Rachel Mepham - Podcast Details

Shows

Think Out Loud with Rachel MephamA Word With Myself - Special Guest: Rachel MephamThis episode of Think Out Loud introduces Rachel Mepham! Yes, an interview by myself, with myself. Discover Why do I do what I do?, the background of Digital Clarity and why businesses struggle with marketing. Not to mention the future of marketing with AI and ChatGPT on the scene. From cider drinking to custom vehicles, the best films of all time, through to artificial intelligence reading our minds! Referenced links: Digital Clarity Counts Kustoms - Counting Cars ChatGPT Dodge Ram image credit @ky_mega_ram 2023-02-1640 min

Think Out Loud with Rachel MephamWhy? - The value of QuestioningThis episode of Think Out Loud explores the value of asking why and how we can delve deeper into problems to help us identify new ways of looking at things, and fresh ideas. Why - is the sky blue? Some of the simplest questions with the most complicated answers are often answered with… Because! It just is That’s what it has always been! This shuts down the conversation, creativity and progress. Think about the workplace, if we don't ask questions, we may be very obedient and classed as a “good employee” but we may ne...2023-02-0813 min

Think Out Loud with Rachel MephamRachel's Hierarchy of NeedsHow can you be the best you can be? I am not talking about comparing yourself to others, not trying to the best at this, or the best at that, but how can you truly be the best version of yourself? Can we really expect ourselves to excel when we are not looking after our basic needs? I take a look at Maslow's Hierarchy of needs and adapt this to my own version. Looking at the changing needs of daily lives in 2022/2023. The need for self-value, socialisation and encouragement. The focus on proactivity and...2022-12-0523 min

Think Out Loud with Rachel MephamWelcome back to Series 2 of Think Out LoudAfter a short break over winter, I am back with some thoughts, ideas and some great interviews with an array of wonderful people. Talking about innovation and technology within marketing, AI, virtual reality, hybrid working and the software to support it, marketing for events and keeping ahead of the curve. There is lots to explore and discuss. I look forward to speaking to you soon and exploring thoughts, ideas and things we all think but possibly don't say out loud! Sorry about the rant about how terrible internet service providers are! 😆 Join my and m...2022-04-1212 min

Think Out Loud with Rachel MephamSpecial Guest Hannah Brandt - Founder of HLB LifestyleToday’s special guest is an energetic, motivated, fitness guru, proving to women that you can have your cake and eat it. Based in Nashville Tennessee in the US, she has a doctorate in physical therapy, and certifications in personal training and nutrition. She helps people achieve a healthy balance of life, fitness, eating and enjoyment. Founder and personal coach at HLB Lifestyle, Hannah Brandt! Welcome” Get to know Hannah: If you were stranded on a desert island and could take one luxury item - what would it be Everyone has...2021-09-2028 min

Think Out Loud with Rachel MephamThinking too much - is exhaustingIt has been a long day and my brain is frazzled because I have so much I am thinking about. Why is it people don't talk about how thinking is so tiring? Especially MD's, C-suite, directors, heads of departments, they never talk about brain exhaustion. They never talk about how they feel drained from thinking and making decisions all day. Sometimes does it feel like you have made no progress, no tasks are crossed off the list, you have spent all day on calls and video conferences, speaking to people, making decisions, answering questions, guiding, l...2021-09-0906 min

Think Out Loud with Rachel MephamHow to fix your SEOPeople often think it is an easy task to fix the SEO of a website. However there are so many complexities from such a simple question. So here are some tips if you are asked the question "How to fix your SEO"! Firstly - make sure you know what data you are working with. When you say fix - what does that mean? What has changed, what has dropped off, what has decreased or stopped working? Is your tracking even set up and counting correctly. What analytics are you using? Google Analytics, web lo...2021-09-0114 min

