Shows
The POZCAST: Decoding Success with Adam PosnerDiego Borgo: Helping Fortune 500 brands grow in Web3 & the Metaverse1:10 - Introduction to Diego2:28 - Pre-web3 experience3:33 - Getting to consumer side4:43 - Bitcoin era 6:13 - Learned first lesson6:43 - Core Fundamentals Marketing Strategies8:18 - Personal Experience with NFT's9:35 - Perspective on Metaverse13:10 - How do we stay close to demographics16:25 - The playbook19:28 - The friction22:02 - The next Killer App24:16 - Loyalty/membership programs27:26 - Hot take on Airline industry based on NFT's30:01 - AutoGPT31:25 - The d...
2023-10-1350 min
Bitalk#152: COMO AS MARCAS PODEM DOMINAR A WEB3 c/ Diego BorgoDiego é um profissional de destaque no mundo do marketing digital e um verdadeiro pioneiro na adoção da tecnologia blockchain e dos NFTs pelas grandes marcas. Tudo começou aos 16 anos, quando ele trabalhou para uma agência que atendia gigantes como Samsung, Red Bull, Microsoft, Xbox, EA Sports e Warner Bros. No entanto, a sua vida deu uma reviravolta quando ele se viu preso no Canadá sem dinheiro. Com coragem e determinação, vendeu o seu Macbook para comprar um bilhete só de ida para a Europa. Esse espírito empreendedor impulsionou a explorar novas oportunidades, e em 2017, concentrou...
2023-10-111h 23
MetaRick Podcast#15: Diego Borgo, Web3 & Metaverse AdvisorSend us a textDiego Borgo is a Metaverse and NFT advisor, leading Fortune 500 brands into the Metaverse and NFT space. With over a decade of expertise in digital marketing and branding with in-depth knowledge and experience in the industry combined with 6+ years in the blockchain space, Diego is uniquely qualified to guide brands through the rapidly-evolving digital wild west that is web3. Helping them to strategize ways to drive commercial value and customer engagement. Diego's personal mission is to drive mainstream adoption of the Metaverse and NFT technology, and he works towards this through a variety...
2023-10-0455 min
RightClickSaveTheWorldEp#16 Season 1 FINALE! Recapping a year of Web3, NFT & Crypto MadnessWe made it to the end of Season 1! But what the hell have we learned? Is Web3 anything more than memecoins? Is the Metaverse even a thing any more? And will Anthony Day still be the co-host for Season 2?...Welcome to the Episode 16 of RightClickSaveTheWorld Podcast. A Web3 and Blockchain show co-hosted by Anthony Day (for now) and Diego Borgo.
On this episode we look back on a year of RightClick content. The tough questions. The epic guests. The memes. The POAPs. And we take stock of what has happened in Web3 since the first epi...
2023-08-2058 min
NFT & web3 Insider PodcastDie Zukunft von NFTs und web3Meine Take Aways von Diego Borgo und Brent Annells
Im web3 + n Newsletter bekommst du alles, was du im web3 nicht verpassen solltest in nur 3 Minuten pro Woche. 3 Gedanken, Updates, Themen oder Infos von mir und die wichtigsten News der Woche. Werde zum web3 Insider.
https://zntl.beehiiv.com/subscribe
Links
Hier findest du weitere Folgen: https://podcast.nfteekk.de/
Der ALL IN NFT Discord: https://discord.gg/B75chNRW54
Wie du mich unterstützen kannst
Ich stecke eine Menge Herzblut in diesen Podcast. Wenn dir der Podcast gefällt, hilfst du...
2023-08-0432 min
NFT & web3 Insider PodcastThe New Web3 Playbook: How Brands Can Thrive in the Evolving Internetwith Diego Borgo
POAP Claim
https://zntl.io/poap
Links
Diego on LinkedIn: https://www.linkedin.com/in/diegoborgo/
Diego on Twitter: https://twitter.com/don_borgo
Nicht verpassen
Im web3 + n Newsletter bekommst du alles, was du im web3 nicht verpassen solltest in nur 3 Minuten pro Woche. 3 Gedanken, Updates, Themen oder Infos von mir und die wichtigsten News der Woche. Werde zum web3 Insider.
https://zntl.beehiiv.com/subscribe
Wie du mich unterstützen kannst
Ich stecke eine Menge Herzblut i...
