Shows
Unbreakable Mind & BodyScratch That Itch: A Story of Career Pivots and Personal GrowthHave you ever pursued something you thought was the answer to the curiosity you carried inside, only to discover it wasn't meant for you? That's the journey I explored and share in this deeply personal episode of Unbreakable Mind & Body.After putting my online fitness brand to sleep, I dove headfirst into construction—an industry I'd always been fascinated by. Three jobs and 16 months later, I found myself processing the disappointment of multiple career setbacks. From hellish commutes to toxic environments and misleading job descriptions that promised "flexibility" but delivered 24/7 expectation, these experiences confirmed what was NOT ri...
2025-03-2416 min
Parents Who ThinkNo Kids, No Apologies with Rachel PessoIn this episode of Parents Who Think, Danusia is in conversation with Rachel Pesso, brand designer and unapologetic truth-teller, about her choice to skip motherhood—despite the relentless pressure to conform. Rachel gets real about the fear of judgment, the selfish-woman stereotype, and those infuriating "you'll change your mind" conversations. Spoiler: she hasn’t. Together, they blow up the outdated myth that motherhood is the only path to fulfillment. Rachel opens up about navigating anxiety, holding onto her ambitions, and the deeply ingrained expectations that make women feel like they have to disappear when they becom...
2025-02-1514 min
CommunityEvoking Emotional Experiences Through Branding (Feat. Rachel Pesso)Welcome back to Community! In this episode, Kristina is chatting with Rachel Pesso, founder of RP Creative, a branding agency known for creating custom visual brands that evoke emotion & authentic connection. Kristina met Rachel in person through an Entreprenista event and immediately was drawn to her for her wisdom and creativity.In this episode they talk about how transformative in-person events have been for building connections, launching businesses, and fostering meaningful relationships in both Rachel and Kristina’s journeys.They also discuss the connection between branding and showing up with confidence online and in person. Th...
2025-01-1333 min
The Lindsey Anderson ShowHow to Build a Brand That Sells with Rachel PessoWelcome to this episode of The Millionaire Maker Show. I’m thrilled to introduce our guest, Rachel Pesso, a branding expert and founder of RP Creative. In this episode, we dive deep into how to build a brand that sells through visual storytelling in building connections and boosting sales for online businesses. Rachel shares her insights on overcoming common branding obstacles and making an emotional connection with your audience. We also explore actionable tips on how to infuse branding into our everyday business practices.Guest IntroductionRachel Pesso is a visual storyteller, branding expert, and fo...
2024-10-0824 min
Behind DesignEp. 30 - Unlock Next-Level Growth: Kristina Bartold On Building Thriving Communities And Leveraging Social Media For Real ImpactIs your social media strategy missing the mark? On this episode of Behind Design, host Rachel Pesso sits down with Kristina Bartold, CEO and co-founder of The Social Snippet, to dive deep into the art of community-driven growth. Kristina reveals why focusing on connection over followers is the key to sustainable success in today’s digital landscape. From growing a loyal network to using platforms like Instagram and LinkedIn strategically, Kristina offers high-impact insights for entrepreneurs ready to scale their influence and build communities that convert. Tune in to learn how to stop chasing vanity metrics and start creating re...
2024-09-2429 min
She Can ShareEp: (80) Do I Need a Rebrand with Rachel PressoHave you asked yourself, "Should I Rebrand?" Maybe you started off one way but no longer feel like your website, photos or digital presence reflects who you are today. In today's episode, I have the privilege of having Rachel Pesso on the show to talk about all things brand design! She has been in the brand design space for over 10 years and worked with clients like Laverne Cox, Lori Harder, Jen Gottlieb, and Kelly Roach. We discuss how to create an emotional connection with your audience through brand design, how to know if it's time to rebrand and the...
2024-09-0442 minShe Can ShareEp: (80) Do I Need a Rebrand with Rachel PressoHave you asked yourself, "Should I Rebrand?" Maybe you started off one way but no longer feel like your website, photos or digital presence reflects who you are today. In today's episode, I have the privilege of having Rachel Pesso on the show to talk about all things brand design! She has been in the brand design space for over 10 years and worked with clients like Laverne Cox, Lori Harder, Jen Gottlieb, and Kelly Roach. We discuss how to create an emotional connection with your audience through brand design, how to know if it's time to rebrand and the...
