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Nicolas Bailliache
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The Live eCommerce Podcast
Video Commerce News! Last week of June!
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the video commerce worldCheckout our substack: https://estreamly.substack.com/Last show of the season! AI video and product product pageAI Avatar and the future of livestream & ecommerce engagementAbout eStreamly: More content, lower engagement, tighter budgets - Does it reasonate? eStreamly empowers you to build a scalable video commerce ecosystem—turning every video and livestream into a shoppable moment across every channel that ma...
2025-06-30
29 min
The Live eCommerce Podcast
The V Commerce Show: June 20th ! Liveshopping: Should you stream on platform or on your website?
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the video commerce worldCheckout our substack: https://estreamly.substack.com/About eStreamly: More content, lower engagement, tighter budgets - Does it reasonate? eStreamly empowers you to build a scalable video commerce ecosystem—turning every video and livestream into a shoppable moment across every channel that matters - web, ads, email, social, SMS and more. https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6...
2025-06-23
07 min
The Live eCommerce Podcast
What's the cost of TikTok Shop? Ebay live on tour, News from Reddit, Meta ads
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the video commerce worldWhat's the cost of TikTok Shop? Ebay Live is coming to your neighborhood.What the difference between Meta and TikTok ? The checkout - why this matterCheckout our substack: https://estreamly.substack.com/About eStreamly: More content, lower engagement, tighter budgets - Does it reasonate? eStreamly empowers you to build a scalable video commerce ecosystem—turning every video and livestream into a shoppable moment across every channel that matters - web, ads, email, social, SMS and more. ht...
2025-06-13
25 min
The Live eCommerce Podcast
Flipkart Bets on Creators While TikTok Will Make You Pay to Play | The V-Commerce Show
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the video commerce worldCheckout our substack: https://estreamly.substack.com/About eStreamly: More content, lower engagement, tighter budgets - Does it reasonate? eStreamly empowers you to build a scalable video commerce ecosystem—turning every video and livestream into a shoppable moment across every channel that matters - web, ads, email, social, SMS and more. https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sa...
2025-06-09
24 min
The Live eCommerce Podcast
Video AI, is TikTok Live killing product storytelling, PalmStreet fundraising
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the video commerce worldcheckout our substack: https://estreamly.substack.com/About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm...
2025-05-30
21 min
The Live eCommerce Podcast
TikTok Layoff, VEO3, Walmart delivery - the ecom news of the week in a world of video commerce
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceWith Lena Moriarty from eTail!Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience...
2025-05-24
28 min
The Live eCommerce Podcast
Is the future of Commerce gaming? Netflix going short & Brand loyalty in an area of fast consumption
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP15Is the future of Commerce gaming? Netflix started to support short form video on the app to promote content Brand loyalty in an area of fast consumptionwith special guest Nico FaraAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... . https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years...
2025-05-16
26 min
The Live eCommerce Podcast
WhatNot, TikTok live overtaking Twitch, New ecom playbook?
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP14About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... . https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN#curated #videocommerce news of...
2025-05-09
24 min
The Live eCommerce Podcast
Skip navigation Search Create Avatar image Google and Amazon Computer vision on video - Audience Attention & liveshopping
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP13Google add videos to shopping CarouselAmazon Prime Video makes its show shoppableAttention & liveshopping: passive vs active shopper behaviors and what it means to sales and viewing mediumAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... . https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within...
2025-05-02
23 min
The Live eCommerce Podcast
AI Collabs, Passive Video Shopping & Meta Moves
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP12ChatGpt and Shopify PartnershipQVC pushing toward CelebritiesIs liveshopping a passive shopping experience?Meta Edit new app With Lena Moriarty from etail! About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... . https://hubs.ly/Q02qJNmM0About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He...
2025-04-25
25 min
The Live eCommerce Podcast
Temu Cuts Spend, TikTok Collects Fans, and OpenAI Gets Social
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP12Temu and Shein dropping ads spentIs Open AI going social?Can Tiktok go after the collectible market? With special guest william from Stack Influence! About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable...
2025-04-18
31 min
The Live eCommerce Podcast
Brands, Tariffs, and Influencers: Navigating Ecommerce, Video and Challenges with Melissa Daniels
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP11Tariff & EcommerceOura tapping in New Audience on QVCThe difficult balance between brands and influencers expectationNinja Kitchen Video & influencer strategy decodedWith special guest Melissa Daniels from Modern Retail! About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate...
2025-04-11
23 min
The Live eCommerce Podcast
Tariff, QVC & TikTok Between 24/7 and the looming ban Deadline
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP10Tariff & RetailQVC restructuration & 24/7 live on TikTokTikTok ban - Saturday deadline - Who might be the new owner?About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce...
2025-04-04
24 min
The Live eCommerce Podcast
TikTok Shop US struggle? Viral products vs Brand, Shoptalk Debrief, Youtube View count changes
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP9TikTok Shop US struggle? Viral products vs Brand, Shoptalk Debrief, Youtube View count changesWith Special guest Maier Bianchi - BemeirAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory...
2025-03-28
31 min
The Live eCommerce Podcast
Lush No Social Media Policy, QVC New Chief Growth Officer, Macy Push to Media, TikTok & Search
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP8Lush no social media policy - How is it going?QVC new Chief Growth OfficerMacy pushing further toward mediaTikTok eating Google Search lunch? With Special guest Lucy from secondhand StylingAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15...
