Shows
Printavo PrintHustlers PodcastHow Matt Pasut 4X’d His Shop Using Printavo, AI & Community Branding | Team Outfitters Ltd.What does it take to grow a print shop 4X in just four years? Matt Pasut, owner of Team Outfitters in Sarnia, Ontario, shares how he went from running a marketing agency to scaling a decorated apparel business by blending smart systems, Printavo, AI tools like ChatGPT, and deeply rooted community branding.
2025-09-1047 min
Printavo PrintHustlers PodcastDTF Doomsday, Printavo Upgrades & The Truth About Owning a MachineIn this episode of the Print Hustlers Podcast, Bruce and Steven go deep. From the long-awaited receiving feature launch in Printavo, to scaling with better tools like Zapier and Gusto, to what shops are getting totally wrong about buying DTF machines — this one’s full of sharp insights, hard truths, and software that actually saves your sanity.
They also share what they’ve learned running Fabric.ink, a peer-based business coaching group for print shops focused on growth, automation, and reclaiming work-life balance.
Oh — and Steven may or may not have triggered a DTF Facebook group during a live tal...
2025-04-2339 min
Printavo PrintHustlers PodcastAutomations.io For Printavo, Apple Vision ProsUrgency Vs Stability
Automations.io For Printavo, Apple Vision ProsUrgency Vs Stability by Printavo
2024-03-0653 min
Building your T-Shirt EmpireT-shirt Industry Secrets Exposed!!! Printavo Founder Reveals Unbelievable InsightsDive into this thought-provoking episode where Bruce Ackerman, Founder of Printavo, unveils compelling data, providing a detailed inside look at print shop operations. Derived from Printavo’s internal statistics on shop sales, this groundbreaking data promises to offer valuable insights.Check out Printavo's Open Data: https://printavo-data-dashboard.herokuapp.com/public/dashboard/fc02d954-6161-45a8-9b78-b0a388b3c23b Wondering how successful entrepreneurs build their empires and plan their exits? Bruce Ackerman takes us through his unique journey of creating, growing, and successfully exiting a company. This enlightening di...
2023-07-1839 min
Printavo PrintHustlers PodcastPrintavo Acquisition and What It Means For Your ShopPrintavo Acquisition and What It Means For Your Shop by Printavo
2022-02-2327 min
Printavo PrintHustlers PodcastCreating an Annual Plan for Your Screen Printing Shop (This is THE KEY!)Creating a business plan? Easy. But executing on it? That's hard. We dive in to planning and setting goals for your business in the coming year. It's time to stop thinking short-term and bouncing from one task to the next!
The biggest trick? BREAK DOWN YOUR GOALS to execute them. Get out a pen and paper and start writing down your ideas!
Let's dive in, set aside some time, and start with the questions you should ask yourself:
- What is the company you want to have in one year?
- What is realistically possible in your circumstances? Set...
2020-12-3012 min
Printavo PrintHustlers PodcastFrom Print Shop To Branding Agency Why? | PrintHustlers ClipsGolden Press Studio explains why they've moved beyond being a print shop – and become a branding agency.
Watch the full episode: https://www.printavo.com/blog/branding-agency-vs-screen-printing-shop
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-12-2802 min
Printavo PrintHustlers PodcastWhy You Suck With Money Parkinson's Law | Mike Michalowicz At PrintHustlers Conf 2019Wondering why you suck with money? "Profit First" author Mike Michalowicz explains the human psychology behind why we're so bad with money. Your business suffers when you don't know this! Watch the full presentation here: https://youtu.be/X_ewZ-Ni3EA
Try Printavo: https://www.printavo.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-12-2407 min
Printavo PrintHustlers PodcastShould You Buy an Embroidery Machine?Should you try embroidery? We share what you need to think about before you purchase an embroidery machine.
FIRST: How often do you really get embroidery orders? If 20 to 25% of customers are asking for embroidery, it's worth the investment.
SECOND: What kind of equipment will you need? Will you need a large, medium, or small machine?
THIRD: How will embroidery work in your business? Will you do all of the embroidery, some of it, or none of it?
How much do embroidery machines cost? Used embroidery machines cost around $15,000 for a 10-head machine. For around $2,000, you can get a great 1...
2020-12-2307 min
Printavo PrintHustlers PodcastWhere The Heck Should You Learn About Screen Printing, Anway? We Ask The ProsWhere should you learn about screen printing? We ask the professionals. Remember trade shows? In January 2020 we interviewed some of the industry's best and brightest. Here's what they had to say about learning to screen print.
We shelved these interviews because of the chaotic months that followed, but now it's time for them to hit the airwaves. Enjoy, Print Hustlers – and see you soon!
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest up...
2020-12-2202 min
Printavo PrintHustlers PodcastFrom Busy To Profitable In The Screen Printing Business | Blue Grimes from Out of The Blue PrintingHow do you take your shop from "busy" to truly profitable? We talk to Blue Grimes from Out Of The Blue Printing in Denver, Colorado. Their team aimed for a 20% profit margin – and met it. This episode covers everything from hiring an operations manager (6:20) to breaking down your gross margin so you can calculate your pricing (16:20).
00:00 Introduction
02:00 Changes in 2020
04:40 Monday morning meetings?
06:20 Hiring an operations manager
09:40 Making cuts to grow the business
11:30 How they price for 20% profit
12:50 How they built their price sheets
16:20 Understanding gross margin
17:53 How much a screen print shop ca...
2020-12-2135 min
Printavo PrintHustlers PodcastPrintavo University 105 | Water Based Screen Printing Inks with Night Owls PrintPrintavo University returns for its fifth session featuring water based ink masters Night Owls Print from Texas. Specializing in music merchandising, but with a formidable and highly technical water based printing setup, Night Owls have a great perspective to share to help you print through the challenges that water based inks create.
Skip to some great moments using these shortcuts:
9:25 "If you’re going to screen print, you’re going to fail."
9:46 "There’s a lot more to water based than just putting ink on a screen…you have to be a little bit of a chemist."
13:00 Classes that Night Owls use...
2020-12-161h 03
Printavo PrintHustlers PodcastBranding Agency Vs Screen Printing Shop With Golden Press StudioGolden Press Studio is more than a print shop. They're a branding agency, too. But how do those two separate businesses work together?
Read more and see the beautiful pictures the Golden Press team publishes: https://www.printavo.com/blog/branding-agency-vs-screen-printing-shop
Golden Press uses attractive, simple, and truly professional photographs and videos to set them apart. They're not just another print shop: they're a full-service branding agency.
"We are a branding company that is so good, the branding markets the business," owner Jonathon Overmeyer.
From how to get started in video to why Golden Press refuses to send a price...
2020-12-1155 min
Printavo PrintHustlers PodcastTaking Risks As A Business Owner | PrintHustlers ClipsShould you take risks in your screen printing business? It's hard to do, but it's the right move. Learn why you should let someone try to burn screens – and ask for help!
Clip from Printavo's PrintHustlers podcast. Follow for more!
Try Printavo: https://www.printavo.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-12-1004 min
Printavo PrintHustlers PodcastPrintavo University 104 | Workflow & Standards For Screen Print ShopsPrintavo University returns for its fourth session featuring Jess Strainis from Printavo. She's led implementations and workflow discoveries for hundreds of shops across the US – and now she's sharing her secrets to creating a workflow for your screen print shop.
Matt Marcotte will cover Standard Operating Procedures, a must-have for any print shop.
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-12-081h 04
Printavo PrintHustlers Podcast"Making A Print Shop For Your Friends" | Culture And Screen Printing With Upstate MerchWhat if you started a print shop with your best friends – and printed for your favorite bands, companies, and celebs? That's Upstate Merch. Join owner Dylan Gilligan as he shares the story of a tight-knit shop in rural New York: "All of my core people are people I have known since I was 12 years old."
