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Showing episodes and shows of
Peter Levitan
Shows
Advertising Stories
My SEO Trump Bump #1
Thank you, Donald, for my Trump Bump.I've been on Google's #1 search page before. Over 1,000 blog posts about B2B marketing got me there.But, but... I am again #1 on Google for people who appear to want to exit the USA because of my How To Move To Mexico to Mexico blog post. My traffic is up over 1,000%https://peterlevitan.com/how-to-move-to-mexico-8342/
2025-01-29
04 min
Advertising Stories
Levitan's Trump Bump: SEO and Expatriation #2
Thank you, Donald, for my Trump Bump.I've been on Google's #1 search page before - for my business. Over 1,000 blog posts about B2B marketing got me there.But, but... I am now on #1 on Google again. This time for people who appear to want to exit the USA. They found my How To Move To Mexico to Mexico blog post. My traffic is up over 1,000%Here is the blog post...
2025-01-28
05 min
Advertising Stories
My Trump SEO Bump
Thank you, Donald, for my Trump Bump.I've been on Google's #1 search page before. Over 1,000 blog posts about B2B marketing got me there.But, but... I am again #1 on Google for people who appear to want to exit the USA because of my How To Move To Mexico to Mexico blog post. My traffic is up over 1,000%https://peterlevitan.com/how-to-move-to-mexico-8342/
2025-01-22
05 min
Advertising Stories
How To Move To Mexico
This excerpt from Peter Levitan's fast-growing blog post "How To Move To Mexico" provides a persuasive argument for Americans to relocate to San Miguel de Allende, Mexico. Levitan highlights the numerous benefits of living in Mexico, including a lower cost of living, a welcoming culture, and a thriving expat community. He downplays safety concerns by citing statistics and emphasizing that crime primarily affects Mexicans involved in drug trafficking. Levitan further asserts that remote work is readily accessible in San Miguel de Allende and that the town boasts a high quality of life with beautiful architecture and a vibrant arts...
2024-11-09
09 min
Advertising Stories
Your Personal Brand and Marketing Agency Sales
Thank you Google NotebookLM for the production.Today our personal brand is out there for all to see. We are on LinkedIn,on our website’s About page, in cute Instagram posts, in our new books and interviewed on industry podcasts.Whether an agency leader wants to become as famous as David Droga or Gary V or not, they most often have no choice. The market might just brandthem whether they like it or not. The key is to control it.
2024-10-29
05 min
Advertising Stories
What Kind Of Advertising Agency Are You? Here's How To Help Future Clients Love You.
Thank You, Google's NotebookLM, For This Episode.Some words from my book, "How To Build A Kick-Ass Advertising Agency," on how to position, describe, and sell your advertising agency services.
2024-10-26
20 min
Advertising Stories
New Marketing Agency Client Prospecting Tips
This podcast is generated by Google's NotebookLM.Here are some powerful angles on how to build out a new client prospecting system.SEO has gotten rather tricky. So, get out and use account-based marketing tools.
2024-10-25
12 min
Advertising Stories
"The Mistake - A Vietnam War Photography Program
This podcast is generated by Google's NotebookLM."The Mistake" is a new Vietnam-based photography series by photographer and author Peter Levitan that aims to capture the untold stories of the last remaining soldiers from the American / Vietnam War. This project will illuminate the long-lasting impact of one of the 20th century's most controversial conflicts through intimate portraits and personal interviews.A most critical mistake of the war was that the Americans thought that they were fighting a war against the advance of Communism (then known as the Domino Theory). While the N...
2024-10-24
10 min
The Podcast Interview Marketing Show
How To Stand Out: Becoming Unignorable In A Crowded Marketplace
One of the biggest obstacles business owners face today is obscurity. In a climate where everyone is vying for attention and we’re all saturated with noise, how are brands successfully standing out in a crowded marketplace? Host Tom Schwab talks with Peter Levitan, author and global advertising agency consultant, about not only positioning your business to get heard but to be unignorable. Peter shares strategies he has used with some of the biggest names in the industry to enhance your marketing efforts and brand visibility. Don’t settle for being another voice in the crowd. Instead, your...
2024-09-04
37 min
In A Vacuum (A Peter Overzet Pod)
🥊 Establish The Run vs. Ship Chasing (Fantasy Feud)
The 2024 Randomizer finale is Fantasy Feud, a matchup between Team ETR (Mike Leone, Evan Silva, and John Daigle) and Team Ship Chasing (Pat Kerrane, Ben Gretch, and Davis Mattek). Hosted by Pete "Steve Harvey" Overzet, join us for an intense battle and lots of bickering. Highly recommend consuming this in video form, though. 🎡Join the Deposit Kingdom discord 🧢 Get your Randomizer merch 💸 Use promo code 'PETE' when you sign up for up to a $250 deposit bonus (50% deposit match up to $500) ✍️ Presented by Fantasy Life. Subscribe to the free Fantasy Life Newsletter 📬 Subscribe to The P.O. Box newsletter 🎮 Talk best ball in the Deposit Kingdom Discord 🎧 In A Vacuum (A Pete Overzet podcast) 🔴 Subscribe to the Deposit Kingdom YouTube channel for evergreen strategy videos 🐦 Twitter...
