Shows
B2B Sales Trends73. Staying Coherent in Complex DealsIn this episode of the B2B Sales Trends Podcast, Harry Kendlbacher speaks with Olga Traskova, VP of Revenue Operations at Birdeye, about why coherence makes or breaks complex deals — and how to keep opportunities from drifting as buying groups and priorities shift.
Olga shares how she rebuilt core go-to-market mechanics at Birdeye — from forecast hygiene to AI-assisted call intelligence — with one goal: ensuring sales processes stay consistent and trustworthy from first call to close.
Inside the conversation:
- Why deals slip as stakeholders change — and how to keep stories, pain points, and success metrics aligned.
- How tight stage criteria...
2025-10-0230 min
RevOps UnboxedMulti-touch attribution, Sales Ops, & reporting structure, with Olga TraskovaOn this episode of RevOps Unboxed, Sandy sits down with Olga Traskova, VP of Revenue Operations at Birdeye.They discuss why attribution can't be used to make life-or-death decisions, navigating Sales Ops challenges, RevOps reporting structure, and more!
2025-06-1337 min
The RevOps ReviewTurning Data into Direction with Olga Traskova, VP of Revenue Operations at BirdeyeIn this episode, we chat with Olga Traskova, VP of Revenue Operations at Birdeye, about transforming go-to-market processes to support scale. Olga shares how her team spans marketing, sales, and customer success ops, the balance between quick wins and long-term transformation, and her vision for blending human insight with AI-driven tools. From optimising pipeline hygiene to building forecasting accuracy and orchestrating a “marching band” sales motion, Olga brings a wealth of RevOps wisdom for any leader navigating growth.
2025-05-2128 minRevOps UnboxedMulti-touch attribution, Sales Ops, & reporting structure, with Olga TraskovaOn this episode of RevOps Unboxed, Sandy sits down with Olga Traskova, VP of Revenue Operations at Birdeye.They discuss why attribution can't be used to make life-or-death decisions, navigating Sales Ops challenges, RevOps reporting structure, and more!
2025-01-3037 min
RevOps Lab#65 Leveraging AI in RevOps - with Olga Traskova, VP, RevOps at BirdeyeOlga, VP of Revenue Operations at Birdeye, joins the podcast to discuss how AI is transforming the way RevOps teams work. From enhancing data quality to maximizing sales efficiency, Olga shares her perspective on integrating AI into everyday workflows, the challenges of balancing innovation with caution, and how to drive meaningful outcomes for RevOps teams.We cover:- Why AI is here to stay and how RevOps can leverage it effectively- Practical use cases for AI in sales processes, data management, and meeting preparation- Balancing automation with human oversight to maintain data quality- How AI can help maximize sales...
2025-01-2740 min
Go To MarketOlga Traskova: Navigating the Dance of Evolving RevOps Leadership SkillsOn the latest episode of Go-to-Market with Dr. Amy Cook, Olga Traskova, vice president of RevOps at Birdeye, shares insights on the ongoing evolution of RevOps. Once a reactive, supportive role, RevOps is now transforming into a proactive, strategic driver of business growth. Olga discusses why this shift calls for a new generation of RevOps professionals—those with technical expertise across diverse tools and systems and the ability to guide the entire customer journey. In this engaging conversation, Amy and Olga explore the essential skills needed to thrive in this dynamic field, such as hands-on exp...
2025-01-2217 min
The Run Revenue Show5 Expert Tips for Solid Data-Driven Resource Allocation with VP of Revenue Operations, Olga TraskovaEffectively aligningyour focus and resources with what your company aims to achieve is essential, but is also a common pain point. It's crucial for revenue growth, but it's hard to find the right balance in generating a sufficient pipeline for the sales team without overwhelming them. Olga Traskova, VP of Revenue Operations at Birdeye, shares how to master the art of revenue growth through proper resource allocation. In this episode, you'll learn: How to prioritize resource allocation based on upcoming projects. By aligning priorities with company goals, you ensure that the r...
2023-10-2336 min
Go To Masters ShowStrategies for Navigating Revenue Operations & Tech Stack Complexity: Enablement, Adoption, and Future EvolutionOlga Traskova holds the position of VP of Revenue Operations at BirdEye, a leading reviews software and messaging platform. Motivated by an insatiable curiosity regarding the intricacies of successful marketing operations and the critical need for alignment between marketing and sales, Olga strategically pursued a career in revenue marketing and revenue operations (RevOps). With more than a decade of experience, Olga is spearheading the revenue operations function in BirdEye.The latest episode of The Go-To-Masters Show features Olga, where we discuss:Managing the complexity of the Revenue tech stack, taking into account its enablement and...
2023-07-1331 min
RevOps RockstarsNo Leads Left Behind - Olga Traskova - RevOps Rockstars - Episode #14Today's RevOps Rockstar is a highly effective strategy-to-action professional with 15 years of experience in marketing and sales operations. She’s a skilled leader who is passionate about creating alignment, partnership and operational efficiencies between Marketing, Sales and Revenue departments. Taking the stage this episode is the VP of Revenue Operations at Tiger Connect, Olga Traskova. Hosts David Carnes and Jarin Chu sit down with Olga to make sure no leads get left behind, discuss the future of RevOps, and learn how Olga manages 300 kpi’s.
Takeaways:
It’s hard to study RevOps in theory, most aspects requir...
2023-02-2444 min
The Revenue Insights Podcast‘Let Sellers Sell and Buyers Buy’: Simplifying Revenue Operations with Olga Traskova, VP of Revenue Operations at TigerConnectIn this episode of the RevOps Demystified Podcast, Tom Hunt is joined by Olga Traskova, VP of Revenue Operations at TigerConnect. They discuss how syncing marketing strategies can help streamline RevOps, how to simplify RevOps and the role of the revenue engine committee in RevOps success.
2022-03-1022 min
Sales Ops Demystified‘Let Sellers Sell and Buyers Buy’: Simplifying Revenue Operations with Olga Traskova, VP of Revenue Operations at TigerConnectIn this episode of the RevOps Demystified Podcast, Tom Hunt is joined by Olga Traskova, VP of Revenue Operations at TigerConnect. They discuss how syncing marketing strategies can help streamline RevOps, how to simplify RevOps and the role of the revenue engine committee in RevOps success.
2022-03-1022 min
2022-01-0633 min