallotey.com/coaching
—
Freelance Jumpstart Podcast on iTunes:
http://nathanallotey.com/itunesaudio
Free Course on How to Double Your Worth:
http://respectandvalue.com
Executive Producer - Nathan Allotey
Host - Nathan Allotey
Typefaces: Proxima Nova
—
Contact Me
My website: http://nathanallotey.com
Twitter: http...
2018-04-1805 minFreelance Jumpstart TV058: I'm BackI am finally back to creating videos on a weekly basis. I plan to make more content this year than I have previously.
2018-04-1405 minFreelance Jumpstart TV2017 Year in ReviewReviewing 2017 and my goal going forward. Episode Notes: http://freelancejumpstart.tv/2017
Since 2014 I have written yearly reviews, and they've been helpful. The goal of the annual review is to help me time travel. The only way I'm going to remember my train of thought, my goals my successes and failures is to Read a blog post from my previous self.
I want to keep these reviews public so others can learn key takeaways from my year and also use them to implement in their own business.
2018-03-0621 minFreelance Jumpstart TVBig ChangesWith the new year around the corner there are some big changes taking place with my videos, the podcast and how I operate my business as a whole. Ultimately what this means is I will produce more content on a regular basis and their will be more value for you. Episode Notes: http://freelancejumpstart.tv/big-changes
2017-11-2909 min
Badass Creatives: marketing and business advice for creative entrepreneursPricing Your Work for Freelancers {Nathan Allotey}Nathan Allotey is a web designer and digital marketing strategist with a passion to teach others. On this episode, we talk about how freelancers and other creatives can successfully price their work and raise their prices. Subscribe on YouTube for more marketing advice for markers, artists & handmade businesses: https://www.youtube.com/@badasscreatives Get the FREE resource, 100 Marketing Content Ideas for Artists, Makers & Handmade Businesses: https://www.badasscreatives.com/100ideas Find the show notes for this episode at: https://www.badasscreatives.com/podcast-episodes/episode-020-nathan-allotey-pricing
2017-11-1139 min
Matt ReportWhat consultants need to know before they open for business with Nathan AlloteyIn this episode, Matt Medeiros interviews Nathan Allotey, a digital marketing strategist, web designer and freelancer who has the experience building websites for customers that are not necessarily dependent on WordPress. He and Matt discuss how the project drives the framework for website creation.
Listen to this episode:
Matt Report - A WordPress podcast for digital business owners
What consultants need to know before they open for business with Nathan Allotey
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2017-11-0347 min
Steady Focused040 - Rooftop Interview Austin, Tx with Cory McCabe and Nathan AlloteyLive from the rooftop of seanwes conference 2017 in downtown Austin, Tx! In this episode I sit with filmmaker / videographer Cory McCabe and video marketer / digital creative nathan Allotey for a value packed interview.
We discuss the power of seanwes community, goals, struggles, what drives us, what we're most excited about in the future of video and much much more!
2017-10-0633 minFreelance Jumpstart TV057: Knowing When It’s Time To RedesignWhenever your goals change for your business it may be time for your website to change as well. Episode Notes: http://freelancejumpstart.tv/57
Google Analytics: https://www.google.com/analytics/- Sean’s About Page: https://seanwes.com/about/- Smart Passive Income: http://smartpassiveincome.com- Paul Jarvis: http://pjrvs.com- Jason Zook: http://jasondoesstuff.com
2017-09-2633 minFreelance Jumpstart TV[GIVEAWAY] The $1,000 GiveawayEnter giveaway here: https://freelancejumpstart.com/giveaways/launch-scholarship/
In order to celebrate the upcoming launch of the Freelance Jumpstart Course I’m giving away 5 premium resources:
Sketch App Software (1 Year License)
Duet App (Client Management System)
Freelance Jumpstart Course + Consultation
Freelance Jumpstart Course
Freelance Jumpstart Book
You could take everything in this giveaway and start transforming your business today.
2017-04-2603 min
UI Breakfast: UI/UX Design and Product StrategyEpisode 57: Pricing Strategy for Designers with Nathan AlloteyPricing is hard! But it's particularly challenging for designers, when the value of your work is so intangible. Our guest today is Nathan Allotey — web designer, digital marketing strategist, and the author of Freelance Jumpstart. Our goal is to help you create your own successful pricing strategy! We talk about different ways of charging for design work, explaining value, hourly vs daily billing, tiers, packages, and much more.
Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.
Show Notes
Us...
2017-04-1452 minFreelance Jumpstart TV056: What I've Been Up To?This is what I’ve been up to lately. I’ve been spending time, writing, editing, and coding building a new online course for freelance creatives.
Tools mentioned in the video:Freelance Jumpstart: http://freelancejumpstart.comGoogle Docs: http://docs.google.comSlack: http://slack.comAdobe Premiere Pro: http://www.adobe.com/products/premiere.htmlAdobe Indesign: http://www.adobe.com/products/indesign.htmlRecord Video: Canon 70DEdit Your Writing: http://grammarly.comVideo Transcription: http://rev.comVideo hosting: http://vimeo.com (At Least the Pro...
2017-03-2419 minFreelance Jumpstart TV2016 Year in ReviewSince 2014 I have written these yearly reviews, and they've been helpful. The goal of the annual review is to help me time travel. The only way I'm going to remember my train of thought, my goals my successes and failures is to Read a blog post from my previous self.
