Shows
Talk Like a BrandTrademark Talk: All About Trademarks and Business with Ticora Davis, Esq.Protecting your brand doesn't have to feel like you're prepping for court—it's more like perfecting a recipe! In this juicy episode of Talk Like a Brand, I brought seasoned trademark attorney Ticora Davis, founder of The Creators Law Firm, into the brand-building kitchen. We're mixing up a flavorful conversation about trademarks, business, and more in easy-to-digest nuggets.Ticora dishes out practical trademark tips to boost your brand's value, protect you from legal headaches, and help you confidently own your space in the market. Whether you're brand-new to the branding game or ready to add more layers of...2025-03-1447 minTalk Like a BrandFlavor of Gratitude: The Secret Sauce for Business SuccessGratitude isn’t just about saying ‘thank you.’ It’s about finding the flavor in every moment—even when life feels a little undercooked. In this episode, I’m getting real about my own gratitude journey—the highs, the lows, and everything in between. From celebrating the wins to learning from the flops, I’ll show you how gratitude can be the secret ingredient to your business success. Tune in and let's stir up some gratitude together!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for...2025-02-2716 minTalk Like a BrandBake It ‘Til You Make It: Behind the Oven MittBuilding a brand isn’t about throwing stuff together and hoping it sticks—it's about mixing the right ingredients, setting the perfect tone, and baking it to golden perfection. In this episode of Talk Like A Brand, we’re going Behind the Oven Mitt to show you how to bake a brand that’s unforgettable. From setting your vision (aka preheating your oven) to adding your own unique flavor, we’re breaking down the steps to brand success—one delicious bite at a time. Ready to whip up something amazing? Hit play and let’s get cooking! Ready to whip u...2025-02-2108 minTalk Like a BrandStirring the Pot - How to Spark Engagement and ConnectionReady to take your brand from broadcasting to building real connections? In this episode, we're discussing how asking the right questions and sparking meaningful conversations can turn your audience into an engaged community. Tune in for relatable stories, actionable tips, and a reminder that engagement isn’t about perfection—it’s about connection.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your f...2025-02-1406 minTalk Like a BrandFrom First Taste to Forever: How To Build Brand TrustTrust isn’t built overnight—it’s a slow-cooked process. In this episode, we're discussing why trust is the secret ingredient to a lasting brand and how you can build it with consistency, transparency, and meaningful engagement. Tune in for stories, strategies, and reminders that the best things take time!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and servin...2025-02-0608 minTalk Like a BrandJust Add Salt: Why Your Brand Needs Bold FlavorYour brand is solid, but does it have the flavor to stand out? In this episode, we're discussing why boldness is the salt that makes everything better. Learn how to stop playing it safe, add authentic flavor to your messaging, and create a brand experience that’s unforgettable. Ready to turn up the flavor? Hit play! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the...2025-01-2406 minTalk Like a BrandCornbread Confessions: Southern Staples for Branding SuccessIn this episode of Talk Like a Brand, we're dishing out good ol' Southern wisdom to help you build a brand that stands the test of time—just like cornbread. From the right ingredients to the perfect blend of flavor, we'll break down the core elements that make your brand deliciously successful. Whether you're just starting or looking to spice things up, this episode is packed with branding lessons that are as satisfying as a homemade Southern meal. Grab your apron (and maybe some cornbread), and let’s get cooking!Ready to whip up something amazing for your...2025-01-1607 minTalk Like a BrandBranding on a Budget: Like Dressing with a Side of GravyThink you need a huge budget to build a bold brand? Think again! Just like a good plate of dressing, branding success comes from starting with simple ingredients, adding the right touches, and serving it with love. In this episode, Peachi dishes out the ultimate guide to budget-friendly branding—from DIY tools to building community connection—and shows how a little “gravy” can take your brand from good to unforgettable. Hit play and learn how to serve up a standout brand, no matter your budget!Ready to whip up something amazing for your brand? Follow us for more ins...2025-01-0909 minTalk Like a BrandEp. 73 - Layered for Loyalty: Building a Brand They'll CraveCrafting customer loyalty is like baking the perfect cake—it’s all about getting the layers right! In this episode, Peachi walks you through the key ingredients for a loyalty strategy that sticks: a solid base of trust, a filling that delights, and icing that rewards your customers. Whether you’re starting from scratch or tweaking your recipe, this episode is packed with tips to keep your audience coming back for seconds. Let’s build a loyalty strategy that’s as irresistible as dessert! Ready to whip up something amazing for your brand? Follow us for more inspiration...2024-12-2609 minTalk Like a BrandEp. 