2023-07-2753 min
Metavertising // Metaverse Marketing#29 - What's Next for Brands in Web3 w/ Diego BorgoDiego Borgo has already been in a previous episode of the podcast bringing amazing insights about the Web3 space, and now he's back with even more valuable content to help us understand all the moving pieces of Web3, specially for brands. Since he's been at this since 2021, he helps us understand how brands have been using the same playbook since Nike and Adidas released their first NFT collections, and helps us see the path moving forward as brands need to reinvent the playbook in order to serve newer audiences. Very interesting to realize how some problems remain unsolved!
2023-07-0635 min
Lubo Smid Podcast#50 Diego Borgo (Web3 & Metaverse Advisor) - Prepping Adidas & Prada for the Next InternetA huge gap in most web3 strategies? Forgetting that 99.99% of your audience aren’t web3 fans. As a metaverse/NFT advisor to Fortune 500 brands, Diego’s top skill is zooming out. He shares why AR is the interface with blockchain as the backbone, why VR won’t go mainstream unless we’d all like a trip to rehab — and what it’ll take to ease the average Joe into a new reality.
Diego Borgo on LinkedIn: https://www.linkedin.com/in/diegoborgo/
Brought to you by STRV: https://www.strv.com/
Follow STRV:
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2023-06-151h 06RightClickSaveTheWorldEp#13 Alo Yoga: Fit & Flexing w. Angelic Vendette (Global Head of Marketing & Innovation)Alo Yoga is the first high street brand to bring Web3, NFTs and Mindfulness to their customers. On this episode we find out what that means and why Angelic and team have turned to Blockchain to engage a global community of fashion and fitness-focused yogis. Welcome to the Episode # 13 of RightClickSaveTheWorld Podcast. A Web3 and Blockchain show co-hosted by Anthony Day and Diego Borgo. We bring together tech expertise, culture, and insider knowledge from cutting edge Web3 projects and talk with the people leading the path on this new evolution of the internet.On this episode we tal...
2023-06-0956 minRightClickSaveTheWorldEp#11 The Wolf of Wall Street: Exclusive RCSTW Giveaway w. Alan Vey (Founder, Aventus)The Wolf of Wall Street asked Diego and Anthony to help them use Web3 technology to engage fans of the film, celebrate its 10th anniversary, and support a potential sequel for one of the greatest movies of all time. And YOU, the listeners of RCSTW, get to be part of it with a special giveaway!Welcome to the Episode 11 of the RightClickSaveTheWorld Podcast. A Web3 and Blockchain show co-hosted by Anthony Day & Diego Borgo. We bring together tech expertise, culture, and insider knowledge from cutting edge Web3 projects and talk with the people leading the path on this...
2023-05-0952 minRightClickSaveTheWorldEp#10 NFTs: Wanted Dead or Alive! w. Betty (Founder, Deadfellaz)YUGE episode of the RightClickSaveTheWorld Podcast, featuring Betty from Deadfellaz. She is the founder of a certified ‘Blue Chip’ NFT project and gives an amazingly insightful and intimate history of the project, it's early success, and how the team are continuing to build utility and commercial value to the community. Deadfellaz sold out their launch in 20mins and have collabed with the likes of Wrangler, DraftKings and Gilson.On the show we talk about:- How to launch an NFT projects- Tactics for growing and scaling an NFT ‘brand’ in the long-term
- How an N...
2023-04-221h 01RightClickSaveTheWorldEp#9 Proof of Attendance: The Killer POAP for Web3? w. Patricio Worthalter (Founder of POAP)POAPs (Proof of Attendance Protocols) are more than just NFT ticket stubs. They're a gateway to decentralised CRM. But why do so few brands use them properly?
Welcome to the Episode #9 of the RightClickSaveTheWorld Podcast, a Web3 and Blockchain show co-hosted by Anthony Day & Diego Borgo. We bring together tech expertise, culture, and insider knowledge from cutting edge Web3 projects and talk with the people leading the path on this new evolution of the internet.On this episode Patricio Worthalter (Founder of Proof of Attendance Protocol) takes us through the full spectrum of P...
2023-03-281h 00
Web3 CMO StoriesS2 E27 How Brands & Businesses Should Enter the Metaverse and NFT Space – with Diego BorgoSend us a textDiego Borgo is an advisor for Fortune 500 brands, helping them enter the Metaverse and the NFT space. With his decade of expertise in digital marketing, he also consults with venture backed startups and educates the public on blockchain and NFTs with 30K followers on LinkedIn. He has been featured in more than 70 podcasts and has been nominated as one of the ten Metaverse experts to follow by W&V, Germany's leading marketing and media portal. This episode was recorded through a StreamYard call on February 2, 2023.You find the show notes...
