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Rachel Ledet
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The Comms Exchange: a Podcast by 30|90 Marketing
When Construction Becomes a Classroom: Rethinking Workforce Development
In this episode of The Comms Exchange, hosts Rachel Ledet and Christianne Brunini explore workforce development through a very literal lens: the construction site. Their guest is Aaron Frumin, founder and CEO of Uncommon Construction, a nonprofit that has spent more than a decade transforming how young people enter the workforce.Uncommon Construction brings high school students from across New Orleans together as paid construction apprentices, turning the process of building a house into a real-world classroom. Over the course of a semester, students earn wages, academic credit, and hands-on experience...
2026-01-28
47 min
The Comms Exchange: a Podcast by 30|90 Marketing
Affordable Housing Under Pressure: Audits, Compliance, and Strategy with Aprio
In this episode of The Comms Exchange, hosts Rachel Ledet and Christianne Brunini go behind the spreadsheets with Amanda Roy and Alison Fossyl of Aprio to unpack the financial, regulatory, and strategic realities shaping affordable housing today.Amanda and Alison share what they are seeing firsthand across public housing authorities, LIHTC developments, and complex real estate portfolios, from tightening margins and construction delays to increasing compliance pressure and evolving HUD and REAC requirements. They break down where deals most often get stuck, why exit planning needs to start far...
2026-01-26
29 min
The Comms Exchange: a Podcast by 30|90 Marketing
Building People First: How Wes Palmisano Is Redefining Construction Culture, Branding, and Growth
In this episode of The Comms Exchange, hosts Rachel Ledet and Christianne Brunini sit down with Wes Palmisano, Founder and CEO of RNGD, to explore what it truly means to build a construction company where people, culture, and brand drive growth.Wes shares how RNGD evolved from a young startup into a regional construction powerhouse by investing in company culture, leadership development, and marketing with the same intentionality as operations. From publishing five internal culture books to launching the Renegade Academy, building a $25M training-center-focused headquarters, and creating a...
2026-01-23
33 min
An Agency Story
You Don’t Start Certain, You Become Certain - 30|90 Marketing
Company: 30|90 MarketingGuest: Rachel LedetYear Started: 2018Employees: 1-10Clarity in business doesn’t arrive all at once, it’s built through decisions, experience, and commitment. In this first ever "Where are they now?" episode, Russel reconnects with Rachel Ledet, Founder of 30|90 Marketing, to explore how her agency evolved over the past few years and what changed once she fully committed to a clear focus.This episode is a candid look at confidence earned over time, the hard tradeoffs behind positioning, and...
2026-01-05
52 min
The Comms Exchange: a Podcast by 30|90 Marketing
Risk, Restoration, and Resilience: The Story of The Josephine with Mimi Spiehler
In this episode of The Comms Exchange, developer and designer Mimi Spiehler shares how she (and her brother David Fuselier) transformed a 1925 Spanish Colonial Revival church in Uptown New Orleans into The Josephine, an immersive cultural venue that blends historic preservation, digital projection mapping, and community-centered programming. Mimi opens up about what it means to be a woman leading large-scale projects in construction and real estate development, navigating gender dynamics on the job site, and building workplace confidence in male-dominated spaces. She and hosts Rachel...
2025-12-12
21 min
The Comms Exchange: a Podcast by 30|90 Marketing
When Architecture Works: Les Maisons de Bayou Lafourche and the Future of Resilient Housing
In this episode of The Comms Exchange, architect Steve Rome, partner at VergesRome Architects, joins host Rachel Ledet and co-host Christianne Brunini to explore what resilient design really looks like on the Gulf Coast. Steve walks through the story of Les Maisons de Bayou Lafourche, a $9.5M affordable housing community in Lockport, Louisiana, designed with Fortified Gold, Enterprise Green, and Energy Star certifications—and then tested in real time by Hurricane Ida.While su...
