Shows
Innovation and the Digital EnterpriseBuilding Great Teams by Leading with Kindness with Firasat HussainIn this episode Patrick and Shelli talk with Firasat Hussain, the Chief Product and Technology Officer at SnapCare. Firasat shares his 25-year journey through various technology leadership roles at companies like Ticketmaster, Orbitz, and RR Donnelley, emphasizing the significance of thoughtful leadership and iterative innovation. He describes his transition to SnapCare, where he is leading the integration of new AI tools and modern tech stacks to transform healthcare staffing. The discussion delves into Firasat’s leadership philosophies, the importance of trust and influence over demands, and his commitment to growth and learning, both personally and professionally.(00:00) Welcome to Fi...
2025-05-2242 min
Generous Business OwnerTerry Trayvick: Everywhere He Leads You Turns to GoldAre you listening when God speaks? Are you going where He sends you? In this episode, Jeff and Terry discuss: Keeping in touch and maintaining lifetime friends.Seeing God’s hand in the paths of our lives.Hearing God’s voice and acting on our promises with Him.Business as a platform for faith. Key Takeaways: If you listen and obey, everything God touches will turn to gold. It won’t be through your power, it will be through Him.You don’t need to be perfect. God will meet us where we are and wo...
2025-05-0639 min
The CPG GuysWinning Consumer Attention with RR Donnelley's Lisa Pruett & Hans FischmannThe CPG Guys are joined by RR Donnelley's Lisa Pruett, President of Packaging & Labels and Hans Fischmann, VP & General Manager of nCountR, an innovative advertising platform designed to enhance customer experiences in physical retail stores. By combining digital programmatic advertising with in-store merchandising and advanced technology, nCountR creates engaging experiences right where customers make their purchases.Follow Lisa Pruett on LinkedIn here: https://www.linkedin.com/in/lisa-c-pruett/ Follow Hans Fischmann on LinkedIn here: https://www.linkedin.com/in/hfischmann/Follow RR Donnelley on LinkedIn here: https://www.linkedin.com/company/rr-donnelley/Follow nCountR...
2024-11-1346 minThe CPG GuysCustomer Personalization, Retail Media and Unified ID's with RR Donnelley's Matt TilleyThe CPGGUYS are joined in this episode by Matt Tilley, the Vice President of Growth Marketing for RR Donnelley, a trusted global provider of marketing, packaging, print and supply chain solutions that elevate engagement across the complete customer journey. He works behind the scenes crafting marketing campaigns and on stages and screens presenting or conducting interviews.This episode is sponsored by RR Donnelley.Find Matt Tilley on Linkedin at : https://www.linkedin.com/in/matthewjtilley/Find RR Donnelley on Linkedin at : https://www.linkedin.com/company/rr-donnelley/Find RR Donnelley online...
2024-10-0949 min
Journeymen PodcastEp 9 - Sayla Donnelley | Crown Chasing | Building SpeedSayla Donnelley jumps on the pod to chat running at the University of Florida and the balance needed to succeed as a student athlete.
Kaz doubles down on building speed and rants about selling luggage in airports.
Tim receives a special care package from Saucony, is robbed of strava crowns and reveals his chess ranking.
Jordo works on discipline then changes a session 3 times during the warm up.
Song of the Week
Kaz Queries and Theories
Timmy’s Sporting Quiz
2024-09-301h 20The CPG GuysConsumer Marketing Excellence with RR Donnelley's Courtney McCantsThe CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Technology Product sales team. With 15 years of experience in media and advertising, Courtney has partnered with retailers and CPGs to craft strategies that authentically enhance customer value across the purchase journey and diverse advertising channels. Her team serves as the voice of RRDonnelley’s customers, channeling their feedback to develop strategic market offerings that shape the evolution of adtech and martech. Th...
