Shows
Storylines LiveThe Business Behind the Exit with Laurie BarkmanLaurie Barkman, the business transition sherpa, is the former CEO of a $100 million revenue company that was sold to a Fortune 50. For more than a decade, Laurie has guided business owners and entrepreneurs through the often overwhelming process of transition planning, ensuring they let go when they’re ready and get rewarded for their hard work. In this episode Laurie and Paul discuss the inspiration behind her business title, why stories matter in the world of M&A, and how she works with her clients. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-05-0634 min
Storylines LiveChapter with Paul: AI in MarketingPaul Furiga, our Chief Storyteller and host, is back in the hot seat. In this episode, Tara and Paul discuss the impacts of AI on the marketing and PR industries. They share how large language models (LLMs) are trained, the risks of using free versions of AI tools for thought leadership, how to efficiently and properly utilize AI in marketing and PR, why AI cannot replace professional workers, and what trusted resources are out there for professionals in the marketing and PR industries navigating the world of AI. Learn more about your ad choices. Visit...2025-04-2217 min
Storylines LiveChapters with Paul: Changes in PRPaul Furiga, our Chief Storyteller and host, is back in the hot seat. In this episode, Tara and Paul use their decades of industry experience to debunk press release myths, revealing how PR extends far beyond basic announcements. They explore common press release pitfalls, the evolution of news wires, and how to craft pitches that truly resonate with journalists. Learn to move beyond generic releases and unlock the real power of strategic PR. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-04-0820 min
Storylines LiveFinding Your Center: Mindfulness for Professional Success with Claire E. ParsonsClaire E. Parsons embodies a holistic approach to her professional life. For over a decade, Claire has served her community through dedicated legal work, from guiding local governments to litigating complex cases. However, her commitment extends beyond the courtroom. In this episode, Claire and Paul discuss how her passions, coupled with her expertise in mindfulness and compassion, shape her approach to law and life. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-03-2526 min
Storylines LiveChapters with Paul: How WordWrite StartedPaul Furiga, our Chief Storyteller and host, is back in the hot seat. In this episode, Paul takes us through his professional journey: his early years working in journalism in Washington D.C., his transition to working in crisis PR for major companies, and the creation of WordWrite. He also discusses WordWrite’s growth over the years, his book, his passions outside of work, and how he fuels his creativity through his band, The Altered Egos. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-03-1121 min
Storylines LiveBuilding Success through Trust with Natalie Doyle OldfieldFor more than a decade, Natalie Doyle Oldfield, President of Success Through Trust, Inc. and one of Canada’s Most Inspiring Women Business Leaders and Entrepreneurs, has consulted with and trained hundreds of companies across the globe to build relationships through her eight key principles of trust. In this episode, Natalie and Paul discuss her professional journey, the importance of partnerships to build the trust necessary for success, and how trust relates to profit. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-02-2544 min
Storylines LiveChapters with Paul: Story ArchetypesPaul Furiga, our Chief Storyteller and host, is back in the hot seat. In this episode, Paul dives into the nitty-gritty of story archetypes: what they are and how they are utilized in business. Plus, with over three decades of experience in the marketing and public relations industries, Paul explains how WordWrite’s trademarked story archetype process—called StoryCrafting—helps business owners stand out against the competition. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-02-1117 min
Storylines LiveChapters with Paul: Social Media and StorytellingFor the first time on Storylines Live, Paul Furiga, our Chief Storyteller and host, steps into the hot seat to discuss how social media has changed storytelling. With over three decades of experience in the marketing and public relations industries, Paul shares how the brain interacts with social media, why brands need to be authentic and relatable to accurately share their Capital S Story, and the future of social media with AI’s influence. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-01-2816 min
Storylines LiveThe Power of Storytelling in Regenerative Medicine with Danielle FetteWith over 25 years of experience in the medical device industry and a foundation in medicine, Danielle Fette bridges science, patient care, and innovation to create meaningful change in healthcare. As Co-Founder and CEO of FetTech, LLC, she has dedicated her career to creating innovative, FDA-cleared medical devices. In this episode, Paul and Danielle discuss her professional journey, the necessity of transparency and education in healthcare, and the importance of building strategic partnerships to bring life-changing solutions to patients faster than traditional approaches. Learn more about your ad choices. Visit megaphone.fm/adchoices2025-01-1031 min
Storylines LiveRevolutionizing Recruitment: A Blueprint for Hiring Success with Josef StetterFor over 16 years, Josef Stetter has incorporated humor, energy, passion, and full self-expression into his personal and professional life. Through his company The Celebrate Group, he has helped over 11,000 people find a job they love with a 90% success rate of finding anybody employment in any field in under three months. In this episode, Paul and Josef discuss finding and retaining talent, and how his Capital S Story led to him tackling the broken recruiting system. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-12-1031 min
Storylines LiveHow Breaking Barriers Leads to Breakthroughs in Business with Andrew L. AndersonAndrew L. Anderson is an author, speaker, master teacher and trainer, community and spiritual leader, and certified life transformation and business productivity coach. Andrew has coached some of the country’s top leaders and coaches—and helped hundreds of clients break through limiting beliefs, transform their lives and businesses, and find lasting freedom. In this episode, Paul and Andrew discuss his unique story and the importance of investing in yourself as a business owner. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-11-2538 min
Storylines LiveThe Storytelling Strategy for Mission-Driven Brands with Sara LohseSara Lohse, AFC® is an award-winning author, storyteller, and brand architect with a knack for turning narratives into connections. In this episode, Paul and Sara discuss how she uses her passion and talent to help mission-driven brands amplify their impact and the importance of using story to connect with business owners and their audiences. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-11-1229 min
Storylines LiveMastering Storytelling to Build Genuine Connections with LeeAnn Marie WebsterLeeAnn Marie Webster, creator of No Regrets Formula™, host of the Full Self Expression Forum, and star of Fancy Meeting Me Here, is an attorney-turned-international keynote speaker and entrepreneur with over two decades of marketing and business development experience. In this episode, Paul and LeeAnn discuss the importance of storytelling and utilizing it to connect with people. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-10-2935 min