2025-03-21
24 min
The Live eCommerce Podcast
Curated Videocommerce News: CompletedWork, Australian Social Media ban, Tilt Live, Orme shoppable Dm
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP7Luxury Jewelery Completed Work is liveAustralian social media ban spare youtubeTilt: the man driven liveshopping auction platform looking to attract femaleOrme new shoppable video DM With Special guest Lucy from secondhand StylingAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting...
2025-03-14
24 min
The Live eCommerce Podcast
Curated video commerce - March 7th: liveshopping& Tradition with Shoppee, M&A - Retail Media...
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP6Shoppee when liveshopping embraces cultural traditionsLiveshopping M&A - LyveCom acquired by Market.liveAmazon play in Retail Media and PublisherAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory...
2025-03-09
22 min
The Live eCommerce Podcast
Video commerce news: Auto, QVC earnings, Social Wars, Bold Baking Network
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP5Auto sell going social commerceQVC earningsSocial Wars: insta after TikTok, Tiktok after youtube, LTK after Flip 😮Bold Baking Network - when a creator is going directly to TVAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, soc...
2025-02-28
25 min
The Live eCommerce Podcast
Video commerce news: TikTok Shop in Mexico. Frustrating ads:report- Will AI take over videocommerce?
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 3: EP4TikTok Shop in MexicoMarketing Report: Frustrating ads & moreWill AI take over videocommerce?About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion...
2025-02-14
21 min
The Live eCommerce Podcast
Curated Video Commerce News: Tariff, SoCom, End of Romance at UPS/Amazon - fight for #1 retailer
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the#videocommerce and#liveshopping landscape.#vcommerceReceive weekly live shopping industry updates and tips in our newsletter:https://try.estreamly.com/newsletterSeason 3: EP3Tariff SoCom: the first-ever Social Commerce gathering in the USUPS/Amazon are breaking upAmazon expected to pass Walmart in Yearly Revenue About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment...
2025-02-07
17 min
The Live eCommerce Podcast
Curated Video Commerce News: HSN, Chatbot & Hubspot, X&video, Youtube + Wix
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Season 3: EP3 HSN is closing operation in Florida SEO & Chatbot & Hubspot: How Hubspot was down from 10m to 2.5m organic visit in less than 3 months X & Bluesky on the path to shoppable video? Youtube & Wix teamed up to bring new video affiliate opportunity About eStreamly: eStreamly enables shoppable livestreams & videos across...
2025-01-31
24 min
The Live eCommerce Podcast
Vcommerce show - curated video commerce news - US election: What's next, freedom case, holiday $$..
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP13US election: What's next, freedom case, holiday spending and supply chain disruption Wellness categoryAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become...
2024-11-08
18 min
The Live eCommerce Podcast
Curated videocommerce news: NBC Beauty Box, Lego Live, AI Product video, Refunds Group & Fraud
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP13Holiday SeasonBattlbox: the power of videosWhatNot crossing $2b GMV!#1 liveshopping creator on TikTok About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become...
2024-11-01
25 min
The Live eCommerce Podcast
Curated videocommerce news: Holiday season, Battlbox video superpower, WhatNot at $2b, creator High
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP13Holiday SeasonBattlbox: the power of videosWhatNot crossing $2b GMV!#1 liveshopping creator on TikTok About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become...
2024-10-11
20 min
The Live eCommerce Podcast
Curated Videocommerce news of the week: TikTok ads search, fanatics live, Ai +privacy =(
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP12TikTok getting into ads searchRayBan, Ai and privacy concernsVideo ads - new study from emarketerFanatics live acquiring video commerce EU marketplaceAbout eStreamly: eStreamly enables shoppable livestreams & videos across...
2024-10-04
24 min
The Live eCommerce Podcast
Curated Videocommerce news of the week: Consumer confidence, mercado libre, Zara live...
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP11Consumer confidenceMercado LibreGrocery & Video commerceZara livestreamAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with...
2024-09-27
24 min
The Live eCommerce Podcast
Curated Videocommerce news: AI Eroding Trust, MrBeast Blueprint, YT Txt to video, Tupperware
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP10AI Trust - The deep doubt eraMr Beast video BlueprintYoutube short text to video releaseWhat's going on at TupperwareAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including...
2024-09-20
26 min
The Live eCommerce Podcast
Mastering Affiliate Marketing for E-commerce: Insights from Brenda Daniel
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn this episode of the Live E-commerce Podcast, host Nicolas interviews Brenda Daniel, an expert in affiliate marketing and influencer partnerships. Brenda shares her experiences working with brands like Caraway and Karma Unlocked, offering valuable insights on building successful affiliate programs, nurturing creator relationships, and adapting to the evolving landscape of influencer marketing. Learn about effective strategies for attracting and retaining creators, the benefits of gifting versus paid collaborations, and how to leverage platforms like TikTok Shop and...
2024-09-17
35 min
The Live eCommerce Podcast
S2EP8 - Video commerce news: NFP, Tiktok Overforecasted growth, Ebay & Fashion Week..
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP8Non Farm PayrollTikTok Shop OverforecastEbay & the Fashion weekReviews & EcomAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast...