2024-08-30
1h 01
In A Vacuum (A Peter Overzet Pod)
☕ Bully TE & Elite QB Detours (Best Ball Breakfast)
Best Ball Breakfast returns for four more Best Ball Mania V drafts on Underdog Fantasy with the usual suspects (solo, Shawn Siegele, Pat Kerrane,) and special guest Adam Levitan. Will the BBMV lobbies become WR avalanches? (SPOILER: yes). Topics discussed: making concentrated bets on upside offenses (Broncos, Panthers, Raiders), ADP values unlocking a contrarian week 17 build, navigating WR avalanches, and recovering from brutal snipes. Watch on Youtube. ☕ Become a "Best Ball Value Hound" Youtube member to get access to Best Ball After Dark interviews and unlock the #☕bestball-breakfast channel in the Deposit Kingdom Discord where I'll tip when I'm joining drafts. 💸 Use promo code 'PETE' when you...
2024-07-02
3h 48
Kino oder Couch
Peter Jackson, wir möchten neuen Stoff!
Direkt von der Aufstiegsparty des FC St. Pauli kommend, könnte Anja heute nur über Fußball reden. Doch bevor es thematisch falsch abbiegt, springt Steven als neutrale Instanz für den Hamburger Fußball dazwischen und korrigiert die Richtung. So wird der Platz schnell gegen die Leinwand bzw. den Screen eingetauscht. Zum Beispiel durch die Serie „Shogun“, die die drei nun zu Ende geschaut haben. Aber natürlich muss auch nochmal über „Rentierbaby“ gesprochen werden, wo doch jetzt das Interview mit der Real-Life Martha viral geht. Außerdem entführt uns Tim in die New Yorker High Society der 60er und 70er...
2024-05-16
49 min
Madison BookBeat
It’s Not Nothing: Essayist Peter Coviello on How Our Favorite Books and Songs Help Us Make Worlds Together
In this edition of Madison Book Beat, host Andrew Thomas speaks with Peter Coviello on his book of essays Is There God After Prince? Dispatches from an Age of Last Things (2023, University of Chicago Press).Exuberant, effusive, rye, and incisive, this collection of essays analyze a wide range of cultural objects in order to shore up some modicum of consolation against an intractable sense of impending doom. By focusing on beloved novels, films, and songs and the joyful connections they help foster between friends, families, and lovers, Coviello argues that these attachments are small m...
2024-02-05
52 min
BOSS by Ali Levitan
BOSS #TBT with Peter Fader, Wharton's Marketing Professor from October 2020
Remember when school was all virtual? Catch my #TBT BOSS interview with Wharton's Marketing Professor, Peter Fader, to hear our conversation from October 2020 when The Wharton School was fully virtual. Peter shares his expertise on adapting to the rapidly changing landscape of work, marketing, and leadership during the tumultuous year that was 2020. Discover the importance of curiosity, resourcefulness, and creativity in navigating the challenges and opportunities presented by the COVID-19 crisis. Professor Fader also discusses the role of data analytics in shaping the future of businesses and the need for a more agile and innovative mindset in leadership. Listen...
2023-09-14
09 min
Joseph Jaffe is Not Famous
Unignorable with Peter Levitan
"Think different... those are two words that should speak to everybody today that wants to create something different and better." – Peter Levitan--------------------------------------------------------------------------------------------------------------------------In a lively and insightful conversation with advertising veteran Peter Levitan, we journeyed through the ever-evolving world of advertising. From the glamor of Cannes to the humor-filled corridors of agencies, we explored what it truly means to be creative, take risks, and stand out.--------------------------------------------------------------------------------------------------------------------------Here are my show notes: 19m - Mezcal idea22m - Dumb boxes23m - Wi...
2023-08-11
1h 06
Managing Marketing
Peter Levitan And Darren Discuss How To Build A Kick-Ass Advertising Agency
Peter Levitan is the agency whisperer with experience managing the world’s largest advertising agency, building his own agency, founding two Internet companies, and consulting with over 100 ad agency clients. He can help you build a happy, healthy, unignorable, successful lead generation agency. In a world where some may argue there is already a glut of advertising agencies, Peter argues there is still room for a kick-ass agency to thrive. His first book was The Levitan Pitch. Buy this book. Win more pitches. He has followed this up with his latest tome, which champions this idea. Titled How to...
2023-07-18
47 min
Kino oder Couch
Kind des Kinos – Peter Thorwarth
„Was nicht passt, wird passend gemacht“, „Bang Boom Bang“, „Blood Red Sky“ sowie der am 26. Mai erscheinende Film „Blood & Gold“ – sie alle kommen von niemand geringeren als Peter Thorwarth. Er ist heute zu Besuch bei Steven und Tim und es gibt einiges zu besprechen aus der Kino- und Streamingwelt: „1883“, „Avatar: The Way of Water“, „True Lies“, „Der Greif“, gefährliche Aufeinandertreffen mit Arnold Schwarzenegger, Geheimagenten und und und. Natürlich geht es auch ganz viel um „Blood & Gold“: Der (Zitat Steven) „guckige“ Film, mit seinen „knackigen“ 97 Minuten, hat viele unerwartete Twists und Peter verrät einige Background-Infos zur Entstehung des Filmes und warum er so „unterspannt“ bei der...