2024-09-1448 min
Business To HumanRestaurant Marketing Strategies To Be More Relatable to GuestsFood industry marketers, are you beating the heat this year with your campaigns? In this episode, co-hosts Alexa Bennett and April Masters discuss strategies restaurant marketers can use to be more relatable to their customers. . We share tips for offering deals and leveraging restaurant apps, and discuss the challenges of dining out on the go. We also explore the significance of loyalty programs for restaurant businesses and stress the need for multi-faceted loyalty programs that provide rewards and value to repeat customers. You will also learn about our personal experiences with various restaurant loyalty programs.We Discuss: T...
2024-08-2914 min
Business To HumanPredictions for the 2024 Holiday Shopping SeasonIn this episode, we dive into the complexities of holiday shopping, including hosting and travel plans with special guests Chip West and Sara Thomsen, retail industry experts at RRD. We explore the importance of targeted promotions, convenient services, and irresistible deals. Our conversation also highlights how retailers and brands can capitalize on shoppers’ plans to drive sales, the necessity of frequent, personalized messaging, and the appeal of exclusive products. Predictions for this holiday season are explored, including a potential shift toward later shopping and the possibility that shoppers will prioritize physical gifts over experiences.Join us as we con...
2024-08-1520 min
Business To HumanIs “Funflation” Here to Stay?The pandemic has shifted consumer priorities towards experiences over material possessions, leading to a resurgence of old marketing strategies like couponing and mailers. Consumers are willing to spend more on experiences, especially for their children, but increased costs may lead to a reevaluation of spending habits. Marketers are exploring creative ways to enhance consumer experiences, such as through cross-promotional offers and mobile integration, to capitalize on this trend. The concept of 'funflation' as a marketing strategy balances the need to grow and engage with target audiences while acknowledging economic constraints. In this episode, we dive into:Prioritizing e...
2024-07-1823 min
Business To HumanLenovo's Hardware Fuels Retail InnovationBy the end of 2024, Vericast will be working toward deploying a full suite of technologies designed to enhance the retail experience.Today, we’re diving into how the overall consumer experience can be improved through collaboration and innovation. Host Matthew Tilley sits down with Matt Bertucci from Lenovo and Hans Fischmann of Vericast — two powerhouses in in-store retail media solutions. Their combined expertise will help shape the future of shopping as we know it. They shed light on the contributions each company is making and their extraordinary collaboration.Join us as we discuss:What a reta...
2024-06-2037 min
Business To HumanUnpacking the Contradictory Behavior of Today’s ConsumerConsumer behavior has grown increasingly complex, often displaying contradictory preferences within consumer segments — or even from the same consumer! Guest Host Matthew Tilley shares insights from his recent ANA Brand Masters presentation, exploring the nuanced demands for both personalized experiences and mindfulness of privacy. This episode discusses the dichotomy of consumer desires and how marketers can effectively respond.Join us as we discuss:The shifting landscape of consumer expectations in a world full of contradictions.Balancing personalization and privacy within digital marketing strategies.Unifying disparate consumer data to craft diverse and responsive marketing tactics.
2024-05-3031 min
Business To HumanMarketer's ToolkitJoin hosts Alexa Bennett and April Masters as we reflect on popular episodes and ponder what’s missing from the marketer’s toolkit.This episode uncovers recurring themes and challenges faced by marketers today and features insightfrom marketing experts in industries ranging from real estate to restaurants. Rest assured, theirperspective should prove valuable regardless of the space you’re in.Tune in as we explore the critical elements needed to optimize marketing strategies and campaigns and uncover opportunities for brands.
2024-05-0907 min
Business To HumanEmpowering Marketing with First-Party DataWe sit down with Marc Mathies, Senior Vice President, Platform Evolution at Vericast who delves into the significance of first-party data, the impact of consumer privacy movements, and the launch of Vericast's platform to help clients manage their data effectively.We look at insights from Vericast's research on pain points in marketing, addressing the overwhelm many marketers feel when dealing with large volumes of data. Marc advocates for finding trusted partners with expertise and heritage, rather than relying solely on tools, to solve complex problems in marketing.Join us to discuss:Future developments of Ad TechVericasts "...
