Shows
The GenXpert ShowTurn Your Consulting Into A Client Magnet | Ep. 28Stop getting ghosted on your proposals. Lead with a Client Magnet Offer instead of a custom plan. If you’re still scoping and guessing at pricing before you’ve had a real look inside the business—you’re making it harder for clients to say yes.In this episode, I share a smarter approach: turning your discovery process into a structured, low-risk engagement that builds trust and momentum. One that positions you as the expert—not the hired help.Here’s what we’ll cover:Why writing proposals too...2025-07-2411 minThe GenXpert ShowThe AI Growth Hack That Went OFF THE RAILS (and what I learned) | Ep. 27I asked Gemini 1 simple question: How do I grow my YouTube channel?Since it’s owned by Google — and so is YouTube — I figured I might be unlocking some secret sauce. What followed was… illuminating, frustrating, and honestly kind of hilarious.In this episode of The Gen Expert Show, I share:What Gemini got completely wrong about my contentHow to avoid wasting hours on AI rabbit holesThe smarter way to use AI as your business growth partnerIf you’re using (or plannin...2025-07-1708 minThe GenXpert ShowClone Your Best Client | Ep. 26Want more ideal clients? Let’s be honest - we all have our favorite clients. And then there are the ones who are…shall we say not as cherished.Often what happens is that we say yes to a certain client type when work is slow or we get a client referral. And the next thing you know your client compass gets thrown off.So here’s how we’re going to get realigned with our true north perfect client. We’re going to get clinical about what made them great and THEN we’re going to rev...2025-07-1009 min
Create The Best MeHow to Change Careers in Your 40sHave you ever stared at the ceiling, dreading another day at a job that just isn’t working for you anymore? You’re not alone! In this week’s episode, “How to Change Careers in Your 40s,” we’re diving deep into what it really takes to break free from a career that’s lost its spark, especially when you’re in midlife.I sat down with business strategist (and former corporate executive) Laura Zavelson to discuss the fears, roadblocks, and possibilities facing Gen X women ready for a new chapter. Whether you feel stuck, burned out, or just crave mo...2025-07-1041 minThe GenXpert ShowUnlock the Secrets to Authentic Connection on Social Media | Ep. 25RESOURCE: The Thought Leadership Content Generator (with secret Vibe Post prompt section!)Tired of feeling like social media is like shouting into the void? Maybe you’re sick of not having any engagement on your posts? And worse - no leads?It turns out there’s one kind of social media post that doesn’t get used very often. But it’s the one that creates real connection and is the most likely to get engagement.The bottom line is if you can get your social media to connect with your ideal clients, you can get them interest...2025-06-2611 min
Business Growth TrailblazersNever Job Hunt Again: How Gen X Experts Can Build a Profitable Business With Laura ZavelsonWelcome to the Business Growth Trailblazers Podcast! In today’s episode, we're talking about how to build a business that makes you unhirable—in the best possible way.Laura Zavelson is the go-to business strategist for GenX experts who never ever want to be out there looking for a job again. While most coaches are quick with a marketing fix, Laura asks whether or not marketing is actually the problem. She’s like a lego architect for coaches and consultants who have all the pieces but lost the directions - she’ll help you take you...2025-06-2514 minThe GenXpert ShowSocial Media Time Savers for Coaches and ConsultantsIf social media feels like a full-time job you didn’t sign up for, this episode is for you.In today’s episode of The GenXpert Show, I’m sharing how coaches and consultants can use social media more strategically—without letting it hijack your schedule or sanity. You’ll learn why follower counts and likes don't actually get you clients by themselves, BUT there IS something you can do to make it work harder for you.Plus, I’ll walk you through my favorite visibility system that lets you write once and post all week—a time...2025-06-1912 min
Girl, Take the Lead!237. Entrepreneurship Isn’t Optional Anymore: The New Survival Skill in the Age of AIAmy D. Love, Gen X, is a nationally recognized business strategist, entrepreneur, and AI education advocate whose mission is to prepare the next generation to thrive in an AI-driven world. With decades of experience helping organizations scale impact and build future-ready strategies, she founded Discovering AI, a platform helping families, educators, and communities navigate AI with confidence.Her new book, Raising Entrepreneurs: Preparing Kids for Success in the Age of AI, is both a wake-up call for parents and a practical guide for raising confident, future-ready innovators.In this episode, Amy joins us to explore...2025-06-1745 minThe GenXpert ShowHow to Create