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Showing episodes and shows of
Ray Seggern
Shows
The TradeMarke
How Ray Seggern Helps Home Service Businesses Thrive Through Brand Strategy
In this episode of The TradeMarke, Eric and Sarah sit down with branding expert and author Ray Seggern to explore the fascinating intersection of storytelling, marketing, and business success in the trades industry. With over two decades of experience as a Wizard of Ads partner, Ray has worked with industry leaders to craft compelling brand narratives that resonate with audiences and drive results. Key Highlights: The Evolution of Brand Guys: Ray shares how his company, Brand Guys, was born from a desire to bridge authentic storytelling with impactful marketing strategies for the trades. Why Story Matters: Discover why...
2025-01-17
54 min
CobraCast Podcast with Bobby Sharron
#600 Ray Seggern...
On this Episode... We celebrate the 600th Episode of the CobraCast Podcast with a very special guest... This man is an Austin legend in many fields... He is an On and Off Air Radio and Television personality, a podcaster, a Public Speaker and also a Movie Producer among other things... I bring you the one and only, Ray Seggern... This guy has done it all and then some... We barely broke the surface with the hour we had but even with that said, it was a great time to say the least... I'm sure this will be the first...
2024-12-31
1h 02
Nuclear Family Business
Ep. 11 - The (Funny) Business of Radio with Chris Mosser
Both Ray and Mike have extensive experience - good, bad, and ugly - with traditional broadcast radio, which lends itself to the discussion of family business from many perspectives - ownership, management, employment, and advertiser. Just like all media, radio is ever-changing, but has remained a stalwart institution, weathering a constant wave of new competitors for decades. We welcome Austin radio veteran (and Nuclear Family Business producer) Chris Mosser in for a roundtable on radio, and why we all still love it.
2024-06-20
32 min
Nuclear Family Business
Ep. 10 - Dual Relationships: When Business Gets Personal
An inherent feature of family businesses - your mom or your brother is often also your boss or your assistant. And they're not always appropriate, and they're not always convenient - but romantic relationships within work environments are also very common. People, after all, wanna get down. What risks and pitfalls revolve around these dual relationships within family businesses? Ray and Mike, both speaking from experience, discuss these difficult but common collisions between family entrepreneurship and human nature.
2024-06-06
26 min
Nuclear Family Business
Ep. 9: Marketing War (And Ghost) Stories With Monica Ballard
Monica Ballard is a renowned creative marketing juggernaut with the Wizard Of Ads collective and Austin's Brand Guys agency, with whom she has guided many family businesses to heights of marketing success - she's made lots of business owners famous! But, as they say, it ain't easy. Mike and Ray pick the brain of perhaps our all time favorite commercial concept genius, live theatrical maestro, and ghost chaser.
2024-05-01
29 min
Nuclear Family Business
Ep. 8: The Elephant In The Family
What do you do when there’s an employee or a manager in your business whose behavior and performance are an issue that no one wants to talk about? Mike and Ray talk through how to look at the problem head-on and do whatever it takes to turn things around, especially if there’s a family member involved.
2024-03-05
23 min
Nuclear Family Business
Ep. 7 - Family Feud: Business Edition
Family members behaving badly in a small business can look like a lot of things: laziness, dishonesty, problems with drugs and alcohol or just personal drama that gets dragged into the workplace. Mike and Ray take a look at some strategies to handle the problems that arise between family members working together in a small business and share some of their own personal stories of the clashes, missteps, and resolutions in their own business adventures with family members.
2024-02-27
31 min
Nuclear Family Business
Ep. 6: Transfer Of Power
Family businesses come with the likelihood that mom-and-pop are eventually going to hand the keys over to the next generation. Mike and Ray talk about how founders and their children can prepare for that transition to happen gracefully so there are no Succession-style bloodbaths or power struggles on the horizon.
