Shows
The Better Book Launch PodcastSecrets to Launching a Bestselling Book Through PodcastsIf you're feeling overwhelmed by the lack of book sales despite spending hours on social media promotion, then you are not alone! Many authors find themselves frustrated by the limited reach of traditional marketing efforts, leading to disappointment and disconnection from potential readers. Instead of seeing a surge in book purchases, authors may find themselves struggling to gain visibility in a crowded market, leading to a sense of stagnation in their writing careers. By understanding the power of podcasting as a means to connect with a wider audience and build a loyal readership, authors can finally experience the book...2024-01-1027 minThe Better Book Launch PodcastFrom Best-Kept Secret to Book Success: Harnessing the Power of Speaking with Lisa MoserMy guest Lisa Moser is a bestselling author and speaker coach with a passion for helping authors expand their reach through speaking engagements. With a background in pageantry and public speaking, Lisa understands the power of effective communication and connection. Her own journey with public speaking began when she competed in and won Miss Ohio, USA, overcoming her fear of speaking in front of large audiences. Inspired by her own experiences, Lisa wrote a children's book about diabetes awareness and became a national spokesperson for the American Diabetes Association. Now, as a speaker coach, Lisa helps authors and aspiring...2023-11-2930 minThe Better Book Launch PodcastMastering the Art of a Successful Book Launch: Insights from Leslie Kuster
Have you heard these myths about book launches? Myth #1: You need a huge following to have a successful book launch. Myth #2: Book launches are only for traditionally published authors. Myth #3: The success of a book launch is determined solely by the number of sales on launch day. Leslie Kuster will join us to debunk these myths and share the truth about successful book launches.2023-11-0222 minThe Better Book Launch PodcastFrom Books to Blockchain: Maximizing the Value of Your Intellectual PropertyDoes this sound familiar? You pour your heart and soul into writing your book, only to have it stolen or plagiarized without consequence. You've been told to simply copyright your work, but the pain of seeing your ideas being exploited without reaping the benefits is still there. It's time to break free from ineffective measures and embrace the power of blockchain technology. Kary Oberbrunner speaks to how leveraging blockchain can not only protect and authenticate your story but also increase its value and security, giving you the recognition and rewards you deserve.2023-09-2221 minThe Better Book Launch PodcastTransforming Adversity: How Dee Bowden Turned A Negative Experience Into A BookJoin Dee Bowden, author of Collect the Cash, as she shares her inspiring journey of turning negative experiences into opportunities to write a book and launch a successful business.
2023-09-0725 minThe Better Book Launch PodcastSupercharge Your Book Sales: Mastering the Art of Paid Ad Campaigns with Chris BenettiChris Benetti, the founder of Smart Author Media shares his expertise on promoting books through paid ad campaigns. He also discusses the use of AI in book marketing, sharing how his team is training Chat GPT to generate personas, and content to maximize book sales.
In this episode, you will be able to:
Understand the impact of long-term success on an author's career trajectory.
Master the technique of amplifying book visibility through paid ad campaigns.
Set up a well-designed ad budget that boosts your book marketing endeavors.
2023-08-1524 minThe Better Book Launch PodcastStrategies for building your brand with your book.In this episode of The Better Book Launch Podcast, Storybrand Coach and Marketing Strategist Mary Czarnecki reveals strategies for building your brand with your book.
2023-07-1824 min
The Visibility Playground PodcastEpisode 38- Boosting Your Visibility: Promoting Your Book on Social Media with Patti ZorrOn this episode of The Visibility Playground, we explore the challenges faced by authors when promoting their books online. Our guest shares her insights into the need for long-term marketing efforts and the importance of choosing the right keywords, social media, and outreach methods. We also discuss how to create a book funnel and the upsell opportunities a book can offer. Additionally, we follow the speaker as she coaches a first-time author to launch a book and make a successful speaking event. Join us as we uncover the strategies and tactics authors can use to increase the visibility of...2023-06-0839 minThe Better Book Launch PodcastFrom Book to Business: Discover Ray Santiago III Book Funnel Strategy for Client Attraction and ROI!In this captivating episode, Ray Santiago III dives into his book launch marketing strategy for his bestselling book The Pillar B's. Tune in as Ray reveals the secrets behind his success with positioning his book and book funnel to attract new clients into his coaching business. Discover the strategies, insights, and tactics we used to launch his book for long-term success and learn how you can apply these proven methods to monetize your book.