an Irresistible Offer for Your Online Business | Ep.23Do you have a irresistible offer for your online business or are you still customizing what you do for every single client?Here's why I think having a standardized offer is absolutely critical for anyone providing expert services:Coaches - this is your secret for scale. Consultants - this is how you land and expand.RESOURCE: The Signature Offer Starter Kit In this episode, I’ll show you how to quickly make the six key decisions about your offer so you can get a prototype up and running ASAP. No big...2025-06-1215 minThe GenXpert ShowBuild a TRUSTED Personal Brand with Thought Leadership | Ep. 22In 2025 your personal brand needs to be built on trust. And the fastest way to build online trust for coaches and consultants? It's Thought Leadership content.So in today's episode we're going to talk about why using a content strategy based on Thought-Leadership is the best and fastest way to make that happen.We're going to talk about what it takes to be a thought leader, how using thought leadership can actually make marketing EASIER, and how you can get started using this strategy ASAP.If you're tired of playing the visibility game with nothing to show for it...2025-06-0506 min
Girl, Take the Lead!234. Talents, Passion, and Poison Ivy: From Experience to EntrepreneurshipLaura Zavelson, GenX, is a corporate finance escapee, turned serial entrepreneur, former professor of entrepreneurship, and fairy godmother for new business ideas. She helps GenXers who are laid-off, pissed-off, pushed-out or burned-out capitalize on their expertise and experience to build a business as a coach, consultant or independent expert. She draws on 25+ years of experience to deliver client getting and business building strategies that are both proven and practical. Her videos, articles, and programs are designed to be easy-to-follow roadmaps to financial stability, flexibility and freedom so her clients NEVER, EVER have to...2025-06-0436 minThe GenXpert ShowMake More Sales With Know, Like, Trust | Ep. 21Know, Like, Trust. You’ve heard it before. For coaches, consultants and experts this is the whole point of social media. To make a connection and start forming a relationship that will lead to new clients.But what does know, like, trust actually look like in 2025? Because people who buy coaching and consulting have gotten a lot more sophisticated. So how can we communicate that we’re authentic and here to help?Grab the free Thought Leadership Content Generator here.You’ll learn:The origin of the “Know Like Trust” principle—and why it matte...2025-05-2914 min
Online Business By DesignEp.45 Mastering Thought Leadership & Personal Branding in the Digital Age - with Laura Zavelson
In this episode of the 'Online Business by Design' podcast, host Ivana Ivanek talks with Laura Zavelson about transitioning from corporate life to entrepreneurship.
Laura shares her journey from leaving corporate finance in 2000 to co-founding a software company, launching a successful brand strategy agency, and becoming a professor of entrepreneurship. The discussion emphasizes the importance of thought leadership, personal branding, and leveraging one's unique approach to stand out in the crowded digital marketplace.
Laura also gives actionable advice on creating impactful content, maintaining authenticity, and tackling the fast-paced changes in the digital age. The episode concludes with...2025-05-2839 min
Home Stagers and Designers on FireGen Xers-From Corporate to EntrepreneurshipIn this episode of Home Stagers and Designers on Fire I interview laura Zavelson, a corporate escapee turned serial entrepreneur, former professor of entrepreneurship and now business guide. You will learn: How Laura helps women leave a secure job in order to start a business Why Laura decided to specialize in Gen X women Why it is so important to define what success looks like to you How Laura recommends how to transition financially from a job to owning a business Why thought leadership and a network is important when building a business Where the first c...2025-05-2744 minThe GenXpert Show5 Ways (Besides Marketing) to Use AI in Your Coaching or Consulting Business | Ep. 20Most of the GenX coaches and consultants I know are dabbling with AI—but too many are either overwhelmed by the tech or worried it’ll make them sound like a robot.Here’s what I know: you don’t need to be a tech whiz or sacrifice authenticity to use AI in your business.In this episode, I walk you through 5 practical, non-cringey ways to leverage AI tools like ChatGPT, Gemini, and Fathom—not to write generic blog posts, but to extract client insights, sharpen your messaging, streamline your systems, and increase profitability.You'll l...2025-05-2211 minThe GenXpert ShowThinking About Creating an Online Course? Watch THIS first! | Ep. 19Creating an online course might NOT be the best way to get results for your clients OR your business.Before you dive into course platforms, slide decks, and video lessons — watch this. Because there's a dirty little secret in the industry - most online courses don’t sell OR scale the way you think they will. Why? Because people aren’t completing them.In this video, you’ll learn:- The BEST starting point for online course creators who want to get results- The #1 mistake coaches and consultants make when creating...2025-05-1507 min
