Shows
Memberships MastermindWhat to Do About Low Membership Enrollment NumbersSometimes it can be puzzling to have only a few people sign up for your membership, even when you repeated the exact successful formula that gave you great results at your previous launch. In this episode, we are discussing possible external factors that might influence your enrollment numbers and how to avoid hitting the saturation point with your audience by changing your front-end offer.Find the full show notes here: https://membershipsmastermind.com/what-to-do-about-low-membership-enrollment-numbers-episode-75Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month e...2025-05-0114 minMemberships MastermindBest Practices For Creating Great MembershipsIn this episode, we are discussing how to avoid the most common mistakes when starting your membership and how to create a great experience for your members.This includes:producing deliverables that people are really looking formeeting your audience’s individual expectationestablishing clear communicationhow to make your content availableFind the full show notes here: https://membershipsmastermind.com/best-practices-for-creating-great-memberships-episode-76Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site own...2025-05-0116 minMemberships MastermindHow To Get The Most Out Of Your Facebook GroupsManaging Facebook groups can be dreadful and time-consuming. In this episode, we are discussing strategies to minimize the time you have to invest with maximum results. It all starts with a mindset shift you need to make to look at your Facebook groups as lead magnets. We are also talking about how to build momentum before you start your group, to have a good number of members right from the very beginning, how to save you time with templates and pre-scheduling your posts, as well as strategies to...2025-05-0111 minMemberships MastermindHow To Lead People From Course To MembershipHow do you successfully transition people from a one-time course to a continuous membership?In this episode, we are discussing how to create a vision, natural tension and desirables through the right messaging and timing that will make joining the membership the next logical step for your course participants.Find the full show notes here: https://membershipsmastermind.com/how-to-lead-people-from-course-to-membership-episode-70Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to c...2025-05-0114 minMemberships MastermindHow To Grow Your ListIn this episode, we are discussing where to find your future customers, how to find out and address their most important issues, and how to attract your dream clients to grow your list with quality subscribers.Read the complete Show Notes: https://membershipsmastermind.com/how-to-grow-your-list---episode-04/Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact i...2025-05-0112 minMemberships MastermindHow To Start Your Membership & Avoid OverwhelmIn this episode, we are discussing what you should be looking out for when starting your membership: What deliverables to includeHow to avoid overwhelmHow to make exclusive membership content available to the general public without devaluating your program How to avoid grooming freebie seekers instead of paying membersHow to convert one-off clients into monthly paying members.Find the full show notes here: https://membershipsmastermind.com/how-to-start-your-membership-avoid-overwhelm-episode-72Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business own...2025-05-0111 minMemberships MastermindHow To Increase Your Memberships FeesIncreasing your membership fees can be tricky for many people. In this episode, we discuss the importance of not getting discouraged by losing some of your customers due to price increases and believing in the true value of your service. If you position, brand, and market yourself successfully as an expert in your field worth paying a premium for, you will attract the right customers.Read the full show notes here: https://membershipsmastermind.com/memberships-mastermind-podcast-episode-03Resources: Adaptive Inner Circle - The Adaptive Inner Circle is...2025-05-0119 minMemberships MastermindHow To Create Free Content That Leads To Your MembershipHow much content should you share in your free groups without giving away too much?In this episode, we are discussing how to deliver valuable content that gives your free group members a quick win, avoids over- or underwhelming your audience and creates desire and excitement to join your paid memberships.Find the full show notes here: https://membershipsmastermind.com/how-to-create-free-content-that-leads-to-your-membershipResources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create f...2025-05-0112 minMemberships MastermindHow To Celebrate “Wins” Of Your MembersIn this episode, we are discussing how you can create a safe space for your members to share their progress and how to celebrate their wins in a way that won’t intimidate others with less progress. Find the full show notes here: https://membershipsmastermind.com/how-to-celebrate-wins-of-your-members-episode-71Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a pos...2025-05-0114 minMemberships MastermindThe Final Push Before Your LaunchHow do you maximize the final days before your launch and convince people to sign up for your offer? In this episode, we are discussing how to maximize the time right before your launch. From engaging with your audience via email and social media, adding last-minute incentives, to handling their objections - there are many things you can do to “bring them over the line”.Read the full show notes: https://membershipsmastermind.com/memberships-mastermind-podcast-episode-02Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic...2025-04-3015 minMemberships MastermindHow To Create Long-Term Memberships Instead Of One-Time CustomersIn this episode, we are discussing how to attract new clients to commit to long-term memberships (even if they are higher priced) and how to create client relationships that will last a lifetime. Creating consistent expectations and deliverables throughout your various memberships is key to guiding your clients from trial periods to different forms of memberships.Resources: Adaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle th...2025-04-2316 min
