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Patti Meyer

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BizMagic PodcastBizMagic PodcastContinuing Biz Education: When to Invest, What to Skip, and How Not to Burn OutIn this episode, I’m getting into something I’m super passionate about—continuing education for business owners. Because yes, we should all be learning as we grow… but we also don’t need to drown in a sea of unread newsletters, abandoned courses, and “maybe someday” content.So here’s the scoop, straight from my experience and an idea sparked by a long-time biz connection:Why continuing biz education matters (and what happens when you don’t)How to be intentional about the content you chooseWhy “one-size-fits-all” frameworks are 🚩🚩🚩How to avoid becoming a course-hoarder with a digital...2025-07-1511 minBizMagic PodcastBizMagic PodcastBuilding Confidence for Business Visibility with Megan HamiltonThis one’s for all of you hiding behind your laptop, hoping no one notices you haven’t posted since May. I sat down with the brilliant and refreshingly real Megan Hamilton to talk all things visibility in your business.Megan is a speaking, confidence, and visibility coach—and she brings some serious depth to this conversation. We get into the emotional weeds of showing up in your business and how to make it feel actually doable without doing forced TikTok dances.In this episode, we dig into:What visibility really meansThe mindset blocks that k...2025-07-0853 minBizMagic PodcastBizMagic PodcastEight Years In: Mistakes, Milestones & MagicThis episode is a little different, y’all—because BizMagic just turned 8 years old! 🥳So I’m throwing a party in podcast form. This one’s part celebration, part reflection, and part storytime about how this wild business of mine came to be—and what I’ve learned (and unlearned) along the way.If you’ve ever scaled too fast, hired the wrong person, clung to a million-dollar fantasy check, or wondered if you’re doing it “right,” this one’s for you.In this episode, I’m sharing:BizMagic’s journey into beingThe moment I realiz...2025-07-0123 minBizMagic PodcastBizMagic PodcastFind Your Marketing Minimum: A Simpler Way to Stay Consistent with Shari BalouchiToday, we dig into how to keep your business seen—even when you’re running on empty—thanks to the brilliant Marketing Minimum framework from Shari Balouchi. We cut through the shiny fluff and get down to bite-sized strategies that actually stick.In this episode, you’ll learn:What a “Marketing Minimum” actually is—and why it means way more than skimping on visibility.How to pre-decide and OWN your lowest-effort marketing actions so you don’t freeze up when you’re burned out.Real-world examples from guest pitching to email follow-ups—e...2025-06-2447 minBizMagic PodcastBizMagic PodcastThe Business Tool Detox You Didn’t Know You NeededToday we’re talking about one of my favorite sanity-saving business moves: optimizing the tools you're already using.This isn’t about adding more to your plate—it’s about doing more with less.Inside this episode, I walk you through exactly how to clean up your tech stack and streamline the backend of your business without going down another software rabbit hole.You’ll learn:Why quarterly tool audits can save you major time and moneyHow to decide which tools to keep, consolidate, or ditchWhen it’s time to switch platforms—and when it’s...2025-06-1714 minBizMagic PodcastBizMagic PodcastSimple SEO for Small Biz Owners: Monthly Tips That Actually Work with Jodie MitchellLet’s talk about the three little letters that give a lot of business owners the ick: SEO.This episode is NOT another jargon-packed, algorithm-fueled stress spiral. Instead, I sat down with Jodie Mitchell from Nowhere to No 1 to break SEO down in a way that actually makes sense and feels doable.In this episode, we cover:What SEO really is (and how to stop making it scarier than it is)The three types of SEO—and why “on-page” is your BFFWhy keywords are less mystical than you thinkPage titles, meta descriptions, and how to make...2025-06-1036 minBookmarks \'n BlanketsBookmarks 'n BlanketsEp. 108 - Recent Reads: 9 Historical & Regency Romance Books | Spring Cottagecore VibesDuring the spring months, I was in the mood for all things cottagecore and Regency Romance stories. I read some amazing historical romance books and found a couple of new all-time favorites. Come find out which titles I read in March and April. You can find the companion blog here.Books I Review in This Episode:The Lost Apothecary by Sarah PennerPride & Prejudice by Jane AustenWhere the Road Bends by Rachel FordhamTo Forge Her Fate by Kasey StocktonThe Story She Left Behind by Patti Callahan HenryThe Guernsey Literary and Potato Peel Pie S...2025-06-0457 minBizMagic PodcastBizMagic Podcast12 Things Every Business Website Needs (Yes, Even Yours)If you’ve got a website (or you’re trying to build one without burning it all down), this episode is for you. I’m breaking down the 12 must-haves every small business website should include—plus some bonus best practices to help you get more conversions and create a better experience for your people.I’ve been