Shows
Always Off Brand“What The Heck is a Creative Stratagist?” with Joanna WallaceWhat a treat for our audience! Joanna Wallace joins the show for the first time as a premiere Creative Strategist for some of the biggest brands around. She explains what she does and how paid advertising creativity should work. Enjoy Always Off Brand is always a Laugh & Learn! GUEST Joanna Wallace LinkedIn: https://www.linkedin.com/in/joannasloamewallace/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email eTail Boston! https://etaileast.wbresearch.com/ REGISTER NOW and...2025-08-0758 min
Always Off Brand“Amazon Q2 Earnings 2025 Scotty O Recap Rant!”Scotty O traditional Amazon earnings call commentary and opinion on the call. No other breakdown quite like this one. Satire and mostly made for fun. Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email eTail Boston! https://etaileast.wbresearch.com/ REGISTER NOW and get 20% off use the CODE: ALWAYSOFFBRAND Quickfire Podcast Network Shows: Brain Driven Brands YouTube: https://www.youtube.com/@SarahLevinger Apple...2025-08-0141 min
Always Off Brand“Content & Media Go Together Like PB&J!” with Caroline BallardJust Summer and Scotty O on this one to welcome Caroline Ballard, VP Commerce Media with Profitero +. Caroline explains why content and media must join forces more and more in large CPG’s and beyond. A really interesting conversation and Scotty O fills in on a NEWS story. Enjoy Always Off Brand is always a Laugh & Learn! Gues: Caroline Ballard LinkedIn: https://www.linkedin.com/in/carolineparrin/ Website: https://www.profitero.com/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email ...2025-07-3153 min
Always Off Brand“Will LLM’s Give Amazon Serious Competition?” with Scot WingoThis week, the AOB gang gets one of the industry's most important figures in ecommerce, Scot Wingo! The former co-founder and chairman of Channel Advisors, Spiffy and now ReFiBuy.ai. He has been the co-host of the OG of retail and ecommerce podcasts, Jason and Scot Show which is the source of truth with Scot and Jason “Retail Geek” Goldberg. Scot’s new podcast is RetaiGentic and he puts on an AI class for Summer, Scott and Hayley on how these LLM’s might just be the competition Amazon and all marketplaces and ecommerce needs? Enjoy Always Off Brand is alway...2025-07-241h 05
Always Off Brand“Amazon Prime Day POST GAME Scotty O RANT!”Scotty O could not let this go any longer. After all the analysis and reports on how 2025 Prime Day really did. Well here is a breakdown of why it was one of if not the worst one in the 10yrs of the event! Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email eTail Boston! https://etaileast.wbresearch.com/ REGISTER NOW and get 20% off use the CODE: ALWAYSOFFBRAND Quickfire Podca...2025-07-1717 min
Always Off Brand“eTail Boston 2025 Preview!” with Elizabeth RobillardI know we are totally in the bag with our great partners at eTail, but here is a really cool preview of the upcoming Boston eTail coming up August 11-14! The producer and all knowing Elizabeth Robillard joins us and we break down what you are going to see in Boston! Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Elizabeth Robillard LinkedIn: https://www.linkedin.com/in/elizabeth-robillard-a3141150/ eTai...2025-07-1757 min
Always Off BrandSPECIAL EDITION -“Amazon Prime Days / Weekish Half Time Report!” with Ash McMullenQuick little check in on how Amazon 2025 Prime Day (4 days) is going after the day 2 of this new 4 day format. We bring in Ash McMullen with Advantice Health to help hash out the first 2 days and what we think is going to happen the last 2 days! Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Ash McMullen LinkedIn: https://www.linkedin.com/in/ashmcmullen/ Quickfire Podcast Network Shows: 2025-07-1041 min
Always Off Brand“Amazon Advertising, Full Funnel, Agency or Inside?” with Jeremy DodgeWe welcome back a long time contributor and one of the faithful 48 from years ago! Jeremy Dodge, now runs his own agency The Horse Consulting, where he works with some of the most well known brands on their Amazon strategy. We talk all kinds of Amazon advertising, what tools you need and is agency or internal the best move for brands? Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Jeremy Dodge LinkedI...2025-06-2635 min
Always Off Brand“Live from CANNE LIONS Festival” with Kiri Masters & Lauren Livak GilbertQuick show today from France as Kiri Masters and Lauren Livak Gilbert send Scotty O a little update from the south of france at the big Canne Lions Creativity Show. You won’t hear any recap quite like this one.Some great take aways along with giving Scotty O a hard time about AI. Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Kiri Masters https://www.linkedin.com/in/kiri-masters/ Webs...2025-06-2015 min
Always Off Brand“The Ecommerce Roadmap We All Need To Hear!” with Rachel TipographOh boy, this gues is a superstar! The CEO/Founder of MikMak, Co-Host of Brave Commerce and regular contributor for Bloomberg, Rachel joins the show to talk about AI, Social and Live Commerce along with where ecommerce should sit in organizations. She plays, "What's That Keyword?” and much more. Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Rachel Tipograph: https://www.linkedin.com/in/racheltipograph/ Company Website: https://www.mikma...2025-06-1953 min
Always Off Brand“$100M Marketing Competition!” - Sarah Levinger & Nate LagosSpecial treat this week. We do a cross over with our sister show on the Quickfire Podcast Network, “Brain Driven Brands” with Sarah Levinger and Nate Lagos. This is one their most popular episodes, the $100M Marketing Sweepstakes. They use AI to get them through a live game to see who becomes the best marketer! It is amazing! Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Sarah Levinger: https://www.linkedin.com/in/sarahlev...2025-06-1243 min
Always Off BrandScotty O -Biggest Change in Marketplaces is Balls!”If you think AI is the biggest change to marketplaces, you are wrong! Kinda kidding, but live sports, especially the NFL is going to drive huge changes in why and how we buy from our beloved marketplaces. Scotty O goes through his presentation he gave at eTail in Palm Springs telling you why and how! Debut of the ACS Vortex model. This is what is happening and why Amazon is in such a big lead. Attention, Captive & Sales. Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com...2025-06-0520 min
Always Off BrandScotty O - “Amazon Quick Tips & Tricks”Really quick Amazon tips to bring to the top of mind. Scotty O goes through 2 big things he loves on Amazon and is telling everyone to do! Price Discount and Creator Connections. Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagra...2025-05-2911 min
