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Showing episodes and shows of
Philip J. Cheatham
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Dealer Process Secrets
Season 5, Episode 29: Starting Strong: Avoiding the January Lull
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From st...
2024-12-18
29 min
Dealer Process Secrets
Season 5, Episode 27: How Will Trump, Transportation, and Tax Rebates Affect the Car Market?
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From st...
2024-12-03
42 min
Dealer Process Secrets
Season 5, Episode 26: Back to Basics: Selling Cars Anywhere—From Driveway to Showroom
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From st...
2024-11-19
34 min
Dealer Process Secrets
Season 5, Episode 25: Maximizing Dealership Performance: Strategic Rate Concessions in Negotiations
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-11-12
27 min
Dealer Process Secrets
Season 5, Episode 24: The Trump Tax Credit & Elon’s Influence: Shaping the Future of Dealerships
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to premium accessories, el...
2024-10-29
33 min
Dealer Process Secrets
Season 5 Episode 23: Unlocking the Truth: Does Knowing the Gross Hurt Sales Performance?
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-10-23
28 min
Dealer Process Secrets
Season 5 Episode 22: First Pencil Negotiations & My Dog’s Secret to Closing Deals
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-10-15
45 min
Dealer Process Secrets
Season 5, Episode 21: First Pencils & Advanced Negotiation Strategies
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-10-08
54 min
Dealer Process Secrets
Unlocking the Secret to Car Sales Success: How the 'Illusion of Choice' Drives Bigger Numbers!
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From st...
2024-10-01
41 min
Dealer Process Secrets
Season 5, Episode 19: "The Power of Eavesdropping: Secrets Unveiled for Closing Deals"
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-09-24
34 min
Dealer Process Secrets
Season 5, Episode 18: Fraud Exposed: Spotting Scams Without Sacrificing Profits!
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-09-18
1h 04
Dealer Process Secrets
Season 5, Episode 17: Is Leasing a Ripoff? Uncover the Truth Behind Modern Leasing Deals
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-09-11
53 min
Dealer Process Secrets
Season 5, Episode 16: Sterling Got Fired – What Happened Next Will Shock You!
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-09-03
1h 08
Dealer Process Secrets
Season 5, Episode 15: Rising to the Challenge: Leadership Essentials for New Sales Managers
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-08-27
47 min
Dealer Process Secrets
Season 5, Episode 14: Preparing for the Inevitable: Strategies for Navigating a Slowdown
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-08-20
1h 16
Dealer Process Secrets
Season 5, Episode 13: Mastering the Used Car Market: Part Two – Advanced Insights and Strategies
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From st...
2024-08-16
1h 25
Dealer Process Secrets
Season 5, Episode 12: Consistency in the Used Car Market: Unlocking Success
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-08-13
1h 19
Dealer Process Secrets
Season 5, Episode 11: Mastering Mindset: Elevating Leadership and Customer Experience
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-08-06
1h 00
Dealer Process Secrets
Season 5, Episode 10: Optimizing Showroom and Lot Layouts for Maximum Efficiency
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-08-03
1h 33
Dealer Process Secrets
Season 5, Episode 9: Transformative Training: Unlocking Your Dealership’s Full Potential
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at www.mycarstuff.shop! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish ap...
2024-07-26
50 min
Dealer Process Secrets
Season 5, Episode 8: The Number One Thing You Know You Need to Do But Don’t: Hire More Salespeople
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at https://mycarstuff.shop/ ! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-07-23
1h 03
Dealer Process Secrets
Season 5, Episode 7: Creative Solutions to Negative Equity: Mastering Proposals and Negotiations
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamUnlock the ultimate in dealership swag at https://mycarstuff.shop/ ! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-07-19
59 min
Dealer Process Secrets
Season 5, Episode 6 - Mastering Step 5: The Key to Measurable Success in Sales
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Unlock the ultimate in dealership swag at https://mycarstuff.shop/ ! As a proud sponsor of "Dealer Process Secrets," we offer a wide range of high-quality merchandise perfect for your customers or yourself. From stylish apparel to pr...
