Shows
Events: demystified Podcast194: Behavioral Data, Ethical AI, and the Future of Event Experiences ft Nick BorelliIn this interesting episode of the Events Demystified Podcast, we dive deep into the transformative power of AI in event planning and design with Nick Borelli, Director of Marketing at Zenus. Join us as we explore how facial analysis, ethical AI tools, and actual attendee behavior can revolutionize your events by moving beyond traditional metrics like post-show surveys and registration numbers. Nick shares his extensive experience in the event industry and offers insights into leveraging data and AI to create personalized, engaging, and innovative events. Don't miss out on this thought-provoking discussion that challenges...
2025-10-171h 03
The Event Innovator Show with Phil MershonSuperheroes of the Event World: Assemble Your Justice League with Nick BorelliHave you ever wondered what it takes to create truly memorable events that leave a lasting impact? In this episode of the Event Innovator Show, I sit down with Nick Borelli, a seasoned event strategist with a unique perspective shaped by his lifelong passion for comic books and storytelling.Embracing Your Unique SuperpowersDiscover why differentiation is crucial in today's event landscape and how to:Identify your distinctive strengths and perspectivesLeverage your passions to fuel innovationCreate events that reflect your authentic visionAssembling Your Justice LeagueLearn the art of...
2025-08-2646 min
Production Value Matters: The Business Event PodcastWho Speaks for the Events Industry? (And Why It’s Probably Not Associations) with Nick Borelli and Evan BabinsWhat does it really mean to be a professional in the events industry? And who gets to decide? In this no-holds-barred panel, Matthew Byrne is joined by Nick Borelli and Evan Babins to dive into one of the most urgent and unresolved debates in business events today: what qualifies someone to call themselves a professional—and who’s responsible for upholding standards? This episode covers the real implications of having no central regulation in the events industry. The panel discusses associations, licensing, liability, safety, and the risks that come when marketing trumps qualification. It’s a...
2025-07-1558 min
Production Value Matters: The Business Event PodcastToxic Uncertainty: Inside the Event Industry’s Confidence CrisisIn this episode of Production Value Matters, host Matthew Byrne is joined by Candace Davis and Nick Borelli for a panel discussion that gets to the root of what’s really threatening the events industry in 2025: not just economics, but toxic uncertainty. Together, they explore how fear—not just cost—is driving cautious decisions, cancelled plans, and communication breakdowns across associations, agencies, and global brands. This is a must-listen for event professionals navigating change and trying to stay creative when confidence is collapsing. In this episode, you will learn: Why atten...
2025-06-1052 min
Unpacked In Santa CruzEpisode 54: Breaking the Silence: Men Talk Depression: Jack Akrop, Neal Kearney, Nick BorelliWhat happens when four men from the Santa Cruz surf community strip away their tough exteriors and speak honestly about depression? This raw, powerful conversation breaks new ground as host Michael Howard and guests Jack Akrop, Neal Kearney, and Nick Borelli share their personal journeys through mental health struggles.Michael opens with his story of battling depression since age 12, masking sadness with anger, and creating an identity as "the nice angry guy" in the lineup - a strategy that worked until his mid-40s when he could no longer outrun his demons. Jack reveals his experiences with...
2025-05-132h 08
Production Value Matters: The Business Event PodcastGlobal Trade Tensions: Is the Event Industry in Crisis?For additional resources for #eventprofs visit www.productionvaluematters.comHow are rising tariffs, trade wars, and global tensions shaping the future of the event industry? In this episode of Production Value Matters, host Matthew Byrne sits down with industry experts Nick Borelli and Evan Babins to break down how shifting trade policies and geopolitical uncertainty are impacting live events, conferences, and experiential marketing.Join them as they discuss:The contrasting market impacts across different sectors of the events industryHow association events versus corporate events are experiencing different realitiesThe debate over virtual...
2025-04-0844 minUnpacked In Santa CruzEpisode 52: Nick Borelli: Finding Peace Behind the Lens After Years in the ShadowsWhen Nick Borelli paddled out on his boogie board in 1980s Santa Cruz, he instantly became an outcast in a culture that prized standing on surfboards above all else. "If you boogie boarded, you were persona non grata," host Michael Howard explains, "the bottom of the totem pole." But this relegation to surf culture's lowest rung gave Nick a perspective few others share—one that would eventually inform his remarkable photography and approach to life.In this deeply personal conversation, Nick takes us through his journey of growing up in what he calls "the ghetto" of Capitola Sh...
2025-04-081h 28
Production Value Matters: The Business Event PodcastIs Events Truly an Industry – and Does It Even Matter?For additional resources for #eventprofs visit www.productionvaluematters.comIn this panel episode of Production Value Matters, host Matthew Byrne is joined by Nick Barelli from Zenis and Evan Babbins from Scotiabank's event planning team to explore a provocative question: Is events truly an industry?Join them as they discuss:Challenges around governance and certificationThe impact of lack of standardization on event safetyThe relationship between events and other established industriesPractical steps toward professionalizing the events spaceThe balance between market forces and industry regulationIf you enjoyed this episode, make sure...
2025-02-2551 min
PCMA Convene PodcastConvene Series: Designing Inclusive Events with AI - How Event Professionals Can Enhance Accessibility and BelongingThis season has been kindly sponsored by the Philadelphia Convention and Visitors Bureau. Visit discoverPHL.com to start planning your next life sciences meeting.In this episode of the Convene Podcast, Nick Borelli and Zoe Moore explore how AI can help event professionals design more inclusive experiences. From addressing intersectionality to overcoming unconscious bias, they share strategies for fostering accessibility, belonging, and equity in event planning, with the support of AI.Follow Convene:LinkedInInstagramXSubscribe to our newsletters...
2025-02-2027 min
Production Value Matters: The Business Event PodcastThe Debate: Industry Events You Don’t Want to Miss in 2025For additional resources for #eventprofs visit www.productionvaluematters.comIn this episode of Production Value Matters, our panel is back to dive into the must-attend industry events and how to make the most of them. From selecting the right conferences to maximize your ROI to balancing industry-specific and unexpected non-endemic events, we’ve got you covered. Tune in to get insider tips on leveling up your event strategy and staying ahead of the curve!Join them as they discuss:Strategic approaches to selecting industry conferencesThe value of attending both endemic and no...