Always Off Brand“Amazon Chit Chat - Tariffs, Advertising & Prime Day Oh Boy!” with Jon Derkits Wow, we finally got to hang out with an Amazon superstar, brand owner, agency owner and big time LinkedIn and Twitter celebrity, John Derkits! We talked about tariffs, advertising predictions and what is going to happen with Prime Day. 4 days of discounts! Always Off Brand is always a Laugh & Learn! Guest: Jon Derkits LinkedIn: https://www.linkedin.com/in/jon-derkits/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/...2025-05-2258 min
Always Off Brand“Live From Digital Shelf Summit” - Data Scientist Gwen Ange with WD40It's been a minute since the great conference in New Orleans, Salsify’s Digital Shelf Summit, but this is one of the most interesting conversations with Gwen Ange with WD40. What does WD stand for? What is the history? This is many other super cool data scientist stuff. Always Off Brand is always a Laugh & Learn! Guest: Gwen Ange LinkedIn: https://www.linkedin.com/in/gwendolynange/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website...2025-05-1532 min
Always Off Brand“Your Creative Can Be The Difference!” with Juliana ArthusoWhat a pleasure to have Senior Art Director for OLLY on the show, Juliana Arthuso. A breath of fresh air as we talk about all things ecommerce creative! Juliana joins Scott and Summer in a great conversation with tons of Juicy Nuggets! Always Off Brand is always a Laugh & Learn! Guest: Juliana Arthuso LinkedIn: https://www.linkedin.com/in/arthusojuliana/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Ema...2025-05-0850 min
Always Off BrandScotty O - “Amazon 2025 Q1 Earnings!”Once again, Scotty O brings his own flair of a breakdown of the Amazon earnings call. If you want to hear what it all means for sellers and vendors, take a listen/watch. Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Ins...2025-05-0530 min
Always Off Brand“Live From Salsify DSS in New Orleans!” Chris Perry (yes he sings)Live from Salsify’s Digital Shelf Summit in New Orleans,a great and always fun conversation with Chris Perry from FirstMovr on his session at DSS on TIL DEATH DO US CART! We go all over the digital landscape and land on talking Retail Media Networks and how Kroger has a great opportunity. Always Off Brand is always a Laugh & Learn! Guest: Chris Perry LinkedIn: https://www.linkedin.com/in/chrisaperry/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email 2025-05-0124 min
Always Off Brand“Live From Salsify DSS in New Orleans!” with Lauren Livak Gilbert, Ash McMullen and Jay StoneLive from Salsify’s Digital Shelf Summit in New Orleans,a quick but fun chit chat with the women who organized the entire conference, Lauren Livak Gilbert from the Digital Shelf Institute, Ash McMullen and her former VP of Finance at Advantice Health Jay Stone on how ecommerce and finance can be friends! Always Off Brand is always a Laugh & Learn! Guest:Lauren Livak Gilbert LinkedIn: https://www.linkedin.com/in/laurenlivak/ Guest: Ash McMullen LinkedIn: https://www.linkedin.com/in/ashmcmullen/ Guest: Jay Ston...2025-04-2413 min
Always Off Brand“Live From Salsify DSS in New Orleans!” with Russ DieringerLive from Salsify’s Digital Shelf Summit in New Orleans, a great conversation with founder and CEO of Stratably, the independent research and analyst companies for many of the largest CPG’s in the industry. After his keynote at the conference, Russ sat down with Scott for a great conversation about the digital commerce economy and how ecommerce is still winning. Always Off Brand is always a Laugh & Learn! Guest:Russ Dieringer LinkedIn: https://www.linkedin.com/in/russdieringer/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_pod...2025-04-2237 min
Always Off Brand“Amazon Listings Need Help?” with John AspinallJohn Aspinall with PickFu joins Scott, Summer and Hayley for a fun jam packed episode focused on your Amazon product detail page. They talk high level and get down to the nitty gritty of great converting listings! Always Off Brand is always a Laugh & Learn! Guest:John Aspinall LinkedIn: https://www.linkedin.com/in/jaspinall/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: i...2025-04-1850 min
Always Off Brand“LIVE from Digital Shelf Summit” Starring Sreenath Reddy & Ash McMullenLive shows from New Orleans at the Digital Shelf Summit conference. Ash McMullen sits down with Scotty O with Sreenath Reddy CEO of Intentwise! From Amazon Marketing Cloud to the holy grail of "Incrementality". We have some fun and learn all about how Inentwise works and why it is a must have for many Amazon Vendors & Sellers. So much fun and great topics all around the Digital Shelf. Guest:Sreenath Reddy LinkedIn:https://www.linkedin.com/in/sreenathkreddy/ Guest: Ash McMullen Linkedin: https://www.linkedin.com/in/ashm...2025-04-1627 min
Always Off Brand“LIVE from Digital Shelf Summit” Starring Jeff Cohen, Ash McMullen, Lena Moriarty, Chris PerryLive shows from New Orleans at the Digital Shelf Summit conference. Wow, we started off with all the stars and then Jeff Cohen with Amazon joins the conversation! A spectacular episode all in the same room, sitting around the table! So much fun and great topics all around the Digital Shelf Guest: Betsy Jeff Cohen LinkedIn:https://www.linkedin.com/in/jeffreycohen/ Guest:Chris Perry LinkedIn: https://www.linkedin.com/in/chrisaperry/ Guest: Ash McMullen Linkedin: https://www.linkedin.com/in/ashm...2025-04-1039 min
Always Off Brand“LIVE from Digital Shelf Summit” with Meghan Corroon & Brian HennessyLive shows from New Orleans at the Digital Shelf Summit conference. Meghan Corroon CEO of Clerdata and Brian Hennessy CEO of Talkoot sit down with Scotty O to talk ad measurement and story telling powered by AI. Super interesting conversation as both stories, copy and how we measure paid and organic sales are all that matters! Guest: Betsy Meghan Corroon LinkedIn:https://www.linkedin.com/in/meghan-corroon-67a30b5/ Guest: Brian Hennessy LinkedIn: https://www.linkedin.com/in/brian-hennessy-91b9413/ FEEDSPOT TOP 1...2025-04-0924 min
Always Off Brand“Amazon Vendor Central Direct Import & Forecasting!” with Betsy MelloWe bring back an underserved part of the Amazon space, Vendor Central! We have Betsy Mello with Midnight Group on to talk through selling large and heavy products to Amazon 1P along with Direct Import and Forecasting! Fun to talk about 1P selling on Amazon for a change. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Betsy Mello LinkedIn:https://www.linkedin.com/in/betsymello/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: 2025-04-0354 min