2023-04-27
1h 10
The Agency Profit Podcast
The Art & Science of Account Management, With Peter Levitan
QUICK LINKS:• The Agency Profitability Toolkit - Get the templates, formulas, and frameworks we've used with our consulting clients to help them double their profitability in under 60 days, absolutely free• For more information on our Agency Profitability Systems and Consulting, check out parakeeto.com• Love the podcast? Leave us a review on the platform of your choice at this link• Want to see/read more about this episode? Then do make your way to parakeeto.com/blogGUEST LINKS:Peter’s LinkedIn linkedin.com/in/peterlevitan/ Peter’s Twitter twitter.com/PeterLevi...
2023-04-19
22 min
Build a Better Agency Podcast
Deploying effective business development strategies with Peter Levitan
Business development will always be necessary for keeping your agency alive. Many agencies are great at marketing for clients but historically fall flat when it’s time to market themselves to prospects. Peter Levitan knows this very well and has some tips to share to help us get creative about our agencies and prospecting for them. Whether aggressively pursuing a dream client or breaking into thought leadership, Peter knows the ins and outs of getting your agency’s name out there to just about anyone. Tune into this episode to learn Peter’s busines...
2022-12-19
46 min
Growth Experts with Dennis Brown
GE Ep 305 [2021] - 3 Tips For Selling Enterprise Accounts Virtually w/ Peter Levitan
Peter Levitan is a consultant for advertising, digital, and public relations agencies, helping them to build kick-ass business development programs. He’s also the host of the Advertising Stories podcast. Peter is here to discuss his consulting work as well as some of the concepts he shared in his book, The Levitan Pitch, with a focal point of selling enterprise accounts virtually. Tune in to learn tips and techniques for mastering the virtual pitch, along with how you can make a lasting impression by leveraging a powerful “leave behind” before or after your virtual business meeting. You don’t...
2022-10-10
30 min
Amplify Your Mindset with Ricky Kalmon
Kev Levitan - Founder & Co-President of Vector Management
As the founder and co-president of Vector Management, Ken Levitan leads one of the most formidable artist, lifestyle and brand management companies in the entertainment business today. Levitan has an active role in the successful careers of the company’s diverse list of artists such as Kid Rock, The Struts, Peter Frampton, T Bone Burnett, Tom Morello, Cheap Trick, Lynyrd Skynyrd, Emmylou Harris, John Hiatt, Hank Williams Jr. and others. Levitan is a partner in many highly acclaimed restaurants in Nashville (Adele’s, Bajo Sexto, The 404 Kitchen/Gertie’s Bar and Emmy Squared/The Gulch and Green Hills, Sadie’s and She...
2022-09-16
30 min
Establish The Run Fantasy Football
Strategy for Week 1 Betting Pools and Survivor (Episode 436 with Adam Levitan, Peter Jennings, Mark Dankenbring)
This is the first-ever episode of Establish The Pool! Adam, Peter, and Mark discuss strategy for NFL survivor, pick'em, and confidence pools ahead of Week 1's action. Looking to play Best Ball on Underdog? If you don't have an Underdog account yet, use promo code ETR for a first deposit match up to $100. https://play.underdogfantasy.com/p-establish-the-run In this episode, we discuss: Everything to help you succeed in NFL pool contests Links mentioned in the episode: Underdog Best Ball Rankings - https://establishtherun...
2022-09-09
23 min
Establish The Run Fantasy Football
When Will All States Legalize Sports Betting + The History of DFS (Episode 376: One-on-One with FSGA's Peter Schoenke)
Peter Schoenke has been on the front lines of the legal battles around DFS and sports betting for the last decade. He sits down with Adam Levitan to discuss the inside scoop on what happened before and what happens next. Looking to play Best Ball on Underdog? If you don't have an Underdog account yet, use promo code ETR for a first deposit match up to $100. https://play.underdogfantasy.com/p-establish-the-run Show Notes In this episode, we discuss: Was DFS almost dead in 2015? Fight...
2022-06-01
55 min
Exit Coach Radio
Peter Levitan - After A Business Career, What?
Peter Levitan coaches marketing agency leaders on their business development and just wrote the Book... "How To Sell Your Advertising Agency". (Note: this works for any business and is a lot about understanding why you are selling and what you are going to do next.) And, in 2012 he wrote "Boomercide. From Woodstock To Suicide." "The book is about using suicide as a financial planning tool. When I sold my last business my accountant told me... you know how much $ you have / How much you spend / but not how long it has to last. I...