2025-01-2844 min
Turning the Key to Real EstateEmpowering Communities: Dr. Amber Borelli Discusses Affordable Housing SolutionsIn this episode of "Turning the Key to Real Estate," Nick and Heather sit down with Dr. Amber Borelli, Interim Executive Director of the Latino Connection Foundation, to discuss her journey and the foundation's mission to support marginalized communities. Dr. Borelli highlights affordable housing projects in Harrisburg, such as Sycamore Homes and Woodward Lofts, and emphasizes the importance of housing counseling services for those facing eviction or becoming first-time homebuyers. The conversation also explores misconceptions about affordable housing, the need for community support, and the challenges of funding and zoning regulations. Topics Covered: Dr. Borelli's journey...
2024-12-0327 min
Production Value Matters: The Business Event PodcastThe Debate: A 2025 Preview of Events Industry TrendsFor additional resources for #eventprofs visit www.productionvaluematters.comIn this panel episode of Production Value Matters, host Matthew Byrne leads a discussion with industry experts Candice, Evan, and Nick about the critical changes and challenges the events industry faces heading into 2025.Join them as they discuss:Evolution of audience engagement and content delivery strategiesChanging workforce dynamics and educational needsEconomic impacts of potential policy changesAnd much more!If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts and Spotify.
2024-11-2659 min
Production Value Matters: The Business Event PodcastPanel Episode: Bridging Experience Gaps in the Events IndustryIn this episode of Production Value Matters, host Matthew Byrne kicks off Season 2 with an industry panel featuring Candice Davis from vFairs, Nick Borelli from Zenus, and Evan Babins from Intuit Canada.Join them as they discuss:The significant shift in industry demographicsThe impact of changing workforce attitudes on event execution and managementThe balance between traditional industry knowledge and new perspectivesHow social media and digital platforms are reshaping event goals and metricsStrategies for adapting to and managing the evolving workforceThe future of event industry talent and team buildingThe panel brings together...
2024-10-291h 06
No More Bad EventsAI – The Heavy Lifter. The Lifeline. The Ultimate Assistant. (ft. Nick Borelli | Director of Marketing, Zenus)Title: AI – The Heavy Lifter. The Lifeline. The Ultimate Assistant. (ft. Nick Borelli | Director of Marketing, Zenus) Bio:A thought leader and passionate visionary in the world of marketing and engaging experiences, Nick leverages his background in experience design, event tech, and digital marketing. His background includes decades of contributions to live and digital communication. As an instructor at the PCMA Event Leadership Institute, Nick currently offers an AI Certificate course tailor-made for event organizers looking to bring the power of AI into their work. Opening Quote:“And what I was teaching...
2024-08-2134 min
Building Awesome Events (An Event Marketing Podcast)Ep 16: In conversation with Nick Borelli, Marketing Director at ZenusIn the 16th episode "Building Awesome Events," host Ankush Gupta is joined by Nick Borelli, the Marketing Director at Zenus. Together, they explore the transformative impact of ethical AI on the event industry, discussing its application in facial analysis for improving attendee experiences while preserving privacy.Listen to the episode which talks about the following:1. Pandemic's Impact and Shift to Virtual Events: Nick reflects on the significant changes brought by the pandemic, especially the shift towards virtual platforms.2. Role of AI in Event Management: Nick explains the concept of e...
2024-06-1123 min
The Party Scientist's Lab — The Science Of JoyThe Wisdom of Children, How to Research Yourself, & Applying Maslow's Hierarchy of Needs — Nick Borelli, Events Instructor, AI Enthusiast & DadNick and Jacques go deep about social conditioning, cognitive biases, and how to research yourself. They also discuss Maslow's hierarchy and how it can be useful for meeting planners.
LinkedIn Profile: https://www.linkedin.com/in/nickborelli/
Event Brew Podcast: https://www.eventbrew.com/
Nick Borelli —Zenus’s Director of Marketing, Nick Borelli, has spent over two decades at the intersection of marketing, events and tech. He is also the instructor for the Event Leadership Institute’s Enhancing Events with AI Course.
2024-04-1531 min
Event Marketing: RedefinedEp 77 | Using AI for Measurement, Validation, and Stakeholder Buy in With Nick BorelliWhen the buzz around AI in event marketing reaches a fever pitch, it's easy to wonder: Are we trading authentic connections for automation? And while there's no denying AI's efficiency and innovation, many fear it may eclipse the human touch that turns gatherings into memorable experiences. But here's the thing: AI in events is all about enhancement, not replacement.Nick Borelli steps into the spotlight in this episode to explore exactly that. It's not every day we have an AI expert on board, and this is just part one of his special feature on “Event Ma...
2024-02-2153 min
Production Value Matters: The Business Event PodcastHarnessing the Power of AI for Events with Nick BorelliIn this episode of Production Value Matters, host Matthew Byrne is joined by Nick Borelli, Marketing Director of Zenus. Join them as they:Dive into Nick’s involvement with AI in the events spaceDiscuss the adoption of AI across the meeting and events industryHighlight security considerations when collecting data from attendees at eventsExplore the potential of AI to assist in planning meetings and eventsAnd more!Nick Borelli is a marketing leader on a mission to unite the world through intentionally designed experiences. He is currently the Marketing Director of Zenus, where he focuses on growing the company and est...
2023-10-2450 min
eXchange by AllseatedRoberto DaCosta | The Emerging MetaverseRoberto DaCosta shares his thoughts on the metaverse with Nick Borelli.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-12-2348 min
Skift Meetings Podcast#75: Nick Borelli: Why Event Planners Need Humane Event TechThis episode features event technologist and educator Nick Borelli.The conversation focuses on the challenges with event technology and how a human and planner-centric approach is needed to event tech to succeed.Here are a few of the topics we cover:
Radical differences between planners and event technologists
Unique and stress-inducing needs to event planners when it comes to technology
Why we need to unlock event data so we can make better decisions for an entire organization
The current state of the metaverse and how it may develop over the next...
