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EO
Escaped Belarus, Built $100M ARR Business | PandaDoc, Mikita Mikado | EO
Escaped Belarus, Built $100M ARR Business | PandaDoc, Mikita Mikado Hello, EO subscribers!Did you enjoy our recent interview with Tae Yoon, Partner at Altos Ventures?[A Conversation with Tae : https://youtu.be/cTv113vtUy4]Following his insightful interview, we're excited to announce a new series in collaboration with Altos. Through conversations between Tae Yoon and Altos's portfolio companies, we'll explore how Altos's unique investment philosophy, discussed in Tae's interview, is applied in practice. This special podcast series will delve into what makes an investment truly valuable, what's crucial for startup growth, and how...
2025-09-08
36 min
The SaaS Revolution Show
$70M to $100M in 2.5 yrs: PandaDoc President on growth
This special episode comes live from SaaStock USA 2025. PandaDoc President Keith Rabkin joins Go Nimbly CEO Jen Igartua to reveal the strategies that took them from $70M to $100M ARR in just 2.5 years. In the 20 minute chat, Keith shares: - How PandaDoc wins against incumbents Docusign and Salesforce. - The strategy that helped PandaDoc increase financial results, despite headcount decreasing through attrition. - One metric that eliminates sales and marketing friction. - The AI implementations that are actually driving results. Guest links: Jen Igartua - https://www.linkedin.com/in/jen-igartua/ https://gonimbly.com/ Keith Rabkin - https://www.linkedin...
2025-08-07
20 min
Sales Transformation Lab
How PandaDoc's CRO Keith Rabkin 4x Their Teams Average Selling Price
In this episode, Keith joins host Matt Milligan to unpack how he helped PandaDoc scale efficiently after pandemic hypergrowth, revamp its GTM strategy and 4x average selling price, all by doubling down on execution, team alignment, and ICP focus.Keith shares the radical mindset shift that enabled his team to stop chasing "ankle biter" deals and start prioritising the biggest opportunities.You’ll also learn how letting go of non-core use cases helped PandaDoc solidify its category dominance in sales and rev ops.This is...
2025-05-23
30 min
TECH FOR GROWTH
#EP27 Stop Wasting Time on Documents: Automate Agreements with PandaDoc
Are you tired of wasting valuable time on tedious paperwork? PandaDoc is a game-changer for streamlining your document workflow, from creation to signing to payment. It's the all-in-one solution to eliminate manual tasks and boost your team's productivity. Give PandaDoc a try and experience the difference! PandaDoc is a comprehensive agreement management solution facilitating faster document creation, approval, tracking, and e-signing. Its features include automated document generation, CPQ (Configure, Price, Quote) tools, collaborative deal rooms, and smart content adaptation. The platform integrates with various CRMs, payment gateways, and other business tools, offering robust security and compliance features. PandaDoc boasts significant...
2025-01-28
14 min
UpYourStack
PandaDoc and HubSpot: A Better Way to Manage Agreements with Keith Rabkin
In this episode of the UpYourStack Podcast, host Noah Berk is joined by Keith Rabkin, Chief Revenue Officer at PandaDoc, to discuss how their platform simplifies agreement workflows for teams of all sizes.What you’ll learn:What PandaDoc offers: An all-in-one solution for contracts, proposals, and agreements.CPQ made simple: How PandaDoc’s integration with HubSpot fills key gaps in the ecosystem.What sets PandaDoc apart: A focus on ease of use, customer success, and seamless integrations.Keith’s perspective: Tips on delivering value and building tools that users love.If you're a HubSpot user o...
2025-01-27
22 min
Belkins Podcast
How to Sell to a CRO of a $100M Tech Company: PandaDoc’s Keith Rabkin (ex-Google) | Belkins Podcast #10
Welcome back to the Belkins Podcast! In Episode 10, host Michael Maximoff sits down with Keith Rabkin, Chief Revenue Officer at PandaDoc, a company that reported over $120 million in annual revenue with a customer base of around 60,000 businesses.Keith brings over 20 years of operating experience from industry giants like Google, Adobe, and Johnson & Johnson. He's one of the few individuals to have won the Great Manager Award at Google and is currently mentoring various startups.In this insightful episode, Keith pulls back the curtain on the document handling industry, sharing surprising truths like why "nobody cares...
2024-11-07
1h 06
The Startup CEO Show
Building a $100M Company with Pandadoc's Mikita Mikado
Seeking valuable insights on startup success and leadership strategies for CEOs?🚀 SUBSCRIBE TO MARK MACLEOD'S NEWSLETTER: https://markmacleod.me/newsletter/----------------------------------How many times a day do you think "This meeting could have been an e-mail"?Fellow is the only AI Meeting Assistant that transcribes, summarizes, and centralizes your meeting workflow by connecting to your calendar and existing productivity tools.Go to https://fellow.app/ and discover the best way to enhance productivity today!------------------------------------In this episode of The Startup CEO Show, host Mark Mac...
2024-10-07
38 min
The SaaS Revolution Show
CEO of PandaDoc Shares Lessons in Scaling Past $100M
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Mikita Mikado, Co-Founder & CEO at Unicorn SaaS PandaDoc, who shares his lessons in scaling past $100M ARR. "It takes a lot of patience to run a business at scale. I'm not sure I have it, I feel like I need to build a lot of it. And this tendency of, like, getting something done instead of having conversations around the topic so that people get an insight or bring their perspective on, like, how something needs to be done. It's a really tough transition and...
2024-08-29
40 min
Tekpon SaaS Podcast
248 How to make proposals that make impressions | Podcast with Mikita Mikado - PandaDoc
What if you never had to send another contract or proposal out as an email attachment? And you could create it, track it and get it signed in half the time it usually takes? And close more deals? And be less stressed out? Doing things the way they've always been done can cost you time, money, and even your happiness. That's why there's PandaDoc. It makes small and medium-sized businesses run more smoothly by putting document creation, management, tracking, and e-signing all in one place. Connect with Mikita 👇 Boopos: https://www.pandadoc.comLinkedIn: http://www.linkedin.com/in/mikitamikado Tek...
2024-07-15
21 min
AIs Wide Open Podcast
AIs Wide Open Most Popular: Mikita Mikado (CEO, PandaDoc) - Streamlining Business Workflows with AI
Mikita shares his vision of PandaDoc being the default location for deals to be conducted in 5 years and explains how PandaDoc plans to use AI to achieve that vision. Rohan and Mikita also talk about: a) the ups and downs of being a bootstrapped founder, b) what CROs are looking for in AI, c) data privacy considerations in using off-the-shelf models vs building in-house.
2024-05-14
26 min
The Customer Engagement Lab
Lessons from the lab: Jasper AI
Learn from 3 marketers who did a free trial of Jasper AI. Is the powerful and popular artificial intelligence tool for writing and content marketing worth the investment? Our marketers think so!Also, get a brief history of Jasper AI and its founders. See examples of projects made with Jasper AI and determine if it's worth it to swap from ChatGPT.Also, our marketers do a brief roundtable share of "Marketing Made Me Buy It!" A fun segment that highlights effective marketing campaigns that were engaging enough to make our panelists buy buy buy!🔑 Key...