2024-09-0442 minBehind DesignEP. 29 - Mastering Brand Positioning and High-Ticket Sales: A Conversation with Julie CabezasWhat truly sets a brand apart in a crowded market? In this episode of Behind Design, I sit down with Julie Cabezas, the "copywriter to the stars," to uncover the secrets behind creating a brand that not only stands out but also drives high-ticket sales. Julie shares her journey from launching her copywriting agency, Copycrimes, to building a high-ticket sales company that focuses on long-term results and authentic brand experiences. We dive into her unique approach to brand positioning, why brand voice is critical in conversion copy, and how collaborating with the right partners can elevate your brand to...
2024-08-2725 minBehind DesignEp. 28 - From Living in a Funeral Home to Going Viral: Melissa Hughes on Faith and ResilienceHave you ever questioned your path during times of adversity? In this episode of Behind Design, Rachel Pesso is joined by Melissa Hughes, a social media expert dedicated to empowering women in building authentic personal brands. Melissa shares her extraordinary journey from living in a funeral home during a personal crisis to achieving viral success with her very first video. Discover how she transformed her hardships into a thriving business and how her faith and resilience have shaped her approach to brand-building. Tune in to learn the importance of clarity, authenticity, and staying true to your mission in the...
2024-08-1334 minBehind DesignEp. 27 - Podcasting Unplugged: Behind the Mic with Janine StellaEver wondered what it truly takes to create a successful podcast? In this episode, Rachel sits down with Janine Stella, her podcast editor and founder of Stellamix Podcast Production, to explore the multifaceted world of podcasting.Janine shares her journey and expertise, discussing the importance of passion, authenticity, and evolving content creation. Whether you're contemplating starting a podcast or looking to revitalize your existing show, this episode is packed with valuable advice and real-life experiences. Learn the secrets to maintaining podcasting stamina, leveraging AI tools, and staying true to your voice. Plus, get inspired by Rachel's own...
2024-07-2341 minBehind DesignEp. 26 - From Pandemic Pastime to Impactful Brand: Rachel Pesso's Secrets to Building a Loyal TikTok AudienceAre you an entrepreneur or a TikTok enthusiast looking to build a vibrant online community and authentic brand presence? In this episode of "Behind Design," Rachel Pesso shares her journey from a pandemic pastime to creating a thriving TikTok account for her French Bulldogs, Bear and Lola, with 14,000 followers. How did she turn a simple hobby into a powerful brand-building tool? Rachel unveils the strategies, insights, and key lessons she learned along the way. Discover the magic behind building genuine connections, the power of live interactions, and tips to leverage TikTok for your business. Whether you're new to TikTok...
2024-06-1816 minBehind DesignEp. 25 - Soul Chat: Unleashing Your Inner Creativity with Rachel PessoHow do you tap into your creative potential and bring it to life in your business and everyday activities? In this special episode of "Behind Design," host Rachel Pesso dives deep into the roots of her creativity, sharing stories from her childhood, influenced by her artist mother, to her current life as a visionary entrepreneur and designer.Rachel explores the importance of embracing creativity beyond structured work, the challenges of staying inspired, and the joy of engaging in creative projects. She offers practical tips on how to ignite your own creative spark and encourages listeners to break...
2024-05-2812 minBehind DesignEp. 24 - Creating Content that Connects: Shannon Claire's Journey to SuccessHave you ever wondered how to create content that truly connects with your audience? Join us as we chat with Shannon Claire, a multi-talented photographer, business coach, and social media manager. Shannon shares her journey from starting out as a photographer nearly 20 years ago to expanding her business to include a content creation studio, the Content Creators Collective.In this episode, you'll learn Shannon's secrets behind emotionally driven content, the importance of high-quality imagery, and how to elevate your brand strategy. Shannon also provides an inside look at her new studio, designed for entrepreneurs and content creators...