2022-11-2556 mineXchange by AllseatedBenjamin Goldman | Marching Toward the MetaverseWelcome to exchange where we discuss what's next for intentional experience design with expert change agents. This season focuses on demystifying the Metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Benjamin Bertram Goldman, Executive Producer at Ethic.Does the Metaverse exist?There's a singular, uppercase “M” Metaverse, which doesn't exist yet. It helps to think of the Metaverse as a place, a new place that's coming into existence. Just like we capitalize the names of countries, towns or cities...
2022-11-2541 mineXchange by AllseatedUpcoming Interview with Benjamin Goldman Lightning Round Bonus EpisodeFull episode with Benjamin available 11/28/22.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-11-1102 mineXchange by AllseatedAnne-Marie Enns | The Creator Economy Will Drive the MetaverseWelcome to exchange where we discuss what’s next for intentional experience design with expert change agents. This season focuses on demystifying the Metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Anne-Marie Enns, Executive Producer of the Immerse Global Summit, Global Events Director for the VR/AR Association and the Immerse Growth Network. Does the Metaverse exist?The lowercase “m” metaverses [miniverses] are already there. The capital “M” Metaverse, no, but it will happen. It’s a matter of how...
2022-10-2841 min
PR's Top Pros TalkMetaverse Events - Nick Borelli, Meetaverse™ by AllseatedNick Borelli, Marketing Director for Meetaverse™ by Allseated and Doug Simon, CEO of D S Simon Media, describe the role of video in a Metaverse event and how it increases opportunities for sponsors and presenters. Nick explains how conducting Metaverse events can increase accessibility and community for participants. Nick also shares stories of how attending and building Metaverse events has impacted him personally and professionally.
Learn more about the Metaverse Spectrum Business Conference here: https://metaversebusinessconference.com/
To share your feedback, contact:
Doug Simon: dougs@dssimonmedia.com
or
news@dssi...
2022-10-1211 mineXchange by AllseatedUpcoming Interview with Anne Marie Enns Lightning Round Bonus EpisodeFull episode with Anne Marie available 10/28/22.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-10-1005 mineXchange by AllseatedStefano Corazza | Two Diverging Metaverse PathsWelcome to exchange where we discuss what's next for intentional experience design with expert change agents. This season focuses on demystifying the Metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Stefano Corazza, ____ and former VP, Fellow of Augmented Reality at Adobe.Does the Metaverse exist?The lowercase “m” metaverse - there are so many out there today [where platform providers have their own separate metaverses and control much of the user content and experience]. The uppercase “M” Metaverse doesn't exis...
2022-09-2332 mineXchange by AllseatedUpcoming Interview with Stefano Corazza Lightning Round Bonus EpisodeFull episode with Stefano Corazzo will be available September 23.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-09-0202 mineXchange by AllseatedLeslie Shannon | How The Metaverse Will Mimic The Physical WorldWelcome to exchange where we discuss what’s next for intentional experience design with expert change agents. This season focuses on demystifying the Metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Leslie Shannon, Nokia’s Head of Innovation and Trend Scouting.Does the Metaverse exist?Where we are with the Metaverse right now is where we were with the internet in 1993. So, it exists. It’s certainly not anything like its future format. In 1993, we didn’t even rea...
2022-08-2248 mineXchange by AllseatedUpcoming Interview with Leslie Shannon Lightning Round Bonus EpisodeFull episode with Leslie Shannon will be available on August 26th.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-08-0805 mineXchange by AllseatedDoug Hohulin | The Metaverse Is Here, It’s Just Not Evenly DistributedWelcome to exchange where we discuss what's next for intentional experience design with expert change agents. This season focuses on demystifying the metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Doug Hohulin, technology & innovation advisor in the areas of 5G/6G and XR/metaverse.Does the metaverse exist?The metaverse is:• Here, it’s just not evenly distributed• The internet plus 3D, VR, network, cloud, and AI• Whatever the Internet is going to be in 2030
2022-07-2546 mineXchange by AllseatedUpcoming Interview with Doug Hohulin Lightning Round Bonus EpisodeLighting Round Bonus Episode for this month's upcoming interview with Doug HohulinAre you Wondering what the Metaverse is? Allseated EXVO is now bringing the Metaverse experience to the B2B events. Learn more by downloading the Metaverse eBook. Head over to Allseated.com/E-bookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-07-1103 mineXchange by AllseatedRabindra (Robby) Ratan | The Metaverse Is EmergingWelcome to exchange where we discuss what's next for intentional experience design with expert change agents. This season focuses on demystifying the metaverse and explaining how the foundations of this emerging reality will change how we all come together. In this podcast summary, we’re visiting with change agent, Rabindra Ratan, Associate Professor, Department of Media and Information, Michigan State University.Does the metaverse exist?Mostly, the metaverse doesn't exist yet. It's as if you had said the Internet doesn't exist yet in 1991. The Internet had existed for decades as a form of ARPANET and then opened up to...
2022-06-2738 mineXchange by AllseatedUpcoming Interview with Rabindra Ratan Lightning Round Bonus EpisodeLighting Round Bonus Episode for this month's upcoming interview with Rabindra RatanAre you Wondering what the Metaverse is? Allseated EXVO is now bringing the Metaverse experience to the B2B events. Learn more by downloading the Metaverse eBook. Head over to Allseated.com/E-bookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-06-1305 mineXchange by AllseatedWill Curran | Hybrid Event Planning Checklist For Your SuccessHybrid Event Planning Checklist For Your Success with Will CurranSometimes some great and talented people get held in multiple roles that they shouldn’t be in. This leads to poor performance, lack of motivation, and ultimately working below your potential. Learning how to specialize in what you do best and empowering your position can help you bring value to your organization. Specializing in one piece of the event and building a team around it will help you take your event to the next level. Do not DIY (Do It Yourself); instead, embrace DEI. Diversity, Equity, and In...