2024-04-2521 min
Business To HumanData Delicacies: Optimizing Data in MarketingHow can you optimize large amounts of data from multiple sources? In today’s digital world, there is no shortage of data. With endless supplies of information, regardless of niche or vertical, the potential to leverage data to ultimately serve customers better is tremendously favorable for marketers everywhere. Transforming that data smorgasbord into top-tier marketing strategies sets the table for unbeatable brand triumph as shown by Justin Bartek, Vice President of Marketing at Dog Haus.Join us as we discuss: Optimizing large amounts of data to better serve customersSocial media in marketing: where it worksConnecting marketing and...
2024-04-1135 min
Business To HumanThe Evolution of the Retail EnvironmentWhile the way we navigate physical shopping environments have largely been shaped by the real estate, the future promises a more personalized and potentially exciting experience. We sit down with Hans Fischmann (VP of Product Management for Vericast) as he describes what’s coming for the store experience and what is going to be required to get us there.We take a look at connection between retail media networks and modern stores by exploring:The Future of the grocery storeThe emergence of “headless retail”The big picture of privacy regulation in the US
2024-04-0221 min
Business To HumanEmbracing Digital Innovation in the Rental Housing IndustryGone are the days of simply contacting a leasing office and hoping that your dream building has availability. The age of digital has completely transformed the way we shop for everything — including the places we live. Kathy Neumann, CMO of Rent.com speaks with host Matthew Tilley about what it means to attract and retain customers in the modern housing industry. Join us as we discuss:The evolution of consumer expectations across industriesMeeting the demands of real-time communicationConnecting disparate data and diversifying marketing strategies
2024-03-0723 min
Business To HumanMastering First-Party Data for Marketing SuccessIf knowledge is power, then data is the ultimate tool when it comes to maximizing a marketing strategy. Host Matthew Tilley sits down with a team of trusted colleagues to discuss ways to use 1st party data to enhance and advance a marketing strategy. Join Us As We Discuss:Using data to expand a marketHow to use 1st party data to enhance customer loyalty and experienceThe importance of embracing a test-and-learn approach
2024-02-0825 min
Business To HumanUnlocking First-Party Data ChallengesIn 2024, as the world only becomes more digitized, effective data management is the key to success in marketing. Phil Rist, EVP of Strategy at Prosper, chats with host Matthew Tilley to break down some new research into the challenges marketing executives face when it comes to maximizing use of data and analytics.Later, Alexa Bennett, content marketing manager at Vericast hops on with Matthew to discuss the company’s NXTDRIVE software, which could be the solution that marketers need to tackle this challenge. Join Us as We Discuss:Challenges in first-party data collectionWhy taking a hu...
2024-01-1127 min
Business To HumanMarketing for Financial Institutions in an Uncertain EconomyIn a difficult economic environment, marketing and advertising budgets are the first to see cuts. The finance and banking industry is no exception. In this economic roundtable, host Matthew Tilley speaks with industry experts (and fellow Vericast teammates) Lisa Nicholas, Chris Phelan, and Stephenie Williams to break down the challenges marketers in financial institutions face in uncertain economic conditions, and how to work through them. Join us as we discuss:Macroeconomic trends impacting financial institutionsMarketing strategies tailored to uncertain timesMaximizing data to drive innovative marketing campaigns
2023-12-2037 min
Business To Human4 Things You Can Do To Achieve Your Marketing DreamsIt’s no secret that it’s a hard time to be a marketer.Our latest guest, Elizabeth Weddle, Director of Product Marketing for MessageGears is on a mission to fulfill marketing dreams. We delve into the challenges faced by marketers today and the role of MessageGears, a purpose-built platform for customer-facing brands tackling complex marketing issues. We explore AI adoption, trends like no-code personalization, as well as practical tips for success and latest strategies to elevate your marketing game.Join as we discuss:
2023-11-1623 min
Business To HumanWhat’s Working For Consumers Right NowIn the latest episode of Business to Human, host Matthew Tilley breaks down current trends across the CPG and grocery sector and how those trends impact both marketers and consumers. From the continued importance of health-conscious foods to personalized marketing, Matthew sheds light and insight through five observations and four recommendations of the latest Grocery and CPG Report. Join us as we discuss:How and why consumers continue to prioritize health and wellness for themselves and their petsThe delicate balance consumers face when balancing cost with convenienceWhy data-driven marketing and...