Read more: https://www.printavo.com/blog/upstate-merch-a-fun-print-shop
Between two podcasts – the Upstate podcast and Shirt Show (with SHIRT KONG's Andy Rudman) – Dylan spends a lot of time talking shop. "Why don’t we just let people listen to these great conversations so they can gain som...
2020-12-031h 10
Printavo PrintHustlers PodcastPrintavo University 103 | Art For Screen Printing With GraphXsourceLearn about art for screen printing with GraphXsource and Printavo in the third episode of Printavo University, held October 1st 2020.
-Questions and topics discussed-
Click a time to jump straight to that topic:
1:55 What is GraphXsource?
3:55 Tell us about your workflow. How do you make a piece of art ready for printing?
7:15 What hardware do you need to make good art?
9:20 What you need to ask questions before you make them a bunch of artwork: have you already had this printed?
10:10 What software do you need to make screen printing art?
12:10 Can you tell us about RIP software like...
2020-12-011h 14
Printavo PrintHustlers PodcastOutsourcing Artwork and Automating Your Print Shop | Hawaii's Warrior PrintingShould you automate your print shop & outsource artwork? Warrior Printing in Hawaii thinks so – and shares why.
Read more: https://www.printavo.com/blog/outsourcing-artwork-and-automating-your-print-shop
From Facebook Marketing to using GraphXsource to free up time, Warrior Printing's Caleb Spencer has made a serious effort to revamp his business in the face of a shifting market.
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-11-2841 min
Printavo PrintHustlers PodcastBig Printing: Ruling Your Print Shop's Niche (With 150K+ Instagram Followers)"The riches are in the niches." Big Printing's Dawaud Muhammad explains how his shop has used Instagram to build a following 158,000+ strong. What started as Big Pimpin' Turf Clothes in the early 1990s has become a launching pad for thousands of entrepreneurs – even if it's not for everyone. "Whoever does find us and is into what we do...they’re going to love it."
Read the full story and see some of Big Printing's finest prints here: https://www.printavo.com/blog/big-pri...
Big prints, bold apparel, bright colors and truly impressive marketing have made Big Printing into a force in O...
2020-11-251h 03
Printavo PrintHustlers PodcastPrintavo University 102 | Make Better Screens With Mike Ramirez From KiwoLearn about making better screens for screen printing with Kiwo’s Mike Ramirez in this episode of Printavo University! Mike has more than a decade of experience meticulously managing screen rooms and working with Kiwo in their Houston, TX facility.
Click a timestamp to jump to a topic that interests you:
1:40 Introduction to Mike Ramirez – his background and working experience.
5:30 What kind of emulsion is best?
7:45 How we should think about screens for screen printing
8:00 and 14:10 How to take notes on EOM (emulsion-over-mesh) and exposure time
10:07 What is EOM (emulsion-over-mesh)?
10:40 The 10% thickness rule for EOM
11:15 Common EOM mistakes
12:00 What a bad...
2020-11-181h 15
Printavo PrintHustlers PodcastBuying a Screen Printing Business | Featuring Lantern InkWhat's it like to buy a screen printing business? Lantern Ink, founded by Heather Searcy, grew significantly when they purchased another print shop in 2017.
Read the full story and see inside Lantern Ink's shop: https://www.printavo.com/blog/buying-a-screen-printing-business
Screen printing was that calling: "I found some equipment, called my husband, took $5,000 and drove to Austin."
After diligent research and a leap of faith, Heather spent 3 years in her garage printing by hand. "It's the classic story," she says, "I was looking for a way to spend more time with my kids."
But Lantern Ink has grown quickly from...
2020-11-1440 min
Printavo PrintHustlers PodcastPrintavo University 101 | How to Run a Screen Printing BusinessJoin Printavo's Matt Marcotte in this exclusive Printavo University webinar. Featuring live Q&A and an in-depth discussion about what it takes to run a successful screen printing business, this webinar was held September 2020.
Want to sign up for the next Printavo University? Join in here: https://www.printavo.com/blog/printavo-university-101
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
#screenprinting #printlife #printhustlers #printavo #screenprintlife #dtg...
2020-11-101h 03
Printavo PrintHustlers PodcastManaging A Fast Growing Screen Printing Shop (& Family Dynamics) | Barrel Maker PrintingThe funniest couple in screen printing, Barrel Maker Printing's Justin and Erin Moore, join us for Printavo's PrintHustlers Podcast (aka "Printavocast," according to Justin and Erin). They've grown a print shop from an operation in a drafty apartment to a modern print-on-demand experience backed by a formidable live printing operating. What does it take to be a close-knit family, raise children, and manage a fast-growing screen printing operation? Here's two people that have made it happen.
3:55 How it all began: “I got fired. I got an unemployment check. Instead of paying rent or buying groceries, I bought a press.”
WHY BARR...
2020-11-051h 20
Printavo PrintHustlers PodcastBuilding Resilience With Bella & Canvas's President Chris BlakesleeWhy is there a t-shirt shortage? What happened when COVID hit Bella + Canvas? What's next for the screen print industry? You've got questions, and Bella + Canvas President Chris Blakeslee has answers!
In 2020, the screen print industry has been hard hit. From the lack of events to shortages in common t-shirts and larger sizes, it's been a struggle. And for the 1,000+ people team based out of Los Angeles that makes up Bella + Canvas, it's been no exception. "One of my biggest focal points has been keeping up with production. Right when we got stock and production where we wanted it to...
2020-10-2437 min
Printavo PrintHustlers PodcastCustom vs Retail Screen Printing | An Epic COVID Fundraising Saga | Rockford Art Deli InterviewIf 80% of your screen printing business is walk-in retail, what happens when customers can't come into your store? You pivot to online sales and fundraisers like Rockford Art Deli (RAD). But this wasn't easy! "It's almost worse to have too much success and not be prepared for it," explains Jarrod Hennis from RAD. By joining the 50-state-wide Here For Good campaign, Jarrod and his team took part in a nationwide movement to help sustain small businesses...but it wasn't easy.
After donating more than $100,000 to local Rockford businesses, Jarrod and the RAD team have seen it all. From angry emails...
2020-10-221h 20
Music On Your Own TermsMusic On Your Own Terms 084 "Bruce Ackerman/Printavo - Behind The Merch"Music On Your Own Terms 084 - Bruce Ackerman/Printavo - Behind The Merch
This time out we welcome Bruce Ackerman, the founder of Printavo, a company whose software helps print shops just like The Skinny Armadillo, track orders, scheduling, and manage customers. Bruce talks about how he got into building apps, his background in music and printing, and takes us through how Printavo as a company, helps shops succeed, grow, and in some cases avoid shutting their doors. We also look at how bands can use business examples to propel their own organizations, and gives us some...
2020-10-1945 min
Printavo PrintHustlers PodcastLive Screen Printing: What’s Next? | Featuring Family IndustriesFamily Industries hosted hundreds of live printing events every year. But that's over for now. The Family team isn't stopping, so what's next for live printing? Companies are still desperate to hold some kind of event! Family's Max Hellmann joins us to discuss how they pivoted their print shop on a dime to virtual events, pick-and-pull fulfillment, and a unique slant on their position between business and customer.
With laser engraving, transfers, embroidery, and custom developed apps so people can design on site – the Family Industries team has made the live print game into a futuristic fantasy. Now they've crafted a...
2020-10-1033 min
Printavo PrintHustlers PodcastThe Right People (and Assistants!) in Your Screen Printing ShopAre you too busy to do everything you need to do in your screen print shop? Tune in for an insightful conversation between Printavo’s Bruce Ackerman and Campus Ink’s Steven Farag about hiring the right people in your screen printing business. “The breaking point is when you have a to-do list that’s 50 things long...and by lunch it’s 75 things,” Steven said.