2023-11-03
49 min
AIs Wide Open Podcast
S1 E15 Mikita Mikado (CEO, PandaDoc) - Streamlining Business Workflows with AI
Mikita shares his vision of PandaDoc being the default location for deals to be conducted in 5 years and explains how PandaDoc plans to use AI to achieve that vision. Rohan and Mikita also talk about: a) the ups and downs of being a bootstrapped founder, b) what CROs are looking for in AI, c) data privacy considerations in using off-the-shelf models vs building in-house.
2023-10-16
26 min
The Hyperengage Podcast
Ep#87: Importance of a Unified Tech Stack for Seamless Customer Experience ft. Ryanne Koch (Sr. Manager, Customer Success, PandaDoc)
In this enlightening episode of The Hyperengage Podcast, Adil Saleh interviews Ryanne Koch, a senior Customer Success Manager at the leading e-sign company PandaDoc. They delve deep into the integration of various tech systems to enhance the customer journey, and how these systems ultimately contribute to a seamless customer experience. As Ryanne says, “It's really important to have as much of a holistic view as possible. So we lean into our tech stack a lot to do that." Watch this episode to get answers to questions like: - How can businesses transition sm...
2023-10-06
21 min
Revenue Champions
114: How to use customer interviews and insights to fix broken fantasy funnels (with Andrei Faji, Director of Marketing at PandaDoc)
Cognism’s Global Head of Demand Gen, Fran Langham speaks to Director of Marketing at PandaDoc, Andrei Faji about maximising customer interviews. How can you make sure you get the most out of these interactions, and how do you apply it to give a more reflective customer experience?
2023-09-27
47 min
Marketing Dilemmas
How to use customer interviews and insights to fix broken fantasy funnels with Andrei Faji, Director of Marketing at PandaDoc
Cognism’s Global Head of Demand Gen, Fran Langham speaks to Director of Marketing at PandaDoc, Andrei Faji about maximising customer interviews. How can you make sure you get the most out of these interactions, and how do you apply it to give a more reflective customer experience?
2023-08-29
47 min
Remarkable Content with Ian Faison
Vanderpump Rules: B2B Marketing Lessons from the Reality TV Sensation with Bethany Fagan, Head of Content at PandaDoc
Your employees have untapped star potential. Think about it.We all love a little drama, some hot gossip, some spilt tea. And it happens in the office just as much as it happens in a high-end restaurant. We’re not saying you should stir it up for the sake of creating content, but it’s the personalities, interpersonal relationships, and social politics that attract an audience. And you aren’t tapping into that audience. Not yet.If someone were to say, “Want to watch a show about waiters at a fancy restaurant?” You’d probably say no. Well...
2023-08-09
36 min
The Customer Engagement Lab
Powerful Persuasion: 3 tactics to become more influential at work
Use persuasion to advance in your career, achieve more personal goals, and build stronger relationships based on authority. Keith Rabkin and Stephanie Jenkins discuss some of the top persuasion tactics and how they’ve navigated their way into top leadership roles at Google, Adobe, Glassdoor, and now at PandaDoc. In this episode, you’ll learn about:The importance of using PRE-suasion to prime your audienceHow to leverage anchoring techniques in your first impressionsWhy trial lawyers tap into the Reptile theory for convincing juries
2023-08-04
29 min
Better Business Podcast
E27: Enhancing Sales and Marketing: Powerful Proposals with PandaDoc
Check out PandaDoc - bit.ly/478T5eH Are you struggling to close deals and win more business? Look no further as Alexei unravels the secrets behind creating powerful proposals that captivate your potential clients, leaving them eager to collaborate with you. Drawing parallels between the key elements of winning proposals and optimizing your website's performance, he sheds light on how these sections can be your key to success. Sections like "Why choose us" or "Case studies" are some of the elements that Alexei goes over. Whether you're an established entrepreneur, a sales professional, or a budding marketer, "Enhancing Sales...
2023-07-31
11 min
B2B Revenue Leaders
The Importance of Building Employee Advocacy Programs | Bethany Fagan (PandaDoc)
This week, Dustin chats with Bethany Fagan from PandaDoc about leveraging content creators and personal brands to help your business. Since budgets are getting tight, it's important to find new ways to make people notice your company. One way to do this is by making the most of your employees' personal brands. It might be tricky, but it's still new and worth giving a shot. If you have any questions or thoughts, you can reach out to Bethany through LinkedIn. Also, check out PandaDoc's website and social media to learn more about their work.
2023-07-11
22 min
The Customer Engagement Lab
AUDIENCE GROWTH: How to build a social audience with 500k+ followers
In this episode, you’ll learn about:Long-term audience growth vs. short-term gimmick “hacks”Ad-supported vs. paywall subscription models for audience growthAudience benchmarks to aim for in years 0-5, 5-10, and beyond Check out I Love the Burg and That's So Tampa on InstagramFollow Travis on InstagramFollow PandaDoc on Instagram
2023-07-07
57 min
Protect the Hustle | A SaaS Podcast
PandaDoc's Mikita Mikado on Harnessing Resilience in the SaaS World
Imagine a towering oak tree, its roots sprawled and deeply anchored in fertile soil while its branches stretch towards the sky. This magnificent tree embodies resilience, as it stands unshaken through the harshest of seasons - whether it be the biting cold of winter or the searing heat of summer. This resilience is its lifeline, and a testament to the principle that having strong roots can help one weather the most tumultuous storms.Now, let’s pivot this to the B2B SaaS landscape. It's an ecosystem where rapid innovation, cut-throat competition, and incessant disruptions are routine. To...
2023-06-13
24 min
I'm Not Selling You Anything
Travis Tyler (Content Producer, Pandadoc)
Welcome back to Season 6 of I’m Not Selling You Anything, presented by Sendspark, humanize your outreach and send a video. On this week’s episode we managed to get a hold of Travis Tyler, Senior Content Producer and more or less the face of PandaDoc. Travis is someone who moved from back office marketing roles into one that sees him front and center for one of the more popular SaaS product in the market. We talk about his bit by a spider moment, some of the people in the B2B space that we admire, what make...
2023-06-01
30 min
The Customer Engagement Lab
Lessons From the Lab: Canva Pro
Today, we're joined by Cat Lim, Creative Director at Pyper Inc, Jan Aclan, Marketing Operations Manager at Multiverse.io, and Ryanne Koch, Sr. Manager, Customer Success at PandaDoc, for a marketing roundtable discussion.In this month's Lessons from the Lab, we try a free trial of Canva Pro, an online graphic design tool for creating social media posts, presentations, videos, logos, and more. The team will reveal their custom Canva creations and the marketing lessons they learned from trialing the tool. Plus, the group shares what "marketing made them buy" with clever advertising they came...
2023-05-05
44 min
Closing Time: quick insights from sales & marketing experts
The 4 Keys to Successful Sales Proposals -- with PandaDoc's Keith Rabkin
What's in between a 'yes' and a signed deal? It's the proposal. The proposal is an opportunity to cement the deal or possibly lead it astray, so it's crucial to get it right. In this episode of Closing Time, Insightly's Chip House is joined by Keith Rabkin, CRO at PandaDoc. With more than 50,000 customers, the team at PandaDoc has some insights into what works – and what doesn't – when it comes to proposals. Keith and Chip talk through the 4 keys to successful proposals (timing, format, customer focus, and analytics) that are proven to better engage customers and increase close...