Getting Work To Work“The Realities of Business” with Laura Zavelson (GWTW814)
Sometimes I get the impression from social media that running a business is easy, but nothing could be further from the truth: entrepreneurship is hard work. Today’s guest shines a light on the realities of business and how we can use tools, technologies, and success squads to stay focused on what matters to us in uncertain times. Laura Zavelson is a business strategist who has taken everything she’s learned in 25 years as a founder, entrepreneurship professor, and business consultant and created a framework that helps you intentionally design your business to go where you want to go. We d...2025-05-0945 minThe GenXpert ShowFix This MARKETING MISTAKE Before It Costs You Clients | Ep.18If client getting feels slooooooow, you might be trying to up your marketing game. But what if that's not the real problem? What if the problem actually lives in another part of your business? Then all the work you're doing is really just digging in the wrong place. (WARNING: A few Indiana Jones references in this one - Harrison Ford was my first movie crush!)In this video we're talking about how to audit your business to uncover the REAL issue and what to do when you'll find it.Plus, I’ll walk you through real-world examples of confusing vs...2025-05-0812 min
Your Business on PurposeE150: Break Free from the Cycle of Undervaluing & Under-earning with Laura ZavelsonIn this empowering episode of Your Business on Purpose, host Dawnette Palmore welcomes business strategist and "Founder Whisperer" Laura Zavelson for a candid conversation about the pricing struggles women entrepreneurs face — and how to overcome them with purpose and strategy.Together, they dive deep into:Why women chronically undercharge and how early money messages shape our pricing beliefsHow to define your "enough number" and use it to reverse-engineer your offers and pricingThe concept of Inside-Out Pricing™ and how it removes the emotional baggage from setting your ratesWhat...2025-05-0728 min
The Aspiring Solopreneur190. The Power of the Pivot: Reinventing Yourself After Layoffs and BurnoutWhat do laid-off marketers, disgruntled Gen Xers, and rule-breaking entrepreneurs have in common? They all need to hear this episode. Laura Zavelson joins us to talk about why niching down is your secret weapon, how to sell without sounding salesy, and the real reason you’re probably undercharging (hint: it’s not because you need another certification). Whether you're plotting your escape from corporate or building your solo biz one belief-shifting post at a time, Laura has insights for you.Hit play and find out why following the rules might just be costing you the fun a...2025-05-0629 minThe GenXpert ShowThe Marketing Funnel is OUTDATED! Here's what actually works. |Ep. 17Still using the classic marketing funnel to guide your client getting strategy? You’re not alone—but it might be holding you back.In this episode of The GenXpert Show, I break down why the traditional marketing funnel is misleading and what you should be doing instead. We’ll talk about:Why the funnel model doesn’t reflect real buying behavior for your perspective clientsA more effective framework that will improve your marketing resultsHow different kinds of content work to build know/like/trustHow to audit what you have and determine what you needWhether you're a...2025-05-0113 minThe GenXpert ShowStrategies to STAND OUT in a Crowded Market | Ep.16What does it take to make your content unforgettable? Most of the gurus will tell you your content strategy should educate or entertain. But unless you're creating content that shifts the beliefs of you audience, people might like you, but they won't buy from you. In this video, learn the 4 types of content you need to be creating to win know/like/trust, stand out from the crowd, and shift buyer beliefs so your content converts.LINKSGrab your free copy of The Thought Leadership Content Generator for 52 prompts you can use to create a year's worth of long format...2025-04-2410 min
