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Rathna Ramakrishnan
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The Why We Build Podcast!
Capturing Leads 24/7: How AI & Automation Turn Marketing Into Revenue
Why We Build PodcastEpisode: Capturing Leads 24/7: How AI & Automation Turn Marketing Into Revenue Host: Greg Woleck Guest: Rathna Ramakrishnan, CEO of Remodeler DigitalMost remodeling businesses are built for business hours. Homeowners aren’t.In this episode, Greg sits down with Rathna Ramakrishnan to unpack how remodelers can use AI and automation to capture leads 24/7, qualify the right prospects, track what actually turns into revenue, and stop wasting time chasing dead-end leads.This is a practical conversation about systems, not shiny tools. You’ll learn how speed-to-lead impacts trust, why attr...
2026-02-02
44 min
The Remodeler Digital Playbook Podcast
How Remodelers Are Winning Bigger Jobs with 3D Tools and AI with Liza Hausman VP of Houzz
📌 In this episode of the Remodeler Digital Playbook, host Ratna Ramakrishnan speaks with Liza Hausman, Vice President of Industry Marketing at Houzz. They discuss the evolution of Houzz, the integration of AI in remodeling processes, and how Houzz Pro serves as a central tech stack for remodelers. The conversation highlights the importance of technology in streamlining operations, enhancing client interactions, and ultimately driving business growth. Liza shares insights on overcoming tech aversion, the significance of mentorship, and personal reflections on work-life balance.💡Key Takeaways-AI can enhance email responses for remodelers.-Houzz was cr...
2025-10-08
27 min
The Remodeler Digital Playbook Podcast
One Job, One Week: The Revolutionary Model Disrupting Remodeling with Barry Gant & And Lynn
📌In this episode of the Remodeler Digital Playbook podcast, host Rathna Ramakrishnan interviews Barry Gant and Arn Lynn from Seven Day Kitchens, who have revolutionized the kitchen remodeling industry by completing projects in just seven days. They discuss their unique business model, the importance of team dynamics, managing homeowner stress, and the role of technology in their operations. The conversation also touches on personal insights, future growth plans, and advice for aspiring contractors.💡Key Takeaways-Seven Day Kitchens completes high-quality remodels in just seven days.-The business model focuses on efficiency and specialization in kit...
2025-09-12
53 min
The Remodeler Digital Playbook Podcast
From Corporate to Contractor: How Jeremy Maher Built a 5-Star Remodeling Brand
In this episode, we chat with Jeremy, co-founder of a successful Arizona-based remodeling company. From leaving his corporate finance job to building a streamlined, client-first design-build firm, Jeremy shares the journey behind his 10+ years in the remodeling industry. He opens up about creating a transparent process for homeowners, using smart tech (without overcomplicating), and why protecting team culture is the real secret to long-term growth.We also explore remodeling trends, how AI supports their workflows, why they don't rely on paid ads, and the systems that help them scale without burnout. Whether you’re a contractor, a ho...
2025-07-02
54 min
The Remodeler Digital Playbook Podcast
Trust, Technology, and Teamwork: Inside Ingenious General Construction with Carlos and Carla
📌 In this episode of the Remodeler Digital Playbook, host Rathna Ramakrishnan engages with Juan Carlos Vargas, a successful general contractor, discussing his journey into the construction industry, the challenges he faced, and the strategies he employed to build a thriving business. They explore the importance of digital marketing, sustainability in remodeling, leveraging technology, and the significance of mentorship. The conversation also touches on personal life, hobbies, and the value of social media in showcasing work and attracting clients.💡 KEY TAKEAWAYS:-Focus on quality work to build a strong reputation.-Embrace challenges as part of the contra...
2025-05-28
35 min
The Remodeler Digital Playbook Podcast
The Entrepreneur’s Playbook: Tom Bunn on Balancing Business and Family in Construction
In this episode of the Remodeler Digital Playbook podcast, host Rathna Ramakrishnan speaks with Tom Bunn of Bunn & Sons Custom Builders, who shares his journey from a geophysics background to building custom homes. Tom discusses the evolution of his business, the importance of understanding client needs, and the unique processes that set his company apart. He also reflects on the significance of mentorship, the balance between family and business, and the importance of staying current with industry trends. Listen to this episode to hear Tom Bunn's outlook on the role of technology in project management and the s...