Online Marketing PodcastNugget: Take Time to Learn New ThingsGive yourself grace!You know what? You might be in a learning phase right now. And that is okay! Paul and I always talk about taking action and implementing, and that is super important, you definitely need to do that in your business to get things done, but there is a point where you are going to be learning new things, learning new terms, learning new marketing strategies, learning stuff that you’ve never been exposed to before, and you need to take the time to learn those things....2024-11-2902 minOnline Marketing PodcastNugget: Make Conversations Count with Clarity and PurposeDo you want to create content that will actually attract the right audience?“Well, of course, Paul!”, right?Then you need to be intentional with your conversations.A lot of us put random content out there just to get something, anything out!Or we get overwhelmed and don't do anything at all because,in the moment,we're busy trying to create this perfect thing, something that we think might be relevant and we end up freezing up.Inst...2024-11-0103 minOnline Marketing PodcastNugget: Focus on Your Own Path, Not the CompetitionNow a lot of people look at Melissa and I's successes, they see the multiple offers that we do, they see all the things and it's very common that people come up to us. And they're like, oh, we want to do you have multiple memberships, you have a bunch of offers and things and what they don't realize it's taken us many years to get here.We actually only put one offer at a time in the marketplace. We tweaked it, we tested it, we got it down to the point that allowed us to freedom...2024-10-1802 minOnline Marketing PodcastYou're Not Racing Anyone ElseNow a lot of people look at Melissa and I's successes, they see the multiple offers that we do, they see all the things and it's very common that people come up to us. And they're like, oh, we want to do you have multiple memberships, you have a bunch of offers and things and what they don't realize it's taken us many years to get here.We actually only put one offer at a time in the marketplace. We tweaked it, we tested it, we got it down to the point that allowed us to freedom...2024-08-1502 minOnline Marketing PodcastNugget: You're Not in a RaceNow a lot of people look at Melissa and I's successes, they see the multiple offers that we do, they see all the things and it's very common that people come up to us. And they're like, oh, we want to do you have multiple memberships, you have a bunch of offers and things and what they don't realize it's taken us many years to get here.We actually only put one offer at a time in the marketplace. We tweaked it, we tested it, we got it down to the point that allowed us to freedom...2024-08-1002 minOnline Marketing PodcastNugget: Provide Full TransformationsThe full transformation a lot of times can't happen in a day, it can't happen in a week, it can't even happen in a few weeks! And a lot of times we abandon people with our offers. I want you to truly think about that. The thing that you do and the problem that you solve, are you leaving people out to dry by not allowing them to fully realize the real true transformation that they want and that they need? Sometimes just by us having a...2024-05-2403 minOnline Marketing PodcastNugget: Make a Greater ImpactDo you want to make a bigger impact? Then you need to listen in.The one thing that Melissa and I have discovered over the last several years is instead of trading time for money, instead of just going after one client for one transaction, one of the best things that we've been able to do for ourselves, our clients and our community was to find a way to work with people on an ongoing basis.Now, we’re working with people that don’t just want a quick fix. But they are...2024-03-2103 minOnline Marketing PodcastMastermind Series: Sales Pages For Warm AudiencesIn this episode of our Mastermind Series, we are discussing why having a short sales page for your warm audience can give your clients more clarity on what they will receive and set the framework for your course.Resources:Adaptive Inner Circle The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive...2024-03-0306 minOnline Marketing PodcastNugget: Stop Being a Perfectionist!Stop being a perfectionist! This is hard for all of us, especially those that are high performers. We want to have the message just right and we want to get it out in front of all the right people. And this is where a lot of times we trip ourselves up. We’re so busy trying to get things perfect that we don’t get our message out there at all. The more we have fun, the more we get creative and put ourselves out there and speak to our audience, the more they’re going...2024-03-0201 min
Online Marketing PodcastNugget: Be Intentional With Your ConversationsDo you want to create content that will actually attract the right audience?“Well, of course, Paul!”, right?Then you need to be intentional with your conversations.A lot of us put random content out there just to get something, anything out! Or we get overwhelmed and don't do anything at all because,in the moment,we're busy trying to create this perfect thing, something that we think might be relevant and we end up freezing up. Instead of doing either of those things, we need to give ourselves time to b...2022-06-0303 min
Online Marketing PodcastNugget: Create A Full TransformationThe full transformation a lot of times can't happen in a day, it can't happen in a week, it can't even happen in a few weeks! And a lot of times we abandon people with our offers. I want you to truly think about that. The thing that you do and the problem that you solve, are you leaving people out to dry by not allowing them to fully realize the real true transformation that they want and that they need? Sometimes just by us having a lack of an offer in the marketplace...2022-03-2503 min
Online Marketing PodcastNugget: Make A Bigger ImpactDo you want to make a bigger impact? Then you need to listen in.The one thing that Melissa and I have discovered over the last several years is instead of trading time for money, instead of just going after one client for one transaction, one of the best things that we've been able to do for ourselves, our clients and our community was to find a way to work with people on an ongoing basis.Now, we’re working with people that don’t just want a quick fix. But they are actually experiencing a true...2022-03-1803 min
Online Marketing PodcastNugget: Make Sure You Track & Measure Your ResultsDo you want to improve your marketing? Do you want it to get better? Do you want every time that you put an offer into the marketplace, it just gets tighter and tighter and tighter and so much more aligned?Well, guess what you need to do then?Track and measure your results, specifically your conversions.100% of people that see your ads aren’t going to click on the link. So, there's a ratio there, there's a percentage there. Everybody that goes to your landing page or your sales page are not going to bu...2022-02-1804 min
Online Marketing PodcastNugget: Change Is Going to HappenI'm here to encourage you to embrace change.Change is going to happen. No one likes it, and especially in our business and with our marketing, change can really shake things up. It can make you nervous. It can make you feel fearful for the future.Just know it's a natural part of business. It's a natural part of your marketing process. It's a natural part as you grow, and you change, and you shift in your business.Once you're able to embrace that mindset, that change is just a part of the marketing...2022-02-1701 min