72 - Brand Audit Apple Pie: Is Your Recipe Baked to Perfection?Building a brand is just like baking a pie—every ingredient matters! In this episode, I'm diving into the essentials of a successful brand audit. From the crust (your mission, values, and vision) to the filling (your USP, personality, and messaging) and the top layer (customer experience and visuals), we’re slicing into every detail to ensure your brand is baked to perfection. Tune in and refine your recipe for a brand that’s irresistible! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for...2024-12-1907 minTalk Like a BrandEp. 71 - Visual Identity Veggie Platter: Mixing Colors, Fonts, and FlavorsCrafting a cohesive visual identity is just like building the perfect veggie platter—each element should complement the others to create something vibrant, balanced, and uniquely you. In this episode, Peachi shares how to mix colors, fonts, and design elements to create a visual identity that stands out. Plus, don’t forget the foundational ingredients: your brand’s purpose, vision, values, and voice. Let’s slice into the essentials and serve up a look your audience won’t forget! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabr...2024-12-1208 minTalk Like a BrandEp. 70 - The Perfect Wrap: Spicing Up Your Strategy A standout brand strategy isn’t just about following the steps—it’s about adding your unique flavor and wrapping it all together in a way that sticks. In this episode, Peachi shares how to uncover your brand’s competitive edge, craft a cohesive strategy, and serve it up consistently. Ready to spice up your strategy and create a brand experience your audience can’t resist? Let’s cook! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: b...2024-12-0608 min
Talk Like a BrandEp. 69 – From Batter to Better: The Recipe for a Winning Content StrategyDiscover the secret ingredients to crafting content that connects, converts, and keeps your audience coming back for more. Join Peachi as she stirs up actionable tips, relatable examples, and a dash of personality to help you whip up a content strategy that’s anything but half-baked. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2024-11-2107 minTalk Like a BrandEp. 68 - Branding Blunders: Laughing and Learning From Mistakes Sometimes the biggest brands make the biggest goofs, and lucky for us, there are lessons in their blunders! Join me as I talk about the most infamous branding fails—think New Coke’s fizz to flop and Pepsi’s tone-deaf ad. It’s not just laughs, though. Each story is packed with insights to help you avoid similar missteps and keep your brand bold and blunder-free. Whether you're seasoned in branding or just starting out, get ready for laughs, lessons, and your new go-to episode on what NOT to do! Ready to whip up something amazing for your brand...2024-10-3111 minTalk Like a BrandEp. 67 - The Perfect Fit: Styling Your Brand's IdentityYour brand's visual identity is like your personal wardrobe. Just as the clothes you wear send a message about who you are, your brand’s colors, fonts, and imagery tell a story about your business. In this episode, I'm talking about creating a cohesive identity that resonates with your audience, infusing your branding with personality, and knowing when it’s time for a little refresh. Listen in and let’s get your brand styled for success! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up...2024-10-2411 minTalk Like a BrandEp. 66 - Branding Gone Wild: Crazy Campaigns that Worked In this episode of Talk Like a Brand, I'm discussing some of the boldest, most unconventional branding campaigns that shook up the industry and made everyone pay attention. From Burger King’s cheeky “Whopper Sacrifice” to Red Bull’s epic “Stratos” jump, we’ll explore how these wild ideas pushed brands into the limelight in unexpected ways. Thinking about going bold with your branding? We’ll also share key insights to help you decide whether it’s time for your brand to take a risk or stay the course. Tune in for all the fun, strategy, and lessons from some of the crazies...2024-10-1709 minTalk Like a BrandEp. 65 - Hey, Who's Your Brand? Defining the Personality That Stands Out!Do you ever wonder what your brand would be like if it were a person? The life of the party, the rebellious rule-breaker, or maybe the calm and collected friend everyone trusts? In this episode, I'm talking all things brand personality, breaking down the different personality types, showing you why they matter, and helping you find your brand’s unique vibe. By the end, you’ll know exactly how to make your brand stand out and feel more relatable to your audience. Now, grab a snack and let’s get to it! Ready to whip up something amazing...2024-10-1008 minTalk Like a BrandEp. 64 - From Doodles to Dollars: The Evolution of a Logo Ever wonder how a simple doodle can turn into a powerhouse brand symbol? In this episode, we’re tracing the journey of logos from scribbles on napkins to the million-dollar icons we know today. Whether you're just starting your brand or looking to revamp, we’ll break down how the right logo can tell your story, connect with your audience, and even boost your bottom line! Tune in for tips, tricks, and a few fun design fails that prove the magic of branding isn’t just in the art – it’s in the strategy. Ready to whip up something...2024-10-0310 minTalk Like a BrandEp. 