Shows
OFFBoundsBONUS EPISODE: A Quick Fire Chat with Shoptalk's Ben MillerShoptalk Europe - https://shoptalkeurope.comOFFBounds listeners can get a discount using the codes below:🎟️ Retailers and Brands, use code RBOFFBO20 🎟️ General Attendees, use code GAOFFBO20AD: -----In this special BONUS episode of the OFFBounds podcast, host Paula Macaggi had a coffee chat with Ben Miller, VP of Original Content & Strategy at Shoptalk & Groceryshop, for a rapid-fire chat about the upcoming Shoptalk Europe 2025 in Barcelona. They discuss what makes this event the go-to destination for retail leaders, the biggest trends shaping the industry, and what attendees can expect as Shoptalk Europe bring...2025-05-0820 minOFFBounds68. Ron Thurston's New Book: Human PrideIn this special episode recorded in London, bestselling author and retail leader Ron Thurston joins Paula Macaggi to launch his new book Human Pride—a bold call to embrace what makes us human in an age dominated by AI. They discuss how frontline retail, purpose-driven leadership, and personal pride are the real future-proofing tools in a changing job market. From multigenerational teams to algorithmic interviews, this episode is a masterclass in leading with heart and thriving in the digital era.You can buy your copy here!
----Sponsored by VTEX2025-05-0642 min
Retail Leadership with Steve WorthyWhat Brazil Taught Me About Leadership with Paula MacaggiSend us a textMany retail leaders operate with a limited perspective, often assuming that their market’s approach is the gold standard. But in a world where consumer behaviors, technology, and retail strategies vary dramatically by region, leaders who fail to think globally risk falling behind. The challenge isn’t just understanding different markets—it’s learning how to apply global insights in a way that drives innovation and growth.In this episode, Steve sits down with PAULA MACAGGI, host of Off Bounds and a global retail expert, to explore how retail leadershi...2025-05-0140 minOFFBounds67. Selfridges' CTO, Ross Beaumont: “If you don’t notice the tech, that means it’s working.”Step inside the yellow-bag world of Selfridges as host Paula Macaggi sits down with CTO Ross Beaumont to reveal how a 1906 department store stays at the cutting edge of luxury retail: from “Selfridges Unlocked” keys that trade spend for once-in-a-lifetime experiences, to ReSelfridges buy-back tech fuelling a circular economy, to AI that augments—never replaces—the human touch that turns shoppers into “Very Selfridges People.” Ross lifts the curtain on juggling million-square-foot store ops with next-day delivery, building product-led teams that fail fast but protect customer data, and he explains why he believes Selfridges is less a shop than a...2025-04-2944 min
OFFBounds66. Currys' COO, Lindsay Haselhurst: "Profit and purpose go hand in hand."In this episode, I sit down with Lindsay Haselhurst, Chief Operating Officer at Currys, to unpack what it really takes to lead transformation at scale in one of the UK’s largest retailers. From navigating Brexit and pandemic-era supply chain chaos to pioneering innovation in re-commerce, 3D printing, and customer-centric operations, Lindsay shares a masterclass in operational excellence and people-first leadership. We dive into how Currys is building a culture of high performance and continuous improvement, why Right First Time is more than just a KPI, and how profit and purpose can (and must) go hand in hand. If yo...2025-04-2243 minOFFBounds65. Kingfisher PLC's Global CTO, Christopher Blatchford: "Diversity drives better business outcomes."What does it take to digitally transform a £13B retail giant across eight countries and nearly 2,000 stores? In this episode, I sit down with Christopher Blatchford, Global CTO of Kingfisher PLC — the company behind B&Q, Screwfix, Castorama, and more — to unpack the tech strategy powering one of Europe’s biggest home improvement groups. We dive into why modularity (not just microservices) is the real key to agility, how to scale innovation across diverse banners, and what “do it for me” means for the future of DIY. Chris also shares a powerful take on the business case for DEI, and why bac...2025-04-1538 minOFFBounds64. Endeavour Group's Head of Insights, Benjamin Thompson: "Innovation is a double-edged word."What does it really take to build innovation that scales inside a legacy business? In this episode, Benjamin Thompson, Head of Global Insights & Strategic Partnerships at Endeavour Group, shares how one of Australia’s largest drinks and hospitality companies stays ahead by blending strategic foresight with cultural transformation. From global tech scouting to the real reasons digital transformation fails, Benjamin unpacks the mindset shifts, leadership dynamics, and operational models that separate innovation theater from meaningful impact. If you're leading change in a complex organization, this conversation is your blueprint.Subscribe to our newsletter!✨ Thanks to VTEX...2025-04-0732 min
Retail Media Breakfast ClubScouting For Tech: Lessons From SchwarzIn this episode, we delve into key insights from an interview with Mirko Saul, the SVP of Innovation at Schwarz Digital, featured on the Off Bounds podcast hosted by Paula Macaggi. Schwarz Digital, the parent company of Lidl and Kaufland with 14,000 stores across 30 countries, is a significant player in the retail landscape. Mirko shares his team's structured approach to technological innovation, which includes problem-first technology scouting, rigorous preliminary research and vetting, lab testing in a controlled environment, defining KPIs from day one, incremental store rollouts, and thorough integration versus evaluation. These methodologies ensure that technological advancements are cost-effective and...2025-04-0311 min
OFFBounds63.Schwarz Digital's SVP of Innovation, Mirko Saul: "Sovereignty is really important for the group"Mirko Saul, Senior Vice President of Innovation at Schwarz Digital, joins Paula Macaggi to share how Schwarz Group — the parent company of Lidl and Kaufland — drives innovation at a massive scale. From testing the cutting-edge tech in lab stores to building their own cloud and AI infrastructure, Mirko reveals how the group balances speed, sovereignty, and scalability across 14,000 stores in 30 countries. They dive into the realities of AI, robotics, digital twins, and why startups often underestimate what it takes to work with a global retailer. This is a masterclass in practical, no-fluff innovation.✨ Thanks to VTEX for poweri...2025-04-0137 min
OFFBounds62. Co-op's MD of Ecommerce, Chris Conway: "Our USP was the fact that we've got 2,500 stores"Although Co-op entered the ecommerce space later than most, launching its online presence only in 2019, the company rapidly distinguished itself through quick commerce. Today, Co-op delivers an impressive 500,000 online grocery orders weekly, and its loyalty membership has surged by 50%. In this episode, Chris Conway, Managing Director of Ecommerce at Co-op, shares how leveraging existing convenience stores, strategic partnerships with Deliveroo and Uber Eats, and experimenting with autonomous robot deliveries have enabled Co-op to scale quickly and efficiently. He also discusses the future of grocery ecommerce, sustainability in retail operations, and why rethinking traditional models was crucial to their success.2025-03-2548 min
Commerce Beyond BordersGlobal Retail Disruptors: AI, Omnichannel, and the Future of ShoppingIn this episode of Commerce Beyond Borders, hosts Renee Hartman and Chris Baker sit down with Paula Macaggi, founder of the OFFbounds podcast, to discuss global retail innovation. Paula shares insights from her travels across Europe, Asia, South America, and North America, exploring the latest trends shaping the industry.