Always Off Brand“Amazon EndCaps, AI & All the BUZZ WORDS!” with Chris PerryChief Education Officer of FIRSTMOVR Chris Perry is back! He has songs, he has unbelievable information on Digital EndCaps, how is AI and RUFUS affecting your Product Detail Pages and much more. Chris works with the largest CPG companies in the US and shares how they are thinking about the PDP race! Tons of Juicy Nuggets! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Chris Perry LinkedIn: https://www.linkedin.com/in/chrisaperry/ Company: https://firstmovr.com/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/reta...2025-03-2758 min
Always Off Brand“LIVE from eTail” - Amazon Vendor Central Chat with Gabriella Neske & John-Mark Speal Mayme BrothersLIVE from eTail in Palm Springs, Summer and Scott get a chance to chat all things selling Apparel on Amazon by Vendor Central! Senior Director of Marketplaces, Gabriella Neske and VP of Ecommerce, John-Mark Speal with Mamiye Brothers stop by and boy do they drop some serious Pro Tips! We talk negotiations, pricing and all the fun talk trying to make money on Amazon via Vendor Central. Tons of Juicy Nuggets! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: John-Mark Speal LinkedIn: https://www.linkedin.com/in/john-mark-speal-054ab6b0/ Com...2025-03-1835 min
Always Off Brand“From Dentist to D2C & Amazon Boom!” with Brynn SnyderIf you are a small brand, owner operator or even bigger you have to listen to this episode! Not to mention, any agency out there, this one is for you! Co-Founder and CEO of SLATE FLOSSER Brynn Snyder joins Summer, Scott and Hayley to drop some unbelievable Juicy Nuggets! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Brynn Snyder LinkedIn: https://www.linkedin.com/in/brynn-maclennan-snyder-50a7103/ Company: https://slateflosser.com/ FEEDSPOT TOP 5 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_feat...2025-03-1358 min
Always Off Brand“Live From eTail Palm Springs!” - CMO of Attentive Keri McGhee (Feat: Jennifer Peters)Live from eTail in Palm Springs, CMO of Attentive Keri McGhee hangs out with us and brings a friend of the program Jennifer Peters from OLLY! How cool is it to have some serious high level Juicy Nuggets in this fun episode. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Keri McGhee LinkedIn:https://www.linkedin.com/in/keri-mcghee/ Company: https://www.attentive.com/ Guest: Jennifer Peters LinkedIn:https://www.linkedin.com/in/jennifer-peters-3bbb6220/ FEEDSPOT TOP 10 Retail Podcast...2025-03-1133 min
Always Off Brand“Live From eTail Palm Springs!” - Avenue7 Media CEO Jason Boyce (Feat Brent Peterson)Live from eTail in Palm Springs, CEO of Avenue7 Media and longtime friend of the program Jason Boyce joins us. Also, featuring our great podcast friend Brent Peterson, Host of Talk Commerce. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Jason Boyce LinkedIn:https:https://www.linkedin.com/in/jasonrboyce/ Company:https://avenue7media.com/ Guest: Brent Peterson LinkedIn:https://www.linkedin.com/in/brentwpeterson/ FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured...2025-03-0735 min
Always Off Brand“Live From eTail Palm Springs!” - eTail’s Lena Moriarty & Advantice Health’s Ash McMullenLive from eTail in Palm Springs, Head of Marketing at eTail Lena Moriarity stops by the booth along with AOB regular Advantice Health Ecommerce guru Ash McMullen. We talked through the keynotes and what is coming soon to eTail near you! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Lena Moriarty LinkedIn:https:https://www.linkedin.com/in/lenamoriarty/ Company:https://etailwest.wbresearch.com/ Guest: Ash McMullen LinkedIn: https://www.linkedin.com/in/ashmcmullen/ FEEDSPOT TOP 10 Retail Podcast! https...2025-03-0532 min
Always Off Brand“Live From eTail Palm Springs!” - Oatey’s VP Ecommerce Jamie ClapperLive from eTail in Palm Springs, Jamie Clapper, VP of Ecommerce for Oatey Plumbing joins the show from eTail in Palm Springs. We talk about how you take a manufacturer who has sold B2B for years getting into ecommerce and Amazon. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Jaime Clapper LinkedIn:https://www.linkedin.com/in/jamie-clapper-0876b531/ Company:https://www.oatey.com FEEDSPOT TOP 5 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email ...2025-03-0336 min
Always Off Brand“Live From eTail Palm Springs!” - ChanneKkey Founder Dan BrownsherLive from eTail in Palm Springs,Dan Brownsher drops by and we cover all things about his new role, where ChannelKey is going, the agency vs client dynamic. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Dan Brownsher LinkedIn:https://www.linkedin.com/in/dan-brownsher/ Company: https://channelkey.com/ FEEDSPOT TOP 5 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quic...2025-02-2830 min
Always Off Brand“Live From eTail Palm Springs!” - Bluecore CMO - Jason GrunbergLive from eTail in Palm Springs, Bluecore’s CMO Jason Grunberg joins Scott and Summer on podcast row! We breakdown what really is Agentic AI and much more. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Jason Grunberg LinkedIn:https://www.linkedin.com/in/jgrunberg/ Company: https://www.bluecore.com/ FEEDSPOT TOP 5 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info...2025-02-2729 min
Always Off Brand“Ad Measurement, Percentages Don’t Pay The Bills!” with Nate LagosSuper excited to have a spectacular marketer who is so smart and so funny! Nate Lagos joins the show. Nate is the VP of Marketing at Original Grain watches. He also has his own show, Tactical & Practical in addition to being the co-host of Brain Driven Brands. He drops some amazing tips and tricks for all brands and anyone who is creating and managing ads. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Nate Lagos LinkedIn:https://www.linkedin.com/in/natelagos/ Company: https://www.originalgrain.com/ Podcast: htt...2025-02-201h 02
Always Off Brand“Amazon Logistics - The Answers for 2025!” with Rob HahnFinally, we have an Amazon logistic expert who worked at Amazon doing nothing but figuring out how to move goods faster! Rob Hahn is the COO at Pattern and we are so excited to get all the questions answered. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Rob Hahn LinkedIn:https://www.linkedin.com/in/rob-hahn-12136736/ Guest Co-Host: Gabriella Neske LinkedIn: https://www.linkedin.com/in/gabriellaneske/ MAGIC MIND SPONSORSHIP: GET up to 45% off on subscription and 20% of first order with C...2025-02-131h 08
Always Off Brand“Ecommerce Evolution For Brands & Agencies!” with Kris McDermottGreat show about how big CPG and brands of all sizes must evolve on how they are handling ecommerce and the new retail. Industry veteran and former big CPG ecommerce leader, Kris McDermott joins the show to talk about Amazon, marketplaces, retailers and everything in-between. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Kris McDermott LinkedIn: https://www.linkedin.com/in/krismcdermott/ MAGIC MIND SPONSORSHIP: GET up to 45% off on subscription and 20% of first order with CODE: ALWAYSOFFBRAND FEEDSPOT TOP 5 Retail Podcast! https...2025-02-0657 min