2024-09-06
25 min
The Live eCommerce Podcast
S2EP7 - Video commerce news : NBC going Live, Temu VS Ebay, YT 30 Billions shopping related views
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP7NBC Universal going live on TalkShop LiveTemu overtook Ebay as #2 most visited ecommerce platform worldwideYoutube 30b Shopping related views!About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social...
2024-08-23
22 min
The Live eCommerce Podcast
S2EP6 - Video commerce news : Spending, White House Creator Summit, CPG M&A, Hot take on AI & retail
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP6Consumer Spending Data White House Creator SummitMars & Kellanova M&A and what it could mean for video commerceEtail boston: Hot takeaway on AI & retailAbout eStreamly: eStreamly enables shoppable livestreams...
2024-08-16
26 min
The Live eCommerce Podcast
The Vcommerce Show: Curated Video Commerce News of the week: Consumer spending, TikTok Shop & Amazon, Ads on stream...
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP5Consumer Spending Amazon & TikTok Shop partnershipDrugStore closureAds on LivestreamAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce...
2024-08-09
25 min
The Live eCommerce Podcast
The Retail Revolution: Insights into AI, Social Commerce, and Personalized Ads with Morgan Chemij
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn this episode of the Live E-commerce Podcast, host Nicolas interviews Morgan Chemij, who oversees global marketplace strategy at HP. They explore several key topics shaping the future of retail and e-commerce:The evolution of retail media and its impact on brand marketingThe convergence of social commerce and e-commerce, especially in Asian marketsThe rapid adoption of AI in retail and its applications throughout the customer journeyThe potential for personalized advertising in connected TVThe profitability...
2024-08-06
34 min
The Live eCommerce Podcast
Curated Video Commerce News of the week: Retail Trend & Walmart, GenZ Underconsumption, Ads Cost up
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: EP4Adaptive Retail Report from WalmartGenZ Underconsumption trendAds are down but price are upDeals for you & TikTok Shop Deal eventAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including...
2024-08-02
25 min
The Live eCommerce Podcast
From Swipes to Sales: How Flipkart's Video Commerce Is Rewriting the E-commerce Playbook
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn this episode of the Live E-commerce Podcast, host Nicolas Bailliache and guest co-host Matt Hodlofski sit down with Neha Agrahari, Senior Director of Video Commerce at Flipkart. Neha provides fascinating insights into Flipkart's innovative approach to video commerce in India, discussing the company's mobile-first strategy, the launch of initiatives like Vibes and Live Shop Plus, and the unique challenges and opportunities in the Indian e-commerce market.Key topics include:Flipkart's journey from books to...
2024-07-23
42 min
The Live eCommerce Podcast
The Vcommerce Show Curated Video Commerce News of the week: Prime day, Meta & Rayban glass, Return
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterSeason 2: Ep2Happy International bluescreen day!Prime day ResultsRay-Ban Meta Glasses & LivestreamReturn Report - $743b returned in 2023 :( About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website...
2024-07-19
23 min
The Live eCommerce Podcast
The Vcommerce Show Curated Video Commerce News of the week: HSNfluencer, Video Review, Prime day...
Season 2 : Welcome back everyone!VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn today's discussion:HSNfluencer Video Testimonial in StreamInflation & Interest ratePrime dayAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website...
2024-07-12
22 min
The Live eCommerce Podcast
From Red Carpets to LiveShopping: Lucy Norris's Journey in Video Commerce
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterIn this episode of the Live E-commerce Podcast, host Nicolas Bailliache interviews Lucy Norris, a seasoned professional who has transitioned from TV presenting to becoming a live shopping expert. Lucy shares her fascinating journey from New York's entertainment scene to pioneering secondhand fashion live streams in the UK.Listeners will gain valuable insights into:The evolution of video commerce from traditional TV to modern live shoppingHow to create engaging live shopping experiencesTips...
2024-07-09
25 min
The Live eCommerce Podcast
The Vcommerce Show #29: Curated video commerce news: Covid impact on Ecom data, TikTok new AI
#Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 29The impact of Covid on Ecom dataTikTok new AI Companion productAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS...
2024-05-24
22 min
The Live eCommerce Podcast
The Vcommerce show 28 Curated Videocommerce News: Pet shopping network, BigCommerce, Dappz Sport
#Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 28Pet shopping networkBigCommerce for saleDappz Sport & CollectibleQuick commerceAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media...
2024-05-17
27 min
The Live eCommerce Podcast
The Vcommerce show 27 - Curated Videocommerce News - Livestream can lead you to Jail, TikTok, QVC new show
#Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 27Cheating on view count can lead to jailYoutube new AI fast forwardNFL & Christmas StreamingNew QVC Show with Busy PhilippsAbout eStreamly: eStreamly...
2024-05-11
22 min
The Live eCommerce Podcast
Cracking the Social Shopping Code with Neil Twa: Amazon, TikTok & Building to Sell
"The Live Ecommerce Podcast" is a show that explores the latest trends and strategies in social commerce and ecommerce. In this episode, host Nicolas interviews Neil Twa, the founder of Voltage Digital Marketing, an agency that helps brands succeed on Amazon and other platforms. Neil shares insights into Amazon's evolving social commerce strategy, including its partnerships with Meta, Snap, and Pinterest to drive sales via influencer content. He also discusses the rise of TikTok Shop and how brands can leverage short-form video to connect with customers. Additionally, Neil provides...
