Shows
That Photography GirlTips for Photographers to Maximize their Photos through Communication with FloristsIn this episode, we are talking all about how Photographers can maximize florists and the questions that they can be asking to maximize the results of their photos! Guest: Jaclyn https://www.hometownflowerco.com/đ¤ Sponsor: PASS+ https://racheltraxler.passgallery.com/referralThis episode is brought to you by PASS+, that handles all my processing and marketing for me as a passive sort of photographer income. PASS+ doesnât just organize your business, it helps you make more money, which is why they guarantee at least $1,000 in profit back when you switch.Connect with Rachel:đ§ Listen to more episodes of That Photogra...
2025-12-2323 minThat Photography GirlWhat to Prep for Booking & Proposal Season as a Wedding PhotographerBooking and proposal season is coming fast, and hereâs the hot take most photographers donât want to hear: You canât treat your rebrand like a Band-Aid that will make more inquiries come. In this episode, Iâm breaking down exactly what you should be prepping before inquiries spike so you donât end up scrambling, ghosting leads, or leaving money on the table.Weâre talking systems, client-facing touch points, and backend operations that actually support growth, not just aesthetics.If you want to move through booking season feeling calm, confident, and booked with the right clients, thi...
2025-12-1620 minThat Photography GirlHow Photographers and Content Creators Work Together with Yvie LambertIn todayâs episode of That Photography Girl, Iâm sitting down with content creator Yvie Lambert, and this conversation is such a good one. Yvie has a way of breaking down creativity, content strategy, and the industry. We talk about staying in your creative zone, what actually makes good content right now, and why being willing to adapt is one of the most important skills you can have as a creator. Yvie also shares some simple, actionable tips you can start using today to make your content feel more aligned, more effective, and a lot less overwhelming as a ph...
2025-12-0925 min
Blaze72. Stop Relying on Instagram: Turn Your Podcast into Your #1 Lead Generator with Rachel TraxlerIf you're relying on Instagram to bring in clients, you're one algorithm change away from a problem.Â
In this episode, Rachel Traxler shares why you need a marketing strategy beyond social media, how to identify your most effective lead generators, and what systems to set up so your business attracts clients consistently without relying on IG reels.
Plus, for those of you who have a podcast (or are podcast curious), Rachel shares how she turned her show into her #1 lead generator. If podcasting isnât your thing, we discuss plenty of other lead gen strategies, inc...
2025-11-1850 minThat Photography GirlBlack Friday Plans for PhotographersBlack Friday can make or break your year, but only if you do it right. In this episode, weâre breaking down how to create a photographer-friendly sale that actually converts (without confusing your clients ).Weâre diving into:Why marketing to two different audiences sometimes mattersâand how to do it without splitting your focusThe âone-offerâ rule that simplifies your sale and boosts conversionsHow to run an album sale the smart way (one size, one color, one optionâno confusion) Ideas for bundled Black Friday offers that make client...
2025-11-1117 min
The RetakeEP88 - Your Funnel's Broken. Here's How to Fix It. -- with Rachel TraxlerLearn how to sell your photography services without the awkward pitch. In this episode, Rachel Traxler shares how to build a sales funnel that feels personal, converts better clients, and protects your creative energy. We cover automation, pricing confidence, and how to serve clients with authenticity instead of pressure. Perfect for photographers ready to grow their business with clarity and heart.Follow Rachel: đ¸ Instagram â @racheltraxler Website â racheltraxler.com Want to keep the conversation going? Join our Facebook group for An Unscripted Podcast for Photographers. Itâs where you can swap takeaways with other...
2025-11-1059 minThat Photography GirlHow to Hire Your Dream Team as a Photographer with Ashley EbertIf youâve ever caught yourself thinking, âIâd love to expand my team⌠but where do I even start?â â this episode is for you.Rachel sits down with Ashley Ebert, founder of The Abundance Group, to unpack what it really means to move from solo hustler to confident leader. Together, they dive into the mindset, systems, and steps behind building a supportive, values-driven team that helps your business (and life) flourish.In this episode, youâll learn:đąÂ What it means when you start thinking about expanding your team â and why th...
2025-11-0431 minThat Photography GirlPricing Mistakes Keeping You Stuck at $4K Weddings and How to Fix Them with Vanessa JoyIn this episode, Iâm joined by the incredible Vanessa Joy to unpack the biggest money mistakes photographers are making, why so many are underpricing themselves, and how to finally step into higher-end pricing with confidence. We also dive into the untapped marketing strategies that are working right now to book high-end clients, and the CEO mindset shifts you need once you start raising your pricing! We cover:Pricing mistakes photographers make (and how to fix it)Why photographers struggle to confidently raise their ratesThe money habits ke...
2025-09-3030 minThat Photography GirlStop Following the Trends with Lauren ScottiIf you're feeling the pressure to keep up with every new photography trend just to stay relevant, youâre not alone. In this episode, I sit down with wedding photographer Lauren Scotti to talk about why you donât need to follow every trend to succeed and how staying true to your own style is the real secret to building a thriving business!We dive into:Why chasing trends can actually hurt your businessHow to confidently lean into your own style (even if it looks different)Communicating your unique approach to c...
2025-09-2325 min
The Devin & Shay Show | Best Photography & Videography PodcastThe Instagram Strategy Photographers Are Missing (And Itâs Only 6 Posts) ft. Rachel TraxlerIn this episode of The Devin and Shay Show, Devin and Shay interview photographer and educator Rachel Traxler about lead generation, funnels, and SEO for photographers. Rachel explains why visibility alone wonât book clients, the six pinned Instagram posts that attract different buyer types, and how to use vendor collaborations and blog posts to boost inquiries. She also shares her strategy of creating tangible wedding albums with QR codes for venues, helping couples connect with photographers during tours. This episode is packed with actionable steps to build a photography business that isnât reliant on social media. SHO...
2025-09-1726 min
Shifting Focus (How To Film Weddings)425. Rachel Traxler - It is more than just pretty photosWedding photographers and videographers, it is time to shift your focus. In this episode of Shifting Focus, John Bunn sits down with educator and photographer Rachel Traxler to talk about why success in this industry goes far beyond just creating pretty photos. Rachel shares how she built a 6 figure business by leaning into the business side of her brand, from smart branding and marketing strategies to building funnels, creating lead generation tools, and scaling with intention. If you have ever wondered how to attract your dream clients, stand out in a crowded market, and grow a sustainable...
2025-09-1534 minThat Photography GirlNetwork Your Way Into the Luxury Market with Alyssa LizarragaLuxury clients donât fall from the skyâtheyâre built through connection, consistency, and knowing how to show up in the right rooms. â¨In todayâs episode, Iâm joined by the incredible Alyssa Lizarraga, a photographer who has mastered the art of networking and creating authentic connections that lead to high-end bookings. If youâve ever wondered how to break into the luxury market, this conversation is packed with gold nuggets you can put into action right away.Hereâs what we dive into:How Alyssa worked her way into the luxury space (an...