Leadership Purpose with Dr. RobinWhat Comes After Corporate Burnout with Laura Zavelson | Ep 224This week’s “How She Finds Purpose” insight comes from Laura Zavelson. She says – “My advice or my thought would be if you have any interest in entrepreneurship or any seed of an idea, honor that and explore it because there are a lot of different paths your life can take, and there are ways to derisk entrepreneurship and make it more of a calculated risk rather than something, you know, you're just jumping into the unknown. And especially if you have experience in networking and you're a natural leader like the women you described. But if there's a...2025-04-2331 minThe GenXpert ShowWhat to do when you're OVERWHELMED with business ideas | Ep.15“I have too many ideas - I don’t know what business to start!” Do you have a notebook filled with business ideas? Do they wake you up at night swirling around in your head? If you’re struggling to prioritize and focus on just one business idea - the perfect business idea - that’s the path to analysis paralysis and staying stuck.In this video, we'll explore practical strategies like mind mapping and AI brainstorming to help you manage your ideas, prioritize what's important, and make a plan to start turning those ideas into a real busin...2025-04-1709 minThe GenXpert ShowHow to set your HOURLY coaching and consulting rates [with confidence] |Ep. 14Are you tired of feeling weird about your hourly coaching or consulting rate? Do you feel like your undercharging? Or wondering what you should be charging in the first place?In this episode of The GenXpert Show, we'll talk about how to set hourly rates for your coaching business or consulting business that will set you up for success. I’ll explain why if you used an online calculator to set your rates you’re probably still undercharging, and I show you a different way to calculate your rate that’s going to get you a LOT closer...2025-04-1013 min
The Carolina Women's Collective PodcastMaximizing Your Gen X Factor | Interview with Laura ZavelsonLaura Zavelson, a business strategist and the host of The GenXpert Show, specializes in helping Gen X women transition from corporate careers to successful entrepreneurship. Laura shares insights with your host Booth on overcoming ageism, leveraging experience, and differentiating between coaching and consulting. Gen X has a lot to offer, and we're going to talk about it!Get Laura's Thought Leadership Content GeneratorListen to The GenXpert ShowLaura's website: www.laurazavelson.comLaura's LinkedIn: @laurazavelsonFind our events and more resources on the Carolina Women's Collective websiteThe Carolina Women's...2025-04-0737 minThe GenXpert ShowBuild Your Brand: Stand Out as a Coach or Consultant | Ep.13Want to stand out as a successful coach or consultant in today's competitive market? Your brand can make a huge difference - but maybe not the way you think. In this episode, I’m spilling the tea on my powerful approach to getting noticed and getting hired that has nothing to do with your logo, fonts or color scheme.LINKS & DOWNLOADSHere's the link to my free Thought Leadership Content Generator that I mention in the episode. Whenever you're ready, here are 3 ways I can help you buil...2025-04-0310 min
Pro Organizers Coach * Business Coaching for Entrepreneurs#126 Authentic Marketing & Sales: Become the Go To Organizer in your local area!!Grab Laura's FREE Thought Leadership Content Prompts here: https://programs.laurazavelson.com/thought-leadership-contentIn this episode of the Pro Organizers Coach Podcast, Samantha Brown talks with business expert Laura Zavelson about making sales enjoyable and attracting clients through authentic thought leadership. Learn practical strategies for using your personal brand, case studies, testimonials, and social media effectively. Plus, don't miss the interactive workshop and free content prompts designed specifically for Christian women entrepreneurs in organizing.00:00 Introduction to Pro Organizers Coach Podcast01:22 Guest Introduction: Meet Laura Zavelson02:07...2025-04-0135 minThe GenXpert ShowThe BEST website builder for new coaches and consultantsIf you’re staring down the website thing and thinking, “This is where it all goes off the rails”… take a breath.Your online coaching or consulting business *does* need a website—but it doesn’t need to be complicated.In today’s episode, I’ll walk you through the big three website builders, the tradeoffs, and the one I’d choose if I were starting from scratch today.00:00 Choosing the right website builder00:39 Overview of Squarespace, Kajabi, and WordPress01:03 Establishing Your Online Presence02:44 Why You Shouldn't Hire a Web Designer Yet03:32 Comparing the Big Three Platforms06:22 Ease of Use and Design Opt...2025-03-2714 min
Brilliant Ideas#13: How to Master Unscalable Tasks that Grow Your Business QuicklyDiscover how to redefine success on your own terms as I sit down with Laura, a corporate finance veteran who became a trailblazing business strategist.Laura's Business Breakthrough program is designed for mid-career women ready to leverage their corporate expertise and venture into successful independent businesses. Through her unique journey, Laura shares the strategies and insights that empower women to turn their professional experiences into personal fulfillment and financial independence.Transitioning from a structured office environment to the unpredictability of entrepreneurship can be daunting, but fear not—Laura shares practical strategies to navigate the early hu...2025-03-2518 minThe GenXpert ShowEssential Tools for STARTING Your Coaching BusinessTo get started coaching or consulting you need 3 things - a client, a way to serve that client, and a way to get PAID! In this efficient episode, I'll cover the online tools you need (and what you don't) to get up and running for the least amount of $$$.Whenever you're ready, here are 3 ways I can help you build your business:1. 