Shows
Market Proof MarketingEp. 425 Haley Naebig on Builder Experience, Bad Customer Service, and What's In (and Out)Kevin Oakley welcomes Haley Naebig, Director of Sales at NoviHome, who shares her ins and outs for 2026.The 2026 Ins and Outs List (Home Builder Edition)Haley shares her take on what needs to stay and what needs to go in the housing industry this year.A Customer Experience Horror StoryWe get into Haley's real-life experience with the builder of her current home, and it's not pretty. From warranty issues to bizarre customer service interactions, she reveals what not to do if you want referrals an...
2026-02-1035 min
NOVI KNOWS Podcast#10 Ryan Delin | Ladera LivingIn this episode of the Novi Knows Podcast, we sit down with Ryan Dillon, President of Ladera Living, to explore the unique challenges and rewards of building for the 55+ active adult market. Ryan shares his personal journey through the homebuilding industry, the origins of Ladera Living, and how the company has embraced technology like NoviHome to enhance buyer experience and streamline operations. From family business dynamics to redefining communication and customer care, this candid conversation reveals how Ladera is creating meaningful communities and delivering on high expectations.
2025-06-1832 min
NOVI KNOWS Podcast#9 Amanda Sheehan-Tague | Bloomfield HomesIn this episode of the Novi Knows Podcast, we sit down with Amanda, Director of Sales at Bloomfield Homes, as she shares her inspiring journey from new home sales agent to leadership. Amanda reveals how she leveraged social media to boost visibility in the small town of Godley, TX, and how Novi's features like photo updates, document storage, and the new Listings tool helped her deliver a standout buyer experience. Whether you're a sales pro or a builder leader, Amanda's hands-on insights and genuine passion for the industry offer valuable takeaways on using technology to elevate engagement, trust, and...
2025-05-0831 min
Anewgo of New Home SalesDigital Solutions for Home Builders: How NoviHome is Transforming the Buying ExperienceSend us a textIn this episode of 'Anewgo of New Home Sales,' host Anya Chrisanthon sits down with Kody Smith, President and Co-founder of NoviHome. They discuss how NoviHome's digital platform is transforming the home buying journey from first contact to post-purchase. Kody shares insights on improving buyer registration, maintaining engagement throughout the building process, and reducing unscheduled site visits through better communication. Learn how technology is addressing longstanding pain points in the new home sales process and creating better experiences for both buyers and builders.
2025-03-1941 min
NOVI KNOWS Podcast#8 Sheena Mcternan Ramos | Abrazo HomesIn this episode of the Novi Knows Podcast, we sit down with Sheena Ramos from Abrazo Homes to discuss how their team leverages NoviHome to enhance the homebuyer experience. Sheena shares insights into Abrazo's journey from a small, locally-owned builder to a trusted name in New Mexico, emphasizing the importance of customer communication, marketing strategies, and operational efficiency. Discover how Abrazo Homes leverages the technology to streamline progress updates, improve warranty management, and create lasting connections with buyers—ultimately reducing unnecessary site visits and enhancing safety.
2025-03-1226 min
Online People Talking with Jen Barkan#32 - Celebrate National OSC Day!Jen Barkan and Jessie Suggs hosted an exciting LIVE episode this week celebrating National OSC Day today! This episode is jam-packed with special guests, stories, best-practices, words of wisdom -- a victory lap to celebrate all of the hard work OSCs have put into their roles the last year! 03:43 - Mike Lyon, "The OG"Mike enters the chat to share the history of OSC Day, and how this special celebration came to fruition.He celebrates all of the hard work that has been put into prospecting this year.They touch on a popular quo...
2025-02-0748 min
NOVI KNOWS Podcast#7 Alicia Wilson | Level HomesThe latest episode of the Novi Knows podcast brings a fresh perspective on how technology is revolutionizing the homebuilding and homebuying experience. Featuring Alicia Wilson from Level Homes in Louisiana and Liz Bowen from NoviHome, the discussion dives into the practical ways that Novi's innovative platform is transforming industry practices, streamlining communication, and enhancing buyer engagement.
2025-02-0521 min
NOVI KNOWS Podcast#6 Haley Naebig & Liz Bowen | 2024 Unwrapped: Trends, Triumphs, and Takeaways2024 Unwrapped: Trends, Triumphs, and Takeaways Kody, Haley and Liz look back on 2024 and what they are looking forward to in 2025.
2025-01-2030 min
NOVI KNOWS Podcast#5 Eric Wallace | Fulford HomesEric Wallace is the Director of Sales and Marketing at Fulford Homes based in Shiloh, IL. Eric discusses how the team at Fulford Homes has reduced unannounced site visits by +80% and the effect that their approach to NoviHome has had on their sales and production teams and on their buyers.
2024-12-0530 min
NOVI KNOWS Podcast#4 Jennifer Cooper | Focus360Kody and Jennifer discuss what NoviHome and @Focus360inc can do to attract buyer prospects and how both systems complement each other. Both companies provide tools that nurture the entire buying process. From design inspiration tools by Focus 360, to home construction progress tracking by Novi Home, both companies offer long-term value and go deep into buyer cycle engagement.