Think carefully about hiring an assistant – there are so many tasks and draining activities you do every day that an assistant can take off your hands. “There are people that are extremely talented at being executive assist...
2020-10-0634 min
Printavo PrintHustlers PodcastWhere To Buy Screen Printing SuppliesWhere should you buy screen printing supplies? Every print shop – even the biggest ones in the world – struggle with this question. From inks to emulsion to screens to simple things like tape and ink cards, your supplies are how you turn a customer’s idea into a paying order.
Read more: https://www.printavo.com/blog/where-to-buy-screen-printing-supplies
You don't want to overpay, you can't stockpile most supplies, and you have to get your supplies quickly. So choosing a supplier is a delicate balancing act for print shops.
Matt Marcotte from Printavo breaks down where you should buy screen printing supplies from...
2020-09-2803 min
Printavo PrintHustlers PodcastFrom Screen Printing to Print-on-Demand with Stoked on PrintingStoked on Printing in Las Vegas has shifted from bulk screen printing to a print-on-demand business model. They've purchased 9 GTX DTG machines and hired 3 full-time developers to make their print shop into a future-focused print-on-demand machine. "The model of selling bulk t-shirts to people is saturated," says Stoked on Printing's Kevin Oakley, "We saw a potential moat around our business by focusing on technology. How can we use technology to make a customer’s experience seamless?"
If you're curious about print-on-demand services, fulfillment, using technology to grow your shop, and even plain old screen printing – this interview is for you. Ther...
2020-09-2229 min
Printavo PrintHustlers PodcastShould You Buy a DTG Printer?Before you buy a DTG printer, you need to watch this video. DTG (direct-to-garment) printing has immediate appeal to most entrepreneurs. It’s sold as a fast, easy, and affordable way to print infinite colors onto t-shirts and other apparel. Supposedly, the prints sell themselves and simply purchasing a DTG machine sends your business into the stratosphere!
READ MATT'S ARTICLE ABOUT BUYING DTG PRINTERS HERE:
Except...not so fast. DTG printers are a great investment for your print shop. Well…a great investment if you can meet the following three criteria.
Criteria 1: You have the right customer base.
DTG printers are...
2020-09-1506 min
Printavo PrintHustlers PodcastShould you LEASE or BUY your screen printing shop?? | Real Thread's Dru DaltonShould you lease or buy your screen printing shop? This is a huge question that lots of shop owners face as their business grows. We talk to Dru Dalton from Real Thread in Orlando, FL about the challenges print shops have to overcome. "What do you invest in? Real estate or the business?" (17:50).
Check out Real Thread: https://www.realthread.com
Dru breaks down how he uses key performance indicators to determine whether Real Thread is being EFFECTIVE and EFFICIENT. What does that mean in the context of screen printing? Effectiveness is simply how fast orders get to customers. Efficiency...
2020-09-0541 min
Printavo PrintHustlers PodcastHow to Let Your Team Communicate with Customers | Screen Print Shop TipsQUESTION: How do I let my team communicate with customers in my print shop?
ANSWER: People typically need patience, empathy, and a level of emotional intelligence that lets them understand how to interact with customers. Not everyone has these skills, and that’s okay – but you can help your team develop these skills and improve their customer interactions.
Tip 1: Have the right people.
Without the right people in the right role, you’re going to have a hard time training them to become someone else. This is really the first step – you have to know what kind of people you’re looking...
2020-09-0408 min
Printavo PrintHustlers PodcastINSIGHTS: How Screen Printers Can Survive 2020 (And Beyond) | Ryonet at PrintHustlers Conf 2020Feeling shocked by 2020's turbulence? Screen printing has changed dramatically in just a few months, making a shift toward e-commerce and masks while moving away from events. Ryonet founder Ryan Moor joins us at PrintHustlers Conf 2020 in this incredibly informative and transparent look at the screen printing industry's future.
Ryan compares the industry's current predicament to the Great Recession and even takes a look at Printavo's own unique data that shows the catastrophic drop in business – and subsequent recovery.
WHAT'S NEXT? The market grows and expands, with a focus on direct-to-customer sales. Things consolidate and change. Uncertainty reigns, and the bu...
2020-09-0223 min
Printavo PrintHustlers PodcastThe Hidden Gem for Screen Printing Shops | Computer-To-Screen (CTS) Screen MakingBefore you buy your next screen printing equipment – watch this video about screen printing's hidden gem: the CTS machine! “If you’ve got enough volume to automate the screen printing process, you’ve got enough volume to automate the screen making process," Graphic Elephants’ Lon Winters explains. Going from film outputs and your trusted Epson inkjet printer is a big step – so why is computer-to-screen technology such a hidden gem? “Basically, automating a few things ‘over in the corner’ isn’t as exciting as a new press,” says Matt Marcotte from Printavo.
Learn how much CTS costs, who makes them, and much more: https...
2020-09-0146 min
Printavo PrintHustlers Podcast"Delegate and Elevate" | The One Skill Screen Print Shops Need to Grow“Delegate and elevate.” This crucial leadership skill is how you can grow your business. Don’t get stuck in the business! Stay on top of it.
Watch TRACTION expert Tom Bouwer at PrintHustlers Conf 2020 here: https://www.printavo.com/blog/printhustlers-conf-2020-tom-bouwer
Entrepreneurs hustle hard. From the beginning, we train ourselves to do everything. But the attitude that took you from Step 1 isn’t the attitude that will take you to Step 2. You have to manage a team and enable them to execute your vision. You can’t just work harder and harder in the same way!
Here’s THREE WAYS to dele...
2020-08-2708 min
Printavo PrintHustlers PodcastThe Perfect Screen Print Shop Workflow | Lon Winters (Graphic Elephants) at PrintHustlers Conf 2020The perfect print shop workflow? Lon Winters from Graphic Elephants joins us at PrintHustlers Conf 2020 to show HOW you can solve one of screen printing's riddles: what makes for a great workflow in your shop? Showing real screen print shop layouts and floor plans, Lon shares decades of experience consulting with print shops to improve their operations and make big strides toward the perfect print shop workflow.
Learn more here: https://www.printavo.com/blog/printhustlers-conf-2020-lon-winters
Try Printavo: https://www.printavo.com
Join us at PrintHustlers Conf: https://www.printhustlers.com
Check out Printavo Merch: https://www...
2020-08-2244 min
Printavo PrintHustlers PodcastHow to Price Heat Transfers With SupacolorLearn how to price heat transfers with Supacolor's Rum Walia and Mike Modgill on this episode of the PrintHustlers Podcast!
Download the Supacolor Price Calculator and learn more here: https://www.printavo.com/blog/how-to-price-heat-transfers
The Basics of Pricing Heat Transfers: You can price heat transfers with a very simple formula. You simply add together:
-Your desired margin
-Your press charge
-The price of the heat transfer.
-You can also amortize additional business costs into your heat transfer prices.
For example, Supacolor has a flat-rate 2-day shipping charge of $15 for their heat transfers. You can add that...
2020-08-2138 min
Printavo PrintHustlers PodcastThe Entrepreneur’s Guide to Surviving Almost Anything | Dr. Sherry Walling | PrintHustlers Conf 2020Dr. Sherry Walling has spent her professional life serving entrepreneurs – but as a therapist and counselor for issues of mental health. "There have been a number of high-profile suicides among brilliant, successful, highly functional people," Dr. Walling says. "In your life as an entrepreneur, you're going to experience some different mental health challenges – it's important to tell the truth about what's hard!"
Dr. Walling is joined by her husband Rob Walling, a "serial entrepreneur" who's dealt with his own challenges despite resounding success. From handling anxiety and a "busy mind that's hard to shut off" to burnout, there's no shortage of t...