2023-04-18
15 min
La Pause Café
Hello La tech 02 : PandaDoc pour signer tes documents en ligne
Découvre une solution révolutionnaire dans l'épisode "PandaDoc pour signer tes documents en ligne". Si tu es un(e) indépendant(e) engagé(e) dans des collaborations en ligne, cet épisode est une pépite d'efficacité. Rejoins-moi dans ce récit où je partage ma propre quête pour simplifier la signature de documents, des contrats de gestion à des accords plus courts.Lorsque j'ai ressenti le poids des processus traditionnels - concevoir des documents attrayants sur CANVA, les envoyer par e-mail, attendre les réponses - j'ai découvert une solution radicale : PandaDoc. J'ex...
2023-04-10
06 min
Tekpon SaaS Podcast
089 The all-in-one tool to create, approve, track & eSign documents | Podcast with Keith Rabkin - PandaDoc
Doing things the way they've always been done can cost you time, money, and even your happiness. That's why there's PandaDoc. It makes small and medium-sized businesses run more smoothly by putting document creation, management, tracking, and e-signing all in one place. It's 2023. Shouldn't your business documents act like it? Connect with Keith 👇 PandaDoc: https://www.pandadoc.com LinkedIn: https://www.linkedin.com/in/krabkin Tekpon is a SaaS marketplace born out of the genuine desire to help people change how they consume and purchase software products and services. Tekpon has behind a team of enthusiastic tech lovers whose mai...
2023-03-30
22 min
New Technique
Episode 7: Michael Paladino VP of Sales at PandaDoc
In episode 7, Michael Paladino with his experience as VP of Sales at PandaDoc, joins Paul De Barros to discuss how he started out working hard - and the day after college graduation he was working at the back office of the local pavement company. They cover how he handled growth challenges and cost vs production focuses at PandaDoc. Turning to Investing and Wealth - they dive into Michael’s home purchase, starting a family, and all the luck involved with picking a Startup and experiencing a “Tender” offer as the company raises a next round.
2023-03-17
40 min
The Customer Engagement Lab
Video Marketing: How to shoot scroll-stopping videos for your business
🔗 Links:Hayden | Sunny Collabs | https://www.sunnycollabs.comClaire | Big Brothers Big Sisters America https://www.bbbs.orgJuan | Juan Chamorro Videography | https://juanchamorro.com📚 CHAPTERS1:16 - Scroll-stopping TikTok Ads to generate views and comments5:31 - Basics on planning a video shoot for your company7:00 - Batched content to get 1-month of content in 2 hours8:34 - Video shoots gone wrong10:48 - Get on-camera talent relaxed and ready for the shoot14:10 - Biggest mistakes in planning a shoot16:07 - When...
2023-03-03
51 min
The Breakthrough
Ep 26 - Richard Baker, VP, Product Design at PandaDoc
From building the first enterprise UX team at General Electric to leading design teams at OpenGov and PandaDoc, Richard Baker has found an essential common denominator: we're all humans. And his care-driven approach to management has made all the difference.Follow us on Twitter, or visit our website for more episodes.Interested in learning more about TheoremOne? Learn more here: https://www.theoremone.co/
2023-02-23
41 min
Marketing Happy Hour
"Edutainment" 101: Content That Converts | Travis Tyler of PandaDoc
This week, Cassie and Erica catch up with Travis Tyler, Senior Digital Content Producer at PandaDoc, for a look at all things "edutainment," and how this strategy can take seemingly uninteresting content and transform it into something consumers truly love (and keep coming back to!). Here's a peek at what we cover in this episode: [00:05:32] - Travis gives us background on what he studied in college (spoiler alert: not marketing!), how he pivoted into the world of content production and found a home at PandaDoc. [00:09:08] - Travis breaks down the history of "edutainment" a...
2023-02-23
52 min
Product Agility
Scaling Product Excellence @ PandaDoc Insider Secrets for Scrum Masters & Agile Coaches With Denis Salnikov
Send us a textDenis Salnikov is a Head of Agile Practice at PandaDoc. He and Ben explored just what this role means in a company that is successfully using LeSS Huge - https://less.works/less/less-huge.What themes did we explore?How does PandaDoc decide how to group the features on their backlog?PandaDoc has managers. What are their tips for making it work?What does a Head of Agile Practices at PandaDoc do on a day-to-day basis?Here are some of the highlights00:01:38 - How...
2023-02-16
24 min
Essential B2B | Sales | Marketing | Revenue
Digital Marketing Hacks - with Travis Tyler (PandaDoc)
This episode of Essential B2B is with Travis Tyler, Senior Digital Content Creator for PandaDoc.Travis offers up loads of expert knowledge and tips and tricks for boosting your content for 2023! He also brings in HUGE energy right from the very start of the podcast, which makes for a really enjoyable listen!Remember to stick around to the end of the episode to hear a summary of the key points!Lead Forensics LinkedINLead Forensics TikTokLead Forensics InstagramLead Forensics TwitterLead Forensics FacebookFind...
2023-02-10
30 min
The 20% Podcast with Tyler Meckes
128: Removing The Fear of Embarrassment with Travis Tyler (Sr. Digital Content Producer, PandaDoc)
This week’s guest is Travis Tyler. Tyler started as an anxious child, and worked his way through restaurants and as a delivery boy prior to switching gears into marketing. In this week’s episode, we discussed: How Travis Landed at PandaDoc How Therapy Changed Tyler’s Life Removing The Fear of Embarrassment Leveraging Existing Employees For Marketing Videos Much More! Please enjoy this week’s episode with Travis Tyler. ____________________________________________________________________________ I am now in the early stages of writing my first book! In this book, I will be telling my story of getting into sal...
2023-01-30
43 min
The Customer Engagement Lab
Nailing your sales strategy after your startup gets acquired
In this episode, Travis chats with Andrew Pearson, the co-founder of LiveNotary (now PandaDoc Notary), about his sales journey and what it takes to survive and thrive post-acquisition. Andrew shares his story about LiveNotary and what's made him successful as a seller pre and post-acquisition.In this episode, you'll learn about the following:Major milestones to hit before getting acquired by another startupThe framework for post-acquisition success as an "acquired" sellerWhy a 'land and expand' approach is the long-term play for this scenarioCheck out PandaDoc Notary to see how he's selling/marketing the product...
2022-12-30
28 min
The Customer Engagement Lab
Growing an audience with authenticity (the legit way)
Today, we’re joined by Cassie Tucker. Cassie is the Founder of CAMM Media and co-host of the Marketing Happy Hour Podcast. Ever wonder why the ONLY people interacting with your company on social media are the people that work there? Or maybe you’ve poured your heart and soul into a thoughtful LinkedIn post that completely flopped, and you just can’t figure out why. We always blame the algorithm for poor engagement and stalled audience growth. But if we’re being honest, it might just be your content. In this episode, Cassie and Travis d...
2022-12-02
43 min
The Customer Engagement Lab
Generate more local buzz through networking and events
Creating local buzz for your brand can be challenging if you don’t know where to start. We’ve got you covered. In this episode of The Customer Engagement Lab, we chat with Zach Moore, Founder of Coastal Creative, to learn some of the creative marketing tactics his team leveraged to get people talking about their digital media agency at the height of the pandemic. The Coastal Creative team used networking and events to draw positive attention and interest to their brand, and you can do the same. By the end of this episode, you’ll learn...