2024-02-20
26 min
Nuclear Family Business
Ep. 5: Running A Business With Your Valentine
Brad Casebier of Radiant Plumbing has written the book, literally, about successfully running and growing a business with your spouse. Mike and Ray learn some lessons from Brad’s book The Survival Guide To Working With Your Spouse, and hear about the time talk show host John Oliver shined his spotlight on Radiant’s over-the-top TV commercials.
2024-02-13
38 min
Nuclear Family Business
Ep. 4: Defining Family Business Roles
In any business, one of the key pitfalls is when everyone has a different idea of who’s doing what. Mike and Ray share the lessons they learned from setting boundaries in a family business and why success starts with setting up a definitive organizational chart that spells out clear and concise roles and responsibilities for everyone.
2024-02-06
19 min
Nuclear Family Business
Ep 3: Is Nepotism Always Bad?
There’s no quicker way to sow mistrust and undermine company values in a small business than by letting nepotism read its ugly head. Ray and Mike talk about the many ways working with family members can cause problems inside your business, and how to guard against the discord that nepotism can create.
2024-01-31
23 min
Nuclear Family Business
Ep 2: What’s The Word?
The first thing you think about when it comes to small business is…? Ray and Mike use a game of word association to peel back their views and lessons on what it takes to successfully run a small business side by side with family members.
2024-01-31
20 min
Nuclear Family Business
Ep 1: Meet Your Hosts!
Ray and Mike each talk about their beginnings in small business, and how the experience of growing or being thrust into ownership played a role in their appreciation of the hard work needed to live an entrepreneurial life.
2024-01-17
27 min
And the Nominee Is ...
And the Nominee is Ray Seggern
When you think about the 1990's your mind probably goes to Alternative Rock, grunge and Nirvana, right? Mine goes to this week's nominee who not only was part of a fabulous team at Z104.5 The Edge radio station in Tulsa during this era, but he helped launch some of the best concerts Tulsa has ever seen. We're catching up and trying to keep up with Ray Seggern.If you would like to nominate someone to be a guest on the podcast, please visit Andthenomineeis.com
2022-11-21
40 min
One Man Brand Radio
One Man Brand Podcast - Ray talks to Brad Wells of Core Office Interiors
Ray chats with entrepreneur and education industry specialist Brad Wells on how his company Core Office Interiors has adapted to the pandemic situation and lessons we can all learn from persevering through adversity.
2020-12-14
39 min
One Man Brand Radio
OMB Podcast - Ray Seggern and Kevin Fowler on Music and Life During COVID
Ray visits with Texas Music maverick and mainstay Kevin Fowler on adapting and getting by during the pandemic - and how it's just the latest in the endless series of challenges we all must overcome.
2020-12-14
21 min
One Man Brand Radio
Ray Seggern interviews Fantasy Football pioneer Sigmund Bloom on One Man Brand Radio KLBJ-AM Austin:
Ray gets the lowdown on the amazing growth of Fantasy Football from one-time Austinite and UT Law graduate Sigmund Bloom.
2020-12-12
22 min
One Man Brand Radio
Tim Nicholson and Ray Seggern on Business Branding and Culture - KLBJ-AM Austin
Ray interviews Austin entrepreneur and business consultant Tim C. Nicholson on branding, corporate culture and more.
2020-12-04
23 min
One Man Brand Radio
Bill HIcks interview w Ray Seggern on KNNC 107.7 K-NACK Austin 1992
Bill HIcks interview w Ray Seggern on KNNC 107.7 K-NACK Austin 1992 by Ray Seggern
2020-08-20
13 min
One Man Brand Radio
Ross Buhrdorf part 2
How do you raise $453 million for a startup? Ross Buhrdorf said for HomeAway, "It's easy to raise money when the business is good." He talks to Ray about his past successes and what's next with his new venture, ZenBusiness.
