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Smart Tech SpendingTechnology Savings Most Businesses OverlookIn this episode of Smart Tech Spending, Nicole discusses how businesses can save money on hosted subscriptions and licenses. She explains that companies are paying for subscriptions they may no longer need, and highlights the cost-saving importance of regularly reviewing and auditing hosted subscription accounts and licenses.Key Takeaways:- How to save money on hosted subscriptions and software licenses to reduce technology costs- Recommendations for maintaining and reviewing subscription accounts to in your company to prevent wasted resourcesAs always - no tech talk!Contact Nicole2024-08-1305 minSmart Tech SpendingHow to Maintain Margins During a Software OutageIn this episode of Smart Tech Spending, I discuss the financial impact of losing access to essential software programs, following the global IT outage brought on by CrowdStrike. By answering a few key questions I share, businesses will be in a better position to maintain margins if they lose access. What you’ll learn in this episode:- How to measure the true cost of losing access to critical software programs for your company- How long your organization can be "down" and its true impact on the bottom line - Steps to m...2024-08-0609 minSmart Tech SpendingHow to Keep Business Up When the Internet’s Down with Adam LefskyIn this episode of Smart Tech Spending, I’m joined by Adam Lefsky of Jersey IT Group to discuss the importance of having a failover Internet connection for businesses that rely on the Internet for business operations. Adam explains what failover Internet is and why it’s important to budget for it, especially for companies that have moved to the cloud or are using hosted applications.Key Takeaways-The financial impact of Internet downtime on productivity and revenue-Budgeting for a failover Internet connection to ensure uninterrupted access to key applications and keeps busin...2024-04-1616 minSmart Tech Spending3 Costly Mistakes to Avoid When Pricing Out IT Services with Nicole LefskyIn this episode of Smart Tech Spending, I share 3 mistakes that businesses make when pricing out IT Services. I point out where companies can go wrong in their evaluation process which can cost them time and money.What you’ll learn in this episode:- Why bigger isn't better when it comes to the number of IT service proposals obtained - The best type of IT service agreement for small and mid-size businesses- What type of IT services deliver the best ROIContact Nicole: nicole@jerseyitgroup.com...2024-04-0910 minSmart Tech SpendingHow to Gain Control of Rising Tech Costs with Nicole LefskyIn this episode of Smart Tech Spending, I address the common question, “How can we lower our company's tech costs?” I uncover expenses that are often overlooked when budgeting for technology projects and provide my recommendations for developing a plan that will help you gain better control of your company’s TRUE technology costs. What you’ll learn in this episode:- The financial benefits of a technology plan and budget- The importance of October 14, 2025 and planning ahead- How to avoid workflow interruptions with computer upgrades- 7 Cost-saving steps when plan...2024-03-2607 minSmart Tech SpendingWhat's the Right Type of Cyber Insurance with Brett Balsley?In this episode of Smart Tech Spending, I am joined by Brett Balsley, president of BCA Insurance Group who sheds light on the differences between a standalone cyber insurance policy and a business owner’s insurance policy with a rider of cyber coverage. He explains the benefits of having the right coverage and where businesses can go wrong. What you’ll learn in this episode:- What size businesses should have cyber liability and data security insurance?- Common types of cybercrime affecting businesses- The impact of ransomware on cyber insurance claims...2024-03-1829 minSmart Tech SpendingProtecting Profits from Cyber Scams with Michelle SchaapIn this episode of Smart Tech Spending, I’m joined by attorney Michelle Schaap of CSG Law who shares examples of how businesses can ward off financial and reputational damage resulting from popular email scams and discusses the legal obligations businesses and contractors have regarding the protection of information and breach notification. What you’ll learn in this episode:- The real-life financial impact on two businesses after an employee fell for a common email scam- How company policies and staff training can help prevent miswiring of funds and financial loss for small...2024-03-1234 minSmart Tech SpendingHow to Drive Business from Your Company Website with Adam BinderIn this episode of Smart Tech Spending, we invited Adam Binder of Creative Click Media to discuss how companies should evaluate their existing websites and when it’s time to invest in a website revamp that will drive sales and improve customer experience. What you’ll learn in this episode:- Is social media a good alternative to having a website?- Results to expect from investing in SEO and website content v. social media- How to leverage a website to drive new business- Examples of must-have website conte...2024-02-2621 min
Smart Tech SpendingSmart Tech Spending with Nicole LefskyWelcome to the trailer episode of Smart Tech Spending!This introductory episode features an interview with host, and managed IT services consultant, Nicole Lefsky of Jersey IT Group on the focus of the show.Highlights of upcoming Smart Tech Spending episodes include:How to measure the ROI of technology tools and servicesHow to avoid the all too common unplanned expensesHow to uncover hidden technology costs that are often overlookedThanks so much for listening!If you enjoyed this episode, please take a moment to rate and review it on...2024-02-1508 min