Shows
Becoming PreferredDr. Stefanie Boyer – Sales Enablement with AISEASON: 4 EPISODE: 35Episode Overview:Ever feel like you are working hard, but not always smart? This week on Becoming Preferred, we're diving into the world of sales enablement with Dr. Stefanie Boyer, a true expert in the field. Stefanie helps businesses equip their sales teams with the tools, resources, and strategies they need to close deals and boost revenue. She's here to break down what sales enablement really is, why it matters, and how you can implement it in your own organization. Get ready to transform your sales performance with my guest, Stefanie B...
2025-02-1041 min
The Sales Readiness Podcast™Enhancement of Sales Training through Innovative Methods - Adam Clay and Dr. Stefanie BoyerJoin Ray A. Makela in a compelling discussion with Adam Clay, CEO of RNMKRS, and Dr. Stefanie Boyer, Co-Founder, Chief Science Officer, and Head of Education of RNMKRS, as they delve into the transformative role of AI in sales training. Explore how their innovative platform revolutionizes sales conversation mastery through rigorous practice and realistic simulations, addressing the evolving challenges faced by sales professionals.
Key Talking Points:
• Enhancing Sales Training: Utilizing AI to provide scalable, automated role-play scenarios for realistic practice.
• Improving Conversational Skills: Addressing global challenges in conversation design with consistent, qualified feedback from AI.
• Increasing Sales Effectiveness: Customizing traini...
2024-08-0539 min
The CringeDistinguishing Yourself From Your Competitors With Brian SedraThis week, Adam talks to Brian Sedra, the Chief Sales Officer of Phusion Projects, about the fascinating world of alcoholic beverage sales, distinguishing yourself from larger competitors with data and insight, why 90% of sales should be boring, and more.
2024-07-1145 min
GRASP Confidence | Personal Growth for Leaders and High Performers#46: Find and Align With Your Purpose, Then Take Action With Lester SydneyFind & Align With Your Purpose, Then Take Action Lester Sydney is an expert consultant dedicated to guiding start-up leaders toward achieving their goals. Motivated by a desire to provide for his family and set a positive example for his son, Lester is passionate about inspiring and motivating others to take positive, life-changing actions. His mission is to impact 11 million people to live better lives. Experience: Enterprise Sales Manager at Percona (Oct 2023 - Present): Manages sales for an open-source database software company, enhancing database and application performance. Strategic GTM & Sales Advisor at RNMKRS (J...
2024-06-3032 minThe CringeEnabling a Customer-Centric Sales Team with Sheevaun Thatcher and Stephen TimmeAdam talks to Sheevaun Thatcher, strategic go-to-market execution advisor, and Stephen Timme, founder and president of FinListics Solutions, about the pillars of successful sales enablement, treating enablement as an investment and not a cost center, the balance between control and remaining customer-centric in a sales conversation, and more.
2024-06-1346 minThe CringeUnderstanding Executive Buyers with Stephen Timme and Ben CagleAdam talks to Stephen Timme, Founder and President of FinListics Solutions, and Ben Cagle, Chief Solutions Officer at FinListics Solutions, about developing a customer-first organization, the seven-step framework for executive selling, earning your discovery questions, and more.
2024-05-3044 minThe CringeGoing Back To Basics with William BehrAdam talks to William Behr, COO of Baker Communications, about his start in car sales, how asking questions you don't know the answer to is necessary, how to stop taking shortcuts in your conversations, and more.
2024-05-1636 minThe CringeMaking Sales Teams Successful with Kyle SmithAdam talks to Kyle Smith, a managing partner at The Bridge Group, about the dangers of vilifying your sales teams, the reduction in win rates and how to respond, maximizing rather than optimizing, and more.
2024-04-2441 minThe CringeThe Sales Conversation and the Therapeutic Conversation with Monty OstranderAdam talks to Monty Ostrander, the Senior Sales Enablement Manager at Netradyne and an MSW in Clinical Psychology, about the similarities between the therapeutic conversation and the sales conversation, how to hold space for a prospect, showing up authentically in a sales conversation, and more.