2020-06-16
11 min
One Man Brand Radio
Ray talks small businesses surviving the Covid-19 pandemic
The One Man Brand himself Ray Seggern gives the inside story of how he helps mom-and-pop small businesses all over the country set themselves up for success as part of the Wizard of Ads Group.
2020-06-16
10 min
One Man Brand Radio
Glenn Coburn
Glenn Coburn of GC Plumbing Services tells Ray about how to help residential customers during the Covid-19 pandemic, and how they go above and beyond to be safe while providing the best service possible.
2020-06-16
09 min
One Man Brand Radio
Jeff Smith of The Hickoids part 1
Jeff Smith of Austin mainstays The Hickoids and Saustex Records joins Ray to talk about the dashed plans and uncertain future of being a musician during the Covid-19 pandemic.
2020-06-16
07 min
One Man Brand Radio
Jeff Smith of The Hickoids part 2
Livestreams, Venmo and Twitter, oh my! Jeff Smith of The Hickoids and Saustex Records talks with Ray about adapting and persevering as a musician during the pandemic.
2020-06-16
10 min
One Man Brand Radio
Matt Shook part 2
Ray and JuiceLand CEO Matt Shook talk about the ups and downs and tough questions business owners of all sizes faced while running a small business in the midst of the global Covid-19 pandemic.
2020-06-16
11 min
One Man Brand Radio
One Man Brand: 2020 Vision pt 2
One Man Brand's Ray Seggern gives small business owners tips on how to get their vision for 2020 planned and ready to move.
2019-12-05
10 min
One Man Brand Radio
One Man Brand: 2020 Vision pt 1
One Man Brand's Ray Seggern gives small business owners tips on how to get their vision for 2020 planned and ready to move.
2019-12-05
10 min
One Man Brand Radio
One Man Brand Interview: Daniel Whittington
One Man Brand's Ray Seggern and whiskey master Daniel Whittington talks about the art of marketing the brown stuff and how to be a true connoisseur.
2019-12-05
11 min
One Man Brand Radio
One Man Brand Interview: Daniel Whittington
One Man Brand's Ray Seggern and whiskey master Daniel Whittington talks about the art of marketing the brown stuff and how to be a true connoisseur.
2019-12-05
11 min
One Man Brand Radio
One Man Brand Interview: Chad Swiatecki Pt 1
One Man Brand's Ray Seggern and producer Chad Swiatecki talk about the value of content marketing for small businesses.
2019-12-05
11 min
One Man Brand Radio
One Man Brand Interview: Chad Swiatecki Pt 2
One Man Brand's Ray Seggern and producer Chad Swiatecki talk about the value of content marketing for small businesses.
2019-12-05
11 min
One Man Brand Radio
One Man Brand Minute: Treasure Map
One Man Brand's Ray Seggern tells business owners about the fun and adventure that comes from making their way across the treasure map for their company.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: The Word No
One Man Brand's Ray Seggern tells business owners about why it's smart to push back and use a solid "no" in lots of personal and business interactions.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Element Of Surprise
One Man Brand's Ray Seggern tells business owners why they need to put a premium on surprising customers when it comes to marketing messages.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Telling Stories
One Man Brand's Ray Seggern tells business owners about the value of telling good stories to bring people, and customers, together.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Being Social
One Man Brand's Ray Seggern tells business owners why it's important to limit the selling and shilling on their company social media channels.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: See Yourself Real
One Man Brand's Ray Seggern tells business owners about the value in turning a business negative into a marketing positive.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Quick Forgetters
One Man Brand's Ray Seggern tells business owners why it's important to make sure old habits don't override new lessons we learn but can easily forget.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Little Things
One Man Brand's Ray Seggern tells business owners about the little habits, rituals and ceremonies that add up to the big shape of a company.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Life Mastery
One Man Brand's Ray Seggern tells business owners about the seven key factors to track on the path to mastering a great life.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Hearing Is Believing