Online Marketing PodcastOur Number 1 Marketing MethodA lot of times, when start marketing our offers and services, we want it to be one and done. We want it to be perfect. We want this perfect funnel to happen, this perfect method to happen. But that just doesn't exist. Marketing that works involves a series of tests over and over again, to try out different things, new methods, new ways to engage with your audience.In this episode, we are discussing how you can actually duplicate success by tracking and measuring your results, specifically your conversions.Resources:Online...2022-02-1611 min
Online Marketing PodcastNugget: Welcome & Embrace ChangeThe moment something changes, that just means the rules of the game have shifted a bit. What we have to do is just lean into that and adapt.Okay, what're the new rules and what's the game now? What do we need to do? What are we evolving, pivoting, changing so that we can still be on the cutting edge compared to everybody else?There are still buyers in the market that want our thing and every time something shifts and change and everyone's like, “oh my goodness the sky is falling” quietly say to yourself, you...2022-02-1503 min
Online Marketing PodcastHow to Adapt to Change to Stay SuccessfulChange is constantly happening in marketing. In this episode, we are discussing how to create a framework that will withstand changing algorithms and technology and how to embrace change and use it as an opportunity to stay ahead of your competitors.Resources: Adaptive Method Course - Create Facebook Ads That Transform Strangers Into Raving Clients & Customers! Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for the...2022-02-1410 min
Online Marketing PodcastNugget: Begin With the End Goal in Mind!Are you throwing spaghetti at the wall waiting for something to stick?In this space, something we see quite often are people throwing ideas out hoping something sticks. We're creatives, we’re entrepreneurs, we’re very ambitious, but we don't have that end goal in mind,But you've got to begin with the end in mind.I'm all about putting yourself out there, getting it going, getting it started, so definitely do that, but you also want to keep in mind where you're going. Having that end goal beginning with the end in mind, and the...2022-02-1202 min
Online Marketing PodcastNugget: Embrace Your MistakesEmbrace your mistakes! Celebrate them and learn from them.This is important. I really want you to celebrate your mistakes because you're one of the few that took action that got out of your head that made a decision and moved forward.You took that step.And, when you take that step, you have a new point of view, you have a new lens from where you were before, you'll never go back to where you were before. Because now, even if it was a mistake, even if it was something that didn't work...2022-02-1102 min
Online Marketing PodcastNugget: Keep an Open MindOne of the key pieces of being successful in marketing is having an open mind.Now, I know a lot of us think we have an open mind, but when we're presented with a new idea, a new challenge, just something new that's in our business, our natural tendency is to say wait, stop, I don't know, that's not going to work for me.All these different things, all these beliefs that we have about our business and why it won't work or why that strategy is not the best for us without even really looking...2022-02-1001 min
Online Marketing PodcastHow to Avoid the Most Common Facebook Ads MistakesIn this episode, we are discussing the most common mistakes people make when running Facebook Ads. We are looking at why you are not getting the expected results from your Ads, how to avoid the most common mistakes and how to set yourself up for success. Resources: · Ads Challenge - Sign up for our ongoing Ads Challenge and learn how to create Facebook ads that transform strangers into raving clients! · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to cre...2022-02-0909 min
Online Marketing PodcastNugget: Stop Treating Your Marketing Like It's a Cooking Class!Are you following a recipe when it comes to your marketing or are you randomly putting things in?Marketing is a process.A process is a step-by-step system that brings you to a predictable result. When you have a predictable result, just like baking you can double the recipe and amplify the results.Do you want 12 cookies, or do you want 24? Once you have that recipe, its easy to double it.That's the same thing when it comes to your Facebook ads, your YouTube ads, whatever type of marketing whether it's organic or...2022-02-0802 min
Online Marketing PodcastHow to Get Predictable & Duplicable Results From Your Facebook AdsA lot of marketers get frustrated with their Facebook Ads when they don’t lead to the desired results. In this episode, we are discussing what you need to fix before running another Facebook Ad in order to get predictable and duplicable results. Resources:Ads Challenge - Sign up for our free Ads Challenge and learn how to create Facebook ads that transform strangers into raving clients! Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid...2022-02-0709 min
Online Marketing PodcastNugget: The Buyer's Journey: Like, Know, TrustSales is a process! It’s taking your audience through the buyer's journey by building like, know and trust with your audience.The first thing is to connect with your audience so that they have an opportunity to get to know who you are as individual.This is an opportunity for you to share a little bit about yourself, your family, things that you like to do outside of work… things like hobbies or what you like to do to relax. Just give your audience a little bit of insight as to who you are and that...2022-02-0501 min
Online Marketing PodcastNugget: Make Your Offer IrresistibleHow do you price your product or service?What price should your product, service, coaching program, membership course be at?Now here's the thing, in the open world right now there are people that are hunting for free or low-cost everywhere. They’re searching the Walmarts of the world, the Amazons of the world, they're looking on YouTube, on Google, they're searching and hunting in Facebook groups and on Instagram accounts… they're hunting for free or low cost.Yes, there are going to be way more people that want free or low cost in ever...2022-02-0403 min
Online Marketing PodcastNugget: Align Your Audience, Message & OfferGetting more sales in your business does not have to be complicated. Three things have to be aligned in order to get those sales. So the first thing is having the right audience and really understanding who you are speaking and marketing to. Understanding your audience’s needs, wants, desires, pain points, the things that they're striving for, and having a really clear understanding of who they are, will really allow you to speak to them in a way that they understand and connect with you. That leads to the second thing, which is your messaging, wh...2022-02-0302 min