2024-05-07
35 min
The Live eCommerce Podcast
The Vcommerce Show 26 Curated Videocommerce news: Algo Update & IG, TikTokisation of every platform
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 26Instagram Algo updateTwitch & LTK video updateThe power of authenticity About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion...
2024-05-03
17 min
The Live eCommerce Podcast
The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..
#Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 25Matt & Nicolas' bid on TikTok5th Avenue MediaZipline 1millionth delivery2024 Wistia Video reportAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your...
2024-04-26
24 min
The Live eCommerce Podcast
The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ...
#Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 24TCL+ & AI RomCom videoAmazon liveshopping & FAST channelTikTok & virtual influencerAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails...
2024-04-19
25 min
The Live eCommerce Podcast
The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...
Curated #Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 23DHS import loophole Google VidsFanatics IRLAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a...
2024-04-12
18 min
The Live eCommerce Podcast
The Power of Hyva for Magento Stores & How it unleashes your Video Commerce Success
Discover how Hyva is revolutionizing the Magento ecommerce ecosystem by improving site speed and performance - critical factors for successful video commerce. Nicolas interviews Thien-Lan Weber from Hyva to learn how their lightweight front-end solution helps Magento merchants deliver blazing fast websites that maximize video content and rich media.Hear about real-world examples of brands leveraging video marketing to drive traffic, with Hyva ensuring their sites can handle the load without crashing. Get insights into optimizing your Magento store for an exceptional video shopping experience that boosts conversions.Thien-Lan...
2024-04-09
28 min
The Live eCommerce Podcast
The Vcommerce Show 22: Curated videocommerce news - Flip new founding round, Amazon & Retail Inno, Meta new Video player...
Curated #videocommerce news of the week #ecommerce #retailVCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 22Flip new founding roundAmazon, Retail & InnovationMeta New Video PlayerShopify 3rd party App - data breachAbout eStreamly: eStreamly enables shoppable livestreams & videos...
2024-04-05
24 min
The Live eCommerce Podcast
The Vcommerce Show 21: Curated videocommerce news: Unified retail, Beauty & TikTok, AI, $30b
Curated #videocommerce news of the week #ecommerce #retail VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://hubs.ly/Q02qJN4H0Ep 21Unified RetailBeauty & TikTok$30b Visa & Mastercard settlement AI & Video generated contentAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social...
2024-03-29
24 min
The Live eCommerce Podcast
The Vcommerce Show 20: Curated videocommerce news: Amazon, Mr Beast, Mattel is Media
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep 20Amazon New Shopping HolidayAmazon & Mr BeastMattel is a Media CompanyAbout eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion...
2024-03-22
22 min
The Live eCommerce Podcast
The Vcommerce Show 19: Curated videocommerce news - Video Marketing, DRTV, Livestream Real Estate..
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep19Olipop & Influencer MarketingHubspot State of Marketing: InsightsDTRV is not deadReal Estate & Livestream: How one town is China is growing in RE value while the rest is on recessionAbout eStreamly: eStreamly enables shoppable livestreams & videos across...
2024-03-15
24 min
The Live eCommerce Podcast
The Vcommerce Show 18 Curated videocommerce news of the week
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep18About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2024-03-08
26 min
The Live eCommerce Podcast
Social Commerce and Authentic Founders: Nona Lim
Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/Welcome to the Live E-Commerce Podcast, where we dive into the fascinating world of entrepreneurship and online retail. In this episode, host Nicolas sits down with Nona Lim, the visionary founder of the popular Asian food brand Nōna Lim.Nona shares her inspiring journey, from her roots in the vibrant street food culture of Singapore to becoming a pioneering force in the natural food industry in the United States. She takes us through the c...
2024-03-05
25 min
The Live eCommerce Podcast
The Vcommerce Show 17 Curated videocommerce news of the week
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep17About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2024-03-01
23 min
The Live eCommerce Podcast
The Vcommerce Show #16: Curated videocommerce news of the week
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep16About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2024-02-23
23 min
The Live eCommerce Podcast
Can liveshopping & Whats'app be your gateway to community commerce?
Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/Join host Nicolas Baillache as he interviews Cesar Martin, founder of Chatwith, a WhatsApp CRM company, about the opportunities and best practices for leveraging WhatsApp's 2 billion users for business.They discuss why WhatsApp is so popular internationally compared to the US, the viral network effects fueling its growth, and how its multimedia messaging capabilities create a rich environment for consumer engagement. Cesar explains the differences between WhatsApp's versions for consumers, businesses, and larger companies.
2024-02-20
27 min
The Live eCommerce Podcast
Social Commerce and Authentic founders: Marc Washington & Supergut
Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/In this episode of the live e-commerce podcast, host Nicolas Bailliache interviews Mark Washington, founder of SuperGut, a company that creates gut-healthy superfoods focused on appetite and cravings control.Mark shares his journey from health/wellness executive to entrepreneur, sparked by the tragic familial event due to complications from obesity and diabetes. This personal tragedy made Mark reflect on his purpose and inspired him to start SuperGut five years ago....