63 - Brand Showdown: Logos vs Taglines - Which Packs the Punch? Ready for a branding showdown? This episode is all about the ultimate debate: Logos vs. Taglines! Which one makes a bigger impact on your brand's success? Whether you’re a fan of bold visuals or catchy phrases, we’ve got you covered with insights to help you decide where to focus your energy. Tune in for a fun, insightful breakdown of how each element shapes your brand’s story! Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/co...2024-09-2607 minTalk Like a BrandEp. 62 - Branding Myths: Separating Fact from FictionIn this episode, we're talking about some of the biggest misconceptions about branding! From the belief that a great product sells itself to the idea that only big companies need to worry about branding, we're covering it all with insights that may transform the way you view your brand. Tune in, smash those myths, and take your brand to the next level.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building...2024-09-1906 minTalk Like a BrandEp. 61 - Branding in the Wild - Lessons from Everyday LifeHave you ever thought about what grocery shopping or a beach day can teach you about branding? In this episode, I'm using everyday moments to reveal game-changing branding lessons. From the best cereal spot on a store shelf to keeping your brand vibes consistent, I'm breaking it all down with real-life examples that'll make you see the world, and your brand, differently. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building e...2024-09-1206 minTalk Like a BrandEp. 60 - From Concept to Connection - Mastering Content MarketingAre you ready to amplify your brand's presence and truly connect with your audience? We're talking about the secrets of great content marketing that stands out in this crowded, digital world. Whether you're an experienced entrepreneur or just starting out, there's something here for you. A few highlights:Understand and cater to your audience's needs and preferencesMix up your content formats for maximum engagementCreate and manage a strategic content calendar like a proRepurpose content to save time and reach wider audiencesGet ready to elevate your content marketing game! Don't forget to like, subscribe, and...2024-08-1507 minTalk Like a BrandEp. 59 - The Rebrand Reset: Evolve and ElevateIf you think rebranding is just swapping out your logo, think again! This episode is all about rebranding, revamping who you are, and reconnecting with your audience. We're covering when to consider rebranding and how to pull it off like a pro. Whether your brand feels a tad outdated or you're ready to wow a new crowd, this episode's got the lowdown on making that fresh start.Tune in for a fun chat packed with tips, tricks, and Peachi’s 3 C’s of rebranding: core, communication, and creative. Ready to elevate your brand? Let’s get into it!2024-08-1007 minTalk Like a BrandEp. 58 - Customer Magic: How to Enchant and Delight Your AudienceJoin us as we explore the art of personalization and learn how small gestures can turn one-time buyers into lifelong brand advocates. From memorable thank-you notes to exclusive loyalty perks, we've got the inside scoop on transforming your customer interactions, with personal tips and tricks you can implement in your own brand to wow your customers and keep them coming back for more.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our b...2024-07-2606 minTalk Like a BrandEp. 57 - Community Cool: Building a Brand Tribe That Thrives! Looking for the secrets to creating a brand tribe that not only survives but thrives? This episode discusses how to transform your audience into a passionate community that champions your brand. We'll explore practical strategies, from leveraging social media to fostering genuine connections, that will help you cultivate a loyal following. Whether you're an emerging entrepreneur or a seasoned brand builder, this episode is packed with actionable insights to elevate your community engagement.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.S...2024-07-1206 minTalk Like a BrandEp. 56 - Influencer Marketing Made Easy?In this episode, we're discussing how partnering with the right social media influencers can elevate your brand. Learn how to identify influencers that align with your brand's vibe, build genuine relationships for long-term collaborations, the importance of creating compelling content, boosting your brand's growth, and understanding why tracking key metrics is crucial to refining your strategy.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring...2024-06-2005 minTalk Like a BrandEp. 55 - Choosing the Right Name for Your BrandYour brand name isn't just a label; it’s the first impression you make on your audience and plays a critical role in your brand's success. We'll explore key strategies for naming your brand, including understanding your brand personality, keeping it simple and relevant, planning for future growth, and more. I also share practical tips and tools to help you brainstorm and validate your brand name ideas. Tune in for valuable insights to ensure your brand name stands out and resonates with your audience. Ready to whip up something amazing for your brand? Follow us for more ins...2024-06-1309 minTalk Like a BrandEp. 