2022-02-2553 mineXchange by AllseatedUpcoming Interview with Will Curran: Lighting Round Bonus EpisodeLighting Round Bonus Episode for this month's upcoming interview with Will CurranAre you Wondering what the Metaverse is? Allseated EXVO is now bringing the Metaverse experience to the B2B events. Learn more by downloading the Metaverse eBook. Head over to Allseated.com/E-bookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2022-02-0708 mineXchange by AllseatedMegan Finnell | Incorporate Traditional And Virtual Experiences In Hybrid EventsIn this week’s episode of the exchange podcast, we are joined by Megan Finnell, director of meetings and conferences at Medical Group Associations (MGA). Megan has a degree in vocal performance, and she started her career in performance before transiting to meeting planning. According to her, coming from an artist perspective has really informed her meeting and event planning in creating holistic experiences. Event planning is a vital part of any successful event, whether hybrid, virtual, or face-to-face. However, with the current digital disruption, many event planners are fixated on a single hybrid experience. There is no...
2022-01-2843 mineXchange by AllseatedUpcoming Interview with Megan Finnel: Lighting Round Bonus EpisodeLighting Round Bonus Episode for this month's upcoming interview with Megan FinnelConnect with Nick Borelli at. PCMA Sept 9-12. Make sure to catch his session Mastering the Art of Engagement for Outstanding Digital Event Experiences:Monday 11am-12pm Are you Wondering what the Metaverse is? Allseated EXVO is now bringing the Metaverse experience to the B2B events. Learn more by downloading the Metaverse eBook. Head over to Allseated.com/E-bookSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-no...
2022-01-0703 mineXchange by AllseatedAdam Parry| Hybrid Experiences That Attendees DemandEvent professionals need to be prepared when it comes to hybridization. With the uptick in demand for hybrid experience, planners are primed for a lot of change in the future. The coming years will be a time of great transition. Especially now that attendees have been experiencing things differently in the new normal. It is the best time to experiment now that their habits have already been broken. In this episode of the exchange podcast, we are joined by Adam Parry, the co-founder, and editor at a publication called event industry news. Adam is also an event o...
2021-12-2452 mineXchange by AllseatedUpcoming Interview with Adam Parry: Lighting Round Bonus EpisodeUpcoming Interview with Adam Parry: Lighting Round Bonus EpisodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-12-0304 mineXchange by AllseatedDahlia El Gazzar| Engaging Your AudienceDahlia El Gazzar| Engaging Your Audience In today’s episode of the exchange podcast, we are joined by Dahlia El Gazzar, a tech-therapist and events experience designer from Dahlia plus agency, which is a full marketing agency. The existing business models that enabled organizations to use events for marketing, sales, and revenue creation must be redesigned to thrive in the changing market environment. Learning how to handle these disruptions to create intentionally designed experiences in virtual and in-person events is vital in planning better events.Dahlia's company specializes in helping event professionals figure out...
2021-11-2632 mineXchange by AllseatedUpcoming Interview with Dahlia El Gazzar: Lighting Round Bonus EpisodeUpcoming Interview with Dahlia El Gazzar: Lighting Round Bonus EpisodeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-11-0502 mineXchange by AllseatedTimothy Simpson | Asking The Right QuestionsAsking The Right QuestionsThe next thing you ought to consider as a planner should be Hybrid; it’s the default event planning strategy that will help you take your events to the next level and improve your attendees’ experience. In this episode of the exchange podcast, we are joined by Timothy Simpson, a brand and engagement chief strategist from Maritz management design studio. Timothy also worked in a variety of industries and practices as a change agent before going back to grad school to pursue his master's in financial poetry. From there, he worked with...
2021-10-2255 min
Event BrewReevaluating The Events Industry: Let’s Ask Better Questions!What’s brewing, event prof? Have you been reevaluating the events industry lately? If not, you might want to press play and hear out what the Event Brew hosts have to say about that. It seems that our industry changes on a weekly basis; one week, we’re planning a safe return to in-person events, only to be advised to play it safe and pivot to virtual again the next. Our passionate commentators, Will Curran, Nick Borelli, and Dustin Westling, recently had a candid conversation, sparked by one particular question.
Will brought up the fact that Rachel Wimber...
2021-10-0739 mineXchange by AllseatedUpcoming Interview with Timothy Simpson: Lighting Round Bonus EpisodeEnjoy this teaser for this month's Interview: Timothy SimpsonLighting Round Bonus Episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-10-0112 mineXchange by AllseatedDamany Daniel | Changing How We Think About Event PlanningPeople don’t live their lives going to events; they live in their experiences, and incorporating experiences that matter can increase their engagement and participation in any event. In this episode of the exchange podcast, we’re joined by Damany Daniels, a Chief imaginator at the event nerd, a boutique production management, and creative production agency. Daniel has over 20 years of experience in events, technical and production management, and engagement planning and strategy.Daniel is also a co-host of the Casually Creative Podcast and a passionate event technical producer who is constantly seeking to crea...
2021-09-2445 min
Where's The Future?Facebook As A Metaverse Company: Implications For The Events IndustryIt's Monday and there's no better way to kick off a week than with a brand new episode of Event Tech Podcast. These days, Will and Brandt are bringing in exciting guests to talk about the hottest trends in event technology. Last week, they talked about better brand management with Astute Review. This week, however, they are bringing in someone some of you might know as the host of Event Brew: Nick Borelli. Yep, that's right: we finally got ourselves a crossover episode!
And what's on the menu? Nick, Will, and Brandt discuss Facebook's announcement that...
2021-09-1340 mineXchange by AllseatedUpcoming Interview: Damany Daniel: Lighting Round Bonus EpisodeEnjoy this teaser for this month's Interview: Damany DanielLighting Round Bonus Episode.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-09-0303 mineXchange by AllseatedDavid Adler | Accomplish More with TechnologyIn this episode of the Exchange podcast, Nick has the pleasure to interview David Adler, the founder and chairman of BIZBash. David started his first media company, “Washington Dossier,” at the age of 21, a society magazine for the nation’s capital. He has also worked as the head of corporate communications for McMillan and Prime media, where he did all their event planning. At BizBash, David was the initial director for the state department; he created tons of programs, including the American Chef Corps, raised $25 million for the eighth floor of the state department, which is a museum...