Online Marketing PodcastThe Buyer’s Journey - the Process to Get More SalesA lot of us have products and services that we would like to sell to our audience immediately. But many of the people in our audience are not yet prepared to make an informed buying decision right ahead. In this episode, we are discussing how you can take your audience through the different stages in the buyer’s journey successfully from a cold prospect to a hot buyer. Resources: · Ads Challenge - Sign up for Ads Challenge and learn how to create Facebook ads that transform strangers into raving clients! · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pru...2022-02-0209 min
Online Marketing PodcastNugget: You Need to Make More OffersYou need to make more offers!Would you like to know one of the number one thing that has helped me become successful over and over again?It’s really quite simple: by making more offers! In this current moment in time, there are people in the world that are willing to invest in your product or service, that are willing to invest in you and what you give into this world. But if we don't make an offer, what happens? They're ready, willing and able today - right now. But they're in the ac...2022-02-0101 min
Online Marketing PodcastThe 3 Key Pillars to Get More Conversions & SalesWhat is the difference between successful marketers in your niche and the ones that struggle to get sales? It all boils down to the 3 key pillars that lead to more conversions and successful sales. And when you have all three aligned, that’s when you get the sales and that’s when the magic happens. In this episode, we are discussing what these pillars are and how you can use them to increase your conversions and sales. Resources: · Ads Challenge - Sign up for our free Ads Challenge and learn how to create Facebook ads that transform strangers into...2022-01-3108 min
Online Marketing PodcastNugget: Give Yourself Some Grace as You Learn!Give yourself grace!You know what? You might be in a learning phase right now. And that is okay! Paul and I always talk about taking action and implementing, and that is super important, you definitely need to do that in your business to get things done, but there is a point where you are going to be learning new things, learning new terms, learning new marketing strategies, learning stuff that you’ve never been exposed to before, and you need to take the time to learn those things.So, if you’re in that...2022-01-2902 min
Online Marketing PodcastNugget: Remember, You Are Unique & AwesomeA lot of times when I am coaching entrepreneurs and business owners, and they’re putting together their thoughts and ideas for there offer, they stop themselves before they even get started because they say, “someone’s done that already” or “so and so, has a product that’s just like that, I can’t compare myself to that”, and they freeze and they don’t go further with that idea, and that’s an awful shame! Because yes, there is a lot of noise out there, there’s a lot of competition out there, and I’m sure for every single pro...2022-01-2202 min
Online Marketing PodcastNugget: Stop Putting People in the Free ZoneHave you ever been in one of those relationships where you got friend-zoned? Well, you know what, that might be exactly what you’re doing with your audience! We see this often in the online marketing space, where people are getting free-zoned by their potential customers.What does this mean? When you put people in that free mechanism for so long, and you nurture them for so long, you’ve basically groomed them to expect free from you and never buy anything.We don’t want to be free-zoned; we want to build that relatio...2022-01-2101 min
Online Marketing PodcastNugget: Tie Your Feature to Your BenefitWhen it’s time to craft your offer, are you focusing on the features and forgetting to include the benefits? A lot of us make this mistake. The features are all the “things” in your offer: that’s all the modules, that’s all the lessons, that’s the PDF’s, that’s the audio downloads, that’s all the stuff, it’s all the things, and they are important because the detail-oriented people are going to want to know exactly what’s included in their offer.But in addition to the features, we also need to have the benefits, a...2022-01-2002 min
Online Marketing PodcastNugget: Keep it simple. Make it Clear.Have you ever met someone that has tried to explain their product or service to you, but it’s so complex and so complicated that you were just like, “what?”.Well, I don’t want that to happen to you!When you’re creating a high converting offer versus one that doesn’t convert at all or that gets very low conversions, it comes down to how complicated you’ve made it.As human beings, we are pretty simple, we just want to know if what we’re buying is going to do what we desire. But w...2022-01-1803 min
Online Marketing PodcastNugget: 6 Easy Things to Think About6 easy things to think about when it comes to your target audience!When it comes to getting to know our audience and really understanding who they are, a lot of times we overcomplicate it. Instead, keep it simple. Try using open-ended questions to connect with them: who, what, when, where, why and how!What are the things your audience is interested in? What are the things they desire? What are their pain points? Why are they seeking help? What’s going on in their lives right now? Why are they looking for a solution? How can yo...2022-01-1302 min
Online Marketing PodcastWhy Audience Size Doesn’t MatterA lot of us get caught up in the social media world, comparing ourselves to our competitors and how many followers or likes they have. But it’s really not about the vanity metrics at all. It's about the connection with your audience and really understanding their pain points and their language. In this episode, we are discussing how you can attract the right audience for you and connect with them on a deeper level. Resources: · Ninja Targeting Research Guide - one of our top super-secret ninja knowledge tricks that we do to find out more about our client...2022-01-1208 min
Online Marketing PodcastNugget: What is the #1 Marketing Tool?What is the number one marketing tool I can share with you? Something that will change everything. Something that will show you how to attract the right audience. Here’s the interesting thing, it’s built right into you. It’s your ears!The number one piece of advice I can give you, is attached to your head already. Listen to what is being said so you can get into the mind of your potential client. Remember, we have 2 ears and 1 mouth.When’s the last time you read what your consumers are reading? Consumed what your con...2022-01-1102 min
Online Marketing PodcastNugget: Stop being a perfectionist!Stop being a perfectionist! This is hard for all of us, especially those that are high performers. We want to have the message just right and we want to get it out in front of all the right people. And this is where a lot of times we trip ourselves up. We’re so busy trying to get things perfect that we don’t get our message out there at all. The more we have fun, the more we get creative and put ourselves out there and speak to our audience, the more they’re going to conne...2022-01-0801 min