2020-08-0847 min
Printavo PrintHustlers PodcastBuilding The Ultimate Print Shop | Danny Gruninger (Denver Print House) PrintHustlers Conf 2020Danny Gruninger from Denver Print House has built one of screen printing's most respected brands: a highly technical and precise print shop that others look up to. So how does Danny think you can build the ultimate print shop? "I really recommend to spend some time on R&D (research & development). You really cannot get complacent," Danny urges. "The one thing that really secured our biggest clients was quality."
If you want to print high-end retail quality prints, you've got to spend the time and energy to develop your skills, technique, equipment, and attitude toward printing. "This industry blends the...
2020-08-0740 min
Building your T-Shirt EmpirePrintavo's founder discusses the state of screenprintingBruce Ackerman the Founder of Printavo goes in depth with Cole about the state of the industry. Topics include: The sales data Printavo is seeing at all shops, revenue being down, future opportunities and more. Don't miss out on this great episode with possibly the most plugged in businessman in the industry. Printavo.comShirtAgency.com | Brought to you by Printavo.com for $50 off your first month click https://www.printavo.com/r/cole and enter promo code "Cole" | For 15% off any course or book from Teeacher.com use promo code "Cole" | & for 5% off Any ROQ automatic screen-printing...
2020-08-0643 min
Printavo PrintHustlers PodcastGetting a Grip on Your Print Shop | Tom Bouwer (Traction and EOS Expert) at PrintHustlers Conf 2020Get a grip on your print shop! Entrepreneurial operating system expert Tom Bouwer joins us to share his knowledge about EOS and "Traction," a legendary book that teaches you to take control of your business. Learn simple tactics and tools you can use to master your business strategy – these are things you can implement TOMORROW to start seeing results IMMEDIATELY!
Try Printavo: https://www.printavo.com
What exactly does Tom suggest to do in your business? Well, he covers a TON of ground in this action-packed presentation – so you'll want to take it all in a few times – but he develo...
2020-08-0643 min
Printavo PrintHustlers Podcast4 Tips To Giving Better Employee Feedback In Your ShopEmployee feedback is so important! It's how to align ACTIONS with VALUES inside your company. But what does that mean – and how do you give good feedback? Bruce from Printavo weighs in with four tips to help you give employees great feedback in your print shop.
Try Printavo: https://www.printavo.com
WHY DO WE NEED GOOD FEEDBACK? Your expectations don't always align with your employees' expectations. Usually, we give one-off, incremental feedback: please coat screens this way, please fold shirts this way, please answer emails like this instead of like that.
We need good feedback because good feedback helps em...
2020-08-0407 min
Printavo PrintHustlers PodcastGrit, Integrity, Perseverance: How To Overcome Challenges | Ali Banholzer at PrintHustlers Conf 2020Join Ali Banholzer from Wear Your Spirit Wearhouse at PrintHustlers Conf 2020 and learn how to overcome whatever life throws at you. Her story will stun you: her husband, Air Force Colonel and Air Force One Commander Dave Banholzer, faced a grave diagnosis. Their family's life went from flying around the world in service of the President to a complete focus on the health and wellbeing of their beloved father and husband.
Ali entered custom apparel as a hobby, but grew her business in the midst of tremendous upheaval in her life. We've seen everyone in our industry face unparalleled changes...
2020-08-0323 min
Printavo PrintHustlers PodcastActing Like a Bigger Business | Why (and How) It WorksActing like a big company, even if you're a small one, is a smart idea. Why? Because this increases sales, motivates your team, and moves the business forward. Even the people and businesses we all look up to are figuring it out as they go!
Big companies that have outlasted their competition understand the game: longevity is more important than "beating" your competition. But how can a small or medium sized business get big business results? By acting like a bigger business.
Here are some tips and strategies.
1. Find the right team! When you find people you can trust, you...
2020-07-3007 min
Printavo PrintHustlers PodcastThe Story Behind SanMar | Wholesale Apparel for the World | President Jeremy Lott InterviewedThe juicy details behind SanMar's rise are in here. The biggest purchaser of t-shirts and apparel will leave you stunned: from humble beginnings in Seattle to a powerhouse multinational manufacturer and distributor in a competitive industry. Screen printing is in good hands with people like SanMar President Jeremy Lott, and you'll know why as soon as you listen to this exclusive interview.
Get the scoop here: https://www.printavo.com/blog/sanmar-with-jeremy-lott
Apparel wholesale giant SanMar has a fascinating story. Join President Jeremy Lott on this episode of the PrintHustlers podcast. Jeremy manages more than 4,000 employees at his family’s co...
2020-07-2133 min
Printavo PrintHustlers PodcastBuilding a Print Shop From The Garage Up: Flash Flood Print Studios with May YangFrom screen printing in a garage in 2012 to a 4,000 square foot print shop in 2020, Flash Flood Print Studios in Tulsa, OK was on-track to mature, develop, and grow. We interview May Yang and chat about everything from hiring, why they purchased their first M&R automatic press in 2018, promoting a new production manager, and writing their shop's complete instruction manual – all during a global pandemic.
See pictures of Flash Flood Print's shop and read more here: https://www.printavo.com/blog/flash-flood-print-interview
The story is familiar: a print shop that’s run by people that resemble multitasking superheroes more than regu...
2020-07-1323 min
Printavo PrintHustlers PodcastThe Best Heat Transfer? Supacolor’s Growth in the Screen Print IndustryHeard of Supacolor? If you haven’t, your print shop is missing out. Their unique heat transfers are some of the best in the industry.
It’s a water based heat transfer, arriving fully cured – with no weeding or trimming required. Functionally, Supacolor is a way to tackle complex, colorful, low-volume jobs.
Visit Supacolor: https://www.supacolor.com
We talk to Supacolor’s Mike Modgill and Rum Walia on today’s PrintHustlers podcast. Mike’s from New Zealand, and his connection with Rum in Los Angeles stems directly from Rum’s quest to find the perfect heat transfer.
I wanted to create this...
2020-07-0933 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2020 Sneak Peek | Tom Bouwer on Implementing Traction EOS in Your ShopLearn how to make your print shop a better business from "What the Heck is EOS?", Tom Bouwer – at PrintHustlers Conf 2020. Tune in here for a sneak peek.
Tom described three key concepts from the book, "Traction," as “not hard to master.” Just remember: keep your goals specific, measurable, obtainable, realistic, and timely.
Register (for free!) for PrintHustlers Conf 2020 here: https://www.printavo.com/blog/printhustlers-conf-2020-tom-bouwer
90 day objectives, level 10 meetings, and issue solving. What are these?
They're tools to take your first step toward a better functioning shop. “Progress; not perfection,” Tom urged.
All screen printing shops have taken a hit in s...
2020-06-2618 min
Printavo PrintHustlers PodcastAllmade Joins Sanmar | Here's The Story of How It HappenedAllmade Apparel has joined forces with SanMar to distribute ethically made, ecologically friendly t-shirts across the world. Designed by screen printers with screen printing in mind, Allmade’s tri-blend t-shirt has become one of the industry’s coveted products. Bruce from Printavo sits down with Allmade founders Brett Bowden (Printed Threads) and Mel Lay (SandiLake Clothing) and co-host Steven Farag to discuss this incredible partnership.
Allmade is about more than t-shirts. From their Impact Calculator that shows how much water and plastic they’ve diverted through their ecological efforts to their partnership with Haitian factories that emphasize fair wages and fair t...
2020-06-2434 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2020 Sneak Peek | Lon Winters on Taking Your Workflow to the Next LevelGraphic Elephants’ Lon Winters spoke with us about pushing your print shop’s workflow to the next level. He will share a further look at how your culture and workflow combine to impact your bottom-line on July 23rd at PrintHustlers Conf 2020.