2021-08-2342 mineXchange by AllseatedUpcoming Interview: David Adler: Lighting Round Bonus EpisodeEnjoy this teaser for this month's Interview: BizBash's David AdlerLighting Round Bonus Episode See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-08-1602 mineXchange by AllseatedExchange from Allseated - Designing events in an age of changeEach season of exChange focuses on a specific topical disruption impacting event planners ability to create intentionally designed experiences in both virtual and in-person events. Industry veteran Nick Borelli of Allseated interviews thought leaders, educators, and practitioners for their critical insights in order to prepare planners for what’s next. Disruption can be a powerful opportunity if you’re prepared. Consider this your prep course!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2021-06-2900 minEvent BrewBrain Drain: From In-Person Events To Tech IndustryIn this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events, put safety first, and saw an incredible surge in event app platforms. But today, Event Brew hosts, Will Curran and Nick Borelli, bring our attention to a very particular phenomenon: a brain drain in the events industry. Young professionals as well as seasoned event profs are migrating towards technology companies!
What skills are they bringing with them? Was the shift going to happen anyways? Is it really a brain drain or is it a step towards a...
2021-05-0641 minEvent BrewMarriott's COVID Testing Capabilities: A New Standard?Recently, Marriott International announced COVID-19 testing capabilities if you wish to book one of their hotels for an event. As you'd expect, the headline stirred just a tad bit of controversy amongst the Brew Crew members, and a lot of interesting topics of conversation soon arose in the midst of Merriott's incredible announcement.
Is this setting yet another precedent in our industry? Will venues' testing capabilities signify the full return to live events? And does this mean that even planners no longer have to worry about safety protocols or making testing available themselves? These are only some...
2021-02-1153 min
#EventIcons2021 Event Design Trends With Nick Borelli!New year, new trends! That’s right, Endless Events is back at it with the best content to help you navigate the 2021 landscape. And to kick things off, we have a brand new episode of #EventIcons. Now that the new year has rolled in, event profs are eager to know the trends that will shape the months to come. And while there’s a lot to cover, we figured that there’s no best way to start January than by outlining the 2021 event design trends that will define the industry.
2020 was a challenging time for all of us, bu...
2021-01-0643 minEvent BrewTomorrowland 2020: The Virtual Event of The Year?Tomorrowland 2020 happened recently, and the result is something no one was expecting. Like many other high-profile events, the festival was forced to make the decision of either canceling or going virtual. Well, they chose the latter, and now the events industry has solid proof that not only can digital experiences be a success, but they can bring even better results than in-person events. And there's a lot to be discussed and learned from the whole ordeal!
So on this week's Event Brew, Will Curran, Nick Borelli, and Dustin Westling got together to bounce some ideas around. What...
2020-09-1848 minEvent BrewIMEX America 2020 Cancelled: Let’s Talk About ItNews recently broke out that IMEX America 2020 won’t be taking place. And it’s been hitting a lot of people in the industry extremely hard, which is understandable. IMEX has also been regarded as one of the most important events for planners and professionals, not just in the US, but all over the world. Seeing this incredible and monumental experience make the decision to cancel can have quite an emotional impact. However, considering the circumstances, it’s the right thing to do.
With this in mind, it’s important to remember that we’re all still human and wa...
2020-08-2029 minEvent BrewRNC Goes In-Person: Hope Or Mistake?It’s recently been announced that the Republican National Convention will take place in-person. So not virtual, not hybrid, but fully old school. Understandably, this has been received by people all over the country with mixed reactions. Some are in chock. And some are in agreement. Others simply don’t know what to think anymore. But what we want to discuss today is how we should feel from the perspective of event professionals. Is this a good thing or a bad thing?
Obviously, the pandemic is still going strong in the States. Cases are steadily risin...
2020-08-2028 min
Comfort FoodComfort Food Episode 11: The Last of Us with Blair Johnson and Nick BorelliHey, friends and welcome back to Comfort Food! This week I sat down with my friends Blair and Nick to talk about The Last of Us Part 1, ludo-narrative storytelling, whether or not games are too long and more! We really hope you enjoyed this episode and if you did, be sure to follow and/or subscribe on whatever service you're listening on!
If you haven't already, please consider checking the show out on other platforms too!
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2020-08-071h 36Event BrewCES 2021 Is Going Virtual! Now what?The annual trade show organized by the Consumer Technology Association known as CES has long been considered the digital stage for innovation. From its Westworld-inspired activations to the exciting technology it presents to its tech-savvy audience, CES has consistently been pushing forward. And yet again, the people behind the show seem to be at the forefront of change. Because it’s recently been announced that CES 2021 will be entirely virtual, keeping up with the latest trend.
Many people in the industry still held onto the hope that the first quarter of next year would allow for in-person even...
2020-08-0637 minEvent BrewSo, What Is A Hybrid Event, Really?It's the question on everyone's minds, and the Brew Crew is here to answer - what is a hybrid event? Sure, superficially it might seem easy to understand. But we want to go deeper than just your standard Oxford Dictionary definition. What makes hybrid events great? Why are they so important? And what can planners do to create a successful hybrid experience in a world where these types of events are gaining enormous momentum?
That's exactly what Will Curran, Thuy Diep, and Nick Borelli are bringing to the table on today's episode of Event Brew. A...
2020-07-2342 minEvent BrewEvent Planning Around Political UnrestIgnoring politics, in general, is hard. Ignoring politics during the current state of things is impossible. As the world struggles to contain a global pandemic and a series of protests arise throughout several countries, event planners need to take a step back. Once again, we urge you to remember why you chose this profession and why you love this industry. And a while ago, we touched upon this topic when we discussed storytelling. But amidst current circumstances, it becomes more relevant than ever.