2025-12-09
25 min
The Comms Exchange: a Podcast by 30|90 Marketing
From Policy to People: Emily Cadik on the Low-Income Housing Tax Credit
Affordable housing, housing policy, and the Low-Income Housing Tax Credit (LIHTC) take center stage in this episode of The Comms Exchange. Hosts Rachel Ledet and Christianne Brunini sit down with Emily Cadik, Executive Director of the Affordable Housing Tax Credit Coalition, to unpack why LIHTC has never been stronger politically and what that means for developers, advocates, and communities.Emily shares her journey from HUD to leading a national coalition, explains how LIHTC became a rare bipartisan success story in Washington, and breaks down what really resonates...
2025-12-08
30 min
The Comms Exchange: a Podcast by 30|90 Marketing
From Designer to Deal Maker: How Brandi Bailey Leads Business Development at Snyder Construction
In this episode of The Comms Exchange, hosts Rachel Ledet and Christianne Brunini sit down with Brandi Bailey, VP of Strategic Development at Snyder Construction Group. Brandi shares how she moved from commercial interior design into construction business development and what she has learned about communication, leadership, and growth along the way.Together, they dig into how creativity shows up in business development, why authenticity and company values matter so much in construction, and how Brandi helps Snyder strengthen relationships with clients, partners, and communities. Brandi also talks about her focus on affordable housing, her time working...
2025-12-03
37 min
The Comms Exchange: a Podcast by 30|90 Marketing
The Power of Advocacy: Building the Fastest-Growing in Economic Development Chapter in the Country
In this episode of The Comms Exchange, hosts Rachel Ledet and Christianne Brunini sit down with Melissa Warren, Senior Advisor and Market Leader with Stirling Properties, long-time industry advocate, and the driving force behind the NAIOP Gulf Coast Chapter’s rapid rise.Melissa shares her journey from political consulting to commercial real estate, the mentors who shaped her path, and the pivotal moment she realized advocacy and collaboration were essential to strengthening the Gulf Coast’s economic future. Together, they break down how NAIOP Gulf Coast grew to 100 members in its first year, why policy work matters at t...
2025-12-03
33 min
The Comms Exchange: a Podcast by 30|90 Marketing
Transforming New Orleans: How the Super Bowl Became a Catalyst for Change
In this episode of The Comms Exchange, Rachel Ledet and Christianne Brunini sit down with Michael Hecht, President and CEO of Greater New Orleans, Inc. and State Coordinator for Infrastructure and Economic Development for Super Bowl LIX. Together, they unpack how a single sporting event became a forcing function for cleaner streets, brighter public spaces, new public art, and a renewed sense of pride in New Orleans.Michael shares how more than 500 projects across multiple agencies came together on a tight timeline, why expectation setting with local businesses matters, and how the “real win” of the...
2025-11-22
24 min
The Comms Exchange: a Podcast by 30|90 Marketing
Progress, Not Perfection: Inside the TBS Way at T. Baker Smith
SummaryChief Growth Officer Brian Moldaner takes us inside T. Baker Smith’s culture-first playbook, where EOS becomes “the TBS Way” and heart, knowledge, and grit guide how teams work and grow. We unpack how a shared language and an internal communications hub align eight offices, why immersive office environments and authentic project photography deepen pride and connection, and how culture fuels recruiting, retention, and business development. Brian shares practical lessons from building a field-ready culture book, translating it into dashboards, video updates, and on-site visuals, and leading growth through clear frameworks people can us...
2025-10-25
28 min
The Comms Exchange: a Podcast by 30|90 Marketing
From Red Tape to Green Lights: Permits, Politics, and Progress in New Orleans
In this episode, land use expert Zach Smith breaks down how permitting and zoning really work in New Orleans and why policy and politics so often slow good projects. Drawing on years inside City Hall, he explains the ripple effect of delays on small businesses and neighborhood investment, why “time kills deals,” and how clearer rules and faster processes would lower costs and unlock growth. We dig into ADUs as a practical step to expand housing supply, the need for early zoning checks before leases and build-outs, and how collaboration among homeowners, developers, advocates, and policymakers can turn community enga...