Lon told us the success of a screen printing business relies on thousands of variables. He said that “[t]here is a magic balance of controlling the variables and still being creative that is critically important. I will go into more detail during PrintHustlers Conf [...] But ultimately, the key is beginning to start to wrap your head around the right...
2020-06-1814 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2020 Sneak Peak | Dr. Sherry Walling on Staying Mentally HealthyIt is easy to burnout as a screen printer. From hiring employees, reaching hard deadlines, and everything in between, this is a challenging industry – and balancing family, friends, and hobbies on top of it seems practically impossible. To prevent burnout, Clinical psychologist, Dr. Sherry Walling tells us there are some important things we should devote our focus to.
Having spent her entire career focused on the mental health of entrepreneurs and business owners, and sharing her expertise primarily in her Zen Founder Podcast, (https://zenfounder.com) we asked Dr. Sherry Walling to join us at PrintHustlers Conf 2020 for a meaningful co...
2020-06-1209 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2020 Sneak Peak | Ali Banholzer on Overcoming AdversityWear Your Spirit Warehouse’s Ali Banholzer turned her screen printing hobby into her livelihood despite traumatic family hardships. She will speak PrintHustlers Conf 2020 to share with us how she pivoted her business into the viable and successful print shop it is today.
Get your tickets to see Ali here: https://www.printavo.com/blog/printhu...
Her husband was blessed with success in his career as an Air Force officer. Their family of 4 felt like they were on cloud 9 until 2014 when her husband experienced a grand mal seizure. By November 2016, he passed. After grieving, it was time for Ali to fi...
2020-06-0812 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2020 Preview - Andy Rudman on Growing Shirt KongSHIRT KONG’s Andy Rudman runs one of screen printing’s most interesting shops. We invited him to PrintHustlers Conf 2020, and now he’s giving us a virtual shop tour on July 23rd. “I have this idea of a live shop tour,” he told us. “I was really excited about being in person at PrintHustlers Conference. I know from being there last year it was so cool, and the energy that’s there, so we'll bring some of that to the web.”
Join us at PrintHustlers Conf 2020 (it's free!): https://www.printhustlers.com
Andy discussed the ups-and-downs of running a screen printing...
2020-06-0409 min
Printavo PrintHustlers PodcastThe Opportunity: Reinventing Your Screen Printing Shop During SlowdownsReinvention! We rarely have time to pause and create the business we want. This time is an opportunity to create the leadership, processes, and financial plan that you've really wanted. Are you changing your print shop during this slowdown? Do you have a plan for the regular winter slowdown?
Here's some effective ideas for how to improve your screen printing business:
Implement Profit First. Allocate those percentages, go back through your books! Listen to his talk again: https://www.printavo.com/blog/profit-first-full-presentation
Finally tape off your shipping and receiving department. Some shops even have their shop physically laid out...
2020-05-3005 min
Printavo PrintHustlers PodcastHow A Small Town Screen Printing Shop Raised $60k Using MerchHomestretch Sportswear in Ohio saw a webinar about Printavo Merch and decided to give it a shot. "The outcome was unbelievable. We had such amazing community support," Kelly from Homestretch told us. Can a small town still raise money with online stores? How can you grow outside of your small town as a screen print shop? With 2 locations in two small towns in Ohio, Homestretch has recently adopted Printavo Merch and quickly made more than $60,000 in sales.
"We took it upon ourselves to stay focused. Before this, we would say, it'd be nice if the world would stop for a...
2020-05-2725 min
Printavo PrintHustlers PodcastA Tale of Mask Adventures with Ryan Moor: Allmade, Ryonet, and the AllmaskIn this surprisingly candid interview, Ryan Moor from Ryonet and Allmade tells his wild story about creating, selling, and pivoting his business to sell face masks. Should screen printers sell face masks right now? Ryan answers this question (and many more).
Ryonet and Allmade pivoted quickly to designing, selling, and distributing Allmade’s unique Allmask during the early days of the coronavirus crisis. “The production facility in Los Angeles was a madhouse,” Ryan told us. “The economics of making a profit selling a high-quality mask are difficult. It’s less fabric than a t-shirt, but the small hand movements involved make it la...
2020-05-1333 min
Printavo PrintHustlers PodcastHaving A Baby! Then Running Merch Stores ... In A Pandemic? | Get It Got It In PennsylvaniaGet It Got It LLC is a small mom-and-pop shop in Pennsylvania. After having a baby on March 13th, Courtnee Wampole returned from the hospital to a totally changed world. Courtnee tried Printavo Merch online stores after sales dried up during the pandemic. Using her connections in her local Chamber of Commerce and from previous sales to her local school district, she successfully pitched Merch stores just by sending links to a few example stores.
Check out the Printavo blog for more stories and tips: https://www.printavo.com/blog/running-merch-stores-and-having-a-baby
"We saw online stores purely as a long-term play...
2020-05-0723 min
Printavo PrintHustlers Podcast$50k+ in Printavo Merch Store Sales | Here’s How: With Cedar City House of PrintWe join Cedar City House of Print for a candid interview about their upstart screen printing business in Tennessee. They've sold Allmade's Allmask face masks, custom t-shirts, and other merchandise to fundraise for their community – both after tornadoes struck their area and during the pandemic crisis. They've found clever ways to keep generating revenue, including using Merch stores to let customers buy online. That's a testament to their can-do spirit!
This husband-and-wife duo have a creative approach to marketing that lets them leverage their small size. The secret? They lean on Facebook, their community, and super personal customer service. They re...
2020-05-0532 min
Printavo PrintHustlers PodcastM&R CEO: "Screen Printing Will Survive" | A Conversation With M&R’s Danny SweemWe sit down with Danny Sweem from The M&R Companies for an honest conversation about screen printing, DTG printing, and where the entire textile printing industry is heading for 2020.
Learn more and see amazing pictures of M&R HQ here: https://www.printavo.com/blog/screen-printing-will-survive
Located just miles from Printavo's Chicago offices, M&R is a trusted partner for thousands of print shops across the world. Their Roselle manufacturing facility is a giant operation that produces equipment for a worldwide market.
M&R's famous blue screen printing presses have a reputation for lasting decades. Now, they've taken the...
2020-04-2924 min
Printavo PrintHustlers PodcastScreen Printing Never Expected This: Interviewing Noreast Apparel Before & After The CrisisWe talk to Dave Quigley from Noreast Apparel in Lowell, MA about screen printing in 2020. The bulk of this interview was filmed in January 2020 at Impressions Expo Long Beach – but it features an intro from April 2020 looking back after the crisis. We ask Dave about his business, his strategy for getting customers, and much more – and his candid answers will surprise you and make you think.
What was Dave most excited in the screen printing industry heading into 2020? "The events, the industry, meeting people, learning. I got stuck behind a screen or a press. [...] I'm excited to lean in to the...
2020-04-2310 min
Printavo PrintHustlers PodcastA Conversation About Mental Health With Jonny Boucher & Rowboat Creative 1Leadership during a crisis is the difference between a permanent catastrophe and a temporary speed bump. But what do leaders do if their mental health is suffering? Hope For The Day’s Johnny Boucher has elevated the conversation around mental health to a new level through outreach, education, and action. In this wide-ranging conversation, Printavo’s Bruce Ackerman hosts Rowboat Creative (Lucas Guariglia and Joe Zangrilli) alongside Campus Ink (Steven Farag) to talk with Johnny Boucher about mental health for screen print shops.
Hope For The Day: https://www.hftd.org
They discuss why small business owners are suffering so much...