2024-12-09
54 min
The Remodeler Digital Playbook Podcast
Crafting Excellence: Paul Jansen & Tessa Boudreaux on Growing Jansen Kitchen and Bath
In this episode of the Remodeler Digital Playbook podcast, Paul Jansen and Tessa Boudreaux share the journey of Jansen Kitchen and Bath, from its founding in 1997 to its evolution into a leading remodeling business. They discuss the importance of design methodologies, the transition of leadership, and the unique customer experience they offer. The conversation also covers their marketing strategies, lead generation, and the significance of customer engagement and follow-up in maintaining relationships with clients.They share insights on managing complexity, their future vision for the company, and personal stories that highlight their passion for remodeling. The discussion...
2024-11-22
40 min
The Remodeler Digital Playbook Podcast
Remodeling the Future: Paul McManus on Trends, Tech, and Travel
In this episode of the Remodeler Digital's Playbook podcast, host Rathna Ramakrishnan interviews Paul McManus, a remodeling contractor from Tallahassee, Florida. Paul shares his journey from starting as a painting contractor to becoming a design-build contractor. He discusses the popular remodeling trends in Tallahassee, his approach to client engagement, and the technology he uses to streamline his business. Paul shares insights from his extensive experience in the remodeling industry, emphasizing the importance of communication, project management, and adapting to changing consumer needs. He also provides valuable advice for new contractors and highlights the impact of technology on t...
2024-11-22
55 min
The Remodeler Digital Playbook Podcast
The Future of Home Improvement: Zett Quinn on AI, Customer Satisfaction, and Sustainable Growth
In this episode of the Remodeler Digital Playbook Podcast, Zett Quinn from Quality Craftsman shares his inspiring journey into the home improvement industry, detailing his early experiences, the challenges he faced, and the strategies he implemented to grow his business. He emphasizes the importance of marketing, customer satisfaction, and leveraging technology, including AI, to enhance operations. Zett also discusses the significance of building a strong company culture and offers valuable advice for aspiring contractors. As he looks to the future, he remains optimistic about the remodeling industry while acknowledging the need for careful financial management and controlled g...
2024-11-13
50 min
The Remodeler Digital Playbook Podcast
Mastering Growth: Insights from Michael Hoy on Leading a Top Remodeling Company
In this episode of the Remodeler Digital Playbook Podcast, Rathna Ramakrishnan interviews Michael Hoy, CEO of Great Day Improvements. Michael shares his journey from a young worker in his father's auto repair shop to leading one of the top remodeling companies in the country. He discusses the importance of maintaining brand identity across multiple acquisitions, creating lifelong customers, and the role of technology in enhancing customer experience. Michael also provides insights into marketing strategies, the significance of customer feedback, and offers advice for young remodelers looking to grow their businesses. The conversation concludes with Michael's thoughts on t...
2024-10-31
50 min
The Remodeler Digital Playbook Podcast
From Cockpit to Construction: Nick Donahue’s Journey to Remodeling Success
In this engaging conversation, Nick Donahue, owner of Handy Dad's Home Remodeling, shares his unique journey from being a Delta pilot to becoming a successful remodeling contractor. He discusses the intricacies of the remodeling process, the importance of customer service, and the tools he uses to streamline his business operations. Nick also delves into his marketing strategies, the significance of building relationships with clients, and offers valuable advice for aspiring contractors. His passion for transforming spaces and commitment to quality service shines through as he reflects on his experiences in the industry.📌 KEY MOMENTS:...