2024-05-2128 minBehind DesignEp. 23 - Unlocking the Power of Purpose-Driven Marketing with Max LowyAre you leveraging your marketing strategies to truly amplify your business goals? In this enlightening episode of Behind Design, Rachel Pesso sits down with Max Lowy, co-founder of Attention Trading, to explore the transformative power of purpose-driven and organic marketing. Max shares invaluable insights into how a deep understanding of business goals can radically shape marketing efforts, making them more effective and aligned with overall business objectives. Dive into a discussion that reveals the intricacies of marketing that not only reaches but resonates with the audience, ensuring sustained growth and success.Show Notes:
2024-05-1440 minBehind DesignEp. 22 - Mastering the Art of Rebranding with Celi AriasEver felt a disconnect between who you are and how your brand represents you? Join host Rachel Pesso as she welcomes Celi Arias to 'Behind Design.' In this episode, Celi, a seasoned business growth strategist and certified mindset coach, shares her personal journey and pivotal moments that signaled it was time to rebrand. Celi opens up about the entire process. If you're contemplating a rebrand or seeking inspiration from someone who's successfully navigated this transformative journey, this conversation offers invaluable perspectives. Tune in as we explore how a well-timed rebrand can propel your business success.
2024-05-0732 minBehind DesignEp. 21 - Is Your Website Stuck in 2023? Uncover What to Avoid in 2024!Are you making these common web design mistakes? Join Rachel Pesso in a compelling one-on-one soul chat on "Behind Design" as she delves into the crucial dos and don'ts for your website in 2024. From outdated carousels to overwhelming animations, Rachel shares her top tips to elevate user experience, streamline navigation, and optimize call-to-actions. Whether you're looking to revamp your site or just curious about the latest trends, this episode will equip you with the insights to make impactful changes. Tune in to transform your digital presence and connect more effectively with your audience!
2024-04-3020 minBehind DesignEp. 20 - Creating Connections: Jenni Schwartz on Niche Branding and Building a Design BusinessHow do you turn a passion for design into a thriving business? This episode of Behind Design features Jenni Schwartz, founder of Solmark Creative, as she shares her unique journey from freelance gigs to establishing a specialized branding and digital design studio. Dive into the conversation with host Rachel Pesso, as Jenni discusses the importance of niching down, leveraging partnerships, and the transformative impact of integrating business with creativity. Tune in to explore how Jenni’s focus on the fitness and wellness industry has shaped her approach and led to success. A must-listen for any creative looking to carve ou...
2024-04-2326 minBehind DesignEp. 19 - Unlocking the Power of Storytelling with Chris Ward: Transform Your Brand's NarrativeHow can the art of storytelling redefine your brand and deepen connections with your audience? Find out in this captivating episode of "Behind Design," where host Rachel Pesso welcomes storytelling expert Chris Ward. Discover Chris's profound insights into the role of authenticity and emotional engagement in storytelling, essential for personal and business branding success. Learn about the transformative journey Rachel embarked on with Chris's guidance, stemming from an unexpected TikTok interaction, and how it brought unparalleled clarity to her brand's message. This episode is a must-listen for anyone keen to leverage the dynamic power of storytelling to elevate their...
2024-04-1626 minBehind DesignEp. 18 - From Recovery to Success: The Inspiring Journey of Matt Williams and Fro-ProHave you ever wondered how personal challenges and a passion for change can lead to unexpected success? In this compelling episode of Behind Design, host Rachel Pesso sits down with Matt Williams, the founder of Fro-Pro, an organic, plant-based protein snack bar company. Matt shares his remarkable journey from starting his life over in South Florida, overcoming personal struggles, to creating a product that resonates with people nationwide. Learn how Matt transformed his life, one peanut butter snack bar at a time, growing his passion project into a thriving business now featured in over 1,000 retailers across 36 states. Discover the...
2024-04-0932 minBehind DesignEp. 17 - Elevate Your Branding Game: Master How to Create a Standout Brand OnlineHow can you create a brand that truly stands out online? Discover the secrets in this episode of Behind Design with your host Rachel Pesso. Dive into an insightful discussion on building a unique digital presence, where Rachel shares her expertise on achieving brand clarity, embracing authenticity, and telling a compelling story that connects with your audience. Whether you're redefining an existing brand or starting from scratch, learn how to differentiate yourself in a crowded digital landscape, establish emotional connections, and develop a brand that not only resonates but also endures. Tune in for actionable advice and start your...
2024-04-0215 minBehind DesignEp. 16 - Mastering Wellness and Entrepreneurship with Dr. Elan SchrierHow does a chiropractor leverage entrepreneurial skills to create a unique business model? Dive into this episode of "Behind Design" with Rachel Pesso as she explores Dr. Elan Schrier's innovative business strategies that go beyond traditional healthcare. Uncover how Dr. Schrier intertwines wellness with business acumen through ventures like his distinctive "Sizzle and Chill" podcast, local masterminds, and strategic community collaborations. Learn how he harnesses the power of giveaways and Google reviews to boost engagement and trust. This episode is a treasure trove for anyone interested in entrepreneurship, community building, or innovative business strategies, offering a deep dive into...