2020-04-2238 min
Printavo PrintHustlers PodcastThis Screen Print Shop Raised More Than $15K To Help Chicago's Small Businesses: Lucky PrintsLucky Prints in Chicago, IL has raised thousands of dollars for breweries, coffee roasters, gyms, hospitality, cafes and more. When this crisis hit, they immediately saw an 80% drop in custom orders. The industries Lucky Prints serves have been hit very hard by prolonged closures.
Lucky Prints already relied on deep partnerships with their customers. They're not interested in making a sale so much as making a relationship. "We looked at the tools in our toolkit and realized Printavo Merch was right there. It was like a lightbulb went off," Lucky Prints owner Adam Smith told us. Lucky Prints has been...
2020-04-1739 min
Printavo PrintHustlers Podcast7 Tips for Screen Printers Doing Online Stores & FundraisersThe only real sales outlet for screen printers right now? Online stores. Bulk custom orders – the traditional backbone of the industry – have dropped by more than 50% for thousands of print shops. That's why we wanted to share 7 tips we've learned from helping print shops across the US run thousands of online stores and collection millions of dollars in sales.
See example stores and get great marketing ideas here (must read): https://www.printavo.com/blog/7-tips-for-screen-printing-online-stores
1. Use great artwork to drive sales
Strong artwork is great marketing. Do you already know some artists? Get their help. Maybe raise money for...
2020-04-1006 min
Printavo PrintHustlers PodcastWhat Was Your Biggest Win in 2019?We interviewed more than 15 different screen print shops from across the US at Impressions Expo 2020 in January. Now, the world is totally different. But there's still a lot of value in hearing what successful print shops were thinking about before this crisis. Listen in as we talk through the biggest victories shops had throughout 2019:
- Printing for the Oklahoma Thunder, turning around 20,000 shirts in less than 2 days at Oklahoma Shirt Company.
- Everlane at The New York Times through Barrel Maker Printing.
- Joining 1% For The Planet at Rockfort Art Deli in Rockford, IL.
- Watching employees step up and...
2020-04-0407 min
Printavo PrintHustlers PodcastGetting The Right Mindset During The COVID-19 Crisis (For Screen Print Shop Owners)Your mindset is everything right now. Justin Lawrence from Oklahoma Shirt Company and Steven Farag from Campus Ink join Bruce from Printavo to talk about how screen print shops are adjusting to the ongoing COVID-19 crisis. This is heartfelt, practical, and occasionally hilarious – and a reminder that everyone in this industry is having a tough time right now.
They discuss:
- How online stores are or aren’t helping the industry right now
- Data showing custom orders are down 50% for screen print shops
- Why our grandparents are a model for how to behave right now-
- Wh...
2020-03-3138 min
Printavo PrintHustlers PodcastWhat Should New Screen Printers Know Before They Start?Need a laugh? We ask the screen printing pros at Impressions Expo 2020 a simple question. What do you wish you'd known before you started screen printing? The answers are hilarious, honest, and true to the industry.
"I would have done a lot of work up front," Joe Zangrilli from Rowboat reflects. Alexa Cary from In-House Prints told us: "Make sure you're ready to dedicate your life to it!"
"Be able to say no!" said Jarrod Hennis from Rockford Art Deli. "It's ok to be learning all of the time. You're not rushing toward some end goal or trophy. It's a...
2020-03-3003 min
Printavo PrintHustlers PodcastHow Print Shops Are Using Online Stores During The COVID-19 CrisisWEBINAR: If you thought print shops are just "non-essential businesses," think again. Print shops across the US are using online stores as a lifeline for their community. The t-shirt is an ideal e-commerce product: it's light, easy to ship, can't be broken, doesn't go bad, and it doesn't cost a lot. But it's also become a way to serve local businesses and organizations in a time of need.
Read our detailed guide with tips and tricks here: https://www.printavo.com/blog/online-stores-for-print-shops-during-covid
Join Dave Quigley from Noreast Apparel in Lowell, MA and Steven Farag from Campus Ink in Champaign...
2020-03-2843 min
Printavo PrintHustlers PodcastHR Expert Wendy Davids: Handling Layoffs, Furloughs, and New Legislation for Screen Print ShopsHR expert Wendy Davids from BHRS Partners joins Bruce from Printavo for a conversation about how to handle this crisis for screen printing shops – from an HR perspective.
Bruce and Wendy dive deep on the many questions and issues of the day:
What is a furlough?
What's up with the new laws coming out of the federal government?
How should you take care of your team?
How should you communicate with your team about this?
What are Wendy's biggest tips?
While this situation is extremely fluid (we here in Illinois were just issued a stay-at-home order!), we...
2020-03-2125 min
Printavo PrintHustlers PodcastHow Print Shops Are Coping With This Crisis- California, Illinois, And OklahomaMore than 500 print shops from around the world joined us for our emergency webinar about the COVID-19 crisis. We asked Max Hellmann from Family Industries, Justin Lawrence from Oklahoma Shirt Company, and Steven Farag from Campus Ink to join us to discuss what's going on. This is no easy discussion, but we have some laughs and tackle how everyone is moving forward.
Join us for the next webinar at 2:30 PM CST Thursday, March 26th - we'll talk online stores, how to pivot, and what to do next: https://www.crowdcast.io/e/surviving-covid-19-for-2
Check out Printavo Merch's online stores...
2020-03-2124 min
Printavo PrintHustlers PodcastRyonet Changes? | Ryan Moor Talks ROQ.US, Allmade, and Screen Printing at THREADX 2020Ryan Moor from Ryonet, ROQ, and Allmade has made a huge impact in the screen printing industry. But the question remains: what's up with Ryonet in 2020? Between Ryonet, Allmade, and the newly formed ROQ.US, and giving away an entire screen printing press as Impressions Expo 2020, Ryan has his hands full. So what's up with Ryonet? It's changing: better before bigger.
Visit ROQ.US on the web: https://www.roq.us
Read the full story: https://www.printavo.com/blog/whats-up-with-ryonet-and-roq-us
ROQ.US is the newest Ryonet endeavor. Why ROQ.US? Ultimately, it's an answer to a big question: "How...
2020-03-1313 min
Printavo PrintHustlers PodcastHow I Saved My Screen Print Shop: Brett Bowden from Printed ThreadsBrett Bowden from Printed Threads saved his screen printing business. How? By focusing on putting the right people in the right seats. "I started Printed Threads when I was 28 years old and didn’t really know the basics of running a business," Brett told us. In the latest PrintHustlers Podcast, Brett recounts how hiring a VP of Operations revitalized Printed Threads.
Read the full story: https://www.printavo.com/blog/how-brett-saved-printed-threads
Brett's advice for screen print shops? "Stop being the firefighter and start being the visionary." By leading his team, delegating, and truly developing the vision and values of...
2020-03-0532 min
Printavo PrintHustlers PodcastMore Money, More Problems: The Truth About Growing Your Screen Print BusinessAs noted philosopher (and occasional rapper) Notorious B.I.G. said, "More money, more problems." On the latest episode of Printavo's PrintHustlers Podcast, we sat down with Steven Farag to discuss how growing his screen printing business 400% has led to a lot of new and interesting challenges.
This is so helpful if you're going to grow your custom printing business: https://www.printavo.com/blog/truth-about-screen-print-business-growth
Steven has invested thousands of dollars into Campus Ink's screen room this year. They've almost automated every part of their screen making and imaging process, purchasing a glut of high-tech screen printing...
2020-02-2732 min
Printavo PrintHustlers PodcastWorking On Your Screen Printing Business: How Screen Printing Companies Actually GrowThe way to grow your screen printing business is to work on the business – not in the business. If you want to create a company that's durable, profitable, and runs on it own – it's not enough to be a good screen printer. You have to put in high-value work around finances, people, processes, and delegation.