One Man Brand's Ray Seggern tells business owners why the ears are the best path for making an impression with a marketing message.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Turning On The Faucet
One Man Brand's Ray Seggern tells business owners how to craft a "faucet strategy" for more business leads and customers.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Failure = Success
One Man Brand's Ray Seggern tells business owners how the things that hold them back can actually propel them forward.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Culture Vs. Currency
One Man Brand's Ray Seggern tells business owners why the culture they create can be just as important as the paycheck.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Culture Vs. Currency
One Man Brand's Ray Seggern tells business owners why the culture they create can matter just as much as the number of zeros in the staff's paychecks.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Mr. Personality
One Man Brand's Ray Seggern tells business owners about balancing big personalities, performance and company culture.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Feedback
One Man Brand's Ray Seggern tells business owners why direct feedback to employees and team members is a key for excellence.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Bundle Benefits
One Man Brand's Ray Seggern tells business owners about the value of special surprises for customers, and how they protect your pricing.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Blind Spots
One Man Brand's Ray Seggern tells business owners to look out for the hidden traps and obstacles that can bring their enterprise to a screeching halt.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Minute: Analysis Paralysis
One Man Brand's Ray Seggern tells business owners how to overcome data dumps and get to work.
2019-12-05
01 min
One Man Brand Radio
One Man Brand Interview - Andrew Harrison; Will Brown
One Man Brand's Ray Seggern talks live from the Success Group Expo in Dallas with Wizard of Ads partner Andrew Harrison, and Will Brown of Brown Boys Roofing
2019-10-07
10 min
One Man Brand Radio
One Man Brand Interview - Mike Krumm; Seth and Deb Chandler
One Man Brand's Ray Seggern talks live from the Success Group Expo in Dallas with Mike Krumm of Krumm Siding and Roofing, and Seth and Deb Chandler of Chandler Services
2019-10-07
11 min
One Man Brand Radio
One Man Brand Interview - Scott Feller
One Man Brand's Ray Seggern talks live from the Success Group Expo in Dallas with Scott Feller of Kanga Roof in Round Rock.
2019-10-07
10 min
One Man Brand Radio
One Man Brand Interview -Jimme Dale
One Man Brand's Ray Seggern talks live from the Success Group Expo in Dallas with Jimmie Dale of Baker Brothers Plumbing, Air & Electric.
2019-10-07
10 min
One Man Brand Radio
One Man Brand Interview - Rick Carney
One Man Brand's Ray Seggern talks with old Austin music colleague Rick Carney, who has become a top-level instructor for the global School Of Rock company and is chair of the Austin Music Commission. Hear them talk about merging creative interests and business discipline, and all they've learned through the years.
2019-09-30
11 min
One Man Brand Radio
One Man Brand Interview - Charlie Hodge (part 1)
Austin folks have known "Charlie Hodge" and his singular voice for years, but the man born Andrew Westerkom is carving out a new career path. One Man Brand's Ray Seggern talks with Westerkom about his business as a financial advisor for RBC Wealth Management.
2019-09-30
11 min
One Man Brand Radio
One Man Brand Interview - Charlie Hodge (part 2)
Austin folks have known "Charlie Hodge" and his singular voice for years, but the man born Andrew Westerkom is carving out a new career path. One Man Brand's Ray Seggern talks with Westerkom about his business as a financial advisor for RBC Wealth Management.
2019-09-30
11 min
One Man Brand Radio
One Man Brand Interview - Reenie Collins (part 1)
With Austin musicians needing health care assistance more than ever, the Health Alliance for Austin Musicians (HAAM) has become an even more important nonprofit locally. HAAM executive director Reenie Collins talks with One Man Brand's Ray Seggern about this year's HAAM Day fundraiser, and how you can get involved.