2025-09-0229 min
The Vendor Table - A Wedding and Photography Podcast#120: Marketing Secrets Wedding Vendors Need to Hear (with Rachel Traxler)This week, we welcomed Marketing Expert & Wedding Photographer Rachel Traxler for a virtual episode. Rachel is a true powerhouse when it comes to marketing for photographers and wedding vendors, and we knew sheâd be the perfect guest to share strategies that go far beyond Instagram. She broke down practical, actionable tips that any vendor can start using right away, while also diving into the bigger picture of how to build a sustainable business. If youâve ever felt stuck on how to market yourself outside of social media, this is an episode you wonât want to miss.â...
2025-09-021h 11That Photography GirlTop, Middle, Bottom: How to Market at Every Stage of the FunnelIf youâve ever felt like your marketing is all over the place or like you're showing up online but still not seeing results this episode is your golden road!In todayâs short + powerful solo episode, Rachel breaks down exactly how to market your photography business using a funnel framework. From top of funnel visibility to bottom of funnel conversions, you'll learn how to structure your content, website, email strategy, and client journey to guide potential clients all the way from âjust found youâ to âcanât wait to work with you.âWhether you're stuck attracti...
2025-08-0620 minThat Photography Girl$1,000 to Build a High-Converting Photography BusinessWhat would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where Iâd spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!Whether youâre just starting out or looking to reset your strategy, Iâm sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).If youâre ready to stop guessing and start building a business that actually books, this episode is your blu...
2025-07-1723 min
That Photography Girl$1,000 to Build a High-Converting Photography BusinessWhat would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where Iâd spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!Whether youâre just starting out or looking to reset your strategy, Iâm sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).If youâre ready to stop guessing and start building a business that actually books, this episode is your blu...
2025-07-1624 minThat Photography GirlAdding Video to your Photography Business with Shayna LloydHello sunshines! ⨠Todayâs episode is one youâre going to want to take notes on because weâre talking all about adding video to your photography business. đ¸đĽ Whether youâve been thinking about offering video for your couples, or youâre just curious how photographers are pulling off both without burning out, this oneâs for you.Iâm joined by Shayna Lloyd, whoâs sharing her experience of seamlessly blending photography and video services, whatâs actually involved in making it work, and how itâs transformed her business. Trust me..youâre going to walk away wanting to dip your...
2025-07-0830 minThat Photography GirlMy Client Files: Booking Breakdowns of a YES and a NOEver wonder what actually makes a client book or walk away?In this episode of That Photography Girl , Iâm pulling back the curtain on two real client scenarios: one that booked and one that didnât. Weâre breaking down exactly what happened inside the inquiry, the communication, the red flags, the green lights, and what ultimately led to a conversion or a pass.Whether you're struggling with ghosting, trying to improve your booking rate, or just curious about what makes clients click, this episode is packed with raw insights and real takeaways that will shift...
2025-07-0120 minThat Photography GirlWhat Actually Builds a Luxury Brand with Liz BanfieldNamed Top Photographer by Martha Stewart Weddings, BRIDES, and Harper's BAZAAR, Liz Banfield joins me to talk about converting your branding into tangible, real-life valueđCreate predictable inquiries for your Photography Business:https://racheltraxler.com/predictable-inquiries-freebie đ§ĄAPPLY for Passion To Profit! -â â â https://racheltraxler.com/passiontoprofitâ â â đ¸ 2 months FREE of PASS+ for your online digital gallery andâ â â passive income - https://racheltraxler.passgallery.com/referralâ â â đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot:â â â https://racheltraxler.com/secret-podcastâ â â đLearn 10 FREE LEAD GENERATION strategies â â â https://racheltr...
2025-06-2626 minThat Photography GirlHow to get Wedding Planning Referrals with Hanna Marie EventsIf you've ever wondered how the heck to get consistent referrals from planners (and not just cross your fingers and hope for the best), this episode is for YOU. đIn todayâs episode, Iâm joined by a high-end wedding planner whoâs spilling the real tea on what makes photographers referrable. Weâre diving deep into what planners are actually looking for when they build their go-to vendor list, and how YOU can position yourself to be one of them.We cover:⨠What makes photographers stand out (and what makes them forgettable)⨠How to build re...
2025-06-1724 minThat Photography GirlWhat I'd do if I wasn't getting Inquiries as a Wedding Photographerweâre kicking off the "If I Were You..." series â your go-to for real, honest advice from someone whoâs been in your shoes.Today, Iâm diving into what I would personally do if:I wasnât getting any photography inquiriesI felt invisible online even though I was showing upIf youâre a wedding photographer or creative entrepreneur feeling stuck in a slow season or unsure why your content isnât converting, this episode will give you tactical strategies and mindset shifts to break through the noise and get your momen...
2025-06-1019 minThat Photography GirlUsing Paid Ads as a Wedding Photographer with Hughes MediaIf youâve ever felt like youâre just throwing money at Facebook or Instagram ads and hoping something sticks â this episode is for YOU. I sat down with the founder of Hughes Media, the ad strategist behind countless successful photography campaigns (including mine!), to talk about what actually works when it comes to paid ads for photographers.**use referral code: RACHEL and get one month free!**Weâre digging into the difference between boosted posts and a real ad strategy, why your ads might not be converting, and how to m...
2025-06-0326 minThat Photography GirlPhotographers Working with Wedding Planners with Hannah RosserIf youâve ever wondered how to get on a plannerâs preferred vendor list or why youâre not getting referrals from weddings youâve already shot â this episode is for you. Iâm joined by a luxury wedding planner whoâs pulling back the curtain on what wedding planners really look for in a photographer, how to collaborate well, and what separates photographers who get repeat referrals from those who donât.We dive into how to build long-term relationships with planners, how to stand out in the high-end wedding market, and mistakes that keep talented photogr...
2025-05-3028 minThat Photography GirlWhen Clients Take It to Social Media: How to Legally Protect YourselfHave you ever worried a client might go rogue on social media and try to damage your reputation? Whether itâs a one-star review or a full-blown callout post, itâs one of the biggest fears for modern photographers and creatives.In this episode of Paigeâs Corner, our go-to legal expert The Legal Paige dives into the real risks of public defamation in the photography industry â and exactly how you can legally protect yourself with the right contract clauses in place.We cover:What you can (and canât) legally do if a client t...
2025-05-0608 minThat Photography GirlRediscovering the Heart of Photography: Why We Fell in Love with This WorkPhotographers â it's time to get back to the heart of why we started.In todayâs episode, Iâm sharing my honest thoughts on the negativity circulating in the wedding photography industry and why itâs time to shift our focus back to serving people with our gifts.Youâll hear inspiring stories from other photographers about their favorite parts of being behind the camera â and Iâll remind you what truly matters in a world full of noise and comparison.Whether youâre feeling burned out, stuck, or just need a reminder of why you love pho...