Read Bruce’s full article about how to work ON your screen printing business, and not just IN it, here: https://www.printavo.com/blog/working-on-your-screen-printing-business
If you've ever trained for a marathon, started a new diet, or just challenged yourself to use the gym more...
2020-02-1207 min
Printavo PrintHustlers PodcastGoing Beyond Screen Printing!? Impressions Expo 2020: Rowboat Creative Interviewed"We try to tell a bigger story than just 'screen printing.' Is it a good route? I don't know, but it's worked for us." We interview Lucas and Joe from Rowboat Creative (one of Chicago's most unique screen printing businesses) at Impressions Expo 2020. From getting a new shop dog that just wandered in off the street to purchasing an M&R Digital Squeegee, 2019 was a huge year for Rowboat Creative.
Read the full interview and learn more about Rowboat here: https://www.printavo.com/blog/rowboat-creative-at-iss-2020
But just because Rowboat has been successful doesn't mean it's been easy. Lucas...
2020-02-0718 min
Printavo PrintHustlers PodcastFocus In Your Screen Printing Shop: The Shop Owner's Biggest Downfall!What's the biggest mistake screen print shop owners make? They focus on the wrong things - or worse, they're just not focused at all. The screen printing industry is a challenging one. Every time you print on a shirt for a customer, you're taking a small risk. There's a lot on the line.
Read Bruce's thoughts about focusing on your screen printing shop here: https://www.printavo.com/blog/focus-i...
Bruce from Printavo sits down with Steven Farag from Campus Ink for another episode of the PrintHustlers podcast. They have a candid conversation about how difficult it is to focus...
2020-02-0127 min
Printavo PrintHustlers PodcastImpressions Expo 2020 Interview: Justin Lawrence At Oklahoma Shirt CompanyIf you're a screen printer like Justin Lawrence, you need a giant eagle holding a squeegee dripping with ink. Where? On your ankle, of course! We interview Justin from Oklahoma Shirt Company at Impressions Expo 2020 while he gets a tattoo at the Ryonet booth. He's no stranger to tattoos, but Justin's a trooper and answers our questions about his screen printing business with ease.
Try Printavo: https://www.printavo.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
2020-01-2909 min
Printavo PrintHustlers PodcastRowboat Creative Interview- Extraordinary Custom Printing“A magic shop. Screen printing, embroidery, dye sublimation, direct to garment, fulfillment, alterations. You name it, we do it.” We interviewed Lucas and Joe from Rowboat Creative, one of Chicago's (and the world's) most imaginative print shops, at ISS Long Beach 2019. Are they an agency? A creative firm? A brand activation boutique? Yes – and more.
Try Printavo: https://www.printavo.com
They've built an awesome culture in their 60,000 square foot warehouse and production facility in Logan Square, Chicago. What's the secret? "You have to be sympathetic to the nightmare that custom printing is." Remember what production hell was like when you st...
2019-03-0720 min
Printavo PrintHustlers PodcastOklahoma Shirt Company’s Justin Lawrence: Conquering OklahomaFrom 18 to 39 employees. A relocation. Two new automatic presses. Employee heartbreak. And through it all: becoming Oklahoma City's favorite screen printer.
Check out this candid interview with Oklahoma Shirt Company owner Justin Lawrence filmed at ISS Long Beach 2019. Bruce from Printavo, simple shop management software, asks Justin about how his values and vision have changed.
Try Printavo: https://www.printavo.com
Visit Oklahoma Shirt Company: https://oklahomashirtcompany.com
Check out Printavo Merch: https://www.printavo.com/merch
Follow us on Instagram for all of the latest updates: https://www.instagram.com/printavo
Join us at PrintHustlers Conf 2019: http://www.printhustlers...
2019-02-2609 min
Printavo PrintHustlers PodcastShop Talk: Customer Care for Print ShopsListen in as Steven Farag and Bruce Ackerman discuss why barbershops – and Amazon – provide a great model for screen printing shops to copy. The secret is in the way they manage Customer Care, communicate, and provide a customized experience.
Try Printavo: www.printavo.com
This in-depth discussion has too much great info to summarize here.
Check out Printavo Merch: www.printavo.com/merch
Follow us on Instagram for all of the latest updates: www.instagram.com/printavo
Join us at PrintHustlers Conf 2019: www.printhustlers.com
Liked this? Comment! Like! And Subscribe for more great info for growing your business!
2019-02-2522 min
Printavo PrintHustlers PodcastShop Talk: How To Do $1M In Online Store SalesBruce Ackerman from Printavo sits down with Steven Farag from Campus Ink to talk about how he got to $1M in online store sales for screen printing and custom merchandise.
Steve's shop was the first on Printavo Merch [Beta] – our solution for simple online stores – and his insight is valuable.
Bruce and Steve discuss:
- Building a customer profile for great Merch customers
- Developing store-specific minimums
- Calculating an upcharge and treating the store as a premium service
- Why Printavo Merch [Beta] makes so much sense when paired with Prin...
2019-02-2525 min
Printavo PrintHustlers PodcastShop Talk #1: Hiring Your First Sales RepWhen do you hire a sales rep for your screen printing and custom merchandise shop? How do you pay them? What should they actually do?
These questions come up again and again. Luckily, Steven Farag from Campus Ink shared his first-hand experience with hiring a dedicated outside sales representative.
Steven discusses recruiting, training, incentives, salary, commissions, lead generation, and measuring value with Bruce Ackerman from Printavo. This question and answer session will resolve your questions and give you the best practices for moving forward with hiring your first sales rep.
Read a summary here...
2019-02-2027 min
Printavo PrintHustlers PodcastScreen Printing Business Tips for Crushing 2019It's time to CRUSH your goals in 2019! It's a great time to have a bit of a mental refresh from last year and separate it from the goals and accomplishments you want to achieve this year.
You can get yourself pumped up, get your team pumped up.
What I've got for you are 10 different tips. These are 10 really great tips to take your shop to the next level and get ready for the new year. Here we go!
Read the full list with more details and info: https://www.printavo.com/blog/screen-...
2019-02-2006 min
Printavo PrintHustlers PodcastAutomate Marketing for Your Screen Printing ShopMarketing your screen printing business is difficult. Retargeting is an automated advertising strategy that improves your brand's visibility and credibility.
Retargeting puts you in the background of prominent websites your customers visit – without you lifting a finger. The two primary retargeting services are:
1. AdRoll
2. Perfect Audience
It works by adding a tracking pixel to your website, setting an advertising budget, and running the ads you choose. You can control the precise parameters that trigger retargeted advertising so you don't pay to show ads to people that only visit your site for a moment.
Retargeting is powerful. It puts your brand ba...
2019-01-2404 min
Printavo PrintHustlers Podcast4 Tips When Automating Your Print Shop - PrintHustlers Conf 2018 HighlightsPrintHustlers Conf was a huge success! We had over 100 people from shops all over North America join us.
In this highlight reel, Steven Farag, Co-Owner of Campus Ink, talks about five tips when automated his shop.
Add all users to Printavo - Give full access to your account
Automate people & technology - Allow pushing a button to print, transform data, and add data where needed. Hire a virtual assistant from Upwork to help with data input.
Utilize Zapier to connect your website to Printavo to a CRM to your email newsletters...
2018-10-0502 min
Printavo PrintHustlers PodcastSetting Up Team CommissionsOver time we found that sales is a team sport.
It's a basketball team where the ball gets passed around with the end goal of a slam-dunk. This process requires the company to work together on the same goal together.
If one sales rep creates a lead from a tradeshow, and someone back at the office closes them, you're working together to win.
A company brand is the full customer experience someone encounters. This may warrant using a team-based commission structure for your sales reps.
At Printavo, we switched over to...