2024-03-2622 minBehind DesignEp. 15 - Mastering Sales and Authenticity: Jillian Murphy's Strategy for Online Business SuccessJoin us on Behind Design, where Rachel Pesso sits down with Jillian Murphy to discuss the art of effective and authentic sales strategies for online businesses. Find out how Jillian leverages her extensive experience to help entrepreneurs not just enhance their sales skills, but also to grow their businesses in a way that's true to their values. Discover practical advice on creating genuine connections, the significance of mentorship, and how to stand out in the online world. Whether you're new to online business or looking to refine your approach, Jillian's insights offer a relatable and actionable path to success...
2024-03-1936 minBehind DesignEp. 14 - Mastering the Art of User Experience: Transform Your Brand's Digital Presence Ever wondered how your website's user experience can be a game-changer for your brand's impact? Join Rachel Pesso in this incredible solo episode of Behind Design as she delves into the magic of crafting a user experience that speaks to your ideal audience. Discover the secrets to a website that doesn't just catch the eye but captures the soul, ensuring every visitor feels a deep, personal connection with your brand. With Rachel's warm, engaging guidance, explore how to blend aesthetics with functionality, creating a digital presence that's not just seen but felt. Learn about the subtleties that foster trust a...
2024-03-1214 minBehind DesignEp. 13 - Unlocking the Power of Content and Connection: A Conversation with Alison HummelHave you ever wondered what drives a successful digital marketing strategy or how to inject authenticity into your brand's voice? This week on "Behind Design," join host Rachel Pesso as she dives deep into the world of digital sales, marketing, and personal branding with Alison Hummel, a mastermind in the field. Alison, a seasoned digital sales and marketing strategist, small business owner, and devoted mom, shares her journey from the corporate world to launching her own businesses, WMI Media. Discover the pivotal role of content creation in today's digital landscape, learn the secrets behind building a brand that resonates...
2024-03-0545 minBehind DesignEp. 12 - Unveiling the Art of Storytelling in Branding: A Conversation with Jamie JensenAre you curious about the role of storytelling in shaping a brand's narrative and connecting with its audience? Join us on this episode of "Behind Design" where host Rachel Pesso welcomes Jamie Jensen, an expert in brand storytelling and copywriting. Delve into Jamie's transition from the film and television industry to her pivotal role in crafting brand stories that resonate and engage. This conversation is brimming with practical insights on how to harness storytelling to create a memorable and authentic brand experience. Whether you're starting your entrepreneurial journey or looking to infuse new life into your marketing strategy, this...
2024-02-2742 minBehind DesignEp. 11 - Unlocking Creativity with Emiliano Brooks: A Journey Through Photography, Design, and EntrepreneurshipAre you curious about the intersection of creativity, business, and personal growth? In this episode of Behind Design, host Rachel Pesso sits down with the remarkably talented Emiliano Brooks, an expert of photography, design, and an entrepreneur who's reshaping the creative landscape. Emiliano, a Florida native and a worldly, dedicated single dad, shares his unique journey from marine to the founder of Studio B-Squared and Pixelworks Delray. Discover how his passion for photography and design has led to creating a one-stop shop for elevating brands through logos, marketing materials, commercial photography, and much more. Emiliano's approach to his work...
2024-02-2037 min
Visibility EraHow One Entrepreneur Found Herself Working w/ A-List Celebrities | Visual Storyteller, Rachel Pesso Ep 37You've probably heard of Laverne Cox on Orange is the New Black, right? Well, today's guest actually worked on her brand...Yep, we know! *Cue screaming now*Rachel Pesso is a brand storyteller, designer, and art director, as well as the founder of her branding company, RP Creative. She helps entrepreneurs ( coaches, authors & speakers) create mission driven brands so they can impact and stand out with confidence online.Rachel's story is one that will blow your mind. We talk about how she followed the breadcrumbs to her branding career, the value of an impactful mentor...