building websites since the days of Yahoo Site Builder (hello, 90s soap opera fangirl life 👋), so yeah—I’ve seen it all. Whether you’re DIY-ing or working with a designer, here’s what I want you to know:✨ The goal of your...2025-06-0320 minCrafted ConnectionsCrafted ConnectionsEP 11: SOLO - 8 Lessons from my First 8 InterviewsEpisode 11: 8 Lessons from my First 8 InterviewsHosted by Katelyn CalhounIn this milestone solo episode, Katelyn shares the mic with... herself! After eight incredible interviews, she takes a pause to reflect on what she’s learned from eight weeks of Crafted Connections—and the conversations that made each episode.From rediscovering the beauty of small steps to embracing your weirdness, this episode is part recap, part behind-the-scenes, and all heart. Whether you're a longtime listener or just joining the pod, this one invites you to slow down, reflect, and remember why stories matter so much...2025-05-2918 minBizMagic PodcastBizMagic PodcastProject Management AND CRMs - A Powerhouse Pair with Melissa RichToday on the Biz Magic Podcast, I’m joined by the amazing Melissa Rich of Virtually Done Systems—workflow queen and systems whisperer for creatives who swear they “just aren’t systems people.” Spoiler: They are. And you are, too.We’re diving into the behind-the-scenes dream team duo: your CRM and your Project Management tool. If you’ve ever felt like you’re duct-taping your biz together with a handful of random tools and a prayer, this one’s for you.Here’s what we get into:Why you actually need both a CRM and a project ma...2025-05-2747 minBizMagic PodcastBizMagic PodcastStop the Chaos – Why You Need a Project Management Tool (Even if It’s Just You)Let’s be real—your brain wasn’t meant to carry every client task, content idea, and “buy oat milk” reminder. In this episode, I’m breaking down why a project management tool isn’t just a “nice to have” but a “how-am-I-not-using-this-already” kind of tool—no matter where you are in your business journey.Whether you’re still riding solo or wrangling a growing team, I’ll walk you through:Why a PM tool is your ticket to less mental clutter and more clarityHow repeatable tasks = sneaky SOPs (and yes, you're fancy now)Prioritization hacks to help...2025-05-2014 minBusiness Bravery PodcastBusiness Bravery PodcastEpisode 76: Scale Your Coaching Business without Losing Your Soul, with Expert: Patti MeyerIn this episode of the Business Bravery Podcast, I chat with Patty Meyer, CEO and Founder of BizMagic Virtual Business Management Solutions, who is a tech-savvy entrepreneur who helps women streamline and scale their businesses.  Patty shares her journey from solo business owner to confident CEO—and the brave decisions that helped her grow along the way. We talk about the mindset shifts she made around delegating, selling with heart, and seeing her email list as a way to truly connect.  She opens up about body image struggles and how she’s leaning into visibility with c...2025-05-181h 04BizMagic PodcastBizMagic PodcastThe 4 Types of Content Your Business Needs to Build Trust & Drive Sales with Keriann BellamyThis episode is the permission slip, pep talk, AND strategy download you didn’t know you needed.I’m joined by the one and only Keriann Bellamy—a ridiculously talented content strategist, email copywriter, and yes, the Content Manager here at BizMagic! Keriann is breaking down her signature framework of the four types of content your business actually needs to build trust and drive real, honest-to-goodness sales.No hype. No trends. No BS. Just real strategy and examples you can actually use (plus a few gut health analogies because... why not?).H...2025-05-1357 minBizMagic PodcastBizMagic PodcastHow to Show Up in Your Biz When Sh*t’s HardToday’s episode? It’s for when things are really hard. Like… the world’s-on-fire, tech’s-breaking, brain’s-short-circuiting kind of hard. Whether you're grieving, dealing with burnout, or your business is scaling faster than your sanity can keep up—I got you.We’re talking about how to keep showing up when you feel like hiding under your desk (no shame, I’ve been there).In this episode, I dig into:What “hard” really means (hint: your hard is valid, period.)Why showing up doesn’t have to mean showing up everywhereOne-minute-at-a-time wisdom from an English professo...2025-05-0614 minBizMagic PodcastBizMagic PodcastBreaking Down Defensiveness: Real Talk on Communication in Business with Lisa Merlo-BoothIn this episode, I sat down with my longtime client and communication powerhouse, Lisa Merlo Booth, to talk about the sticky (but super important) stuff: defensiveness in business communication.Lisa is a relationship coach, speaker, and full-on paradigm shifter who's on a mission to transform how we show up in relationships—romantic, professional, and everything in between. This convo was juicy, real, and full of “aha” moments. You’ll hear:Why defensiveness is rampant in professional settings (yes, even yours)The three defensiveness archetypes and how they show up at workWhat it actually means to “speak it clean”...2025-04-2952 minBizMagic PodcastBizMagic PodcastThe Down and Dirty of All-In-OnesIn this episode