Online Marketing PodcastNugget: What If? What If? What If?What if I put together a marketing plan and nobody engages? What if I send this email and nobody opens it? What if I put a link out and nobody clicks it?What if we turn that narrative around? What if instead you just leaned in and something magical happened? Everything that has ever been created was once on the other side of “What if this is possible?”This is your chance to reprogram that question. It’s time to make “what if” a positive statement! What if I did this and everything changed?ResourcesOnl...2022-01-0702 min
Online Marketing PodcastNugget: Writing High Converting HeadlinesWhat makes a high converting headline? It’s important to remember that people buy from two different standpoints: the logical mind and the emotional mind. The logical buyers want to know all the details upfront and they want to make an informed decision. The emotional buyers are making decisions from the heart. They’re pulled by a story, a thought, a connection. How can you appeal to both? Mix it up, have fun and make sure you’re speaking to your entire audience! You’ve got this! Resources: · Paul & Melissa's Inner Circle - The Inner Circl...2022-01-0601 min
Online Marketing PodcastHow To Create High Converting Headlines And CopyA lot of times, as human beings we'll buy on emotion and then we'll justify through logic.In this episode, we are discussing how you can create high converting headlines and copy that connect with your audience on an emotional as well as on a logical level and how to keep your audience’s attention after your headline.Resources:· 50 High Converting Headlines Templates - Get a head start with our 50 High Converting Headlines Templates · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coac...2022-01-0509 min
Online Marketing PodcastHow To Avoid Burn Out – “The Dimmer Switch”Feeling burnt out at some point is very common amongst membership creators. But instead of just starting a new program and completely shutting down your old membership, there is an alternative: “The Dimmer Switch” In this episode, we are discussing how to slowly transfer your existing members to a new, more sustainable membership while still giving those who want to continue in your old program access to valuable resources in a way that won’t eat up all your time.Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building...2021-12-2916 min
Online Marketing PodcastHow To Make The Most Out Of Your Group Coaching CallsKeeping your audience’s attention and avoiding overwhelm during group coaching calls can be quite challenging. In this episode, we are discussing how you can structure your calls to create more focus, build deeper relationships between group members and increase the perceived value of your deliverables. Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their...2021-12-2709 min
Online Marketing PodcastA Strategic Approach To Membership Payment PlansIn this episode, we are comparing annual versus monthly payment options for your membership, how you can create a payment plan that fits your income strategy and financial commitments. We are also sharing, based on our experience, how to deal with the money that you are receiving from your different payment plans and what common mistakes you should avoid staying out of financial trouble.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to cr...2021-12-2209 min
Online Marketing PodcastHow To Create More Engagement In Your GroupIn this episode, we are discussing different ways to increase engagement in your group. From running challenges and creating engaging questions to enhancing the experience of your group members through collaborations and how to avoid stifling your community involvement.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. · Adaptive Me...2021-12-2014 min
Online Marketing PodcastThe Pros & Cons Of Facebook GroupsIn this episode, we are discussing the pros & cons of having a Facebook group, how to avoid grooming freebie seekers, how to use them as a tool to build a loyal community, how to get better results with less energy and less effort, and how to lead your members from a free group to your paid programs. Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themse...2021-12-1512 min
Online Marketing PodcastHow To Promote Your Launch When You Don’t Have Social Proof Not having any testimonials for social proof, can stop many marketers from launching their membership. In this episode, we are discussing why that should not hold you back and how you can create desire for your membership by speaking to your audience’s pain points and the solution that you are offering in a way that truly resonates with your future customers.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom...2021-12-1308 min
Online Marketing PodcastOld Clients vs. New Clients –Who Should You Market To First?A lot of us go out and try to convince strangers to come into our new offers. But the first transaction from a new customer is always the hardest thing to do, especially when we don't have the offer tuned in. In this episode, we are discussing who you should target first for your next launch, old or new clients and why.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedo...2021-12-0804 min
Online Marketing PodcastHow To Structure Standalone Courses Inside Your MembershipIn this episode, we are discussing how to create a clear structure for courses that are part of your membership, how to create different deliverables for each offer, and how to set them apart by framing them properly. Resources:● Make It a Membership - a program showing you exactly what you need to do in order to turn your offer or your idea into a successful membershipOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffi...2021-12-0608 min
Online Marketing PodcastHow To Find Your Audience’s Internal & External ChallengesIn this episode, we are discussing effective, yet subtle ways to find out what your audience’s pain points are, what kind of transformation they are looking for and how to get to the emotional root of their objections.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. · ...2021-12-0119 min
Online Marketing PodcastHow to Offer Course Incentives for Back End MembershipsIn this episode, we are discussing how to offer your course participants the option to retake the course as an incentive to join a back-end membership, how to avoid confusion or cannibalizing other offers, and lastly, how to create curiosity for your offer through the right email headline. Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a po...2021-11-2912 min
Online Marketing PodcastHow To Have Recurring Payments AND Long-Term CommitmentsIn this episode, we are discussing how you can create a monthly payment plan for a long-term commitment and how to avoid half-hearted members taking up your time and energy.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. · Adaptive Membership - Adaptive Membership is an exclusive opportunity for onlin...2021-11-2406 min
Online Marketing PodcastGoing Directly Into A Membership VS Back-End MembershipsIn this episode, we are discussing the pros & cons of going directly into a membership versus a back-end membership, how to avoid confusing your audience with multiple products and how to avoid limiting yourself with your offers.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. · Adaptive Membershi...2021-11-2212 min