2022-05-05
22 min
Establish The Run Fantasy Football
Episode 369: NFC Team-by-Team Draft Recap with Evan Silva and Adam Levitan
The 2022 Draft is over. Evan Silva and Adam Levitan react to each NFC team's haul. Show Notes In this episode, we discuss: Marquise Brown trade Giants win post-Gettleman Bad signs for Antonio Gibson Falcons rebuild Tons more Links mentioned in the episode: 2022 Rookie Rankings - https://establishtherun.com/rookie-dynasty-rankings-2022/ Details on the NEW Golf product - https://establishtherun.com/subscribe-golf/ Underdog Best Ball Rankings - https://establishtherun.com/etrs-top-300-for-underdogfantasy/ Want the information you need to win at DFS Golf? We’ve got you covered with: Rufus Peabody’s projections Live Show with Ada...
2022-05-04
41 min
Establish The Run Fantasy Football
Episode 368: AFC Team-by-Team Draft Recap with Evan Silva and Adam Levitan
The 2022 Draft is over. Evan Silva and Adam Levitan react to each team's haul Show Notes In this episode, we discuss: JAX goes Walker over Hutchinson Did KC do enough at WR? LAC loads up Veterans like Amari Cooper part of the class Tons more Links mentioned in the episode: 2022 Rookie Rankings - https://establishtherun.com/rookie-dynasty-rankings-2022/ Details on the NEW Golf product - https://establishtherun.com/subscribe-golf/ Underdog Best Ball Rankings - https://establishtherun.com/etrs-top-300-for-underdogfantasy/ Want the information you need to win at DFS Golf? We’ve got you covered w...
2022-05-03
39 min
Establish The Run Fantasy Football
Episode 368: AFC Team-by-Team Draft Recap with Evan Silva and Adam Levitan
The 2022 Draft is over. Evan Silva and Adam Levitan react to each team's haul. Show Notes In this episode, we discuss: JAX goes Walker over Hutch Skyy to KC Veterans as part of draft classes, ie Amari Cooper Tons more Links mentioned in the episode: 2022 Rookie Rankings - https://establishtherun.com/rookie-dynasty-rankings-2022/ Details on the NEW Golf product - https://establishtherun.com/subscribe-golf/ Underdog Best Ball Rankings - https://establishtherun.com/etrs-top-300-for-underdogfantasy/ Want the information you need to win at DFS Golf? We’ve got you covered with: Rufus Peabody’s proj...
2022-05-03
39 min
Establish The Run Fantasy Football
Episode 361: USFL Preview with Adam Levitan, Evan Silva, and Cody Main
Adam Levitan, Evan Silva, and Cody Main tell you everything you need to know to be prepared for USFL season. To subscribe to our USFL product, click here: https://establishtherun.com/subscribe-usfl/ Show Notes In this episode, we discuss: * Differences between NFL rules and USFL * Coaching tendencies * Depth charts and key players Links mentioned in the episode: 2022 Rookie Rankings - https://establishtherun.com/rookie-dynasty-rankings-2022/ Details on the NEW Golf product - https://establishtherun.com/subscribe-golf/ Underdog Best Ball Rankings - https://establishtherun.com/etrs-top-300-for-underdogfantasy/ Want the information you need to win at DFS Golf? We’ve got you covered wi...
2022-04-13
39 min
Establish The Run Fantasy Football
Episode 360: NFL Win Total Betting with Evan Silva, Adam Levitan, and Ryan Reynolds
Episode Summary Win totals are out! Adam, Evan, and Ryan discuss the number on notable teams and which way they lean. Links mentioned in the episode: 2022 Rookie Rankings - https://establishtherun.com/rookie-dynasty-rankings-2022/ Details on the NEW Golf product - https://establishtherun.com/subscribe-golf/ Underdog Best Ball Rankings - https://establishtherun.com/etrs-top-300-for-underdogfantasy/ Want the information you need to win at DFS Golf? We’ve got you covered with: Rufus Peabody’s projections Live Show with Adam Levitan, Peter Jennings, and a rotating group of guests including Rufus Peabody of Unabated Ownership projections Tons more All in one plac...
2022-04-09
24 min
LOLz : A DFS Show
MASTERS DFS & BETTING PREVIEW W/ ADAM LEVITAN - LOLZ EP. 199
Adam Levitan from @Establish The Run - Fantasy Football and DFS joins the show to preview the Masters and talk about ETR's new golf product. 🐦 Bric's Twitter ➝ https://twitter.com/BrianHooper__🎧 LOLz Podcast ➝ https://redcircle.com/shows/lolzpodcast👕 LOLz Merch! ➝ https://overzet.myshopify.com/collect...🔴 Join the Deposit Kingdom discord ➝ https://discord.gg/tbAxDQ4🎮 Bric's Twitch ➝ https://www.twitch.tv/BrianHooper💻 Bric's Website ➝ http://bric75.com/🔴 Subscribe to Brian's Youtube channel ➝ https://youtube.com/c/brianhooper75🐦 Twitter ➝ https://twitter.com/peteroverzet🎧...
