Peter Gardner And Adam Pearce

Shows

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesForecasting Like a Fortune Teller With AIIn this episode, Pete and Adam sit down with Nick Moutter, founder of MOOT Group, to uncover how predictive analytics and AI are changing the way eCommerce brands scale. From rescuing brands like Houseology to building Ascend AI, Nick shares the hard-won lessons that keep stockouts, shrinking margins and chaos at bay – long before they bite.Forget guesswork. This is about making data your superpower.They cover:– How Nick scaled Olivia’s from a kitchen table to 8 figures– Why predictive analytics is the key to smarter growth– The biggest forecasting...2025-07-251h 00

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesPost-Purchase Gold: How Edmunds Cocktails Keeps Customers Thirsty for MoreIn this episode, Pete and Adam sit down with Tom Mayes, co-founder of Edmunds Cocktails, to uncover what most brands miss after checkout—and how a great unboxing moment, a handwritten note, and a post-purchase flow that actually educates (not just sells) can turn casual customers into obsessed repeat buyers.From cocktail rituals to limited drops, Tom shares how his team builds loyalty without the hard sell—and why even your inserts deserve a bit of foil and flair.It’s thoughtful, scrappy, and wildly effective.Like a well-made Negroni.They...2025-07-181h 03

Giant Bomb PresentsGiant Bomb @ Nite from the Warframe Villa | NITE 1We found a couch in Los Angeles and we're getting our friends from all around the industry to hang out at the Warframe Villa! Thanks to our friends at Annapurna Interactive for presenting this stream!Thanks to Young Horses for their support of Giant Bomb @ Nite! Bugsnax VR is out now, go play it! Sign up for the Young Horses newsletter here: http://eepurl.com/g5DUzTAnd check out their Steam page! https://store.steampowered.com/developer/younghorses/00:00 - Opening00:07 - Nite 1 - Segment 1 - Jesse Vitelli and John Carson19:02...2025-07-183h 26

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesThick Skin, Big Wins: Feedback That Actually Fuels GrowthIn this episode, Adam sits down with Jodie Sanders, CMO of Pooky Lights, to unpack how smart brands turn customer feedback into gold – not just a colour-coded spreadsheet no one reads.From spicy Trustpilot reviews to DMs with more attitude than insight, Jodie shares how her team turns even the toughest feedback into sharper strategy, stronger products, and long-term loyalty. No sulking. Just growth.She’s candid, creative and wildly good at reading between the (angry) lines.They cover:– Why “we hate your packaging” is often more useful than “we l...2025-07-141h 02

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesWhat Happens When Customers Complain (and You Actually Listen)In this episode, Pete and Adam sit down with Amy Anzel, founder of Hollywood Browzer Beauty, to unpack what really happens when you stop avoiding complaints and start using them to grow.Amy’s taken her beauty brand from in-store demos to 20+ markets, built a fiercely loyal global customer base, and turned even the sharpest feedback into stronger retention and repeat sales.She’s sharp (literally), candid and doesn’t sugar-coat the realities of scaling – or what she really thinks of business reality TV...They cover:– Why your angriest c...2025-07-041h 01

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesProfit Over Hype – How to Scale Without BurnoutIn this episode, Adam and Pete sit down with Rob Manning, Director of DTC at Biotiful Gut Health, to unpack what it really takes to grow a brand in 2025 – without losing your margins, your team, or your mind.Rob’s helping lead one of the UK’s most recognisable gut health brands, balancing DTC and retail growth, keeping the team sane, and saying no to the chaos that trips so many brands up.He’s calm, candid, and knows exactly how to scale without falling for the usual nonsense.They cover:2025-06-271h 01

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesHow to Fund Your DTC Brand Without Killing Your MarginsIn this episode, ex-pro tennis player turned DTC founder Jack Oswald joins Adam and Pete to unpack what it actually takes to grow a product brand without sacrificing margins, sanity, or control.Jack’s built Cancha, a modular bag brand now shipping globally, using a mix of bootstrapping, crowdfunding, fintech loans and angel investment. And he’s brutally honest about what worked…and what he’d never do again.They cover:– Why more money won’t fix messy operations– The real risks of seller-based financing (hello, margin drain)2025-06-201h 00

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesHow to Start, Scale & Sell Without Sacrificing Your SoulWhat makes a business truly valuable – and what quietly destroys your shot at a clean exit?In this episode, Elizabeth Gooch MBE joins Adam and Pete to unpack what it really takes to grow, scale and sell a company that investors actually want to buy.She’s built a global tech brand, listed it on the London stock exchange, and now mentors founders who want to do the same – without falling into the usual traps.They cover:– The biggest mistakes founders make when chasi...2025-06-061h 05