2018-10-0304 min
Printavo PrintHustlers PodcastHow to Train New Employees at Your Screen Printing ShopAn untrained employee is likely to be unhappy due to confusion. They will underperform, and you will be frustrated because they're not doing what you want. Your new hire won't stay long and you'll have to spend time searching for another, which will cost you time and money.
Quality of work delivered will be less than expected. Don't believe the new hire's deliverables will be exactly what you asked for since you didn't take the time to teach them properly. Not only that, you're going to have to do most of their tasks for them over again...
2018-09-1703 min
Printavo PrintHustlers PodcastHow To Handle Payroll At Your Print ShopGetting started with a reputable HR provider early on will save you many headaches down the road. Dealing with new employee documentation, benefits, taxes, offer letters, payroll, hourly, contractor, and full-time employees will drive you up a wall!
At Printavo, when we first started hiring employees, we wanted to make sure everything was very clear for our team members. When was payday, how to enroll in benefits, etc needed to all be written clearly and easily comprehensible for everyone.
In addition, you have enough on your plate and don't need HR issues added onto this.
2018-09-1203 min
Printavo PrintHustlers PodcastHire Better Employees In Your Screen Print Shop - Tip We UseHiring the right people is the single most important job you have as a shop owner. As the business grows, your team is the most important asset of the company. It's what you should be spending a significant time on in regards to hiring, training, 1-on-1's, improvements and more.
Hiring can be tricky as the goal is to fully vet candidates to make the right choice. Candidates may not tell the full truth, exaggerate responsibilities or not just be the right cultural fit for your shop.
If you hunt for candidates, phone interview 20 people...
2018-09-0702 min
Printavo PrintHustlers PodcastA Breakdown Of How Facebook Marketing WorksShelby Craig, Founder of Rocket Shirts is a marketing guru. “Making Shirt Happen and Getting Shirt Done.” Shelby’s LinkedIn quote perfectly describes him.
Shelby dives into how facebook marketing works to help your screen-printing shop suceed. He gives you easy steps on how to get started!
PrintHustlers Conf 2018 is the second annual conference for the decorated apparel industry organized by Printavo. This conference will provide a unique opportunity to grow, develop, learn new ways to expand your business and increase profitability! Become exposed to industry leaders, thought-provoking tips and tricks and an abundance of resour...
2018-08-2405 min
Printavo PrintHustlers PodcastExpanding Your Print Shop - How Ryan Moor Grew RyonetRyan Moor, Founder & CEO of Ryonet (Screenprinting.com) started in 2004 and has grown it into multi-million dollar enterprise of screen printing supplies and education.
Ryonet's growth didn't happen overnight and Ryan touches on what helped make them successful.
People, systems, investments in yourself and your team are the major themes Ryan will touch on.
Try Printavo - https://www.printavo.com
Subscribe to our podcast: https://itunes.apple.com/us/podcast/printavo-presents-printhustlers-podcast/id1213143414?mt=2
2018-08-1505 min
Printavo PrintHustlers PodcastScreen Printing New Hire Training TipsTraining is undervalued. We just don't spend enough time on it. How many times have you hired someone and thought "I don't have enough time to train them".
Think about this, "what if you train them and they leave, but what if you don't and they stay?". This quote from Justin Moore at Barrel Maker Printing which is an eye-opening look into how important training it.
Each team member is a reflection of your brand, customer experience, and business longevity.
In this episode, we're going to dive into how to improve your training...
2018-08-0206 min
Printavo PrintHustlers PodcastHow Campus Ink Grew Their Screen Printing Shop 150%Try Printavo - https://www.printavo.com
Campus Ink grew 150% in a year. They were using paper invoices and an unknown workflow. Steven bought into the business ready to take things into overdrive.
The shop didn't have an understanding of how long it took to complete a job. Quoting, approvals, collecting payment, and shipping was slow in their business.
Steven's main goal was to increase turnaround time. "How can we speed up quoting, approvals and printing? "
1) He first started documenting the current workflow of their shop. The idea was to systematize...
2018-07-2705 min
Printavo PrintHustlers PodcastPrintHustlers Conf 2018 SummaryTry Printavo - https://www.printavo.com
#PrinthustlersConf2018 was a success! Don't miss out on our early bird special for next year's conference! Buy tickets here: https://www.eventbrite.com/e/printhustlers-conf-2019-tickets-48353024197
There were lots of amazing speakers that spoke on a variety of topics including branding, Facebook marketing, the culture of your shop, and even following your dreams! Here is a summary of the conference!
Subscribe to our podcast: https://itunes.apple.com/us/podcast/printavo-presents-printhustlers-podcast/id1213143414?mt=2
2018-07-2513 min
Printavo PrintHustlers PodcastHiring Workers For Your Screen-Printing ShopTry Printavo - https://www.printavo.com
Hiring is difficult. Finding the right people, training them and having them stay for the long haul is not easy. Justin from @barrelmakerprinting talks about how he hires.
Justin dives into hiring on the back-office and front-office to balance on the workload.
He generally posts on Craiglist to find talent but actually looks for people who don't have printing experience. This is because they can be trained and molded into the workflow at Barrel Maker instead of bringing bad habits from the past.
Justin...
2018-07-1803 min
Printavo PrintHustlers PodcastTips for Getting Into Facebook Marketing with Shelby CraigTry Printavo - https://www.printavo.com
Getting Facebook Ads to work can be difficult. But they're crucial for driving targeted marketing campaigns. The reason is, you can segment your market very specifically while spending less than AdWords on similar ads.
@rocketshirts has Facebook Ads figured out. Here are some tips they give us:
Spend $20/day for 1 week. The longer your ad runs, the more Facebook works. He's even tried $1,000 a day and cut it off early to trick Facebook into showing your ad more quickly.
Shoot to break even on...
2018-07-1704 min
Printavo PrintHustlers PodcastHidden Costs While Pricing for Your Screen Print ShopTry Printavo: https://www.printavo.com
Are you valuing your time? As your print shop become more mature, it's important to value time. When we all got started, time was plentiful and capital wasn't.
As revenue increases, time becomes more valuable. What are you spending this time on?
If you presses aren't running, it's becoming more expensive to print your jobs. Any time spend in pre and post-production is costing your shop $$$.
How long are approvals taking? These are one of the most common delays in your production process. How long...
2018-07-1604 min
Printavo PrintHustlers PodcastBuild vs Buy Shop Management SoftwareTry Printavo: https://www.printavo.com
Should I build or buy shop management software?
We get the question a lot actually. Many shop owners with technical backgrounds are capable of building something completely customer so why not?
I'm going to answer this question unbiasedly for you. This question comes down to focus. As a shop owner, you only have so many hours in a day. Every minute of your day is important and valuable to the business.
Buying any shop management solution, like Printavo, is going to suit 80-90% of your...
2018-07-1205 min
Printavo PrintHustlers PodcastHow We Handle Customer Care At PrintavoTry Printavo: https://www.printavo.com
Customer care & support is a term many companies use. But many companies don't truly own up to the term. Missed emails, calls and poor empathy is all too prevalent in our industry.
I've taken tips from shops that are top-notch customer support experts and tactics from how we handle support at Printavo to help you! We want you too, to be able to offer amazing customer support with these easy tricks & tips.
Inbox Zero: Make sure all emails are answered by the time you leave. There shouldn't...
2018-07-0206 min
Printavo PrintHustlers PodcastChatting With Adam On Change Management - Migrating To PrintavoTry Printavo: www.printavo.com
Conversations with Onboarding Lead, Adam Cook at Printavo around change management.
Adam coaches shops all over the world on getting their team ready to make the Printavo switch.
Difficulties around training, getting the team excited and tips when making the transition are brought up. Take a listen!
Subscribe to our podcast: itunes.apple.com/us/podcast/print…d1213143414?mt=2
2018-06-2805 min