54 - Fine Tuning Your Brand with Customer PersonasIn this episode, we're talking about a transformative aspect of marketing strategy: customer personas. Tune in as I break down what customer personas are, how to create them, and why they're crucial for aligning your marketing efforts with the real needs of your target audience. I also discuss how top brands like Amazon, Coca-Cola, Nike, HubSpot, and Spotify have expertly leveraged customer personas to connect with their audiences, boost engagement, and understand their customers. Are you ready to learn how you can harness the power of customer personas to elevate your brand, drive sustainable growth, and stay ahead in t...2024-06-0611 minTalk Like a BrandEp. 53 - Sustainable Swagger - Building a Business That Rocks the PlanetIn this episode, we're diving deep into the world of sustainable business practices, exploring how to build a thriving business that not only benefits your wallet but also cares for our planet. From using eco-friendly materials to protecting customer information, and from supporting local communities to embracing innovative ideas—we've got actionable tips to help you position your brand for success. Get ready for an inspiring discussion on making your business sustainable, ethical, and profitable. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up...2024-05-3111 minTalk Like a BrandEp. 52 - Digital Delights: Exploring the E-commerce UniverseThis episode explores the ecommerce universe, discussing game-changing trends, how to stand out, and key strategies like SEO, email marketing, and the importance of a seamless customer experience. Tune in for these vital tips to elevate your online store and boost your sales.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2024-05-2313 minTalk Like a BrandEp. 51 - Build Your Brand With a Smile: Balancing Fun with BusinessThis episode is all about the lighter side of branding. Discover how fun and creativity can make the process enjoyable and enhance your brand's appeal. Are you ready to infuse more personality into your branding journey? Tune in and get things done with a smile!Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2024-05-0907 minTalk Like a BrandEp. 50 - Social Media Magic: How Online Presence Shapes Brand PerceptionSocial media isn't just about posting stuff; it's a doorway into a brand's soul. By showing off their personality, values, and vibe, brands can make a real connection with their fans and leave a lasting impression. Tune in as we discuss the social media effect and how online presence shapes brand perception.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your...2024-04-1912 minTalk Like a BrandEp. 49 - The Spelling Bee of Branding: Why Every Letter CountsTune in to this episode "The Spelling Bee of Branding: Why Every Letter Counts," where I discuss the world of words and branding. Discover how each letter plays a vital role in shaping your brand's identity and connecting with your audience. It's a quick, but engaging talk on the power of precision in language and how it can make or break your brand's success. Don't miss out on this insightful exploration of the nuances of branding through the lens of a spelling bee!Ready to whip up something amazing for your brand? Follow us for more inspiration:2024-04-0409 minTalk Like a BrandEp. 48 - Speak Up with Your Brand's One-of-a-Kind VoiceIn this episode, we explore why a brand's voice is so important. Whether you're starting a new brand or working on an existing one, finding the right voice is crucial. Listen in as I discuss how your brand voice is the heartbeat of your brand and how to tap into creating unforgettable experiences. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating yo...2024-03-2804 minTalk Like a BrandEp. 47 - Keep 'Em Coming Back for More: Your Guide to Winning Customers' Hearts Want to turn first-timers into forever fans of your brand? Get the inside scoop on how to make your customers fall head over heels for your business. In this episode, I'm spilling the beans on creating that magnetic charm that keeps customers coming back for more. From stellar service tips to personal touches that make a world of difference, you'll find out how to build connections that last and turn every purchase into the beginning of a beautiful friendship. If you're all about giving your customers those feels, don't miss out on this heart-winning playbook!Ready to w...2024-03-1409 minTalk Like a BrandEp. 46 - Seeing All Angles: Crushing it with S.W.O.T. in Work and Everyday LivingHave you ever thought of using that fancy S.W.O.T. analysis for more than just work stuff? I'm breaking down how this cool tool can seriously up your game in life, not just in your job. From spotting your superpowers, finding those sneaky little weaknesses, grabbing opportunities by the horns, and dodging threats like a pro, I'll show you how to make S.W.O.T. your secret weapon for nailing your goals and making everyday living a breeze. Whether you're aiming to kill it in your career or just wanna get the most out of life...2024-03-0717 minTalk Like a BrandEp. 45 - Rainy Day Reserves: Why Your Brand Needs an Emergency FundFind out why it's a game-changer for brands to have an emergency fund. We're talking about how that cash cushion can save you from unexpected messes and keep your biz rolling no matter what. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2024-02-0803 minTalk Like a BrandEp. 44 - Keeping it Real... No Time for Games in BusinessHave you ever encountered potential or current clients that are all about playing games? I'm discussing essential insights on identifying and stopping these disruptive behaviors. From setting boundaries to protecting your brand with contracts, this episode is packed with valuable advice for entrepreneurs and business owners. It's time to put an end to the games and take charge of your brand. Keep listening to learn how to build a successful business without tolerating any nonsense.