2023-11-0324 min
Top StocksS1E53 - Hidden gem of the week - Donnelley Financial Solution (DFIN)In this episode, I talk about a hidden gem Donnelley Financial Solutions (DFIN).
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2023-10-1206 min
Print to PixelSynergy of Data and Creativity in Sales Leadership with Michael Helms #06In this episode we have Michael Helms, the Regional VP of Sales at RR Donnelley (RRD), a global leader in multichannel solutions for marketing and business communications. With over 50,000 customers and a presence in 345 countries, RRD offers a comprehensive portfolio of capabilities underpinned by Michael's expertise. Beyond technical know-how, Michael is a conductor of collaborative brilliance, uniting creative minds to craft captivating print narratives that make a lasting impact on audiences worldwide.Through his journey in the production seat, Michael recognizes that the real magic happens when innovative ideas converge. He enlivens print and marketing campaigns, connecting...
2023-09-2836 min
Business To HumanBrand Building: Seamless Digital and Physical MarketingWhat is your why? When customers can tell that your “why” is more closely tied to your balance sheet than their experiences, they will find another financial institution. A relentless focus on customer experience will lead to differentiation that your customers will connect with, making a better customer experience. Alyssa Armor, Director of Digital Marketing at United Community Bank, ensures the digital experience matches the in-branch experience — a key for the modern market. Join us as we discuss: Focusing on customer experience in financial servic...
2023-09-2015 min
Business To HumanThe Power of Trust & Transparency: Building Stronger Consumer-Brand RelationshipsIn this thought-provoking discussion between Hans Fishman: Vice President Of Product Management at Vericast and Jesse Redniss: Chief Executive Officer & Co-Founder of Qonsent, we tackle the challenges faced by marketers in utilizing and managing data in modern marketing and data stack. With consumers demanding greater control over their data and personalized experiences, brands are faced with the challenge of meeting these expectations while maintaining transparency and building trust. The future of personalized messaging is explored, highlighting the golden era that marketers can tap into.It's a conversation that will leave you with a deeper understanding of...
2023-08-0934 min
Earnings SeasonDonnelley Financial Solutions, Inc., Q2 2023 Earnings Call, Aug 02, 2023Donnelley Financial Solutions, Inc., Q2 2023 Earnings Call, Aug 02, 2023
2023-08-0849 minBusiness To HumanEmpowering Marketing with First-Party DataWe sit down with Marc Mathies, Senior Vice President, Platform Evolution at Vericast who delves into the significance of first-party data, the impact of consumer privacy movements, and the launch of Vericast's platform to help clients manage their data effectively.We look at insights from Vericast's research on pain points in marketing, addressing the overwhelm many marketers feel when dealing with large volumes of data. Marc advocates for finding trusted partners with expertise and heritage, rather than relying solely on tools, to solve complex problems in marketing.
2023-07-2621 min
AIGA ATL InsiderAIGA ATL with Jermaine Barnwell, Creative Director, RR DonnelleyJermaine Barnwell is a Creative Director at RR Donnelley working onsite at The Home Depot. He leads and manages a team of more than thirty Creatives responsible for brand and creative strategy for The Home Depot’s In-Store Environment. As a leader, problem solver and designer, Jermaine believes that with passion, pencil sketches and a “go for it” attitude you can achieve truly amazing things. In fact, earlier in his career while working a day job as a graphic design team lead for the Michigan-based retailer Meijer starting in 2005, he simultaneously explored a lifelong interest in fashion and design, essenti...
2023-07-1256 minBusiness To HumanData Delicacies: Optimizing Data in MarketingHow can you optimize large amounts of data from multiple sources? In today’s digital world, there is no shortage of data. With endless supplies of information, regardless of niche or vertical, the potential to leverage data to ultimately serve customers better is tremendously favorable for marketers everywhere. Transforming that data smorgasbord into top-tier marketing strategies sets the table for unbeatable brand triumph as shown by Justin Bartek, Vice President of Marketing at Dog Haus.Join us as we discuss: Optimizing large amounts of...