2024-02-1642 minBehind DesignEp.10 - Unveiling Creativity: Rachel Pesso on Building Iconic Brands and the Power of DesignAre you curious about what it takes to build a brand that not only stands out but truly represents you? In this special crossover episode, I, the host of "Behind Design," step into the guest spotlight, interviewed by Bridget Aileen Sicsko and Lydia Bagarozza from the "Visibility Era" podcast. We're shining the spotlight on my journey as Rachel Pesso, a standout in brand storytelling, design, art direction, and the visionary founder of RP Creative. Having collaborated with notable figures like Laverne Cox and featured on top podcasts, I delve into my inspiring path from art school to entrepreneurship, unveiling...
2024-02-1340 minBehind DesignEp. 9 - Megan Hale's Blueprint: Building a Brand That ResonatesEver wonder what sets apart successful brands in the crowded online marketplace? Join Rachel Pesso as she dives into the inspiring journey of Megan Hale, a former therapist turned powerhouse business strategist and money mentor. Discover what makes Megan's approach to entrepreneurship so effective and distinct. From her bold pivot from spiritual life coaching to launching Dream Money, Megan shares the intricacies of creating a brand that achieves financial success and makes a profound impact. Through her story, you'll learn about the challenges she faced, the strategies that propelled her to multiple six-figure successes, and her mission to bridge...
2024-02-0629 minBehind DesignEp. 8 - Resilience and Authenticity: McKenna Reitz's Journey from Vulnerability to VictoryWhen faced with the unimaginable, where do you find strength? In this episode, we're graced by the extraordinary McKenna Reitz, who turned her alopecia diagnosis from a narrative of loss into a story of inspiring resilience and authenticity. Join us as we trace her transformation from a dedicated high school teacher and volleyball coach to a motivational speaker and beacon of hope. McKenna's journey is a profound lesson in redefining identity and uncovering true purpose amidst life's unexpected turns. Her insights on tackling life's sudden shifts with grace and determination are as uplifting as they are empowering, offering a...
2024-01-3023 minBehind DesignEp. 7 - Journeys in Design: From First Steps to Flourishing Brands with Bailey FrumenHow does the journey of personal growth intertwine with the evolution of a brand? In this episode of 'Behind Design' with Rachel Pesso, we welcome Bailey Frumen, a renowned psychotherapist, author, and the mind behind The Mind Rise. Dive into a narrative that traces the intertwining paths of personal development and brand evolution. From their initial meeting at a retreat in 2013 to their triumphs in the world of design and coaching, Rachel and Bailey explore the crucial role of authentic branding in business success and personal fulfillment. This episode offers a unique perspective on the challenges and victories of...
2024-01-2331 minBehind DesignEp. 6 - Title: Navigating the Podcasting Landscape: Janine Stella's Journey of Tenacity, Passion, and AuthenticityStep into the dynamic world of podcasting with Janine Stella as she shares her inspiring story of resilience, passion, and authenticity. From overcoming a pandemic layoff to building a thriving podcast business, Janine's tale explores the twists and turns that lead us to our true calling. Join us in a conversation that delves into the artistry of podcast creation, from crafting the perfect name to the visual allure of cover art. Discover the importance of social media presence and the underestimated power of the host's voice in shaping a podcast's soul. As we embrace the vibrant horizon of podcasting...
2024-01-1633 minBehind DesignEp. 5 - Understanding Custom Web Development with Brandi BernoskieEver wondered what it takes to create a website that's not only visually stunning but also functionally powerful? This episode of Behind Design, hosted by Rachel Pesso, features a deep dive into the realm of custom web development with the accomplished Brandi Bernoskie of Alchemy + Aim. Join us as we explore the intricate process of blending aesthetics with custom technology to build websites that truly stand out. This episode isn't just a discussion; it's a reflection on a decade's worth of shared experiences and insights in the ever-evolving world of web design. Brandi's journey from a freelance d...
2024-01-0936 minBehind DesignEp. 4 - "Embracing Your True Self: Cari Kenzie on Brand Evolution and Authentic Empowerment"Have you ever wondered how to align your journey with your professional brand? Join us in a conversation with Cari Kenzie, renowned as a keynote speaker and the host of 'Curiosity, Clarity, Empowerment.' Cari specializes in guiding driven women toward self-discovery and clarity. In this episode, she delves deep into the intricacies of self and brand evolution. Sharing her invaluable insights on the role of authenticity in both personal growth and brand development, Cari discusses how shedding layers of expectations can lead to true empowerment. For those embarking on their branding journey or in search of personal growth...