2024-07-16
1h 03
Dealer Process Secrets
Season 5, Episode 5: Maximizing Dealership Marketing (Part 2)
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this episode, Philip, Sterling, and Brian dive into the crucial steps of marketing your dealership, with a specific focus on loyalty and advocacy. They explore how these two vital components of your marketing funnel are cul...
2024-07-12
1h 18
Dealer Process Secrets
Season 5, Episode 4: Maximizing Dealership Marketing: Insights from a Million-Dollar Budget (Part 1)
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamIn this compelling episode of "Dealer Process Secrets," host Philip Cheatham, along with co-hosts Sterling Brown and Brian Steele, explore the dynamic world of dealership marketing. Leading the discussion is Brian, who shares his extensive experience ma...
2024-07-09
49 min
Dealer Process Secrets
Season 5, Episode 3: Building Leaders from Within: Cultivating a Culture for Success
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this insightful episode of "Dealer Process Secrets," hosts Philip Cheatham, Sterling Brown, and Brian Steele delve into the critical mindset required for building successful individuals within our dealerships. They explore the importance of promoting from wit...
2024-07-05
1h 03
Dealer Process Secrets
Season 5, Episode 2: Negotiation Mastery: The Six Pillars of Power
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Prepare to transform your approach to negotiations with this captivating episode of Dealer Process Secrets. Hosts Philip Cheatham, Sterling Brown, and Brian Steele pull back the curtain on the secrets of negotiation mastery, revealing the "6 Pillars of...
2024-07-02
1h 41
Dealer Process Secrets
Season 5, Episode 1: The Competitive Edge: Cultivating Healthy Competition in Dealerships
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamIn this inaugural episode of Season 5, hosts Philip Cheatham, Sterling Brown, and Brian Steele dive into the crucial topic of fostering healthy competition within dealerships. They explore innovative strategies to generate productive competition among team members, hi...
2024-06-28
55 min
Dealer Process Secrets
Season 4, Episode 30: Designing Effective Pay Plans for Dealership Success
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamIn Season 4, Episode 30 of "Dealer Process Secrets," hosts Philip Cheatham, Sterling Brown, and Brian Steele tackle the critical topic of crafting effective pay plans. They delve into how to design pay plans that align with the de...
2024-06-25
1h 05
Dealer Process Secrets
Season 4, Episode 29: Unlocking Opportunities: Mastering the Used Electric Car Tax Credit
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheathamIn this episode of "Dealer Process Secrets," hosts Philip Cheatham, Sterling Brown, and Brian Steele dive into the world of used electric car tax credits. They explore how dealerships can leverage these credits to boost sales an...
2024-06-21
49 min
Dealer Process Secrets
Season 4, Episode 28: The Perfect F+I Process Part 4: An Inside Look
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this episode of the "Dealer Process Secrets" podcast, Brian Steele interviews Philip Cheatham and Sterling Brown as they dive into the final part of their four-part series on the perfect F+I process. The tri...
2024-06-18
1h 50
Dealer Process Secrets
Season 4, Episode 27: The Perfect F+I Process Part 3: An Inside Look
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this episode, Sterling, Brian, and Philip continue to detail the perfect F+I process. Brian interviews Philip and Sterling, providing an inside look at the strategies and techniques that make their F+I process so eff...
2024-06-14
1h 15
Dealer Process Secrets
Season 4, Episode 26: The Perfect F+I Process Part 2: An Inside Look
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Join Philip, Brian, and Sterling in Part 2 of "The Perfect F+I Process" as they offer an exclusive inside look into the strategies and techniques that drive exceptional F+I performance. In this episode, they delve dee...