Event planners have a responsibility towards their attendees and, to a certain extent, towards...
2020-07-0941 minEvent BrewCDC Guidelines For EventsIt's time to talk about safety - and that means CDC guidelines for events. Because in a world where COVID-19 is still present, planners need to start getting up to date with the program. As the economy starts opening back up, the events industry has to keep up with the measures put in place to protect people. Hybrid events will come into play. And in order to make attendees feel safe, as well as to respect the CDC guidelines for events, some studying and research become necessary.
Obviously, things will keep changing accordingly to the state of...
2020-07-0236 minEvent BrewHow Virtual Events Can Be Better Than Face To FaceLet’s talk about how virtual events can be better than face to face. Because there are a lot of misconceptions flying around in regards to virtual experiences. On the one hand, event planners everywhere are adopting this format. On the other hand, they’re only doing it because they don’t have a choice. And it’s quite hard to find someone in the industry that believes virtual events can be just as good, or even better, than in-person ones. After all, how can sitting in front of a computer ever compare to the raw and classic face to face...
2020-06-1147 minEvent BrewWhen Will In-Person Events Return: Recognising The Tipping PointWhen will in-person events return? That's been the question on everyone's minds since the rug was pulled from under our feet. As an industry, we've gone through some troubled times in the past. But nothing has tested our motivation and persistence quite like the COVID-19 pandemic. Because all of a sudden, no one knew what to do anymore. The events industry covers a significant portion of people who depend on it to make ends meet. And people depend on it to establish meaningful connections, to learn, to become better. In many ways, our industry is a shelter of sorts...
2020-06-0445 minEvent BrewDuty Of Care In The Events IndustryAs event professionals, we're bound to the duty of care. In case you're not fully aware of what this means, the Legal Dictionary defines it as the "responsibility of a person or organization to take all reasonable measures necessary to prevent activities that could result in harm to other individuals and/or their property". And if you think about it, it makes a lot of sense. Because planners are responsible for the safety of their attendees. Whether that applies to physical or emotional harm, we have a lot of responsibility in our hands. To a certain extent, we hold...
2020-05-2840 minEvent BrewThe Events Industry & The Hub And Spoke Method Post-PandemicRecently, BizBash shared an article that proposed the hub and spoke method. Now, why does this make sense and what does it even mean? Let us paint a vivid picture for you: as a pandemic sweeps the world, the events industry suffers. But planners and profs alike are resourceful, which is why we're seeing a huge spike in virtual events. And as days pass, there is only one certainty all of us can agree on. In the words of David Adler, "the world that we knew is over". Which might seem a little scary and even outright demoralizing at...
2020-05-1432 minEvent BrewRemote Work: Is It Helping Or Hurting The Events Industry?Remote work is the new normal. And not just for the events industry, but for many people around the world. The current state of things surrounding the global pandemic forced companies to take quick action. In many ways, remote work can be a blessing. It affords more freedom, a better balance between personal and professional life, and overall more productivity. And due to the number of tools and technology available to us, it becomes seamless to implement. It’s not a new paradigm by new means; for years, many companies have chosen to go remote in order to promote incl...
2020-05-0843 minEvent BrewWebinar Fatigue: Learn Your Way Around It!It’s time we talk about webinar fatigue. Because as the events industry makes its shift to virtual, this issue increases. Many people are home right now, and it’s not uncommon for some to attend several webinars a week. And some even go through several a day! So it’s no wonder attendees are starting to experience this phenomenon of webinar fatigue. After all, there are only so many hours one can sit in front of a screen and consume content before feeling completely exhausted.
But the biggest problem here is that webinar fatigue has the potent...
2020-05-0738 minEvent BrewNo Events Until 2021: The Case Of LA, New York & New OrleansLate last week news broke that there will probably be no events until 2021. The mayor of Los Angeles confirmed it, and New York and Los Angeles were quick to follow suit. And of course, this is big news for the events industry. Even though some saw it coming, it’s still devastating on top of all the disruption that has already been caused in the industry. However, it’s important that we analyze all sides of the situation in order to draw any conclusions and strategies.
So, what will no events until 2021 mean for the industry? And what...
2020-04-2029 minEvent BrewStronger Together: How Event Pros Can Support Each Other Right NowThe events industry, just like many other industries right now, is suffering. And no one knows exactly what the effects of this will be in the long-run. Because this is such an unprecedented situation, fear is settling in. But on this week's episode of the Event Brew, we want to focus on unity. We want to remind every single person in the industry that if there was a time to reach out, tell your story, and talk, this is it.
You are not alone. And we are stronger together. So join our incredible hosts Will Curran, Dustin...
2020-03-2740 minEvent BrewA World Without Live Events: Finding OpportunityAs of right now, we’re facing a world without live events. And how long it will last is still uncertain. Because this is an unprecedented situation in modern days, the industry is confused. Where to go from here? And what does a world without live events mean for event profs? Many are choosing to turn to virtual events as a way to keep things moving. But there are many other things worth discussing regarding the reality we’re living right now.
This is why the Brew Crew prepared this episode. Nick Borelli and Thuy Diep got toget...
2020-03-2451 minEvent BrewPricing Transparency & Its Importance In The Events IndustryPricing transparency is one of those hot topics in the events industry. And while everyone knows its importance, not everyone is willing to talk about it. Or to acknowledge that there are plenty of underlying issues related to it. So what better place to start the conversation than Event Brew, the most unapologetic podcast in the industry? Because if there’s one thing we enjoy doing here is not only to drink the tea but spill it too – whether it is wages or controversial speakers.
So this week, we welcome three members of the Brew Crew. As per usua...
2020-03-1249 minEvent BrewTSE And Catersource: What To Know Before You GoIf you’re packing for Vegas on your way to TSE and Catersource, this is the episode for you! So, you know that here in Event Brew we like to tackle the most sensitive topics. But we also love to give you the best tips for professionals in the industry. And, of course, the scoop on the hottest topics going around. And since TSE and Catersource are only a few days away, we thought it was a good idea to fill you in. Essentially, everything you need to know before attending!