Storylines LiveAI, Marketing, and the Human Element in Recruiting with Todd RaphaelTodd Raphael, Head of Content at SkyHive AI, is a seasoned marketing and journalism expert. In this episode Paul and Todd dive deep into the world of content strategy, the evolving role of AI in talent acquisition, and how companies can better leverage AI-driven tools to enhance their recruiting processes. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-10-1528 min
Storylines LiveRevolutionizing Communications: Strategies for Modern PR Success with Gini DietrichIn this episode, Paul sits down with Gini Dietrich, the visionary behind Spin Sucks, a movement that’s transforming the PR industry. They dive deep into the unique ways Gini helps clients using the groundbreaking PESO Model©, and how she has successfully run an agency for almost two decades. Whether you're a PR professional or a business leader looking to grow, this episode is packed with actionable insights and inspiring stories from one of the industry's top leaders. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-09-2638 min
Storylines LiveThe Key to Lifelong Partnerships: People-Focused Learning and Development with Jason LavenderJason Lavender, Co-Founder and CEO of Electives, has years of experience applying transformational approaches to learning and development in the corporate world. In this episode, Paul and Jason discuss the importance of people-focused work and why building relationships is necessary to form lifelong business partnerships. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-09-1841 min
Storylines LiveTurning Panic into a Plan with Jonathan BernsteinJonathan Bernstein, Chairman & Founder of Bernstein Crisis Management, has over three decades of experience helping companies handle high-stakes situations. In this episode, Paul and Jonathan share real-life crisis management stories, essential strategies, and actionable tips to help business owners stay calm, make decisive moves, and protect their brands during a crisis. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-09-0437 min
Storylines LiveNavigating the Entrepreneurial Rollercoaster with Michael HalperinMichael Halperin, Certified EOS Implementer® and Entrepreneur, has spent 30 years as a business leader and entrepreneur. In this episode, Paul and Michael discuss the successes and setbacks Michael has experienced throughout his business ventures, and what he has learned as a leader in the field. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-08-2031 min
Storylines LiveBuilding A Better Future: Behavioral Healthcare in BusinessesJonathan De Carlo, CEO of C4 Consulting, had no interest in behavioral health or the healthcare industry as a young professional. However, after holding a third shift position as a Behavioral Health Tech, Jonathan uncovered his true passion and built a company that helps its clients improve financial performance, enhance competitive positions, and achieve the most productive organizational alignment among staff, management, and Board to optimize overall performance. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-08-0640 min
Storylines LiveHarnessing Hard Work: The Path to Tech Leadership with Adam MurphyAdam Murphy, President and CEO of Sourceree, is an experienced technology entrepreneur and government program manager. In this episode, Paul and Adam discuss working hard and earning your way, how small teams can make a large impact, and how Adam built a company that focuses on technology that changes lives. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-07-2335 min
Storylines Live“Y” Stories Matter in Business with Amy KienleAmy Kienle has been involved with the YMCA since she was a child. Now, as President and CEO of the YMCA of Greater Pittsburgh, Kienle looks to inspire and lead while fulfilling the Y's mission. In this episode, Paul and Amy discuss the history of the Y, how the Y is different from other nonprofits, and the importance of hearing and sharing community stories. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-07-0934 min
Storylines LiveFrom Startup to Success: The Making of a Marketing Leader with Kayla StartaKayla Starta, Co-Founder and CMO of Refresh Digital Strategy, started her entrepreneurial journey by launching her own digital marketing firm. After several years in business and a strategic merger, Starta continues to serve small businesses in a greater capacity. In this episode, Paul and Kayla discuss the entrepreneurial journey, the importance of partnerships, and utilizing storytelling for continual client growth. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-06-1828 min
Storylines LiveThe Power of Storytelling in Sales with Stephen SteersStephen Steers helps professional services firms tell the stories that get customers excited to buy, and has consulted, advised and led workshops for more than 750+ companies from 30 countries. In this episode, Paul and Stephen discuss how effective sales is about listening, learning and connecting through stories. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-06-0428 min
Storylines LiveA Lawyer’s Guide to Success: The Importance of Storytelling in the Legal Industry with Max EcksteinMax Eckstein, COO for Ciancio Ciancio Brown, P.C., is a senior leader, thinker, and visionary in the legal field. In this episode, Paul and Max discuss how his rich expertise has allowed him to help business owners, professionals, and clients find their desired personal and professional success stories, solve challenges, and build relationships. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-05-2128 min
Storylines LiveOur Capital S Story: Exploring WordWrite’s Journey and Unique Edge in the Market with Jeremy ChurchWith a rich background in sports and coaching, Jeremy Church, Partner and Vice President of WordWrite, understands what it takes to be a servant leader and create client roadmaps for success. In this episode, Paul and Jeremy discuss the ins and outs of WordWrite, the company's evolution over the years, and what makes WordWrite different from competitors. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-05-0732 min
Storylines LiveGrit and Growth: Stories of Entrepreneurial Success and Sales Leadership with Brian Wesely KerlinBrian Wesely Kerlin is the Founder and CEO of Optitude. His background as an entrepreneur and sales leader with over 20 years of experience with start-ups, second-stage companies and top-tier Fortune 50 companies, is complimented by his genuine grit and approachable attitude, giving him a unique capacity to lead others to get things done when it really counts. In this episode, Paul and Brian discuss the entrepreneurial journey and working hard to get what you want. Learn more about your ad choices. Visit megaphone.fm/adchoices2024-04-2334 min
Storylines LivePassing the Torch: Empowering Future Generations through Storytelling and Impact with Moshe AmselMoshe Amsel’s grandfather came from Nazi Germany with nothing when he was eleven years old. He used the wealth he made from multiple business ventures to provide the down payments for first-time home purchases for his 36 grandchildren. Amsel’s experience as a recipient of generational wealth was so positive that he decided his entire focus would be helping others do the same. In this episode of Storylines Live, Paul and Moshe discuss the importance of having a focus as a business owner and how you can get the most out of your business. Learn more...2024-04-0938 min
Storylines LiveFrom Passion to Purpose: Transforming Your Business Model to Make an Impact with Ben ChristensenBen Christensen is the Founder and CEO of Cambium. The company's story began where his life did, in rural New Mexico. A childhood immersed in woodworking and science instilled in Christensen a deep understanding of sustainable wood use and climate action. He spent a considerable time learning the extent of the challenges posed by wood waste management. In this episode of Storylines Live, Paul and Ben dive into using stories to build connections and add value to business models! Learn more about your ad choices. Visit megaphone.fm/adchoices2024-03-2633 min