I want to keep these reviews public so others can learn key takeaways from my year and also use them to implement in their own business. They say experience is the best teacher, but you can save massive amounts of time for reading someone else's story and...
2017-01-1814 minFreelance Jumpstart TV055: Work On Your BusinessEpisode Notes: http://freelancejumpstart.tv/55
There comes a time in everyone's business where they should take a step back and see if what they are doing is working. For me I've been working so much in my business, that now it's time for me to work on my business.
This has been a huge year of learning for me. I've gone to more conferences and online webinars than ever. Now it's time to apply what I'm learning. It's easy to critique other people's Website and make recommendations but what about my own? This year I...
2016-11-3013 minFreelance Jumpstart TV054: seanwes conference. Think Bigger.About a year ago I took a chance on a conference. This conference was the seanwes Conference, and I was unsure of how things would go. Sean West is an online community for Creative entrepreneurs to build a sustainable business. I'm a part of this community, and I have received extreme value out of their online courses, podcast, and Live Events.
Another benefit to the community is the fact that they have an online chat system like no other. I made the commitment paid and invested over $1,000 and got ready to go to the conference.
...
2016-11-1122 minFreelance Jumpstart TV053: One Year on YouTubeEpisode Notes: http://freelancejumpstart.tv/53
Today marks the one year anniversary since I joined YouTube. I give a look into why I decided to join YouTube as well as the benefits to being on the platform.
2016-11-0410 minFreelance Jumpstart TV052: Lessons Learned from Podcasting 1 YearEpisode Notes: http://freelancejumpstart.tv/52
About one year ago I realize that I needed to do a better job of teaching. Often times I would work with clients and I would learn so much during the client process but I would simply finish the project invoice the client and then I move onto the next one. However all of my experiences and everything I've learned simply just sat in my mind. After some time I realized I needed to do something with all of the learning that was taking place and it would be better to share it with o...
2016-10-1422 minFreelance Jumpstart TV051: Teach What You KnowYou don't have to know everything before you start teaching. You only need to know more then the audience who is listening to you. If you're willing just to share how you learn something and what you've discovered there's going to come someone who is a beginner and doesn't know anything and you are going to appeal to them.
Episode Notes: http://freelancejumpstart.tv/51
2016-09-3009 minFreelance Jumpstart TV050: 10 Things I Learned from the VenturePOP ConferenceI had the privilege to attend the VenturePOP Conference in New Orleans, Louisiana. This was the 2nd year I attended the conference and it was absolutely amazing. I wanted to share 10 essentials I learned at the conference.
Episode Notes: http://freelancejumpstart.tv/50
2016-09-2317 minFreelance Jumpstart TV049: You Should Go to ConferencesThis year I've been to more conferences than any other year of my life. If you are working in your business is important to take a step back and work on your business. One of the best ways to do this is to go to a conference around a particular subject that release your business and immerse yourself around like-minded people who are also trying to reach their business goals.
Episode Notes: http://freelancejumpstart.tv/49
2016-09-1609 min2016-09-1013 minFreelance Jumpstart TV047: The Price is Wrong (Wordcamp NOLA Keynote)View the Wordcamp NOLA Keynote at: http://freelancejumpstart.tv/47
Why is it that some Freelancers get to work with clients who are willing to pay them five figures for their work and other freelancers get paid $300 or so for the same type of work. Running your own business as a creative entrepreneur is not the same as working for an employer at a company.
When you are an employee, the thought is if you work hard someone will recognize your work and give you a raise. However, when you're working for yourself, you have to be the person t...
2016-09-0235 minFreelance Jumpstart TV046: The Road Trip (Part 2) - Be A ProfessionalI had the opportunity to speak at a conference, WordCamp NOLA in New Orleans, Louisiana. While driving back, I was able to have a great conversation with fellow freelance creative, Obinna Okongwu. Last week I brought to you The Roadtrip Part 1: Value & Price. This week is the second part of our conversation in which we thought about those things we used to do that were unprofessional.
Episode Notes: http://freelancejumpstart.tv/46
2016-08-2703 minFreelance Jumpstart TV045: The Road Trip (Part 1) - Value & PriceThis week listen to the audio http://freelancejumpstart.tv/45
2016-08-1902 minFreelance Jumpstart TV044: Examples of Great Case Studies to FollowAs we continue in our mini-series on crafting portfolios and case studies we look at 3 companies who have the ideal case study layout. Episode Notes: http://freelancejumpstart.tv/44
https://paper-leaf.com/projects/clutter-ios-app-design/http://stories.crew.co/http://grainandmortar.com/work/beep/
2016-08-1211 minFreelance Jumpstart TV043: Before and AfterAs a creative you have to set the scene for people to appreciate your value. You can do this by capitalizing on using before and after imagery. Episode Notes: http://freelancejumpstart.tv/43
2016-08-0608 minFreelance Jumpstart TV042: How to Get Great Client TestimoniesWhen getting a great client testimony the process begins when your project begins. Episode Notes: http://freelancejumpstart.tv/42
2016-07-3107 minFreelance Jumpstart TV041: How to Write a Case Study for Your PortfolioHaving a portfolio is essential but you must go deeper in order to show potential clients your value. In this episode we uncover what the necessities are to write an effective case study that will draw new clients.
Episode Notes: http://freelancejumpstart.tv/41
2016-07-2410 min