Shows
The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Consolidated Shipping 101 (Episode 017)Hey merchants! Hey shippers!
Welcome back! To week three of ONELIVE SHIPPING SCHOOL. Remember to think of these as 101 intro courses before we get started with more advanced topics like, how to optimize your pick pack, and more industry trends. So far we’ve covered domestic shipping basics, and international shipping basics which you can grab by subscribing to Your Trusted State of Commerce on YouTube and Following the Show on Spotify. Let’s jump right in.
Today’s episode is Consolidated Shipping 101. We’ll be covering the benefits of consolidated shipping, how to find a consol...2020-08-0603 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - International Shipping 101 (Episode 016)Hey merchants! Hey shippers!
Welcome back!.. To week two of ONELIVE SHIPPING SCHOOL. The quick rundown is we’ll be covering a variety of topics like Domestic Shipping last week and INTERNATIONAL SHIPPING this week. Think of them as 101 intro courses before we get started with more advanced topics like consolidating, how to optimize your pick pack, and more industry trends.
Today’s episode is International Shipping 101. We’ll go through an important list of facts that are key to your business decision making - similar to last week - but on the international front; such a...2020-07-3005 min
On The RiseEpisode #007 - Texas Music With Brendon Anthony (Texas Music Office)On this episode we sit down with Brendon Anthony with the Texas Music Office. Brendon is an integral part of the growing music business in the state of Texas! As Director of the Texas Music Office, Brendon Anthony sets the agenda for business development, helping music industry professionals navigate their entry into the Texas market, as well as moving their businesses to Texas (including corporations, start-ups, and everything in between). Appointed by Gov. Greg Abbott in 2015, Brendon provides the link between the Office of the Governor's Economic Development & Tourism Division executive staff, private sector music industry businesses, a...2020-07-3055 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Welcome to Shipping School Domestic Shipping 101 (Episode 015)Hey all you cool ecommers, I really excited for today’s episode as it’s the first part of what is going to be a brand new shipping series, ONELIVE SHIPPING SCHOOL. We’ll be covering a variety of topics, starting with the basics, like how to choose a carrier and service, all the way to how improve shipping efficiency from an operational standpoint, and the nuances of the key players in the industry.
Today’s episode is Domestic Shipping 101. We’ll go through the main domestic carriers, typical service options, how shipping rates are calculated, shipping materials...2020-07-2207 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - All About Merch By Amazon. Make Merch With Amazon Merch Products.(Episode 014)Hey all you cool ecommers, I hope you’re doing well. We’ve already discussed the value of using Print on Demand especially during this time of economic uncertaining, but this week we want to get more focused and tell you why you should be using the Print on Demand service, Merch by Amazon.
Last week we talked about why expanding into different marketplaces is important because it allows you to get more potential customers viewing your products, it allows you to pitch your product in a different way based on the channel you’re using...2020-07-2003 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - When And How To Take Advantage of New Marketplaces (Episode 013)Hey all you cool ecommers! I hope you’re doing well today. So here on the podcast, we talk a lot about Shopify-centric topics and it’s no secret that we love the Shopify platform, but it would be remiss if we didn’t tell you about other places you could and should be selling your products. So today we’re going to cover why you should be selling your product across multiple marketplaces and tell you how you can make it happen.
The ecommerce climate is incredibly competitive today, as customers know they have mul...2020-07-0605 min
Making It with Chris G.#107: Jeremy Skallar - co-Founder of The Heavy Group on Building a Successful Artist Management & Production Company with Mindfulness and EmpathyDuring a time with venues being shut down and tours being put on hold, this is a good time for us to look inward and turn up the volume on empathy. Jeremy Skaller is the co-founder of the Artist Management and music production company, The Heavy Group. His company works with artists such as Bazzi, Kiana Lede, Jay Sean, and many more. Jeremy has also written and produced music for artists such as Ariana Grande, Rihanna, Narmani, Khalid, and many more. In this conversation, we discuss Jeremy’s journey in the music business, artist management, what makes a g...2020-07-031h 09The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Amplify Your International Ecommerce Growth Strategy (Episode 012)Go to ONELIVE.COM/START to get started with global ecommerce technology today. Email podcast@onelive.com for more info. You’ve mastered the domestic market, you’re now noticing consistent traffic on your site from international IP addresses, and you’ve done the market research and know there’s demand for your product abroad. But expanding internationally is complex as you need to know how to market yourself to other countries, your shop needs to support international payments and languages, and most importantly, you need to plan how...2020-06-2906 min
Making It with Chris G.#106: Camille Barbone - A Polymath of the Music Business from Developing and Managing Madonna to Working with All Departments of Major LabelsIt’s tough for one to do a lot of things great at one time, but one can do a lot of great things over a career or lifetime. Camille Barbone is a true polymath of the music business. She got her start working at Columbia Records as the Manager of New Release Coordination, which gave her the opportunity to work with all 28 different departments of a major label. This lead her to open her own recording studio in New York City, where she discovered, developed, and managed superstar artist Madonna. In this conversation, we talk about Cam...2020-06-251h 11The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Be a Bold Ecommerce Company With Bold Commerce (Episode 011)Go to ONELIVE.COM/START to get started with global ecommerce technology today.
