Shows
Stories and Strategies with Curzon Public RelationsCancelled. Convicted. Came Back: Andy Coulson’s StoryWhat happens when the man behind the headlines becomes the headline? Former tabloid editor and Downing Street comms chief Andy Coulson opens up about his very public fall from grace — from resignations and scandal to serving time in prison — and how he rebuilt his life and career in the shadow of cancel culture. With raw honesty and sharp insight, Andy talks about the realities of recovery, the myth of reinvention, and why consistency and character matter more than ever in a world obsessed with outrage. Listen For10:57 How to Recover...2025-04-1531 min
Stories and Strategies with Curzon Public RelationsWho Do You Trust? Rethinking Media in a Fractured WorldThe media landscape is changing – and fast. In this episode, Tina McCorkindale, President and CEO of the Institute for Public Relations, breaks down the shift away from traditional news and the rise of emerging media. Drawing on insights from a recent survey with PepperCom, she explores how trust in media is evolving and what that means for public relations. From the rise of podcasts and influencers to the decline of legacy outlets, Tina offers essential strategies for communicators in today’s fractured media world. Listen For6:54 The New Media Relatio...2025-04-0825 min
The Crux of the StoryApril is Disinformation Awareness Month: Insights from IPR’s Dr. Tina McCorkindaleDr. Tina McCorkindale, President and CEO of the Institute for Public Relations (IPR), discusses IPR's declaration of April as Disinformation Awareness Month and sheds light on combating disinformation, trends in public relations and the media. We delve into groundbreaking research reports about the changing media landscape and employee engagement in the communications industry. We also explore strategies for raising awareness, improving trust, and addressing challenges faced by PR and media professionals. Tune in for a thought-provoking conversation packed with actionable insights and reflections on the future of public relations.2025-04-0637 min
Public Relations Review PodcastThe Abundant Information Gold Mine at the Institute for Public Relations I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Join us for an engaging conversation with Dr. Tina McCorkindale, the dynamic president and CEO of the Institute for Public Relations, as she chats with host Peter Woolfolk to unveil the shifting tides of the public relations world through groundbreaking research. Discover how Dr. McCorkindale manages to lead a Florida-based organization from Seattle, harnessing the power of technology to transcend geographical boundaries. We'll dive into IPR's pivotal research efforts...2025-02-1024 min
The New CCOBarbie Unboxed: Behind the Scenes of Mattel’s First Foray into Feature Films with EVP of Corp Comms, Catherine FrymarkFollowing our interview with the 2024 Page and IPR Case Study Competition winners, we bring you an extended conversation between the students and Katherine Frymark, EVP of Corporate Communications at Mattel, getting an insider perspective on the success behind Barbie’s brand transformation. The insightful conversation, led by IPR President Tina McCorkindale, covered brand authenticity, risk-taking and how it takes bold decisions for iconic brands to reinvent themselves.2024-10-2328 min
On Top of PR with Jason MuddHow PR can help journalism survive with Tina McCorkindaleSend us a textTina with IPR discusses the data around local journalism and how we as PR professionals can help it survive. Guest:Our episode guest is Tina McCorkindale, CEO of the Institute for Public Relations. She serves on boards of several industry associations and has received several awards for her contributions to the profession.Five things you’ll learn from this episode: What the Institute for Public Relations is and what it does Statistics on misinformation and disinformation Who people trust...2023-11-0633 min
PR's Top Pros TalkCombatting Disinformation - Tina McCorkindale, President and CEO of the Institute for Public RelationsTina McCorkindale, President and CEO of the Institute for Public Relations, explains the characteristics of disinformation that communicators should look out for. Tina shares what communicators should do to prepare ahead of disinformation including creating a crisis plan. Tina also shares valuable insights from the 2022 Disinformation in Canada report.
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For more info go to: https://www.dssimon.com2023-02-1512 min
Laughing MattersEpisode 18 - Tinkling, Toilets and Thought Leadership Tina McCorkindale, the first female president & CEO in the Institute for Public Relations’ storied 65-year history, shares LOL stories that include: Hiking in the Cascade Mountains (and figuring out how one manages the call of nature in the midst of nature)Navigating the worlds of academia & business (and coping with a toilet flushing during a very serious taping)Examples of celebrities showing humor (a politician, an athlete and a CEO are at the top of her list) 2022-12-1933 min
Stories and Strategies with Curzon Public RelationsThe 2020 IPR Disinformation in Society ReportThe Institute for Public Relations has issued its 2020 Report measuring how Americans perceive intentionally misleading news or information.Guest Tina McCorkindale, Ph.D, APR, President and CEO of the Institute for Public Relations@tmccorkindale https://instituteforpr.org/contactLink to the full study: https://instituteforpr.org/2020-disinformation-reportSupport the show2020-09-2722 min