2019-09-23
11 min
One Man Brand Radio
One Man Brand Interview - Reenie Collins (part 2)
With Austin musicians needing health care assistance more than ever, the Health Alliance for Austin Musicians (HAAM) has become an even more important nonprofit locally. HAAM executive director Reenie Collins talks with One Man Brand's Ray Seggern about this year's HAAM Day fundraiser, and how you can get involved.
2019-09-23
11 min
One Man Brand Radio
One Man Brand Interview: Roy H. Williams
One Man Brand host Ray Seggern visits with Wizard Academy founder, and longtime business partner Roy H. Williams. In talking about lasting partnerships, Roy observes, "You have to choose who you're going to bring close to you... I often believe in them more than they believe in themselves."
2019-09-16
11 min
One Man Brand Radio
One Man Brand Interview: Dr. Richard Grant (part 1)
One Man Brand welcomes in the giant mind of Dr. Richard Grant, who talks with host Ray Seggern about all they've learned in their 15 years of friendship and helping small businesses to succeed. From breaking down workplace personality types to looking in the mirror for honest self evaluation, Dr. Grant drops more knowledge in an hour than most of us get in a week! Take a listen and feel your brain grow...
2019-09-09
11 min
One Man Brand Radio
One Man Brand Interview: Dr. Richard Grant (part 2)
One Man Brand welcomes in the giant mind of Dr. Richard Grant, who talks with host Ray Seggern about all they've learned in their 15 years of friendship and helping small businesses to succeed. From breaking down workplace personality types to looking in the mirror for honest self evaluation, Dr. Grant drops more knowledge in an hour than most of us get in a week! Take a listen and feel your brain grow...
2019-09-09
10 min
One Man Brand Radio
One Man Brand Interview: Dr. Richard Grant (part 3)
One Man Brand welcomes in the giant mind of Dr. Richard Grant, who talks with host Ray Seggern about all they've learned in their 15 years of friendship and helping small businesses to succeed. From breaking down workplace personality types to looking in the mirror for honest self evaluation, Dr. Grant drops more knowledge in an hour than most of us get in a week! Take a listen and feel your brain grow...
2019-09-09
10 min
One Man Brand Radio
One Man Brand Interview: Dr. Richard Grant (part 4)
One Man Brand welcomes in the giant mind of Dr. Richard Grant, who talks with host Ray Seggern about all they've learned in their 15 years of friendship and helping small businesses to succeed. From breaking down workplace personality types to looking in the mirror for honest self evaluation, Dr. Grant drops more knowledge in an hour than most of us get in a week! Take a listen and feel your brain grow...
2019-09-09
11 min
One Man Brand Radio
One Man Brand consult: the long and short game of the jewelry biz
Chad the jeweler calls One Man Brand's Ray Seggern to get some advice about picking up his end of year/holiday sales. In the process he learns about how to build better year-round business through strategic branding and targeting loyal customers.
2019-08-26
09 min
One Man Brand Radio
One Man Brand Talk: Kaizen and constant business improvement
One Man Brand's Ray Seggern and creative director Monica Ballard talk about the concept of "kaizen" and taking continuous steps toward improving your business. By using thoughtful, planned actions, business owners can see amazing growth over the course of a quarter or a year.
2019-08-17
11 min
One Man Brand Radio
One Man Brand Interview: Bryan and Jeffrey Eisenberg
One Man Brand's Ray Seggern talks with brothers Bryan and Jeffrey Eisenberg about their new book "Be Like Amazon," which gives small and medium-sized businesses lessons they can learn from one of the biggest companies in the world.
2019-08-17
11 min
One Man Brand Radio
One Man Brand Interview: Tony Ramos
One Man Brand's Ray Seggern talks accountant Tony Ramos about some of the questions entrepreneurs should ask when looking for an accounting firm for their business, and what moves need to be made by the end of the year to be prepared for tax time.
2019-08-17
10 min
One Man Brand Radio
One Man Brand Interview: Juliana Gilchrist, Duchess Of Delights
One Man Brand's Ray Seggern talks with small business owner Juliana Gilchrist about her run-in with an online troll trying to damage her company's reputation. With quick thinking and help from her community she turned the episode into a business-building win.