2022-04-06
1h 01
Roman Prokopchuk's Digital Savage Experience
Ep #292 Building A Valuable Brand Interview With Peter Levitan Founder and Photographer
I got to interview Peter Levitan. He is a change agent. He strategies with marketing clients to help them create and run unignorable marketing programs. We spoke about: His journey to now. What motivates him. Weaknesses he turned into strengths. Advice for the audience. And much more. This episode is sponsored by Nova Zora Digital experts in digital marketing. *Disclaimer: The views and opinions on Roman Prokopchuk's Digital Savage Experience are those of the guest's alone as their own, and the host's alone as his own. Information provided by the guest...
2022-03-08
20 min
Ponderings from the Perch
Getting Strategic About Account Based Marketing with Peter Levitan
Make clients unignorable. That’s a pretty good basis for working in the marketing industry, right? We think so, and so does our guest on this episode of Ponderings from the Perch. Introducing thought-leader Peter Levitan, Owner, Peter Levitan & Co. So, put on those headphones, plug into your aux cord or play it over Bluetooth for your daily commute — either way, don’t miss this intriguing discussion between Peter and Priscilla on B2B marketing in the 21st century. “What in fact is that 'ideal client work' for your experience and skill set? Who would be interested in talking...
2022-03-04
37 min
Kino oder Couch
Otto Waalkes - Der direkte Kontakt mit dem Publikum ist mir wichtig
Kino oder Couch Heute zu Gast ist Humorlegende Otto Waalkes. Ein absoluter Lieblingsfilm von Otto ist „Mrs. Doubtfire: Das stachelige Kindermädchen“ mit Robin Williams. Ihn und Jim Carrey findet er absolut großartig, weil ihre Filme meist Humor und Herzschmerz wunderbar miteinander verbinden. Außerdem hatte er auch das große Glück, beide kennenzulernen. Otto hat neben seinem Comedy Talent noch viele weitere Hobbys und Begabungen, eines davon ist das Synchronsprechen. Im neuen Film „Ice Age - Die Abenteuer von Buck Wild“ leiht er dem Faultier „Sid“ wieder seine Stimme. Bereits seit 20 Jahren haucht Otto diesem Tier Leben ein, singt...
2022-03-03
14 min
Jablam Sports Hockey
S7 E7 – Covid-19 rampant in Ottawa, Ovechkin keeps scoring
In this Episode, we talk about how the Ottawa Senators organization has been dealing or not so much with Covid-19 problems, Alexander Ovechkin still finding new ways to score for the Washington Capitals, and dig into finding who Rem Pitlick is on the Minnesota Wild. Guests: Dennis Bernstein – Dennis Bernstein – Covers the Kings on “Kings of the Pod“ @DennisTFP Scott Cullen – Maple Leafs Reporter at @torhockeynow Contributor @TheAthleticFS @mckeenshockey @ByScottCullen Ross Levitan – Host of the Locked On Senators Podcast @RossLevitan Graeme Nichols – Freelance writer covering the Ottawa Senators @6thSens Trending Now: Ovechkin keeps scoring (2:10...
2021-11-16
43 min
Advertising Stories
How To Be A Brilliant Podcast Guest | EP: 42
Thomas Schwab and Interview Valet - The Best System To Help You To Become A Podcast GuestA podcast guest that is on the ideal show, with the right message, the right interview technique, and effective podcast marketing wins more awareness, friends, and wonderful personal and business branding. Being a podcast guest also helps you sell more of what you are selling - ideas, products, and services. You like that. Right?So, take a listen and find out how to get rich and famous. Faster. OH, Interview Valet does it all...
2021-09-20
32 min
Movies That Made Us Gay
The Little Mermaid with special guest Allison Levitan
Come on you poor unfortunate soul! We watched The Little Mermaid (1989) with our friend Allison Levitan and we want to be part of your world! If you didn't swim like a mermaid in the swimming pool after watching this movie are you even gay? This movie not only started the Disney animation renaissance, but it launched a thousand gay boys life-long mermaid fascination. Throw in the DREAMY Prince Eric and the Drag Queen Ursula and you have one heck of a homosexual experience. Do you remember where you were when you first realized the Disney animators actually and truly u...
2021-09-17
1h 42
Kino oder Couch
Peter Schulze - Der Königsmacher ist meist interessanter als der König!
Kino oder Couch Heute zu Gast ist Künstler*innen-Betreuer und PR-Agent Peter Schulze! Seit über 40 Jahren ist die Filmbranche sein Zuhause und einer seiner absoluten Lieblingsfilme ist noch immer „Iwans Kindheit“ aus dem Jahr 1962. Aber auch „Cabaret“ hat er mindestens 13-mal gesehen, er verehrt Liza Minnelli und die berauschende Filmmusik noch heute. Peter und Steven schwelgen in Erinnerungen an River Phoenix und Peter schwärmt von Timothée Chalamet. Er verrät, dass er beim Binge-Watching das perfekte Haushemd trägt und warum er niemals Filme und Serien auf dem Laptop gucken würde. Publicist Peter erzählt, wie er vom Filmkopie...