2025-10-24
35 min
The Comms Exchange: a Podcast by 30|90 Marketing
Elevate Your Brand: The Power of Personal Image
In this episode, Rachel Ledet and Christianne Brunini host a discussion with Jillian Carruth and Emily Pourciau about the importance of personal branding, color analysis, and photography in presenting oneself authentically and confidently. They explore how colors and styles can enhance personal branding, the significance of first impressions, and the role of confidence in front of the camera. The conversation also touches on the psychology of colors in branding, the balance between authenticity and aspiration, and practical tips for looking and feeling your best in professional settings. Key Takeaways:Personal branding is about embodying y...
2025-10-24
29 min
The Comms Exchange: a Podcast by 30|90 Marketing
Harnessing AI in Real Estate: A New Era
In this conversation, Rachel Ledet and Christianne Brunini discuss the transformative impact of AI in the real estate sector with Jake Heller, founder of AI for CRE Collective. They explore the origins of the collective, its mission to create a community around AI and technology in real estate, and the various use cases of AI in underwriting, lead generation, and property management. The discussion emphasizes the importance of collaboration, sharing knowledge, and the future of AI in real estate education. Key Takeaways:AI is a game changer in the real estate industry.Bu...
2025-10-15
25 min
The Comms Exchange: a Podcast by 30|90 Marketing
From Practice to Presence: The Art of Brand-Building in Law
In this conversation, Rachel Ledet and Christianne Brunini engage with Kelly Longwell, an attorney and leader in affordable housing, discussing her journey in building the Longwell Riess law firm. They explore themes of thought leadership, community engagement, and the importance of networking in the legal field. Kelly shares insights on establishing a brand, the significance of affordable housing, and the strategies for effective community involvement. The discussion also highlights the value of personal connections and the future growth plans for Longwell Riess.Key Takeaways:Building a brand requires a clear vision and identity.Community engagement is...
2025-10-07
25 min
The Comms Exchange: a Podcast by 30|90 Marketing
Reviving Community: The Louisiana Firehouse Project
In this episode of the Comms Exchange, Rachel Ledet and Christianne Brunini engage with Oji Alexander, CEO of People's Housing Plus, to discuss the organization's mission in affordable housing and community development in New Orleans. They delve into the significance of the Louisiana Firehouse Project, which aims to restore a historic firehouse into a mixed-use space that includes affordable housing and an early childhood education center. The conversation highlights the importance of storytelling in community projects, the impact of the recently passed housing trust fund, and reflections on the ongoing challenges and opportunities in New Orleans post-Katrina. ...
2025-10-03
31 min
The Comms Exchange: a Podcast by 30|90 Marketing
Core Values and Strategy as the Starting Point
Episode 1: Strategy as the Starting PointIn our very first episode of The Comms Exchange, Rachel and Christianne talk about why strategy is the foundation of every successful project. We share how years of client work and the creation of culture books for organizations led us to build our own EOS-inspired framework. You will hear the story of our team retreat where we defined our core values, how those values now guide our daily decisions, and why they are central to the way we market, communicate, and grow. We also introduce our Strategic Intensive program...
2025-09-26
24 min
In The Arena Podcast
MEDIA - Authentic Marketing That Moves the Needle | 3090 Marketing’s Rachel Ledet & Olivia Matthews
In this In The Arena Media Series episode, co-hosts Jared Miguez and Jonah Fry sit down with Rachel Ledet and Olivia Matthews, the powerhouse duo behind 3090 Marketing, a strategy-focused agency helping small and mid-sized businesses grow with purpose.With years of experience in real estate, law, construction, nonprofit, and beyond—Rachel and Olivia share how their team steps directly into their clients’ businesses as strategic partners to craft messaging, campaigns, and events that actually move the needle.In this episode, we explore:🔍 How to identify and speak directly to your ideal client📈 Why a tail...