2022-11-18
27 min
The Customer Engagement Lab
How to build a 300K subscriber community in one year
Kevin Kermes built a thriving online community in less than a year. Seriously he went from 0 to 300,000 subscribers in less than a year. Developing a community is paramount to business success, but it’s no easy task. Kevin shares tips on creating an online community and building relationships at scale in this episode of The Customer Engagement Lab. We'll cover: Harnessing your Zone of Genius to kickstart your community building What’s the XYZ method, and how to use it to define your ideal audience Topic Selection 101
2022-11-04
37 min
How to Win podcast with Peep Laja
Feedback loops and free product offerings with PandaDoc's Mikita Mikado
Summary:This week on How To Win: Mikita Mikado, CEO of PandaDoc. PandaDoc is an all-in-one document workflow automation platform. They launched in 2013, were valued at $1B in 2021, and have a projected revenue of $55M this year. They have 390 employees across the US and Belarus. In this episode, we discuss how they used customer feedback to pivot PandaDoc successfully, their decision to make part of their product free, and how balancing external opportunities with a strong internal culture helped them win. I share my experience of pivoting Wynter in its first year, creating high-quality feedback loops, and...
2022-10-31
25 min
The Customer Engagement Lab
Should your company start a podcast?
Podcasts have been growing in popularity over the past few years, and many brands are experimenting with podcasts to connect with and grow their audience. When done right, podcasts can have a tremendous impact on your business. But is it a good idea for every organization to start a business podcast? Seth Kushner, radio veteran and the host of the Tampa Bay Lightning Block Party podcast, joins the show to discuss who should and shouldn’t start a podcast. Seth and Travis will also discuss alternatives for companies that don’t have the time or resou...
2022-10-21
38 min
The Customer Engagement Lab
Lessons from the Lab: Evernote
In this month’s Lessons from the Lab, we try the note-taking app Evernote. We’ll dive into it all – first impressions, what they’re doing right, and opportunities for improvement from a design and content point of view. Plus, the group shares what “marketing made me buy.” Cat Lim, Creative Director at Pyper Inc, Anna Gallese, Sales Readiness Program Manager at PandaDoc, and Todd Clouser, Lead Brand Marketing Manager at Refine Labs, join Travis in the studio for this marketing roundtable discussion.
2022-10-07
27 min
The Customer Engagement Lab
Lessons from the Lab: Evernote
In this round-table episode, we test a free trial of the popular note-taking app, Evernote. We’ll dive into it all – first impressions, what they’re doing right, and opportunities for improvement from a design and content point of view. Plus, the group shares what “marketing made me buy.”Cat Lim, Creative Director at Pyper Inc, Anna Gallese, Sales Readiness Program Manager at PandaDoc, and Todd Clouser, Lead Brand Marketing Manager at Refine Labs, join Travis in the studio for this marketing roundtable discussion.
2022-10-07
27 min
Organize Chaos
Playbook 2022 Highlights: Wealth Habits Author, Candy Valentino, Connie S. Falls, & PandaDoc CEO, Mikita Mikado
How to create a money making machine with your revenue, overcoming the fear of delegating, and reducing sales friction. The last episode of Playbook 2022 highlights comes from the sessions with Wealth Habits author, Candy Valentino, systems expert, Connie S. Falls, and PandaDoc CEO, Mikita Mikado. If you want to watch these full sessions, head over to Trainual's Youtube channel and look for the Playbook 2022 playlist. Watch the full Playbook 2022 sessions mentioned in this episode HERE! Find episode show notes, podcast blog recaps, and the best SMB news & tips on The Manual! Watch video...
2022-10-06
11 min
The Customer Engagement Lab
Engaging and winning over free trial users with Shawn Herring
In this episode, we find out how and why Shawn Herring implemented a B2B secret shopper experiment at PandaDoc. We uncover the biggest gaps and challenges that customers experienced when trying to buy PandaDoc's software. Shawn explains how beneficial it is to carve out a marketing role that is completely dedicated to fixing the buyers journey.Shawn tells us about how coupling prospect and customer data with his secret shopper experiment allowed marketing and product teams to come up with lots of solutions to make buying and using PandaDoc as a first-timer simpler and...
2022-09-27
38 min
The Customer Engagement Lab
Publicity stunts, Super Bowl Ads, & email prospecting to reach unaware buyers
In this episode, Travis, Carmen, & Jed focus on selling and advertising to unaware buyers that have never heard of you or your solution. How do you make them aware? How should you sell to them? How do you get them to notice you To remember you?For our middle segment, Jed Mahrle distinguishes between emailing aware vs. unaware prospects. We learn why his strategy for the unaware works so well for him and his team and how you can do it too.Last on this episode — Travis chats with Carmen Zita, PandaDoc’s Brand Ops Manager, a...
2022-09-27
25 min
The Customer Engagement Lab
Easier than buying a Tesla: how to fix your CX with one new hire
Travis sits down with Nick Cisko, Customer Experience Lead at PandaDoc to talk about how he works to create a better buying experience for PandaDoc prospects. They discuss how if businesses want to really see, understand, and fix areas of customer friction -- then they need a dedicated CX person with no biases. Stick around for the end of the episode when Nick and I play a fun game to see where he stands on some of the hottest topics in CX.
2022-09-27
41 min
The Customer Engagement Lab
The best way to research, sell, and advertise against your Goliath competitors
Travis, Jed, and Carmen give tips and examples of how to research, sell, and advertise against the big competitors in your industry. Travis shares competitive intelligence best practices and PandaDoc's alternative SEO campaign. Jed covers his framework for how to respond to prospects that bring up competitors, and Carmen opens our eyes to real-world examples of when Davids beat the Goliaths with really clever and fun commercials.
2022-09-27
30 min
The Customer Engagement Lab
Transitioning from CRO to CMO: Marketing guardrails, storytelling, and learning from mistakes
Travis sits down to interview PandaDoc's (former) CMO, Nate Gilmore. They talk about why this change happened and what it means for the future of PandaDoc's marketing efforts. Nate details his perspective on his mistakes, lessons learned, and what he believes the short and long-term marketing plans are for his team moving forward. Together they watch a clip of Dave Gerhardt talking about marketing guardrails and react to what they believe are PandaDoc's marketing guardrails.
2022-09-27
40 min
The Customer Engagement Lab
How to spot the patterns in your customer data, prospecting, and co-marketing efforts
Travis, Jed, and Carmen are all about finding and unlocking the power of patterns. Travis dives into how PandaDoc uses customer data to improve customer engagement, Jed covers his prospecting pattern identification process, and Carmen explores the best co-marketing tag-team patterns.
2022-09-27
24 min
The Customer Engagement Lab
eSignature myths and how to sell to legal teams
Reid Anderson, Enterprise Sales at PandaDoc, is back, and this time he’s giving us an inside look at how to successfully sell and work with legal teams. In this episode, we’ll discuss:mistakes companies make when trying to persuade lawyers to ditch their legacy tools for new technologywhy it’s vital to understand the different types of legal teams to solve their specific pain pointsthe importance of being upfront and HONEST about your products and servicesTravis and Reid will also commemorate the 22nd Anniversary of the ESIGN...