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesBuild trust beyond the usual growth hacksHow do you turn browsers into loyal fans without a playbook full of tactics?In this episode, Finula Crowe, founder of New Day Originals, joins Rich Evans (standing in for Pete and Adam) to talk about building a fashion brand that’s rooted in real values, community, and story – not smoke and mirrors.They cover:– Why raw, real UGC builds more trust than glossy ads– What most brands get wrong about social proof– How Finula turned one lockdown idea into a cult-favourite, eco-led label– Why trust is the real conversi...2025-05-301h 10

eCom Collab Club Podcast - The eCommerce Podcast for DTC Businesses15% More Revenue Without More Ads? Yep, It’s WhatsApp.What actually drives conversions beyond the inbox?And what’s the right way to use WhatsApp without getting ghosted?In this episode, GoKwik's Chief Revenue Officer, Abhishek Chandra, joins Adam and Pete to unpack how DTC brands are turning WhatsApp into a proper revenue channel (not a spammy afterthought).They cover:– Why email and SMS are quietly losing their punch– How to use WhatsApp to recover 15–20% of abandoned carts– The flows that actually convert (and how to avoid rookie mistakes)– When bots make sense — and how to kee...2025-05-231h 03

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesReducing eCommerce Friction – No Site Rebuild RequiredWhat actually slows customers down on their path to purchase? And what actually works to fix it?In this episode, ex-pro swimmer and Oshun founder, Joe Welstead, joins Adam and Pete to break down the real friction points that mess with your conversions.They cover:– Why your funnel probably isn’t the issue (yet)– When subscriptions don’t work (and what to do instead)– Small UX tweaks that made a big difference for Oshun– How emotional ROI (like skin compliments) drives repeat purchases 2025-05-161h 03

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesHow to Fund Your eCom Brand (Without Screwing Yourself Later)From panic loans to equity regret — most eCommerce founders wait until it’s too late to sort their finances. In this episode, Adam Pearce chats with Blake Bull from Finspire Finance to break down how to fund your brand the right way — whether you're scaling fast or just trying to stay afloat.They cover:– When funding becomes a must-have, not a nice-to-have– Debt vs equity vs revenue-based: what’s right for you– What lenders actually look for (and what they hate)– Hidden costs, cashflow killers & “wish I’d known” mo...2025-05-161h 01

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesShopify × ChatGPT Just Made the Post-Purchase Experience Matter More Than Ever | eCom Collab Club 14Peter Gardner sits down with Rich Evans to unpack the shockwave caused by the Shopify’s and ChatGPT integration. The pair explain why the moments after checkout have suddenly become prime real estate, how AI is rewriting the acquisition playbook, and which tools are already winning extra revenue for smart brands. You will hear plain-spoken stories, battle scars, and a step-by-step plan you can swipe today.Time-Stamped Chapters0:00 Intro and why post-purchase got a promotion3:05 How Shopify’s x ChatGPT changes buyer expectations8:20 The 30-minute to 48-hour “second-sale” window explained13:40 Order Editing: turning address panic into higher AOV18:30 Using AI promp...2025-05-061h 16

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesLuxury Upsells that Lift AOV (ft. Lorna Patterson)Learn how to raise basket size without tanking conversion rates. Luxury e-commerce lead Lorna Patterson shares real-world upsell, cross-sell and bundling tactics that grew AOV and LTV for Dior, Chantecaille and more.Episode summaryIn this chat, hosts Peter Gardner and Adam Pearce pick Lorna’s brain on:The “shop-the-look” framework that converts first-time buyersWhy fewer shade options beat “choice overload” in cosmeticsSetting free-shipping and free-gift tiers that actually lift revenueUsing Rebuy, Yotpo loyalty and mini-product trials for painless upsellsPost-purchase nudges that grow repeat sales (and the one tactic she’d banish)Rebuy Smart Cart – https://rebuyengine.comYotpo Loyalty – https://www.yotp...2025-05-061h 08