2023-07-1234 minBusiness To HumanThe evolution of the retail environmentWhile the way we navigate physical shopping environments have largely been shaped by the real estate, the future promises a more personalized and potentially exciting experience. We sit down with Hans Fischmann (VP of Product Management for Vericast) as he describes what’s in store for the in-store experience and what is going to take to get us there.We take a look the future of retail and consumer behavior by exploring:The future of the grocery storeThe emergence of “headless retail”The big picture of privacy regulation in the US
2023-06-2120 min
Business To HumanStanding Out in Today’s Beauty MarketToday’s consumer has a short attention span, making it harder to stand out in an overcrowded market. One glowing example: cosmetics. Clear messaging and a return to simplicity are the tip of the spear catalyst that can push a brand to the top of the market. Kevin Shapiro, Senior Vice President, US Marketing for Consumer Beauty at Coty has experienced great success following the trends in the market and positioning brands to remain at the top. Join us as we discuss: Undefining beauty — the new consumer’s mindsetHow to shine in an...
2023-06-1433 min
CFO THOUGHT LEADER902: Finding Your Fire | Celeste Ackert, CFO, FairmarkitOf all of the places future CFOs could have been employed in the late 1990s, the printing division of RR Donnelley might seem to have been among the least likely.However, it’s important to note that this period predated the wide deployment of EDGAR, the database system that electronically automates the collection, validation, and acceptance of financial documents by the government’s SEC division. Hence the printing division of marketing communications giant RR Donnelley remained one of the country’s largest hubs of activity surrounding the creation, printing, and submittal of financial documents.
2023-05-2946 min
Business To HumanHumanizing Connections: The Future of FinanceFinancial brands have the opportunity to think about themselves differently — we are in the business of people, after all.Exploring the intersectionality of digital insights and brand strategy opens endless doors to human connectivity. And while many businesses are headed in the right direction, financial brands have much room for growth in balancing the connective science and art of business and human approaches.Joining us from The Financial Brand Forum, is Lauren Tatro, SVP Brand & Marketing Ops at Broadview Federal Credit Union. As a proven an...
2023-05-2414 min
Business To HumanThe Competitive Edge: How to Gain Traction with Simple MarketingFrom dramatic developments in MarTech and AdTech to shifts in digital channel algorithms and the pressure to include an omnichannel approach in your strategy… marketing can feel like a race that’s difficult to keep up with.This is even more true for those without in-house marketers or insider knowledge of best practices. In this episode, we’re joined by Taran Sodhi, CEO of Conceptual Minds. We talk about how you can gain traction (and customers) by utilizing a simple approach: crawl, walk, run.With a niche focus on helping auto r...
2023-05-1027 min
Business To HumanMarketing during tough times: a financial institution's guide to reaching customersThe financial markets may be in flux, but that doesn’t mean your financial marketing has to be. With a solid plan, your marketing can not just survive, but thrive — even in today’s chaotic times.In this special episode, Lisa Nicholas, VP of Strategy, Financial Institutions, and Stephenie Williams, VP of Financial Services Marketing Product and Strategy, from Vericast join the show to share the best ways banks and credit unions can market themselves to customers and prospects today. Join us as we discus...
2023-04-2037 min
Business To Human2023 Consumer Insights w/ Dipanjan ChatterjeeThe 2023 landscape for marketers is a complicated one. However, the concerns seem to be fairly unified: losing current customers and struggles to define and reach audiences. The response on how to work in this new landscape is largely data-driven.Our guest today is Dipanjan Chatterjee, the Vice President and Principal Analyst at Forrester. He provides incredible insights in this episode, and expands on his thoughts in a longer webinar conversation that can be found here on our website.Join us as we also discuss:How consumers are responding...