2021-08-19
1h 25
Advertising Stories
How To Get More Advertising Agency New Business Leads. | EP: 41
Steve Ratti And The Ratti Report - Advertising Agency New Business Leads Served Up DailyAs Steve Ratti, the Managing Editor of The Ratti Report says: "Ratti Report is the leading digital newspaper for ad agencies aggressively seeking pitchable new business intel. Celebrating 10 years in publication, we continue to track down great clients for our great agency membership."The bottom line for The Ratti Report is that it delivers 1,000 or so new business leads per year - a few new ones each day. These are actionable leads for the advertising agency universe.
2021-02-24
33 min
Expert Authority Effect™ Interviews with Mario Fachini
0237 | Building Direct, Action-Oriented Account-Based Marketing Programs For Leading Advertising Agencies with CEO Peter Levitan
Visit www.EAInterviews.com/PeterLevitan for episode-specific show notes & www.EAInterviews.com for complete show notes of every podcast episode. On today's episode, we learn about: Building Direct, Action-Oriented Account-Based Marketing Programs For Leading Advertising Agencies with CEO Peter Levitan
2021-02-17
41 min
Jablam Sports Hockey
S6 E9 - Offside Goal Senators' Tkachuk
In this episode, Dave McCarthy and John Fischer join Peter @Russian98 to discuss the offside goal in the Blue Jackets and Hurricanes game. They talk about Pittsburgh's new management and Covid-19 harming the NHL schedule. In Team Iso: Ross Levitan joins the show to talk about Brady Tkachuk and the free-falling Ottawa Senators. Guests: John Fischer - Covering the Devils for over 10 years @JKFischer Dave McCarthy - Toronto correspondent for NHL.com @DaveAMcCarthy Ross Levitan - Producer at TSN 1050 @RossLevitan Trending Now: (1:27) Dave Mc...
2021-02-10
58 min
Growth Experts with Dennis Brown
3 Tips For Selling Enterprise Accounts Virtually w/ Peter Levitan
Peter Levitan is a consultant for advertising, digital, and public relations agencies, helping them to build kick-ass business development programs. He’s also the host of the Advertising Stories podcast. Peter is here to discuss his consulting work as well as some of the concepts he shared in his book, The Levitan Pitch, with a focal point of selling enterprise accounts virtually. Tune in to learn tips and techniques for mastering the virtual pitch, along with how you can make a lasting impression by leveraging a powerful “leave behind” before or after your virtual business meeting. You don’t need to thro...
2021-02-01
30 min
On Brand with Nick Westergaard
How to Build an Unignorable Brand with Peter Levitan
“The people that can parse out what to do—that can figure out the best media mix are going to win in this game because there’s just too much.” Peter Levitan has spent his career leading advertising, marketing, and PR agencies worldwide. A lifelong believer in the art and science of building brands, he spends his time these days advising agencies on business development. We discussed all of this and more on this week’s episode of the On Brand podcast.About Peter LevitanPeter Levitan brings years of experience to his work as an agency c...
2020-12-14
29 min
Advertising Stories
Virtual Pitching #4 - Neuroscientist Patrick Renvoisé On Your Sales Brain On Zoom | EP: 40
Patrick Renvoisé of Sales Brain On How To Manage A Brain On ZoomJust listen to this neuroscientist on how to sell using a virtual system like Zoom.What is Patrick's Sales Brain? .... "SalesBrain is the first neuromarketing agency with a scientific persuasion model that helps companies achieve scientific growth, rapid growth and proven growth. SalesBrain increases marketing and sales performance by targeting the decision making part of your customer’s brain with a unique, award-winning, science-based NeuroMap®."Patrick Renvoisé on LinkedIn
2020-12-01
40 min
Advertising Stories
Virtual Pitching #3 - How To Control A Very Important Large Meeting. Yes, You Can Do It. | EP: 39
True Story's Elicia Putnam On Managing Large & Critical Group Retreats -- VirtuallyNo way we are going to be able to do a retreat online. Impossible. Right? Wrong.Elicia tells y'all how to guide a group that needs to get aligned, to meet their potential to talk with each other. The right way to get stuff done.This is especially important when people in the same company are hanging out faaaar apart.Elicia Putnam on Linkedin.True Story on the...
2020-11-18
29 min
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
Tips on How to Create a Recognizable Brand with Peter Levitan
When doing business development, we should make sure that we follow the process. So, our today’s guest in the Expert Insight podcast Interview is Peter Levitan, and he will discuss the best ways to build an unignorable brand.
2020-11-16
24 min
The Businessology Show
Pitch It with Peter Levitan
Jason welcomed advertising legend, Peter Levitan, to the show this week! Jason was able to pick his brain on what "building an unignorable brand" means and how to get noticed in this overly saturated market. Peter shares his journey through the years and what he has gleaned from his vast experience in the advertising world.
2020-11-15
00 min
The Businessology Show
Pitch It with Peter Levitan
Jason welcomed advertising legend, Peter Levitan, to the show this week! Jason was able to pick his brain on what "building an unignorable brand" means and how to get noticed in this overly saturated market. Peter shares his journey through the years and what he has gleaned from his vast experience in the advertising world.