Email podcast@onelive.com for more info.
Hey all you cool ecommers! I’m so glad you’re here today, because I’m going to be talking to you about some things you can do right now to increase your average order values, gain repeat customers, and the best tools to make it all happen.
For ecommerce businesses, getting in front of big audiences and gaining new customers is always front of mind, but are spending so much time t...2020-06-2205 min
Making It with Chris G.#105: Dr. Shanta Barton-Stubbs - Founder and Executive Director of New Image Youth Center a Real Life Superhero Creating Meaningful Change in Her CommunityDiscrimination and racial injustice is still a real problem in the music industry in 2020. Dr. Shanta Barton-Stubbs is the Founder and Executive Director of New Image Youth Center in the Parramore community of Orlando, FL. Formerly named one of the Top 25 most dangerous neighborhoods in the United States, Shanta and her team have inspired change and hope in a community that once many have given up on. In this conversation, we talk about Shanta’s story, the impact she’s had with New Image Youth Center, her educational background as a Licensed Mental Health Therapist, the impact on CO...2020-06-181h 22The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - You Can Run Affiliate Marketing on Shopify (Episode 010)Go to ONELIVE.COM/START to get started with global ecommerce technology today.
Email podcast@onelive.com for more info.
Hey all you cool ecommers! Thanks so much for tuning in today. Last week, we had the great opportunity to speak with the founder of Gatsby, an app for finding influencers in your existing customer base, but finding influencers is just a small piece of the puzzle, when it comes to affiliate marketing. So today, we’re going to back up and do a deep dive into Affiliate Marketing, where we’ll discuss what...2020-06-1705 min
Making It with Chris G.#104: Kohrey - Building Artist Brands through Creating Views, Streams, and REAL Followers with Digital and Influencer Music MarketingKohrey is a digital marketing strategist and expert and one of the co-founders of Brandman Network and Contrabrand Agency. His agency is focused on building artist brands with real followers with real video views, Spotify streams, and engagement across social platforms. Based in Atlanta, GA, Kohrey and his partners have been able to generate thousands to hundreds of thousands of views and streams with real people on platforms such as YouTube, SoundCloud, Facebook, Instagram, Spotify, and TikTok. In this conversation, we discuss digital marketing, influencer marketing, promoting concerts, and how DIY artists can build powerful music brands. ...2020-06-111h 26The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Your New Customer Might Be An Instagram Influencer (Episode 009)Go to ONELIVE.COM/START to get started with global ecommerce technology today. Email podcast@onelive.com for more info. How does Gatsby work? Gatsby is an app that connects you to connect with your customers’ Instagram profile data, so you can identify the influencers and micro-influencers in your customer base. Gatsby provides a field for your customers to add their Instagram handle, which can be added to your Klaviyo pop-up, checkout page, or many other places in your Shopify store. Influencers are incredibly valuable for increasing your brand awareness, but micro-influencers can be...2020-06-0914 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Why You Need a Facebook Shop Today (Episode 008)I am so glad you’re here this week, because there are some new developments in the ecomm space that we’re chomping at the bit to talk to you about. So let’s imagine for a minute, what could be if one of the best ecommerce platforms partnered up with the most useful social platform for businesses… well, you’d have the incredible toolset of an online business, and the access to millions of potential new customers. This week, we’re talking about the newly announced Facebook Shops and their integration with Shopify. That’s right, you’ve probabl...2020-06-0203 min
Making It with Chris G.#103: Kendall Corso - Co-Founder and COO of Backline, A Holistic Approach to Mental Health for Touring and Festival PersonnelKendall Corso is the Co-Founder and COO of Backline. A company focused on the mental health of the people working behind the scenes of tours and festivals. Backline offers many services from referrals for counseling, courses in meditation, yoga, nutrition, support groups, and much more. Kendall got her start in the music industry in the touring and festival world and has first hand witnessed the struggle with mental health and issues such as depression, addiction, anxiety, suicide, and more. In this conversation, we talk about signs for mental health issues, getting help, how to have open talks w...2020-05-281h 07The ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Why You Need to Download TikTok and Advertise on TikTok (Episode 007)Go to ONELIVE.COM/START to get started with global ecommerce technology today. Email podcast@onelive.com