2025-04-2928 minThat Photography GirlThis will increase your Conversion Rate If youâve been struggling with inquiries ghosting you, or couples showing interest but never actually booking, youâre about to learn the one simple change that can instantly increase your conversion rate.And hereâs the best part? It takes just a few minutes to set up, but once you do, itâs effortlessly working for you on autopilot, guiding your leads toward booking without you lifting a finger.. tune in to hear what I do to help increase conversion adn bookings! 𩵠Have a Redirect link for your Conversion Funnelhttps://r...
2025-04-0116 minThat Photography GirlThe Hidden Sales Strategy That Will Book You More ClientsI'm uncovering the hidden sales strategy that will book you more weddings! The real sales process starts BEFORE the inquiry even happens.If you wait until they inquire to start selling, youâre already behind.The photographers who book the most weddings donât just âsellâ after the inquiry. Theyâre conditioning the lead to book them before they even reach out!𩵠Have a Redirect link for your Conversion Funnelhttps://racheltraxlerr.thrivecart.com/redirect-page-showit-template/đCreate predictable inquiries for your Photography Business:...
2025-03-2520 min
Let's Create with Alex BlakeMore Inquiries, Fewer Bookings? Here's Why! ft. Rachel TraxlerStruggling to turn inquiries into actual bookings? You're not alone! In this episode, I'm chatting with Rachel Traxler, a sales funnel expert for photographers, about how to create a seamless client journey that actually converts. We're breaking down: â
What a sales funnel is & why it's a game-changer for your business â
How to simplify your client experience to book more effortlessly â
The power of customized booking forms & vendor relationships â
Different buyer types & how to sell to each one â
What to do if your sales funnel isn't working If you're...
2025-03-2034 minThat Photography GirlHow I got 50+ inquiries in a little over 1 monthHow I got 50+ inquiries in 1 month as a Wedding Photographer. Tune in to learn how you can get more inquiries and convert them into bookingsđCreate predictable inquiries for your Photography Business:https://racheltraxler.com/predictable-inquiries-freebieđ§ĄAPPLY for Passion To Profit! -â â https://racheltraxler.com/passiontoprofitâ â đ¸ 2 months FREE of PASS+ for your online digital gallery andâ â passive income - https://racheltraxler.passgallery.com/referralâ â đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot:â â https://racheltraxler.com/secret-podcastâ â đLearn 10 FREE LEAD GENERATION strategies đâ â http...
2025-03-1116 minThat Photography GirlThe best way to use your Gallery Delivery Program with PASS+How to best organize and use your Gallery Delivery program for more passive income, better client experience, and a more elevated business. I've used PASS+ since day 1 and will never switch to anything else! đ¸ 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referral𧥠PASS+ Platinum program - code: RACHELTRAXLERhttps://success.passgallery.com/platinum-referralđ§ĄAPPLY for Passion To Profit! - https://racheltraxler.com/passiontoprofitđ Listen to my SECRET PODCAST on How to Book Weddings on autopilot...
2025-03-0426 minThat Photography GirlMy San Diego Photography Retreat Recap!Here's a brief recap of how my San Diego Photography Retreat went!đ§ĄAPPLY for Passion To Profit! - https://racheltraxler.com/passiontoprofitđ¸ 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referralđ Listen to my SECRET PODCAST on How to Book Weddings on autopilot: https://racheltraxler.com/secret-podcastđLearn 10 FREE LEAD GENERATION strategies đ https://racheltraxler.com/lead-generation-freebieđ Cull + edit our photos in @AFTERSHOOTget 20% off the new upgrad...
2025-03-0315 minThat Photography GirlBrand and Business Evolution with Miles Witt BoyerGrowing your Photography Business through brand evolution and growth. What to focus on first when growing your photography business with Miles Witt Boyer. Tune in to hear what he has to say! đ§ĄAPPLY for Passion To Profit! -â https://racheltraxler.com/passiontoprofitâ đ¸ 2 months FREE of PASS+ for your online digital gallery and â passive income - https://racheltraxler.passgallery.com/referralâ đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot:â https://racheltraxler.com/secret-podcastâ đLearn 10 FREE LEAD GENERATION strategies đâ https://racheltraxler.com/lead-generation-freebieâ đ Cull + edit our photos in...
2025-02-2535 minThat Photography GirlUncensored Opinions about the Wedding Industry with The Vendor TableJoin my conversation with Mike, and Lauren (known as The Vendor Table) as we talk about our uncensored wedding industry opinions and hot takes! đ§ĄAPPLY for Passion To Profit! -â https://racheltraxler.com/passiontoprofitâ đ¸ 2 months FREE of PASS+ for your online digital gallery andâ passive income - https://racheltraxler.passgallery.com/referralâ đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot:â https://racheltraxler.com/secret-podcastâ đLearn 10 FREE LEAD GENERATION strategies đâ https://racheltraxler.com/lead-generation-freebieâ đ Cull + edit our photos in @AFTERSHOOTget 20% off the new upgraded version here...
2025-02-1843 min
Cameras and Carseats#13 She Wants to See You Win [Guest Rachel Traxler]Rachel is a midwest powerhouse. She's a mom of two, a podcaster, a coach to photographers, and a heart ready to serve you. We were so lucky to snag her for a quick chat where she drops amazing tidbits of not comparing your journey, while also loving the season you are in with your kids and your business. Dive in to today's guest interview and make sure to check out her links here!Rachel Traxler -Website on Photography & CoachingFind Rachel on Insta! -@racheltraxlerFind Alex...
2025-02-1830 minThat Photography GirlBrand Collaborations as a Photographer with Noella AndresGet Brand Collaborations as a Photographer. How to find them and what to charge as a Wedding Photographerđ§ĄAPPLY for Passion To Profit! -https://racheltraxler.com/passiontoprofitđ¸ 2 months FREE of PASS+ for your online digital gallery andpassive income - https://racheltraxler.passgallery.com/referralđ Listen to my SECRET PODCAST on How to Book Weddings on autopilot:https://racheltraxler.com/secret-podcastđLearn 10 FREE LEAD GENERATION strategies đhttps://racheltraxler.com/lead-generation-freebieđ Cull + edit our photos in @AFTERSHOOTget 20% off the new upgraded version here -https://aftershoot.com/edits/?ref=rac...