2024-01-0227 minBehind DesignEp. 3 - "Mastering Visibility: A Deep Dive with PR Guru Lydia Bagarozza"How do you make your brand stand out in the crowded world of media? Dive into this captivating episode of "Behind Design," where host Rachel Pesso explores the dynamic realm of public relations and brand visibility with PR expert Lydia Bagarozza. Known for her exceptional talent in elevating both personal and product brands, Lydia shares her wisdom on gaining media exposure and navigating the ever-evolving landscape of public representation. Her insights into getting featured in top-tier publications and mastering the art of pitching are invaluable for anyone aiming to make a significant impact in the media world....
2023-12-2629 minBehind DesignEp. 2 - Embracing Evolution in Business and Personal Branding with Jadah SellnerHow do you evolve a personal brand while staying true to your essence? Join us, as we dive into the inspiring journey of Jadah Sellner, author of "She Builds" and the visionary behind the She Builds Collective. Jadah shares her transition from co-founding a renowned company to becoming a 'vision doula,' guiding businesses and individuals in realizing their dreams. This episode shines a light on the critical role of creativity, vision, and personal growth in shaping a compelling brand. Jadah shares her experiences, from captivating audiences at the World Domination Summit to her deep dive into the intricacies...
2023-12-1930 minBehind DesignEp. 1 - The Power of Emotional Branding: My Personal StoryHave you ever wondered what it takes to create a brand that resonates deeply with your audience? This episode is all about my personal story, the 'why' behind my brand RP Creative, and how I navigated through challenges to find success. You'll hear about my struggles with ADD, my transformative education at the School of Visual Arts, and the significant impact of mentorship and community in my growth as an entrepreneur.Join me as we explore how overcoming self-doubt and embracing my visual learning style propelled me into the world of design. From my initial ventures in...
2023-12-1215 minBehind DesignTrailer-Behind DesignHey hey!Welcome to Behind Design where we dive into the depths of authentic branding. This isn't just a podcast about design aesthetics; it's a firsthand look into the soul of brand creation, user experience, and the impact design has on your ideal audience.My Name is Rachel and I'm an entrepreneur + visual storyteller obsessed with creating brands that make you FEEL something. With over a decade of experience working with brands like Time Inc., Fortune Small Business Magazine, and top industry leaders like Lori Harder, Laverne Cox, and Jonathan Fields, I’ve seen firsthand wh...
2023-12-0701 min
TBDThe E in DreamMoney™️ (Part 3: Ease with Earning)Hey, hey, y'all! We are cruising along in our Easeful Money series this week with one more episode to go! Today, we're diving into:5 key steps to take when earning does not feel easeful4 ways to add more ease to your earning! And spoiler alert - easeful earning is NOT easy 😉, but that doesn't mean ease can't be part of the plan!Links mentioned in this episode: Get Your Welcome Sequence Done with Kronda AdairRachel Pesso Brand & Graphic DesignBecome a DreamMoney™ Supporter to support my first round of capital for my app...
2023-08-2335 min
Pay Yourself FirstReferrals For Years, With Rachel PessoWant to use your business to get you to financial freedom? You're in the right place.Welcome to The Pay Yourself First Podcast.💵My name is Chris Jolly, founder of The Pay Yourself First Podcast and this show is built for 6 figure+ online entrepreneurs who are looking to make and keep more money, reinvest in their highest leverage asset the right way and reach financial freedom during the life cycle of their business.Wanna know how? Keep Listening.If you're a 6 figure+ (or approaching 6 figures) entrepreneur with an online business we'd lov...
2023-06-0621 min
Scale Your Sales w/ Jillian Murphyep. 63 Most Common Branding Mistakes and Oversights w/ Rachel PessoGuest Speaker, Brand Storyteller & Designer, Rachel Pesso joins me for today's conversation.
We're diving all into creating emotional experiences in YOUR brand.
Why creating emotion in your brand is a game changer for your audience and user experience.
How-to pull-out brand concepts and connect them to how you want people to feel when they interact with your brand.
Why brand consistency and cohesiveness are important.
Some of the mistakes people make when they go to create a brand.
If you're ready to create a brand that connects with your people, today's episode is for YOU!
...