Our lovely Brew Crew is here in...
2020-03-0540 minEvent BrewDesigning Events With Empathy: How & WhyWhy is it important to design events with empathy? Actually, let's not start there. Why is empathy important in general? And why should we, as event profs, pay any mind to it? Well, simply put, because we're humans. Because we're putting together experiences for people, and we want them to have an amazing experience. And this seems like something automatic, something we don't have to think about because we just make it happen by default. Right? Unfortunately, not quite.
So we decided to open up the conversation surrounding empathy, and designing events with empathy. The Event Brew...
2020-02-2838 minEvent BrewWages In The Events Industry: Breaking The TabooIt’s the conversation you always wanted but never had – wages in the events industry! Because we all know that in this industry, this topic is very taboo. And what do we do better than anyone else here in Event Brew? We talk about the sensitive topics that everyone is too afraid to tackle. So, just in case our episode about controversial speakers wasn’t enough, we’re going after the money. And we’re going to ask some very opportune questions that you’ve been super curious to discuss.
Our lovely Brew Crew is in full force. Thuy Di...
2020-02-2041 minEvent BrewRelationships In The Events Industry: Why Are They So Hard?With Valentine’s Day just around the corner, it seems fitting that we tackle relationships in the events industry. And more specifically, why they are so hard. Because this is a struggle that many event profs face. What makes us so hard to date? And why is getting married and settling down such a challenge? This was the premise for this week’s episode of Event Brew.
So, our lovely hosts are more than ready to get the conversation going. Will Curran, Thuy Diep, Dustin Westling, and Nick Borelli all have something to share. And it gets even...
2020-02-1339 minEvent BrewThe Coronavirus Impact On The Events IndustryToday’s episode of Event Brew will tackle the coronavirus impact on the events industry. As we’re all aware, the outbreak has been making headlines for a while now. And it seems only pertinent that we zoom into how this potentially affects our industry. Because as event profs, there are a million things we need to mindful of. This includes, of course, health-related issues, what our role demands in such situations, and what responsibilities we must keep in mind.
So this week, Will Curran and Nick Borelli take the stage to discuss the coronavirus impact on the e...
2020-02-0634 minEvent BrewControversial Speakers At Events: The BreakdownThe tea is hotter than ever today and all thanks to the topic of controversial speakers! So, you already know that the Event Brew dares to tackle topics without a filter. And the conversations you hear on this podcast are as candid as they get within the events industry. This is why we decided to go ahead and touch upon the whole ordeal of controversial speakers at events. Who are they? And why are they labeled this way? What can they mean for your event?
All of this and more is what you can expect of today's...
2020-01-3043 min
Event BrewCES 2020: Westworld Activation & What We Can Learn As Event ProfsSo, did you have the chance to be present at CES 2020? You know, the aptly considered "a global stage for innovation"? Well, whether you attended or not, chances are, you probably read some articles. And many of the news pieces that came out in regards to CES 2020 surrounded the same topic. HBO and their hit show Westworld, a dystopian future where technology reigns supreme in unethical ways. And that's exactly the topic we're discussing on today's Event Brew.
Today we're joined by our amazing hosts Will Curran and Nick Borelli. Because after news broke about the W...
2020-01-1652 minEvent BrewAttendee Gifts: When Chachkies & Free Swag Become Too MuchEverybody gather around for some brewing about attendee gifts! So, let's be real. If you were to count the number of chachkies you've received over the years as an attendee, how many would that be? And if you confronted that number with the number of gifts you've actually kept, how big of a difference would it be? Well, we're guessing quite a bit. Because truth is, it gets to a saturation point for attendees when they're drowning in pens, notebooks, and other chachkies.
But surely there must be an upside to this? Attendee gifts aren't all that...
2019-12-191h 13Event BrewThe Future of Events: Event Team Members Of The Next DecadeThere's no time like the present to reflect on the future of events. Was that too meta? Because what we really mean is - what will define the event team members of the next decade? With yet another decade coming to an end soon, the team behind Event Brew decided to put their heads together. And, of course, have a conversation about what they think will change in our industry when it comes to teams. How have things changed thus far? And how will they progress in the next decade?
These are only two of the questions...
2019-12-121h 18Event BrewThe BizBash Connect Acquisition: Two Events Industry Titans Become OneIf you've been on top of the news, then you already know about the Bizbash Connect acquisition. That's right - Tarsus Connect, the business travel, and meetings event company acquired BizBash, the US-based event media company. And as you might guess, that's exactly what we'll be covering on this week's Event Brew. Because we simply love to jump on the most exciting and relevant news inside the events industry to give you the scoop!
So, this time around, our amazing hosts Nick Borelli and Will Curran are here to give you the details. What propelled the BizBash...
2019-12-0543 min
#EventIconsThe Official IMEX America 2019 Roundup – #EventIcons 182First things first, we’re proud to introduce this week’s episode of #EventIcons. From familiar faces to brand new guests, this IMEX America 2019 roundup is filled with some of the hottest topics that made their way through the show floor. Join us for a few snippets of the iconic event that was IMEX America. Introducing Desi Whitney, KiKi L’Italien, John Ehlenfeldt, and Amine Ouadahi. Plus, all the wonderful hosts of our shows that you’ve grown to know and love – Will Curran, Lindsay Martin-Bilbrey, Brandt Krueger, Alex Plaxen, Nick Borelli, Dustin Westling, and Thuy Diep. Press play, this is go...
2019-09-2153 min
Inside Events by SwapcardInside Events Podcast Launch, Hosted by Megan Powers; Episode #1 - Nick Borelli & Julius SolarisThis podcast is dedicated to the event industry, with the aim to save meeting and event professionals time learning about the latest news and key personalities in the industry. In our first half our host Megan Powers, from Powers of Marketing, discussed the news with Nick Borelli from Borelli Strategies. Borelli gave his opinions on the latest developments in the event industry. In our second half, we brought in a star guest Julius Solaris from Event Manager Blog. He joined the co-hosts in talking about ongoing projects and the prospects of the industry.