2024-04-1040 min
"Living a Revenue Culture" podcastLiving A Revenue Culture Podcast With Guest Doctor Stefanie BoyerStefanie is Professor @Bryant University, Co-founder @RNMKRS, Forbes #NEXT1000, TEDx Speaker, Author, Sales Trainer, Fitness Geek, X-Firefighter, and a very humble leader.
2024-04-0146 minThe CringeNegotiating and Interviewing with Dan FantasiaAdam talks to Dan Fantasia, the CEO of Treeline, about salary negotiation, asking good questions, how to apply the sales conversation to the hiring conversation, and more.
2024-03-2739 minThe CringeBuilding Balanced Sales Teams for Better Conversations With Lori RichardsonAdam talks with Lori Richardson, the CEO and Founder of Score More Sales, about how to sound less "salesy", the differences between men and women sellers, the underrepresentation of women in sales, how to build the best possible teams, and more.
2024-03-1334 minThe CringePerfecting Your Cold Calling with Katie CostinAdam talks to Katie Costin, Director of Sales, about the best first line on a cold call, how much tone really matters, the cringe of overpitching, and more.
2024-02-2845 minThe CringeChanging An Organization's Sales Conversations with Jason AuroraAdam talks with Jason Aurora, the Senior Director of Learning and Development at Hilti North America, about how to change sales conversations and strategies, even successful ones, across an entire organization. Also discussed: The hazards of being too experienced as a salesperson, making the buyer feel heard and seen, and more.
2024-02-0744 minThe CringePutting the Buyer in the Driver's Seat with Tom LatouretteAdam talks with Tom Latourette, a managing partner at M3 Learning, about validating your buyers, putting buyers in the drivers seat, how to train a sales team, and more.
2024-01-2438 minThe CringeStructured Sales Conversations with Damian SaundersAdam talks to Damian Saunders, CRO of Cambridge Spark, about structured sales conversations, what a salesperson can offer a buyer in a digitally connected world, and the Cringe of asking "do you have any questions?"
2024-01-1047 min
Sales CoachThe science in learning and sales w/ Stefanie Boyerℹ️ Giving people information is not going to get them anywhere. We need to coach to get transformation. My guest this week is Professor Stefanie Boyer, Professor of Marketing at Bryant University and Co-Founder and Chief Education officer of RNMKRS. Stefanie is passionate about elevating the sales profession with research, education, and technology. She teaches and coaches students on various aspects of sales, such as the conversation, social media, analytics, executive presence, and design thinking. Stefanie also co-authored "The Little Black Book of Social Media" on social media strategies for business, influencers, and personal bran...
2023-12-2128 minThe CringePlaying Back Your Sales Calls with Steve KranerThis week, Adam talks to Steve Kraner, the founder and owner of Software Sales Gurus, about recording and listening back to your sales calls, the necessity of re-doing your sales "swing", avoiding premature presentation, and more.
2023-12-201h 00The CringeKnowing Your Role with Jim SperedelozziAdam talks with Jim Speredelozzi, SVP of Revenue at Predictive Index, about the right role to assume in a sales call, how salespeople need to give up their need to sound smart, the cringiest way to open a call, and more.
2023-12-0637 minThe CringeDeveloping Contextual Empathy with Matt CameronMatt Cameron, Founder and CEO of SaaSy sales talks to us about how to avoid The Cringe by learning to develop contextual empathy in sales conversations, and a few other easily avoidable Cringes.
2023-11-2235 minThe CringeHow to Navigate Personality Types with Rob ToomeyRob Toomey, President and Owner of TypeCoach, talks to us about how to avoid The Cringe when selling to people with different personality types from you, and how to tell if you're a "natural opener" or a "natural closer."
2023-11-0925 min
The Thoughts on Selling™ PodcastShort Bytes: The levers of sales productivity, enablement and how you can drive higher sales performanceJoin me for a discussion in how to study, measure and improve sales productivity.Sales productivity is the intersection of sales effectiveness, efficiency and revenue, and is the backbone of a growing and profitable organization. Here are some highlights: Sales enablement is one of the five levers of sales productivity and is the glue that sticks all of the others together. While content is a component of sales enablement, enablement is much more. And while training is a component of sales enablement, enablement is not training. Adult learning theory drives effective sales enablement Facilitation...