2024-06-11
1h 46
Dealer Process Secrets
Season 4, Episode 25: The Perfect F+I Process, Part 1: An Inside Look
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this exciting Part 1 of a special two-part series, join host Brian Steele as he interviews Philip Cheatham and Sterling Brown about their perfect F+I process on the "Dealer Process Secrets" podcast. In this episode, Phi...
2024-06-07
1h 36
Dealer Process Secrets
Season 4, Episode 24: Pro Notes: The Path to F+I Excellence
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Join hosts Philip Cheatham, Sterling Brown, and Brian Steele in this insightful episode of the "Dealer Process Secrets" podcast as they delve into "Pro Notes," a groundbreaking process invented by Philip for achieving advanced success in the...
2024-06-05
46 min
Dealer Process Secrets
Season 4: Episode: 22: The Crucial Turn: Mastering Urgency and Service in F+I Turnovers
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Join Philip Cheatham, Brian Steele, and Sterling Brown in Episode 22 of Season 4 of "Dealer Process Secrets" as they delve into the critical importance of urgency and customer service during the F+I turnover. Discover why this pha...
2024-05-28
1h 00
Dealer Process Secrets
Season 4: Episode 21: The Power of Indifference: Mastering Detachment in Sales and F+I
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this enlightening episode of "Dealer Process Secrets," join Philip Cheatham, Sterling Brown, and Brian Steele as they delve into the art of practicing indifference in both F+I and sales. Discover why mastering a detached app...
2024-05-24
55 min
Dealer Process Secrets
Season 4, Episode 20: Finding Balance: The Case for the Semi Box Close in F&I
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this pivotal episode of "Dealer Process Secrets," hosts Philip Cheatham, Sterling Brown, and Brian Steele delve into the nuanced world of F&I management within dealerships. Titled **"Finding Balance: The Case for the Semi Box Clo...
2024-05-21
1h 13
Dealer Process Secrets
Season 4, Episode 19: Embracing AI in the Car Business: Opportunities and Challenges
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 19 of the "Dealer Process Secrets" podcast, hosts Philip Cheatham, Sterling Brown, and Brian Steele explore the transformative potential of artificial intelligence in the automotive industry. They predict that AI will significantly impact the Bus...
2024-05-17
1h 23
Dealer Process Secrets
Season 4, Episode 18: Mastering the Ultimate Sales Process
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Join Philip Cheatham, Sterling Brown, and Brian Steele for a landmark episode of the Dealer Process Secrets podcast—our first-ever video cast now on YouTube! In Season 4, Episode 18, the team dives deep into the ultimate sales proce...
2024-05-15
1h 10
Dealer Process Secrets
Season 4, Episode 17: Mastering the Interest Rate Conversation: From Credit Heroes to the Challenged
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 17 of the "Dealer Process Secrets" podcast, hosts Philip Cheatham, Sterling Brown, and Brian Steele dive deep into the dynamics of changing interest rates and their impact on the automotive industry. The episode offers a c...
2024-05-11
51 min
Dealer Process Secrets
Season 4, Episode 16: Navigating the Slowdown: Strategies for Growth Amidst Adversity
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 16 of the "Dealer Process Secrets" podcast, hosts Philip Cheatham, Sterling Brown, and Brian Steele tackle an essential topic: handling a slowdown in dealership activities. As the pace of sales fluctuates, it's crucial for eve...
2024-05-07
54 min
Dealer Process Secrets
Season 4, Episode 15: The Transparency Dilemma in Dealership Management
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this thought-provoking episode of "Dealer Process Secrets," host Philip Cheatham is joined by industry experts Sterling Brown and Brian Steele to tackle the contentious issue of transparency in dealership management. The trio dives into a cri...
2024-05-03
57 min
Dealer Process Secrets
Season 4, Episode 14: Beyond the Extra Inch: Mastering Micro-Moments in Car Sales
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 14, titled "Beyond the Extra Inch: Mastering Micro-Moments in Car Sales," Philip Cheatham emphasizes the concept of "going the extra inch," focusing on the small, simple actions that make a significant difference in customer int...