2019-07-151h 11
EXPOsed Conferences™ PodcastEpisode 08. Event Marketing & DesignOn Today’s Episode of EXPOsed Conferences™ Podcast I’m talking with Nick Borelli President and Strategist of Borelli Strategies which focuses on consulting, coaching and management of digital marketing for events. Nick has over 20 years of experience in the event industry and has spent his career developing marketing and sales strategies for companies of different scales, missions, and markets. Nick has been named Top Event Management Influencer and also industry Changemaker by MeetingsNet in 2018 for his work in digital communication advocacy within the meetings and events industries to name just a few of his accolade...
2019-06-1143 min#EventIconsBehavioral Science In Event Design - #EventIcons Episode 165We’re about to get down to the nitty and gritty of behavioral science in event design! This topic will probably send every event professional into overdrive. At the end of the day, events are all about people. Events are about changing behaviors. And behavioral science teaches us about people, what they want, want excites them, and why. As such, knowing these things can be a true game-changer when it comes to event design.
And to help us dive deep into behavioral science in event design, today we welcome Nick Borelli. Nick is the founder of Borelli Str...
2019-05-211h 00
#EventIconsTop Event Tech Trends in 2019 – Episode 143Today’s episodes is one of our favorites of the year. We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.
Our iconic panel Corbin Ball of Corbin Ball & Associates, James Spellos of Meeting U, and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends. They w...
2019-01-021h 09#EventIconsLive From IMEX 2018 – Episode 135In this special episode of #EventIcons, we are coming to you live from IMEX 2018. PACKED with 23 #EventIcons (yes, you read that right 23 industry heavyweights!). If you aren’t familiar with IMEX it is THE place to connect as an event prof. IMEX has 3200 plus destinations, venues and suppliers from 130-plus countries under ONE roof in Las Vegas literally everything you can imagine in one place. On top of connecting, there are so many educational programs, workshops, and amazing keynotes. This is the place to be!
In today’s show our iconic and gigantic panel will weigh in on hot t...
2018-10-302h 31
Entertainment Marketing - Event Marketing and Digital Marketing by Laurent Lootens - Lapin QuotidienINTERVIEW with Nick Borelli about Event Marketing - Entrepreneurship - Passion & Influencer MarketingIn this episode I have a talk with an amazing influencer in event marketing : Nick Borelli. Coming from Cleveland Ohio, he works all over the world as a event consultant and as a public speaker. He is also an great content creator around social media marketing and the event industry. What you will learn in this episode : - how to get started in the event industry - the role of influencer marketing and community management - how to measure ROI on events - how and why to st...
2018-09-281h 09#EventIconsSh*t Event Planners Say, Part III – Episode 125It’s back! Sh*t event planners say part three is in full force! This is a very special episode of #EventIcons. Our hosts – Will, Brandt, and Audrey – will be joined by Aaron Kaufman, the President of Fifth Element Group. They will be discussing as you probably guessed all the sh*t event planners say. The iconic panel will cover everything from corporate events, ageism and booking talent! Join us for this entertaining and somewhat controversial episode!
We want to help keep you up-to-date with the latest and greatest! Below, in our Epic Resources section, we link the aweso...
2018-08-211h 04
Making a MarketerSeason One Reunion Show, Part 2 (Marketing Events) - (Season Two Kick-Off)This second part of our season two kick-off is a REUNION full of rockstar event professionals! A whirlwind of super smart people giving us nuggets of information, and a reason to listen back (or listen) to their past episodes. It’s the perfect way to start a new season after a summer break. Much has changed since we spoke last, and we get some new perspectives from each of them.
Here’s how the groups rolled out on this one...
GROUP 1
These three are cutting-edge #eventtech pros
Ep. 7 - Marketing a Star...
2018-08-2054 min#EventIconsInfluencer Marketing – Episode 112Influencer marketing can be a powerful way to attract more attention to your events. Many brands and events use influencer marketing that are looking to become more well known or position themselves with a certain audience. Using influencers is a really unique way to do this. Influencers have a strong understanding of their audience. They can help brands and events alike launch their businesses to new heights.
In today’s episode of #EventIcons our iconic panel Nick Borelli of Borelli Strategies, Melissa Brandle of August United, and Rachel Stephan of snöball event influencer marketing join us for...
2018-05-151h 04
Event Industry News PodcastNick Borelli joins first EIN Facebook Live Podcast - Facebook update & what it means for #EventProfsThe first Event Industry News podcast to be broadcast via Facebook Live saw event sales and marketing expert Nick Borelli join host James Dickson.
Nick linked up with the podcast from his base in Ohio, USA, to discuss the recent changes to Facebook’s newsfeed.
Facebook has described the changes as a move designed to show users fewer ads and sponsored content but more posts from friends, pages and groups that they follow.
Nick discussed how these changes will impact event professionals, and what type of content they should be creating to generate organ...
2018-03-2831 min#EventIcons2018 Event Industry Trends – #EventIcons Episode 92This week, we are are discussing everything you need to know about 2018 Event Industry Trends. Our ICONIC guest panelist Corbin Ball (Corbin Ball Associates), James Spellos (Meeting U.) & Nick Borelli (Borelli Strategies) are here to talk all about the hottest 2018 event industry trends. They are also answering all of your questions and sharing tips on event technology, influencer marketing, the future of virtual and hybrid meetings and much more! There is a wealth of information! You can’t miss this. So, jump into the video below and watch! This is your one-stop for everything you need to know about ne...
2017-12-261h 01
Your I Do Crew: A Wedding Planning PodcastInterview with Nick Borelli05: We had the opportunity to interview Nick Borelli, a marketing strategist with over 20 years of experience in the live events industry. Nick travels across the globe speaking to event professionals about how to develop creating marketing initiatives for events and event services alike. Nick presents “Start, Stop, Stay- 3 Things Wedding Pros Need to Consider With Their Marketing”
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2017-11-091h 11