Shows
FiredUp! - The Startup Marketing PodcastInteractive Content in the AI EraIs your content getting lost in the "sea of sameness" created by generative AI? Are your website visitors bouncing before you can capture their interest? As B2B buyers become more dependent on AI for their initial research, it's harder than ever to stand out and capture valuable first-party data. On this episode of FiredUp!, Morgan McLintic and Nicole Pytel discuss why interactive content can be the solution to these challenges, helping you boost engagement, collect rich data, and differentiate your brand. This week, episode 102 of the FiredUp! podcast is about interactive content in the AI era!
2025-08-2129 min
FiredUp! - The Startup Marketing PodcastHow to Raise the Profile of Your CEOExecutive visibility has become a key priority for startups, but with the rise of LinkedIn and the impact of AI, the rules have changed. In this episode of FiredUp!, Morgan McLintic, Chris Ulbrich, and Nicole Pytel discuss why executive visibility is having a moment, how to get your CEO's content to stand out, and the crucial commitments required for a successful campaign. This week, episode 101 of the FiredUp! podcast is about how to raise the profile of your CEO! Download the Multiplier Marketing Megapack today. Exclusive offer for all o...
2025-08-1432 min
FiredUp! - The Startup Marketing PodcastContent Marketing Audits with Nicole PytelThe difference between content creation and content marketing is the strategy behind the content. Anyone in your company can create content in their area of expertise but it is the intentionality behind the content that takes the consumer on a journey through your funnel, ultimately bringing them to the intended outcome. Today we are joined by Nicole Pytel, VP of Content Marketing at Firebrand as she gives us the insider perspective about common mistakes companies are making when it comes to their content marketing. This week, episode 17 of the FiredUp! podcast is about content marketing audits!
2024-01-0447 min