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesEcommerce Personalisation 2025: Shopify & AI Hacks That Don’t Feel CreepySick of emails that say “Hi [First Name]” and call it personalisation?Tom Gatenby (Squash Pixel) shows how to turn the data you already hold into loyalty-boosting experiences that feel human, not stalkerish.Timestamps00:00 Welcome & Sponsor shout-outs02:10 The classic personalisation fail and why it annoys customers09:30 Using purchase history to trigger smarter follow-ups16:45 Free or cheap tools any Shopify store can use today24:10 Letting AI crunch your reviews to find killer copy31:20 VIP perks that beat point-chasing loyalty schemes38:55 Stop calling people “bronze customers” – reward them silently46:00 The Chewy exam...2025-04-2359 min

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesAre you still losing sales at Checkout? Get the secrets to a seamless eCommerce Checkout experience!In this episode of the Ecom Collab Club podcast, hosts Adam Pearce and Peter Gardner engage with Ben Hornby from Airwallex to explore the complexities of the e-commerce checkout process. They discuss the importance of native checkout experiences, the impact of payment methods on conversion rates, and the challenges of international sales, including currency conversion and local payment preferences. The conversation also touches on the rise of buy now, pay later options, the necessity of adapting to consumer expectations, and the role of AI in enhancing customer support. The episode concludes with audience questions, providing further insights into optimizing...2025-04-1559 min

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesReturns = Loyalty? Handling Post-Purchase Returns with Priya Downes, CEO of NUDEASummaryIn this episode of the Ecom Collab Club podcast, hosts Adam Pearce and Peter Gardner discuss the challenges of returns in e-commerce with Priya Downs, founder of Nudea. They explore the reasons behind returns, the impact of product quality, and strategies to reduce return rates. Priya shares her insights from the lingerie industry, emphasizing the importance of sizing tools and customer education. The conversation also touches on sustainability and the future of e-commerce, highlighting the need for brands to take responsibility for end-of-life products. The episode concludes with audience questions and practical advice...2025-04-0259 min

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesManaging Customer Expectations: What Brands Always Get Wrong (and What Customers Actually Want)Customers expect a lot…and, honestly, they’re not wrong to. But, between clunky websites to customer service that feels like it’s operated by a robot, too many brands still fumble it spectacularly. Charlotte Aytan, Director of inclusive sportswear brand TLC Sport, knows all about what customers actually care about, as well as where brands keep getting it wrong.From customer service clichés that need to die to the tiny (but mighty) details that turn browsers into buyers, Charlotte spills the tea on how she helped transform an old-school catalog business into a thriving eCommerce brand w...2025-03-171h 17

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesThe Truth About Customer Loyalty: Why Most Retention Strategies FailCustomer Loyalty: One-Night Stand or Long-Term Thing? Most brands treat customer loyalty like a one-off hook-up: flash a discount, hope for the best, and wonder why customers never call back. But building customer loyalty isn’t as simple as setting up a points program. In this episode, Sarah Welsh, Co-Founder and CPO of HANX, shares what really keeps customers coming back, why traditional loyalty programs often miss the mark, and how HANX is driving repeat purchases without gimmicks.We also dive into:Why traditional loyalty programs are the equivalent of a bad pick-up lin...2025-03-101h 14

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesTurning Packaging into Marketing: The Secret to Customer Engagement & LoyaltyIn this episode, we dive deep into the overlooked but crucial aspect of e-commerce: the last mile experience. Our guest, Steve, the founder of Uncle Matt’s Hats, shares how packaging, fulfillment, and post-purchase engagement can elevate a brand and create organic marketing opportunities. From using ice cream tubs as packaging to building a movement around mental health, Steve’s approach to e-commerce is nothing short of innovative. We also explore how e-commerce brands can rethink their value proposition, avoid chasing trends, and focus on differentiation.Key Topics Covered: [00:00] Introduction and why we don’t do cor...2025-03-031h 22

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesWhy Most eCommerce Brands Suck at Retention: A Knockout Conversation with Grenade’s Cameron GoldieWe got Cameron Goldie, Head of eCommerce at Grenade, in the hot seat to chat no-BS ecommerce truths—why most brands screw up retention, how to actually use data without chasing meaningless vanity metrics, and what Grenade does differently to stay ahead.We’re talking AI, customer psychology, retention strategies that actually work, and why Cameron sees himself as Rocky Balboa in the ecommerce ring. If you’re a founder, marketer, or just tired of generic “data-driven” BS, this one’s for you.🔥 What You’ll Learn:✅ The vanity metrics brands love but shouldn’t✅ W...2025-02-241h 27

