Shows
Mastervision® Podcast by Nina SeredaiFrom CEO to Entrepreneur. Insights from the Ex-CEO of Virgin Megastore & Net-a-PorterThe Middle East is booming, with new ventures opening every day. More and more people are considering changing their careers and leaving corporate jobs to embark on their journeys as entrepreneurs, hoping to gain more freedom. This is exactly what happened with my guest, Nisreen Shocair, former CEO Middle East of Net-a-Porter and Virgin Megastore. She left her stable and successful corporate career to become an entrepreneur, realising that it is not as easy as it seems and finding joy in supporting people through her businesses and public speaking. This episode is full of insights fo...
2024-06-2151 min
Commerce Talks with Alexander Graf#86 - Ecommerce in the elite fashion industry - Nisreen Shocair, YOOX NET A PORTER GROUP - with Co-Host Lina GallagherLuxury fashion brands have historically relied on relationships and in store experiences with their VIP customers to sustain and grow business. Now with the impact of COVID and the changing expectations of the next generation, luxury brands have had to adapt to evolve to stay ahead of the curve. We spoke with Nisreen Shocair from the YOOX NET A PORTER GROUP in the Middle East about how the brand and the region is embracing omnichannel ecommerce and the latest social media trends while still still offering one of a kind service by continuing to keep the customer relationship at the...
2022-10-0659 minCommerce Talks with Alexander Graf#86 - Ecommerce in the elite fashion industry - Nisreen Shocair, YOOX NET A PORTER GROUP - with Co-Host Lina GallagherLuxury fashion brands have historically relied on relationships and in store experiences with their VIP customers to sustain and grow business. Now with the impact of COVID and the changing expectations of the next generation, luxury brands have had to adapt to evolve to stay ahead of the curve. We spoke with Nisreen Shocair from the YOOX NET A PORTER GROUP in the Middle East about how the brand and the region is embracing omnichannel ecommerce and the latest social media trends while still still offering one of a kind service by continuing to keep the customer relationship at the...
2022-10-0659 min
Future of Retail by TikTok For BusinessFuture of Retail: Episode 2 with Nisreen ShocairHear more about the Future of Retail from Nisreen Shocair, CEO of YOOX NET-A-PORTER GROUP, Middle East. As a trailblazer herself, we have a lot of common ground with Nisreen - watch now to hear our in-depth conversation about the state of the industry and what the future holds.
2022-09-2933 min
When Women WinNisreen Shocair, Serial CEO: Leading Teams, Loyal Customers & IVFMy favorite quote of the episode is right at the end, so listen on for it... Here are two other quotes whose juxtaposition I loved: "That kind of loyalty, you get from managing with love" "Any decision that I make has never been at the cost of the P&L" You can find Nisreen on LinkedIn. PLEASE do reach out to her if you have any questions on IVF, adoption or surrogacy. The Marketing business I mentioned in Segment U is http://www.itaniandcompany.com/ ******************************************************* Want detailed show notes? A...
2020-03-1748 min
Virgin Disruptors PodcastUnconsumption with Nisreen Shocair (Virgin Megastore)One of the most celebrated entrepreneurs in the Arab world, Nisreen Shocair, has grown Virgin Megastore MENA to be one of the most well respected customer-centric brands in the region. In this podcast Nisreen explains how she needed to disrupt both the brand and her customers’ thinking to get there, which has included promoting unconsumption – the somewhat controversial move of telling customers to consume less. Hosted on Acast. See acast.com/privacy for more information.
2016-10-2617 minVirgin Disruptors PodcastUnconsumption with Nisreen Shocair (Virgin Megastore)One of the most celebrated entrepreneurs in the Arab world, Nisreen Shocair, has grown Virgin Megastore MENA to be one of the most well respected customer-centric brands in the region. In this podcast Nisreen explains how she needed to disrupt both the brand and her customers’ thinking to get there, which has included promoting unconsumption – the somewhat controversial move of telling customers to consume less. Hosted on Acast. See acast.com/privacy for more information.
2016-10-2617 min