2023-04-0527 min
The Salty InvestorsYes, Silicon Valley Bank 'IS' a BailoutWe talk about the Silicon Valley Bank Bailout, tUS CPI, Tiger Global and a quick look at Donnelley Financial Solutions, Inc. (DFIN). Read the William Houston write up at https://wehvalue.substack.com/p/updated-analysis-donnelley-financial/
2023-03-1829 min
Business To HumanMarketers: Here’s How You Handle Your Data ProblemEverybody says they want to be data-driven. But with so much data at your disposal these days, if you aren’t driven by the right data for your business goals, it can just as easily lead you down the wrong road. Today, I’m speaking with Leigh Anne Bentley about “the data problem” and some of the other marketing challenges she’s had to tackle as Chief Marketing Officer at Leaders Credit Union. She shares the insights she gained overcoming these challenges and tips on how marketers in any industry can overcome theirs, too.Join us as we disc...
2023-03-1523 min
Business To HumanMarketers: Here’s How You Handle Your Data ProblemEverybody says they want to be data-driven. But with so much data at your disposal these days, if you aren’t driven by the right data for your business goals, it can just as easily lead you down the wrong road. Today, I’m speaking with Leigh Anne Bentley about “the data problem” and some of the other marketing challenges she’s had to tackle as Chief Marketing Officer at Leaders Credit Union. She shares the insights she gained overcoming these challenges and tips on how marketers in any industry can overcome theirs, to...
2023-03-0823 min
Editing Our Drinking and Our LivesA Final (?) Wrap UpJolene and Aidan catch up after a long break in recording a podcast. Listen in as they share what they’ve been up to the past couple years and where they are focusing their attention these days. CONNECT WITH JOLENE: Gray Area Drinkers - https://grayareadrinkers.com/ Jolene on Instagram -https://www.instagram.com/jolene__park/ Email: jolene.park@gmail.com CONNECT WITH AIDAN: Aidan Donnelley Rowley aidandonnelleyrowley.com Aidan on Instagram- https://www.instagram.com/re__filled/ Email: aidandonnelleyrowley@gmail.com
2023-03-0358 min
Business To HumanTransforming Your Marketing Strategy for the FutureIt is more challenging now than ever for marketers to sell their goods and services. Marketers have to learn to be resourceful and savvy to keep up with the new trends. Our guest today has been recognized by the Wall Street Journal, Forbes, and the United Nations as one of the most influential marketers in the world and shares his insights on how to win in today's marketing world. Neil Patel is the Co-Founder at Neil Patel Digital, a marketing agency focusing on creating innovative, adaptive, and data-driven digital marketing plans. In...
2023-02-2217 min
Business To HumanCultivating Customer-Focused Teams Through MarketingOftentimes we forget the human aspect of marketing by looking at our customers as data points. Our guest today reminds us that the best marketers should be the voice of the customer and shares insights from her own experiences on how to become that voice. Radhika Duggal is the Chief Marketing Officer at Super, a technology company at the intersection of fintech and commerce that empowers users to spend less, save more, and build credit. Radhika has over two decades of experience in brand and growth marketing work across many industries. In...
2023-02-0825 min
Business To HumanStrategies for Success in the Modern Grocery MarketProviding value and understanding your customers is one of the main objectives for any organization in the grocery store industry. But how can grocers continue to do this while facing a pandemic, inflation, and customer loyalty issues? Our guest today has over 25 years of experience in the grocery store industry and explains how he and his team are combating these challenges. Ronald Bonacci is the Vice President of Marketing, Advertising and PR at Weis Markets, a large regional grocery chain headquartered in Sunbury, PA with more than 200 stores located in 7 states across the country. In...
2023-01-2627 minBusiness To HumanStrategies for Success in the Modern Grocery MarketProviding value and understanding your customers is one of the main objectives for any organization in the grocery store industry. But how can grocers continue to do this while facing a pandemic, inflation, and customer loyalty issues? Our guest today has over 25 years of experience in the grocery store industry and explains how he and his team are combating these challenges. Ronald Bonacci is the Vice President of Marketing, Advertising and PR at Weis Markets, a large regional grocery chain headquartered in Sunbury, PA with more than 200 stores located in 7 states across...
2023-01-2527 min