for more info. Most of us understand the importance of Facebook and Instagram, but TikTok is newer to the scene and we want to give you all the inside information you need to see the true potential of this incredible platform. TikTok is a video sharing application that allows creators to post videos that are anywhere from 15-60 seconds. The videos are short, so the goal is to post fun, creative, and interesting content. ...2020-05-2704 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - The Best Four Tips for Working From Home (Episode 006)Tips on Working From Home In light of the current pandemic we know that a lot of you are newly working from home, which can definitely take some adjusting. But here at OneLive, we were an early adopter of the work-from-home model, and since we’ve been at this for a while, we thought it would be a good time to get our team to share their best tips and tricks from working from home. Maintain your old schedule Try to maintain your old schedule, as best as possible. You’ve been...2020-05-2203 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Eliminate Redundant Tasks with The Power of Flow (Episode 005)Hey all you cool ecommers, thanks for tuning in this week as we discuss the incredible potential of Shopify Flow. If you’re on Shopify Plus, but aren’t taking advantage of Shopify Flow, you’re missing out on what is perhaps the single most valuable tool of the platform. What is Shopify Flow? Shopify Flow is an automation app that allows you to streamline countless backend processes of your store that would normally have to be done manually. With just a couple of clicks, you can get this app to automa...2020-05-2204 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Showing Up Is Great, But Being Seen Is What Counts (Episode 004)We know that you’ve focused on building and growing your Shopify store, butif you’re not currently using Google Shopping, you’re one step behind your competitors. So let’s start out by looking at what google shopping is and why you should use it. Google Shopping creates the results that populate at the top of the google page when someone searches for a product. The item is displayed with a photo, a price, and a description. Humans are visual creatures, so even though you may have great SEO built your site and it may popu...2020-05-2202 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - Why You Want To Use Print-On-Demand Right Now (Episode 003)With the craziness that is the economy right now, it’s no surprise that businesses are looking for new ways to make more sales, decrease costs, and delight both existing and new customers. POD is a great solution for achieving just that. So, what is Print on Demand? Print on demand is a service that allows you to create custom products, as your customers order them. So, instead of ordering inventory from your manufacturer and sitting on the product until it sells, you’re simply uploading a product design to your store, and once an order is placed, the...2020-05-2203 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - How to Keep Your Products Moving During a Global Pandemic (Episode 002)Thanks for tuning in today, as we discuss how to keep your products moving during a global pandemic. When we set out to develop enthralling content for our ecommerce friends, it’s safe to say, we couldn’t have predicted that today’s episode would be titled “Shipping during a global pandemic” But, as fate would have it, the spread of COVID has had dramatic impacts on the shipping landscape, and today we’re going to provide you with some tips on how to navigate the every-changing waters. But first, let’s talk about some of the major c...2020-05-2203 minThe ONELIVE Podcast - Your Trusted State of CommerceThe ONELIVE Podcast - You can still win during crisis (Episode 001)You're not alone. We can win together. Tell me: how can we do that right now? Today we're going to discuss what to do when the industry gives you lemons. It's tough out there in the new Coronavirus economy for ecommerce brands of all kinds. That's you: bands. That's you: sports teams. That's you: popular lifestyle brand. Today we want to share some ideas on things you can implement right now. Go to onelive.com to start now or email: podcast@onelive.com to learn more.2020-05-2202 min
Making It with Chris G.#102: Micah Davidson - A Music Industry Serial Entrepreneur on being a Booking Agent, Talent Buyer, and Festival ProducerMicah Davidson is the founder and CEO of Charlotte, NC based Midwood Entertainment. His company has multiple divisions in the live concert production realm. Starting as a Booking Agency whose team of agents now represent over 20 artists, and growing to producing music festivals and representing music venues as Talent Buyers across the United States. Micah has booked and produced thousands of shows throughout his career, and that comes with a lot of experience for artists and people interested in getting a career on the business side of the industry. In this conversation, we discuss his jo...2020-05-211h 52