2022-09-27
27 min
The Customer Engagement Lab
Couples counseling to align Sales and CS teams
In this episode, Travis is joined in the studio by his former co-host Patrick Downs, Mid-Market Account Executive at Kallidus, and Ryanne Koch (Doumet), Sr. Manager of Customer Success at PandaDoc, for a "healthy" conversation around sales and customer success alignment.We dive into:How to break silos between sales and customer success teamsWhy you shouldn’t make sales teams responsible for churn Best practices for improving the customer handover process
2022-09-27
35 min
The Customer Engagement Lab
It's OK to be polite to salespeople when they call with Reid Anderson
If you think sales is an easy job, try cold calling an angry CMO at 1:22 in the afternoon. If you’re not too busy crying afterward, it might be time to discuss what it really takes to be in sales.On this episode, Travis speaks with Reid Anderson, Enterprise Sales at PandaDoc, about overcoming adversity in sales and how to be more effective at cold calls, demoing, and negotiation. In this episode:How to detach from the outcome and make the next dialPulling the truth out of passionate responsesFacetime cold calling: genius or...
2022-09-27
34 min
The Customer Engagement Lab
Branding your way from cute startup to tech unicorn with Jack Shonkwiler
In this episode, Travis speaks with Jack Shonkwiler, (former) Director of Brand and Digital Marketing at PandaDoc, about the limits of copy, website features that should never be used again, and tips to building a brand while also enabling demand gen.In this episode:Pushing the limits of copyThe worst B2B website featuresBuilding a brand & enabling demand genNon-profit vs for-profit marketing
2022-09-27
41 min
The Customer Engagement Lab
Don't Yell at Your Sales Enablement Team with Sally Weiss
Travis catches up Sally Weiss, Sales Enablement Program Manager at PandaDoc , to find out what really goes into successful sales enablement.In this episode:The true meaning of sales enablementThe plot of Sally White and the Seven Sales Dwarves The need for a therapy channel on Slack
2022-09-27
36 min
The Customer Engagement Lab
Selling to a CTO Who Ignores Every Sales Email
If you've ever said, "When I go to a sales podcast. I want to watch someone eat sardines," then today's your lucky day!You get to do that on this episode of The Customer Engagement Lab as Travis goes for a true Belarussian experience by consuming canned Ukrainian fish on the show.We're not just weird guys behind podcast mics, though. We're actually talking with Sergey Barysiuk, a native of Belarus and co-founder of PandaDoc.Sergey's an expert on product-led growth. He says it's the fuel that powers your startup when you step...
2022-09-27
49 min
The Customer Engagement Lab
Outreach That Works on a CEO: Using Video, Humor, & Decision Makers
Travis and Patrick kick off the very first episode of The Customer Engagement Lab discussing how LinkedIn is such a cringe-fest. They share two cold emails that recently hit their inbox and what worked well to get a response. The guys also react to KFC's bold marketing campaign from back in December (A Recipe for Seduction). They bring on PandaDoc CEO, Mikita Mikado, to bust open some myths on digital outreach to CEOs. Patrick and Travis are excited to hear that one salesperson used a plush panda to create a puppetry video to successfully break through Mikita's...
2022-09-27
33 min
The Customer Engagement Lab
Researching Your Revenue Interview
What’s the strangest interview you’ve ever been a part of?Have you ever interviewed anybody who’s been in the middle of ordering a sandwich or taking a shower? Probably not.Lately, we've been talking about interviewing revenue roles. There’s so much information out there about how to ask the right questions and make yourself look professional, but where do we start?So we recruited a new hire. Jared Franklin is in his fourth month as an account executive here at PandaDoc, and we wanted to get the low down on inter...
2022-09-27
41 min
The Customer Engagement Lab
Psychopath or Success Story? How & Why to Stay at a Startup for 7+ Years
In this episode of The Customer Engagement Lab, we talk about lateral job hopping, why we do it, and how to stop. Our guest is Josh Gillespie, Sr. SaaS Executive who's currently building PandaDoc from zero to infinity.Specifically, we discuss:Why do we get bored at work?RepVue — it's like GlassDoor for salespeopleWhy you shouldn't pick what's behind Door C
2022-09-27
44 min
The Customer Engagement Lab
Pattern Interrupting Sales Cow Says MOOOOOVE This Opp to Closed-Won
If you’re trying to get ahead in sales — which would probably make sense if you’re tuning into this show — you don’t need magic beans or mad hypnosis skills…You just need 3 simple things.You need to be high-value. You need to be low maintenance.And you need to demand opportunity.Oh, and it never hurts to be confident…Troy Barter, former Director of Sales Development at PandaDoc, knows what it takes for a rep to move up.In this episode:Travis and Patrick discuss the fi...
2022-09-27
55 min
The Customer Engagement Lab
LIVE SHOW: Business memes, dad lessons, selling to CROs, and more!
Before Zoom and LinkedIn, sales pros rode dinosaurs to meet with prospects face to face. Other than technology, nothing's changed since those days.Don't believe us?Fine. Believe Travis' dad.On this episode of The Customer Engagement Lab, Rich Tyler gave dad-worthy advice about sales careers before exiting stage left and leaving flames in his wake while an electric guitar exploded in the background.So that was kinda cool.Then, Travis and Patrick talked with Nate Gilmore, chief revenue officer at PandaDoc, about why you should not follow your...
2022-09-27
1h 01
The Customer Engagement Lab
Selling your ideas, selling your work, and selling your soul.
Travis and Patrick talk with Cat Lim, Creative Director at Pyper, Inc., about sales strategies for creative agencies.Specifically, we discuss:How creative agencies can stand apart in cold emails/cold callsWhat intrigues and annoys us in outreachHow a creative agency sold PandaDocWhat a mood board even isWhat creatives should remember when pitching designs to customersPatrick’s closing strategy of screaming “Sign it!”
2022-09-27
35 min
The Customer Engagement Lab
Kaylee Edmondson will not route half-assed MQLs to her sales team anymore
You know what everyone loves when reading a good book? Getting to the end of a chapter and being told that the author will get in touch about the next chapter.Yeah, you’re right. No one would buy that book.Your buyers’ journey is like a story — and if they request a demo, that’s exactly how most companies conclude that chapter.Your buyer would be much better served by a choose-your-own-adventure novel.That’s how today’s guest, Kaylee Edmundson, Director of Demand Generation at Chili Piper, is approaching product demo...
2022-09-27
46 min
The Customer Engagement Lab
All hail the king of on-demand demo videos and chicken nuggets
In this episode, we’re giving marketing some love. We don’t have a guest, just your loveable hosts, Travis Tyler, Digital Content Producer, and Patrick Downs, Team Lead and Outbound Account Executive, at PandaDoc.In this episode:The trials and tribulations of creative pitchingWhy copywriting is so important in sellingIn the name of marketing, Patrick goes Hollywood and lands a commercial… in New YorkThe moment everyone has been waiting for — our hosts face off in an epic freestyle rap battle
2022-09-27
22 min
Behind The Experience
PandaDoc’s templates and sample documents ft. Eugenia Brown
Panda Doc is well-known for its high-quality templates. They provide a variety of categories, and news cases, for their templates. And in this episode, we will be digging into these awesome features. We also tapped into how they deal with onboarding with their united teams and prioritize user experience for their customers.Quotes from this episode"The fanciest templates are the most popular. They have beautiful cover pages, pricing tables, and sample products, so you can just plug-and-play with those templates.""Users like to start with something. They don’t want to start wi...
2022-08-09
27 min
CMO Talks
CMO Talks with Nate Gilmore, CMO, PandaDoc
This episode, featuring PandaDoc’s CMO, Nate Gilmore, is the age-old story of how David is taking on Goliath in the world of SaaS dynamic documents with a focus in the SMB space. This is also a story of hyper specialization and how you use such a differentiator from a marketing perspective to go from a start up to a super scale up. And don’t forget how you are using your technology stack to drive growth.