2023-02-1530 min
PolywebE4: Metaverse Brand Strategy - The Ultimate Metaverse Guide for Companies with Diego BorgoHow can brands leverage the Metaverse? What unique opportunities does it offer? What does a good Metaverse strategy look like?To answer these questions and more, in today's episode I am joined by Metaverse expert Diego Borgo. Diego Diego is an NFT and metaverse specialist and advisor for brands such as Adidas, Salesforce, Skoda, and Porsche.During our conversation, we discuss the concept of the Metaverse and its unique opportunities and potential use cases for companies. We also cover the difference between good and bad metaverse strategy and the key challenges and choices...
2023-02-0751 min
#ExploreŠkoda PodcastŠkoda launched its own metaverse - the Škodaverse!As we enter the new year, you may be considering getting a new car, planning to take a look around a showroom or talking to a dealer. You might even be going through the specifications and looking at photos online. But what if you could explore a car from different angles and even take it for a drive without leaving your home? Škoda has already launched a virtual showroom – a website where you can configure your ideal car and see a 3D model of it. We discussed this with the head of the Customer Journey department at Škoda...
2023-01-1836 minRightClickSaveTheWorldEp#2 Why Do Brands Need NFTs Anyway? w. Avery Akkineni (President of Vayner3)Still confused why huge brands are launching NFTs? Curious about who's really using the Metaverse? Or what it's like to work with GaryVee? Don't miss this episode of RightClickSaveTheWorld with Avery Akkineni from Vayner3!
Diego and I are back! Still demystifying Web3 and the crossover with brands and culture. But this week with a very exciting guest...
Avery is the Founding President of Vayner3 (Gary Vaynerchuk's agency focused solely on Web3), a team that guides the world’s leading enterprises and IP owners in the next iteration of consumer behaviour using Web3 tech. If it wa...
2023-01-1758 minRightClickSaveTheWorldEp#1 Vehicles, Volkswagen and the Metaverse with Tim Walther (Metaverse & NFT Leader at VW Group)Welcome to the Episode #1 of #RightClickSaveTheWorld. A Web3 and Blockchain show co-hosted by Anthony Day and Diego Borgo.
We bring together tech knowledge, culture, and insider knowledge from cutting edge Web3 projects and talk with the people leading the path on this new evolution of the internet. On this episode we will talk with Tim Walther, Metaverse & NFT lead at Volkswagen AG Group talking about the impact of the Metaverse and web3 on the automotive industry.
2023-01-1759 min
challenge * the future PodcastRaion PODCAST : Diego Borgo - Metaverse and NFT advisorRaion PODCAST : Diego Borgo - Metaverse and NFT advisorJump start your career in crypto: https://raion.io/Say hi on social: Facebook: https://www.facebook.com/raionaiTwitter: https://twitter.com/raion_ioInstagram: https://www.instagram.com/raion.io/LinkedIn: https://www.linkedin.com/company/raion-ioDiego Borgo - https://www.linkedin.com/in/diegoborgo/#nft #blockchain #metaverse #community #podcast #product #work
2023-01-1637 min
Web3 DoersS1E10. How Brands Should Enter The Metaverse And NFT Space | Diego BorgoIn this ten episode, we will discuss "How Brands Should Enter The Metaverse And NFT Space" with Diego Borgo - Metaverse and NFT strategist and advisor.
Diego is advising Fortune 500 brands and helping them enter the Web3 space correctly. He is also consulting on Metaverse & NFT projects and being a member of advisory boards. You can also find him educating through Web3 conferences, workshops, and on-demand content.
Resources mentioned in the podcast:
Nas Academy: https://nas.io/how-brands-should-enter-the-metaverse-and-nft-space-diego-borgo-masterclass
Where to follow Diego Borgo:
LinkedIn: https://www.linkedin.com/in/diegoborgo
Twitter: https...
2022-12-2249 min
The Marketing MarriageEp 15 Diego Borgo - Unwilling to Eat S%*t for 25 Years to Eat Caviar for 5!Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands. He is on a personal mission to help mainstream adoption of blockchain and NFT technology. Where do relentless drive and deep passion for his work come from? We unpack Diego’s pursuit of freedom of choice and its link to the Web3 movement in the second part of our chat. We talk about his defining journey of moving 36 times in his 33 years of life, the transition from São Paolo to an 800-people village in Austria, and his decision to switch from corporate to sel...
2022-12-1018 min
The Marketing MarriageEp 14 Diego Borgo - Web 3: Win Win WinWhat is all the buzz about Web 3, Metaverse, NFT, and blockchain? If you’re trying to make sense of it all and how it applies to your work, or if you just want to learn more from a guy who lives and breathes it on a daily basis, this episode is for you! Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands on a personal mission to help mainstream adoption of blockchain and NFT technology. In our conversation, we tackle the unfolding shift in the digital space of consumers being treated as a pr...