2025-02-1123 min
This Can't Be That Hard303 - Planning Predictable Leads with Rachel TraxlerGenerating leads for your photography business can feel like a full-time job. You put yourself out there, cross your fingers, and hope the inquiries roll inâbut what happens when they donât? Thatâs where a smart, strategic approach to lead generation makes all the difference.This week, Iâm talking with photographer, business coach, and Gold Biz Podcast host Rachel Traxler about how she approaches lead generation intentionallyânot just throwing things at the wall to see what sticks. Rachel breaks down how different types of buyers make decisions, why understanding that matters, and how to create...
2025-02-1127 minThat Photography GirlCreating New Lead Funnels in your Photography BusinessTune in to learn how Creating new lead funnels in your Photography Business will help you with more visibility and lead generation!
đ§ĄAPPLY for Passion To Profit! - https://racheltraxler.com/passiontoprofit
đ¸ 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referral
đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot: https://racheltraxler.com/secret-podcast
đLearn 10 FREE LEAD GENERATION strategies đ https://racheltraxler.com/lead-generation-freebie
đ Cull + edit our photos in @AFTERSHOOT
get 20% off the ne...
2025-02-0412 minThat Photography GirlHoneyBook Backlash: Letâs Talk About the Price Increase Controversy with Alex BlakePull up a chair to our table because you're welcome in this honest and candid conversation about the recent Honeybook situation!
What are your thoughts?! Share with us!
Rachel's IG:
https://instagram.com/racheltraxler
Alex's IG:
https://instagram.com/alexblakephotography
đ Listen to my SECRET PODCAST on How to Book Weddings on autopilot: https://racheltraxler.com/secret-podcast
đˇ PASS+ 2 month free trial - https://racheltraxler.passgallery.com/referral
đLearn 10 FREE LEAD GENERATION strategies đ https://rach...
2024-12-1738 minThat Photography GirlWe Listen and We Don't Judge: Photographer Edition"One time at a wedding, I asked the Bride if she was ready to do the first look with her dad.. but forgot she had a restraining order on him and wasn't invited to the wedding"
"sometimes if I forget a clients name, I won't ask what it is at the shoot and just never address them by their name the whole time"
LOL. We listen and we don't judge photographer edition episode had some hilarious submissions! Tune in to hear the rest!
đ¸ Try PAS...
2024-12-1031 min
All Angles Photography Podcast50 - Becoming a Lead Generation Machine WITHOUT Social Media with Rachel TraxlerMarketing is consistently changing, and the days of being able to make a post on Instagram and see a bunch of inquiries come in is just not the reality anymore. We have to start learning how to build our business marketing strategies that go beyond just being present on social media.  My guest today, Rachel Traxler, a wedding photographer, business coach, and podcaster, shares her tips on how to generate leads without relying on showing up on social media every single day.  In this episode, we cover: How Rach...
2024-07-0528 min
Shifting Focus (How To Film Weddings)350. Market your business WITHOUT Social Media with Rachel TraxlerIn this week's podcast, John brings on educator Rachel Traxler to talk all about how she has grown her photography business, as well as her educational brand. She is the host of the Gold Biz Podcast (https://racheltraxler.com/goldbizpodcast) and helps wedding professionals learn the ins and outs of the business. She is a Photographer Turned Business Coach Helping Photographers Scale Their Business With Strategy And Purpose. In today's episode we talk about how she is using her brand to attract ideal clients WITHOUT using social media. We walk through ideas and ways you can be...
2024-06-1747 min
Rebel CEO PodcastRevolutionize Your Inquiry Responses: Strategies to Skyrocket Booking Rates ft. Rachel TraxlerFor photographers facing a dip in bookings or anyone responding to inquiries, Rachel's expertise offers actionable advice to increase conversion rates and connect deeper with potential clients. In this episode, Breeanna is joined by the Rachel Traxler, a seasoned wedding photographer and business coach, who shares her proven strategies for turning inquiries into booked clients, even in a competitive field. Rachel dives into her unique "inquiry to income method," explaining crucial steps like customizing responses, understanding client needs, and creating dynamic proposals. Discover Rachel's secrets behind her success in transitioning from a full-time photographer to...
2024-06-1134 minThat Photography GirlBuilding A Brand That Has No Competition with Eden StraderHello, sunshines! Eden Strader is here to dive into the essential elements of creating a unique and competition-proof photography brand. We discuss how to stay true to your mission while adapting to industry changes, and offer actionable steps to lay a strong business foundation. Eden shares insightful personal branding stories and practical advice on incorporating storytelling and personal traits into your business. This episode provides valuable guidance on making your brand a true reflection of yourself, ensuring an authentic and memorable client experience. Watch this episode on YouTube or Spotify video!
Leave a review of the Gold B...
2024-05-3026 min
STOKED - The Adventure Elopement Photographer Podcast - Build a Six Figure Elopement Photography Business66. Elevating Your Client Experience with Photography Business Coach Rachel TraxlerToday, I'm chatting with Rachel Traxler, a fellow podcaster, photographer, and business coach based in Wisconsin. During our conversation, we cover not only how she became a photographer and a coach, but also why client experience is so essential to focus on in your business. Â Rachel is someone who is super passionate about client experience because it has made such a difference in her business. She explains that client experience is literally everything you do even before couples book with you. Â She shares why client experience is so important, how to pr...
2024-05-3030 min
Thatâs My Personal BusinessLead Generation Tips for Wedding Photographers with Rachel TraxlerWelcome back to the podcast, where today weâre thrilled to have Rachel Traxler (back again!), who has over a decade of experience in wedding photography and is now a business coach. In this episode, we dive into her strategies for scaling a photography business beyond the traditional realms of social media.
Rachel reveals the power of leveraging client referrals and SEO to boost your bookings. From creating venue-specific blog posts to building authentic vendor relationships, she offers invaluable insights that go beyond the usual! Rachel's tips on client experience, behind-the-scenes collaborations, and her unique approach to ve...
2024-05-2727 min
Take Your Shot Podcast040 - Booking Premium wedding clients with Rachel TraxlerDo you want to start booking weddings in the luxury market? Are you feeling stuck in a rut when it comes to booking the type of weddings you want? It's time for you to learn how to elevate your photography business and start working with premium clients! In this episode of the Take Your Shot podcast, we're joined by Rachel Traxler, a seasoned wedding photographer and business coach, who shares her expert insights on attracting and booking high-end clients. Rachel discusses the common pitfalls photographers face and introduces her innovative "Premium Client Pyramid" strategy. If you're looking to enhance...
2024-05-2035 min
Creative Abundance27: Selling and Serving The 3 Buyer Types with Photographer & Business Coach Rachel TraxlerToday I welcome Rachel Traxler to Creative Abundance! We talk about selling + serving to different buyer types, the 3 different types of buyers, and how to market to each of them.