2022-04-20
30 min
The Mark Bishop Show
TMBS E219: Andrei Faji; PandaDoc
Mark speaks with Andrei Faji the Director of Engagement for PandaDoc. Small to medium businesses are transitioning to digital document management more than ever. Why? Yet only 53% of decision-makers say they are comfortable with the process! Plenty of room to learn with PandaDoc.About Andrei Faji Director of Engagement Marketing at PandaDoc A guest speaker at SXSW and IBM’s Builder Fair, Andrei has helped emerging businesses connect with their customers by creating authentic interactions. He lives with his family in Austin, TX. Andrei Faji helps businesses build brands and tell remarkable stories.
2022-01-29
10 min
B2B Category Creators with Gil Allouche
Lars Nilsson, VP of Global Sales Development at Snowflake, and Mikita Mikado, CEO at Pandadoc
In our 28th episode, Gil talks category creation with two B2B leaders from the cloud data and document workflow categories. Panelists for this episode include Lars Nilsson, VP of Global Sales Development at Snowflake and leader behind the cloud data category, and Mikita Mikado, CEO of Pandadoc and leader behind the document workflow category. You'll walk away from this episode with an understanding of team alignment, feature releases, and support networks. BONUS! Lars explains why you don't always need to have the best product to create a category.
2022-01-06
47 min
Radically Transparent
VP Marketing of PandaDoc on Why it's Okay to be Wrong
Shawn Herring, VP Marketing at PandaDoc and a brilliant Forbes Councils Member joins this episode of the Radically Transparent podcast, brought to you by Oktopost! Known for his appreciation of learning curves, Shawn opens the show revealing the power of a learning mindset and the importance of being a marketing leader in an organization where executive leadership understands marketing. He also sheds light on how his background in biology has led him to lead with a mindset that he is never going to be right, only less wrong when driving marketing growth and breaks down why being wrong isn’t...
2021-11-18
29 min
Growth Marketing Camp
PandaDoc’s Secret Mission to Empower SMB Davids to Take on the Goliaths
If someone knows digital documents, it’s PandaDoc. Their jam is all about helping teams quickly create, manage, and sign digital documents. And they’ve been on a mission to empower SMB companies that are like the Davids to take on the Goliaths. In this episode, we are joined by Shawn Herring, VP Marketing at PandaDoc, a 20+ year veteran of marketing technology that puts his science learnings to use in his everyday business. He shares the story behind the power of forcing function on a company level, a brand new way of looking at new channels, and how his time...
2021-11-15
42 min
The Product Management Leaders Podcast
International Expansion, NPS, & Product Onboarding (with Bernard Desarnauts, VP of Product @ PandaDoc)
Hi all, we are excited to share the eighth episode of The Product Management Leaders Podcast with you!Our aim with this podcast is to connect you with some of the top PM leaders and share their real-world strategies and tactics for building world-class products.In today's episode, Grant Duncan speaks with Bernard Desarnauts, VP of Product at PandaDoc, a Series B startup with over 500 employees. Bernard has a wealth of experience being a former SVP of Product and Marketing, a Co-Founder, and an Advisor. Leave us your thoughts about the episode and s...
2021-10-12
46 min
CHURN FM
EP 134 | Ryanne Doumet - How PandaDoc scaled their high touch customer success model as the company scaled.
Today on the show we have Ryanne Doumet, Customer Success Manager at PandaDoc.In this episode, we talked about what drove Ryanne to make the switch from media & advertising to customer success, how PandaDoc scaled their customer facing approach as the company scaled, and how they put together Customer Success decks to bring value to client conversions, using their own tool. We also discussed the upsides and downsides of a Matrix organization, setting, tracking and measuring KPI’s, and we then dove into PandaDoc’s WISE framework, and why and how they build it.As u...
2021-10-06
29 min
Outbound Squad
How top SDR at PandaDoc Jed Mahrle prospects
Jed Mahrle is a Sales Development Representative at PandaDoc.In this episode, Jed and I dig into his entire outbound process from start to finish. It's action-packed with great tactics and strategies to help you land more meetings.Connect with Jed on LinkedIn here and PandaDoc here.Resources mentioned in the episode:Show Notes Page Here are three more ways to get help with your prospecting: REPLY Method™ Guide. A proven messaging framework for increasing response rates and setting more meetings from your cold outreach. For Individuals. A 6-week, o...
2021-04-20
46 min
B2B Growth
How PandaDoc Does Demand Generation
On the latest installment of our deep dive into demand generation, Lesley Crews talks with Eugene Zaremba, Director of Demand Generation at PandaDoc, and Travis Tyler, Content Specialist at PandaDoc. They discuss: PandaDoc's revenue team structure PandaDoc's growth stages in demand gen Important lessons learned in the past two years Are you getting every B2B Growth episode in your favorite podcast player? If not, you can easily subscribe & search past episodes here. You can also find us on Apple Podcasts or Spotify.
2021-04-04
48 min
Sales Enablement Innovation
Sales Enablement Innovation | Gail Behun, PandaDoc
For PandaDoc's Senior Manager of Sales Enablement, Gail Behun, high performance sales enablement means working in tandem with marketing (who craft the message) and product (who provide the detail). Aligning objectives and expectations is key - 'level-setting', as Gail puts it. She's also passionate about helping sellers to grow, and develop their career paths - for her, enablement goes beyond reps simply hitting quota and excelling in the short-term. In this Sales Enablement Innovation podcast, Gail shares her philosophy for nurturing sustainable success, and how she encourages all enablers - and aspiring enablers - to reach out to others in...
2021-03-31
23 min
Creating Distance
213: Tactical Multi-threading with Luke Ruffing of PandaDoc
Luke Ruffing is a Strategic Account Executive at PandaDoc and Co-Founder of SalesCast. Luke dropped by the podcats to drop some amazing tactical advice for AEs. As we're closing out Q1 and getting ready to kick-off Q2, take these tips with you to build and close your pipeline. Connect with Luke here on LinkedIn, If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: M...
2021-03-29
26 min
Millennial Sales
213: Tactical Multi-threading with Luke Ruffing of PandaDoc
Luke Ruffing is a Strategic Account Executive at PandaDoc and Co-Founder of SalesCast. Luke dropped by the podcats to drop some amazing tactical advice for AEs. As we're closing out Q1 and getting ready to kick-off Q2, take these tips with you to build and close your pipeline. Connect with Luke here on LinkedIn, If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to grow this show and find the best guests possible for you. Follow The Podcast: Apple/Spotify: M...
2021-03-28
26 min
What's New With Advertising
How PandaDoc Successfully Relaunched Freemium After Failing The First Time
In this episode, we're going to dive into PanaDoc's freemium launch during a pandemic. Show notes & key topics we've discussed: 00:00 - 6 freemium tips from Claude Hopkins in his book Scientific Advertising. 02:34 - What is Product-Led Growth? 04:27 - How did PandaDoc launch their freemium and Why? 11:12 - How do you balance between freemium and free trial offering (if you have both)? 14:49 - How did you actually make sure that salespeople keep getting the leads in freemium? 16:29 - What happens if people downgrade because of...