2024-02-13
27 min
The Live eCommerce Podcast
VCommerce show: Curated video commerce news of the week
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceReceive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep14About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2024-02-12
21 min
The Live eCommerce Podcast
Social Commerce and Authentic Founders: Eden Laurin & Nyssa Care
Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/In this episode of the live ecommerce podcast, host Nicolas Bailliache interviews Eden Laurin, co-founder and CEO of Nyssa Care, about her journey in founding a company aimed at providing innovative products for women during pivotal and often overlooked times in their lives.After having her own difficult postpartum experience with inadequate hospital provisions, Eden realized the lack of support, products, and education around women's post-delivery recovery. She teamed up with friends with backgrounds in...
2024-02-06
26 min
The Live eCommerce Podcast
The VCommerce Show - Curated Video Commerce News - Paypal & Biometrics, Media bloodbath...
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/Ep13About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2024-02-02
22 min
The Live eCommerce Podcast
What Brands Get Wrong About Video Commerce (And How To Get It Right)
In this episode of the Live Ecommerce Podcast, host Nicolas interviews Cynthia Nelson, a video commerce expert with over 30 years of experience in ecommerce and strategy consulting.Cynthia provides insights into the evolution of video commerce, explaining how current technologies have enabled the intimate selling experience once exclusive to traditional broadcast networks. She outlines the key components for brands to successfully adopt livestreaming, emphasizing the need for an internal champion, the right talent, strong data analytics, and wide content distribution.When advising brands, Cynthia starts with understanding their business...
2024-01-30
32 min
The Live eCommerce Podcast
The V Commerce Show 12 Top VideoCommerce news of the week Special NRF - GDP & Beauty+JCPenney's
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceEp12About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.comAbout Matt: He has over 25 years of vcommerce experience within product marketing and...
2024-01-26
25 min
The Live eCommerce Podcast
The V Commerce Show: Top VideoCommerce news of the week - Ecom Sales Report 2023, AI impact, Ulta..
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceEp11About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.comLear more Livestream trivia: https://get.estreamly.com/live-trivia/
2024-01-19
24 min
The Live eCommerce Podcast
VCommerce show #9 - Top Video commerce News of the week: Marketing & GenZ, TikTok Shop Take rate increase, Shoplifting
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerceEp09About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.comAbout Matt: He has over 25 years of vcommerce experience within product marketing and sa...
2024-01-05
22 min
The Live eCommerce Podcast
VCommerce show #8 - Streaming bundle - Roku & Walmart partnership - Product Reviews - Temu & SuperBowl
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Ep08About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com About Matt: He has over 25 years of vcommerce experience within product marketing and...
2023-12-08
21 min
The Live eCommerce Podcast
The V Commerce Show #7: Special Cyber Week Reporting with Melissa Dixon from BigCommerce
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Special Black Friday/ Cyber Monday: Let's review data with Melissa Dixon from BigCommerceEp07About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com
2023-12-01
24 min
The Live eCommerce Podcast
Bamblu: How Angela Hawkins Elevates Growth with Liveshopping and Community Empowerment
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterOn this week's Live E-Commerce Podcast, host Nicolas interviews Angela Hawkins, founder of Bamblu, an eco-friendly sleep company selling bamboo bedding and sleepwear. Angela shares how she started the business to help solve her husband's sleep issues, eventually realizing many people suffer from sleep deprivation. She discusses Bamblu's current customer journey, including weekly livestream shopping shows, email marketing, social media, and pop-up shops. Angela outlines how her liveshopping shows work, including the process...
2023-11-28
34 min
The Live eCommerce Podcast
VCommerce Show #6: Amazon big spent on Football, Shopify down, Affirm latest numbers & QVC BFCM
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Special Black Friday/ Cyber Monday: Amazon big spent on Football, Shopify down, Affirm latest numbers & QVC BFCM Ep06About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.
2023-11-24
21 min
The Live eCommerce Podcast
VCommerce show: Retail Sales Data, BYPL & QVC, TikTok Ban & indonesia, retail media growth
Every Friday, Matt Hodlofski & Nicolas Bailliache deep dive on the top news of the week. From the latest on retail sales data, TikTok's ban in Indonesia, Retail Media growth, Buy Now Pay Later latest QVC data... there was a lot to unpack!Week 5 !About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce....
2023-11-17
21 min
The Live eCommerce Podcast
From Tesla to Ecommerce: Driving innovation with Audrey Donaldson
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletterLet's talk true innovation! In this episode of the Live Ecommerce Podcast, host Nicolas Bailliache interviews Audrey Donaldson, a product designer passionate about innovation and technology. We have a fascinating conversation about how to approach innovation and identify new opportunities.Audrey shares her perspective as an "innovation specialist" - while she is platform and industry agnostic, she tries to understand the root of what people are trying to do. She discusses looking at...
2023-11-14
27 min
The Live eCommerce Podcast
The VCommerce Show #4 - logistics layoff, Live tipping, Amazon & Meta partnership
Every Friday, Matt Hodlofski & Nicolas Bailliache deep dive on the top news of the week. From the latest logistics layoffs, Live tipping crazy numbers, Amazon & Meta partnership, there was a lot to unpack!Week 4 !About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.About Matt: He has over 25 years of vcommerce experience...
2023-11-10
19 min
The Live eCommerce Podcast
The VCommerce Show: Barbie Movie Impact, Q5, Amazon Social Selling
Matt Hodlofski & Nicolas Baillaiche deep dive on the top 4 news of the week. From the impact of Barbie movie on sales, to Q5, Amazon Social Sharing...Week 3 !About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently...