Connect with Rachel on Instagram: https://www.instagram.com/racheltraxler/?hl=en
Rachelâs SEO freebie: https://racheltraxler.com/seo-freebie
Gold Biz Podcast: https://podcasts.apple.com/us/podcast/gold-biz-podcast/id1553374027
đSign Up for Stock Photography Academy! (enrollment closes May 1st)
https://www.aubreywestlund.com/stock-photography-academy
Support the Podcast:
If you loved this episode, please share, tag me, or leave a âď¸âď¸âď¸âď¸âď¸review! Your support means the world to me! đ
You can find Aubrey on Instagram...
2024-04-2539 min
Capture The Chaos: Time Management Solutions for Busy Moms & Business Owners96. The Secret To Booking Premium Photography Clients with Rachel TraxlerRachel Traxler joins the podcast to discuss her secret to booking premium photography clients. Rachel is a Wisconsin-based wedding photographer, photography business coach, and podcaster, and she is a true expert when it comes to booking premium clients. Rachel has a wealth of knowledge and experience on the topic, and she has identified the common mistakes that photographers make when trying to attract and work with premium clients.
During our conversation with Rachel, she will be sharing her insights on marketing your photography business and building your ideal clientele. She will explain how to find and attract...
2024-04-2327 minThat Photography GirlCopywriting Is Affecting Your Photography Marketing with Rachel GreimanHello, sunshines! Iâm SO excited to bring you my talk with Rachel Greiman from Green Chair Stories. We delve into the common mistakes photographers make with copywriting, the tendency to imitate others in the industry. We talk about ways to explore strategies for you to to develop your unique voice. This episode is going to encourage you to consider your business goals, how you are approaching your copy, and how you can use your ideal client to write engaging copy that truly reflects your individuality and values!
DM me and tell me what yo...
2024-03-0529 min
That Photography GirlAchieving Work-Life Balance Through Financial Empowerment with Val MarleneHi Sunshines!!!âď¸Welcome back. This week, we are joined again by the incredible Val Marlene. Val is a former wedding photographer turned financial coach for women creative entrepreneurs. She helps these entrepreneurs take control of their money and time to create a balanced and successful life.  In this episode, Rachel continues her conversation with Val about the importance of finances for creative entrepreneurs. They discuss how to define success in terms of finances, the significance of work-life balance in relation to money, and the steps to take to ensure a healthy financial foundation for your busin...
2023-08-2923 min
That Photography GirlFinding Work-Life Balance as a Creative Entrepreneur with Val MarleneHi Sunshine!!!âď¸ Welcome back. This week we are joined by the incredible Val Marlene. Val is a former wedding photographer turned financial coach for women creative entrepreneurs. She helps these entrepreneurs take control of their money and time to create a balanced and successful life. In this episode, Rachel and Val discuss the work-life balance challenges for entrepreneurs. They emphasize the importance of setting boundaries, defining priorities, and valuing one's own time. They also discuss the addictive nature of entrepreneurship and how to break free from the constant need to work. Val shares strategies for protecting oneself from...
2023-08-2225 min
The Equipped Creatives PodcastEp. 48 | The Secret to Working Less and Making More with Rachel TraxlerToday on the EC Podcast, we have a very special guest, Rachel Traxler, a photography business coach that helps photographers connect with their aligned clients so photographers can work less and serve more. In this episode with Rachel, Toni and Julia dive into some really interesting topics like how to make more while working less, how to book more premium clients, why it's important to think about having multiple revenue streams, finding balance in your business and so much more! Letâs dive on in friends because you donât want to miss this!
Socials:
@equi...
2023-08-0858 min
That Photography GirlThreads: A Refreshing and Easy Way to Show Up on Social MediaHello, sunshine!! âď¸In today's mini-episode, Rachel shares her initial thoughts on the new social media app, Threads. She discusses how the app allows for quick and easy content creation without the pressure of curating and perfecting posts. Threads provide an outlet for showing up as one's true self and sharing thoughts and personality in a more authentic way. Threads is creating a positive and fun space for connection and community.  Key Takeaways: Threads allow for quick and easy content creation without the pressure of curating and perfecting posts. The app provides an ou...
2023-07-1312 min
Leader of The Pack Podcast#51. From Passion To Profit with Rachel Traxler, Photographer, Entrepreneur, Business Coach, and Podcaster of Gold Biz Podcast.An inspiring and informative sit-down conversation with multi-talented entrepreneur, business coach, podcaster, and photographer, Rachel Traxler of the Gold Biz Podcast. Rachel shares about her entrepreneurial spirit from a young age and fulfilling a professional drive to own her business. With over 23,000 followers on Instagram, a 5-star rated podcast, and creating a 12-month business coach program, Rachel isn't slowing down anytime soon. She focuses on mastering workflows, nurturing customer experience, and capturing moments for her customers and clients. In addition to being busy with her career, Rachel shares about the juggling of motherhood with two kiddos in the picture...
2023-06-0751 minThat Photography GirlBuilding Trust And Establishing A Flow: How To Approach Posing Clients with Abbi Cooley and Nicole KirshnerHello, sunshine!! âď¸This week were are joined by the lovely Abbi Cooley and Nicole Kirshner, founders of Savvy the Workshop. This week we are talking all things building trust with clients, establishing a flow, and posing clients. We discuss the importance of having a good session flow when photographing couples. Relying solely on prompts can make the session feel choppy and uncomfortable, and going with the flow of the couple is better for creating a connection....and this process starts long before the actual shoot. They believe this will help create a relaxed atmosphere and make the coupl...
2023-05-2329 minThatâs My Personal BusinessAccelerating your client experience with Rachel TraxlerToday we're joined by client experience expert Rachel Traxler! She talks about how she became obsessed with serving her clients, why you should be using psychology in your client experience technique, and ideas of what that looks like! Cannot wait for you to meet Rachel and dive in!
--
Follow Rachel on IG! https://www.instagram.com/racheltraxler/
Learn about our Wedding Photographer Retreat https://edenstrader.com/wedding-photography-in-person-retreat
Â
2023-03-2727 minThat Photography GirlBook Your First Destination Wedding with Lexi FosterHello, sunshines! In today's episode, we are talking about how to book elopement destination wedding inquiries, what to do with them, and how to market them. Joining us is Lexi Foster who is an incredible photographer with sooooo much knowledge! You do NOT want to miss this episode! DM me on Instagram and let me know your favorite tip from this episode! âď¸Extras!âď¸ Make sure to check out the FREE Inquiry To Income replay! Lexiâs website Www.lexifosterphotography.com Lexiâs Instagram: Www.instagram.com/lexifosterpho...
2023-03-2123 minThat Photography GirlMy Labor Story!Hello, sunshines! I'm getting personal today and sharing my labor story! Hudson Russell Traxler was born two weeks ago and I'm excited to share his blessed entrance to this world with you! DM me and let me know which tip you loved the most! If you leave a review or tag me listening to the Gold Biz Podcast, Iâll give you a shoutout! âď¸Extras!âď¸ Get my lead magnet freebie HERE to help grow your email list! You can also grab my workflow phase breakdown by texting "CONNECT" to 888-292-4864. Follow me on YouTube to get lif...