🔹 How AI and computer vision are driving the next wave of retail automation
🔹 The rise of omnichannel strategies and why in-store experiences still matter
🔹 Regional differences in AI adoption—from China’s rapid experimentation to Europe’s cautious approach
🔹 How social commerce, live streaming, and negotiation-based...2025-03-2039 min
OFFBounds61. Rewe Group's Head of Retail Media Connect, Christian Raveaux: "Retail media is the future of advertising."In this episode 4th episode of our Europe's Retail Evolution series in partnership with Shoptalk Europe, Paula Macaggi sits down with Christian Raveaux, Head of Retail Media Connect at Rewe Group, to unpack the rapidly evolving world of retail media. Christian reveals how Rewe is blending digital and in-store advertising, harnessing first-party data, and executing innovative campaigns—like weather-responsive ads—to drive real sales growth. He also shares insights into overcoming internal challenges, building strong industry partnerships, and where he sees retail media heading in the next few years.Christian will be speaking at Shoptalk Europe, and you...2025-03-1830 min
OFFBounds60. Tendam's CRO, Javier Figar: "We need to trust and empower the people in the store"In this episode of the OFFBounds, you will meet Javier Figar de Lacalle, Chief Retail Officer of Tendam, one of Spain’s largest fashion groups. Javier discusses how technology is empowering frontline employees to provide exceptional customer experiences while driving operational efficiency across Tendam’s global retail network. From the implementation of RFID and clienteling platforms to the evolution of stores into omnichannel hubs, Javier shares how these innovations are transforming the retail landscape. Tune in to hear about the challenges and strategies behind driving digital transformation, empowering teams, and shaping the future of physical stores.Javier will...2025-03-1134 min
OFFBounds59. Holland and Barrett's CPO, Katya Denike: "Unlearning is as important as learning"In this episode of our Europe's Retail Evolution Series in partnership with Shoptalk Europe, I sat down with Katya Denike, Chief Product Officer at Holland & Barrett. She shares many insights on leading digital transformation within a 150-year-old legacy brand. We explore the true challenge of aligning teams, breaking old habits, and shifting mindsets to build a product-driven culture. Katya highlights the importance of authenticity in leadership, embracing informality, and the continuous need for unlearning outdated practices to foster real innovation.Katya will be on the stage at Shoptalk Europe, which will happen in Barcelona from June 2nd...2025-03-0441 min
OFFBounds58. JD Group's CDO, Arianne Parisi: "Stores are the most important asset for JD"This is the first episode of our Europe's Retail Evolution series with Shoptalk Europe, and I sat down with Arianne Parisi, Chief Digital Officer at JD Sports, to discuss the massive digital transformation behind one of the world’s largest sports retailers. With over 4,500 stores across 30+ countries, JD is redefining omnichannel retail, from AI-driven customer care to global-local market strategies. Arianne shares how JD is breaking down silos, rethinking KPIs beyond revenue, and leveraging data to stay ahead of trends—like the Adidas Samba comeback. Arianne will be on stage at Shoptalk Europe, which will happen in Barce...2025-02-2533 minOFFBounds56. Vista Alegre's CDO, Carla Graça: "If brands don’t take advantage of AI, they will be left behind"How does a 200-year-old luxury brand stay ahead in the digital era? In this episode of OFFBounds, I sit down with Carla Graça, CDO of Vista Alegre, to explore how AI, automation, and personalization are transforming retail. From running six global e-commerce platforms to leveraging AI for customer experience, Carla shares how Vista Alegre is blending heritage with innovation—and why Cristiano Ronaldo just became a major investor. Retail leaders, is your brand ready for the future? Tune in now! 🚀Subscribe to our NewsletterFollow us on LinkedIn
----Sponsored by VTEX2025-02-1126 minOFFBounds57. Shoptalk's Head of Content, Joe Laszlo: "It's about balancing inspiration and tactical news"Retail is evolving fast, and we’re diving into what’s next! In this episode of OFFBounds, I sit down with Joe Lazslo, Head of Content US at Shoptalk, to explore the biggest shifts in retail—Unified Commerce, Loyalty, Customer Experience, and more. We break down why loyalty is harder than ever, how retailers are redefining customer experiences, and why Shoptalk’s new event, Shoptalk Luxe, is a game-changer for the industry. Plus, in the end, we tease something BIG that OFFBounds and Shoptalk have been working on. 👀 Tune in now to get ahead of the trends shaping ret...2025-02-0826 minOFFBounds55. Retail Trends 2025: A NRF RecapNRF 2025 wrapped up a few weeks ago, this year’s key theme was Game Changer. In this episode, Paula Macaggi breaks down the biggest trends shaping the future of shopping, from the shift toward Generative AI-powered product discovery to the long-overdue RFID breakthrough. We also explore the rise of Social Commerce, the need for brands to foster real-world communities, and the growing demand for ultra-fast delivery. With so much change happening in retail, the question is: Are brands ready? Tune in for the biggest takeaways from retail’s most important event.Learn more about RFID with NedapB...2025-02-0420 minOFFBounds54. Dyson's Global Head of Product, Stuart Frelick: "Not making a decision is the worst thing you can do"In this episode of OFFBounds, I chat with Stuart Frelick, Dyson’s Global Head of Product, about the ambitious retail transformation that’s redefining the stores of the brand. Stuart takes us behind the scenes of how Dyson modernized its systems, tackled the challenges of scaling innovation globally, and delivered a seamless customer experience. We explore the importance of bold leadership, the surprising ways Dyson’s passionate community influences product development, and what’s next for the brand—from Stuart's wishes for loyalty programs to future-focused technology. This conversation is full of real-world insights for anyone interested in retail, innovation...2025-01-2829 minOFFBounds53. Former Nike, Greg Merrill: “You can’t cut your way to growth. Companies that thrive invest in building what’s next.”This week I’m joined by Greg Merrill, the former Head of Digital Transformation at Nike, for a deep dive into what it really takes to lead change in today’s fast-moving world. From his unconventional career journey to his insights on balancing innovation and operational excellence, Greg shares how transformation isn’t just about technology—it’s about people, strategy, and building a culture that thrives on adaptation. This episode is packed with actionable insights you won’t want to miss.