📥 Download The GenX Escape Plan → Your 3-step roadmap to starting a profitable coaching or consulting business2. 💡Grab a year’s worth of brand boosting content prompts with the Thought Leadership Content Generator2025-03-2005 minThe GenXpert ShowFAST GROWTH Strategies For Your Coaching Business | Ep. 10Want to grow your coaching business FAST—without wasting more time on social media?Most coaches make one big mistake that keeps them stuck. In this video I explain what that is and walk you through three fast-growth strategies that have nothing to do with hooks or stories or posting every day.In this episode of The GenXpert Show, we'll talk about:✅ The #1 mistake slowing down your business growth✅ The power of “Poison Ivy Problems” ✅ The ONE thing you need to focus on to fast-track getting new clients👍BTW, if you like the show I’d love it if you’d leave a rev...2025-03-1312 min
The Girl With The Purple Hair Talks BusinessHow to Start a Profitable Business: The #1 Question Every New Entrepreneur Must Ask with Laura ZavelsonAre you ready to start a profitable business but unsure where to begin? Many new entrepreneurs make a critical mistake early on—one that can determine whether their business thrives or fails. In this episode, business strategist Laura Zavelson, MBA shares the #1 question every entrepreneur must ask before launching. Laura Zavelson, MBA, is a corporate finance escapee, turned serial entrepreneur, former professor of entrepreneurship, and business strategist. She helps GenXers who are laid-off, pissed-off, pushed-out or burned-out capitalize on their expertise and experience to build a business as a coach, consultant or independent expert. She draws on 25+ years of experience to delive...2025-03-1013 minThe GenXpert ShowThe Best Business Ideas for Women Over 45 | Ep. 9Looking for the best business ideas for women 45+ ? Do you already have an idea, but you’re worried you might be too old to start something new? Think again!A Small Business Administration report found that more than half of small business owners in the U.S. are over 50. They didn’t wait for a job—they created one. And not only that - entrepreneurs over 45 are 2.5X more likely to succeed.In this eye-opening episode of The GenXpert Show, we dive into the reality of work for women over 45 and explore why launching a coachi...2025-03-0514 minThe GenXpert ShowStart a Coaching Business: 5 PROFITABLE ideas for 2025 | Ep. 8Looking to start a coaching business in 2025 but not sure which niche to pursue? In this episode of The GenXpert Show, I'll walk you through 5 profitable coaching business ideas that are set to dominate the market in 2025. Whether you're an experienced coach looking to pivot or just starting your entrepreneurial journey, these ideas are revenue ready.We’ll talk about what makes certain areas profitable, and what you need to do take advantage of the biggest trends of 2025.AND here’s a SPECIAL BONUS VIDEO! Here’s what I tell my private clients about how to may...2025-02-2613 minThe GenXpert ShowFinding Your Coaching Niche: What you NEED to know | Ep. 7Finding your coaching niche (or consulting niche) can feel like a frustrating process. But it’s the secret to building a business that supports you financially as well as creates opportunities for doing meaningful work and enjoying a flexible schedule. This episode of The GenXpert Show reveals the how to, the tradeoffs and a step by step exercise you can do right now.So grab a notebook or open your notes app and join me as I break down the step-by-step process of figuring out what you want to do, how you want to do it, who yo...2025-02-2016 minThe GenXpert ShowHow to Avoid Niching down Too Far | Ep. 6🎙️ Episode Summary:
If you’re worried that niching down will push clients away, this episode is for you. Spoiler: You’re probably not too niche—you just haven’t hit on a problem that’s urgent enough to get people to buy.
🔹 Why a niche that feels “too small” is often just a niche without an urgent problem
🔹 How one career coach overcame FOMO and doubled down on her true superpower
🔹 Three essential questions to evaluate your niche for size, revenue potential, and long-term enjoyment
🔹 I answer 5 of the most frequent FAQs about nichin...2025-02-1213 minThe GenXpert ShowDo You NEED a Niche? | Ep. 5 The Truth About Niching—What They Get Right, What They Get Wrong, and How to Find Your Focus
If you’ve been thinking about starting a coaching or consulting business, you’ve probably heard that you must pick a niche. But is that really true? And how do you even know if you’ve picked the right one?