2023-11-03
21 min
The Live eCommerce Podcast
The VCommerce Show : TikTok Going IRL, Supergreat shutting down, celebrity brands
Matt Hodlofski & Nicolas Baillaiche deep dive on the top 4 news of the week. From TitTok Going IRL, Supergreat shutting down, celebrity brands and so much more to unpack!Week 2 !About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.About Matt: He has over 25 years of vcommerce experience within product marketing and sales...
2023-10-27
21 min
Honest Ecommerce
Bonus Episode: Creating a Campaign vs Creating a Community with Nicolas Bailliache
Made in France, based in Atlanta Y'all! Nicolas is the co-founder of eStreamly, a live and video commerce SAAS platform empowering brands, retailers and creators to engage shoppers and sell seamlessly using the power of shoppable videos. Prior to eStreamly, Nicolas was a sales leader at Naturex, a company supporting CPGs & brands transitioning to Natural Foods. Citizen of the world, he had the opportunity to work and live across several continents. Passionate about Innovation & Commerce, he loves exploring, learning and having a positive impact on people's lives.In This Conversation We Discuss: [00:00] Int...
2023-06-15
25 min
Dealcasters
Nicolas Bailliache of eStreamly: Revolutionizing Live Shopping
On this episode of Dealcasters, Nicolas Bailliache talks about eStreamly, a live shopping platform, and its benefits in relation to content creators, entrepreneurs, and businesses. We discuss the three main buckets of live shopping, including social media, marketplace, and your own website, and how having a website can give you more control over your audience and destiny. We also talk about the importance of good technology and offering a seamless shopping experience. Our guest, Nico, co-founder eStreamly, shares his experience in developing a functioning prototype for live streaming and building upon it. We also touch on the need to...
2023-05-18
44 min
Curiously Guided Podcast
Ep.55 | Behind the Scenes of Building a SAAS Platform that Leverages Live Video for eCommerce Brands, with CEO and Cofounder of eStreamly, Nicolas Bailliache
Ah, we LOVED this episode with Nicolas! We were able to pull back the curtain and get an inside look at what it’s REALLY like building a SAAS company, what goes into it, and how Nicolas’s journey evolved through the process. Nicolas also shares a TON of knowledge about live video, how he sees it evolving, and why it’s so damn good at converting consumers for eCommerce brands. We dive into marketing tips, ways to get more website traffic, how to build an audience, and so. much. more. We hop...
2023-04-18
1h 16
The Live eCommerce Podcast
Aligning Goals And KPIs: Maximizing The Benefits Of Strategic Partnerships In eCommerce With Ashley Scorpio
Special guest Ashley Scorpio is a seasoned digital strategist with a proven track record of driving significant growth for agencies, startups, and brands alike. With over a decade of experience in traditional and digital marketing, she is a performance marketing expert with a technical specialty in social media advertising with a focus on new customer acquisition. Over the course of her career, she has managed millions of dollars in digital ad spends that helped launch and scale household digitally native eCommerce brands and publicly traded SaaS companies.This episode begins with an overview of...
2023-04-11
40 min
The Live eCommerce Podcast
The Power Of Personalization: Keys To Customer Satisfaction With Eric Melchor
Special guest Eric Melchor is Personalization Geek for OptiMonk. He has gone from 0-40,000 users in just a few years and have over 500 five-star ratings on Shopify. OptiMonk’s mission is to empower the average online business with Amazon-like personalization superpowers.This episode discusses the changing consumer preferences and the importance of personalization for businesses. Eric explains that consumers appreciate personalization because it makes their lives better and they engage more with brands that provide it. Nicolas and Eric discuss the power of personalization in conversation and how it can lead to better communication an...
2023-03-14
38 min
The Daily Creator
Revolutionizing e-commerce with shoppable videos: An interview with Nicolas Bailliache
Welcome to our latest video on innovating the way we shop online! In this episode, we are joined by Nicolas Bailliache, the co-founder of eStreamly, a revolutionary platform that is empowering brands, retailers, and creators to engage shoppers and sell seamlessly using the power of shoppable videos. Nicolas shared with us the inspiration behind eStreamly and his journey since he started as a sales leader in Naturex, a company leader in plant- based food. We also dive into the impact that this type of food is having on our planet. Join us as we explore th...
2022-12-30
50 min
The Live eCommerce Podcast
Is Now The Right Time To Make Live Shopping Videos?
Nicolas and Whitney discuss why now is the right time to start live shopping as a brand/creator. Live events can amplify your visibility, dominate the search channel for your niche, create more social proof, and help you remain competitive. So what’s stopping you? Tune in if you need some convincing as we share our top takeaways from a year of recording with podcast guests.In this episode, you’ll hear summaries of expert advice on topics like live streaming production, online sales techniques, content marketing, and email newsletters. Learn how to prioritize your...
2022-11-30
28 min
The Live eCommerce Podcast
Women In Tech With Smitha Kommareddi And Whitney Lauritsen
eStreamly is passionate about diversity, equity, and inclusion in technology, which includes leveling the playing field for all genders. That’s why today’s special 50th episode features the company’s female co-founder Smitha Kommareddi as well as this show’s co-host Whitney Lauritsen. Uncover ideas for shrinking the gender gap, overcoming bias, and clearing the path forward for more representation.Hear about Smitha’s background in technology and the challenges she faced being the only woman in the room. Learn how she became her own boss with a firm and how that lead to co-foun...