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign...2024-02-0803 minTalk Like a BrandEp. 43 - Personal Branding Unplugged: Candid Insights for EntrepreneursDon't miss these nuggets of wisdom! We're discussing the ins and outs of building a personal brand that resonates and stands the test of time, sharing candid insights on how to connect with your audience, craft your story, and make sure your personal brand is as authentic and impactful as you are.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your...2024-01-2506 minTalk Like a BrandEp. 42 - Mapping Out Your Master Plan: Crafting a Business Plan That RocksReady to turn your business dreams into reality? This episode breaks down the essentials of a killer business plan with the must-haves and insider tips on creating a roadmap that not only looks good on paper but also leads to success. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2024-01-1805 minTalk Like a BrandEp. 41 - Let's Talk Business Setups: Making the Smart Choice for Your BrandEver catch yourself wondering if your business is set up the best way possible? Whether you're sketching plans on a napkin or thinking about giving your current business a makeover, getting your structure right is key. Join me as I quickly break down the ins and outs of picking the perfect setup – one that saves you money, spares you from legal stress, and sets you up for smooth sailing. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit...2024-01-1106 minTalk Like a BrandEp. 40 - Oops, You’ve Crossed the Line! The Joy of Business BoundariesSetting boundaries is not just about saying no; it's about creating a focused and thriving business that aligns with your values and goals. By saying no to things outside your niche or expertise, you can direct your energy toward what truly matters, allowing your business to grow and prosper. In this episode, we're exploring the importance of setting boundaries in business, the role of boundaries in improving relationships, and more. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and u...2023-08-0107 minTalk Like a BrandEp. 39 - Content, Conversation, Connection: The Essential Ingredients of a Great Brand StoryWith a focus on simplicity, memorability, and emotional connection, Peachi explains how storytelling can help capture attention and make a brand memorable in the minds of its audience, gain an advantage, and build trust and credibility in online and traditional spaces.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2023-06-3007 minTalk Like a BrandEp. 38 - From Bootstrapping to Branding: Cost-Effective Strategies for EntrepreneursIf you're like many entrepreneurs bootstrapping their dreams, you constantly worry about breaking the bank. How are you going to gain traction while wondering about paying for the necessities you need to move the needle? In this episode, I'm talking about a few cost-effective strategies that help you capitalize your resources while creating a strong brand presence. The best part? You won't break the bank.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.E...2023-05-2918 minTalk Like a BrandEp. 37 - Building a Brand That Feels Like a FriendOn this episode of Talk Like a Brand, we dive into the importance of having the right mindset when building a brand. We explore the idea of treating your brand like a friend and the benefits it can bring, such as personality, relatability, and increased brand loyalty.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success! 2023-05-1909 min
School Leader SoundbitesBranding & Copywriting- Peachi WilliamsWelcome to Peachi Williams, Founder of The Write Mixx and Color Me Brand Ecosystem.Peachi Williams is also known as the Brand Voice Builder. A copywriter and consultant by trade, she helps businesses build their brands through actionable copy, content, and creative strategy. As the owner of The Write Mixx, she's taken her expertise, launching the Color Me Brand ecosystem to help entrepreneurs and businesses build, brand, and grow.We will talking about Branding: More Than How You Look. This is a great topic that you won't want to miss!You can learn...2023-01-2119 minTalk Like a BrandEp. 36 - Gain Some Perspective in Your BusinessBeing a business owner can be hard, especially when you aren’t sure which way to go. One of the most important things to remember is that what you think is a loss could very well be changed to looking at it from a different perspective. Just because you’re delayed in making certain things happen doesn’t mean it’s denied. It may not be time yet. If you don’t have the right perspective, you may be ready to throw in the towel. Today, we’re talking all about it.Ready to whip up something amazing for...2022-12-1508 minTalk Like a BrandEp. 35 - Brand Messaging? Yes, It's Important.Have you ever considered why your messaging is so important? Does it really make a difference? There are tons of businesses that don’t understand how telling their brand story and speaking directly to their audience through their messaging helps build lasting connections. You don’t want you brand going down that road. Today, we’re talking all about it.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.2022-12-0807 minTalk Like a BrandEp. 