Online Marketing PodcastHow to Get More Group Engagement & Up-level Your Onboarding ProcessIn this episode, we are discussing how to get more engagement in your Facebook groups by building personal relationships and how to avoid creating roadblocks by overdelivering. We also talk about why up-leveling your onboarding process can save you and your members’ time while enhancing their overall membership experience.Resources: · Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create...2021-11-1719 min
Online Marketing PodcastFinding The Right Pricing Strategy For Your MembershipFinding the right price point for your membership can be tricky. In this episode, we are discussing what to consider when you are creating your pricing strategy. The right price point will attract your ideal target audience, position yourself in the market, avoid devaluing yourself and make sure that you get the amount that you deserve.ResourcesOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into al...2021-11-1513 min
Online Marketing PodcastHow Much Free Content Is Enough?How much content should you share in your free groups without giving away too much? In this episode, we are discussing how to deliver valuable content that gives your free group members a quick win, avoids over- or underwhelming your audience and creates desire and excitement to join your paid memberships.· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also creat...2021-11-1012 min
Online Marketing PodcastHow To Handle Multiple Facebook PagesMany of us eventually face the same problem: How do you navigate multiple Facebook pages? Which one should you be concentrating on? Should it be a page centered around your personality or your business? In this episode, we are discussing where you should be investing your time, how to avoid conflicts of people landing on different pages, and how to migrate followers of one Facebook page to another without losing or confusing your audience.Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coache...2021-11-0810 min
Online Marketing PodcastWhat To Include Into Your VIP MembershipIn this episode, we are discussing VIP memberships. · How you can set your high level offers apart from your basic memberships · How to avoid adding too much to your VIP offers that will eventually overwhelm you · How much access to offer· How to protect your most scarce resource – your timeFind the full show notes & resources here:https://membershipsmastermind.com/what-to-include-into-your-vip-membership-episode-52 Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome onl...2021-11-0307 min
Online Marketing PodcastHow To Transition From One to One Coaching To Group MembershipsOne to One coaching can be very rewarding but also using up a lot of your most valuable resource: Your time. In this episode, we are discussing how to transition your VIP clients to a group membership and how to add higher perceived value to guarantee a satisfied audience.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-transition-from-one-to-one-coaching-to-group-memberships-episode-51Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create finan...2021-11-0111 min
Online Marketing PodcastHow to Create Lead Magnets That Resonate With Your AudienceMost of us have hard drives full of lead magnets that we downloaded but never opened. The messaging of your lead magnet can be the key to your client. In this episode, we are discussing how to create lead magnets that speak to your audience. We are talking about common mistakes like overwhelming your audience by packing too much into your lead magnet, using expert language that might not resonate, or appealing to pain points in cases where aspirational messaging would be more successful.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-lead-magnets-that-resonate-with-your-audience-episode-50Re...2021-10-2714 min
Online Marketing PodcastHow To Fill Your Challenges & Groups In this episode, we are discussing how to attract an audience to your groups and challenges by giving real value that leads to micro-commitments and engaging your followers in a way that creates desire and fear of missing out.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-fill-your-challenges--groups-episode-49Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their...2021-10-2514 min
Online Marketing PodcastDeliverables & Price Point Of Your MembershipIn this episode, we are discussing how to find the right deliverables and price point for your membership. When it comes to deliverables, a common mistake is the “more is better” mentality. We are talking about · finding out what your audience is actually looking for· how to create a content library of deliverables · and how to avoid overwhelming your members by overdelivering. As for the price point of your membership, we are discussing how your packaging and messaging can influence the perceived value of membership and attract the audience you are looking for.Find the full show notes & resources here: https://memb...2021-10-2011 min
Online Marketing PodcastHow To Convert Free Members Into BuyersAre you struggling to convert members of your free group into buyers? Then this episode is for you! We are discussing how to create “hot topic” lead magnets that truly resonate with your audience and achieve a much higher conversion rate by creating the right bait for your members.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-convert-free-members-into-buyers-episode-47Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial...2021-10-1817 min
Online Marketing PodcastHow To Encourage Engagement On A New Membership PlatformHow do you create engagement between members after you switched to a new platform? In this episode, we are discussing how to change your members’ habits and what incentives you can offer them to get the engagement you are looking for.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-encourage-engagement-on-a-new-membership-platform-episode-46Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and the...2021-10-1308 min
Online Marketing PodcastHow To Manage Basic & V.I.P. Memberships SimultaneouslyIn this episode, we are discussing how to manage a basic and a V.I.P membership at the same time. These two programs don’t have to be entirely separate from each other. They can be overlapping at times, giving your V.I.P.’s access to all your basic services as well as a bonus while attracting your basic members to ascend to your premium offers. Find the full show notes & resources here:https://membershipsmastermind.com/how-to-manage-basic--v-i-p-memberships-simultaneously-episode-39Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month exper...2021-09-2010 min
Online Marketing PodcastHow To Create Consistent Email MarketingIn this episode, we are discussing why consistency is the key to create an excited following and how you can make sure that your email marketing fits your specific target audience.Find the full show notes & resources here:https://membershipsmastermind.com/how-to-create-consistent-email-marketing-episode-38/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in t...2021-09-1507 min