Making It with Chris G.#101: Andrew Duhon - Grammy Nominated Singer-Songwriter on Bringing Value to Your Audience and Learning How to Pivot with Alternative Revenue StreamsAndrew Duhon is a singer-songwriter based in New Orleans, LA. His second album, ‘The Moorings’, was Grammy Nominated for the best-engineered album. Duhon has been touring the United States and the UK for the last decade, starting completely DIY. Since COVID-19, he learned how to quickly pivot his business, and created alternative revenue streams through live streaming and Patreon, offering a new experience and value to his fans. In this conversation, we discuss how Andrew Duhon built relationships with people at venues while on tour to further expand his touring business, going on a vacation to the UK that lead...2020-05-141h 05
Making It with Chris G.#100: Chris Goyzueta - A Journey Through Life with Tourette Syndrome while Promoting and Producing Over 2,500 Shows with Live Nation, AEG Presents, and IndependentlyChris Goyzueta is the host of Making It with Chris G and founder of the Making It Academy. For the 100th episode, the tables have been turned and producer Jason Trosclair interviews Chris on his journey in the music industry. We share stories and lessons from having produced and promoted over 2,500 shows with the world's biggest promoters, Live Nation and AEG Presents, and also having promoted hundreds of shows independently. You’ll also learn from his experience in artist management, and adventure into teaching at Full Sail University that lead to the launch of the podcast and teaching at ma...2020-05-072h 23
Making It with Chris G.#099: Ryan Murphy, of Huntsville Amphitheater and Venue Group, on Building Venues and Strong Communities with a Foundation of Punk RockRyan Murphy is the President of Huntsville Venue Group and Head of Amphitheaters and Venues for Venue Group. His company is currently working with the city of Huntsville, AL to design, construct, and operate the Huntsville Amphitheater, an 8,000 seat venue. Prior to working with Venue Group, Ryan was the General Manager of St. Augustine Amphitheater and Director of Cultural Events Division for St. John’s County. He’s also the founder of St. Augustine’s Sing Out Loud Festival. Ryan has toured in Punk Rock bands, has promoted many concerts with a DIY philosophy, worked for a record label, organi...2020-04-241h 38
Making It with Chris G.#097: Derek Sivers - Creative Ways to Pursue Your Music Career, Life, Challenging Yourself, and Breaking the Habits of the Traditional Music BusinessDerek was a professional touring musician, who was looking for a way to release his music online. At the time, the only way artists could sell their music online was being on a major label or a label that had distribution through a major. This inspired him to the creation of CD Baby in 1997, which for the first time gave all musicians an opportunity to release their music online, and has become the biggest distributors and seller of independent music. In 2008, Derek sold CD Baby, giving the proceeds to a charitable trust for music education. Since, Derek has written...2020-03-051h 46
Making It with Chris G.#096: Ari Herstand - Strategies for DIY Musicians and Exciting New Updates to the Book “How to Make It in the New Music Business”Ari Herstand returns to the show with another exciting episode filled with strategies and wisdom for DIY Musicians. In December 2019, he released the 2nd Edition of his book, “How to Make It in the New Music Business,” the book that’s required for my Music Business 1010 students, and I recommend to all aspiring artists, managers, producers, concert promoters, record labels, or anyone that is interested to learn about the Music Business. This book goes beyond just being a great resource for musicians. It’s the book everyone should read first when getting into the music industry. To learn mo...2020-02-0759 min
Making It with Chris G.#095: Katie Zaccardi – Bringing a Wellness and Self-Care Approach to Artist Coaching and the Music Industry with a Focus on Mental HealthKattie Zaccardi is a wellness and career coach that’s also an musician, songwriter, music industry professional, and certified yoga instructor. In her journey, she has been very open about her own experience with generalized anxiety disorder, which lead her to the discovery of the urgent need of having conversations around mental health and self-care within the music industry. Katie offers coaching that’s focused on self-care, mental wellness, but also traditional career coaching on how to successfully market yourself as an artist and build a career at being an artist. She also has her own podcast, The Out to B...2019-11-031h 09
Making It with Chris G.#094: Jesse Stoll - AEG Presents SE Talent Buyer, Stories from Growing Up in the Business & Becoming a Talent BuyerJesse Stoll is a Sr. Talent Buyer at AEG Presents Southeast based in West Palm Beach, FL. Jesse and his office book shows in the Southeast United States with their main focus being in Florida. His father, Jon Stoll, is the founder of Fantasma Presents, for which the majority of the senior management staff at AEG Presents SE used to work for. Jon Stoll and his team booked hundreds of shows in the Southeast and in Las Vegas. He was the recipient of numerous industry awards. Jesse literally grew up in the business following around his father at a...2019-10-241h 17