2020-11-15
36 min
Advertising Stories
Virtual Pitching Series #2 - How To Win A Dating App Advertising Client | EP: 38
An Advertising Agency CEO On How To Win A Virtual PitchLinda Lane Gonzalez, CEO of Miami's Viva Multicultural agency on how to win a virtual pitch. Combine Zoom + love + hooking up + a very smart advertising agency + video + influencers + interviews + keeping the ball rolling down the virtual field to go get a new client connection. This is a how-to get past not being in the same room BUT still exciting the client and winning. # 2 in this virtual pitch series. Go listen to #1 with the leading advertising agency pitch consultant.
2020-11-09
25 min
Advertising Stories
How To Win A Virtual Agency Pitch With Lisa Colantuono of AAR Partners. | EP: 37
The #1 Advertising Agency Search Consultant On How To Win A Virtual Advertising Agency New Business Pitch.AAR Partners' Lisa Colantuono covers the good, bad, and ugly of virtual selling. This might just be the most compelling interview I have done on Advertising Stories. 37 since June.Lisa covers how to manage the virtual "Brady Bunch room"; how to be human; the art of managing body language; what to do in advance of the session; creating creative brand differentiation; backgrounds; and even, oh no, how to use online presentation tools like Powerpoint....
2020-10-29
1h 05
Movies That Made Us Gay
Practical Magic with special guest Allison Levitan
Hang on to your husbands, girls! We watched Practical Magic (1998) with our friend Allison Levitan and the nudity is entirely optional, as you well remember! This movie has more wicked witchery than Stevie Nicks - and she’s heavily featured on the soundtrack. Sandy (Bullock) and Nic (Kidman) are serving major lewks as the bewitching Owens sisters and Dianne Wiest and Stockard Channing are giving us major Agnes Moorhead as Endora vibes as their wacky aunts. Tonal issues aside, this movie is a ton of fun and we forever Stan Sandy playing a no-nonsense empowered woman and Nic playing a fl...
2020-10-23
1h 40
Advertising Stories
GO: Listen To The Smartest Person In Advertising. | EP: 36
OK, The Smartest? Well, This Is, In Fact, Arguably The Truth. And, Michael Moszynski Does Have An English Accent To Boot.Michael and his Creative Director business partner Alan Jarvie built what is arguably the world's greatest global ad agency out of, get this, just one office in London. Oh, and they named it London Advertising.People, this is a learning experience. Put the headphones on and go for a walk and a listen.London AdvertisingThe London Advertising Advertising program. Yes, they used adver...
2020-10-22
43 min
Helping Sells Radio
202 Peter Levitan Adding value to companies with a shared mission
Peter Levitan knows something about adding value to companies. He spend 16 years in advertising at one of the largest ad agencies in the world, bought and sold three advertising agencies, and founded two internet startups, one of which was sold to Microsoft. Levitan describes company value in a few ways. Sure, a company has value so it can be sold. You might call that the company valuation or market capitalization. There is another element of value. There is value in attracting employees who like what your company stands for and who want to c...
2020-10-17
51 min
Industrial Strength Marketing
Win More Business With Peter Levitan, Author of The Levitan Pitch and Agency Consultant
Listen in for a conversation with the author of the marketing book with one of the most compelling subtitles ever: “Read this book. Win more pitches.” Peter Levitan, author and advertising agency business development consultant, muses on team selling, preparing your business for acquisition, and building unforgettable brands. Check out INDUSTRIAL Insights, your destination for the latest marketing, business, and technology trends impacting your industry. Articles and resources referenced in this episode:Get to know Peter Levitan onlineConnect with Peter on LinkedIn Listen to Industrial Strength Marketing on Apple Podcasts and let us know wh...
2020-10-14
45 min
Advertising Stories
Hi. This Is Your Bank. Give Me Your Account Number and Password | EP: 35
Malvertising Is Hijacking Your User Experience And The Advertising World. "Hello. This is Wells Fargo Bank please open this important message by sending us your account number and password. Oh, and while you are at it, how about sending us your social security number?"OK, a no go? Really? How about you send President Mugabe $25,000 for his startup in Papua New Guinea? Or, we can all just go to Amazon and buy a new Apple watch? I'll need all of your screen names, passwords, credit card, and a recent photo of y...
2020-10-10
37 min
Advertising Stories
How To Build A More Profitable Advertising & Digital Agency. | EP: 34
Michael Farmer... The Man Who Drives Advertising Agency ProfitabilityWant to make more bucks and smile lots running a really smart advertising or digital agency? You know what I am talkin about. WPP's founder Sir Martin Sorrell knows.Michael is the man that wrote the book: "Madison Avenue Manslaughter: An inside view of fee-cutting clients, profit-hungry owners and declining ad agencies."Plus... "Farmer & Company is the acknowledged expert on Scope of Work (SOW) management problems and other strategic issues that affect agency creative and financial performance."