Think Out Loud with Rachel MephamHow to make your brain more productiveI have taken some interesting top brain facts from an article on the dentinstitute.com website. I love interesting information about the brain, how it works, how we can improve it's functionality and productivity, how we store information etc.. I found an interesting article from the Dent Institute posted in 2019 - 22 facts about the brain and have borrowed just a few to help us think about how we can be more productive, less tired and power actual lightbulbs - not just idea light bulbs with our brain! Working in a busy, stressful environment like digital...2021-08-0515 min

Think Out Loud with Rachel MephamSpecial Guest Sara Giddens - Director of Industry Marketing at KahuaThis week's special guest is joining us from across the pond! Taking the art of marketing construction software to another level. From strategic planning through to analysis and ROI reporting, she has “built” on her career within the B2B software space. Director of Industry Marketing at Kahua - Sara Giddens. We discuss the evolution of women in the construction industry, why the agile construction software is so important in times of change and the future of digital transformation. 2021-07-2021 min

Think Out Loud with Rachel MephamPutting Off TasksHow many times have you said...'I'll do it tomorrow'? I certainly have. But why? Whether that be going to the gym, making a call, arranging a meeting, even doing the housework! In our busy lives there are a number of reasons we might put things off till another day. Let's explore some of the top reasons together why we put off tasks until tomorrow. You don't want to do it You're scared of it your concerned about the outcome Your unsure what to do or how to do it You prioritise other things 2021-07-1906 min

Think Out Loud with Rachel MephamSpecial Guest Sophie Burrows - Senior Strategist at Digital ClarityToday we have another special guest. She is a grafter, a hard worker, one of the most organised people I have ever met - Senior Strategist, Sophie Burrows. Learn more about the real Sophie Burrows, a digital marketeer with over 6 years experience. She loves organisation and pink! Find out what she doesn't like! Then we explore Sophie's thoughts and advice on the biggest marketing challenges B2B companies face and the positives of an ever changing market, that is Digital Marketing! Sophie Burrows LinkedIn Sophie Burrows Digital Clarity Blog 2021-07-0518 min

Think Out Loud with Rachel MephamBack to work or not back to work - that is the question?With a number of businesses looking to get their employees back in the office, and many employees looking for more flexibility after the long period of working from home, should employers have the power to force people back into the office? It's a controversial discussion I have had with many people. What's your opinion? Back to full working days? Flexible hybrid working? Continued working from home? Listen to hear my thoughts on getting back to the office.2021-06-2807 min

Think Out Loud with Rachel MephamWhat are cookies, what are FLoCs and what is the impact for B2BsWhat are cookies? What is the difference between 1st and 3rd party cookies? What are FLoCs and why does all this matter to you? Google Chrome will no longer support 3rd party cookies in 2022, and that will have a major impact on some advertising methods which are currently reliant on 3rd party cookies to reach potential customers with their advertising. Lets try and break down something fairly complex into bite size pieces together. I am not a Cookies, Browser or FLoC expert so any comments, feedback or insights you would like to share - please do...2021-06-2416 min

Think Out Loud with Rachel MephamWhy do we get bored and what we can do about it?Are you bored? Fed up? Frustrated and feel like you are not getting anywhere? What is boredom? Why are you feeling how you do and is there anything you can do about it? This weeks episode explores some ideas to help combat boredom. Are you actually bored with your job, or are you not pushing yourself? Is everyday blending into one, and if so try mixing it up with a few simple changes. 2021-06-2108 min

Think Out Loud with Rachel MephamSpecial Guest Alice Stapleton - Paid Media Specialist at Digital ClarityToday's special guest loves to roll her sleeves up and dive head first to a LinkedIn Ad campaign! An introduction to Alice Stapleton and her advice to anyone starting out in digital marketing. Listen to her tips for getting experience within the market and how to make your own luck when it comes to making your career in the digital marketing landscape. Find out what made Alice get into Digital Marketing, What the hardest thing is about this industry and working for an agency and advice for people starting out. Alice Stapleton LinkedIn ...2021-06-0715 min