Making It with Chris G.#093: Heather Mae – Making Pop Music Her Own Way with a Message to Empower, Inspire, and Make a DifferenceHeather Mae is an award-winning singer-songwriter who is unfazed by what typical pop artist today is “supposed” to look like and how the typical pop artist is “supposed” to sound. She writes and performs beautiful pop music with lyrics about real topics that affect the average person. Heather is inspired by her own experiences and identifies – a queer, plus-size woman living with Bipolar Disorder. In this episode, we discuss her new album, body positivity and empowerment, mental disorders from Bipolar to Tourette’s, and alternative remedies for mental health. This has one of my favorite and most inspiring episodes so far....2019-10-041h 22
Making It with Chris G.#092: Reid Martin – Creativity and Outside of the Box Thinking on Touring and Artist Development with an Artist Manager and Natural Born EntrepreneurReid Martin is the Founder and CEO of New Orleans based Artist Management company, MidCitizen. His experience from managing his own band, being on the road, managing a venue, managing artists, and his natural entrepreneurial spirit, has lead him to start one of New Orleans’ most respected artist management companies in MidCitezn. His company works with the legendary Big Freedia, Sweet Crude, Tank and the Bangas, The Suffers, Maggie Koerner, Naughty Professor, and many more. In this episode, we discuss Reid’s journey to starting MidCitizen Entertainment, their company structure, what makes a good artist manager, touring strat...2019-09-2738 min
Making It with Chris G.#091: Adam Ross – Operations Manager for Winter Circle Productions and AEG Presents Gulf Coast on Tour Managing, Show Settlements, and Producing ShowsAdam Ross is the Operations Manager and Production Manager for AEG Presents Gulf Coast and Winter Circle Productions. His career in the music business started working at the legendary Tipitina’s in New Orleans, LA. Eventually Adam became the Tour Manager for Louisiana blues guitarist, Tab Benoit, with whom he was on the road for seven years touring at a pace of 200+ shows per year. After his run with Tab, his journey lead him to his current role at Winter Circle Productions, which started as an independent promoter and production company in New Orleans making it’s mark with Buku...2019-09-191h 10
Making It with Chris G.#090: Emily Kopp - Working with Managers, Rebranding, Co-Writing, and Creating ArtEmily Kopp returns for a Round 2 on the podcast. Kopp is a singer-songwriter, musician, producer, world traveler, and badass human based in Nashville, TN. To hear about her back story and lessons from booking her first shows, playing cover gigs, writing for synch placements on commercials, and backpacking the world, listen here. Since the last episode, she has continued producing and writing music for commercials, has gone on tour with Kacey Musgraves, played Bonnaroo, started working with a new management company and is going to release a new EP under her new and rebranded project, Lowen, on October 25th...2019-09-121h 03
Making It with Chris G.Kelly Kapp - VP of Touring and Executive VP of House of Blues Entertainment Talent at Live Nation - 17 Years of Touring and Artist DevelopmentKelly Kapp is the VP of Touring and Executive VP of House of Blues Entertainment Talent at Live Nation. She is the first executive working in a dual role with both the Clubs & Theaters division and U.S. Concerts division, reporting to both Bob Roux and Ron Bension. Kapp has been with Live Nation for 17 years, where she started as a Project Manager for North American Concerts. One of her first major tours was Ozzfest, where she got to work with the team of former Live Nation touring VP, Jane Holeman, President at AGI and Agent, Marsha Vlasic, and...2019-09-051h 37
Making It with Chris G.#088: Kristen Agee - Synch Licensing for TV and Film and Sound DesignKristen Agee is a business owner, musician, composer, producer, and an all-around awesome person with great philosophies on the music business, relationships, kindness, and mentorship. She is the owner of 411 Music Group which focuses on music publishing, licensing, administration, and sound design. Agee secures global partnerships for 411 and oversees the creative and strategic business, and one of the most impressive about her, is that not only did she started as an artist/writer/composer, but she continues to make music and executive produces a number of the scores and custom work the company does for their clients in the fi...2019-08-301h 22