2024-04-26
49 min
Dealer Process Secrets
Season 4, Episode 13: Reaching the Summit: Become #1 in Sales and Finance
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this pivotal episode of "Dealer Process Secrets," hosts Philip Cheatham, Sterling Brown, and Brian Steele reveal the strategies that can propel you to the number one spot in sales or finance at your dealership. Titled "Rea...
2024-04-17
54 min
Dealer Process Secrets
Season 4, Episode 11: Breaking the Cycle: Innovative Strategies for Dealership Success
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 11 of "Dealer Process Secrets," titled "Breaking the Cycle," challenges conventional practices within the auto dealership industry that often lead to stagnation. Join Philip Cheatham, Brian Steele, and Sterling Brown as they discuss the pitfalls of...
2024-03-13
58 min
Dealer Process Secrets
Season 4, Episode 10: Crossing the Digital Chasm: Embracing Ai in the Automotive Industry
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In "Dealer Process Secrets" Season 4 Episode 10, hosts Philip Cheatham, Brian Steele, and Sterling Brown delve into the groundbreaking realm of artificial intelligence and ChatGPT, unraveling its potential impact on individuals and automotive dealerships. This episode stands out...
2024-03-03
1h 26
Dealer Process Secrets
Season 4, Episode 9: Revolutionizing Sales Meetings - Consistency, Content, and Commitment
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 9 of the Dealer Process Secrets Podcast, the dynamic trio of Brian Steele, Sterling Brown, and Philip Cheatham unite to unpack the transformative power of effective sales meetings. This episode is a treasure trove of...
2024-02-21
1h 04
Dealer Process Secrets
Season 4, Episode 8: The Gross Mastery Blueprint with Philip Cheatham
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 8, "The Gross Mastery Blueprint," features Philip Cheatham sharing his expert strategies for maximizing dealership profitability. This episode dives into the nuances of gross profit in the automotive sales process, providing a detailed blueprint for suc...
2024-02-15
1h 20
Dealer Process Secrets
Season 4, Episode 7: Carving Success in the Car Business: Coachability, Challenges, and Dress Codes Unraveled
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 4, Episode 7, titled "Carving Success in the Car Business," we tackle essential elements that influence success in the automotive industry. This episode focuses on the significance of coachability, overcoming common challenges, and the impact of dre...
2024-02-15
45 min
Dealer Process Secrets
Season 4, Episode 6: The Art of Less: Maximizing Impact in Closing Transactions
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In this transformative episode of Dealer Process Secrets, join hosts Philip Cheatham, Brian Steele, and Sterling Brown as they delve into the nuanced strategy of "speaking less, doing less, and getting more" within the context of clo...
2024-02-13
1h 29
Dealer Process Secrets
Season 4, Episode 5: Collaborate to Elevate: Strengthening Partnerships for Success
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 5, titled "Collaborate to Elevate," delves into the power of collaboration in the automotive industry. This episode explores how forging strong partnerships between dealerships and vendors, within dealership teams, and across the industry can drive su...
2024-02-08
51 min
Dealer Process Secrets
Season 4, Episode 4: Amazon Steps into Auto Sales: Challenges Ahead
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 4, titled "Amazon's Getting in the Car Business!" focuses on Amazon's anticipated challenges as it enters the automotive sales sector. This episode provides a detailed analysis of what Amazon's move means for the traditional car dea...
2024-02-03
1h 21
Dealer Process Secrets
Season 4, Episode 3: Opting Out: The Case Against Attending NADA
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 3, titled "Why I Don't Go To NADA," offers a candid exploration of the reasons why some industry professionals choose to skip the National Automobile Dealers Association (NADA) Convention. This episode delves into the personal and...