of the BizMagic Podcast, I’m diving headfirst into the sparkly, chaotic world of all-in-one business platforms (lookin’ at you Kajabi, Kartra, GoHighLevel, etc.).Are they unicorns that solve all your biz tech woes? Or shiny, overpriced distractions that leave you screaming into your coffee? Buckle up, 'cause I’ve got thoughts.In this episode, we’re talkin’:What all-in-ones actually are and what they promise (spoiler: it’s a lot)The real pros that make them a legit choice for some folksThe dark side of these platforms that nobody brags about on sal...2025-04-2215 minEmbracing EnchantmentEmbracing EnchantmentEmbracing Intention: Small Ways to Stay OK in Global ChaosHost Megan Hamilton discusses the importance of staying intentional in our lives, especially during overwhelming times. She explores the significance of tarot as a tool for reflection and action, emphasizes the need for hopefulness amidst trauma, and shares practical strategies for cultivating intentionality and joy. The conversation highlights the power of small actions and the importance of self-care in navigating the complexities of modern life. Chapters (00:00) Introduction to Intentional Living (03:06) The Significance of Tarot and Action (06:02) Navigating Overwhelm and Trauma (12:00) Small Steps Towards Hopefulness (20:52...2025-04-1841 minBizMagic PodcastBizMagic PodcastDirect-to-Inbox is the New Direct-to-Consumer in 2025 with Blaire BrownLet’s be real—I used to ignore my email list like it was an old Tamagotchi I forgot to feed. But once I realized how much actual power it has to reach people directly (no algorithm middleman)? Total game-changer.In this episode, I sat down with the brilliant and badass Blaire Brown of Visionary Advantages to talk all things email marketing—specifically why “Direct to Inbox” is where it’s at in 2025. We get into:Why relying solely on social media is basically gambling with your visibilityHow email marketing cuts through the noise and...2025-04-1535 minBizMagic PodcastBizMagic PodcastWorkflow Magic: 5 Tips to Streamline Your DayIn this episode of the BizMagic Podcast, I’m diving into the world of workflows—yep, that buzzword everyone loves to say but rarely explains. Spoiler alert: you probably already have some workflows, even if they’re unintentional and held together with duct tape and willpower.Workflow Magic: 5 Tips to Streamline Your Day is packed with the exact steps I use (and teach my clients) to take the chaos out of daily biz tasks. Whether you're juggling clients, a team, or just your own brain, these tips will help you make smoother, smarter moves behind the scenes.H...2025-04-0810 minCrafted ConnectionsCrafted ConnectionsEP 2: Tech, Storytelling, & Creativity with Patti Meyer Episode 2: Tech, Storytelling, & Creativity with Patti MeyerHosted by Katelyn CalhounIn this episode of Crafted Connections, we dive into the art of allowing all parts of ourselves to exist—whether in work, play, or moments of uncertainty. My guest, Patti Meyer, has spent over 20 years helping entrepreneurs streamline their businesses, but her journey didn’t start in boardrooms and tech setups. It began in what she lovingly calls the “Hippie House”, a chapter of her early twenties that shaped her belief in community, creativity, and the power of play.As the CEO and Founder...2025-04-0343 minBizMagic PodcastBizMagic PodcastThe Real Talk on Email Marketing Platforms: My Faves, My Flops, and What I Actually RecommendIt’s time for some real talk about email marketing platforms—because I’ve used a ton of them, and I have thoughts. In this episode, I’m spilling the tea on which ESPs (email service providers) I actually like, which ones are solid free options, and which ones I would 100% ghost if they were people.I’m breaking down why Kit (formerly ConvertKit) is my ride or die, why MailerLite is a strong runner-up, and why MailChimp makes me want to scream. Plus: a few insights on ActiveCampaign, Drip, and what you really need to think about when...2025-04-0116 minBizMagic PodcastBizMagic PodcastThe Power of Storytelling in Business with Katelyn CalhounWelcome back to another episode of the BizMagic Podcast! This time, we're diving into a topic that doesn't always get the attention it deserves but is essential for business growth: storytelling.Joining me is Katelyn Calhoun, an Emmy-nominated filmmaker and the founder of Calhoun Creative Consulting, where she helps businesses craft compelling narratives that resonate. If you’ve ever wondered why storytelling is important for your brand, how to do it effectively, or why it makes people want to work with you—this episode is for you.In This Episode, We Cover:Why storytelling is c...2025-03-2547 minBizMagic PodcastBizMagic PodcastChoosing the Right CRM for Your BusinessWelcome back to another episode of the BizMagic Podcast, where tech meets business with a side of sarcasm! Today, we’re diving into a tool that can completely transform how you run your business: a CRM (Customer Relationship Management system).If you’ve ever lost track of a lead, scrambled to find client details, or felt overwhelmed by admin tasks, a CRM might be your new best friend. In this episode, we