2019-08-17
11 min
One Man Brand Radio
One Man Brand Interview: Tim League
One Man Brand's Ray Seggern talks with Alamo Drafthouse founder Tim League. The guys discuss how Tim and his wife started the business and run it as a team, how the company has grown over the years, and how taking on beekeeping as a hobby gave Tim valuable business insight.
2019-08-17
11 min
One Man Brand Radio
One Man Brand Talk: How To Lose A Customer
Go behind the curtain with One Man Brand's Ray Seggern as he discusses how to respond and move on when a B2B company loses a client. Is the next step to circle the wagons (and call the lawyers to enforce a contract) or are there better moves to keep on growing?
2019-08-17
11 min
One Man Brand Radio
One Man Brand Talk: More Vs. Better Customers
One Man Brand's Ray Seggern looks at the push and pull of serving small, owner-operated businesses all over the country and how the needs of those business owners change all the time. Sometimes it's better to go after fewer ideal customers than chasing the masses.
2019-08-17
10 min
One Man Brand Radio
One Man Brand interview: Coffee Shop Startup
One Man Brand's Ray Seggern takes a call from a listener looking for advice on how to open her own coffee shop. Ray tells her how to stand out in a crowded market, and keep from getting drowned out by national coffee chains.
2019-08-17
11 min
One Man Brand Radio
One Man Brand Talk: Transactional Vs Relational Customers
One Man Brand's Ray Seggern looks at how too many businesses end up "selling their soul" in a battle to win new customers focused on pricing and nothing else. The better move is working to build loyalty and trust by following the three steps discussed here, on One Man Brand.
2019-08-05
10 min
One Man Brand Radio
One Man Brand Radio W Small Victories Veterans Day 2017
Derrick Wright and Cindy Wright join Ray on the show to discuss their Small Victories foundation on Veteran's Day 2017
2017-11-11
17 min
One Man Brand Radio
One Man Brand Radio from November 4th, 2017 Ray Seggern interviews Scott Elder
Ray Seggern talks with Scott Elder of Dream Cars Austin about his hugely successful Austin-area car business and his unique approach to marketing on this November 4th, 2017 edition of One Man Brand Radio.
2017-11-03
17 min
One Man Brand Radio
Ray talks about the making of his new book "Onward and Upward" on One Man Brand Radio
Ray Seggern's One Man Brand Radio from November 4th, 2017 where he talks about his unique process in writing his new book "Onward and Upward" with his Creative Director Monica Ballard.
2017-11-03
22 min
One Man Brand Radio
Chris Hyams from Indeed.com on One Man Brand Radio on KLBJ
One Man Brand Radio's Ray Seggern talks to Chris Hyams, an austin-area entrepreneur, about his start and working for mega dot-com indeed.com.
2017-10-27
18 min
One Man Brand Radio
One Man Brand Radio's Ray Seggern talks showmanship in your advertising and marketing
One Man Brand Radio's Ray Seggern talks showmanship in your businesses' advertising and marketing and extending your message across all forms of marketing.
2017-10-27
22 min
One Man Brand Radio
Shane Matt the Rock And Roll Dentist on One Man Brand Radio
In this segment Ray talks to Shane Matt, the rock and roll dentist who is living the Austin, TX dream.
2017-10-20
16 min
One Man Brand Radio
Ray Seggern with Low Cost and No Cost Marketing ideas on One Man Brand Radio
In this segment Ray gives free or low-cost guerilla marketing ideas to help jump start your business.
2017-10-20
21 min
One Man Brand Radio
One Man Brand Radio interviews Ernest Corder
One Man Brand Radio host Ray Seggern welcomes Ernest Corder to the show to discuss his entrepreneurial journey. With RedRoc Advertising, Ernest has built a successful company that has helped several Austin companies, causes and events. Additionally, Ray and Ernest were radio warriors together back in the 90s, so they dig up some old stories from the early days of 101x and the long-lost Z-102.