2024-01-31
1h 21
Dealer Process Secrets
Season 4, Episode 2: Balancing Power: Navigating Manufacturer Control in Dealerships
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 2, titled "Manufacturer Controlling too much?" addresses the complex relationship between dealerships and manufacturers, focusing on the challenges of manufacturer control. This episode explores the implications of strict manufacturer guidelines on dealership operations, marketing, and sal...
2024-01-24
57 min
Dealer Process Secrets
Season 4, Episode 1: Outsmarting the Competition: Strategies to Compete with Credit Unions
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 4, Episode 1, titled "Put Your Credit Union Out of Business," delves into the competitive dynamics between dealerships and credit unions in the financing landscape. This provocative episode explores strategic approaches that dealerships can employ to attract and...
2024-01-22
1h 03
Dealer Process Secrets
Season 3, Episode 3: Crafting the Perfect Pay Plan: Strategies for Motivation and Retention
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 3, Episode 3, titled "Pay Plans," focuses on the critical role that compensation structures play in motivating and retaining employees within the dealership environment. This episode examines various pay plan models, discussing their pros and cons, and how...
2023-01-06
26 min
Dealer Process Secrets
Season 3, Episode 2: Unleashing Potential: Managing Desire in Team Dynamics
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 3, Episode 2, titled "Desire," dives deep into the complexities of influencing and managing the innate levels of desire within team members in a sales environment. This episode explores the concept that while you can't change an ind...
2022-06-14
24 min
Dealer Process Secrets
Season 3, Episode 1: F+I Pay Structures: Insights from a Facebook Query
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 31 focuses on the intricacies of compensation in the Finance and Insurance (F+I) sector of auto dealerships. Titled "F+I Pay; Facebook Question," this episode explores responses and discussions generated by a question posed on...
2022-04-20
30 min
Dealer Process Secrets
Season 2, Episode 30: Crazy Stories: Unbelievable Tales from the Dealership Floor
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 30, titled "Crazy Stories," dive into the wilder side of dealership life with some of the most unbelievable, funny, and sometimes jaw-dropping tales from the sales floor. This episode features a collection of memorable sto...
2021-10-22
19 min
Dealer Process Secrets
Season 2, Episode 29: Crazy Time: Stories from the Front Lines of Dealership Life
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 29, titled "Crazy Time," delves into the hectic, often unpredictable world of dealership operations through engaging storytelling. This episode brings to life the chaos and intensity of working in a dealership with vivid, firsthand stories fro...
2021-10-13
16 min
Dealer Process Secrets
Season 2, Episode 28: Seeking Alignment: Harmonizing Goals and Values in the Dealership
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 28, we focus on the critical importance of alignment within dealership operations. "Seeking Alignment" examines how synchronizing the goals and values of individual team members with those of the dealership can enhance cohesion, improve eff...
2021-10-05
29 min
Dealer Process Secrets
Season 2, Episode 27: Gotta Push! Driving Success Through Determination
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 27 explores the essential role of determination and drive in achieving success in the dealership environment. "Gotta Push!" focuses on how pushing boundaries, setting ambitious goals, and maintaining high energy can significantly impact sales performance and...
2021-09-30
23 min
Dealer Process Secrets
Season 2, Episode 26: Leadership in Hiring: Mastering Recruitment at the Dealership
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 26, delve into the critical role of leadership during the hiring process in dealerships. This episode examines how effective leadership can transform recruitment strategies to attract and retain top talent. Our hosts and industry exp...
2021-09-26
20 min
Dealer Process Secrets
Season 2, Episode 25: Leadership in Training: Elevating Teams Inside the Dealership
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 25 focuses on the transformative power of leadership training within the dealership. This episode discusses how investing in the development of potential leaders can significantly enhance the overall workplace environment and improve the lives of all...
2021-09-20
19 min
Dealer Process Secrets
Season 2, Episode 24: Streamlining Success: Improving Lives Through Better Dealership Processes
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 24, we explore the significant impact of refining operational processes on enhancing the work environment in dealerships. This episode focuses on the practical steps to streamline workflows, reduce stress, and improve efficiency for all tea...