2021-02-21
30 min
Заметки продавца В2В
Как устроены В2В продажи у многомиллионного стартапа ― интервью с продавцом из PandaDoc
Я продолжаю разыскивать для вас best practices в области продаж ― в новом выпуске мы поговорили с Account Executive в PandaDoc Артуром Науменко. PandaDoc ― это известный стартап с белорусскими корнями, который создает облачное ПО для управления документами. В команде стартапа более 500 человек, общая сумма инвестиций в него составляет более $30 млн (!). Прослушайте и вот что вы узнаете: как устроен отдел продаж PandaDoc, кто чем занимается? как команда помогает освоиться новичкам? какие у продавца PandaDoc есть возможности для роста? какие фишки помогают сейлам продавать больше? почему сейлы не ведут клиентов сами? и почему Артуру стало интереснее самому “хантить” клиентов, чем работать с входящим трафиком?
2021-02-19
56 min
The Best Business Podcast
092: Building a Software Company from Belarus - Mikita Mikado of PandaDoc 🐼
Mikita Mikado is an entrepreneur, executive, and former engineer. He is currently the CEO of PandaDoc, a Series-A funded SaaS business in San Francisco. His main interests are SaaS, sales automation, documents, metrics, startups, surfing, programming, and new technologies. This Podcast is Sponsored By: Blinkist gives you key ideas from the world’s best nonfiction books in 15-minute text and audio. Learn something new everyday with unlimited access to over 2,500 of the world’s best titles in 19 top categories. Get 7% off & your first week free with this link: millionaire-interviews.com/blinkist. StartEngine is the largest equity crowdfunding site in th...
2021-01-01
53 min
Entrepreneur Stories 4⃣ Inspiration
092: Building a Software Company from Belarus - Mikita Mikado of PandaDoc 🐼
Mikita Mikado is an entrepreneur, executive, and former engineer. He is currently the CEO of PandaDoc, a Series-A funded SaaS business in San Francisco. His main interests are SaaS, sales automation, documents, metrics, startups, surfing, programming, and new technologies. This Podcast is Sponsored By: Blinkist gives you key ideas from the world’s best nonfiction books in 15-minute text and audio. Learn something new everyday with unlimited access to over 2,500 of the world’s best titles in 19 top categories. Get 7% off & your first week free with this link: millionaire-interviews.com/blinkist. StartEngine is the largest equity crowdfunding site in th...
2021-01-01
53 min
Продвижение - ежедневный подкаст Александра Нечаева
194 - подписка на Сбербанк, CoinKeeper привлек 125 млн рублей, у PandaDoc заблокировали счета
Привет! Сегодня уже 12 сентября 2020 года, сегодня рассказал о следующих новостях: «Сбербанк» представит подписку на скидки и бонусы в сервисах из своей экосистемы — за 1399 рублей в год Глава Instagram: краткосрочная выгода от возможного запрета TikTok в США не стоит риска раскола интернета Российский сервис для управления личными финансами CoinKeeper привлёк 125 млн рублей на запуск в Европе от фонда МТС PandaDoc сообщила о блокировке счетов в Белоруссии на фоне уголовного дела против сотрудников компании Сессии и еженедельное планирование Приятного прослушивания! Ссылки на меня в соц.сетях: Telegram - t.me/finecalex VK - vk.com/alexander__nechaev Facebook - https://www.facebook.com/profile.php?id=100012884177738 Instagram - RUS, ENG Twitter (ENG) - twitter.com/al_nechaev E-mail: hello@alnechaev.com
2020-09-12
12 min
Продвижение - ежедневный подкаст Александра Нечаева
187 - Epic Games vs App Store, уголовное дело PandaDoc, продуктивное утро
Привет! Сегодня уже 5 сентября 2020 года, рассказал о следующих новостях и событиях: PandaDoc сообщила об уголовном деле в отношении четырёх сотрудников минского офиса компании Epic Games рассказала суду о сокращении суточной iOS-аудитории игры Fortnite на 60% после её удаления из App Store Инсайты о себе, что поменять в графике, привычки и продуктивное утро Приятного прослушивания! Ссылки на меня в соц.сетях: Telegram - t.me/finecalex VK - vk.com/alexander__nechaev Facebook - https://www.facebook.com/profile.php?id=100012884177738 Instagram - RUS, ENG Twitter (ENG) - twitter.com/al_nechaev E-mail: hello@alnechaev.com
2020-09-05
15 min
Imaguru Startup Lab
Как добиться успеха с Growth Hacking. Кейс PandaDoc
Стартап Микиты Микадо, СЕО PandaDoc, является одной из success stories белорусского сообщества Данное видео даст ответы на вопросы: • Что нужно сделать, чтобы увеличить продажи? • Какой канал даст намного больше пользы на первом этапе? --- Send in a voice message: https://podcasters.spotify.com/pod/show/imaguru/message
2020-08-31
1h 32
Продвижение - ежедневный подкаст Александра Нечаева
156 - новые телефоны Samsung, PandaDoc привлекли $30 млн долларов, демон-день для разработчиков
Привет! Сегодня уже 5 августа 2020 года, рассказал о том, как прошел день: Стартап PandaDoc с основателями из Белоруссии привлёк $30 млн от фонда Microsoft, One Peak Partners и других Instagram запустила похожий на TikTok сервис Reels ещё в 50 странах — России среди них нет Фил Шиллер покинет пост главного маркетолога Apple после 23 лет работы, но останется в компании запустили CRM демо-день для разработчиков Приятного прослушивания! Ссылки на меня в соц.сетях: Telegram - t.me/finecalex VK - vk.com/alexander__nechaev Facebook - https://www.facebook.com/profile.php?id=100012884177738 Instagram - RUS, ENG Twitter (ENG) - twitter.com/al_nechaev E-mail: hello@alnechaev.com
2020-08-05
16 min
Martech Masters: Presented By Nextiny Marketing
Removing Friction in Your Sales Process with Online Contracts: Mikita Mikado, CEO of PandaDoc
This week, Gabriel sits down with Mikita Mikado, CEO & Co-Founder of PandaDoc, to discuss the importance of removing friction in your sales process with digital contracts. Mikita explains what PandaDoc is and how it can help businesses transition and follow through with paperwork while working from home. Additionally, Mikita shares his insights on how we can adapt during a crisis and look at the positive outlooks for business.
2020-06-23
22 min
Martech Masters: Presented By Nextiny Marketing
Removing Friction in Your Sales Process with Online Contracts: Mikita Mikado, CEO of PandaDoc
This week, Gabriel sits down with Mikita Mikado, CEO & Co-Founder of PandaDoc, to discuss the importance of removing friction in your sales process with digital contracts. Mikita explains what PandaDoc is and how it can help businesses transition and follow through with paperwork while working from home. Additionally, Mikita shares his insights on how we can adapt during a crisis and look at the positive outlooks for business.
2020-06-23
22 min
Martech Masters: Presented By Nextiny Marketing
Removing Friction in Your Sales Process with Online Contracts: Mikita Mikado, CEO of PandaDoc
This week, Gabriel sits down with Mikita Mikado, CEO & Co-Founder of PandaDoc, to discuss the importance of removing friction in your sales process with digital contracts. Mikita explains what PandaDoc is and how it can help businesses transition and follow through with paperwork while working from home. Additionally, Mikita shares his insights on how we can adapt during a crisis and look at the positive outlooks for business.