2023-04-1026 min
VoyageMIABranding, Marketing, Social Media & Web PresenceDe'Laija Napier (Marketing Pro & Brand Storyteller), Rachel Pesso (Brand Storyteller, Art Director & Website Designer) and Jalisa Buck (Creative Director and Entrepreneur) join us to discuss branding, marketing, social media, web presence and so much more. These three are so brilliant and they will get you fired up about branding and taking your business to the next level. They are also Content Partners, and content partners help Voyage in so many ways from sponsoring our mission, spreading the word about the work we do and collaborating with us on content like this.De'Laija Napier | Marketing Pro & Brand St...
2023-03-2430 min
VoyageATLBranding / Marketing / Social Media & Web PresenceDe'Laija Napier (Marketing Pro & Brand Storyteller), Rachel Pesso (Brand Storyteller, Art Director & Website Designer) and Jalisa Buck (Creative Director and Entrepreneur) join us to discuss branding, marketing, social media, web presence and so much more. These three are so brilliant and they will get you fired up about branding and taking your business to the next level. They are also Content Partners, and content partners help Voyage in so many ways from sponsoring our mission, spreading the word about the work we do and collaborating with us on content like this.De'Laija Napier | Marketing Pro & Brand St...
2023-03-0230 min
The Financially Free EntrepreneurRachel Pesso, The Queen of ReferralsFor episode 8, I interview another 6-figure+ online entrepreneur, Rachel Pesso, who built her business for years of the back of referrals. Rachel is a branding maven with custom solutions for your business and website.You can find out more about Rachel and what she does here. www.rachelpesso.comand here www.soulthemes.com.She shares her challenges during the pandemic and properly allocating funds from the business, talks about the importance of in-person events and moreFollow us on Twitter @TheFFEPodcast https://twitter.com/TheFFEPodcastTo help this p...
2023-03-0125 min
The Financially Free EntrepreneurAn Interview with Rachel Pesso, The Queen of ReferralsFor episode 8, I interview another 6-figure+ online entrepreneur, Rachel Pesso, who built her business for years of the back of referrals. Rachel is a branding maven with custom solutions for your business and website.You can find out more about Rachel and what she does here. www.rachelpesso.comand here www.soulthemes.com.She shares her challenges during the pandemic and properly allocating funds from the business, talks about the importance of in-person events and moreFollow us on Twitter @TheFFEPodcast https://twitter.com/TheFFEPodcastTo help this p...
2023-02-0428 min
Midlife Ceo PodcastHow to Create a Soul Aligned Brand with Rachel PessoWanting to stand out from everyone else in the coaching or service-based space? A great way to do that is to create a soul-aligned brand.
No matter if you're in the monetizing or scaling stage of business, developing your brand will allow you to be seen differently in the online business space.
Today I sat down with Rachel Pesso to discuss what a soul-aligned brand is, why it's helpful to develop yours and how to get started.
Working to further monetize your coaching business?
Ready to pivot from less one-to-one work so...
2022-12-0236 min
Beyond the Image PodcastAdding Emotion to Your Brand with Rachel PessoAdding Emotion to Your Brand with Rachel Pesso Hosted by: James Patrick My guest today is Rachel Presso. She is a Brand Storyteller and we are diving into how to add emotion to your brand. It’s a conversation that I’ve been wanting to have with Rachel for a long time. “A good story includes an amazing photograph.” IN THIS EPISODE What a brand storyteller is and what Rachel does. How the look and esthetic of your brand can portray your goals. The...
2022-10-1246 min
Foundational Medicine: ClinicalHow to Create Your Unique Brand with Rachel PessoIn today's busy world, you only have a few seconds to catch someone's attention. So how do you stand out among the many businesses out there? What do you want your business to be known for? In this episode, Dr. Kylie interviews Branding and Web Design Expert Rachel Pesso. She is the creator of Soul Themes, the done-for-you solution for the website of your dreams. With over ten years of branding and design experience, Rachel blends high-level strategy, collaboration, and deep love to design who you are online. Her recent clients include Jonathan Fields, Laverne Cox, Lori H...
2022-08-2539 min
The Mindrise PodcastCreating a Brand That is 100% You with Rachel PessoIn this episode, Bailey interviews Rachel Pesso, a brand storyteller, designer, and art director. She designs beautiful websites to showcase her client's vision and put their own voice out there. Her unique vision on brands, let her help people find their true selves (their souls) to create authentic brands. Come say Hi to us over on Instagram @themindrise Connect with Rachel over on Instagram @rachelpesso or Facebook over @rachelpessodesign Visit her website www.rachelpesso.com Look for Rachel's downloads and courses https://rachelpesso.com/thesoulexperience/ New Course https://soulthemes.com/ https://rachelpesso.com/introducing-soul-brand/ ...