2023-09-2614 minThe Thoughts on Selling™ PodcastLet's build muscle memory in sales! Dr. Stefanie Boyer shares her research and recommendations!Stefanie Boyer, Ph.D is an author, TEDx and keynote speaker, sales trainer and named Forbes Next 1,000. Stefanie speaks and writes about how businesses can create growth while keeping their teams happy and loyal. Cited by AMA as the Sales Professor of the Year and recognized as a sales innovation expert, Dr. Boyer runs the sales program at Bryant University and is co-founder of RNMKRS, a technology company using AI to bring unbiased sales training to students around the world.Stefanie has carried a bag, worked as a firefighter and held the javelin-throwing record.
2023-08-0149 min
Changing Lives Selling KnivesDr. Stefanie Boyer - Expert Advice For StudentsDr. Stefanie Boyer is a published author, TedX speaker, and Marketing Professor at Bryant University where she teaches selling and sales management at the undergraduate and graduate levels. She’s also the Co-Founder of RNMKRS, a virtual platform for training and assessing sales talent, through which she hosts a virtual sales competition with student competitors from around the world. Dr. Boyer was the recipient of the prestigious American Marketing Association Sales Educator of the Year award. In addition to teaching and training students, she works with organizations by providing sales training and tools to improve performance for salespeople and sa...
2023-05-2448 min
Coffee N° 5 with Lara SchmoismanMastering the Art of Sales with Stefanie BoyerSend a textToday our guest is Stefanie Boyer, a professor of marketing at Bryant University. She, along with our host, Lara Schmoisman, was recognized by Forbes Next 1000. She is here with us to discuss the vast topic of sales and creating a brand and marketing strategy. She is also here to talk about her book “The Little Black Book of Social Media Strategies to Ignite Your Business, Influencer, and Professional Brand.” Stefanie talks with us about the importance of asking great questions and listening during a sales pitch. She even gives a pro...
2022-02-0129 min
Welcome to "The New Selling of Sales" Podcast"How to Find Your Voice" with Dr. Stefanie BoyerDr. Stefanie Boyer and host Marty Holmes explore how university Sales competitions excite students to find their own voice. Learn more about these events and "RNMKRS" a unique virtual competition.
2021-10-1831 min
The 20% Podcast with Tyler Meckes57: Dr. Stefanie Boyer - Elevating The Sales Profession Through Sales Education, Events, and Live Sales CompetitionsToday’s guest is Dr. Stefanie Boyer, who is a professor of Sales and Marketing at Bryant University.
That is not all, Dr Boyer is also a Sales Coach, TedX Speaker, Author, Director of Northeast Intercollegiate Sales Competition, and also is the Co-founder of RNMKRS, which is AI based Sales Role Play Software designed to help students hone their sales skills.
Dr. Boyer is all about doing everything she can to elevate the sales profession with training and connecting the brightest sales students she can with sales programs, events, and live sales competitions so they ca...
2021-09-2042 min
Revenue Innovators5. Elevating the Sales Profession w/ Innovative Tech & TrainingWhat do the sales profession and improv have in common? In both, persistence always beats perfection.Our guest today brings technology and comedians into her sales education to help students practice and apply what they’ve learned about sales to discover that confidence and empathy are keys to success.In this episode, we interview Stefanie Boyer, PhD , Professor of Marketing at Bryant University and Co-Founder at RNMKRS , about elevating the sales profession through innovative education and technology.Join us as we discuss:- The prevalence of higher ed sales education- Why women make such excellent sales leaders- Building sales confidence wi...
2021-08-3141 minRevenue Innovators5. Elevating the Sales Profession w/ Innovative Tech & TrainingWhat do the sales profession and improv have in common? In both, persistence always beats perfection.Our guest today brings technology and comedians into her sales education to help students practice and apply what they’ve learned about sales to discover that confidence and empathy are keys to success.In this episode, we interview Stefanie Boyer, PhD , Professor of Marketing at Bryant University and Co-Founder at RNMKRS , about elevating the sales profession through innovative education and technology.Join us as we discuss:- The prevalence of higher ed sales education- Why wo...
