Shows
Marketing Mastery: Attract, Convert & GrowBuilding Brand Trust with Beverly Cornell: The Surprising Power of Social ProofBuilding trust with your target audience is crucial for the long-term success of your brand... But what makes people trust your brand in the first place?Join Lisa Urbanski as she delves into the importance of social proof and testimonials in marketing in an enlightening conversation with guest Beverly Cornell. They explore how social proof can foster trust and desirability for products and services, with Beverly sharing her firsthand experience leveraging social proof in her business and the significant value of testimonials for service-based companies.Discover effective strategies for collecting...2025-06-1646 min
Cornell (thank) UCornell’s National Lacrosse Victory with FRANK KELLYCornell has waited 48 years for this. Frank Kelly—alum, former player, and father of current team member JK—joins us 24 hours after the NCAA men’s lacrosse national championship to share what it felt like to be there, what makes this team and the coaches special, and what this win means to the Cornell community and especially the forever-connected Cornell lacrosse community. From tailgates to team culture to tears in the final seconds—it’s all here. Go Big Red (and apparently also, Let’s go Red!)!Not sponsored by or affiliated with Cornell...2025-06-0230 min
Gatty Rewind PodcastEpisode 131: Michael Kirkpatrick Miller, Department of History, Cornell UniversityIn this special celebratory episode, host Francine Barchett reunites with Michael Kirkpatrick Miller, a PhD candidate in Cornell’s Department of History, who happens to be the original creator of the Gatty Rewind podcast! Michael shares fresh insights from his dissertation on Dutch colonialism in Indonesia, focusing on how the colonial state constructed Ambonese men as a “martial race” through the unlikely lens of football. From masculinity and loyalty to colonial control, Michael unpacks how sports became a tool of empire—and how Ambonese soldiers and athletes pushed back against these narratives. The conversation then turns personal as Michael reflects...2025-05-221h 00Gatty Rewind PodcastEpisode 129: "E" Elissa Badiqué, Department of Performance and Media Arts, Cornell UniversityIn this episode, guest co-host Iris Luo (Cornell PhD candidate in Human-Centered Design) joins host Francine Barchett to interview Elissa “E” Domingo Badique, a Cornell PhD candidate in Performance and Media Arts. E describes their winding journey—from serving as a community advisor at Harvard to working as a makeup artist in Japan. But it was a fandom studies class that sparked their research into K-pop dance covers! E traces these performances back to Filipino variety shows, where choreography became a tool for myth-making and expressing diasporic Filipino identity, particularly through the lens of Asian male figures like K-pop idols...2025-05-081h 06
Speaking of LanguageS15E13 - Katie Fiorella - Cornell Migrations ProgramDr. Katie Fiorella is the director of the Cornell Migrations Program. We discuss the policies and outcomes related to the movement of living things across borders, and learn about how this initiative has developed since we first discussed it in 2020.
https://einaudi.cornell.edu/programs/migrations-program
Subscribe to the Migrations mailing list: https://cornell.us16.list-manage.com/subscribe?u=da35890acf22b2437aeb5bb67&id=c45499fc3f
#oyaore
2025-04-2318 minCornell (thank) URooted in Cornell: Josh Gully - Finance, Flowers, and Five Generations!Here’s what you can look forward to in this episode with Josh Gully:What it’s like to be part of a five-generation Cornell legacyHow he almost majored in horticulture—and why he didn’tHis unexpected journey into family financial planningThe story behind the flower empire he and his dad ran from their backyard How legendary coach Richie Moran changed his lifeWhy Cornell continues to hold deep personal meaning for himTune in for a thoughtful, fun conversation about the many ways Cornell shapes a life.Thank you to Laurie Barkman for the introduction (her episo...2025-04-1432 minSpeaking of LanguageS15E11 - Monti Wilkins - Cornell Language HouseWe will learn all about Cornell's Language House and how it benefits campus life from residence hall director Monti Wilkins.
https://cornell.campusgroups.com/tonimorrison/home/
https://scl.cornell.edu/residential-life/housing/campus-housing/upper-level-undergraduates/program-houses/language-house
https://lrc.cornell.edu/news/language-house-opens-students-learning-asl
#bonsoir
2025-04-0915 min
Startup CornellEpisode 43: Tech company co-founder John Bicket is Cornell's 2025 Entrepreneur of the YearOur new episode features John Bicket ’02, chief technology officer and co-founder of tech firm Samsara and this year’s Cornell Entrepreneur of the Year 2025. He will be honored on campus April 10 and 11 at the Entrepreneurship at Cornell Celebration Ezra Event.