2017-05-07
42 min
One Man Brand Radio
One Man Brand w Ewan Spence, Ponytrap, Stephen Worden Billy Perkins
Here is a recap of our South-By_Southwest edition of One Man Brand radio, with four interesting interviews with people we ran into around the festival. Ewan Spence is a SXSW regular who invited Ray to be on his Eurovision podcast. Billy Perkins makes a living as a poster artist and is active at the annual Flatstock. Ponytrap's Quentin Oliver talks about being in a band with his wife and a bunch of robots, not to mention the rave reviews they got from NPR and National Geographic, and radio activist Stephen Worden gives the show and our listeners his unique...
2017-04-08
42 min
One Man Brand Radio
Tim League On One Man Brand Radio
One Man Brand Radio host Ray Seggern welcomes Alamo Drafthouse founder Tim League for a discussion of the Alamo's past, present and future.
2017-03-13
42 min
One Man Brand Radio
Kevin Tuerff 02/25/2017
Kevin Tuerff 02/25/2017 by Ray Seggern
2017-02-24
42 min
One Man Brand Radio
Bryan and Jeffrey Eisenberg, Brand Like Amazon, 02/18/2017
Bryan and Jeffrey Eisenberg are back on the One Man Brand Radio Show with host Ray Seggern, giving us a preview of what promises to be their next best-seller: Brand Like Amazon.
2017-02-17
42 min
One Man Brand Radio
Hoover Alexander, Hoover's Cooking, 02/11/2017
It’s hard to find a native Austinite these days, much less a native EAST Austinite and fifth generation Texan, but this week’s guest Hoover Alexander has got those credentials and much more! Hoover has always associated food with bringing people together. On this show, Hoover and Ray talk about the melting pot of cultures, the trial and error, and various business ventures that make an interesting entrepreneur as complex as a bowl of gumbo from Hoover’s Cooking. Join Ray and his guest Hoover Alexander as they discuss about how a community can be fed in both body and so
2017-02-10
42 min
One Man Brand Radio
One Man Brand Radio Full Show Saturday, February 4, 2017
How does the book “Moneyball”, a little-known film with Zach Galifianakis, and concept of failure being advantageous all scramble together to create the success story that is Indeed.com? You’ll have to join Ray Seggern for this week’s show as he welcomes President, Chris Hyams. It’s quite the ride and chock-full of advice for serial entrepreneurs or those new to the adventure! … Indeed!
2017-02-08
44 min
One Man Brand Radio
One Man Brand Meets Conviction Yoga
Jim Freeman turned away from his law practice to focus on his yoga practice, which in turn led him to create Conviction Yoga, an ambitious program to bring yoga to Texas prisons. In this episode of One Man Brand Radio, host Ray Seggern digs deeper on the similarities between launching a for-profit business and attempting to have your 501(c)3 reach critical mass. Do non-profit visionaries like Jim meet the definition of “entrepreneur?” Today’s conversation on One Man Brand Radio says “yes, indeed.”
2017-01-21
45 min
One Man Brand Radio
One Man Brand Radio Full Show January 14, 2017
Join host Ray Seggern as he welcomes entrepreneur Ryan Whittaker, owner of HeDog Archery. A former indie rocker, but always a businessman...Ryan encountered the HeDog brand of bows by accident, but ended up as its fearless leader! Now he travels the country is a large trailer, spreading the gospel of the Cam Protector bow and finding adventure as a business owner. How do business lessons overlap with hunting and an on-the-road music lifestyle? Listen in on Ryan’s fascinating journey!
2017-01-06
44 min
One Man Brand Radio
One Man Brand Radio January 14, 2017 Segment 3
Ray and Ryan discuss the importance of unplugging to gain perspective as well as using a product regularly in order to promote it well.