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesUnlocking the Power of Qualitative Data with Pedram MehrshahiIn this episode of the eCom Collab Club Podcast, host Peter Gardner and Adam Pearce sit down with Pedram Mehrshahi, co-founder of KLORIS.CO, to explore the game-changing impact of qualitative data on e-commerce success. They discuss how brands can collect and implement customer insights to improve conversions, retention, and brand loyalty. Pedram shares how KLORIS has built a premium wellness brand by prioritizing direct customer feedback through personal engagement, including phone calls, surveys, and on-site experiences.Key Takeaways:Why do most e-commerce brands collect customer data but don’t know how to use it ef...2025-02-181h 30

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesThe Great eCommerce Debate aka FIGHTIn this episode of theeCC Podcast, hostsAdam Pearce andPeter Gardner go head-to-head on the biggest debates in e-commerce.Rich Evans, co-host of eCC London and founder of Get Better, joins the conversation, bringing his own perspective to the fight.This is where the usual marketing advice gets challenged. We tackle:CRO – A game-changer or just another overhyped metric?Email marketing – Still a powerhouse, or past its prime?Branding and packaging – Essential for growth, or just an expensive add-on?Loyalty programs – A real retention driver, or just another discount scheme?Paid ads – A long-term strategy or a business c...2025-02-111h 23

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesInfluencer Marketing: Printing Money or Lighting It on Fire?Alright, this episode is a big one! We’re talking Influencer Marketing in eCom—and let’s be honest, it’s either printing money or lighting it on fire. So, we brought in Conor Jaafari from Cozy Crew Club—a guy who’s been in the trenches, tested what works, and seen firsthand what doesn’t. He’s breaking down: ✅ What actually moves the needle in influencer marketing ✅ How to build real relationships (and not just throw free products into the void) ✅ The biggest money-wasting traps br...2025-01-311h 31

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesSEO for eCommerce in 2025: AI, Organic Growth, and Authenticity in a New EraSEO’s dead. AI’s taking over. Video is the only thing that ranks anymore. Heard all that crap before? Yeah, us too. That’s why in this episode, Peter Gardner and Adam Pearce sit down with Jonathan Turton, eCommerce Manager at Avery Row, to cut through the sh*te and give you the Real McCoy on SEO in 2025. Here’s what you’ll get: Why SEO is not dead (and never will be... stop crying about it). How to punch above your weight with short-form video and social media synergy. The secret sauce for...2025-01-241h 17

eCom Collab Club Podcast - The eCommerce Podcast for DTC BusinessesSocial Media's impact on eCommerce: Authenticity, Transparency, and Founder / Employee Generated Content (EGC)In this episode of the eCom Collab Club Podcast, Peter and Adam host Sam and Julian from Batch LDN, to discuss their journey from concept to a successful fashion brand. They explore the sustainability challenges in the fashion industry, the impact of celebrity endorsements, and the importance of authenticity in influencer marketing. The conversation also touches on the significance of physical retail in e-commerce and actionable social media strategies for fellow entrepreneurs. The episode concludes with insights on future growth plans and the evolving landscape of online and offline retail. TAKEAWAYS: ...2025-01-171h 16

eCommerce AustraliaConversion Rates - An Aussie, A Pom and A Saffa walk into a podcast studioRyan Martin (eCommerce SEO Agency Founder) interviews Peter Gardner & Adam Pearce from Blend Commerce. A must listen for those in eCommerce, the 3 talk about practical and real ways you can improve your eCommerce conversion rate. We cover what the best product pages need to include on it, how to increase your AOV through smart bundling opportunities, where to include the bundles, and how to get the most amount of data and information from your website traffic. We also touch on the strategies of Black...2024-11-071h 03

Help my DTC growEP 54. Quick Wins or Long Game? Unpacking the Power of CRO Strategies [Special episode with CRO experts and Guest host - Eric Melchor]If you’re interested in CRO, this is the episode for you. Recently my colleague Eric Melchor sat down with CRO experts Adam Pearce and Peter Gardner from Blend Commerce, Khalid Saleh CEO of CRO agency Invesp, Marianne Stjernvall the CRO Queen, Anna Ambrozevich and Daria Myagkova, best selling author Shep Hyken, and GoHighLevel founder Shaun Clark to discuss what is the best way to approach CRO, why brands should stop defaulting to discounts, the future of customer service, and more! You will get the answers to the following questions: When it comes to conversion optimization, wh...2023-06-2721 min $Harpin\' On Rugby$ Harpin' On Rugby217 : Harpin Preview Show #WALvIREPreview also available on our YouTube channel Ireland: 15. Hugo Keenan 14. Mack Hansen 13. Garry Ringrose 12. Stuart McCloskey 11. James Lowe 10. Johnny Sexton (c) 9. Jamison Gibson Park 1. Andrew Porter 2. Dan Sheehan 3. Finlay Bealham 4. Tadhg Beirne 5. James Ryan 6. Peter O’Mahony 7. Josh van der Flier 8. Caelan Doris 16. Rob Herring 17. Cian Healy 18. Tom O’Toole 19. Iain Henderson 20. Jack Conan 21. Conor Murray 22. Ross Byrne 23. Bundee Aki. Wales: 15. Liam Williams 14. Josh Adams 13. George North 12. Joe Hawkins 11. Rio Dyer 10. Dan Biggar 9. Tomos Williams 1. Gareth Thomas 2. Ken Owens > captain 3. Tomas Francis 4. Adam Bear...2023-02-0318 min