Think Out Loud with Rachel MephamWhy relationships go bad?From the honeymoon period through to an awkward ending - No one wants a client agency relationship to go bad. Both parties may have all the best intentions at the start but some key factors may have lead to a breakdown in the relationship. 1. Communication 2. Expectations 3. Deliverables Listen to find out my tips on how to prevent a client agency relationship breakdown.2021-05-3108 min

Think Out Loud with Rachel MephamSick of video conferences? Meet up and call peopleI love seeing the angle of other peoples heads! I nearly forgot people are 3D not 2D! Meeting up after the lockdown has been lifted is like a deep breath of fresh air. It seems like such a long time since I had eaten dinner out. Going into the office is also a welcome break to staring at myself on Zoom, after Zoom, after Zoom video call. Video calls have a place and without them, we would have struggled over the last year, however, lets not overuse them, lets mix it up. Why not call e...2021-05-2407 min

Think Out Loud with Rachel MephamSpecial Guest Reggie James - Founder of Digital ClarityAn introduction to Reggie James, Founder and CEO of Digital Marketing Consultancy - Digital Clarity. We explore some insights to Reggie's personality to learn a little more about the man who started digital consultancy, Digital Clarity. Discussing why Reggie James started Digital Clarity as well as his views on the digital marketing and business landscape for 2021 and how the future looks for businesses post pandemic. Reggie James LinkedIn Reggie James Digital Clarity Blog 2021-05-1715 min

Think Out Loud with Rachel MephamMake that call, send that messageWhy do we put off calling or messaging people, even those people close to us including family and friends. You may have worked with clients or customers who you are no longer in touch with but you had a really good relationship. Do you feel anxious about calling them, or have you just forgotten and not got around to it. Sometimes that one call can make such a difference, not only to them but to you. It may open new doors, potential deals, new avenues of conversation and more importantly put a smile on both your faces. ...2021-05-1304 min

Think Out Loud with Rachel MephamManaging Stress and Pressure in Digital MarketingGet some fresh air, take a walk, clear you head. When working in a dynamic and fast paced industry like digital marketing, often it can feel stressful. Add to that a global pandemic and huge shifts in how people do business, so it isn't surprising if people are feeling anxious about their current situation or what lies ahead. But sometimes change, no matter how hard it feels can be positive. So, let's take a breath, be in the moment rather than worrying whats around the corner, and look after ourselves.2021-04-3003 min

Think Out Loud with Rachel MephamMarketing Agency Value - The Client / Agency BalanceWhy do we get nervous when pushing back on clients and giving our honest feedback? Is it down to agency pressures or targets you have to achieve by 'keeping the client happy'! If only we were able to apply a little more confidence the outcome is often better for all involved. Why do we shy away from talking about budgets and fees? Our value lies in the experience, knowledge and expertise we have gained over the years - let's remember clients have come to us for help in the first place and next time have more confidence in yourself.2021-04-2206 min

Think Out Loud with Rachel MephamThink Out Loud - Intro to Rachel MephamThis is the first episode of Think Out Loud, a podcast which explores a number of things I think about on a regular basis. This first instalment is a short intro - Who is Rachel Mepham? What I like, what I do and what I think. I am head of digital at a digital marketing agency in the UK and have been working since 2002 in the digital marketing space. There is also a person behind that job title, so let's find out a little more...2021-04-2002 min

Coleman Had A DreamWomen's and Men's Quick PreviewDai and Ruth are reunited (briefly!) to discuss some key issues ahead of the upcoming games for both the men and women. The women play Belarus on Tuesday (away) and we wish them well as well as talk about who will replace Sophie Ingle and will the libero role she has been carrying out be sidelined. We also mention Rachel Rowe's return to the squad. We then move on to the men, and their double header against Slovakia and Croatia. The main talking points revolve around Tom Lawrence, racism in Slovakia and who will replace Chris Mepham in the heart...2019-10-0527 min