----Sponsored by VTEX2025-01-2133 minOFFBounds52. The Retail Events You Should Attend This YearIn this episode of OFFBounds, I’m sharing my personal guide to the top retail conferences you should attend in 2025. From the bustling halls of NRF’s Big Show in New York to the vibrant Shoptalk events and hidden gems like EuroCIS in Germany, I’ll walk you through the must-attend events and why they’re worth your time. Whether you’re looking to discover cutting-edge tech, connect with industry leaders, or explore global markets, I’ve got you covered. Tune in for my honest insights, practical tips, and a little behind-the-scenes scoop on what makes these events stand out.S...2025-01-1410 minOFFBounds51. Larroudé's CEO, Ricardo Larroudé: "The cheapest shoe to make is the shoe that's already sold"In this first episode of OFFBounds' second season, Paula Macaggi sits down with Ricardo Larroudé, co-founder and CEO of the innovative footwear brand Larroudé. Launching in the midst of the 2020 pandemic, Larroudé has quickly risen to prominence, earning the prestigious "Brand of the Year" award in 2024. Ricardo shares the bold vision and strategies behind the brand's disruptive approach to fashion distribution, its commitment to filling the mid-market gap with high-quality, accessible footwear, and the entrepreneurial lessons he's learned along the way. Recorded in São Paulo, the conversation is both inspiring and insightful, offering a glimpse into how a youn...2025-01-0734 minOFFBounds50. Throwback Episode: The Power of Storytelling with Tiago QuaresmaAt the beginning of spring 2024, I interviewed Tiago Quaresma, who runs the Group that owns some of the coolest stores selling Portuguese culture's traditions. For me, O Grupo o Valor do Tempo is a masterclass of value creation through storytelling and customer experience and it was one of the most shared interviews we had in our first season. By offering a dreamy environment with stellar service, their tinned fish business can sell a can of sardine for 10x the price of those that are sold in the supermarket. As our episode 50 falls on Chr...2024-12-2440 minOFFBounds49. A Year in Retail – OFFBounds 2024 RecapIn this special year-end episode of OFFBounds, we reflect on 2024—a defining year for retail and the year our podcast journey began. From the meteoric rise of Walmart online to leadership shakeups at Nike and Starbucks, this episode recaps the trends, challenges, and transformations that shaped the industry. We revisit key insights on data-driven decision-making, loyalty programs, AI's role in commerce, and leadership lessons from global executives. Join Paula Macaggi as she looks back on OFFBounds' incredible first year, with highlights from interviews across six continents, and shares what’s next for the #1 Podcast for Commerce Leaders in 2025!
2024-12-1717 minOFFBounds48. Trends | Premiumization: What-Shein-Can’t-DoIn this episode of OFFBounds, Paula Macaggi dives into the growing trend of premiumization with retail expert Jack Stratten. Together, they explore how brands like Zara, H&M, and Wegmans are elevating their offerings through immersive store designs, curated products, and enhanced customer experiences to compete with ultra-fast fashion giants like Shein and Temu. Discover why premiumization is redefining the retail landscape across industries and what it means for the future of shopping.
----Sponsored by VTEX2024-12-1018 minOFFBounds47. Carrefour Links' MD, Emmanuel Malkor: "It's a way to create a more data-driven ecosystem"In this episode of OFFBounds, Emmanuel Malkor, Managing Director of Carrefour Links, shares how this innovative division is transforming retail through advanced data collaboration. Discover how Carrefour centralized its data from eight countries into a unified platform, enabling smarter decision-making and empowering suppliers with actionable insights. Malkor explains Carrefour Links’ shift to focus exclusively on data collaboration while retail media operations are now managed by Unlimitail, a joint venture with Publicis. From optimizing operations to real-world examples like Procter & Gamble’s success in Romania, this episode dives deep into the future of retail innovation and collaboration.