Making It with Chris G.#087: Jade Driver - From Fangirl to Marking Her Favorite Artists and Entrepreneurial SuccessJade Driver is on of the founders of Crowd Surf, along with her business partner Cassie Petrey. Crowd Surf is a marketing company which also handles PR and artist management for artists. The company literally started while they were in college. They went from having Backstreet Boys posters on their walls, to now working with them as a client. Crowd Surf has offices in New York, LA, and Nashville with over 50 employees. In this episode, Jade shares her story along with lessons on how to get started and land a career in the music business. She also share some...2018-10-261h 05
Making It with Chris G.#086: Branding for Musicians - A Masterclass on the Laws to Building a Powerful BrandMost companies overcomplicate branding. Tim Ferriss has one of my favorite definitions on branding, and that’s “consistently over-delivering the same one or two values to your 1,000 true fans.” Branding is what people think of you or your company, and that’s influenced by the value you provide to your audience and your behavior around providing that service. It’s the value and behavior that you are most consistently known for. In this episode, we discuss some of the most important laws to building a powerful brand for your music career. Keep in touch:chris.goyzueta@gmail.com2018-10-1843 min
Making It with Chris G.#085: Strategies to Playing Live & Building Your Email List featuring Lessons from Ari Herstand, Bree Noble, Cheryl B. Engelhardt, and Shannon CurtisThe questions I receive the most are related to touring and building a fanbase. Regardless of where you are in your career, whether you’re just starting out or have been grinding for a long time but you’re just not where you want to be in your career, this episode is ideal for you. In this episode, I expand on and string together some clips from past guests to help you build your most ideal strategy for playing live and building your email list. This episode features valuable lessons from Ari Herstand, Bree Noble, Cheryl B. Engelhard, and Shan...2018-10-1159 min
Making It with Chris G.#084: June Millington - A Fearless Pioneer for Women in Rock N’ Roll and Co-Founder of the All Girls Rock Band FannyJune Millington is one of the founder of Fanny, the first ever all girls rock band to release an album on a major label. In 1970, Fanny released their self titled debut album on Reprise Records, a subsidiary of Warner Bros. Records. All together Fanny released four albums on Reprise Records. In 2018, Fanny reunited as Fanny Walked the Earth, and released a brand new album. Over the years, June has met some of the many legends in the music industry, and has some amazing stories and lessons she learned along the way. June is the co-founder of the Institute for...2018-10-041h 23
Making It with Chris G.#083: Cheryl B. Engelhardt - Building, Managing and ROCKIN’ Your Email Subscribers for MusiciansCheryl B. Engelhardt is a true pioneer in the world of DIY Musicians, and one the only or very few people that extensively talks about building and managing your email lists. In this episodes, she shares some amazing insight on creating a welcome series or welcome sequence for your email subscribers. Also, she shares some of the strategies she used for her crowdfunding campaign to raise over 5 figures on consistent basis with less than 2,000 subscribers. We discuss some amazing insight on the right time to start asking your audience for money, and when to start a crowdfunding campaign. The...2018-09-271h 10
Making It with Chris G.#082: Bree Noble - Path to Being a Profitable Independent MusicianThe beauty of today’s music business, is that there are so many ways musicians can make a living. It’s important to remember that every artist is a business, and with being a business there are certain fundamental and advanced techniques that everyone can build a successful career with. Bree Noble is a singer-songwriter, podcaster, coach and co-founder of the Profitable Musicians Summit. Bree is focused on mentoring and coaching musicians through a step by step program that helps guide musicians through their journey of making a living doing music. In this episode, Bree discusses some of her prin...2018-09-2058 min
Making It with Chris G.#081: Dawn Beyer - Building a Music Career on Your Own Terms with Live Video as the Foundation and How You Can Do It Too (S02 E01)The Podcast is BACK with Season 2!! The first guest of the new season is the return of Dawn Beyer! Dawn is a true pioneer and living proof of how you can build a career as an independent artist in today’s music industry. In the last episode, we learned about her journey as a struggling musician in Nashville making the rounds on Broadway, where she was playing for tips. After getting sick and worried about how to make ends meet by not being able to play on Broadway, she discovered Facebook Live. This discovery was a career changer for Da...2018-09-131h 09