Always Off Brand“Amazon, Netflix Live Sports Media!” with Iesha WhiteSpecial episode with our official performance media expert Iesha White! We talk through the evolution of Amazon, NFL and all live sports. Also, talk about the latest competitor Netflix and how this could affect retail media networks, brands and paid media. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Iesha White LinkedIn: https://www.linkedin.com/in/iesha-white-marketing/ Website: https://www.multitudesmarketing.com/ MAGIC MIND SPONSORSHIP: Get 45% off the Magic Mind bundle with with my link: 2025-01-3047 min
Always Off Brand“Amazon Vendor Central Negotiations!” with Martin HeubelThe one, the only Martin Heubel comes back home to the podcast that started it all!! The leading voice on Amazon Vendor Negotiations gives us the latest and greatest on how you can win! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest:Martin Heubel LinkedIn: https://www.linkedin.com/in/martinheubel/ Website:https://consulterce.com/ MAGIC MIND SPONSORSHIP: Get 45% off the Magic Mind bundle with with my link: https://magicmind.com/always...2025-01-231h 15
Always Off Brand“Amazon PPC Winning Formula!” with Elizabeth GreeneIf you need to understand the mechanics and exactly how to win on Amazon PPC, then this is the show for you! Co-Founder and CEO of Junglr.com Elizabeth Greene drops some serious advertising Juicy Nuggets and gives us what she is excited about in 2025! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Elizabeth Greene LinkedIn: https://www.linkedin.com/in/elizabeth-greene-junglr/ Website: https://junglr.com/ YouTube Channel: https://www.youtube.com/@Junglr MAGIC MIND SPONSORSHIP: 2025-01-1655 min
Always Off Brand“NRF BIG SHOW 2025” (FEAT) Lena Moriarty & Lauren Livak GilbertOur good friends Lena Moriarity from eTail and Lauren Livak Gilbert from The Digital Shelf Institute gave us a great big take aways from the huge NRF Big Show in New York! We threw in a quick clip from the amazing show Omni Talk, Chris Walton and Anne Mezzenga. They had a great interview with Mark Williamson from Costco’s Retail Media Network. Always Off Brand is Ecommerce Simplified, Learn & Laugh! FEATURING Lauren Livak Gilbert and Lena Moriarty CREDIT to Omni Talk for the NRF clip with Mark Williamson from Costco. ...2025-01-1513 min
Always Off BrandScotty O RANT - “Digital Ads & Silos = Sadness!”Time for a Scotty O RANT! After the holiday, Scott has a couple things to get off his chest. First, the new world of digital advertising and back to the 2 streets, what the truth is for small and medium brands. 2nd is the how Brands and Retailers need to break down the silos internally because the consumer will not put up with them anymore. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk...2025-01-0919 min
Always Off BrandeTail Palm Springs - “The Why To Go!” with Lena Moriarty & Steven PetersOur great partners from eTail are back to talk through why everyone needs to run to Palm Springs, CA at the end of February. eTail put out a big top 10 experts biggest keys to 2025 in ecommerce and retail! Lena Moriarty and Steven Peters join to talk through why this conference is a must see and it is an experience not to be missed! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Lena Moriarty Linkedin:https://www.linkedin.com/in/lenamoriarty/ Website: https://etailwest.wbresearch.com/ Guest: Ste...2025-01-0254 min
Always Off Brand“Experts Over Influencers?” with Eric SheinkopLook out influencers, the CEO & Co-Founder, Eric Sheinkop, of one of the fast growing companies in our business, The Desire Company has a new way of connecting brands and consumers, reviews and purchases. Check out this great conversation with Eric as he discusses where we are in reviews, influencers, affiliates including the latest regulations. This is a must listen or watch! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Eric Sheinkop Linkedin: https://www.linkedin.com/in/ericsheinkop/ Website: https://thedesirecompany.com/ QUICKFIRE Info: Web...2024-12-191h 06
Always Off Brand“Every Brand's New PR Play!” with Gloria CHou PRWell, this one is another Juicy Nugget FEST! Hayley Brucker and The News calls in from the Tack Room, during a frozen tundra in North Carolina! Summer joins late but she has her coffee! Gloria schools on the new way to do PR for small to big brands. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Gloria Chou Linkedin: https://www.linkedin.com/in/gloriaychou/ Website: https://www.gloriachoupr.com/ PODCAST - Small Business PR - https://www.gloriachoupr.com/podcast Master Class Link: https://learn.glo...2024-12-1252 min
Always Off Brand“Beverages & The Future of Commerce!” with Brian LangeFrom the vault, we bring you a recording from a bit ago, but it holds up! Brain Lange from Future Commerce joins Brent Peterson (Host of Talk Commerce) and Scott at Shoptoberfest presented by Shopware in NY. We had a great time talking to Brian about the past, the present and how the future of commerce will evolve. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Brain Lange - Future Commerce Linkedin: https://www.linkedin.com/in/b-lange/ Website: https://www.futurecommerce.com/ TALK COMMERCE: https://podcasts.apple.co...2024-12-0527 min
Always Off Brand“Getting Max Retail From Dead Inventory!” with Melodie Van der BaanSummer is on time and we reminisce about being a road rep for many years. Our awesome guest explains how to sell your excess inventory with Max Retail. The Co-founder/ CEO Melodie van der Baan lights up the show with her amazing service and tools that is changing how retail looks at old inventory that didn’t sell. Mel fits right into our crowd with OFF stories and great solutions to help retailers and brands! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Guest: Melodie van der Baan Co-Founder / CEO Linkedin: https://www.linkedi...2024-11-211h 02
Always Off Brand“The Real Retail Media Change!” with Dominick MiserandinoWe talk about teeth and the joys of crowns coming out, but then professionally transition to Retail Media Networks. The big stories with our guest, Dominick Miserendino, CEO of Retail Wire brings some great stories and interesting tidbits. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FREE trial offer to try...2024-11-151h 05
Always Off Brand“The Real Retail Media Change!” with Dominick MiserandinoWe talk about teeth and the joys of crowns coming out, but then professionally transition to Retail Media Networks. The big stories with our guest, Dominick Miserendino, CEO of Retail Wire brings some great stories and interesting tidbits. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FREE trial offer to try...2024-11-141h 05