2020-10-06
42 min
Advertising Stories
How To Sell Your Digital Or Advertising Agency | EP: 33
Sooner Or Later You Will Sell Or Buy A Digital Or Advertising AgencyAdvertising Stories delivers the how-to sell and buy. Media Advisory Partners' Mark Holdreith, a specialist in M&A services for small and mid-sized marketing services and media companies, covers all the buy/sell bases. It takes planning (months if not years), understanding your motivations, building company value, and seeking smart outside guidance from guys like Mark. Hire him, and you'll make a better deal.Media Advisory PartnersGo here...
2020-09-24
35 min
Advertising Stories
The In House Advertising Agency - A Good Idea? | EP: 32
What Is Up With The In House Agency?Advertising Stories talked with uber-experienced Steve Morvay (Ogilvy, Saatchi, HBO and on) about the why and why should a marketer go in-house with their marketing and advertising and content development and even media buying. Seems like a good idea. Is it?Steven Morvay on LinkedInYO - Hypnotism coming: Remember to subscribe to Advertising Stories. Remember to subscribe to Advertising Stories. Remember...A nice thing for me… Feedspot has recognized Advertising Stories as...
2020-09-17
36 min
Advertising Stories
A Most Experienced Executive Creative Director | EP: 31
Most Experienced ECD? OK, One Of Them,Of course, you can argue with my description of Patrick (Pat) Peduto. But go ahead and argue with the following...ECD on accounts like Burger King, Toyota, AT&T, Nabisco. See the list at the bottom.Author of "I Wrote The Book On Advertising"Member of the Directors Guild & commercial director.Actor.Professor.Owner of the agency RocketScience Creative.YO - Hypnotism coming: Remember to subscribe to Advertising Stories. Remember to subscribe to...
2020-09-11
37 min
Advertising Stories
The Art & Science Of Smart M&A | EP: 30
M&A Expert Dominic Rinaldi Of Sun Acquisitions On How To Buy And Sell That Special BusinessI've bought and sold and created a few businesses. I know that there is a real art to M&A and Dominic Rinaldi of Sun Acquisitions is both an artist and an advisor. These deals do not result in success without a smart consultant and that is just what Dominic brings to the table. Take a listen and get ready to learn how to do the mergers and acquisitions hustle. or is it rumble. ...
2020-08-31
30 min
Advertising Stories
A Client Search Consultant Master On How To Win Advertising Agency New Business | EP: 29
Brilliant, Actionable Thinking From A leading Advertising Agency Search ConsultantI had the great pleasure of working with Michael Keeshan who was President, COO of Saatchi & Saatchi Advertising New York, global Cheif Strategic Officer of Saatchi and managing director of the agency search firm MagikBox. MagikBox managed Fortune 50 agency searches. um, like AT&T and Novartis.Michael was always the smartest and funniest guy in the room.I did this interview in 2006. It covers how advertising, digital, PR agencies, you name it, should manage their business development process and pitches and...
2020-08-25
42 min
Advertising Stories
Wil Power | The Most Powerful Man In African American Marketing | EP: 28
Totally Unignorable African-American Ad Agency. L.A. Style.Wil Shelton runs L.A.'s Wil Power Integrated Marketing, a major force in African-American advertising and marketing. Here is just one not-ordinary thing that they do:"Wil Power Integrated Marketing is positioned in more than 40 urban markets nationwide with well-established business relationships with over 100,000 African American salons and barbershop nationwide and the ability to reach over 100 million consumers annually."How many advertising agencies have a unique idea as powerful as that? Plus, Wil should run for the next...
2020-08-19
19 min
Advertising Stories
Kamala Harris Could Not Get A Job In Advertising | EP: 27
Who better to discuss the appalling lack of diversity within advertising and marketing universe than Wil Shelton, the CEO/Founder of L.A.'s advertising agency Wil Power Integrated Marketing. Wil Power is a unique independent African-American market expert agency. The power of Wil Power comes from its work at "Harnessing the power of word of mouth in the African American market through Urban Beauty Salon and Barbershop marketing." In this interview, I asked Wil for his thoughts on what I consider the totally lame state of African-American representation within leadership at the major advertising agency networks (2 p...
2020-08-13
19 min
Advertising Stories
Expert Advice On How To Grow Your Marketing & Advertising Agency | EP: 26
So, You Want To Grow Your Advertising Agency - Much Faster.This just might be one of the smarter interviews about how to grow your business I've listened to (and I am less than 1/2 of the conversation). I interview Joe Koufman of Setup an Atlanta based marketing consultancy that is all about marketing client to communications marketing agency matchmaking. The kind of dating that that leads to love that every agency should want.Lots of detail in this show that will help you to get out there and win...
2020-08-10
29 min
Advertising Stories
Should You Podcast? Critical Podcasting Information From Podnews | EP: 25
Podcasting News - Some Go or No Go Podcast Information.Hi, I am Sara, Peter's AI assistant. I want to share some podcasting information from Podnews, the leading podcast news resource, and its author James Cridland.Critical questions you should be asking... Should you (podcast? Why should you podcast? What are the opportunities and issues? How many podcasts are there? How many episodes? Best length? What is 'pod fade'?That's it. Oh, to help you, I will put a link to a great podcast interview Peter did with a podcast leader...
2020-08-09
02 min