...2024-12-0334 minOFFBounds46. LabelVie Europe's CEO, Brahim Lemseffer: "Atacadão is about having a buying-centric position"In this episode, Paula interviews Brahim Lemseffer, CEO of LabelVie Europe, to discuss the groundbreaking Atacadão business model. Originally a Brazilian innovation, Atacadão combines retail and wholesale into a hybrid format that’s now making waves in Europe.Brahim shares LabelVie’s journey—from its roots in Morocco to its latest bold venture: opening the first Atacadão store in Paris, France. This hybrid model is shaking up the European market by offering everyday low prices, a streamlined SKU selection, and opportunities for both professionals and consumers to save.Topics covered include:The histo...2024-11-2650 min
The Watson WeekendCan Shopify Sustain Its Growth? | Global Retail Insights w/ Paula MacaggiIn this engaging Watson Weekend episode, we explore Shopify’s meteoric growth, what it means for their future, and whether they can truly compete as an enterprise and B2B solution. Our guest Paula Macaggi, global retail expert and host of the OFFBounds Podcast, joins us to break down the retail landscape and share what she’s learned from leaders across the world.🔹 Key Topics Covered:Is Shopify’s growth sustainable in the long term?The transformation of Shopify into a payments-driven companyShopify’s potential (or limitations) as an enter...2024-11-2250 minOFFBounds45.Trends | How Brands Are Embracing the Running BoomHave you noticed more people hitting the pavement? You’re not imagining it. Running has surged into a global phenomenon post-pandemic, transforming marathons and run clubs into cultural moments and vibrant communities. From record-breaking numbers at the NYC Marathon to cosmetics giant Maybelline becoming the event’s first cosmetic partner, running is more than a sport—it’s a lifestyle that is reshaping the world as we know it.In this episode, Paula Macaggi explores how the running trend reshapes industries beyond sportswear. With insights from experts Renee Hartmann and Marcel Melzig, discover how brands like On, Hoka, an...2024-11-1920 minOFFBounds44.Markets | Understanding the Chinese Luxury MarketIn this episode of OFFBounds, host Paula Macaggi, fresh from her recent trip to Shanghai, takes you on an eye-opening journey into China's complex and rapidly evolving luxury market. Joined by retail expert Jacques Roizen, a 12-year Shanghai resident with an extensive background in managing top-tier brands like Pandora and Etam China, and today the Managing Director of DLG (Digital Luxury Group), Paula and Jacques dive into the unique challenges and opportunities within China's digital ecosystem for luxury brands.Together, they explore why China’s appetite for luxury remains strong, even amid a slowdown, and how an un...2024-11-1221 minOFFBounds43. Clarks' CIO, Simon Clarke: "Customer centricity is at the heart of everything"Paula Macaggi sat down with Simon Clarke, the Chief Information Officer of Clarks, a legendary British shoe brand with nearly 200 years of heritage. In this episode, Simon shares insights into the digital transformation that Clarks undertook in record time—just 18 months. Discover how Simon led Clarks’ shift from legacy systems to a modern, composable digital platform, all while keeping the project on budget and on time. Learn about the challenges, strategies, and team culture that drove this inspiring change, positioning Clarks as a digitally empowered brand ready for the next century. Perfect for anyone interested in retail tech, customer-centric tran...2024-11-0527 minOFFBounds42. OFFBounds Markets | Sharon Gai: "Commerce in China feels a lot more entertainment oriented versus America"In this eye-opening episode, host Paula Macaggi, founder of OFFBounds, sits down with renowned retail expert, author, and former Alibaba executive, Sharon Gai, to uncover the unique dynamics shaping commerce in China. As Paula prepares for her first trip to Shanghai, they talk about what Western consumers can expect from China’s advanced e-commerce landscape, from AI-powered shopping to experiential dining and the game-changing super app, WeChat. Sharon, author of E-Commerce Reimagined, shares insights from her time at Alibaba and explores emerging trends like live commerce, drone delivery, and the cultural nuances that drive rapid innovation in Chinese retail....2024-10-2939 minOFFBounds41. Casper's CEO, Joe Megibow: "Turnarounds like this is wartime and wartime is messy"In this exclusive episode of the OFFBounds podcast, host Paula Macaggi interviews Joe Megibow, the new CEO of Casper, to discuss the major turnaround strategy for the iconic direct-to-consumer (DTC) mattress brand. Casper, once a shining star highly backed by VC investors looking into profit in the DTC space, faced challenges after going public and went back to being private. Now, with Joe at the helm for 10 months already, the company is refocusing on positive cash flow and profitability and setting the foundation to bring back the company to the stage of having an ambitious vision.2024-10-2244 min
OFFBounds40. [Shoptalk Fall] True Religion's CMO, Kristen D'Arcy: "We could become a billion-dollar brand"In this episode of OFFBounds, Paula Macaggi chats with Kristen D’Arcy, the first-ever CMO of True Religion, about the brand's remarkable turnaround. After two bankruptcies, True Religion is making a big comeback, and Kristen shares how she’s helping lead the charge. From tapping into the brand's rich history in music and culture to launching the Team True influencer program, Kristen talks about what it takes to stay relevant in today’s market. She also gives us a sneak peek into how athletes, rappers like Drake, and even influencers like Ice Spice are organically embracing the brand. Kristen’s got bi...2024-10-1534 min
OFFBounds39. [Shoptalk Fall] Crate & Barrel's President, Alicia Waters: "Omni-channel is about meeting customers where they are."In this episode of OFFBounds, host Paula Macaggi sits down with Alicia Waters, the President of Crate & Barrel and Crate & Kids, to explore how the brand has perfected the art of "Design with Purpose." Alicia shares insights into Crate & Barrel's seamless omnichannel experience, innovative store transformations, and the brand's commitment to sustainability and thoughtful design. They also discuss Crate & Barrel's flagship store in New York, the growing baby registry, and the evolving role of leadership in the modern retail landscape. Plus, Alicia offers a sneak peek into her upcoming appearance at Shoptalk Fall in Chicago. Don't miss this engaging...2024-10-0829 min
OFFBounds38. [Shoptalk Fall] ThredUp's CEO, James Reinhart: "A leader needs to love the problem"In this episode of OFFBounds, Paula Macaggi interviews James Reinhart, co-founder and CEO of ThredUp, to discuss how the company is revolutionizing the secondhand fashion industry through the power of AI. Learn how ThredUp uses technology to streamline the resale process, from item inspection to online merchandising, making sustainable shopping more accessible and efficient. James also shares insights on the growing trend of circular fashion, ThredUp’s brand partnerships, and what the future holds for the resale market. Tune in for a fascinating look at how innovation is transforming the retail industry.James will also speak at Sh...2024-10-0126 min