Storylines LiveThe Power of Rebranding: Helping Healthcare Leaders Uncover Their Story and Unlock Their Potential with Mary E. MaloneyMary E. Maloney, Founding CEO and Brand Strategist for Revealing Genius, specializes in helping healthcare leaders define and communicate their brand to gain the recognition they deserve and advance their careers. Using her proven E.T.A.™ framework, she solves complex positioning and messaging challenges to enhance thought leadership and industry influence. With almost 30 years of experience, she have successfully transformed brands and advised top companies in the healthcare sector. In today's episode of Storylines Live, Paul and Mary E. dive into storytelling, branding and much more!revealinggenius.comlinkedin.com/in/maryemaloney123 ...2024-02-2733 min
Storylines LiveHow to Find Success with an RFP: Increasing Win Rates and Simplifying Processes with Lisa RehurekLisa Rehurek is a best-selling author, national speaker/trainer, and strategic RFP (Request for Proposal) expert. Her organization, the RFP Success Company, helps businesses create the kind of responses that capture the right attention and emotional connection while building trust. With over 26 years of experience and her down-to-earth, “get it done” personality, Lisa leads from the front. In today's episode of Storylines Live, Lisa and Paul discuss RFPs, storytelling, leadership and much more! Tune in today.therfpsuccesscompany.comhttps://www.linkedin.com/in/lisarehurek/ Learn more about your ad choices. Visit mega...2024-02-1326 min
Storylines LiveFrom Tragic to Magic: Using Thought Leadership to Generate Business Success with Nicky BillouNicky Billou, founder of eCircle Academy, is a seasoned professional with expertise in helping individuals and businesses thrive. His program is dedicated to empowering others and driving success through thought leadership, clarifying your message and connecting with your customers. In this episode of Storylines Live, we dove into client success stories and explored why storytelling is so important in business. Tune in today!ecircleacademy.comlinkedin.com/nickybillou Learn more about your ad choices. Visit megaphone.fm/adchoices2024-01-3028 min
Storylines LiveExploring Personal Transformation: From Rock Bottom to Holistic Self-Improvement with Kevin PalmieriIn episode 12 of Storylines Live, we met with Kevin Palmieri, CFO, Founder and Co-Host of Next Level University, a global top-100 self-improvement podcast. We explored Kevin's personal story and discussed the significance of his experiences in connecting with others through relatable storytelling. Tune into the episode to learn more!nextleveluniverse.comkevin@nextleveluniverse.com Learn more about your ad choices. Visit megaphone.fm/adchoices2024-01-1626 min
Storylines LiveOvercoming Adversity by Standing in the Power of Your Story with Marsha VanwynsbergheFor the past 25 years, Marsha has dedicated her life to being a Kinesiologist and Personal Trainer. During this time, she has empowered countless individuals to achieve physical and emotional transformations in their bodies and lives. As she is also a renowned speaker, author, and podcaster, her ultimate mission is to guide her clients towards taking responsibility for their well-being and recognizing the importance of self-care amidst the chaos of everyday life. Marsha's clients have delved deep into their thoughts, beliefs, habits, and actions, uncovering the key to unlocking their true potential. Tune into the episode to learn more!2023-12-1933 min
Storylines LiveUsing Stories to Empower, Enhance and Elevate People and Organizations with Eric GuyIn episode 10 of Storylines Live, Paul is joined by Eric Guy, founder of Center for Victory. Center for Victory unlocks, reinforces and enriches relationships to create meaningful success in life, family, and business. The organization offers seminars that teach people how to empower your organization’s experts to drive change and build a better workforce. With years of experience and a passion for positive change, Eric shares his perspective on how connection not only transforms individuals, but also sets organizations apart in today's competitive landscape. Tune in to learn more!centerforvictory.comlinkedin.com/in/er...2023-12-0534 min
Storylines LiveBuilding Your Practice: How Effective Marketing Strategies Can Help Lawyers Grow Their Firms with Ken HardisonKen Hardison has fought for people’s rights as a trusted personal injury lawyer for over 35 years. His ethics, integrity, and passion for his clients helped to build one of North Carolina’s most successful firms, Hardison & Cochran, and a successful Social Security disability firm, Carolina Disability Lawyers, in Myrtle Beach, South Carolina. Now, as owner and publisher of the law firm management website, Law Practice Advisor, and founder and president of PILMMA, Ken devotes his time to helping attorneys build their own law practices with proven marketing strategies. Ken has also authored 5 books on marketing and managing law firm...2023-11-2232 min
Storylines LiveThe Power of Stories: Using Connections and Collaboration for Business Growth with Susan FinchIn this episode of Storylines Live, Paul speaks with Susan Finch about the power of storytelling in business. With over 30 years of experience in the marketing industry, Susan is passionate about creating and implementing data-driven strategies that help her clients grow their reputation, reach, and authority. As president and owner of Funnel Media Group, she leads a team of experts in producing podcasts, videos, and voiceovers for B2B clients across various sectors. In this episode, Paul and Susan dive into the unexpected benefits of podcasting and highlight the value of storytelling in connecting with others. Tune in to le...2023-11-0731 min
Storylines LiveThe Art of Uncovering Unique Stories in PR with Jody FisherJody Fisher has worked in New York City PR for more than 20 years, representing clients in healthcare, higher education, financial services, real estate, entertainment and nonprofits. Jody started his own PR agency just this year, after building a PR practice for a local marketing company that went from zero to high six figures in just a few years. He also hosts The PR Podcast, which interviews people who play a role in how news gets made. Jody also offers tips and insights on his social media channels for experienced and novice PR pros. For more information, visit:2023-10-2533 min
Healthcare Boss Academy Podcast#355: Find Your Capital-S Story and Communicate the Value of Your Business Through Effective Storytelling with Paul FurigaOVERVIEW: “Some are born great, some achieve greatness, and some hire public relations officers.” – Daniel J. Boorstin Jason A. Duprat, MBA, CRNA, Healthcare Practitioner, and Host of the Healthcare Boss Academy podcast, sits down with Paul Furiga, President and Chief Storyteller of WordWrite. In this episode, Paul shares decades’ worth of knowledge on Public Relations, such as various PR concepts, how to use PR to gain success, and his take on the difference between Advertising and PR. EPISODE HIGHLIGHTS: He spent about 20 years in Journalism, wrote about 10,000 stories, and edited another 10,000. Along with h...2023-10-1947 min
Storylines LiveUnderstanding Client Stories: Developing Custom Solutions for Business Growth with Diane HelbigDiane Helbig is an internationally recognized business and leadership development advisor, author, award-winning speaker, workshop facilitator, and podcast host. Diane works with her clients to create, implement, and monitor individualized strategies that result in better communication and increased performance. In this episode of Storylines Live, we speak with Diane about the importance of understanding your clients' stories to create custom solutions and achieve optimal business growth.To learn more, visit:helbigenterprises.com Learn more about your ad choices. Visit megaphone.fm/adchoices2023-10-1030 min