Always Off Brand“All About That Listing Content!” with Daniela BolzmannScott, Summer and Hayley are back together again. Other than Scotty O’s teeth issues, we dive into some serious JUICY NUGGETS with Daniela Bolzmann the founder and CEO of Mindful Goods. She was a speaker at the Amazon Accelerate show and is one of the leaders in product detail page content in the Amazon ecosphere. Find out all the tricks of the trade and how you can make your content convert higher! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their websi...2024-11-071h 02
Always Off Brand“Amazon Q3 Earnings Scotty O Style!”Scotty O does his own version of the Amazon earnings call. Andy Jassy and Brian Olsavsky put on quite a fun show! We have fun with some of the new catch phrases and try to give you the vendor and seller perspective. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FRE...2024-11-0543 min
Always Off Brand“The Commerce Community Builders!” with Chris PerryAmazing episode with the wicked smart, funny and entertaining Chris Perry from firstmover. We cover joint business plans, category captains and Chris even sang for us! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FREE trial offer to try out Magic Mind for yourself and get the mental performance you want...2024-10-311h 00
Always Off Brand“Amazon Unboxed Recap Like No Other!” with Jason BoyceBONUS episode breaking down the unBoxed Amazon conference last week in Austin, TX. Some great big stories along with the Heckler you didn’t hear about and much more! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FREE trial offer to try out Magic Mind for yourself and get the mental...2024-10-2134 min
Always Off BrandAmazon - “The Everything War” with Dana MattioliMight be the biggest guest we have ever had? Dana Mattioli joins the show to talk about her new book “The Everything War” how Amazon got to be such a huge giant and possible monopoly. Dana has been at the Wall Street Journal as an investigative reporter for over a decade and was fantastic. We had a guest co-host join the show for this one, Ash McMullen. Another all time episode here, enjoy! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website...2024-10-171h 03
Always Off Brand“The BUTCHERBOX Subscription Magic!” with Reba HatcherVery exciting to have the Chief Revenue Officer of BUTCHERBOX, Reba Hatcher on the show! So much fun talking about subscriptions, loyalty and how they get new customers. We figure out if Summer is a potential customer and Hayley gets the upper hand on a large spider. Usual fun and games! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot...2024-10-101h 01
Always Off BrandLIVE from Shoptoberfest by SHOPWARE - “Ecommerce Hotline!” with Maier BianchiOur collaboration with Brent Peterson and TALK COMMERCE podcast continues at Shoptoberfest presented by Shopware in Brooklyn, NY. We hear Maier drop some knowledge on his Bmeir agency full ecommerce hotline and where he thinks the future of ecommerce is moving. So much learning and laughing at the BEER HALL. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot ther...2024-10-0425 min
Always Off BrandLIVE from Shoptoberfest - “Brand Expectations!” with Sarah Engel & Danielle KurtzOur collaboration with Brent Peterson and TALK COMMERCE podcast continues at Shoptoberfest presented by Shopware in Brooklyn, NY. We hang out and chat with the President of January Digital, Sarah Engel and Senior Marketing Manager with January Digital Danielle Kurtz. What a great conversation and Sarah and Danielle do a great job keeping Scott & Brent on Track! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/q...2024-10-0226 min
Always Off Brand“Amazon Holiday Juicy Nugget Prep Tips!”Summer is back and we give you some bigtime juicy nuggets on must do tactics to make sure you are set up for a big holiday on Amazon. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quick...2024-10-0132 min
Always Off BrandLIVE from Shoptoberfest -”Gonna iPaaS That!” with Robert RandOur collaboration with Brent Peterson and TALK COMMERCE podcast continues at Shoptoberfest presented by Shopware in Brooklyn, NY. We sit down with Robert Rand from iPaas, who tells us why everyone should iPaas all tech stacks! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https...2024-09-2719 min
Always Off Brand“Amazon ACCELERATE 2024 Recap!” with Jeff CohenCould not be more excited to welcome Jeff Cohen to the program. Jeff is on the Amazon Ads team and has become one of the best “Tech Evangelist” in our industry. He hangs out with Scotty O to talk about the big themes at this year's Accelerate conference in Seattle. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagra...2024-09-2644 min
Always Off BrandLIVE from Shopware - “Shoptoberfest with Future Commerce Philip Jackson!”Live recording with Talk Commerce Host Brent Peterson, we get to talk to FUTURE COMMERCE Philip Jacskson on the big report from Shopware and Future Commerce on the Honest Truth on RFP’s. Fun conversation and one of our 10 episodes recording at Shoptoberfest presented by Shopware in Brooklyn, NY in a beer haul! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instag...2024-09-2314 min
Always Off Brand“The Content Game For Brands!” with Tom LoganAlmost all of the band is back together, well Hayley Brucker and The News and Scotty O have a great chat with the CEO of Cohley Tom Logan! What is happening and how do you manage all this content? How do you make content a profit center or should you? “What’s That Keyword?” game is back and the NEWS Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magi...2024-09-191h 01
Always Off Brand“LIVE from eTail - New Friends, Content, Sinks and Laptops!” All-Star GuestsWhat an incredible show from Boston eTail! We were going to interview Tom Logan from Coehly and it turned into a networking party with Michael Challinger and Donna Bedford and Lauren Livak Gilbert. What a blast! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best MENTAL PERFORMANCE Shot there is out there! Our listeners get a FREE trial offer to try out Magi...2024-09-1234 min
Always Off Brand“Making Selling Fashion Apparel Much Easier!” with Michaela WesselsSea 4 Ep 33 “Making Selling Fashion Apparel Much Easier!” with Michaela Wessels 9/05/2024 Summer is back and talks about her Yellowstone trip and then we transition into Fashion Apparel! That’s right, CEO and co-founder of Style Arcade Michaela Wessels joins the show and she tells us how she solved a huge problem for all apparel retailers and brands! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has be...2024-09-0552 min