Monster CrushEpisode 5 - DrrrrtyTwo exhausted girls got together one early morning to bring you whatever this episode is! We are going elemental this week with some down and dirty monsters to love. Featuring: The elusive fifth taste, biology, sexy dads, temperature troubles, extensive role-playing, justice for Sherpas. Please click through to our episode webpage for sources.SOURCES:Sherpa (2015)Cryptidz - Singelton OneLive ScienceCryptidz - Singelton ThreeMythical Realm Cryptidz - Singelton Four"Mischief Maker" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 3.0 Licensehttp://creativecommons.org/licenses/by/3.0/Cover art by Eugenia, @Gennaitis2018-06-1751 min
Making It with Chris G.#080: Jim Mallonee - 35+ Years of Booking and Promoting the Greatest Artists of our Lifetime at the Highest LevelOne can’t do a lot of things great at one time, but one can do a lot of great things over a lifetime. Jim Mallonee is the Senior Vice President of Southeast Booking for Live Nation and House of Blues Entertainment. With over 35+ years of promoting concerts in the Southeast United States, he has worked with some of the greatest artists in our generation. Any reputable booking agent that has booked a show in the Southeast over the last 35 years, has worked with Jim Mallonee. He is a true legend of our industry, and established longevity in the mu...2018-04-121h 02
Making It with Chris G.#079: S’von - A Musician's Journey Through the Music Industry Performing with Legends on the World's Biggest StagesS’von is currently the keyboard player for the legendary Smokey Robinson. Prior to that his journey began playing in clubs and small tours, until his journey one lead him to the inaugural American Idol Tour, where he met Kelly Clarkson. Since that tour, S’von has toured with many legends of the business such as Kelly Clarkson, Rihanna, and Smokey Robinson. He has performed on some of the biggest TV Shows in the United States such as Saturday Night Live, The Today Show, Good Morning America, Ellen Degeneres, Jay Leno, and many more. In this episode, S’von shares...2018-04-051h 03
Making It with Chris G.#078: Opportunities for DIY Musicians with Airbnb Concerts, the State of Social Media, Spotify Going Public, iHeart Media Bankruptcy and more. - News & Q's #001This episode features a new format. It is our first ever news/headlines that musicians and students of the music business should pay attention to, along with a listener Q&A. In the listener Q&A we go in-depth with specific questions that our listeners ask. If you’re interested in having your question heard and answered on the show, please visit www.makingitwithchrisg.com/ask. Keep in touch:chris.goyzueta@gmail.com www.makingitwithchrisg.com https://www.instagram.com/chrisgoyzueta/ https://www.facebook.com/makingitwithchrisg Credits: Host: Chris G.2018-03-291h 13
Making It with Chris G.#077: Jovan Polanco - Founder of Swerve Presents, An Independent Promoter and Content Creator with a Focus on Creating a Brand with CultureWhen the average concert goer goes to a show, they don’t know the difference between Live Nation, AEG Presents, or whomever else is promoting the show. They are there to see their favorite artists, or go see a great show at one of their favorite venues. Jovan Polanco, is a independent promoter, talent buyer, and content creator that’s looking to change that. As the founder of Swerve Presents, he’s looking to create a concert promotions brand with a culture and personality that fans will remember. In this conversation, we discuss the process of booking a concert, compet...2018-03-1554 min
Making It with Chris G.#076: Kevin Calabro - Co-Founder of Indie Record Label Royal Potato Family, and Founder of Calabro Music Media on Running an Independent Label, Artist Development and More.The music industry is not a career, it’s a lifestyle. Kevin Calabro is a veteran of the business, whose passion for music connects everything he touches from the way he treats and works with his artists, to how fans experience listening to records. Along with Marco Benevento, he’s the co-founder for Independent Record Label, Royal Potato Family, and also runs the Artist Management and PR company, Calabro Music Media. He works with many amazing artists such as Living Colour, Marco Benevento, Chris Robinson Brotherhood, and many more. In this episode, we talk about the day to day of r...2018-03-081h 12
Making It with Chris G.#075: Rodney Hazard - Creating Beautiful Artistic Content and Building Powerful Relationships with Fellow Collaborators Through Social MediaRodney Hazard is an Art Director, Producer, and DJ based in Brooklyn, NY. On February 23, 2018, he released his second album, Sain or Savage, which premiered on Noisey.com. Rodney was first introduced on the podcast by Mark Schaefer on Episode #073, where Mark spoke of Rodney as an example of creating very creative and exciting content with his videos and music on Instagram. Rodney has created many amazing projects to which he has contributed as a director, music producer, videographer, photographer, graphic designer, or a combo of them all. He’s someone that’s great example of a musicians expanding his...2018-03-011h 10