In today’s episode, we’re breaking down:✔️ Why “everyone” is NOT your audience—and how to get specific in a way that attracts clients instead of repelling them✔️ The biggest myth about niching that could be keeping you stuck...2025-02-0509 minThe GenXpert ShowCoach vs. Consultant? Which one are you? (and why it matters!) | Ep. 4Episode Title: Coach or Consultant? Which one are you? (And why it matters!)
Episode Summary:Are you a coach or a consultant? And why does it even matter? The way you position yourself impacts your branding, pricing, and the types of clients you attract. In this episode, we explore the key differences between coaching and consulting, common misconceptions, and practical ways to decide which path is right for you.
What You’ll Learn in This Episode:✅ The fundamental differences between coaching and consulting✅ How your service model affects your pricing and revenue potent...2025-01-2909 minThe GenXpert Show5 Things to Avoid When Starting Out As a Coach or Consultant | Ep. 3Podcast Show Notes
Episode Title: 5 Mistakes to Avoid When Starting Your Coaching or Consulting Business
Episode Description:
Starting a coaching or consulting business can feel like jumping into the deep end without a life jacket—but you don’t have to make it harder than it needs to be. In this episode of The GenXpert Show, we’re breaking down the 5 most common mistakes new coaches and consultants make—and how to avoid them.
If you’ve ever thought you needed another certification, struggled to name your business, or wondered when to start char...2025-01-2213 minThe GenXpert ShowHow to get your first coaching or consulting clients | Ep. 2In this episode of the GenXpert Show, I'll reveal the most effective strategies for getting your first coaching or consulting clients without relying on social media.
We'll talk about why social media isn't your best bet in this instance and then get to 3 practical strategies you can put into action right now to get your very first paying clients.
And whenever you're ready, here are 3 ways I can help you build your business as a coach, consultant or independent expert:
1. Download The GenX Escape Plan: A 3 step roadmap to your new career
2025-01-1710 minThe GenXpert ShowHow to Start a Coaching or Consulting Business | Ep. 1Are you ready take the plunge and start your own coaching or consulting business? You know how to do a lot of things, but how do you figure out what's marketable? Who do you want to work with? And what is the one thing you absolutely MUST do before you decide to go all in? We'll talk about it all in this week's episode.
Laura's GenX Escape Plan: Your 3 step roadmap to your new career as a coach, consultant or independent expert
Would you rather WATCH The GenXpert Show?2025-01-1209 minThe GenXpert ShowThe GenXpert Show TrailerWelcome to the GenXpert Show where we talk about how you can use what you already know to stop the job search, ditch corporate and build a business as a coach, consultant or independent expert. 2025-01-1001 min
The Retreat Leaders PodcastEP 200 Pricing for Profit: Mastering the art of Retreat Pricing with Laura ZavelsonIn this episode, host Shannon Jamail engages in a casual conversation with Laura Zavelson about the challenges retreat leaders, particularly women, face when pricing their retreats. They discuss the importance of setting prices that reflect the true value of the retreat, overcoming emotional barriers to pricing, and managing business finances effectively. Here are the key points: Introduction & Focus Shannon introduces Laura Zavelson, highlighting the main theme of the podcast: the struggle many retreat leaders have with underpricing their offerings, especially women. The discussion focuses on how pricing should cover expenses, pay the leader fairly, and...2024-12-1233 minThe Retreat Leaders PodcastEP 200 Pricing for Profit: Mastering the art of Retreat Pricing with Laura ZavelsonIn this episode, host Shannon Jamail engages in a casual conversation with Laura Zavelson about the challenges retreat leaders, particularly women, face when pricing their retreats. They discuss the importance of setting prices that reflect the true value of the retreat, overcoming emotional barriers to pricing, and managing business finances effectively. Here are the key points: Introduction & Focus Shannon introduces Laura Zavelson, highlighting the main theme of the podcast: the struggle many retreat leaders have with underpricing their offerings, especially women. The discussion focuses on how pricing should cover expenses, pay the leader fairly, and...2024-12-1233 min
The Sparking Entrepreneur ShowEmpowering Women Entrepreneurs: Strategies for Success with Laura ZavelsonIn this episode, we sit down with Laura Zavelson, a serial entrepreneur, university professor, and business strategist, to discuss her unique approach to empowering women founders and business owners. Laura shares her insights on gaining clarity around growth opportunities, building effective courses, and avoiding common pitfalls that can drain the passion from entrepreneurship. Tune in to learn how to think strategically about your business, feel confident in your decision-making, and define success on your own terms.2023-11-1617 min