Storylines LiveThe Power of People: Exploring the Impact of Human Capital in Business Valuation with Dave BookbinderDave Bookbinder is on a mission to change the conversation about how the accounting world recognizes the value of people’s contributions to a business enterprise, and to validate what every CEO on the planet claims: “Our people are this company’s most valuable asset.” Working closely with business owners, CFOs, Controllers, and CEOs, Dave strives to build relationships that add value for the long term. He also serves as the host of the internet TV show and podcast called Behind The Numbers– the show that digs a little deeper to understand what matters most in business. For more infor...2023-09-2629 min
Storylines LiveLove, Care, and Respect: The Keys to an Effective Sales Approach with Connie WhitmanConnie Whitman, MBA, is an author, podcast host, and CEO of Changing the Sales Game. She focuses on a unique approach that has led her to years of success in sales, emphasizing love, care, and respect as the critical foundation to any mutually profitable business relationship. In this episode of Storylines Live, we speak with Connie about her experiences and dive into the power of building genuine relationships when selling to clients. Tune in to learn more!changingthesalesgame.com Learn more about your ad choices. Visit megaphone.fm/adchoices2023-09-1231 min
move. crush. count.MCC 109: Mastering the Storytelling Science Fuel Your Organizations Growth Today, we have a very special guest, Paul Furiga, who will be sharing his insights on mastering the art of storytelling. In this episode, we explore the power of storytelling in the business world and why it is crucial for fueling your company's growth. From toothpaste brands to B2B scenarios, Paul takes us on a journey through the importance of creating compelling stories that resonate with employees, customers, and even competitors. Are you ready to unlock the storytelling science that will propel your organization to new heights? Let's get started with Paul Furiga on Mastering the Storytelling Science: Fu...2023-09-0557 min
Storylines LiveBusiness Development for Lawyers: The Power of Connections and Storytelling with Steve FretzinSteve Fretzin is an author, podcast host, and “business development therapist.” He coaches and trains lawyers in the most modern-day business development skills, providing precise tips, fresh ideas and actionable tasks that drive tangible results. In this episode, we talk with Steve about the importance of connections, storytelling, and differentiation in a competitive landscape.For more information, visit:fretzin.comlinkedin.com/in/stevefretzin Learn more about your ad choices. Visit megaphone.fm/adchoices2023-08-2836 min
Storylines LiveReaching Your Target Audience, Podcasting and the Super Bowl with Christoph TrappeChristoph Trappe is an author, content strategist, and host of the Business Storytelling Show Podcast. He is also the director of content strategy at Growgetter, a growth marketing firm that drives growth for businesses in the data, insights, and analytics sectors. In this episode of Storylines Live, we spoke with Christoph about reaching the right audiences through targeted storytelling, engagement, and making connections. For more information, visit:christophtrappe.comchristophtrappe.com/podcast-3/growgetter.io Learn more about your ad choices. Visit megaphone.fm/adchoices2023-08-1730 min
Storylines LiveStorytelling, Influence Marketing and the Pittsburgh Pirates with Jason FallsJason Falls is a leading digital strategist, author, speaker and thinker in the digital and social media marketing industry. He also founded and serves as executive producer of the Marketing Podcast Network. In this episode of Storylines Live, we spoke with Jason about the importance of harnessing your story, influence marketing, and the best ways o drive action from your strategy. Tune in now!For more information, visit:jasonfalls.comcipio.aiwinfluencepod.com Learn more about your ad choices. Visit megaphone.fm/adchoices2023-07-3137 min
High Frequency Mindset PodcastEp. 40 - Craft Your Story with Paul FurigaEp. 40 - Craft Your Story with Paul Furiga
In this episode, my friend Paul Furiga shares the principles of being an effective storyteller in business.2022-12-2027 min
Healthcare Boss Academy Podcast#296: Find Your Capital-S Story and Communicate the Value of Your Business Through Effective Storytelling with Paul FurigaOVERVIEW: “Some are born great, some achieve greatness, and some hire public relations officers.” – Daniel J. Boorstin Jason A. Duprat, MBA, CRNA, Healthcare Practitioner, and Host of the Healthcare Boss Academy podcast, sits down with Paul Furiga, President and Chief Storyteller of WordWrite. In this episode, Paul shares decades’ worth of knowledge on Public Relations, such as various PR concepts, how to use PR to gain success, and his take on the difference between Advertising and PR. Tune in until the end and gain free access to a chapter of Paul’s book! ...2022-12-0846 min
Profit with Law: Profitable Law Firm GrowthWhat’s Your Law Firm’s Capital S Story? with Paul Furiga - 338Send us a textShownotes can be found at https://www.profitwithlaw.com/338. Behind every firm is a unique story that makes them stand out. Unfortunately, few law firm owners know how to capitalize on their story — or tell it. Instead, they jump on all the newest marketing initiatives without clearly understanding what they share. If this is what you've been doing, you're bound to get disappointed over and over. Before engaging in any marketing efforts, you must first find your law firm's Capital S story. In this episode, Paul Furiga, CEO...2022-10-2752 min
High Frequency Mindset podcastCraft Your Story with Paul FurigaIn this episode, my friend Paul Furiga shares the principles of being an effective storyteller in business. If “How can I level up my business, relationships, focus, or even just life in general?" is a question that crosses your mind – you’ve come to the right place. On High Frequency Mindset we’re going to unpack those questions and find the solutions that will launch you into action for rapid, concrete results. You can check out other ways to level up right here on my website. Watch this episode on Youtube: https://yout...2022-10-1428 min
High Frequency MindsetCraft Your Story with Paul Furiga
If “How can I level up my business, relationships, focus, or even just life in general?” is a question that crosses your mind – you’ve come to the right place. On High Frequency Mindset we’re going to unpack those questions and find the solutions that will launch you into action for rapid, concrete results. You can check out other ways to level up right here on my website.
In this episode, my friend Paul Furiga shares the principles of being an effective storyteller in business.
Check out our conversation here!
About Paul Furiga: ...2022-10-1128 min
Public Relations Review PodcastSuccessful Storytelling Guidance From A Proven, Experienced ProfessionalStorytelling is the proven method to successfully having your story told. But what constitutes successful storytelling? With his writing and editing of more than 20,000 stories during two decades as a journalist before going into public relations and experience as a broadcast journalist, White House correspondent and editor Paul Furiga, CEO & Chief Storyteller at WordWrite PR, knows how to tell successful, impactful stories. Add to that his several years at the global agency Ketchum Public Relations, serving clients that included Alcoa, Bridgestone/Firestone, and Rutgers University where his storytelling expertise benefitted his clients exceptionally well.