Making It with Chris G.#074: Jason Davis - A Lifetime of Songwriting and EntrepreneurshipJason Davis is a serial entrepreneur, A&R, and expert in artist development. He’s a co-founder and president of multiple companies including One One 7 Management, Radar Label Group, and Risen Records. He has worked with artists such as P. Diddy, Boyz II Men, Jay-Z, Dolly Parton, Lonestar, and many more. He wrote his first Billboard #1 single at 23 years old, which was a song called “Captured,” performed by Aaron Benward. In this episode, we talk about Jason’s journey in the music business and what it takes to be a songwriter at the highest level. From this journey, someone can lear...2018-02-221h 29
Making It with Chris G.#073: Mark Schaefer - Strategies to Building Your Music Brand and Becoming KNOWNMark Schaefer is a marketing and social media strategist. He’s a six-time author, which includes the book KNOWN - “The handbook for Unleashing Your Personal Brand in a Digital Age.” Mark is one of the Top-10 Most retweeted marketing authorities, a public speaker, a professor at Rutgers University, well-known blogger for the blog {grow}, and even has his own podcast, The Marketing Companion. In this conversation, we discuss the book KNOWN, and how musicians can use these strategies to find their sustainable interest, build a powerful brand, and creating an effective social media strategy to grow your business, and be...2018-02-1555 min
Making It with Chris G.#072: 8 Keys to Continue Thriving in 2018According to Business Insider, 80% of Americans give up on their New Year’s resolutions and goals by February 1st. We can’t afford for you to give up on your goals. On January 1st, did you say that this year will be your best year ever? What were those goals that you set to achieve this year? What did you try to put behind you from 2017? The world needs you to continue to pursue your goals and passion. So does your friends, your family, and especially you. Creativity and entrepreneurship can change one person, which means your music, your art...2018-02-0837 min
Making It with Chris G.#071: Ron Richard - Owner of SimplePlay Presents and Talent Buyer at One Eyed Jacks in New Orleans - Artist Development Strategies from Years of Booking and Promoting Live MusicRon Richard is the owner of New Orleans based Artist Development and Promotions company, SimplePlay Presents, and the Talent Buyer for One Eyed Jacks. In this episode, we cover how to become an artist manager, artist development, booking shows, the advance process, opening for national acts, and much more. Ron has been a concert promoter in New Orleans for over 10 years and has worked with all the major venues in the market. SimplePlay presents has become a major artist management company in the market that has worked with artists such as Big Freedia, Naughty Professor, Sweet Crude, and many...2018-02-0550 min
Making It with Chris G.#070: Oliver Wood of the Wood Brothers - An Adventure with Musical Greats, Independence, and Creative FreedomOliver Wood is one of the founders of The Wood Brothers, along with his brother, Chris Wood. After several years on their own path, they discovered their musical bond and have been on a wonderful journey ever since their first release in 2006. On February 2nd, 2018,The Wood Brothers are releasing their sixth album ‘One Drop of Truth,’ which dives headfirst into a deep wellspring of sounds, styles and influences. Whereas their previous outings have often followed a conceptual and sonic through-line, here the long-standing trio featuring brothers Oliver and Chris Wood along with Jano Rix treat each song as if i...2018-01-2528 min
Making It with Chris G.#069: Mark Samuels - Owner & Founder of Basin Street Records - A 20 Year Journey and Counting as an Independent Record Label Featuring the Beautiful Sounds of New OrleansIn 2017, Basin Street Records celebrated it’s 20 Year Anniversary as an Independent Record Label. The label features the wonderful sounds of New Orleans with artists such as Kermit Ruffins, Irvin Mayfield, Rebirth Brass Band, Jon Cleary, Los Hombres Calientes, Jeremy Davenport, Bonerama, and so many more. Founder and Owner, Mark Samuels, started the label in 1997 with the release of Kermit Ruffins - the Barbecue Swingers Live, which was recorded at the history music venue, Tipitina’s. The labels second album, Los Hombres Calientes won a Latin Billboard Award, and the 2012 Rebirth Brass Band album “Rebirth of New Orleans,” brought the labe...2018-01-181h 17
Making It with Chris G.#068: Lennon Cihak - Building a Massive Network Through Writing for Blogs and How Musicians can Get Featured on Music BlogsA common thing we always hear in the music industry, “it’s all about relationships.” I’ve always said that promoting shows is the ultimate gateway drug into the music business and building relationships because you get to work with venues, agents, managers, publicists, labels, and artists. However, promoting shows comes with huge risk. You could fall on your face, and lose a ton of money. Lennon Cihak is an example of being genuine, organized, and putting in really hard work can build a massive network. As of the release of this episode, he is a recent college grad from Ful...2018-01-111h 08