34 - Do you use lead generation? Here's why you should.If you’ve already got your business set up, one of the ways you get customers is through lead generation right? If you’re new to the game, lead generation is getting the people who are interested in your products and services through your sales funnel. Now, you may be wondering why this is important for your business. It’s important because if you have no leads, how will they find you? It’s already hard to get to your audience, and without something that will drive them to you, you won’t grow – no growth, means no money. Today, we’re...2022-11-0308 minTalk Like a BrandEp. 33 - How's your logo? Let's talk logo psychology.Have you ever thought about how people create logos and what they mean? While it’s an entire psychology behind color, what about the shapes being used? Since your logo is one of the driving forces of your visual brand identity, it’s important to be intentional about your logo – just like you’re intentional about your brand name. Today, we’re talking all about it.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explor...2022-10-2710 minTalk Like a BrandEp. 32 - Brand Authority - Not a Want, But a NEED.If you’re wondering how some brands get people to follow them, listen to whatever they say, and purchase whatever product they release, it’s because they have brand authority. Before you start building that authority, you must understand what it is and how it builds value. Today, we’re talking all about it.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creati...2022-10-1211 minTalk Like a BrandEp. 31 - What's a Verbal Identity?What is a verbal identity?Verbal identity – it’s one of those things that you don’t hear much about, but it’s an important part of your overall brand identity. So then what exactly is it? Your verbal identity helps you stand out. It helps you get noticed. It's the focused, distinct language you use within your brand. The words you use. If you haven’t noticed, businesses express their identity through the people that work for the brand and their consumers. We call that the tone. You often hear about brand identity but most people...2022-09-2607 minTalk Like a BrandEp. 30 - What type brand are you?When you’re building a brand, the first thing you’re focused on is who you are, what you do and why it matters, right? You can’t build a strong brand when you’re confused about the type of brand you are because it pinpoints your audience and shapes your conversation. Personal, business, or hybrid? Which one are you? Today, we’re talking all about it. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.2022-09-2008 minTalk Like a BrandEp. 29 - 6 Elements of Visual BrandingI often talk about the foundational side of branding, but once you've solidified that side, it's time to start focusing on the visual, or creative side. The things that make your brand memorable and marketing tactics come alive. Once you get to this stage, it's all about impact- the right way. In this episode, we're talking all about it.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.2022-08-2016 minTalk Like a BrandEp. 28 - The Power of Intellectual PropertyOne of the worst things that could happen is finding out someone else is using your name or has copied your invention. As a business owner, you often hear about trademarks and why you should trademark a name or logo, but today I'm talking about intellectual property in general and how it boosts your brand.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the...2022-08-1117 minTalk Like a BrandEp. 27 - Got a business idea? Make sure you VALIDATE itYou have an amazing idea and are ready to hit the ground running to make that dream come alive. While you’re excited and nervous about embarking on this journey, there are a few things to consider. If you think you’re ready to build a business, it’s always good to validate your idea to make sure you're on the right track.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand...2022-07-2805 minTalk Like a BrandEp. 26 - What Does Your Tech Stack Look Like? As an entrepreneur or business owner, it’s no secret that the tech you use to connect with your audience can make or break you. Your tech stack is crucial to ensuring your workflows and methods of communicating are seamless. Today, I’m talking about what a tech stack is, how to build one, how to get the most value, and some tools that may be helpful. Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colorm...2022-07-2110 minTalk Like a BrandEp. 25: Building Credibility with Case StudiesBusinesses use various forms of information to reach their audiences like eBooks, videos, blogs, and podcasts, but have you ever thought about effectively using case studies? Case studies can help build credibility that stands out from the noise and is a good way to strengthen your brand strategy. Today, we’re going to talk about them.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring th...2022-07-1606 minTalk Like a BrandEp. 24 - Is it Time to Rebrand?Every single day as entrepreneurs get more into the branding process, they find out certain elements in their brand don’t align with their purpose, vision, mission, and other parts of their core. When this happens, it may be time to rebrand. How do you know when it’s time? Today, we’re talking about it.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the po...2022-07-0709 min