2024-10-28
51 min
The Remodeler Digital Playbook Podcast
Designing the Future: AI, Architecture, and Mentorship with David Pollard of Livco
In this episode, we welcome David Pollard, an esteemed architect and founder of Livco, as he explores the dynamic world of residential design and remodeling. David discusses the importance of architecture in enhancing client engagement and how feasibility design can streamline the remodeling process.He also delves into the transformative role of AI in architecture, revealing how it can optimize designs and improve project outcomes. Additionally, David shares his passion for mentorship, highlighting the significance of guiding the next generation of professionals in the industry.📌 KEY MOMENTS:- 06:06: Architecture School: Expectations vs. Reality
2024-10-28
55 min
The Remodeler Digital Playbook Podcast
Educating Homeowners: A Consultative Approach to Empower Decisions with Jeremy Maher
In this episode of the Remodeler Digital Playbook podcast, Jeremy Maher shares his unique journey into the remodeling industry, detailing how a negative experience with contractors inspired him to start his own business, Phoenix Home Remodeling. He discusses the importance of partnership dynamics, the transition to a design-build model, and the significance of technology in enhancing the homeowner experience. Jeremy also addresses the impact of COVID-19 on the remodeling industry, the challenges of hiring skilled labor, and current trends in kitchen and bathroom remodeling. He emphasizes the importance of marketing strategies, the role of AI in business, a...
2024-10-18
56 min
The Remodeler Digital Playbook Podcast
Make Revenue Skyrocket: A One Page Marketing Plan with Allan Dib
In this episode, Rathna Ramakrishnan interviews Alan Dibb, a marketing expert and author of 'The One Page Marketing Plan' and 'Lean Marketing'. They discuss Alan's journey from being an IT professional to a successful marketer, the importance of clarity in marketing strategies, and how to effectively target ideal clients. Alan shares insights on the role of AI in marketing, the significance of branding versus performance marketing, and common mistakes businesses make in their marketing efforts. 📌 KEY MOMENTS:- 02:59: The Journey to the One Page Marketing Plan- 08:46: Target Market and Client Clarity...
2024-10-18
42 min
The Remodeler Digital Playbook Podcast
Marketing Efforts to Keep Clients Satisfied with Dennis Gehman
In this episode of the Remodeler Digital Playbook Podcast, Dennis Gehman, owner of Game and Design Remodeling, shares insights into his business philosophy, the evolution of the remodeling industry, and the importance of design in projects. He discusses the challenges he enjoys in remodeling, his marketing strategies, and how he builds trust with clients. He also offers valuable advice for homeowners considering remodeling and reflects on his aspirations for the future of his company as he approaches retirement.📌 KEY MOMENTS:- 04:39: Evolution of the Remodeling Industry- 09:30: Marketing Strategies for Remodeling Businesses...
2024-10-11
45 min
The Remodeler Digital Playbook Podcast
Blueprint for Success: Business Advice from Google Maps VP Miriam Daniel
In this episode Miriam Daniel, the VP of Google Maps, discusses the various features and technologies in Google Maps that are beneficial for small business owners. Miriam also explains how voice-activated search is changing the way users interact with local search and provides insights into the integration of AI and machine learning in Google Maps. Additionally, she shares her personal interests and tips for time management, emphasizes the value of mentors, and recommends the book 'The Culture Code' for building a strong team culture.📌 KEY MOMENTS:- 04:39: Exciting Features and Technologies in Google Maps...
2024-10-08
40 min
The Remodeler Digital Playbook Podcast
Mastering the Remodeling Game: Ray Baxter on Mobile Showrooms, Ad Targeting, and Franchising Strategies
In this episode of the Remodeler Digital Playbook Podcast, Ray Baxter, a seasoned general contractor and business owner of Remodel Express joins us to share his experience in the industry.This episode is packed with practical advice on what it's like to win the remodeling game with a mobile showroom, ad targeting, and franchising, tailored for remodeling contractors. Tune in for marketing tips to elevate your sales game.📌 KEY MOMENTS:- 2:59: How a mobile showroom can make you stand out in remodeling.- 4:43: How to set up your franchise dream team.- 1...
2024-03-20
27 min
The Remodeler Digital Playbook Podcast
Transforming Your Remodeling Business: Insights from Digital Marketing Guru Dennis Yu
In this episode of the Remodeler Digital Playbook Podcast, Dennis Yu, a digital marketing titan and analytics expert, joins us to share his game-changing strategies.This episode is packed with practical advice on content creation, ad targeting, and reputation management, tailored for remodeling contractors. Tune in for marketing tips to elevate your local SEO game.📌 KEY MOMENTS:- 4:05: The impact of social media on your business’s existing strengths.- 12:32: Strategies to dominate in SEO.- 20:58: Golden advice for young business ventures.- 24:39: Common digital marketing pitfalls for remodelers.- 31:02: Insig...