2020-06-23
00 min
The WFH Show
#4 - Robin Corralez, Global VP of HR at PandaDoc
Nikki’s guest is Robin Corralez, Global Vice President for Human Resources at Pandadoc, makers of document automation software. Robin tells us that while her teams are “testing the limits” of Zoom and Slack, the most valuable tool she encourages during these times is empathy – understanding that most never worked like this before and we are living through a global pandemic. Supporting remote team members at PandaDoc has meant more team meetings, from twice daily standups to 1-on-1s. Plus there are “Breakroom” and “Panda Parent,” and many more new channels on Slack. The results so far? Overall producti...
2020-04-21
00 min
The Sales Evangelist
TSE 1273: How To Get More Proposals Signed Faster With Pandadoc
Have you heard about PandaDoc and how it can help you get more proposals signed faster? If you definitely want to learn more from this podcast. This episode will talk about PandaDoc and how you can use it to improve your sales journey. Nate Gilmore is the chief revenue officer at PandaDoc and his job […] The post TSE 1273: How To Get More Proposals Signed Faster With Pandadoc appeared first on The Sales Evangelist.
2020-04-06
29 min
The Sales Evangelist
Nate Gilmore | How To Get More Proposals Signed Faster With Pandadoc
How To Get More Proposals Signed Faster With Pandadoc Have you heard about PandaDoc and how it can help you get more proposals signed faster? If you definitely want to learn more from this podcast. This episode will talk about PandaDoc and how you can use it to improve your sales journey. Nate Gilmore is the chief revenue officer at PandaDoc and his job is to grow the company. It is their goal to help small businesses increase their sales and revenues. He has spent almost 20 years in the small business indu...
2020-04-06
00 min
How I Built This Small Business... l🔨
Streamline Your Proposal Business with this SaSS Business: PandaDoc | 092
092. PandaDoc | Mikita Mikado is an entrepreneur, executive, and former engineer. He is currently the CEO of PandaDoc, a Series-A funded SaaS business in San Francisco. His main interests are SaaS, sales automation, documents, metrics, startups, surfing, programming, and new technologies. This podcast is brought to you By: Blinkist gives you key ideas from the world’s best nonfiction books in 15-minute text and audio. Learn something new everyday with unlimited access to over 2,500 of the world’s best titles in 19 top categories. Get 7% off & your first week free with this link: millionaire-interviews.com/blinkist. Sta...
2019-11-19
53 min
Product&Growth Show
03 - Growth команды и эксперименты в B2B с Таней Авлочинской, Head of Product, Growth в PandaDoc
В третьем выпуске ведущие Product&Growth Show Паша Педенко и Ярослав Степаненко пригласили Татьяну Авлочинскую, Head of Product, Growth в PandaDoc, поговорить о построении Growth команд в B2B. Что в этом эпизоде: 1. Как запускать Growth команду в B2B? 2. Как управлять воронкой гипотез внутри компании? 3. Как выравниваться по целям с другими продуктовыми командами? 4. Бонус: рекомендация статьи и книги от Тани Авлочинской для всех, кто хочет запускать Growth функцию у себя в компании. Полезные ссылки: - Наша конференции по продакт-менеджменту, которая пройдет 19-20 ноября в Киеве: confidenceconf.com. Самая большая продакт тусовка в Украине. - Самая большая конференция по Growth Marketing в Европе, которая пройдет 16-17 октября в Киеве: growthmarketingstage.com/. - Пашин канал в Telegram: t.me/PavloIsOnTheRoad
2019-08-27
42 min
Garlic Marketing Show
GMS 133 - The One Place You're Not Marketing and Why Boring Contracts are Hurting Your Close Rate by 30% with PandaDoc CEO, Mikita Mikado
Say hello to PandaDoc. On this week’s episode of the Garlic Marketing Show, our guest star is Mikita Mikado the CEO and Co-Founder of PandaDoc. PandaDoc is the future of documents, Mikita’s SaaS company is an all-in-one software to create, deliver, and eSign your team’s quotes, proposals, contracts, and other sales collateral.Documents are plain, white, and boring. Does anyone (except contract attorneys) actually enjoy reading a contract document? Instead of snuggling up with Dickens or Austen, get cozy with your next contract! Even with our iPhone, does anyone really read the terms and co...
2019-02-28
32 min
Founder Coffee - Intimate SaaS Chats
020 Mikita Mikado - PandaDoc
For this twentieth episode, I talk to Mikita Mikado, one of the leading proposals and quotes solution for sales people. Mikita pursued the American Dream and moved from Belarus to the US to start a company. At first he flipped burgers, worked in moving, in cleaning, … He took every job he could get. Then he started a web design business, got into extensions for content management systems, and then into documents solutions for sales people. In a period of only four years, Mikita built a company of about 160 employees focusing on learning, making an impact and having fun. We talk ab...
2019-01-08
35 min
Founder Coffee
020 Mikita Mikado - PandaDoc
For this twentieth episode, I talk to Mikita Mikado, one of the leading proposals and quotes solution for sales people. Mikita pursued the American Dream and moved from Belarus to the US to start a company. At first he flipped burgers, worked in moving, in cleaning, … He took every job he could get. Then he started a web design business, got into extensions for content management systems, and then into documents solutions for sales people. In a period of only four years, Mikita built a company of about 160 employees focusing on learning, making an impact and having fun. We talk ab...
2019-01-08
35 min
Leveling Up with Eric Siu
GE Ep 166 [2016]: Jared Fuller On How He Skyrocketed PandaDoc from $1M ARR to $5M ARR in a Year (5X Growth!)
Hey everyone, today we have Jared Fuller, VP of Business Development at PandaDoc, the future of documents – where you can automate contracts, proposals, quotes, and electronic signatures. In today’s show we'll be talking about how they get 1,500 people to sign up each day (and became one of the fastest growing SaaS companies), what they do to get a more than 10% conversion rate from trial to paid customers, how Jared helped grow the company from $1M ARR to $5M ARR (a growth rate of almost 5x!), and why leaving JobHive was the hardest thing that Jared ever had to do...
2017-12-16
27 min
Leveling Up with Eric Siu
GE Ep 166 [2016]: Jared Fuller On How He Skyrocketed PandaDoc from $1M ARR to $5M ARR in a Year (5X Growth!)
Hey everyone, today we have Jared Fuller, VP of Business Development at PandaDoc, the future of documents – where you can automate contracts, proposals, quotes, and electronic signatures. In today’s show we'll be talking about how they get 1,500 people to sign up each day (and became one of the fastest growing SaaS companies), what they do to get a more than 10% conversion rate from trial to paid customers, how Jared helped grow the company from $1M ARR to $5M ARR (a growth rate of almost 5x!), and why leaving JobHive was the hardest thing that Jared ever had to do...
2017-12-16
27 min
SaaS Open Mic by ChartMogul
From selling berries to selling SaaS with Mikita Mikado of PandaDoc
Mikita Mikado started out on his entrepreneurial career, selling berries he’d picked in his home Belarus, and now runs PandaDoc, a Series-A funded SaaS business in San Francisco. Clearly there’s a LOT that happened between those two points of Mikita’s life. I joined him to try and understand some of the things he’s learned along the way. In our discussion, we cover: - How activities from his youth translate to his business today - How his long-term business relationship with co-founder Serge works successfully, and how the complement each other - Why he’s so passionate...
2017-02-27
31 min