OFFBounds37. [Shoptalk Fall] Build a Bear Workshop's CTO, Dara Meath: "If you want to have a great experience, you've got to make it simple, easy, and effective"In this episode of OFFBounds, host Paula Macaggi sits down with Dara Meath, Chief Technology Officer at Build-A-Bear Workshop, to explore how the iconic brand is embracing digital transformation while staying true to its heartwarming, in-store experience. Dara shares insights on Build-A-Bear’s seamless integration of technology across channels, their innovative venture into the virtual world of Roblox, and her leadership approach with the T90 philosophy. Tune in to discover how Build-A-Bear is shaping the future of experiential retail and engaging the next generation of consumers.Dara Meath will also speak at Shoptalk Fall this October in Ch...2024-09-2437 min
OFFBounds36. [Shoptalk Fall] Pandora's President of North America, Luciano Rodembusch: "We are performing better than the US market for 10 quarters in a row"In this episode of OFFBounds, Paula Macaggi sits down with Luciano Rodembusch, President of Pandora North America, to explore how Pandora is redefining the jewelry industry. Discover how Pandora is making diamonds accessible to all with their innovative lab-grown diamonds while staying committed to sustainability. Luciano shares insights into Pandora's Phoenix Strategy, their journey from being known for charms to being known as a full jewelry house, and the power of storytelling in creating lasting customer connections. Whether you're a fan of Pandora, interested in retail innovation, or curious about sustainable luxury, this episode offers valuable takeaways you won’t...2024-09-1736 min
OFFBounds35. [Shoptalk Fall] Vera Bradley's CMO, Alison Hiatt: "Rebranding can be exhilarating and terrifying at the exact same time"In this episode of our new Retail Innovation Series with OFFBounds and Shoptalk Fall, I sit down with Alison Hiatt, the Chief Merchandising and Growth Officer at Vera Bradley, who stepped into her role in 2023 with the mission of leading a rebranding and turnaround for the beloved American brand. Known for its vibrant, patterned bags, Vera Bradley had touched the hearts of many since the 80s but struggled to stay relevant with newer generations. Alison shares her journey of taking on this challenge, discussing the brand's rich heritage, the strategic decisions behind the rebranding efforts, and the...2024-09-1028 min
OFFBounds[Shoptalk Fall] The Retail Innovation Series w/ Shoptalk Fall🚀 Announcing the Retail Innovation Series with Shoptalk Fall | OFFBounds Podcast Get ready, commerce leaders, innovators, and trailblazers! OFFBounds, your go-to podcast for groundbreaking insights, is partnering with Shoptalk Fall to bring you an exclusive series on retail innovation. Starting September 10th, join Paula Macaggi as she sits down with industry visionaries transforming the U.S. retail landscape. 🎙️ Featured Guests Include: - Alison Hiatt, Chief Marketing and Growth Officer of Vera Bradley - Luciano Rodembusch, GM, SVP, North America of Pandora - Dara Meath, SVP, CTO of Build-a-Bear Workshop - James Reinhart, Co-founder and CEO of ThredUp - Alicia Waters, Presiden...2024-09-0304 minOFFBounds34. What Does the Future Hold for Starbucks and Its New CEO?In episode 35 of OFFBounds, host Paula Macaggi dives deep into the future of Starbucks under the leadership of its new CEO, Brian Niccol. Joined by top retail experts DeAnn Campbell and Brandon Rael, the episode explores whether Niccol, known for his successful turnaround of Chipotle, is the right person to steer Starbucks back to its growth trajectory. The discussion touches on the challenges Niccol faces, from revitalizing the iconic third-place experience to balancing operational efficiencies with maintaining Starbucks' brand identity. The episode also examines the implications for Starbucks' global market, particularly in China, and what it will take for...2024-08-2719 minOFFBounds33. How Former Athletes Excel as Successful Business Leaders w/ Jenna Posner and Brian LibrachIn this special episode of OFFBounds, inspired by the recent 2024 Olympic Games, we explore the remarkable connection between athletic grit and business success. Host Paula Macaggi is joined by two former athletes who have transitioned into successful business leaders—Jenna Posner and Brian Librach. Together, they dive into how the qualities that drive Olympians to excel—resilience, discipline, and determination—are the same traits that can lead to success in the corporate world.Listen in as Jenna, a former U.S. national rugby player, and Brian, who honed his skills on the baseball field, share their personal journe...2024-08-2020 minOFFBounds32. 8 Books for Commerce Leaders Read This SummerIn this episode of OFFBounds, host Paula Macaggi brings you a curated list of 8 essential books that every commerce leader should read this summer. Whether you're leading a team, running a business, or simply looking to enhance your leadership skills, these books will inspire and equip you with the insights needed to thrive in today’s competitive landscape.What You'll Learn:đź“– Why reading is a critical skill for leaders, enhancing abilities like critical thinking, communication, and storytelling. đź“– How Netflix’s culture of creativity and autonomy, as described in No Rules Rules, can transform your organization. đź“– The timeless...2024-08-1319 minOFFBounds31. OFFBounds Trends | The Rise of RecommerceOFFBounds Summer Series - Episode 01/04 Today we dive into one of retail's hottest trends: Recommerce. As the urgency for sustainable business practices grows, recommerce—repairing, recycling, and reselling—is becoming a vital strategy for many retailers and brands. Driven by consumer preferences and regulations, the market is projected to grow five times faster than overall retail by 2025, reaching 120 billion euros in Europe. In this episode, we explore the pressures behind this shift and showcase innovative practices from around the globe. Experts Sharon Yourell Lawlor, Steve Lister, and Andrew Smith join us to discu...2024-08-0625 minOFFBounds30. H2O Retailing's CIO & CDO, Toru Koyama: "Integrated data should be a value to support the customer's next needs and wants"Today, you'll meet the CIO and CDO of the H2O Retailing Group, a Japanese group that owns department stores, shopping malls, and supermarkets in West Japan. Toru Koyama joined the group about three years ago to lead the midterm and long-term digital strategies to become a communication retailer and develop direct communication with customers and deepen relationships. For that, it's necessary to create an IT infrastructure with integrated data.This episode was recorded in Singapore during NRF APAC which Toru is an advisor.Â
----Sp...2024-07-3015 minOFFBounds29. AEON Group Malasya's CMO, Ngai Yuen Low: "We are always asking, where is the differentiation? Where is exclusivity?" In this episode, Paula Macaggi sits down with Ngai Yuen Low, the Chief Merchandising and Marketing Officer at AEON Group Malaysia and an advisory board member of NRF APAC. AEON Group, originally founded as Jusco in Japan in 1969, has grown significantly and played a pivotal role in modernizing Malaysia's retail industry. Yuen shares her insights on the unique challenges and opportunities in the retail sector, drawing from her extensive background in media. She discusses how her ability to understand and engage audiences has been a crucial asset in her retail career, helping her navigate th...2024-07-2323 min