2021-09-08
23 min
Dealer Process Secrets
Season 2, Episode 23: Building Stronger Bonds: Improving Lives and Relationships in the Dealership
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 23 of our podcast delves into the crucial aspects of nurturing and enhancing relationships within the dealership environment. This episode explores how fostering stronger interpersonal connections among staff can lead to improved job satisfaction, increased pro...
2021-09-03
16 min
Dealer Process Secrets
Season 2, Episode 22: Enhancing Work Culture Live: Improving Lives Inside the Dealership
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Tune into Season 2, Episode 22, broadcast live on Clubhouse, where we focus on elevating the workplace environment within dealerships. This interactive discussion highlights innovative strategies for improving the day-to-day experiences of dealership staff, from the showroom floor to...
2021-08-25
42 min
Dealer Process Secrets
Season 2, Episode 21: Improving Lives at the Dealership: Strategies for a Better Work Environment
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 21 dives deep into the dynamics of creating a positive and productive work environment in dealerships. This episode explores practical ways to enhance the lives of employees, from salespeople to management, ensuring that everyone can thr...
2021-08-17
41 min
Dealer Process Secrets
Season 2, Episode 20: GET MORE DOWN!! Maximizing Down Payments in Sales
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 20, we focus on a critical aspect of sales success—increasing down payments. This episode offers expert strategies and tactics for encouraging customers to put more down upfront, enhancing both the stability of the deal...
2021-08-10
32 min
Dealer Process Secrets
Season 2, Episode 19: Split Deals Suck: The Pitfalls of Splitting Sales
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Season 2, Episode 19 tackles the contentious issue of split deals in the sales industry. This episode dives into why split deals can be problematic, discussing their impact on team morale, compensation fairness, and overall sales dynamics. Join our...
2021-08-03
15 min
Dealer Process Secrets
Season 2, Episode 18: Mastering the T.O.: Strategies for Effective Turnovers
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 18, delve into the art of the turnover (T.O.) in sales, a crucial tactic for enhancing customer interaction and closing deals. This episode focuses on best practices and effective strategies for executing turnovers, whe...
2021-07-26
24 min
Dealer Process Secrets
Season 2, Episode 12: F+I Superheroes - The Unsung Heroes of Auto Sales
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In Season 2, Episode 12, Philip Cheatham returns to lead an engaging discussion on the pivotal role of Finance and Insurance (F+I) professionals in the automotive sales industry. Dubbed as 'F+I Superheroes,' these specialists are cru...
2021-06-12
39 min
Dealer Process Secrets
Season 2, Episode 11: Memorial Day Discounts - A Special Hosted by Sterling Brown
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham In a special Memorial Day 2021 edition of our podcast, Season 2, Episode 11, Sterling Brown takes the helm, broadcast live on Clubhouse in the absence of Philip Cheatham. Join Sterling as he dives into the topic of Memorial Day...
2021-06-06
19 min
Dealer Process Secrets
Season 1, Episode 29: The Prosperity of Generosity: Harnessing the Power of Giving in Business
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Explore the transformative power of generosity in Episode 29 of "Dealer Process Secrets." Join hosts Philip Cheatham, Brian Steele, and Sterling Brown as they delve into how a mindset focused on giving rather than lacking can lead to...
2021-02-24
41 min
Dealer Process Secrets
Season 1, Episode 28: Turbocharging Your Dealership with Social Media: Insights from Gail Rubinstein
Send us a textTransform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1 Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham Dive into the dynamic world of social media marketing for dealerships in Episode 28 of "Dealer Process Secrets." Join Philip Cheatham, Brian Steele, and Sterling Brown as they welcome special guest Gail Rubinstein, Founder & CEO of Retail Res...
2021-02-22
50 min