Paul offers you guidance to...2022-10-1025 min
Public Relations Review PodcastSuccessful Storytelling Guidance From A Proven, Experienced Professional I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Storytelling is the proven method to successfully having your story told. But what constitutes successful storytelling? With his writing and editing of more than 20,000 stories during two decades as a journalist before going into public relations and experience as a broadcast journalist, White House correspondent and editor Paul Furiga, CEO & Chief Storyteller at WordWrite PR, knows how to tell successful, impactful stories. Add to that his several years at...2022-10-1026 min
The Thoughtful Entrepreneur1320 - How to Share a Story with Word Write PR's Paul FurigaOn today's episode of The Thoughtful Entrepreneur, we are so excited to speak with Chief Storyteller and President at Word Write, Paul Furiga!Author of Finding Your Capital S Story, he gives an overview of his work. Paul shares how he started in journalism, then worked in the public relations agency industry, and then created Word Write a few years later and now focuses on Story, or the Capital S. He shares that the Capital S Story answers these fundamental questions: 1) Why would somebody buy from you 2) Work for you 3) Invest in you 4) Partner with you. He...2022-09-1718 min
Enlightenment of Change253. Paul Furiga – Why Stories Matter with Customers, Employees, Investors, or PartnersI believe we all love a good story. In fact, we watch movies and TV shows because we love the storytelling that happens within them and the journey they take us on. But somehow in business, I think, we get a disconnect between storytelling and our brand. Like me, I am sure many businesses spend tons of money on marketing, believing that it will make a difference. Sometimes I feel like we are missing the greatest marketing advantage each of us has…and that is telling our story…our unique story that could resonate with more p...2022-08-0140 min
Behind The Numbers With Dave BookbinderYour Story Drives Your Brand - Paul FurigaToday’s guest says that your story is your organization's most important marketing asset. He’s here to tell us why – and how we can improve that story.
Dave Bookbinder goes Behind The Numbers with Paul Furiga, founder of public relations/marketing agency, WordWrite, and author of Finding Your Capital S Story.
In this episode, Paul shares the science of story-telling and why it works. We’re also discussing why stories matter with customers, employees, and investors – plus, the value of a company’s story in relation to its brand.
About the Host:
2022-07-2124 min
Changing the Sales Game Archives - WebTalkRadio.net089. Paul Furiga – Why Stories Matter with Customers, Employees, Investors, or Partners?
Connie’s motivational quote for today is by – Jacob MossSubscribe with your favorite podcast playerApple PodcastsAndroidRSS
“Whatever you do and whatever story you’re writing, make it human – make sure the human element is at the center of it and shapes it.”
Check out our conversation here!
Check Out These Highlights:
I believe we all love a good story. In fact, we watch movies and TV shows because we love the storytelling that happens within them and the journey they take us on. But somehow in business, I think, we get...2022-07-0537 min
Changing The Sales GameWhy Stories Matter With Paul FurigaConnie's motivational quote for today is by Jacob Moss: “Whatever you do and whatever story you’re writing, make it human – make sure the human element is at the center of it and shapes it.” Watch this episode on YouTube. Check Out These Highlights: I believe we all love a good story. In fact, we watch movies and TV shows because we love the storytelling that happens within them and the journey they take us on. But somehow in business, I think, we get a disconnect between storytelling, our brand, and m...2022-07-0437 min
Compendium PodcastCompendium Podcast – Paul Furiga Author of Finding Your Capital S StoryIn this episode of the Compendium Podcast, our host Joseph Baker interviews Paul Furiga, author of Finding Your Capital S StoryPaul Furiga is president and chief storyteller of WordWrite. Since its founding in 2002, WordWrite has grown into one of the Pittsburgh region’s largest independent public relations agencies. In 2019, the Pittsburgh Business Times named WordWrite one of the region’s 50 fastest growing companies. WordWrite works with providers of complex services, connecting them to the decision makers who hire them. WordWrite does this by uncovering, developing and then sharing an organization’s Capital S Story, the one that stands...2022-05-1616 min
Accelerate Your Business GrowthYour Capital S StoryPaul Furiga joins Diane to explore why your most valuable asset is your Capital S Story. Since the beginning of civilization, storytelling has been the only effective communication strategy that's hardwired in our brains -- no batteries required! Learn why your organization has one particular story above all others that should be powering all of your marketing and communications, internally and externally, and why that story drives the best results for you and your organization.Paul's career in one word is Storytelling. His passion led him to start WordWrite. His book, Finding Your Capital S Story, builds...2022-04-1436 min
Grow Your Law FirmCrafting The Story That Will Make You Stand Out with Paul FurigaCrafting The Story That Will Make You Stand Out Welcome to episode 120 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Paul Furiga and they talk about crafting the story that will make you stand out. Paul Furiga is president and chief storyteller of WordWrite. Since its founding in 2002, WordWrite has grown into the Pittsburgh region’s largest independent public relations agency. WordWrite has become the region’s go-to crisis agency. In any given year, the firm handles 12 major crises, two that make the news...2022-04-0836 min
BE THAT LAWYERPaul Furiga: Standing Apart in a Field of SamenessIn this episode, Steve Fretzin and Paul Furiga discuss:Sharing your Story with the decision makers. Understanding your Story, not just your story. Where to start in understanding what your Story is about. How your Story affects your marketing and business development. Key Takeaways:The most important marketing asset an attorney owns, a law firm owns, is their story - the one thing that really sets them apart.Partner with those who can reliably and accurately share your unique story to help you drive your business.Your deep expertise is important, but it needs to be...2022-03-3133 min
A New DirectionCrafting Your Marketing Story for Greater Success – Paul Furiga Part 2When it comes to marketing the research is clear, your best marketing is telling your authentic unique story. Why? Because our brains are naturally wired to hear and relate to a story. Also, because we all have one. What is more every story is unique which means that your story becomes a differentiator when it comes to your marketing. The question becomes how do you tell your marketing story? Well thankfully the founder, CEO and Chief Storyteller of WordWrite PR Paul Furiga returns again on this episode of A New Direction to talk and walk you through how to tell your...2022-03-0359 min
marketing – Jay IzsoCrafting Your Marketing Story for Greater Success – Paul Furiga Part 2When it comes to marketing the research is clear, your best marketing is telling your authentic unique story. Why? Because our brains are naturally wired to hear and relate to a story. Also, because we all have one. What is more every story is unique which means that your story becomes a differentiator when it comes to your marketing. The question becomes how do you tell your marketing story? Well thankfully the founder, CEO and Chief Storyteller of WordWrite PR Paul Furiga returns again on this episode of A New Direction to talk and walk you through how to tell...2022-03-0359 minmarketing – Jay IzsoStorytelling Your Brand for Greater Profit – Paul FurigaWe all love a good story. In fact, we watch movies and TV shows because we love the storytelling that happens with in them. But some how in business we get a disconnect between storytelling and our brand. Sure we will spend tons of money on marketing, believing that it is making a difference. But we are perhaps missing the greatest marketing advantage each of us have…and that is telling your story…your unique story that could be resonating with more potential customers and clients. The fact is you need more than marketing you need storytelling of your brand. A...2022-02-2359 minA New DirectionStorytelling Your Brand for Greater Profit – Paul FurigaWe all love a good story. In fact, we watch movies and TV shows because we love the storytelling that happens with in them. But some how in business we get a disconnect between storytelling and our brand. Sure we will spend tons of money on marketing, believing that it is making a difference. But we are perhaps missing the greatest marketing advantage each of us have...and that is telling your story...your unique story that could be resonating with more potential customers and clients. The fact is you need more than marketing you need storytelling of your brand. And on...2022-02-2359 min
The PR Podcast66. "Finding your Capital S Story" with Paul Furiga, president and chief storyteller of WordWritePaul Furiga is president and chief storyteller of WordWrite, the Pittsburgh region’s largest independent public relations agency. Paul’s book, “Finding Your Capital S Story,” talks about the importance of storytelling in business. Before his PR career, Paul spent two decades as a journalist, covering Congress, the White House and four presidential nominating conventions. He was also an aide to U.S. Sen. Paul Simon of Illinois and issues director for Simon’s 1988 presidential run.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they w...2022-01-3125 min
The Business Storytelling Podcast449: Author chat: Why your story drives your brand [Paul Furiga]Paul Furiga, author of "Finding your Capital S Story: Why your story drives your brand," joins me on this episode to discuss:
why there are "stories" and Stories
how to uncover your story
what's storycrafting
...and more.