2022-12-0830 min
Web3 Delight PodcastDiego Borgo - Community as the foundation of Web3In this episode, we’re chatting with Diego Borgo, Metaverse native, Web3 ambassador, and NFT collector. Website: https://web3delight.com/ Discord: https://discord.gg/fqWnj7Tq
2022-11-2318 min
NFT Talk - Der Web3 Podcast068 Web3, NFTs, Metaverse - Das ändert sich für Unternehmen mit Diego BorgoWas müssen Unternehmen jetzt machen, damit sie auch im Web3 noch relevant bleiben? Das habe ich mit Diego Borgo besprochen. Diego hat schon mit Unternehmen wie Adidas, Porsche und Shell zusammengearbeitet und hält auf der ganzen Welt Vorträge zum Thema Web3.
➡️ Links zum NFT Talk: https://linktr.ee/nft.talk
➡️ Diego @ LinkedIn: https://www.linkedin.com/in/diegoborgo/
➡️ Diego @ Twitter: https://twitter.com/don_borgo
Partner:
📰 Profitiere als Mitglied im NFT Akademie Discord täglich von Insider-Infos, hoch-profitablen NFT Projekten und behalte den Übe...
2022-11-0547 min
Non-Fungible RebelsHow brands should enter the Metaverse and the NFT space w/ Diego BorgoIn this episode I and Diego talk about:Web3 mentality and cultureCommunities in web3Authenticity and being who you are in this spaceMost-unique NFT project Diego loves and what makes it differentThe positive aspects of the NFT bear marketExamples of big brands entering the Metaverse in a meaningful wayWhere and how to start when entering Web3Subscribe to my newsletter here and make sure you follow me on Twitter so you don't miss the podcast's live stream on Twitter.
2022-10-041h 00
Digital TalksHow businesses can get into a metaverse mindset?Everyone’s buzzing about the #metaverse but what are the implications for #businesses and more than anything, what is it exactly? At Digitalcity.brussels we were curious to learn how #brands should venture into this new space where #private #capital is vividly pouring in* and whose potential #value is estimated in trillions** - values that seem too huge to ignore.
Listen to our new #Podcast episode to understand the next #evolution of today’s #internet. For this, Digitalcity.brussels was thrilled to have a conversation with Diego Borgo; a Metaverse #strategist, #Web3 advisor and #NFT collector.
In...
2022-09-2049 min
So This Is My WhyEp 88: How Fortune 500 Brands Can Enter the Metaverse | Diego Borgo (Metaverse Strategist - Adidas, Gucci, Salesforce, L'Oreal)Diego Borgo is a metaverse & Web3 strategic advisor to Fortune 500 brands like Adidas, Salesforce, Unilever, Boson Protocol and more. Having featured a number of NFT founders & artists, this STIMY episode showcases how brands have and can enter the metaverse with Diego, who’s been in many Fortune 500 boardrooms & has his finger on the latest alpha: who’s done well, who hasn’t, how important “sustainability” is and ways to ensure that both employees and existing customers are onboard when a brand is launching a new metaverse initiative.If you’ve ever wondered what a company/brand should...
2022-08-071h 18Metavertising // Metaverse Marketing#11 - Brands in The Metaverse: Entering and Exploring Web3 w/ Diego BorgoDiego has been a digital marketer for 11 years now and was part of some of the most amazing web3 campaigns we've seen so far, like Adidas' "Into The Metaverse" original campaign that was a sold out NFT project that took the internet by storm, and also one of the first brands to explore web3 the right way. We have talked about some of his favorite web3 campaigns, some examples of successful web3 campaigns done by established brands, and some of the do's and don'ts from a marketing perspective that companies should watch out for as they enter the metaverse.
2022-08-0351 min
Brand NextEpisode 1 | How brands get started in Web3, with Diego BorgoDiego Borgo is a recognised leader in the NFT and Web3 and in this first episode of the BRAND N3XT podcast he shares lessons and observations about what it takes to be successful in the space today.________________DIEGO'S PROFILE:As a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands, Diego has made it his personal mission to lead the mainstream adoption of blockchain and NFT technology. He works with major global brands and NFT native brands in both as both an advisor and and a builder and...
2022-07-2746 min
DMEXCO Podcast by Verena GründelTim Walther and Diego Borgo on Brands and the NFT SpaceWe spoke with Tim Walther (Volkswagen) and Diego Borgo (NFT Specialist) about why and how brands should approach Metaverse and NFTs, how they could use NFTs in their customer experience, and what initial steps they recommend to approach this topic.