Online Marketing PodcastIs it Worth It To Repurpose Old Video Challenges?Should you be repurposing an old video challenge? The answer is: It depends. In this episode, we are discussing how to evaluate if your content needs to be updated, how to keep it relevant by adding to your old content without changing it completely, and how to look at the perceived value of your content for your clients.Find the full show notes & resources here:https://membershipsmastermind.com/is-it-worth-it-to-repurpose-old-video-challenges-episode-37Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creat...2021-09-1308 min
Online Marketing PodcastHow To Create A Successful Group Coaching MembershipStarting a group-coaching program can pose many questions, such as: · How many members should you accept before the quality of your program will suffer?· How do you maximize the value of deliverables without sacrificing too much of your time? · How much access should you offer for your members? In this episode we are discussing how to successfully create a quality group-coaching membership program.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-a-successful-group-coaching-membership-episode-36Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, co...2021-09-0811 min
Online Marketing PodcastHow To Start A New Membership Without Sacrificing Your Existing ProgramIt takes a delicate balance to start a new membership successfully while keeping an existing program running if you want to avoid losing your current income and members. In this episode, we are discussing how to gradually and naturally move on to your new program by slowly planting the seed, and building up excitement as well as curiosity, while rebranding your old membership.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-start-a-new-membership-without-sacrificing-your-existing-program-episode-35Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online busin...2021-09-0611 min
Online Marketing PodcastHow to Create Effective Email MarketingIn this episode, we are discussing how to create effective email marketing. From coming up with content ideas, to nurturing your audience and naturally leading them to your offers without taking up all your time.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-effective-email-marketing-episode-34/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a po...2021-09-0113 min
Online Marketing PodcastHow To Start A Membership Without Breaking The BankDo you need a perfect website and a great sales page before you start your membership? In this episode, we are discussing which free tools you can use to get your membership started right ahead while minimizing your expenses and still charge what you deserve.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-start-a-membership-without-breaking-the-bank-episode-33Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they w...2021-08-3006 min
Online Marketing PodcastBest Practices For Your Cart Opening & ClosingIn this episode, we are discussing what you should be considering when opening or closing your cart. From how to assess your target audience and creating clear messaging, to presenting your offer effectively with the right timing to make your next launch a success. Find the full show notes & resources here: https://membershipsmastermind.com/best-practices-for-your-cart-opening--closing-episode-32/Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into a...2021-08-2514 min
Online Marketing PodcastSwitching Platforms Without Losing Content or ClientsSwitching your membership to a new platform can lead to multiple problems and frustrations. In this episode, we are discussing how to minimize the risk of losing content and how to guarantee a smooth transition for your members.Find the full show notes & resources here: https://membershipsmastermind.com/switching-platforms-without-losing-content-or-clients-episode-31/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and a...2021-08-2311 min
Online Marketing PodcastHow To Find Clients Without A Facebook GroupIn this episode, we are discussing why you don’t necessarily need a Facebook group to create cold traffic, where to look for your audience, the topics that they are interested in and how to create meaningful conversations that convert.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-find-clients-without-a-facebook-group-episode-30/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their...2021-08-1808 min
Online Marketing PodcastHow To Build Your Membership Through ReferralsOrganic growth of a membership course through referrals is one of the most powerful tools at your disposal. In this episode, we are discussing what incentives you can offer your members for referrals and when to make that offer to avoid missing out on individual buyers and potential income.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-build-your-membership-through-referrals-episode-29/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freed...2021-08-1610 min
Online Marketing PodcastHow To Create The Perfect Experience For New & Old MembersHow can you add new people to an existing membership group without disappointing your existing members? In this episode, we are discussing ways to create a satisfying onboarding process for your new members and how to bring them up to speed without leaving your existing members disappointed. If done correctly, you can even get your founding members excited about the newbies and find value themselves in your membership introduction process. Find the full show notes & resources here: https://membershipsmastermind.com/how-to-create-the-perfect-experience-for-new--old-members-episode-28/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an...2021-08-1116 min
Online Marketing PodcastWhy You Should Not Miss Out On Having A MembershipA common misconception is that memberships require a lot of work and time for only a little bit of money. Quite the opposite is true if they are done correctly.In this episode, we are discussing why it’s time for you to get off the fence and start your own membership.From a consistent recurring income, introducing yourself and building trust with possible lifelong clients, to creating offers and content without worrying every single time if people will buy it, all the way to creating rewarding personal relationships – these are just a few of the bene...2021-08-0416 min
Online Marketing PodcastHow To Make The Most Of Your Virtual EventHaving only a few people attend your virtual event can be disappointing.In this episode, we are discussing how to break out of the “internet marketing bubble” mentality and recognize the opportunities that even a limited number of participants provide for you. We are talking about how you can leverage them in your future ads, sales pages and even turn some into loyal long-term clients.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-make-the-most-of-your-virtual-event---episode-25/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month ex...2021-08-0210 min