2022-10-25
37 min
The Live eCommerce Podcast
Ways To Promote And Sell Well On Social Media
Whitney and Nicolas discuss a popular article from eCommerce Nation and share their advice on maximizing TikTok, Instagram, Facebook, LinkedIn, Twitter, and new apps like BeReal.Learn how eCommerce buyers are influenced by social media and use it to discover what to buy. Discover ways to take full advantage of the most popular social networks. Gain an understanding of where your ideal audience is spending their time and what they like most on each platform. Find out how to reach your target market and get tips on gaining visibility through optimized content. Uncover the...
2022-08-31
52 min
The Live eCommerce Podcast
Becoming an eCommerce Early Adopter with Joshua Kreitzer
“Be where today's shopper is and tomorrow's shopper is going to be”Special guest Joshua Kreitzer is Founder & CEO of Channel Bakers, a global agency that serves as a "one-stop shop" for eCommerce, advertising, branded story telling and analytics. The team drives incremental growth for brands large and small on Amazon and other online retailers like Amazon, Walmart, Target and TescoJosh is a 20-year technology marketing veteran and among the pioneers transforming digital advertising. Since 2015, Josh has scaled Channel Bakers from startup to a fully independent global retail medi...
2022-08-23
38 min
The Live eCommerce Podcast
Reaching Your Ideal Client With India Brown
Nicolas speaks with special guest India Brown, who specializes in creating video marketing strategies that create connections on a deeper emotional level. She helps clients build trust and outshine competitors. Find out why you need to define your target audience before you start creating content. Learn how to identify your ideal client, figure out where they are on social media, and communicate what makes your brand different. Discover the three content pillars and how to structure your posts for success. Hear tips on repurposing your live streams to other platforms and how eStreamly can support w...
2022-07-19
23 min
The Live eCommerce Podcast
Maximizing Your Virtual Retail Sales with Olivia Steele
Take part in our special giveaway for the chance to win a professional microphone at https://forms.gle/gy5iCAPVvzhXUBfg7Did you know that by 2030, over % of luxury purchases are going to be online? And that when a product is over $100, customers will have at least one question prior to purchasing?In this episode, we welcome Olivia Steele, the president and CEO of Conversation Couture, which develops virtual retail sales training programs for luxury retail brands and sales specialists. Her company parallels the in-person luxury shopping experience and unlocks...
2022-06-15
46 min
The Live eCommerce Podcast
What Makes A Successful Livestream Shopping Campaign
Nicolas presents on how to optimize the live video shopping ecosystem. Learn about the 4 P’s and what common questions to think about when setting up a live commerce event. What problem does your product solve? Will you create FOMO through special offers during a virtual shopping experience? How will you develop a promotional plan before the shoppable live stream? Where will the live shopping take place and at what time? Who will host the live selling video and how will they help you reach your audience goal?Livestream shopping is a skill set an...
2022-06-08
40 min
The Live eCommerce Podcast
How To Thrive In The Creator Economy: What We Learned At CEX
Nicolas and Whitney share their takeaways from CEX, the Creator Economy Expo, that happened during early May 2022 in Phoenix, AZ. They discuss what they learned, from audience building strategies to revenue generation models, and what surprised them, like the attendee demographics. Find out what they discovered from the speakers like Wally Koval, Jordan Harbinger, Alisha Ether, Jerod Morris, and Jay Clouse. Hear their thoughts on the web3 track and Rally.io’s presence at the event, including the opportunities with social tokens and NFTs. Listen to Nicolas’ experience as a sp...
2022-05-18
55 min
The Live eCommerce Podcast
Engage Your Online Community with Carrie Melissa Jones
Carrie Melissa Jones is a community builder, strategist, and researcher with over 15 years of experience building online communities. She joins Whitney and Nicolas to discuss how to engage your audience.Discover how to avoid the transactional dynamic of communities and live streams. Learn tips on engaging your people even when you feel stretched thin. Start with your why, get clear about your purpose and find balance in your business. Get perspective on metrics like total members and engaged members. Hear about developing community structure that leads to psychological safety....
2022-05-11
44 min
The Live eCommerce Podcast
The Great Divide - Working With Creators vs. Livestream Hosts
A deep dive into how to make a live stream project a success when working with shopping event hosts. Understand the ways to demonstrate value and make it a win win. Learn how to avoid (or learn from) disconnects with communication between brands and influencers (and sometimes their managers/agents). Get a breakdown of responsibilities to help navigate different types of content campaigns.Plus, Nicolas and Whitney discuss their upcoming participation at CEX: https://cex.events/. MJ shares the upcoming Go Live and Sell series. And Nicolas gives a preview of the integration with...
2022-04-13
49 min
The Live eCommerce Podcast
When Influencer Marketing Goes Wrong...
Have you ever had an influencer ignore your email outreach? Or, have you started working with a creator and ran into challenges with their work? We've been there too. In this episode, MJ and Nicolas share some of the common issues they've faced working with livestream personalities. On the other side, Whitney talks about her experience as an influencer and the lessons she's learned through doing brand deals. These is a juicy episode so be sure to tune in to hear our insights and best practices before starting your next partnership.Ready to get...