Grab a copy of his book here: https://amzn.to/344AbJX
This episode is sponsored by WordWrite and produced by Trappe Digital LLC.2022-01-0527 min
Digging DeeperFinding Your Capital S StoryAs we close out Digging Deeper for 2021, I thought it best to return to a core focus of all good marketing communications and that is storytelling. All the technical wizardry and business objectives and channel approaches do you no good unless you are able to leverage all of them to tell a strong story.Paul Furiga has written and edited 20,000 stories as a journalist, covering everything from murders to the White House. When he moved into the agency side of the marketing world, he spent a few years at Ketchum, long known as one of the world’s...2021-12-2137 min
The RFP Success ShowHow to Tell Your Story in an RFP Response – with Paul Furiga - EP096Is there a place for storytelling in business? According to Paul Furiga, story plays a crucial role in differentiating a company from its competitors and attracting customers, employees, partners and investors to the brand. But how do you figure out what your business’ story is and then tell it effectively in an RFP response? Paul is the President and Chief Storyteller at WordWrite, a top-ranked independent PR agency dedicated to helping clients in healthcare, manufacturing and professional services uncover, develop and share their stories. He is also the author of Finding Your Capital S St...2021-11-0337 min
Your Best Day YetWill It Blend? w/ Guest Paul FurigaToday, our Chief Victory Officer, Eric Guy, speaks with the president of WordWrite, Paul Furiga! The two speak about business and dynamics in companies. 2021-10-1124 min
Biz Bevs and BitesBiz Bevs & Bites Episode 011 - Finding Your Capital S Story with Paul FurigaPaul Furiga is the President and Chief Storyteller of WordWrite, a Pittsburgh-area firm offering brand strategy (storytelling), public relations, crisis communications, and digital & inbound marketing services to organizations that are looking to better tell their stories.Paul learned storytelling by writing and editing more than 20,000 stories during two decades as a journalist before going into public relations. He's quite literally written the book storytelling, Finding Your Capital S Story, Why Your Story Drives Your Brand. The career path that Paul traveled to PR is a story in itself.He’s been a racetrack photographer, theater us...2021-10-0532 min
Podcasting StoriesEp021: Sharing Better Stories with Paul FurigaToday on Podcasting Stories, we're talking with Paul Furiga, of PR company WordWrite based up in Pittsburgh, PA.
In this episode, we learn more about the firm Paul founded 20 years ago, his book "Finding Your Capital S Story," the business magazine he launched, and the podcast he created to accompany it.
For all of his business ventures, Paul's entire focus is to help companies better craft and communicate their story, so we talked about his own podcast experience and his desire to start a second podcast.
If you've ever considered having your own...2021-09-1746 min
PRBI InsiderTaking the “Middle Road” to Achieve Unity and Win SupportIn Part 2 of our new series, "Influencing Stakeholders and Building Consensus", we discuss taking the "middle road" to achieve unity and win support with Paul Furiga, President & Chief Storyteller of WordWrite, and author of "Finding Your Capital S Story, Why Your Story Drives Your Brand".
In this episode, Paul discusses the idea of the Capital S story, the "Language of Trust" and helping clients who are experiencing conflict with our host, Joy Scott.
2021-07-0238 min
Sales Lead Management RadioStorytelling and Social Media a Powerful, and Possibly Dangerous Combination
In Susan and Paul Furiga's penultimate episode in this series, Paul reminds us that for many organizations, the overwhelming volume and variety of social media seems to create one of the biggest storytelling roadblocks imaginable. And, it also creates some of the best opportunities even though social media is a double-edged sword. In this episode, guest Paul Furiga answers the question of what comes first, a story or social media.
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About Susan's Guest:
Paul Furiga is the president and chief storyteller at WordWrite, having founded the Pittsburgh-based PR and digital...2021-06-0120 minSales Lead Management RadioB2B's Story Needs to Be Different from B2C's Story
Paul Furiga tells us to walk the toothpaste aisle of any large grocery store and you'll be confronted by a confusing reality asking yourself the question, "Aren't most of these toothpastes pretty much the same?" In this episode we learn how developing the story behind your story is the true secret sauce to power your business to new heights. But a consumer purchasing something is a completely different experience than an employee purchasing on behalf of the company they work for. The story we tell needs to take that into account and adjust accordingly or there will...2021-05-2619 minSales Lead Management RadioWill One Bad Thing Bury All The Good You Do?
Here we are tackling chapter six of Paul Furiga's book, Finding Your Capital S Story." You need to know the answers to these questions before you can create your story.
What is your organization's purpose?
What is the market demand for what your company does?
What competitive position distinguishes you from your competitors? What really sets you apart?
Who is your client? It's not everyone. AND where are they? What communication channels do you use to sell your purpose or unique position?
What is your call to action? Don't leave us flat.