Online Marketing PodcastWhat To Consider When DownsellingIt can be tempting to target those that did not sign up for your main program initially with a second, cheaper offer. In this episode, we are discussing what you should keep in mind to avoid regretting serving a second group of clients at the same time and cannibalizing your main offer. We are looking at the long-term impact versus short-term gains and how you can make sure that attending to two groups simultaneously is worth your time.Find the full show notes & resources here: https://membershipsmastermind.com/what-to-consider-when-downselling---episode-24Resources:· Paul & Melissa's Inner Circle - The In...2021-07-2610 min
Online Marketing PodcastHow To Fill Up Your ChallengeIn this episode, we are discussing ways to attract people to your challenge by defining a clear and tangible result and distinguishing yourself from your competition in your messaging, as well as through Facebook ads by focusing on the right audience.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-fill-up-your-challenge-episode-23/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and...2021-07-1913 min
Online Marketing PodcastHow To Build A Quality Audience Of BuyersWhen building an audience, bigger is not always better. In this episode, we are discussing how to attract the right clients by positioning your service in a way that will target buyers instead of freebie seekers. Creating a membership with quality clients from the start can help you to reach your income goals faster and avoid a possible burnout in the long run.Find the full show notes & resources here: https://membershipsmastermind.com/how-to-build-a-quality-audience-of-buyers-episode-22Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online busines...2021-07-1213 min
Online Marketing PodcastWhat To Do With Members Of An Inactive Facebook GroupAs marketers, we spend a lot of time and effort creating Facebook groups and acquiring new members. But once you decide to move on to new groups, were all your efforts of building your previous group in vain? In this episode, we are discussing how you can encourage members of an inactive group to join your latest group and how to get more engagement and communication without spending too much time micro-managing.Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators...2021-06-2819 min
Online Marketing PodcastDo You Need A VIP Level?Do you really need a VIP level of your membership? In this episode, we are discussing how to avoid leaving an opportunity and money on the table and how to subtly upsell your VIP membership without overwhelming or confusing your audience with your various offers.Read the full show notes here: https://membershipsmastermind.com/do-you-need-a-vip-level-episode-19/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for t...2021-06-2109 min
Online Marketing PodcastHow To Create a Membership That Fits Your GoalsWe always get told to scale our services. But how much is enough? Sometimes a small group of high-value clients can be more efficient than a big group of basic membership clients. But since VIP memberships will need more access and take up more of your time, maybe a basic membership with a lot of members is the best fit for you. In this episode, we are discussing how you can find the right balance to create a membership with the right amount of people, at the right price point that will suit your needs and goals without consuming all your...2021-06-1415 min
Online Marketing PodcastHow To Set The Right Membership Expectations When You’re Getting StartedShould you be starting your membership even if you don’t have everything set up 100%? In this episode, we are discussing how to launch your membership the right way. Managing expectations, avoiding disappointment by overpromising and creating surprising bonus content will make sure that your initial members are satisfied. Read the full show notes here: https://membershipsmastermind.com/how-to-set-the-right-membership-expectations-when-youre-getting-started-episode-17/Resources:· Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lif...2021-06-0710 min
Online Marketing PodcastMaking Your Facebook Groups Work - The “Real World” ApproachFacebook groups are powerful tools in your marketing arsenal. By taking a strategic approach, you can make sure to get the most out of them. In this episode, we are discussing how you can create your own path to successfully managing groups and have purposeful conversations with your members that will lead to a thriving community. The key is to avoid getting stuck in an “online sales mindset” that simply sees people as numbers. Looking at your groups in a real-world context enables you to create deeper connections and desire for more access to your services.Read the full sh...2021-05-3117 min
Online Marketing PodcastHow To Get Your Membership Started TodayWhen is the best time to launch your own membership course?Right now! – is the most likely answer. A lot of people reach a bottleneck while preparing to launch their own membership course, waiting to get all their ducks in a row. But perfectionism can be your worst enemy. In this episode, we are discussing how to overcome perceived obstacles, how to make the first step by keeping it simple and streamlined and how to improve your membership along the way by finding out what your audience is truly looking for. So you can start sharing your gift with the world...2021-05-2413 min
Online Marketing PodcastHow to increase the value of your memberships with influencersShould you be inviting outside influencers into your membership groups? The short answer is “Yes” - but only if you do it the right way. In this episode, we are discussing how you can benefit from influencers and increase the value of your paid membership groups for its members without having competitors take advantage of your audience. Having been influencers in other groups as well as having tie-ups with outside experts for their own groups, Paul and Melissa have experienced both sides. Today they are sharing what it takes to build successful relationships with other experts to make your paid membersh...2021-05-1711 min
Online Marketing PodcastThe Multi-Dimensional Approach To Maximize Your MembershipsIn this episode, we are discussing how to get the most out of your basic membership programs and how to position your higher-priced memberships to create more commitment and better results for your clients. A lot of people see their basic membership subscribers as simply their “base clients”. But they are also a great opportunity to grow your business. By applying a multi-dimensional approach, you can · utilize them to attract more clients for your higher-priced services· improve your deliverables by discovering your clients’ needs and struggles Your higher-priced memberships, on the other hand, can get you better clients and greater results through the rig...2021-05-1019 min