2023-02-2212 min
Wisdom in the Tangents Photography Podcast159. Marketing Outside Social Media with Rachel TraxlerRachel Traxler is a wedding photographer and a photography business coach based in Wisconsin.She shares some avenues you can market your business that aren't on social media. When you have multiple avenues for leads to come in, they'll be much more consistent. This episode is sponsored by Our ResourcesCheck out some free resources to help grow your business at podcast.allheartphoto.com/resourcesFind Rachel at:Website: racheltraxler.comInstagram: instagram.com/racheltraxlertiktok: tiktok.com/@racheltraxlerP...
2023-02-2040 minThat Photography GirlHONEST REVIEW: Photography Business Coaching with RachelHello, sunshines! I had the honor of sitting down and talking with just a handful of my students about their experience with having me as their business coach inside of the passion to profit coaching program, and honestly, I am SO excited to share what they have to say! I do not think I'll ever not be blown away by my students and their ability to just take things and run with them. I'm just in awe of them all the time!!!! YOU can be next!! Apply for Passion to Profit at https://racheltraxler.com/apply
2023-02-1618 min
Book More Photography Clients Podcast | Photography Business, Marketing, Leads, Business PlanEp. 233 | Photographers - Are You Afraid to Be Open About Your Faith and Values? How to Run a Faith Based Business with Rachel TraxlerAre you wanting to become more bold about your faith by incorporating it into your business? Iâve been asked this question a lot and wanted to have this conversation with another photographer and educator, Rachel Traxler, who is also unashamedly sharing her faith too! Tune into today's episode to hear our tips on how to have a faith based business.Connect with Rachel on Instagram.Connect with Brooke on Instagram.Join our Photographer Facebook Community ________________________________________________________________________________________Start the new year strong with my 30-Day Marketing Challenge for Photographers! We...
2023-02-0233 min
Called to Both - Balancing Motherhood and Business for Photographers40: Scaling Your Business in Part-Time Hours with Rachel TraxlerAre you looking for advice on how to scale your business into part-time hours without losing revenue? In today's episode, Rachel Traxler joins us to share how she's built a business that she runs on limited hours each week with the support of her team! She shares the mindset shift she had to make around time management, what team members she currently works with, and how her business is centered around her faith!Today's episode is brought to you by Kajabi! I use Kajabi to house my freebies, my email list, my coaching pages, and client replay...
2022-11-2837 min
Take It From Us061: Customizing Inquiries to Convert Into Bookings with Rachel TraxlerMeet Rachel Traxler, wedding photographer, business coach, and creator of the Income to Inquiry Pipeline. In todayâs episode, weâre diving into the topic of slow seasons and how you can fill them by working on your client experience. A solid foundation is crucial, and Rachel is here to teach us how to build our contact forms into something that converts. Regardless of what season you're in, grab a pen and take some notes!Follow us on Instagram: @takeitfromus_podcastCheck out this episode's show notes: takeitfromuspodcast.com/episodes/061We are thrilled to b...
2022-11-0150 minThat Photography Girl3 Reasons You're Not Getting InquiriesHello sunshines! Okay, so I've heard a lot of this same problem going around in the industry right now, and it is that you are struggling to get inquiries. Maybe you are in a lull or feel like your inquiries arenât aligned. Whatever it is, I see a trend and you are not alone if it's happening to you! Today I'm going to go over three reasons why you are not getting inquiries so that hopefully you can take what I have to say and see where it fits. Donât forget to check out my new FREE quiz...
2022-10-0617 minThat Photography GirlProductivity + Goals with Joy MichelleToday we are talking all about productivity and working towards massive goals because - let's be real - as entrepreneurs or as parents or as someone who's working full time and also having this as a side hustle, we have a lot of things to do and we do have goals for ourselves. So how can we be productive as we are moving towards that goal? Well, today I have with me guest Joy Michelle, and she is a wedding photographer, a YouTuber, a business coach. We're talking about how to not feel burnt out when it...
2022-10-0439 minThat Photography GirlStarting A Podcast with Jenny SunesonHello sunshines! I have been getting questions about how to start a podcast and I am SO excited to bring you this interview with Jenny Suneson! Jenny runs a podcasting agency and is here to give us a look inside the industry. We cover topics like finding content ideas, monetizing, and marketing. Check out Jennyâs website and Instagram for more information - and be sure to DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your review, I'll give you a shout-out and a thank you!...
2022-09-2945 minThat Photography GirlMY Interview On Passion With Purpose with Nathan Chanski!Today we are doing something a little different! I am sharing with you - MY interview on Passion With Purpose with the incredible Nathan Chanski! We talk about one of my favorite topics - client experience. Don't forget to DM me and Nathan to let us know what your favorite part of the episode was! If you send me a screenshot of your review, I'll give you a shout-out and a thank you! Get my exact workflow phase break down by texting "CONNECT" to 888-292-4864. You can get all my freebies, training, and presets...
2022-09-2857 minThat Photography GirlAttract a Flood of Hot Inquiries Willing to Pay Premium PricesI am BEYOND excited to bring you a special episode today - my FREE masterclass! Today you are going to learn alllll about how to attract a flood of hot inquries willing to pay premium prices. If you are more of a visual learner, you can check out the training on my website! You can also APPLY for business coaching with me! DM me "ELEVATE" on Instagram and I will answer any questions you have about the training. Get my exact workflow phase break down by texting "CONNECT" to 888-292-4864. You can get all my freebies...
2022-09-2231 minThat Photography GirlTurning Your Photography Hobby Into A Full Time Business with Dawn CharlesIf you have been ready to take your photography from passion to full time business, you are going to LOVE this episode! Dawn Charles has been in the photography world for 10 years and is now an educator ready to help you level up your business. We chat about early mistakes, lessons learned, and what YOU can do to set yourself up for success! Make sure you listen to Dawn on her podcast Take It From Us and check out her website for a WEALTH of knowledge! DM me on Instagram to let me know your favorite part...
2022-09-2139 min
That Photography GirlPOWERFUL Copywriting with Ashlyn CarterChances are, if you're a photographer, you might have issues with writing your own copy. Not only just coming up with copy, but having really compelling copy as well. And today's guest, I have admired for a very, very long time, and I'm so honored to have her as a guest on the podcast today. Her name is Ashlyn Carter and she is an incredible copywriter. We're going to be talking about how to create your brand voice that converts into sales, how to have copywriting that gears towards your dream clients, how to create conversion copywriting for your...