Always Off Brand”eTail Boston Live” I See, Laura, Lauren, Ash and Julie!LIVE from eTail east in Boston, MA boy did we have a power group on this episode! Ash McMullen, Laura Meyer, Lauren Livak Gilbert and Julie Spear talk full funnel, Amazon STV and all the strategy involved. How much does Prime Video and why should you invest in Prime Video? Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER February 24-27 2025 QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show...2024-08-2957 min
Always Off Brand”eTail Boston Live” with E-Cloth Prez Zac KiefferSea 4 Ep 31 ”eTail Boston Live” with E-Cloth Prez Zac Kieffer 8/27/2024 LIVE from eTail east in Boston, MA we talk the cleaning category, how the disrupter E-Cloth competes and more. Guest co-host, Lauren Livak-Gilbert of Digital Shelf Institute, Talk Commerce Podcast Host, Brent Peterson & Scotty O talk through what E-Cloth is up against, why paper towels should go away and how to drive brand awareness as a challenger brand. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPA...2024-08-2736 min
Always Off Brand”eTail Boston Live” with Matt EzykLIVE from eTail east in Boston, MA we bring you another awesome conversation with the former Director of Ecommerce at Pet Supermarket. Guest co-host, Lauren Livak-Gilbert and Scotty O talk through how Matt and his team at Pet Supermarket created an ecommerce omnichannel experience in 6 months. The digital transformation Matt led is a great Juicy Nugget for us all! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER February 24-27 2025 QUICKFIRE Info: Websi...2024-08-2329 min
Always Off Brand”eTail Boston Live” with Julie Spear & Lauren Livak (Dr’s of PDP) LIVE from eTail east in Boston, MA we bring you another awesome conversation with Head of Retail Marketplaces at Acadia, Julie Spear. Guest co-host, Lauren Livak-Gilbert and Julie talk Product Detail Pages like nobody's business as we breakdown the best practices and how to drive sales. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER February 24-27 2025 QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickf...2024-08-2241 min
Always Off Brand”eTail Boston Live” with Anna Esrov from Boll & BranchLIVE from eTail east in Boston, MA we bring you another awesome conversation with the VP Customer Experience & Loyalty at Boll & Branch. Guest co-host, Lauren Livak-Gilbert and surprise guest, Brent Peterson with Talk Commerce Podcast joins Scotty O. Boll & Branch is a premier organic bedding company that has taken personal service to a new level from startup to big scale and has not lost a step. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER February 24-27 2025 ...2024-08-2117 min
Always Off Brand”eTail Boston Live with Kelsey Knight of SlumberkinsSea 4 Ep 27 ”eTail Boston Live with Kelsey Knight of Slumberkins 8/20/2024 LIVE from eTail east in Boston, MA we bring you a spectacular conversation with the VP of Global Ecommerce at Slumberkins Kelsey Knight. Guest co-host, Lauren Livak-Gilbert joins Scotty O as we cover loyalty programs, marketplaces and developing new sales and social channels. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER February 24-27 2025 QUICKFIRE Info: Website: h...2024-08-2045 min
Always Off Brand”eTail Boston Live with - eTail Palm Springs BIG EXCLUSIVE ANNOUNCEMENT!” LIVE from eTail east in Boston, MA we bring the first of many episodes featuring some of the brightest minds in retail, ecommerce and branding. Breaking News with the eTail gang of Chet “Mr. eTail” Silverman, Lena Moriarity & Leo Martinez join Scotty O to go through big news and exciting changes for the upcoming Palm Springs 2025 eTail next February. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Etail Website: https://etaileast.wbresearch.com/ eTail Palm Springs CODE FOR 20% OFF - ETAILPARTNER QUICKFIRE Info: Website: https://www.quick...2024-08-1924 min
Always Off Brand“”eTail Boston Live with Laura Meyer!”LIVE from eTail east in Boston, MA we bring the first of many episodes featuring some of the brightest minds in retail, ecommerce and branding. We talk to longtime AOB guests and founder and CEO of the amazon agency Envision Horizons Laura Meyer about where Amazon agencies are, how they compete and why small brands have a tough road as pay to play in media spend continues to get more competitive. Guest Co-Host Lauren Livak-Gilbert helps Scotty O out staying on track and asking the better questions. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our...2024-08-1632 min
Always Off Brand“Amazon Q2 Earnings Scotty O Style!”Back again, by popular demand after the 2024 Q1 Amazon earnings episode. Scotty O takes a “unique” look at the 2024 Q2 earnings report from Amazon CEO Andy Jassy and CFO Brian Olsavsky. This is some serious commentary and a lot of kidding around as Scott has been selling over 200 brands for the last 18yrs on Amazon. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magic Mind and is the best...2024-08-1557 min
Always Off Brand“Full Funnel Prime Day For Big Brands?” with Ash McMullenWe wanted to know what it was like for bigger brands on Prime Day and how their strategy paid off or disappointed? So we got one of our favorite guests back, Ash McMullen who runs ecommerce for Advantice Health. Some really cool Juicy Nuggets on this one and we play “What’s That Keyword?” game along with 2 great NEW stories. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://magicmind.com/pages/hp-v1 Scott has been using Magi...2024-08-081h 01
Always Off Brand“Multi-Player Brands & Are Temu & Amazon Different?” with Mike MallazzoSea 4 Ep 22 “Multi-Player Brands & Are Temu & Amazon Different?” with Mike Mallazzo 8/1/2024 The author of United States of Amazon and Head of Growth at Forum Brands, Mike Mallazzo joins Summer and Scott to talk about some seriously smart things about multi-player rules applying to brands and buying media. We crack advertising in sports and why Mike believes that Temu and Amazon might be more similar than different. Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! Go to their website! https://m...2024-08-011h 07
Always Off Brand“Get More Traffic on Amazon, Full Stop!” with Joshua KreitzerFinally the band is back together, Summer, Hayley and Scott together after vacations. We come back with one of the biggest superstars in Ecommerce, Josh Kreitzer, Founder and CEO of Channel Bakers! Not only does he drop big Juicy Nuggets, he unlocks some cool ways to really drive off Amazon traffic to grow your Amazon business! Josh is one of the greatest innovators in our space and has proven for years how to zig when everyone else zags! Always Off Brand is Ecommerce Simplified, Learn & Laugh! Our SPONSOR is back! They are back MAGIC MIND!! ...2024-07-251h 04