2023-06-0217 min
Be Bold, Make Waves with Laura KåmarkThe Secret to Monetizing Your Book Launch with Marketing Expert Patti ZorrMeet Patti:Patti Zorr is a certified master marketer and passionate advocate for entrepreneurs, influencers, and coaches who want to leverage the power of their book to boost their credibility and grow their audience.As a marketing expert, she specializes in guiding clients through the process of planning, promoting, and launching your book through launch day and beyond.Links & Resources:WebsiteBook Launch LiveInstagramFacebookLinkedInReady to turn your website into a marketing machine? Grab my Free Website Power Integrations GuideFor the transcript and s...2023-05-3142 minThe Better Book Launch PodcastGet Picked: Insider Tips for Authors Who Want to Speak on StagesAre you an author who wants to take your message to the next level by speaking on stages? If so, you won't want to miss this episode. My guest expert, Aurora Gregory, is an accomplished author, speaker coach, and business strategist who has helped countless authors land high-profile speaking engagements. In this episode, Aurora shares her insider tips and practical advice for crafting compelling presentations, networking with event organizers, and standing out in a crowded speaking landscape. Drawing on her years of experience working with authors and speakers, Aurora offers proven strategies for getting noticed by the right people...2023-04-2036 minThe Better Book Launch PodcastEasy-to-Implement Strategies for a Memorable Book LaunchIn this episode, Bestselling Author Andrew Kap shares his (zero to low cost) best-selling book launch marketing tips to sell more books, engage with readers, gather reviews, and so much more! He reveals his shock and awe social media approach, as well as how he delivers book bonuses to keep readers engaged and improve email open rates. Andrew's unique and proven book launch marketing tactics will show you how to surprise and delight your readers while building a relationship with them. Whether you're an existing or aspiring author, or just someone looking to build your business, this episode is...2023-04-2037 minThe Better Book Launch PodcastHow One Book Purchase Can Lead to Thousands in Sales For Your BusinessHave you ever wondered how a single book purchase can lead to your readers spending thousands of dollars with you? In this episode, Renee Hirbar Sales Strategist, TEDx Speaker and Author, shares how 1 book purchase for less than $20 led to her building an online business and oh yea, spending at least $5,000 with the author.
2023-04-2016 minThe Better Book Launch PodcastWelcome To The Better Book Launch Podcast!Are you an aspiring author looking to make a big impact with your book? Join us as we dive into the secrets of a successful book launch and receive real-world experiences and practical advice on how to craft a bestselling book launch strategy that drives sales while building your author platform.
2023-04-2000 min
Make Your Mark PodcastMYM 89: | Book Marketing 101: The Road to a Successful Book LaunchSend us a textWelcome to episode 89 of the Make Your Mark Podcast! In this episode, join Kay Suthar as she sits down with Patti, a book marketing expert who shares her journey of leaving the corporate world to become a marketing consultant. Patti emphasizes the importance of marketing a book well before its launch date as it helps clients create strategies, timelines, and marketing plans to sell their books. She also challenges the guest to name as many brands as possible in 30 seconds for a chance to win a gift at the end of the season. T...2023-04-0533 min
THE EMPOWERED WOMAN, Storytelling, Speaking, Brand Awareness, Business Growth, Marketing, SalesEp 257: Scale Your Business with Your Book - Strategy for a Successful Book Launch with PATTI ZORREp 257: Scale Your Business with Your Book - Strategy for a Successful Book Launch with PATTI ZORR Before I get to today's guest, let me share with you about my upcoming program I launched in the back end of my Get on TV Workshop - the Empowered Pitch! do you want a bigger platform for your message? Is your heart set on impacting more and more lives with your work? I'm here to tell you that reaching your visibility dreams is more accessible than you could ever imagine when you learn about LONG LASTING exposure by MASTERING t...2022-10-0725 min
The Know Like & Trust Show with Britney GardnerHow to Use Your Book To Connect With Your Audience with Patti Zorr #207This week on the podcast, we’re talking with Patti Zorr, a book marketing strategist helping authors scale their business with their books. She shares her story of starting a book launching business and how to market your book and use it to connect more deeply with your audience. I am excited about this conversation, as I have never covered this topic on the podcast I hope there are authors in my audience who will find this helpful! Topics How Patti started her book launching business Knowing the key factors that drive book sa...2022-09-0526 min