2022-09-1331 min
AMPLIFY Your Brand and Business75 | BONUS: Customizing inquiries to convert into bookings w/ Rachel TraxlerOne of the BIGGEST struggles that photographers (+ creatives & online business owners) have, is converting their inquiries into paying clients!In today's episode, Rachel Traxler and I are talking through not only how you can optimize your client inquiry form, but she's also sharing ways to elevate and improve your initial client experience to create more income and paying clients!Rachel is a wedding elopement photographer, business coach & also the host of the Gold Biz Podcast. In today's episode we're diving into some main tips like:How to optimize your contact formHow to...
2022-09-0844 minThat Photography GirlRunning a Multi-Passionate Business with D'Ana JoiI am a multi passionate, creative, and I'm assuming you are because you are a creative entrepreneur. You're probably running your own business and you probably have other passions. If you have ever been told that you need to niche down, this episode is for you. I have D'Ana Joi - business coach, basically for multi-passionate creative entrepreneurs and basically crushing the lie of getting you out of thinking you have to niche down and you have to be in one market and knowing that you can execute all of your passions under one umbrella and you can do...
2022-09-0843 minThat Photography GirlMarketing Your Business Authentically with Katrina AronsonAs a business owner, I know that we all are so concerned about marketing, what marketing looks like, and how to execute it. Today I have an amazing guest on her name is Katrina Aronson and she is a marketing genius. She has a mission to help women entrepreneurs make more money while doing what they love. Make sure you grab a notebook for this one! You can sign up for her FREE Lazy [& Brilliant] Organic Marketing Guide and Instagram for more amazing advice. Time stamps:Â Intro - 0:00 Katrina intro - 2:46 Marketing your service b...
2022-09-0650 min
That Photography GirlI took a Social Media Break: Here's what happenedSo I unintentionally took a short social media break because of a couple reasons. I was uninspired, unmotivated and I was exhausted. We're human beings. There's going to be seasons ebbs and flows of feeling motivated, unmotivated, and uninspired, and knowing that that's okay. But also knowing that there's ways around it, there's ways that you can be successful when those are happening, that you have things on the back end running for you, or that you're just giving yourself grace. Get on the Inquiry to Income waitlist! Time Stamps: Intro - 0:00 Reason...
2022-09-0119 minThat Photography GirlBranding For You and Your Business with Bri SummersAre you struggling with branding your social media or website? Heck, are you wondering where you should even start? Well look so further because we have THE expert here with us! Bri Summers from BrightenMade is going to break down alllll the information you need to have a beautiful brand that converts inquiries! You can check out Bri's beautiful website and Instagram for free education and inspo! Make sure you see her Brighten Blueprint! DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your review...
2022-08-3037 minThat Photography GirlSurprise, I'm Pregnant!Hello sunshines! I am so excited to share some news with you - I'M PREGNANT! This episode I chat about our journey to get here and what the future holds. This episode touches lightly on infertility struggles, so I completely understand if you need to sit this one out. I would LOVE if you would reach out to me on Instagram and let me know what you want to hear on the podcast. If you have a guest or topic in mind, reach out to me on Instagram or send us an email at goldbizpodcast@gmail.com . We w...
2022-08-2514 minThat Photography GirlRecognizing YOUR Business Growth Needs with Danielle LangtonThe phrase 'scaling your business' could mean so many different things. It could mean, do you want to add a new offer or service to scale? Do you want to work less while growing your business? Do you wanna make more income? In this episode, we are joined by expert Danielle Langton to talk about what really goes into being the best business owner and how you can make sure you are making the right decisions to up level and move your business forward. DM me on Instagram to let me know your favorite part of this episode...
2022-08-1834 min
Passion With Purpose - Photography Podcast, Creative Business, Six Figure Photographer037: Re-Defining What âClient-Experienceâ Means For Photography Businesses with Rachel TraxlerHave you heard people throw around the term âclient experienceâ in the photog industry? You might think it means a good workflow, nice emails, a gift box, pretty galleries, etcâŚ
But HOLD. UP. If thatâs where your mind is at, then prepare to have it blown! Today Iâm talking to the incredible Rachel Traxler. This girl is single handedly re-defining what client experience means.
Rachel is a wedding and elopement photographer and photography business coach who is empowering ambitious entrepreneurs to boost their demand by knocking their client connection out of the park. She has he...
2022-08-171h 01That Photography GirlPassion to Profit Student Interviews!Hello sunshines! I am SO excited to share these interviews with real students in my Passion To Profit Masterclass! You will get to hear from Emily, Lacy, and Paige and all about their journey in the program. If this inspires you and you want a sneak peak into the masterclass you can check out this FREE training for ambitious wedding photographers! And as always, you can check out all my coaching options on my website! DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your...
2022-08-1637 minThat Photography GirlFinding Confidence in Yourself and Your Business with Taylor TorresListen, we're all humans. We've all struggled with or are currently struggling with finding confidence in ourselves, our identity as an entrepreneur,or just our confidence in our business. It's just so normal to feel this way! Today we talk with Taylor Torres about how to take leadership in your business, how to show up on social media even when you don't feel like it, and more! DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your review, I'll give you a shout-out and a thank you!
2022-08-1143 minThat Photography GirlHaving an Elopement Photographer Website with Dani PuringtonSo, I want you to image your Instagram getting hacked and losing your number one lead generator for your business. Scary right? In this episode today we are going to talk about the specific things you need or what you should be doing on your website to help you bring in business and NOT be relient on social media! Dani Purington and I discuss SEO, copy, brand messaging, what to avoid, inquries and so much more! DM me on Instagram to let me know your favorite part of this episode! If you send me a screenshot of your review...
2022-08-0951 minThat Photography GirlYou DON'T Need to Show Up on Social MediaAre you feeling overwhelmed by posting on social media? There are all these 'rules' around posting that we hear about. Show up every day - sometimes multiple times a day! - be consistent, have a certain amount of posts... so many apparent rules! Today, I want to challenge that way of thinking and let you in on a secret. The correct amount of times to post on social media is up to you! In this episode, we cover: 1. My opinions on social media and social media mindsets - 1:30 2. The 'rules' of social media - 3:10 3. Social...
2022-08-0415 minThat Photography GirlWhat My Current Team Looks LikeHello sunshines! I am so excited to bring you this peak behind the curtain into my business. This week we cover:Â 1. The break down of my team including the tasks they do and their roles over all 2. What it looks like and entails to have a team 3. What our plans look like now and what we hope it looks like going forward! DM me on Instagram to let me know what your favorite part of the episode was! If you send me a screenshot of your review, I'll give you a s...
2022-08-0217 minThat Photography GirlExplode your Business with Reels with Nathan ChanskiHave you been hearing all the buzz about Instagram becoming a video platform? Are you watching people make Reels and wondering where to start? Or are you curious about how they can actually take your business to the next level? Well get ready because this episode is going to blow your mind! We have the incredible Nathan Chanski here today to talk about all things reels! Grab a notebook - you'll need it! DM me on Instagram to let me know when you are going to take your business full time or what your favorite part of...