Always Off Brand“Post Prime Pop UP Pod” with Nathan RigbySea 4 Ep 20 “Post Prime Pop UP Pod” with Nathan Rigby 7/23/2024 It is becoming a time honored tradition. We have Nathan Rigby on from Analytic Index to tell us what really happened during Amazon July Prime Day, who won, who lost and how it all went down.Always Off Brand is Ecommerce Simplified, Learn & Laugh! BIG OFFER, if you hear this and want your items put through the Analytic Index genius tool to see how you are doing in market share for Prime Day, just reach out and you will get tha...2024-07-2342 min
Always Off Brand“eTail Is Good Vibes Only!” with Chet Silverman& Lena MoriartySea 4 Ep 19 “eTail Is Good Vibes Only!” with Chet Silverman& Lena Moriarty 7/18/2024 What an episode covering one of the coolest retail and ecommerce conferences in the universe! eTail is 25 this year and we talked to “Mr. eTail” Chet Silverman and the Head of Marketing Lena Moriarity to find out why this show is so cool? Our great guest co-host Lauren Livak Gilbert helps Scotty O out with all the important stuff. Lauren hosts, “What’s That Keyword?” game and brings 2 great NEWS stories. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE...2024-07-181h 11
Always Off Brand“Scotty O Takes You To Cannes Lion Viva La France!”Scotty O you all to the big Canne Lion creativity festival with clips from BTR Media podcast and CEO/Founder Detiney Wishon and Amazon Ads Jeffery Cohen. Also, the CMO of BOSE and editor of Digiday. Some bigtime Juicy nuggets, plus a bonus tour guide of the festival from one of the judges! Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https...2024-07-1132 min
Always Off Brand“Prime Day 10x Your Sales & Amazon’s New China Direct Biz!”It’s all Scotty O on this one where he pulls some great commentary on two big topics he breaks down. Prime Day bigtime juicy nuggets, with some Seller Hacks to produce 10x results! Wow, then one of the biggest stories of the last couple weeks, Amazon announcing they are going to start a low cost China to US consumer direct business. Will this destroy the current sellers and vendors? Will this take TEMU/SHEIN and TikTok Shop out? Find out Scott’s hot take on what this really means.Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Bran...2024-07-0448 min
Always Off Brand“Objective Ecomm Research Is Truth, Forget The Buzz!” with Russ DeiringerSea 4 Ep 16 “Objective Ecomm Research Is Truth, Forget The Buzz!” with Russ Deiringer 6/20/2024 Hayley is back and she is a “no responder” is how they start the show. Summer is too sick to join, but they have an awesome guest, Russ Dieringer, CEO and Founder o Stratably! Dive into the research around Amazon Marketing Cloud, Walmart and of course, the reality of Retail Media Networks. We play, “What’s That Keyword?” game and Hayley brings in 2 great NEWS stories. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUI...2024-06-201h 13
Always Off Brand“Amazon Sports Is A Sleeping Giant!”Sea 4 Ep 15 “Amazon Sports Is A Sleeping Giant!” 6/13/2024 Scotty O is solo one more time, but he puts together some interesting clips and facts on why Amazon is investing in Content and LIVE SPORTS bigger than anyone. The new flywheel is Content, Logistics and Advertising. Why is sports such a huge part of their future plans? Find out how sports media is changing and how Amazon is changing everything to disrupt how live sports are made and brought into peoples homes. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplifi...2024-06-1340 min
Always Off Brand“"Trademarks, Ecommerce Law & Partying in Portugal!” with Jim HartSea 4 Ep 14 “Trademarks, Ecommerce Law & Partying in Portugal!” with Jim Hart 6/6/2024 Scotty O is going solo today with his good friend and the official, unofficial lawyer of the Alway Off Brand podcast, Jim Hart! Jim comes back to the program to set us straight on why trademarks are important, how to do it and what to look for and avoid. Plus, what is the term, “Likelihood of Confusion” mean? Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow...2024-06-0654 min
Always Off Brand“Amazon Dups, Oops and Dating?”Sea 4 Ep 13 “Amazon Dups, Ooops and Dating?” 5/30/2024 So Scotty O got out of the office again as he went to the Excellence in Ecommerce conference in Seattle. All the big names were there from Analytic Index, Quartile, Channel Bakers and more! Scott recorded some great stuff from the gang at Quartile, on off shore support, Amazon advertising with fun dating analogies and some other juicy nuggets on Sponsored Products and other cool Amazon Ads stuff. We talked about Amazon Canada, Philippines and how to buy a garbage can. Sounds about right for us! Summer J...2024-05-3044 min
Always Off Brand“5 Marketing Brain Hacks!” with Lauren AlexanderSea 4 Ep 12 “5 Marketing Brain Hacks!” with Lauren Alexander 5/23/2024 Ya ever wonder how the brain plays a part in why we buy things, react or click on an ad? Well, Lauren Alexander, VP of Marketing for Neurohacker Collective/ Qualia goes through the 5 core ways our brains work and why! Fascinating stuff we can all relate to at work and home. We play “What’s That Keyword?” game and a great news segment on TikTok and more. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: ...2024-05-231h 06
Always Off BrandAmazon Seller Fees, Broke or Let’s Go? With Armin AlispahicOk, so we had our version of what it all means and why we should care about all the new Amazon Seller Central fees. We have a new logistics and operations go to guy, Armin Alispahic, who is the operations team lead at Acadia. Armin is dialed in and drops a ton of Juicy Nuggets we can all use! We play “What’s That Keyword?” game and a great news segment on TikTok and more. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www...2024-05-161h 02
Always Off Brand“Is Amazon In The Car Biz?” with Molly KristickEvery wonder if Amazon is really getting in the car business? How do they market and what do the car brands think of Amazon? Well, Molly Kristick joins the show and gives us all the answers and more! Molly shares her years of automotive marketing chops and drops a ton of Juicy Nuggets we can all use! We play “What’s That Keyword?” game and a great news segment on Nordstrom Marketplace. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ 2024-05-091h 03
Always Off Brand“Amazon Q1 Earnings Like A Rom-Com!”This is a review of the Q1 2024 Amazon earnings call like no other! Scott, listens in to the conference call and chimes in with the thoughts of many Sellers and Vendors who sell on Amazon. We laugh, we cry, we feel all the highs and lows of this sweet little story called Q1 2024 for our friends Andy Jassy and Brian Olsavsky. It’s a summary and analysis like non other and it should make you chuckle. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Websit...2024-05-0242 min