2022-02-0943 min
Gedale Fenster - PodcastA Game Changer For The New Year - Gedale FensterSponsors for this class:
All the generous anonymous donors
Anonymous for Michael Ben Chavah to find a zivug
Anonymous for refuah shelema of Yerachamiel Daniel Ben Tova Basha and Zivug for Orel ben sigal
Natalie and Arash gohari for the refuah Shleyma of Yerchmiel Daniel Ben Tova Basha
Anonymous for Refuah Shelema for Klal Yisrael
Anonymous; for Refuah Shelema for Klal Israe
Tania Namdar sponsoring for the shidduch of Tzvia bat Dina & Rivka bat Dina
Anonymous with gratitude to Hashem. Thank you
Ahuvah Dubinsky for Refuah Shelema Yerachmiel Daniel ben Tova Basha
Anonymous for refuah shelema of Yerachamiel...
2021-09-1525 min
Boldly CourageousHow to Unleash Your Creativity and Build Your Brand with Rachel PessoWhat’s up, babe?! Happy Monday! I am so excited to be back with you! Today, we get to talk about developing our personal brand, tapping into our feminine energy, and unleashing our creativity. If you’ve ever felt unsure about your brand, content creation, or whether you need to pivot in your business — I promise you — this episode is for you! Today's guest is one of my dear friends, Rachel Pesso, and trust me — you’re gonna want to take notes on this one. Everything she says is perfection, and she’s such a boss babe. Get ready for an amazing ep...
2020-06-1542 min
Firebuilders LIVE008 | Rachel Pesso on How To Improve Your Branding With Eye-Popping VisualsEver get the feeling that people just don't "get" what you do? Perhaps it's time to consider the visual language that you're using.
Rachel Pesso joins us on this episode of Firebuilders LIVE. She is a storyteller, an art director and an expert at communicating passion and feeling through visuals.
Creating absolutely stunning websites for people like Laverne Cox (from Netflix's "Orange Is The New Black") and Nitika Chopra, she helps take all the things you LOVE about yourself and express them quickly and effectively in your online brand.
Today, she will be...
2020-04-3022 min
Walk with MeDay 15 - Meet Our Bonus Mentors (& Their Challenges)!Keep up the practice of self-care, and before you know it, it’s part of your daily life! To help you maintain this deeply healing focus on self-care, I’m sharing an incredible lineup of bonus mentor challenges — one for you to complete each day, from now until our live celebration call on January 7. Be sure to listen to this short episode/lovenote I created for you — I explain all about this bonus part of the Holiday Challenge Podcast, and more... The Holiday Challenge was amazing, thanks to you! I’m so thankful you’re part...
2019-12-1605 min
Walk with MeBonus Mentor - Rachel PessoWebsite designer Rachel’s challenge is all about creating a vision to help you recognize your own inner light. Nurturing yourself through self-care gives you the inner resources to step into your power as a business owner and a leader. What a brilliant way to set the tone for this coming year when you finally become a sought-after life coach! Learn about all our mentors and join the challenge at www.mmholidaychallenge.com
2019-12-1613 min
The Design Business ShowThe Design Business Show 011: Working with a Mentor, Collaborating with Other Creatives and Creating an Intentional Brand with Rachel PessoOn Today’s show, I talk to my friend Rachel Pesso. Rachel is a storyteller, art director and big-hearted humanitarian. She designs beautiful websites to showcase your big vision. With 10+ years experience, she blends high-level strategy, collaboration, and deep love to design who you are online. On today’s episode, here’s what we cover: Learn about one of my favorite Instagram posts taken in Bora Bora while she was on her honeymoon Why designers should not put off getting photos taken + learn the importance of looking good Learn why she was over working in the corpor...
2019-02-0448 min
Parents Who Think#07: NO - Rachel PessoNewsflash - not every woman wants to be a mother. My guest Rachel Pesso shares with me honestly and from the heart as to why she’s chosen (and still choosing each and every day) to not become a mother. We talk about the impact of external expectations and judgments (especially from family, friends and colleagues) as well as dealing with fixed perceptions of woman/mother-hood that impact us all. This episode truly reminds us all to stand strong for what we want as individual women, whether mothers or not. Read the full show notes ov...
2018-12-1144 min