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List...2021-04-2826 minSales Lead Management RadioWhen you stray from your archetype your story falls apart
In this fifth chapter, Paul explores experiences that led him to focus on storytelling for companies as a career and a passion. We're going to dig into the story of his own company, explore the application of the principles that drive your Capital S Story, and meet some common heroes that we're going to refer to as archetypes. Paul Furiga is our guest as we continue the series with him. He says, "In most organizations, you're a Capital S Story and your brand are lonely souls living separate lives inside your organization, and they've probably never been...2021-04-2122 minSales Lead Management RadioRegularly Adjust Your Company's Story to Stay Relevant and Interesting
Susan's guest, Paul Furiga, author of Finding Your Capital S Story, opens this episode telling us, "In the old days before smartphones and Twitter, I would say that a small S story is something you read in the newspaper, and it's in the bottom of the birdcage tomorrow. Now we don't read newspapers that much anymore. What we do is we look at our Twitter feed and then we swipe that story away. So it's the same thing. The point is that the stories that we consume most of the time, don't rise to the level of...2021-04-1321 min
Sales Lead Management RadioLearn How to Tell Stories From Wanamaker and The Three Tenors
This is our third episode in the series of Paul Furiga going through his book, Finding Your Capital S Story. We get to go down the history of advertising and where it lost its way and how the founders of advertising from over a hundred years ago as a whole have almost been forgotten (Have you heard of John Wanamaker?) at least their original methods and thinking behind the use of stories to relate to their target audience. What we are facing today is not how it started, and we have lost our way as we go...2021-04-0621 minSales Lead Management RadioCarl, Joe, the Monomyth, and Déjà vu
The brain has been proven to be hardwired for storytelling - both telling and listening. Learn how across cultures, countries, languages the stories we tell are the same at their core. Paul Furiga is back to help guide us to identifying our Monomyth, or Heroe's Journey. We talk about Bridgette Jones, Yoda, and how our brains align when we hear those core stories told by others. Join us as we learn about Carl, Joe, the Monomyth, and Déjà vu from his new book, "Finding Your Capital S Story."
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About Susan's Guest:
...2021-03-3015 minPRBI InsiderEntrepreneurship in PR with Paul FurigaThis episode is an audio recording of the PRBI Live Session, hosted by Tarunjeet Rattan, which took place on August 14th, 2020.
With over 3+ decades of experience in various forms of communication, Paul Furiga is passionate about storytelling.
Paul’s passion for storytelling inspired him to form WordWrite in 2002 and to write a book on the importance of storytelling in business, Finding Your Capital S Story, which publishes in fall 2020.
Under his leadership, WordWrite has grown into the Pittsburgh region’s largest independent public relations agency and is a perennial top-ranked firm in the annu...2021-03-2658 minSales Lead Management RadioStorytelling isn't crap, it's biology.
This is a series about Finding Your Capital S Story - the new book by Paul Furiga. In this episode, we tackle the first chapter that I found fascinating - the science behind storytelling and how our brains are hardwired for storytelling. Paul will explain how well-known brands effectively employ storytelling for their success and what we can learn from them, without copying them.
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About Susan's Guest:
Paul Furiga is the president and chief storyteller at WordWrite, having founded the Pittsburgh-based PR and digital marketing agency nearly 20 years a...2021-03-2415 min
QMC EMS | Board & CollarEpisode #142: Promoting Your EMS Organization
Join Paul Furiga, President and Chief Storyteller from WordWrite (www.wordwritepr.com), based in Pittsburgh, PA., as he discusses the important elements you should consider in promoting your EMS organization. Paul shares a wealth of information from his deeply-detailed background in public relations and provides great food for thought. This informative episode should prove quite useful given the challenges that EMS constantly faces in justifying and promoting their organization to the communities they serve. Don't miss out on this great Board & Collar offering folks.
Presenter: Paul Furiga and Gary Harvat (Moderator...2021-01-2645 min
P100 PodcastEp. 21– The Latest Must-Read for Business Leaders
In the latest episode of the P100 Podcast, hosts Dan Stefano, Logan Armstrong and Paul Furiga interviewed… Paul Furiga. There was a good reason for the exceedingly familiar guest: the WordWrite president and chief storyteller recently released his first book, “Finding Your Capital S Story: Why Story Drives Your Brand.”The book takes readers on a journey into the art and science of story, as well as why a “Capital S Story” the most important marketing tool a business owns. During the episode, Paul introduces these concepts and offers some details on the process of writing the book.
...2020-12-0924 min
Crisis AheadCrisis Communications in the Age of COVID-19: The Good, Bad, and UglyPaul Furiga, CEO and chief story teller of Word Write, shares his insights and advice on how the pandemic has changed the practice of crisis communications, the steps organizations should take to prepare for a crisis, and the lessons to be learned from how a nursing home responded to the pandemic.2020-07-0717 minYour Best Day YetYour Capital S StoryToday, Eric Guy interviews the President and Chief Story Teller of WordWrite, Paul Furiga. What is your Capital S story, and how will you go about defining why your story drives your brand? Leave a like and comment below with your thoughts and subscribe for more important topics like today.2020-05-2917 minP100 PodcastP100 Podcast: Life and business in the days of COVID-19
We’re living through an unprecedented time in American history. Businesses are closed, schools are shuttered, and gatherings are canceled, all because of an invisible, infectious agent that our modern world hasn’t been able to match — not yet, anyway.
Marking the unique circumstances, we spent the most recent episode of the P100 Podcast discussing the effects of COVID-19 on daily life (including our own), how people and businesses can help their communities, and how they can communicate during a crisis.
If you’re hitting the download button or streaming from your “office away from...2020-03-1831 min
P100 PodcastEp. 12 – What's bringing people to Pittsburgh?
This episode, we’re talking about people who are coming to Pittsburgh, whether it’s for work or just visiting.
We’ll break down a report that suggests the city might be a better fit for tech workers than the mecca of the digital economy, Silicon Valley (gotta love our standard of living). We’re also talking about a recent article that probes the need for a new hotel at the convention center. (Hint: The answer isn’t very simple.)
In between, we welcome the Breaking Brews Podcast’s host Jason Cercone for a chat about the...2020-02-1135 minP100 PodcastEp. 11 – There’s magic in the Steel City
Pittsburgh’s most famous magician, Lee Terbosic, visited the P100 Podcast for this episode, sharing stories from the road and close to home, the legacy of Harry Houdini and the success of the downtown theater Liberty Magic.
Elsewhere in the episode:
— A look at why Super Bowl ads aren’t always worth the multimillion-dollar cost incurred by the brands who can afford it.