2022-07-1245 min
NFTea-Time - Der Podcast rund um NFTs und Web3NFTea-Time #28 - Diego Borgo, Metaverse & NFT Strategist & AdvisorDiego Borgo is one of the global top names in the Web3-, NFT- and Metaverse-space. He is consulting Fortune 500 brands like Salesforce or the Volkswagen Group on how to enter this space and supported adidas in bringing "Into the Metaverse" live.
2022-07-0235 min
No BS around Web3 | WavectThe Web3 thinks different - Diego BorgoAbout Diego Borgo:
+ Strategic advisor at MET AMS & Nemus
+ Well known Metaverse native, Web3 ambassador, NFT collector and advisor to global brands such as Salesforce, Adidas, Unilever, Volkswagen Group, L'Oréal and many more.
💡LinkedIn: @diegoborgo
💡Diego's Master Class on NAS Academy: https://nasacademy.com/diego
💡Join Diego's Discord community here
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Wavect is a software company specializing on developing smart contracts & DApps.
We also consult large corporations, do technical project management, give workshops and advise projects.
+ Website: https://wavect.io
+ LinkedIn: @wavect
+ TikTok: @wavect.io
...
2022-06-1048 min
Made in Germany 2.0#13 NFT-strategies for global brands - Diego Borgo / Metaverse Native, Web3 Ambassador & NFT AdvisorMetaverse native, Web3 ambassador, NFT collector and advisor to global brands.Diegos personal mission is to help mainstream adoption of blockchain and NFT technology.In todays episode we're talking about his last projects, the risk aversion of global brands entering the space and a whole new model of measuring brand success.Last work Diego contributed to:1. adidas into the metaverse: https://www.adidas.com/into_the_metaverse2. adidas x Prada: https://www.adidas.com/prada-nft3. nemus: https://nemus.earth/4. g-star: https://www.g-star.com/en_nl/metaverseMy link...
2022-05-0243 min
NFT Heat#43: NFT Heat featuring Diego Borgo, Metaverse Strategist and AdvisorThis week we feature Diego Borgo, Metaverse native, Web3 ambassador, NFT collector and advisor to global brands, including former Adidas’s Metaverse strategist and advisor.
2022-03-2632 min
SEEKERSHow Brands Should Enter the Metaverse & NFT Space – Diego Borgo, Metaverse & NFT Strategist and AdvisorSend us a textIf you’ve been thinking how to bring your company into web3, this episode is for you! We’re back with a set of super interesting episodes dedicated to web3. Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands. Diego's mission is to help mainstream adoption of blockchain and NFT technology.He does that by:1. Advising major global brands on how to enter the space in the right way.2. Consulting Metaverse & NFT projects, and acting as a member of advisory boards.3...
2022-03-221h 15
tomorrowstoriesThe Future of the Metaverse w/ Diego Borgo
Diego recently consulted Adidas on the launch into the Metaverse. The hype around NFTs is THE hot topic at the moment: Adidas very successfully partnered up with Bored Ape Yacht Club, GMoney and Punks Comic, and released a collection that sold at 22 Million US Dollar at the launch. Hear from Diego why he thinks that the NFT bubble will burst soon, but the technology is here to stay.
This episode is for you if you want to find out:
What the metaverse is and why you should know about it
Why NFTs are more than...
2022-02-2239 min
Venly Expert Talks - Blockchain, NFTs, Metaverse and GamingDiego Borgo: How brands can join the metaverse & NFT space in an authentic manner | Ep. 12In episode 12 we talk with Diego Borgo about the best way for brands to get involved in the metaverse. His main tip, ask these questions: How can we add value? and How can we be authentic? Listen for more great insights from Diego. Links to projects:https://nemus.earth/ https://docs.nemus.earth/nemus-docs/nemus-litepaper/welcome-to-nemusLinks to Diego's socials:https://www.linkedin.com/in/diegoborgo/https://twitter.com/don_borgoYou can find more about Venly hereJoin our Discord...
2022-02-1538 min
Frontier3Episode#1: The Impact of Web3 and NFTs: A Marketer’s View, with Diego BorgoOur Podcast has a New Home! Welcome to Frontier3 by PatSnap
How has the web evolved from something we view to something we now control? And what are the opportunities available to us as consumers, as well as the implications to large corporations, as we try to keep up with the lightning-fast pace of crypto-currency and NFTs?
About Diego:
https://www.linkedin.com/in/diegoborgo/
In an era where every brand strives to boost their digital relevance — not only to reach, engage, delight, and meet customer expectations – but also to improve lead...
2021-12-151h 29