2024-11-2024 min
NOVI KNOWS Podcast#3 Rachel Starratt | Red Door HomesRachel Starratt is the Online Sales Manager & Marketing Manager for Red Door Homes of the Carolinas, which is based in Winterville, NC. Rachel and Kody dive into homeowner feedback, sharing insights from buyers who love the weekly updates they receive through the app.
2024-11-0621 min
NOVI KNOWS Podcast#2 Jason Kipker | French BrothersJason Kipker is the Chief Revenue Officer for French Brothers, based in Alamogordo, NM. Jason and Kody discuss how French Brothers uniquely leverages their NoviHome system for post-sale communication and to maintain a complete record of buyer communication.
2024-10-1630 min
NOVI KNOWS Podcast#1 Nicole Curtis | Hartford HomesNicole Curtis is the Director of Marketing for Hartford Homes and is based out of Timnath, CO. Nicole and Kody discuss how Hartford Homes utilizes the NoviHome Blast feature to deliver incentives and other push notifications to reengage interested buyers.
2024-09-3018 min
Market Proof Marketing: Home Builder Marketing InsightsGuest Episode: Creating Solutions For Builders and Buyers with Kody SmithLike and subscribe on your favorite platform!🎙In this episode, Kevin Oakley is joined by Kody Smith, President of NoviHome! Kody hops on the podcast to give an overview of NoviHome and the new tools and features they are rolling out. Novihome looks to connect the buyer and builder through apps that elevate the home buyer experience through seamless communication ensuring everyone is on the same page at all times. You can reach out to Kody here to learn more about NoviHome or check out their website here!
2024-05-1325 min
Home Building HeroPutting The Customer Experience First with Haley NaebigA great customer experience is a growing and important factor in a new home build.
You can build the best home but if the experience is not good it will lead to poor customer reviews, lack of referrals and dissatisfied clients.
NoviHome is changing that and we've brought in Haley Naebig to share how they are leveling up the customer experience for builders by providing an excellent communications tool.
Haley Naebig is an award-winning New Home Sales & Marketing Professional, known for her unwavering commitment to elevating the customer experience. With a passion for...
2024-05-0338 min
The Builder Marketing PodcastCustomizing the Home Buyer Experience - Haley NaebigThis week on The Home Builder Digital Marketing Podcast, Haley Naebig of NoviHome joins Greg and Kevin to discuss how home builders can enhance customer engagement and increase sales through customizing the home buyer experience. https://www.buildermarketingpodcast.com/episodes/198-customizing-the-home-buyer-experience-haley-naebig
2024-01-0324 min
Market Proof Marketing: Home Builder Marketing InsightsGuest Episode: Getting to Know Forward Commitments with Brock WorthenMarket Proof Marketing · Guest Ep: Getting to Know Forward Commitments with Brock Worthen🎙 In this episode, Kevin Oakley is joined by Brock Worthen the president of Intercap Lending Inc! Kevin has noticed confusion surrounding some builders offering forward commitments and lower interest rates and asked Brock to hop on the show to explain how they are doing it. Brock walks us through forward commitments, what they are, how they work and when you should consider one. Kevin and Brock discuss:The in’s and out’s of Forward Commitments.How some builders ar...
2023-12-0631 min
Homes for HOPE PodcastEpisode #11: Customer experience above all- Haley NaebigThis week on the Homes for HOPE Podcast, Haley Naebig joins Drake Holtry to discuss what it is she thinks the building industry needs to keep front of mind right now as well as who invested in her to help get her where she is today.
For more information on Homes for HOPE, visit homes4hope.org.
For more information on NoveHome, visit https://www.novihome.com/.
If you're in the building industry and would like to be on the Homes for HOPE podcast, email dholtry@homes4hope.org.
2023-07-0425 min
Market Proof Marketing: Home Builder Marketing InsightsEp 148: Buyer Experience Tools with Kody Smith
Market Proof Marketing · Ep 148: Buyer Experience Tools with Kody Smith
Kody Smith, President of NoviHome, joins us to discuss how to help keep the communication with buyers as transparent as possible. Plus, Kevin, Andrew, and Becca discuss Kevin’s recent attempt at making a homesite reservation on a home builder’s website and why the experience was less than perfect.
Story Time (2:10)
Becca shares her story of how she had been told that finding a daycare near her home would be easy and now they all have waitlists too.
Andrew’s local S...
2021-05-131h 06
The Builder Marketing PodcastEpisode #10: Creating and Leveraging App-Based Customer Experiences - Kody SmithKody Smith of NoviHome, joined Greg and Kevin to take a deep dive into opportunities that exist when home builders place importance on the digital experience. Learn why digital tools are the norm in other industries, yet, some builders have not embraced the digital efficiencies and what experience can be leveraged to sell more homes and satisfy customers. Show Notes
2020-05-2726 min
Market Proof Marketing: Home Builder Marketing InsightsEp 91: Registering Walk-In Traffic in the Year 2020 with Kody Smith
(Apologies in advance for fluctuations in Kevin’s audio – he switched mics mid-episode without realizing it!)
This week we chat with Kody Smith, President and Founding Partner of NoviHome, a suite of app-based technologies that enhance the home buying and building process from first point of contact all the way through contract. The NoviHome technology has been picking up steam with home builders, so Kevin takes this opportunity to ask all the preliminary questions you might want to know. Also, some perspective on historically low interest rates, and what marketers are saying about being prepared for C...
2020-03-131h 16