— We talk about the major investments being made in Oakland and what it means for one of Pittsburgh’s most vibrant neighborhoods.
— Our next Pittsburgh Polyphony features a look at the com...2020-01-2844 min
PRBI InsiderAccelerator Companies
Joy Scott, President of Scott Public Relations is our host and she welcomes Lucy Siegel CEO, Lucy Siegel LLC and Paul Furiga, President, Founder, and Chief Storyteller, WordWrite PR. In this episode, the topic is accelerator companies. Accelerator companies are defined as companies that are making innovative ideas real and are in the early stages of their existence. When this is occurring, many of these individuals and those who are heads of these organizations are really preoccupied with research and development, doing beta tests, getting regulatory approval, raising money, finding the right leadership, many other things besides...2020-01-2125 minP100 PodcastEp. 9 - Looking Back Before We Look Ahead
For the first P100 Podcast of 2020 (or the last of 2019, depending on when you listen), we’re taking a broad look at Pittsburgh over the past 20 years – then glimpsing at the future.
We’ll talk about the ups and downs, the positive trends and the disappointments that need to be fixed to make Pittsburgh more livable for us all. Then we dive into a discussion on how the region might look very different by 2029.
And don’t miss our latest Pittsburgh Polyphony with Steve Soboslai of Punchline, the great punk band from Belle Vernon per...2020-01-0141 min
P100 PodcastEp 8 – Small Talk and Big Ideas
When we go on about pizza and the weather, you might think it’s going to be a quiet episode of the P100 Podcast, but our guests this week have anything but small talk to offer.
• Nick Bogacz, founder of the award-winning Caliente Pizza & Draft House, has put Pittsburgh pizza on the global map, and he shares his story with us.
• Tom Baker, an Allegheny councilman whose work with nonprofits in the region is an inspiration, talks about setting goals.
• We examine whether the winter weather forecast’s a foregone conclusion.
• We’...2019-12-1027 min
P100 PodcastEp. 7 - Lighting Up the Night and Trotting with Turkeys
We’re past the “I can’t believe holiday decorations are already up” portion of the season. It’s time to celebrate the holidays, and Pittsburgh has two big events coming up that we’ll discuss in this week’s episode.
For starters, we talk with some representatives from the Pittsburgh Downtown Partnership about Comcast Light Up Night on Nov. 22. Then we bring in the race director of the YMCA of Greater Pittsburgh’s Turkey Trot.
After that, Paul and Dan take a deep dive into a potential change to the U.S. immigration system, and we close out w...2019-11-1939 min
P100 PodcastEp. 6 - On Sinkholes and Sopranos
This week on the P100 Podcast, of course, we had to address the sinkhole that shook Pittsburgh (and fueled a day’s worth of memes). We dig deep to learn how sinkholes form and consider ourselves grateful to be above ground (it was only a few blocks away from us). Elsewhere in the episode:
Alexandra Loutsion, a soprano singing the lead role in Pittsburgh Opera’s “Florencia en el Amazonas,” stops by.
Priya Amin of Flexable discusses her childcare solution for working parents and gives a preview of an upcoming webinar.
A Veterans Day tribute to those wh...2019-11-0537 min
P100 PodcastEp. 5 - 1027Healing, Fear Marketing, Future of Journalism, and Sierra Sellers
As Pittsburgh prepares to mark one year since the attack on the Tree of Life synagogue, we invited Maggie Feinstein of the 10.27 Healing Partnership to discuss the new center’s mission and how Squirrel Hill has healed over time.
Also in this episode, we talk about fear-based marketing, future modes of journalism with a guest who has a special connection to the podcast, and hear a track from a promising singer from Sewickley.
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This Episode is sponsored by WordWrite
Centuries before cell phones and social media, human connections were...2019-10-2237 min
P100 PodcastEp. 4 - The Science of Fear, Mummies in Pittsburgh, Hockey Season and Crazy PA Town Names
In this episode of the P100 Podcast, our hosts Paul, Dan and Logan welcome Nicole Chynoweth from the Carnegie Science Center to discuss the center’s new exhibit on mummies. From there we move on to the science of fear, and then on to hockey with their guest, Jeremy Church. This episode wraps up with a review of some unique Pennsylvania town names. We bet you have your favorites.
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Full transcript here:
Logan:
You are listening to the P100 podcast, the biweekly companion piece to the Pittsburgh 100, bringing you Pittsburgh news culture and...2019-10-0828 min
P100 PodcastEp. 3 - Port Authority, Getaways, Pittsburgh in Film and Flower Crown
Welcome to another episode of the P100 Podcast. Today we cover our own Port Authority. Robin Rectenwald shares with us some local getaways inside tips. Director, Dawn Keezer from the Pittsburgh Film Office talks about on location in Pittsburgh. This episode winds up with Pittsburgh Polyphony spotlight - Flower Crown.
This Episode is sponsored by WordWrite
Centuries before cell phones and social media, human connections were made around fires as we shared the stories that shaped our world. Today, stories are still the most powerful way to move hearts and minds and inspire action. At W...2019-09-2428 min
P100 PodcastEp. 2 - Pittsburgh's Future, 100 Things, Aliens
For this episode of the P100 Podcast, we have a full house! Joining our regular hosts Logan, Dan and Paul are The Incline Director and author, Rossilynne Culgan who has just published the book 100 Things to do in Pittsburgh Before You Die. WordWriter Hollie Geitner stops by to review a new list of top hated business jargon buzzwords. Let's see how many you use regularly. Stick around to the end, as Dan and Logan discuss . . . aliens.
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This episode is sponsored by WordWrite
Centuries before cellphones and social media, human connections were made a...2019-09-1027 min
P100 PodcastEp. 1 - A taste of Labor Day, RibFest, Steelers, and Pick Patek
This is our inaugural episode of the P100 Podcast, featuring hosts Paul Furiga, Dan Stefano and Logan Armstrong of WordWrite Communications. Here's a bit about how the show will work.
As with The Pittsburgh 100, the P100 Podcast will be coming to you 25 times a year, the same week the newsletter hits inboxes. What can you expect? Every episode will have a quartet of roughly five-minute segments featuring not just the three guys in the room, but great guests, insightful segments looking at the region’s news, history and culture, and a deeper dive into stories fr...2019-08-2729 min
Agency JourneyPaul Furiga from WordWritePRPaul joins us to chat about a BIG win he and the team delivered for a client. Their strategy blended a trade show appearance with an inbound twist. The result was more leads than the client could handle! Paul also shares how they've started the Pittsburgh HUG group and the value of public speaking. Enjoy!2015-05-2531 min