The Retail ShowAmazon's AI Shopping Assistant, AI Images and Social Commerce OpportunitiesJoin Oliver Banks and stay up to speed with the ever-evolving world of retail. In this episode: News You Can UseAmazon is deploying its AI shopping assistant Rufus to all US app users. Walmart double down on automation in their distribution centres, unlocking efficiency and throughput gains. Vans persevere with their metaverse initiatives. Whilst Boohoo develop their proposition for content creators and influencers to help propel their brand and products. Plus moreThe Shopping TripA double dose of Shopping Trip for your this week, as host of the Offbounds podcast...2024-07-1730 minOFFBounds28. Wesfarmers OneDigital' MD, Nicole Sheffield: "Shop goes up 25% as soon as a customer join our program"Welcome to Episode 28 of OFFBounds! Join Paula Macaggi as she sits down with Nicole Sheffield, Managing Director of Wesfarmers OneDigital and President of the Australian Retailers Association in Singapore while we were visiting the NRF APAC event last month. In this insightful episode, we delve into Australia's retail landscape, Wesfarmers' diverse operations, including OneDigital which was founded in 2022 and brings together the Group's digital ventures like the OnePass membership program, the Catch marketplace, and the Group's data assets. OneDigital fuels the Group's digital and data-driven growth, aiming to make shopping across the Group's retail businesses sm...2024-07-1620 min
Retail Transformation Show with Oliver Banks303: Exploring Retail Around The WorldThe world of retail is ever-changing. But how does the retail industry change across the world. In this episode, Oliver is joined by fellow podcaster and retail expert, Paula Macaggi. Paula brings a wealth of experience of retail connections, events, and experiences from 5 continents. This experience highlights the similarities, differences and opportunities for retailers across the planet. Listen to this podcast episode to hear:Examples of world-class customer experiences, and how they can drive up premium perception. Retail technologies that are seeing global growth and adoption. And, which country is the best at retail....2024-07-1532 minOFFBounds27. OFFBounds Markets | NRF APAC Recap: What's happening in Asia PacificIn this episode, Paula Macaggi takes you on an exhilarating journey to Singapore, where she attended the much-anticipated NRF APAC event. Tune in as Paula shares her firsthand experiences and key insights from the event, held from June 11-13, 2024. Discover why Singapore, known as the City of Lights, was the perfect host for this international retail event.Explore the stunning Changi Airport, marvel at the iconic Marina Bay Sands, and dive deep into the world of APAC retail. Paula's discussions with industry experts like Ian Scott and Ryf Quail provide a unique perspective on the region's growth...2024-07-0925 minOFFBounds26. Sommsation's CEO, Danielle Diliberti: "We want to focus on a modern tech stack that is meant to power the future of the entire wine industry"Paula Macaggi sits down with Danielle Diliberti, CEO of Sommsation, a wine marketplace born during the pandemic that connects independent wineries and world-class sommeliers with consumers. Danielle shares how her background in technology helped build Sommsation with a legacy-free architecture to support decades of growth. We explore Som sation's innovative approaches, such as the Rebel Wine Club and digital tasting experiences, and discuss the blend of traditional winemaking with modern technology. Danielle also talks about the importance of community, sensory experiences, and the role of MACH Alliance in supporting the industry's ecosystem.Â
----2024-07-0225 minOFFBounds25. Steve Dennis' Book: 'Leaders Leap: Transforming Your Company at the Speed of Disruption'In the latest episode of OFFBounds, host Paula Macaggi sits down with retail veteran and best-selling author Steve Dennis to discuss his new book, Leaders Leap. With an extensive background that includes strategic roles at Sears and Neiman Marcus, Steve brings a wealth of knowledge to the conversation about why many transformations fail and how leaders can effectively navigate change. The discussion delves into Steve's experiences and insights on innovation, transformation, and leadership in a rapidly evolving retail landscape. He emphasizes the need for profound and swift business model evolution to keep pace with dynamic market conditions and technological...2024-06-2531 minOFFBounds24. Pepsico Europe's VP of Ecommerce, Celso Shimabukuro: "We need to deliver outrageous growth"In this episode of OFFBounds, host Paula Macaggi sits down with Celso Borges Shimabukuro, VP of E-commerce at PepsiCo Europe, during Shop Talk Europe in Barcelona. Celso delves into PepsiCo's mission to drive outrageous growth and develop differentiating capabilities in the e-commerce space. He explains how the company navigates the complexities of partnering with both traditional retail giants and digital natives while experimenting with direct-to-consumer strategies. Celso highlights the challenges and innovations in creating impulsive buying experiences online, leveraging retail media networks, and the importance of digital transformation. He also shares insights on the r...2024-06-1825 minOFFBounds23. Aldo's CIO, Matthieu Houle: "You have to say yes and embrace the change"Welcome to Episode 23 of OFFBounds! In this episode, Paula Macaggi sits down with Matthieu Houle, the CIO of Aldo, one of the world's most popular shoe brands. Matthieu shares his fascinating journey from running a surf magazine in Costa Rica to leading digital transformation at Aldo. Learn about his unique insights on the importance of embracing change, leveraging AI, and maintaining agility in the retail industry. Whether you're a tech enthusiast, a retail professional, or an Aldo fan, this episode is packed with valuable insights and inspiring stories. Don't miss it!Follow us on 👇🏻 ...2024-06-1141 minOFFBounds22. Carl Boutet and Charles de Brabant: The Mission of Training the New Retail LeadershipWelcome to Episode 22 of OFFBounds! Today, we take you to Montreal, Canada. The city is famous for its bagels, poutines, Anthony Bourdain, and incredible education. I had two distinguished guests from the Bensadoun School of Retail Management at McGill University. Join me as I sit down with Charles de Brabant, the Executive Director, and Carl Boutet, a Senior Advisor and Lecturer, to delve into the evolving landscape of retail leadership. We'll explore why dedicated retail management education is crucial in today's fast-paced retail environment, the unique value proposition of the Bensadoun School, and how their innovative programs are shaping...2024-06-0439 minOFFBounds21. Rick Watson | DTC Brands, Replatforming, Walmart's EvolutionIn this episode, Paula welcomes to OFFBounds a reference in the digital commerce: Rick Watson. He's a consultant and host of both Watson Weekly and Watson Weekend. Probably one of the best experts to follow if you want to be up to date with the industry. We asked Rick to join us to help us understand a few things about the market:- What happened to DTC?