2021-08-3141 min
The Sales LabTSL S1E24 - "Four Years to Become Number One" - Marcus Smith, Boss Alliance Financial Group (2/2)This episode is sponsored by RNMKRS (pronounced "Rainmakers"), the artificial intelligence powered virtual sales role play competition. Need objective feedback on your selling approach? Need a lot of practice to refine your skills? Visit RNMKRS at https://www.rnmkrs.org/ to get started today!Visit The Sales Lab at https://thesaleslab.org and check out all our guests' recommended readings at https://thesaleslab.org/reading-listTo listen to The Sales Lab Podcast on your favorite apps, visit https://thesaleslab.simplecast.com/ and select your preferred method of listening.Connect with us on Facebook a...
2021-08-3028 min
The Sales LabTSL S1E23 - "Failure, Fear, and Hunger" - Marcus Smith, Boss Alliance Financial Group (1/2)This episode is sponsored by RNMKRS (pronounced "Rainmakers"), the artificial intelligence powered virtual sales role play competition. Need objective feedback on your selling approach? Need a lot of practice to refine your skills? Visit RNMKRS at https://www.rnmkrs.org/ to get started today!Visit The Sales Lab at https://thesaleslab.org and check out all our guests' recommended readings at https://thesaleslab.org/reading-listTo listen to The Sales Lab Podcast on your favorite apps, visit https://thesaleslab.simplecast.com/ and select your preferred method of listening.Connect with us on Facebook a...
2021-08-2022 min
An Unconventional LifeGetting Through Your PhD One Day at a Time Dr. Stefanie Boyer, Professor of Marketing at Bryant University, is the Co-Founder of RNMKRS, a virtual platform for training and assessing sales talent. Dr. Boyer is a TEDx speaker, the recipient of the prestigious American Marketing Association Sales Educator of the Year Award and coauthor of The Little Black Book of Social Media, Strategies to Ignite Your Business, Influencer, and Professional Brand. Her vast experience with previous professions such as firefighting, US Customs, and selling financial services have led her to a path of understanding how to help herself and others find their voice, build confidence, and make the most o...
2021-07-201h 04
The Sales LabTSL S1E22 - "Twist the Lion's Tail" - Steve Awtrey & Elli St. George, Nova Consulting (3/3)This episode is sponsored by RNMKRS (pronounced "Rainmakers"), the artificial intelligence powered virtual sales role play competition. Need objective feedback on your selling approach? Need a lot of practice to refine your skills? Visit RNMKRS at https://www.rnmkrs.org/ to get started today!Visit The Sales Lab at https://thesaleslab.org and check out all our guests' recommended readings at https://thesaleslab.org/reading-listTo listen to The Sales Lab Podcast on your favorite apps, visit https://thesaleslab.simplecast.com/ and select your preferred method of listening.Connect with us on Facebook a...
2021-04-0823 min
Amplify Women in SalesSuccess through Mentorship: Stefanie Boyer, Co-Founder of RNMKRS and Professor of Marketing at Bryant UniversityAs one of LinkedIn’s Top 10 Sales Voices for 2020, Stefanie Boyer founded a virtual competition for sales students and created an app, all surrounding the concept of artificial intelligence (AI). However, her career sights were not always set on where she is now. It took many twists and turns to lead her toward a Professorship in Marketing at Bryant University.Throughout this podcast, Boyer speaks about the many mentors she had along the way that helped her realize the confidence needed to get through her MBA program and doctorate program. She speaks about the many people that he...
2021-04-0535 min
Conversations with Women in Sales80: Teaching Sales at the University Level w/ Stefanie Boyer, PhD, Professor, Bryant Univ & Co-Founder, RNMKRSProfessor Stefanie Boyer is a changemaker - she is helping thousands of college and university students learn how to be a professional seller through her work as a professor and also as the co-founder of RNMKRS. We had an interesting conversation about sales education and more.
2020-12-1626 min