2017-01-06
14 min
One Man Brand Radio
One Man Brand interviews Funny Business
Ray Seggern from One Man Brand Radio interviews Tim Miles and Ryan Patrick from the Funny Business podcast.
2016-11-09
15 min
One Man Brand Radio
Baby Greens founder Sharon Mays on One Man Brand Radio, pt. 2/2
One Man Brand Radio Show host Ray Seggern interviewed Baby Greens founder Sharon Mays on his October 29th broadcast. Sharon and Ray, both “serial entrepreneurs,” talked about the nature of that beast: how not to internalize failure and instead persevere. They also had a robust conversation how to build strong culture as the leader of an organization. Sharon expressed a hope to take the Baby Greens concept even farther through franchising. She and Ray also discussed her first try with Baby Greens, what she learned through that attempt and how the new store improved because of the lessons learned.
2016-11-02
11 min
One Man Brand Radio
Baby Greens founder Sharon Mays on One Man Brand Radio, pt. 1/2
One Man Brand Radio Show host Ray Seggern interviewed Baby Greens founder Sharon Mays on his October 29th broadcast. Sharon and Ray, both “serial entrepreneurs,” talked about the nature of that beast: how not to internalize failure and instead persevere. They also had a robust conversation how to build strong culture as the leader of an organization. Sharon expressed a hope to take the Baby Greens concept even farther through franchising. She and Ray also discussed her first try with Baby Greens, what she learned through that attempt and how the new store improved because of the lessons learned.
2016-11-02
10 min
One Man Brand Radio
Ray Seggern KUT April 1994 Last City Council Meeting Full Day Scoped
Ray Seggern's last day on the air at KUT back in 1994. This was his first job in radio from 1986 to 1994. The last six of those eight years, Ray was the broadcast anchor for the station's weekly broadcast of Austin City Council meetings. He anchored over 300 broadcasts during that time. This is the last one.
2016-10-20
15 min
One Man Brand Radio
One Man Brand Radio Full Show September 17, 2016
The One Man Brand Radio Show is your weekly hour-long opportunity to unplug from working IN your business. It’s the wake-up call to work ON your business. And even if your name is not on the door yet and owning your own business is still a dream, you have a sense of what you want it to be like, right? We’ll help you build that vision, so you keep the Main Thing, the Main Thing and set your priorities. This hour of rapid-fire guests is where you’ll take in big ideas, clarify your non-negotiables, and learn through the ex...
2016-09-17
45 min
One Man Brand Radio
One Man Brand Radio Full Show September 10, 2016
One Man Brand Radio Full Show September 10, 2016 by Ray Seggern
2016-09-16
45 min
One Man Brand Radio
One Man Brand Radio September 3, 2016
We fixed some leaks in the boat and we are now back with our second full show of One Man Brand Radio, the radio advice show for business owners and entrepreneurs, leaders and dreamers. This show aired originally on radio station NewsTalk KLBJ in Austin, TX. 590am/99.7fm. Today we interviewed a local entrepreneur, Julianna Gilchrist, about an encounter she had with an an unwarranted review left maliciously by someone who had never been a customer. Her experience is a cautionary tale, and her response to it is sage advice that would benefit anyone whose business counts on online reviews...
2016-09-03
45 min
One Man Brand Radio
One Man Brand Radio Show Pilot Segment 1
Ray Seggern presents The One Man Brand Radio show...coming soon to a radio station near you.
2016-08-08
10 min
BrandingBlog by Dave Young
BrandingBlog Radio: Ray Seggern and Wizard of Ads Events
Have you met Ray Seggern? He’s been one of our Wizard of Ads partners since about 2006. He’s stepping into a role as a sort of ringmaster for many of our partners. By ringmaster, I mean that he’s making an effort to herd our posse of cats onto a flatbed truck and getting them moving […]
2012-04-27
00 min