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing AgenciesWhy Niching Down Isn't Enough and 4 Tips to Build Client TrustAre you searching for ways to stand out from your competition? Niching down is one way to do it, but that alone might not necessarily cut it when it comes to getting noticed. One school of thought drilling down even more in a technology or service vertical. And don’t underestimate how far genuine honesty and asking the right questions will take you when it comes to earning authority and trust. Adam Pearce and Peter Gardner are the CVO and CEO of Blend Commerce, an e-commerce customer experience agency for Shopify businesses. Adam and Peter believe that Cu...2022-09-2522 min

HOW THEY DID IT! Unique stories partnerships-led sales and success.How to attract and retain top digital agency solutions partners w/ Blend CommerceWelcome back partnerships people! Alex Glenn here, your host of Make Them Famous - the only podcast bringing you true insights from both sides of the partnership equation. Today’s episodes comes to you because of a linkedin post from the founder of a top ecommerce agency stressing the importance of incentivizing partners for retention - not just referrals. I’m privileged to be able to interview Adam Pearce, CEO of Blend Commerce, and his co-founder and CVO Peter Gardner who posted to linkedin and caught my attention. These two operate a killer fast...2022-09-0755 min

Entrepreneur ConundrumHelping businesses grow stronger from the inside.with Matt MayAfter several years of producing and facilitating team-building programs for a variety of companies. Here’s how Matt May helps businesses grow stronger from the inside.Matt recognized that there was an alternative way to provide engaging and interactive experiences. As a result, he created premier team building and interactive experiences, delivering programs nationwide and abroad. As the company's president, he is responsible for the design and development of its experiences, overseeing the production and facilitation of these programs, customer support, and staff training. Additionally, in his career.Matt has served as a producer, director, ma...2022-06-2035 min

Entrepreneur ConundrumHelping business owners monetize their content with Ina BakalovaHere’s how Ina Bakalova helps business owners monetize their content. Ina graduated with a first-class degree from a top university and got fired from her first and only job. She's always known that she's wanted her own business, but she didn't know exactly what. She started investing in property, mostly for the money. In doing so she discovered her true unique place in the world, which is helping other educational creators and online business owners monetize their content and launch a consulting business.Ina had a very small savings pot that she used to inv...2022-06-0627 min

Entrepreneur ConundrumWorked over 200 Shopify retailers and helped them provide memorable customer experiences that drive growth in revenue and profit as Shopify experts and Clavijo specialists with Adam Pearce & Peter GardnerHere’s how Adam Pearce & Peter Gardner helps business owners build the best experience for their customers.Adam and Peter have worked with over 200 Shopify retailers to help them provide memorable customer experiences that drive growth in revenue and profit as Shopify experts and Clavijo specialists.Over the past four years they have grown one of UK's fastest-growing Shopify expert agencies, Shopify experts, and Clavijo specialists.They have been growing into one of the UK's fastest-growing Shopify expert agencies bled commerce. And in that time, they've had the pleasure to help some of Shopify as be...2022-05-2331 min

Why Watch That RadioMovie Talk: Native Son, Peterloo, The Highwaymen, and ViceNative SonA young African-American living in Chicago enters into a seductive new world of money and power after becoming a chauffeur for an affluent businessman.Director: Rashid JohnsonProduced by: Michael Sherman, Matthew PerniciaroCast: Ashton Sanders, Margaret Qualley, Nick Robinson, KiKi Layne, Bill Camp, Sanaa LathanDistributor: HBO FilmsRelease Date: January 24, 2019, (Premieres on HBO 4/6)Runtime: 1 hour 44 minutesGenre: Drama PeterlooIn 1819, British forces charge on a peaceful pro-democracy rally at St Peter's Field in M...2019-04-0333 min