2024-02-01
44 min
The Remodeler Digital Playbook Podcast
Revolutionizing Remodeling: Digital Marketing Insights with John Gioffre of Revent Builds
Welcome to the latest episode of the Remodeler Digital Playbook, where we dive deep into the world of digital marketing for home remodeling and construction. Today, we're thrilled to have John Gioffre, the founder of Revent Builds, as our special guest. John is renowned for his innovative approach to remodeling, particularly with his viral Modern Victorian home. His expertise in crafting multimillion-dollar homes is matched only by his skill in leveraging digital marketing to elevate his brand.In this episode, we explore various facets of digital marketing in the remodeling industry. Discover the secrets behind John's success...
2023-12-31
41 min
The Remodeler Digital Playbook Podcast
What is an optimal percent of revenue to spend on marketing for remodeling contractors? with Vazgen Dallakyan
In this inspiring episode, join Vazgen Dallakyan, the Co-Founder of Cobex Construction Group, an exterior contracting business that has seen miles of success. Vazgen and his family moved from Armenia to the U.S. when he was young, shaping his vision of success through hard work and integrity. With an academic background in Math, Science, and Kinesiology, Vazgen's path led him from being a personal trainer to a pivotal role in founding Cobex. At Cobex, he champions operations and business development with a focus on providing jobs and growth opportunities, all while honoring his family's...
2023-12-01
44 min
The Remodeler Digital Playbook Podcast
Zero to a Million in 3 Years! 🚀: Pilot Episode
Welcome to our inaugural episode of The Remodeler Digital Playbook, hosted by Rathna Ramakrishnan – tech enthusiast and local marketing expert with a decade of experience.Join us as we dive into why every Remodeling contractor needs to tune in for more time, freedom, and profit, both in business and life.Ready to see real results from fellow General Contractors? → Step 1: Join our FREE Digital Dominance Club for Remodeling Contractors → Step 2: Follow us on Instagram → Step 3: Schedule a 1:1 call with Rathna now! Let's rock your remodeling journey!
2023-11-27
03 min
TALRadio
Remodelling Success with Rathna Ramakrishnan | Women & Money Empowerment - 3
Rathna Ramakrishnan is a multi-business owner. She is an Educator, Grow with Google Strategist and a passionate internet marketer. She owns BrainVyne LEGO & Money Summer Camps, Remodeler Digital - A Digital Marketing Agency that helps General Contractors and Remodelers as well as has developed a SAAS Product called leadspipeline.io, that helps small businesses acquire leads on autopilot. Rathna enjoys being a mom to her 14 & 12 year old boys. She is an adventure seeker- has run a full marathon in Victoria Canada. She also enjoys skydiving and loves the excitement of a bird's eye view of this beautiful earth. She...
2022-12-24
26 min
Shout Your Cause with Sally Hendrick
Summer Camp Pivots from In-Person to Online to Save the Business
This interview took place on June 3, 2020. Like many people these days, I met Rathna online through a business group that we are both in. She has a bubbly personality and love for life that is contagious. Knowing how she’s had to pivot significantly this year to get her camp offerings online, I reached out to get her perspective on what is happening in her world. Not only is Rathna Ramakrishnan a Google Digital Coach at SmallBizUnBoxed, but she also runs a thriving children’s camp business that features engineering-based LEGO® sets and Money 101 concepts. Both...
2020-08-05
26 min
Shout Your Cause with Sally Hendrick
Summer Camp Pivots from In-Person to Online to Save the Business
This interview took place on June 3, 2020. Like many people these days, I met Rathna online through a business group that we are both in. She has a bubbly personality and love for life that is contagious. Knowing how she’s had to pivot significantly this year to get her camp offerings online, I reached out to get her perspective on what is happening in her world. Not only is Rathna Ramakrishnan a Google Digital Coach at SmallBizUnBoxed, but she also runs a thriving children’s camp business that features engineering-based LEGO® sets and Money 101 concepts. Both...
2020-08-05
26 min