Samsara offers an AI-powered platform to help physical operations organizations improve their safety, efficiency and sustainability by using data from sensors and connected devices.
Bicket earned his bachelor’s in computer science from Cornell and a master’s in computer science from MIT.2025-04-0337 minGatty Rewind Podcast[Hot Ones Special] Episode 126: Lijun Zhang, Department of History, Cornell UniversityWelcome to Spicy SEAP! This special edition of the podcast recreates the popular TV show Hot Ones—but with a twist! Instead of chicken wings, our guests take on a lineup of spicy Southeast Asian dishes, from snacks to main courses and mysterious desserts. Host Francine Barchett is joined by Lijun Zhang, a PhD candidate in History and co-chair of the Cornell Southeast Asia Program (SEAP) Gatty Lecture Series. Lijun’s research explores female migration from southeastern China to British Malaya and Singapore, focusing on grassroots intimacy, women’s mobility, and the agency that shaped legal travel within...2025-03-2051 minCornell (thank) UScott Oliaro’s Playbook: Cornell Football, UNC Sports Medicine, and LeadershipScott Oliaro won’t say it himself, but we will—he’s a Cornell Football legend. A two-time captain, multiple record holder, and Cornell Athletic Hall of Famer, Scott embodies the ultimate team player, both on the field and in his role as Director of Sports Medicine at UNC.From the moment he set his sights on sports medicine, Scott dedicated his career to keeping athletes healthy, preventing injuries, and optimizing performance. In this episode, he takes us behind the scenes of his work with elite college athletes.And - he’s also a Cornell Human Ec...2025-03-1041 minGatty Rewind PodcastEpisode 122: Emi Donald, Department of History, Cornell UniversityIn this episode, host Francine Barchett interviews Emi Donald, a PhD candidate in the Department of History at Cornell University. Emi shares insights from their 18-month fieldwork in Bangkok, where they explored the roles of tomboys (thom in Thai) and trans men. They highlight ways the transgender experience, including clinic access, social acceptance of the trans community, and their legal protections, have evolved in Thailand in recent history. Then they take a bittersweet victory lap on their PhD experience, with some tips for aspiring PhD students: learn a language, develop time management skills, and find your people to get...2025-02-1347 min
Spark & Ignite Your MarketingThe Power of Symbols: Why Your Logo Means More Than You Think | Beverly CornellSend us a textIn this episode of the Spark & Ignite Your Marketing podcast, host Beverly Cornell dives into a crucial yet often overlooked element of branding—symbols. Discover why symbols, like the ampersand in our logo, are more than just decorative elements. They are powerful communicators of your brand’s values, mission, and personality. Beverly shares the fascinating history of the ampersand and explores how iconic symbols like Nike’s swoosh and Apple’s bitten apple encapsulate brand essence and forge emotional connections. Join Beverly Cornell as she explores the story behind the ampersand in our lo...2025-02-1208 minGatty Rewind PodcastEpisode 120: Nielson Sophann Hul, Department of Linguistics, Cornell UniversityIn this episode, host Francine Barchett interviews Mr. Nielson Sophann Hul, a Khmer Lecturer at the University of Washington (at the time of the interview, he was defending his PhD in Linguistics at Cornell University). Mr. Hul's research explores how heritage Khmer speakers in the Northwestern US use implosives, or stop consonants, in their speech. He reveals that fluent Khmer speakers and speakers who have spent less time in the US generally use more implosives than others. Mr. Hul explains the importance of his findings: among immigrant communities, practicing one’s native language strongly connects with their cultural and co...2025-01-1640 minCornell (thank) UThe Write Stuff: How ESPN's Jeremy Schaap Turned a Cornell Passion into Unrivaled Sports Reporting GreatnessYou’ll love this conversation with the legendary Jeremy Schaap, Cornell alum and Emmy-winning ESPN sports journalist. From his roots at the Cornell Daily Sun—where he spent more time than anywhere else on campus—to his 30+ years at ESPN, Jeremy has covered every major sporting event and the most fascinating athlete stories.Known for award-winning documentaries like E:60 and Outside the Lines, he brings unparalleled depth and passion to his storytelling.Today, Jeremy reflects on his time at Cornell—his favorite classes, close friendships, and how both his college years and his father, fellow Cornell...2025-01-0652 min