- What happened to Allbirds?- Are companies re-platforming? Should they?- What is the incredible Walmart results about?2024-05-2827 minOFFBounds20. OFFBounds Markets | Brazil's Commerce IndustryIn this episode of OFFBounds Market, we travel to the largest country in the South Hemisphere: Brazil.Paula Macaggi shares insights from her recent visits to VTEX Day and WebSummit and explores the complexities and opportunities within the Brazilian retail market. She discusses Brazil's advanced financial system, highlighting its innovative payment methods and high banking penetration. Macaggi delves into the unique retail landscape, noting the lack of market share dominance by any single player and the popularity of the Atacarejo (cash and carry) format. She emphasizes the significant role o...2024-05-2114 minOFFBounds19. Oliver Banks' Book | Driving Retail TransformationIn this compelling episode of OFFBounds, host Paula Macaggi is joined in London by Oliver Banks, retail expert and author of "Driving Retail Transformation." Together, they delve into the intricacies of retail change, discussing the balance between strategic decisions and ongoing adjustments needed to stay competitive. Oliver shares insights from his career, including his time at Tesco and as a consultant, exploring themes like the importance of intentional transformation, the role of data in decision-making, and the impact of company culture on innovation. Tune in for a deep dive into how businesses can navigate the challenges of transformation in...2024-05-1427 min
OFFBounds18. PRIMARK's Chief Architect: "We need to be data-informed, not data-driven"With over 30 years in the industry, Paul Sims - the company's Chief Architect - shares his journey from learning Mandarin in Shanghai to leading Primark's tech strategy as they aim to expand to over 500 stores by 2026. This episode explores the challenges of global retail expansion, balancing legacy technologies with innovative solutions, and the role of AI in enhancing customer experiences without losing the human touch. Tune in for a compelling discussion on the future of retail and subscribe to stay updated with more insights from technology leaders.Make sure you don't miss any episode!...2024-05-0731 min
OFFBounds17. OFFBounds Markets | Navigating China's Retail RevolutionPaula Macaggi engages in a captivating discussion with Renee Hartman, co-author of "Next Generation Retail," exploring the revolutionary trends in China's retail sector. Broadcasting from Lisbon, this episode delves into Renee's decade-long experience in China, her insights into social commerce, and the significant impact of technological advancements on Chinese and global retail landscapes. Join them as they uncover the dynamics of consumer behavior and the future of retail in one of the world's most rapidly evolving markets.Check Renee's Book: Next Generation RetailMake sure you don't miss any episode!Follow us on...2024-04-3035 min
OFFBounds16. Uri Levine's Book | Fall in Love with the Problem, Not the SolutionThroughout the years that I’ve been working in retail I met with many tech companies from different levels of development and often when they explain what they do they struggle to tell the problem they are solving. In many cases, it’s easy to notice that they are so amazed by the solution that they aren’t really solving any real problem and according to my guest today the key to value creation is to fall in love with the problem, not the solution. While I was in São Paulo, the city I called home for 8 y...2024-04-2324 min
OFFBounds15. OFFBounds Markets | Let's Discover Retail in APAC!The Asia Pacific retail market is undergoing a significant transformation due to technological innovation, evolving consumer preferences, and rising disposable income. The National Retail Federation (NRF) is hosting its first show in Asia in Singapore in 2024, highlighting the region's importance. The APAC region is a trendsetter and a growth engine for the world, with a young, tech-savvy population. Retail designers in APAC have the opportunity to create unique experiences that reflect regional identities using diverse cultures, traditions, and locally available materials. The region's robust economic growth attracts investments in innovative retail environments.Let's Discover Retail...2024-04-1612 min
OFFBounds14. O Valor do Tempo's Managing Director, Tiago Quaresma: "Innovation isn't necessarily about technology"Tiago shares the unique approach of O Grupo Valor do Tempo towards innovation in retail, emphasizing experience and storytelling over technological advancements. By meticulously crafting store environments that captivate the senses, from the layout and lighting to the curated music, Tiago's ventures invite customers into a world where every product tells a story of tradition and craftsmanship. This focus on creating an immersive shopping experience has not only differentiated their brands in the competitive retail market but has also fostered a deeper connection between consumers and the rich heritage of Portuguese culture.Make sure you don't miss...2024-04-0939 min
OFFBounds13. Worten's CTO, Rui Cohen: "We have infinite offers for fulfilling the customer needs"Worten is a leading brand that has been democratizing access to technology in Portugal and Spain. With more than 230 physical stores and a presence strong online, Worten offers a wide range of products, from consumer electronics to entertainment and telecommunications, ensuring innovation, and the best prices for its customers.In today's episode, Paula sits with Rui Cohen, the CTO who's leading several initiatives to change the IT Architecture landscape and drive business agility to better address Worten's strategy to become a 'digital company, with physical stores and a human touch'. Rui talks about the ongoing digital transformation a...2024-04-0228 min
OFFBounds12. Is Apple Vision Pro a Game Changer for Commerce?Join Paula Macaggi in this exciting episode of OFFBOUNDS as we dive into the transformative power of Apple Vision Pro in the retail industry. Featuring insights from experts DeAnn Campbell, Neil Redding, Carl Boutet, and Jeffrey Roberts, we explore how this VR/AR technology could revolutionize consumer engagement and profitability in retail. From virtual try-ons to immersive in-store experiences, discover the potential challenges and opportunities that lie ahead. As we speculate on the future of retail and spatial computing, we invite you to share your thoughts on whether Apple Vision Pro will lead to a technological revolution o...2024-03-2624 min
OFFBounds11. AllSaints' CIO, James Reid: "We have to be where our customers are"The episode today is about a super-loved fashion brand called AllSaints.The British brand was founded in 1994 and it sells menswear, womenswear, footwear, accessories and is mostly famous for its leather jackets. Today, they have almost 300 stores in 27 countries in Europe, North America, and Asia.For this interview, I went to London and met with James Reid, he’s the Chief Innovation Officer of the brand and brought to the studio in Shoreditch his wonderful British sarcasm and knowledge. I can say this interview was super fun and we talked about replatforming, omnichannel strategy, team bu...2024-03-1251 min