Always Off Brand“Amazon PRIME DAY Prep Bonanza!”The 3 Amazon experts take center stage! If you have not thought about the upcoming July 2024 PRIME DAY, no worries we got you! This is a must listen for anyone selling on Amazon or interested in what people are doing. We talk about the smartest strategy on inventory and advertising to get the most out of this big event. We have a great NEWS segment.! Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com 2024-04-2551 min
Always Off Brand“A Podcast, About A Podcast, Agencies, Shopify & Rock N Roll!” with Chase ClymerRecorded live during eTAil West in Palm Springs, a fun different show with our guest, Chase Clymer. Host of Honest Ecommerce and partner in Ecommerce Agency, Electric Eye. From playing bass in a band that went on tour, to some now famous band mates, to running an ecommerce agency! Quite the ride and we talk about the inside look of how podcasts are made! Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com 2024-04-1827 min
Always Off Brand“Gotta Get The SEO Done Right!” with Genna CarboneGuest Co-Host Wendi Mathis Held joins the show and we start talking about weather! Don’t worry, we quickly get into our great and super smart guest Genna Carbone, the SEO wizard! Genna explains why SEO is so important and how to do it right! What matters and some super juicy nuggets on how to out SEO your competition. We play “What’s That Keyword?” game show with an awesome NEWS segment! Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ 2024-04-111h 01
Always Off BrandRecorded Live From eTail West - CEO of Tushy, Jason Ojalvo. For People Who Poop!Recorded during the eTail West conference in Palm Springs, CA in late February, Scott has a great discussion about building the #1 brand in the bidet business and creating incredible marketing. Taking on “Big TP '' among other poop filled discussions on how the US is way behind on this better, cleaner and more earth friendly potty business. Jason talks about the marketing end of a large D2C brand like Tushy and how they are constantly streamlining operations and creating a great company culture. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! 2024-04-0423 min
Always Off BrandScotty O RANT - “Amazon Storage Fees Palooza!”Quick little RANT for all of us living in the Amazon Seller world trying to make a buck and figure out all the new costs. Storage fees haven’t gotten enough attention as they are increasing 200+% over the last 12 months and going up even more! Scott takes a few minutes to lay it all out and hope you can relate and know that someone else is feeling the pain! Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email...2024-04-0317 min
Always Off Brand“Amazon Love Languages Get 5x Increase!” with Ash McMullenSea 4 Ep 3 “Amazon Love Languages Get 5x Increase!” with Ash McMullen 3/28/2024 So a tractor, water tank and ambulance walk into a horse farm! Hayley starts the show telling us how she fixed her filter on her well. Then our great Ash McMullen from Advantice Health tells how she got everyone on board turning most Amazon strategies to relaunch a brand on Amazon upside down! Going high funnel and getting low ROAS.How did she do it? We play “What’s That Keyword?” and a great NEWS segment. Summer Jubelirer, Scott Ohsman and Hayley Brucker! Alw...2024-03-281h 08
Always Off Brand“Just Psychology That Brand Marketing!” with Sarah Levinger To start our 4th year of this amazing weekly show we kick it off with a true “mind blowing” guest, Sarah Levinger! She will make you really think about how you go to market, how you advertise, how you build your audience! Not to mention the fun stories of how brands got cool, created that magic, like Stanley. So many techniques are revealed in this episode that you can use right away! We play “What’s That Keyword?” Join Summer Jubelirer, Scott Ohsman and Hayley Brucker! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE...2024-03-1456 min
Always Off BrandLIve From Etail West -“Retailer EVO Finds Good AI Customers Love!” with Nathan DeckerAnother fantastic conversation from ETail West in Palm Springs, CA. Scott sat down with Nathan Decker, Director of Ecommerce at evo.com. He was employee number one and has been part of the amazing growth. Nathan tells all the fun battles being in retail and how he and his team found AI that is making their customers happy! Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.faceb...2024-03-1225 min
Always Off Brand“Why Pay With Points Loyalty Just Works!” with Len CovelloIf you ever wondered how the world of loyalty programs, points and all those miles actually work behind the scenes then this is the episode for you! Len Covello, CTO at Engage People joins Scott and Guest Co-Host Lauren Livak Gilbert to explain it all. Len also tells us about the amazing study they did to figure out the why behind loyalty programs. Lauren hosts “What’s That Keyword?” game and a fantastic NEWS segment. So many juicy nuggets and a lot of laughs. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website...2024-03-071h 01
Always Off BrandEtail West - “Digital Advertising Done Smarter!” with James Schwyn & Taylor WhiteOur live recording at the Etail West show from Palm Springs, CA! What a blast to talk to James Schwyn from Quartile and Taylor White with RTB House. Talk attribution, programmatic sales and DSP. So many juicy nuggets and a lot of laughs. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.t...2024-03-0536 min
Always Off Brand“Ecomm Banking, Know Your Numbers!” with Chris Shipferling & Jason SummervilleSea 3 Ep 50 “Ecomm Banking, Know Your Numbers!” with Chris Shipferling & Jason Summerville 2/29/2024 Yes, we can even make finance and banking fun! Our guest, Chris Shipferling and Jason Summerville know ecommerce and how to help brands and agencies grow and eventually have rewarding exits. They play “Whats That Keyword?” game and stick around for the NEWS. So many juicy nuggets and a lot of laughs. Always Off Brand is Ecommerce Simplified, Learn & Laugh! QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on...2024-02-291h 04
Always Off Brand“Retail Media - What Goes Out Isn’t Always Coming back!” with Meghan CorroonSea 3 Ep 49 “Retail Media - What Goes Out Isn’t Always Coming back!” with Meghan Corroon 2/22/2024 We explore with our brilliant guest, Meghan Corroon, CEO and founder of Clerdata what is actually coming back to brands for their marketing spend? How are we tracking it and why is the traditional analytics not as accurate as they could be? Our guest co-host Mathew Adam Smith gives a great, but different rendition of “What’s That Keyword?” and a great NEWS segment. Is Barnes & Noble on a huge comeback? “Always Off Brand is Ecommerce Simplified, Learn & Laugh! 2024-02-221h 09