2025-08-05
51 min
The Next Milestone Podcast
#030 - Rachel Ledet with Habit Health
Rachel is one of my friends from LSU; she studied kinesiology during her time there. Since graduating, she has broken off into her own personal training business journey, and began discovering her own studies outside of a credited university/institution for self improvement and self discovery for better self knowledge to help clients. She is a sponge of information! Instagram: @Rachelledet_ Youtube Channel: www.youtube.com/@rachelledet Youtube Documentary Recommendation: https://youtu.be/44ddtR0XDVU?si=0-nrcNzyZHhkv2w9 Los Angeles Marathon Link: https://www.mccou...
2024-02-19
1h 50
Make Marketing Make Sense
Effective Email Marketing with Rachel Ledet
Welcome to Make Marketing Make Sense! In this insightful episode, our host, Josh Owen, engages in a dynamic conversation with Rachel Ledet, the Owner of 30/90 Marketing Company. We delve into the world of email marketing in the digital age, exploring its effectiveness in B2B sales. Join us as we discuss the power of targeted emails, segmentation strategies for diverse audiences, and the success stories of achieving remarkable open rates between 41% and 60%. Rachel shares valuable insights on content repurposing, including the integration of short-form videos in email newsletters to maximize impact. As an organization...
2024-01-19
27 min
An Agency Story
When Saying Yes Almost Cost Her the Account - 30|90 Marketing
Company: 30|90 MarketingOwner: Rachel Harris LedetYear Started: 2018Employees: 1-10 What happens when corporate marketing meets scrappy entrepreneurship? Rachel Harris Ledet, founder of 30|90 Marketing, shares how she turned a notebook, some car rides, and relentless curiosity into a trusted agency. From near-miss mistakes to building a people-first team, this episode is a masterclass in balancing hustle with heart.Key TakeawaysWhy hovering (literally) helped Rachel build trust and gather key client insightsThe biggest mistake she made by breaking her own p...
2023-07-24
28 min
Storytellers of STEMM
#4 - Julia Derk & Russell Ledet: Clear Direction Mentoring
Dr Julia Derk & Dr Russell Ledet are here today to talk about their time together at NYU starting and running Clear Direction Mentoring. We'll also hear about their plans for the program and for their futures individually. - - - You can find Rachel Villani on Twitter @flyingcypress or on Facebook at Storytellers of STEMM for more info! You can find Julia Derk on Twitter @DerktasticJulia and her website www.drjuliaderk.com.You can find Russell Ledet at www.the15whitecoats.org.Clear Direction Mentoring: https://www.cleardirectionmentoring.com/
2020-02-19
1h 10
Magic Our Way - Artistic Buffs Talkin' Disney Stuff
Magic Our Way #090 - A D23 Discussion with the Behind the Magic Podcast: Star Wars
Jambeaux, everyone!!! Welcome to another episode of the Magic Our Way podcast. We are a New Orleans based Disney fan podcast. We appreciate your listening to our show and we hope it brings a smile to your face. We also appreciate your feedback and are committed to listening to our audience. To join them as co-host, Danny and Kevin welcome back Lee, a travel agent with Magical Moments Vacations, and Eli of www.ivorycomcs.com. Please note: the Magic Our Way Podcast is not affiliated with the Walt Disney Company or its e...
2015-08-28
1h 18
Magic Our Way - Artistic Buffs Talkin' Disney Stuff
Magic Our Way #090 - A D23 Discussion with the Behind the Magic Podcast: Star Wars
Jambeaux, everyone!!! Welcome to another episode of the Magic Our Way podcast. We are a New Orleans based Disney fan podcast. We appreciate your listening to our show and we hope it brings a smile to your face. We also appreciate your feedback and are committed to listening to our audience. To join them as co-host, Danny and Kevin welcome back Lee, a travel agent with Magical Moments Vacations, and Eli of www.ivorycomcs.com. Please note: the Magic Our Way Podcast is not affiliated with the Walt Disney Company or its e...
2015-08-28
1h 18