OFFBoundsAllSaints' CIO, James Reid: "We have to be where our customers are"The episode today is about a super-loved fashion brand called AllSaints. The British brand was founded in 1994 and it sells menswear, womenswear, footwear, accessories and is mostly famous for its leather jackets. Today, they have almost 300 stores in 27 countries in Europe, North America, and Asia.For this interview, I went to London and met with James Reid, he’s the Chief Innovation Officer of the brand and brought to the studio in Shoreditch his wonderful British sarcasm and knowledge. I can say this interview was super fun and we talked about replatforming, omnichannel strategy, team bu...2024-03-1252 min
OFFBounds10. Lindex's Head of Technology, Florian Westerdahl: "You should just put new expectations on AI"From Gotheburg, Sweden. Florian Westerdahl, the leader of the tech team at Lindex, discusses how technology has empowered their stores and the importance of designing the organization for innovation. He shares insights into Lindex's digital store program and their use of generative AI through their project called Co-Pilot. Florian emphasizes the need to engage with new technologies, such as generative AI, and the importance of building a strong team with shared goals in the retail industry.Check Lindex's websiteConnect with Florian on LinkedInMake sure you don't miss any episode!Follow...2024-03-0543 min
OFFBounds09. Kicks Group's EVP, Carola Lundell: "Live shopping success is about what happens after"Kicks is the largest beauty retailer in the Nordics. They achieved this title by investing in community-building and expertise as their competitive advantage and today, Kicks Beauty Talks has 140K members which is more than their Instagram following. In this interview, Carola Lundell, the EVP of Kicks Group sits with Paula Macaggi and talks about loyalty and their membership program Kicks Club as well as live shopping, fostering innovation, and incorporating AI in their business.Visit Kicks WebsiteMake sure you don't miss any episode!Follow us on LinkedIn or Instagram2024-02-2736 min
OFFBounds08. Adlibris' CEO, Jonas Karlén: "Don't let a good crisis go to waste"In episode 8 of OFFBounds, Paula Macaggi talks with Jonas Karlén, CEO of Adlibris, a pioneering force in Nordic e-commerce. With Adlibris boasting an extensive catalog of over 13 million titles, Jonas shares his insights into the beauty of managing such a vast assortment while navigating operational challenges. From crisis management to the fusion of offline and online retail experiences, Jonas provides invaluable perspectives on leadership and strategic adaptation in the digital age.This episode is about entrepreneurial wisdom and strategic vision with a balanced blend of pragmatism and inspiration, it serves as a testament to the resilience a...2024-02-2035 min
OFFBounds07. Sunglass Hut's NA President, Giorgio Pradi: 'Investing in people first then technology'Join us for an insightful conversation with Giorgio Pradi, Sunglass Hut's North America President, as he unveils the brand's innovative strategies and global vision for the future of retail. Discover how Sunglass Hut ensures a consistent customer experience across continents, from New York to Barcelona, Milan, and Brazil. Pradi shares how meticulous training and adaptation empower associates to embody a standardized approach while respecting diverse cultures. Explore Sunglass Hut's cutting-edge technologies, including Smart Shopper and Meta smart glasses, revolutionizing in-store experiences and setting new standards in the eyewear industry. Gain insights into how Sunglass Hut na...2024-02-1335 min
OFFBounds06. SOK's CMO, Lauri Toivonen: "You have to think Marketing as Business"From a career in agencies to leading marketing at the largest retailer in Finland, Lauri Toivonen has a phenomenal perspective on serving grocery customers with creativity. He is now the CMO of SOK, a Finish co-op with 47% of the grocery market share and 78% of the country's households as loyalty members.In this episode, Lauri shares how successful marketing campaigns often involve thinking outside the box and embracing unconventional ideas as well as how companies should foster a culture that encourages creativity and the exploration of new ideas.So don't miss out on all the knowledge...2024-02-0639 min
OFFBounds05. Board Director, Silvia Mazzuchelli: "First-party data is crucial to increase marketing effectiveness"Silvia Mazzucchelli has had leadership roles in fashion brands throughout her career being responsible for transformation and turnarounds in companies like Guess, Toms, and American Apparel. In this conversation, Silvia shares her experiences and insights from her career in the retail and fashion industry. She discusses the impact of her dual cultural experience on her professional growth and the value of working with strong personalities. Silvia also talks about her time as CMO at American Apparel and the challenges and rewards of leading a brand restructuring she also shares the value of making sure the...2024-01-3037 min
OFFBounds04. FNAC Darty's CEO, Enrique Martinez: "The sustainability revolution is here"Enrique Martinez is a passionate leader who's really committed to his team and FNAC's mission to transform its customers' lives by providing access to culture and technologies. In this episode, we learn more about Enrique's leadership and how he manages more than 25K employees and FNAC's Everyday Project which is focused on sustainability, omnichannel, and service. This episode is sponsored by AWSAmazon Web Services provides a highly reliable, scalable, infrastructure platform in the cloud. Empowering hundreds of thousands of businesses in 190 countries around the world.Make sure you don't miss...2024-01-2344 min
OFFBounds03. OBI's CIO, Tim Engler: "Tech is a question of business enablement"Tim Engler is part of the team of young leaders driving digital transformation in Germany's retail industry. He leads all things technology at OBI, a home improvement retailer with more than 600 stores in 10 different countries (I mentioned 11 in the interview but I was wrong). In this interview, he shares his perspective on the importance of technology for enabling the business by optimizing processes, supply chain, and customer journey. Especially on how digital helps customers prepare before going to an OBI store. This episode is sponsored by Mindcurv. Mindcurv empowers digital businesses from vision...2024-01-1629 min
OFFBounds02. Carrefour's Global CTO, Olivier Gibert | "We are making data accessible to everyone"Olivier Gibert has an impressive career in technology. He started in consulting and went to retail because he enjoys the challenge. Almost 10 years later, he became the Global CTO of Carrefour a huge retailer present in 40 countries with direct operations in 8 around Europe and Latin America.With over 10 billion transactions per year and 80 million customers served, Carrefour announced its Digital Retail 2026 strategy to transform its business into data-driven and digital-first by accelerating its ecommerce, creating the data supermarket, and powering its retail media business all that with Cloud technology serving as a foundation.SPONSORED BY...2024-01-0936 min