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Prof Amitav Chakravarti
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My Blog » lowe19
*download PDF Why People (Don?t) Buy: The Go and Stop Signals by Amitav Chakravarti Audiobook
Link To Download : https://recomendedbook.com/?book=1137466677 To Read or Download Why People (Don?t) Buy: The Go and Stop Signals by Amitav Chakravarti Available versions: EPUB, PDF, MOBI, DOC, Kindle, Audiobook, etc. Reading Why People (Don?t) Buy: The Go and Stop Signals Download Why People (Don?t) Buy: The Go and Stop Signals PDF/EBooks Why People (Don?t) Buy: The […]
2024-10-05
00 min
Department of Management | Video
MSc Marketing - Overview [Video]
Contributor(s): Dr Heather Kappes, Prof Amitav Chakravarti, Prof Om Narasimhan | Videos from the Department of Management highlighting their programme in MSc Marketing.
2016-09-23
02 min
Department of Management | Video
MSc Marketing - Your Career [Video]
Contributor(s): Dr Heather Kappes, Prof Amitav Chakravarti, Prof Om Narasimhan | Videos from the Department of Management highlighting their programme in MSc Marketing.
2016-09-23
02 min
Summer 2015 | Public lectures and events | Audio and pdf
Why People (Don't) Buy: the GO and STOP signals
Contributor(s): Professor Amitav Chakravarti | Successful consumer insights and policy interventions are elusive; often they tend to follow a hit-or-miss pattern. The GO-STOP signal framework explains why this pattern occurs and demonstrates how to avoid it. Amitav Chakravarti is Professor of Marketing in the Department of Management, LSE. Dr Simona Botti is Associate Professor of Marketing at London Business School, where she teaches Marketing and Brand Management. Her research focuses on consumer behaviour and decision making, and she specialises in the impact of perceived consumer control. The Department of Management (@LSEManagement) is a globally diverse academic community at the heart...
2015-06-11
1h 25
Summer 2015 | Public lectures and events | Video
Why People (Don't) Buy: the GO and STOP signals
Contributor(s): Professor Amitav Chakravarti | Successful consumer insights and policy interventions are elusive; often they tend to follow a hit-or-miss pattern. The GO-STOP signal framework explains why this pattern occurs and demonstrates how to avoid it. Amitav Chakravarti is Professor of Marketing in the Department of Management, LSE. Dr Simona Botti is Associate Professor of Marketing at London Business School, where she teaches Marketing and Brand Management. Her research focuses on consumer behaviour and decision making, and she specialises in the impact of perceived consumer control. The Department of Management (@LSEManagement) is a globally diverse academic community at the heart...
2015-06-11
1h 25