cover:What a CRM actually is (hint: it’s more than a fancy contact list)Why I think most business owners with clients should have o...2025-03-1814 minBizMagic PodcastBizMagic PodcastPivot Like a Pro: Mastering the Art of Business Flexibility with Tasha BoothIn this episode of the BizMagic Podcast, we’re diving into one of the hardest but most necessary parts of running a business—adapting to change! I sit down with my business coach, agency expert, and launch pro Tasha Booth to talk about how to recognize when it’s time to pivot, the mindset shifts that make transitions easier, and how to overcome the fear of change.Tasha shares her own business evolution, from virtual assistant to agency owner to full-time coach, and the key lessons she’s learned along the way. If you’ve ever felt stuck, sec...2025-03-1139 minBizMagic PodcastBizMagic PodcastThe 4 Business Tools I Can’t Live WithoutThere are a million business tools out there, but which ones are actually essential? In this episode of The BizMagic Podcast, I’m sharing the four non-negotiable tools that I rely on every single day to keep my business running smoothly.Of course, the best tools are the ones that work for you—but if you’re curious about what’s in my business toolbox and why I swear by these platforms, this episode is for you!Resources and LinksCheck out Notion (affiliate link)Explore 17hats (affiliate link)Try CanvaLea...2025-03-0411 minBizMagic PodcastBizMagic PodcastThe Good, The Bad & The Awkward: A Leadership ChatLeadership is tricky—because people are complicated. There’s no one-size-fits-all leadership style, no perfect formula for team building, and definitely no magic tech tool to make leadership struggles disappear (but if one ever gets invented, let me know).In this episode, I’m bringing in three very special guests—my own team! Adriana Strama (Operations Manager & Client Manager), Keriann Bellamy (Content Manager), and Varalaxmi V (Systems Strategist & Client Manager) joined me to spill the tea on leadership. We talk about the good, the bad, and the awkward when it comes to leading and being led. We dive int...2025-02-1856 minBizMagic PodcastBizMagic Podcast4 Skills That Helped Me Become a More Effective LeaderLeadership isn’t about being perfect; it’s about showing up, learning, and growing. In this episode of The BizMagic Podcast, I’m sharing the 4 skills that have made me a better leader—skills I’ve developed through trial, error, and a lot of real-world experience.Whether you’re leading a team, working with contractors, or just managing yourself, these skills will help you show up with confidence and create a positive impact in your business.Learn more about BizMagic or the BizMagic Podcast.2025-02-0413 minBizMagic PodcastBizMagic Podcast5 Ways to use Notion in Your BusinessIn this episode of The BizMagic Podcast, we’re diving into one of my favorite tools: Notion. Notion is an all-in-one workspace that can transform how you organize and run your business. From task management to content creation, this tool is as flexible as your imagination. Whether you’re a Notion newbie or a seasoned pro, you’ll walk away with five practical ways to use Notion in your business.Explore NotionCheck out our Notion Business Hub Dashboard TemplateLearn more about BizMagic or the BizMagic Podcast.2025-01-2115 minWBCA PodcastsWBCA PodcastsCity Talk with Ken Meyer (Patti Posner)Ken Meyer interviews author Patti Posner about her book "My View From The Mountians: A Catskills Memoir" and she shares her experiences growing up in and working at the Brickman Hotel! 2025-01-1244 minWBCA PodcastsWBCA PodcastsCity Talk with Ken Meyer (Patti Posner)Ken Meyer interviews author Patti Posner about her book "My View From The Mountians: A Catskills Memoir" and she shares her experiences growing up in and working at the Brickman Hotel! 2025-01-1244 minBizMagic PodcastBizMagic PodcastThe Lessons of 20242024 was a roller coaster year for many in the online business world, and Patti Meyer, CEO and founder of BizMagic, is sharing her biggest takeaways. From financial challenges to personal growth, Patti reflects on how she navigated a tough year, stayed grounded, and came out stronger.In this candid episode, Patti opens up about the lessons she learned (and re-learned) about resilience, delegation, and self-acceptance in business. If you’ve ever felt like you’re not doing enough or struggled to balance your energy, this episode is packed with insights and encouragement to remind you that success look...2024-12-2014 minBizMagic PodcastBizMagic PodcastChatGPT as Your Biz PartnerIn this episode of the BizMagic Podcast, Patti chats with her longtime friend, biz buddy, and AI enthusiast Tena Moore, a Web Designer and AI Content Strategist. Together, they explore how ChatGPT and AI are revolutionizing the way small business owners work, create content, and strategize. Tena breaks down how to use ChatGPT as a partner to brainstorm ideas, craft social media posts, and create content—all while staying true to your unique voice.They also touch on the myths surrounding AI, the future of SEO with AI tools, and why small business owners should be embracing th...2024-12-2034 min