2022-03-02
53 min
The Live eCommerce Podcast
The Rise of The Independent Creator
Nicolas, MJ and Whitney discuss a white paper from https://newcreatormanifesto.com/ about the creator economy. Learn how live video on a platform like eStreamly can give you more power, a deeper connection with your audience, and a stronger income stream. If you're a small brand or influencer who is tired of being on the hamster wheel of content creation, this episode is for you. If you consider yourself a creator, it's time to evaluate how you’re creating content to reduce stress and increase revenue.eStreamly empowers people to create revenue and be in...
2022-02-16
44 min
The Live eCommerce Podcast
Don't Waste Time! How To Schedule and Plan A Successful Livestream
Get out your notebook because there's a lot to learn in this episode! Whitney, Nicolas, and MJ discuss how to balance your schedule to make your live eCommerce shopping event a success (and not a time suck). We break down average time frames to set up your livestreams for success. Learn the easiest way to hire an influencer, how to select and setup your technology, connect your video to other social media platforms, and test everything out before going live. Get step-by-step tips for marketing and planning a live event through social media posts, e...
2022-01-19
1h 03
The Live eCommerce Podcast
Benefits of Including Livestream Events In Your 2022 Budget
Curious how to incorporate livestreaming in your 2022 budget and marketing plan? Nicolas and MJ share tips for brands and influencers. Learn the benefits of including live streaming for effectively promoting your brand and products. Discover how these video events can increase brand visibility, educate customers about your products, and contribute to market research. Understand the two ways of measuring a livestream ROI. Find out how to have an engaged community and a good conversion rate. Figure out how much money, time, and company resources it takes to run a successful a live eCommerce event.
2022-01-05
41 min
The Live eCommerce Podcast
Why Going Live Helps Black-Owned Businesses Thrive
Assunta Wilson joins Whitney, MJ, and Nicolas to discuss her eStreamly live streaming experience as a micro influencer and small business owner. She shares her best practices for prepping for, hosting, and promoting the streams. Find out why online shopping events benefit small, Black-Owned brands. Learn how to optimize your live content for higher engagement and sales. Plus, hear updates on eStreamly and what's on the horizon for the live eCommerce platform in 2022.Watch Assunta's live shopping videos and follow to for alerts on upcoming events here: https://www.estreamly.com/assunta
2021-12-29
46 min
The Live eCommerce Podcast
eCommerce Trends and Predictions for 2022
Whitney, Nicolas, and MJ share eCommerce trend data and their personal predictions for 2022.Resources referenced:Instagram’s report: https://about.instagram.com/blog/announcements/instagram-trends-2022Hubspot 2022 social media predictions: https://blog.hubspot.com/marketing/social-media-predictions-2017Hootsuite: https://blog.hootsuite.com/social-media-trends/Adweek eCommerce Insights: https://mcusercontent.com/5d71f8753fa72eab4b72788c2/files/8402f574-55e2-829c-9e29-1e5f1193b84b/Adweek_Commerce_Week_Insights_MM_V2.pdfReady to get started livestreaming? We have a free PDF checklist that you can download here: https://try.es...
2021-12-21
44 min
The Live eCommerce Podcast
Are You Afraid to Livestream? Here's What To Do
Whitney and Nicolas are joined by guests Jeff Tezak and Lucas Garcez to discuss how they built the confidence to broadcast live. They share best practices they've learned along the way about selling products in a shopping event. Nicolas gives an update on eStreamly's progress and upcoming features, and Whitney introduces the new Livestreaming Success ChecklistReady to get started livestreaming? We have a free PDF checklist that you can download here: https://try.estreamly.com/successchecklist/Get marketing best practices here: https://try.estreamly.com/marketingbestpractices/
2021-12-14
54 min
The Live eCommerce Podcast
Organizing A Live Shopping Festival - With Leslie Gottfried
Tech challenges can often work to your advance and it's important to be prepared to adapt on the fly, especially when it comes to live shopping events.Special guest Leslie Gottfried of Saltbox shares how the company helps entrepreneurs grow and scale their businesses from the ground up. They host an online webinar twice a month about marketing, how to raise capital, and showcasing the things they’re working on.MJ and Whitney offer tips on how to overcome obstacles that are out of your control when it comes to a live event. They note ho...
2021-12-08
48 min
The Live eCommerce Podcast
Tips to Improve The Live Shopping Experience
Ready to get started livestreaming? We have a free PDF checklist that you can download here: https://streamify.store/livestreaming-checklistWhitney, Nicolas, and MJ discuss the Black on Black Friday live shopping event that eStreamly did with influencer Assunta Wilson. They share what went well, what they learned, and what they plan to implement for future events.Check out the Black-on-Black Beauty Live Shopping Event recording here: https://estreamly.com/play?v=dE9KUOI3UCPReady to get started livestreaming? We have a free PDF checklist that yo...
2021-11-30
37 min
The Live eCommerce Podcast
Growing Your Audience Through Live Shopping Events
After an update from eSreamly about new developments and projects like the upcoming Black on Black event, we discuss how to grow a live streaming audience. Whitney, Nicolas and MJ remark on this Twitter thread about Chinese streamers: https://twitter.com/danqing_liu/status/1451238871098871812?s=1.We talk about how transparency is important and that live streaming forces you to be authentic. For marketing, repurposing live content into sharable moments is very effective. It takes time to build an audience. Lots of consistency and practice go into getting people to show up to a live ev...
2021-11-23
48 min