2022-07-2854 minThe Devin & Shay Show | Best Photography & Videography Podcast29: Creating a personal brand that grows with you w/ Rachel TraxlerHelloooo and welcome back to the Montana Diaries Podcast, Iâm Shayna and Iâm so freaking stoked youâre here because today we have an incredible photographer turned business coach, Rachel Traxler. Rachel is a freaking force in this industry â she shot her first wedding over ten years ago, and since has created a beautiful client-centered business and brand that includes an amazing associate photography team and an education branch that focuses on serving the next generation of photographers. ALL THE LINKS FROM THIS EPISODE: https://www.montanadiaries.com/creativebusinessblog/29FREE CLASS FOR PHOTOGRAPHERS! https...
2022-07-2645 min
That Photography GirlStop Letting Burnout Hold you Back with Krista MarieIf feeling overwhelmed and burnt out makes you not want to take any action and not do anything at all, YOU ARE NOT ALONE!!! That is exactly what burnout and imposter syndrome can do to you. In this episode, we talk about how to identify your burnout triggers, what to do during a burnout season, and how to pull yourself out of it. Because let's be real, as entreprenuers, it's going to happen! DM me on Instagram to let me know when you are going to take your business full time or what your favorite...
2022-07-2638 minThat Photography GirlHow to Sell Without Being SalesyOkay friends, I've heard so many of y'all say this, and since I've personally felt this in the past too, I figured it deserved it's own episode. How to NOT feel salesy when you're selling your services sounds counterintuitive, right?! I mean⌠if youâre a service based business, youâre most likely selling something right?! While yes you are, weâre creative entrepreneurs - not a salesperson. So what can you do to help reframe your mindset around selling without selling? Today we are going to talk about how this is probably being overcomplicated (what isn't!) We talk...
2022-07-1219 min
That Photography Girl053 How to Sell Without Feeling SalesyHave you been struggling with selling your services without feeling pushy? Get ready for an episode PACKED with knowledge! This week I will be helping you find the happy medium and start getting more sales! If you loved today's episode, I would love it if you screen-shotted and shared it on your story and tagged me @racheltraxler. I always love seeing your favorite episodes and love returning the love to you! Check out my free training âHow To Attract A Flood Of Hot Inquiries Willing To Pay Premium Prices So That You Can Book Your Hig...
2022-07-1221 min
That Photography GirlHow to make the shift to micro-weddings with Dawn JarvisIf you have ever been interested in shooting more micro-weddings or elopements but just did not know how because all you are used to is shooting larger weddings, get excited about this episode! We have Dawn Jarvis with Dawn Photo's to talk about niching down into smaller, more intimate shoots! Dawn is a micro wedding and elopement photographer who has been taking photos for 13 years! Her photos are all about capturing feelings and helping couples plan their perfect day. She is also the creator of her own beautiful presets which you can find on Instagram. When Dawn...
2022-07-0742 minThat Photography Girl3 Ways to Get Out of A RutI know you've been there. Stuck in a rut, feeling uninspired, unsure which direction to take your business, not sure what to post on social media - you end up taking a month-long break from feeling overwhelmed. And the only reason I know you've probably been there is that I have too. We all have been there! That's just territory that comes along with being an entrepreneur. In this episode, I am going to share 3 ways to manage those times while respecting your boundaries and limitations. If any of these tips have helped you or you have...
2022-07-0517 minThat Photography GirlThe Secret to Creating your Own Success with Ashtyn BrookeHave you been dying to quit your day job and make your photography side hustle full time? Then this episode is for you! Today we have Ashtyn Brooke who has created the full-time formula to allow you to do just that. Ashtyn is a wedding photographer and educator who has been a full-time business owner for 5 years. She is dedicated to helping others reach their dreams! Even if you are already a full-time business owner, her formula was designed to help anyone in every stage of their business. You can check out Ashtynâs photography courses here. She...
2022-06-3045 minThat Photography GirlWhat Makes a Good Website with Jen OlmsteadI know I have a lot of entrepreneurs and photographer listeners on this podcast, and I also know that the vast majority of you have websites or know you need to create a website. But I also know how daunting it can be to create a website either from scratch or spend thousands of dollars for a designer to do it for you. Todaysâ episode I have with me Jen Olmstead is the co-owner of Tonic Site Shop. She is a former journalist turned website designer. It all started on a LA rooftop bar with her now bu...
2022-06-2847 minThat Photography GirlMY HUSBAND QUIT HIS JOBHello sunshines! My husband, Trent, quit his job and is now working with me!! You all asked us some great questions about what this transition is going to look like and we are so excited to give you this peek inside our new life change! Follow me on Instagram Watch this training to help you book premium clients Grab my FREE email templates
2022-06-2322 minThat Photography Girl2022 Midyear CompilationHello, sunshine! I canât believe it - we are halfway through 2022! I wanted to start this week off by reflecting on some of our top episodes from the beginning of the year. There have been so many great guests, and so many great topics and stories⌠so I wanted to combine some of them to encourage all of us and get excited about what has yet to come! Thank you all so much for listening to the Gold Biz Podcast. I canât wait to see what the rest of the year brings!  DM me on I...
2022-06-2118 minThat Photography GirlPassion to Profit Retreat - MinisodeWelcome to our first ever minisode for the Gold Biz Podcast! Today I am giving you a sneak peak into my Passion to Profit Retreat! I am currently there right now but want to share all of the amazing things we will be talking about and learning! You can learn more about my Passion to Profit program here! Head over to my Instagram @racheltraxler so you can follow along and see all the fun things we are getting into at the retreat! Hope to see you at the next one! Check out my FREE TRAINING âHow To Attract A Fl...
2022-06-1508 minThat Photography GirlWhat To Do When the Inquires Are Not Coming InIf you have been feeling a lull in your inquiries, this episode is here to help you! I have been in the same position - feeling frustrated or inadequate when people arenât reaching out. So today I am sharing my insights into what I did for my business to help turn that around! Today we cover:Â Taking initiative and making things happen for yourself Looking at it and analyzing your biggest lead generators Adding more marketing layers to your strategy Reframing your mindset to knowing it is time for growth instead DM me on Instagram to let...
2022-06-1420 min
Oh Shoot! with Cassidy LynneElevating Client Experience with Rachel TraxlerCassidy Lynne (@cassidylynne) and Rachel Traxler (@racheltraxler) chat about the best ways to improve your client experience and how to bring your photography experience to a new level.
Want more free education? Check out my website for photography freebies, presets, & courses!Â
Are you apart of our photography Facebook community group? Go to http://facebook.com/groups/cassidylynne/ and join the discussions of thousands of other photographers.
Where you can find me:
Follow me on Instagram!!
Follow me on Tik Tok!
Thanks Rachel for coming on as a g...
2022-02-0757 min