Shows
Social Pulse Podcast: Real Conversations with Top Social Media MarketersRebranding a Destination: Social Media Strategies That Actually WorkRebranding a destination is one of the most challenging tasks in hospitality marketing. You're not just changing colors and logos—you're reshaping perceptions, realigning visitor expectations, and potentially disrupting years of established awareness. Many destination marketers struggle to effectively communicate these brand shifts, resulting in confused audiences, wasted resources, and fragmented brand experiences across channels. How do you ensure your rebranding efforts actually resonate with potential visitors? Which platforms drive meaningful engagement with your new brand identity? And how can you measure whether your rebrand is actually working?
Today's guest has navigated these challenges with remarkable success. Cr...2025-07-2924 min
"On The Reel" by Reelbros"Everyone Can Tell You No, But You're Still Going to Make Your Thing" – The Making of The Ladder Feature Film with Emilio Miguel Torres & Toby RomeroIn this episode, we sit down with Director Emilio Miguel Torres and Director of Photography Toby Romero — longtime best friends, college roommates, and the creative minds behind the new feature film The Ladder.We talk about their journey from college film sets to premiering at major festivals, what it took to bring The Ladder to life in the remote town of Ketchikan, Alaska, and how their deep collaboration and trust shaped the emotional core of the film.🎬 Watch the official trailer for The Ladder: https://youtu.be/HcQznDOx5mc🔗 C...2025-03-311h 38"On The Reel" by ReelbrosPirate Grip (Jarrod Wilson) "Its All About The People" | Ep.24 On the Reel PodcastThis week we are joined by Jarrod Wilson, owner of Pirate Grip & Electric, Pirate Studios, and Pirate Booty Props. With over 17 years of experience the Arizona film industry it's safe to say Jarrod knows his way around a film set. We talk about how a need for a specific light started it all, and why it's all about the people in this industry. This episode is a great perspective from the grip and electric side of things and why putting in the time is the best way to learn. Website: https://pirategripandelectric.com/Instagram: https://www.i...2022-07-271h 31"On The Reel" by ReelbrosPirate Grip (Jarrod Wilson) "Its All About The People" | Ep.24 On the Reel PodcastThis week we are joined by Jarrod Wilson, owner of Pirate Grip & Electric, Pirate Studios, and Pirate Booty Props. With over 17 years of experience the Arizona film industry it's safe to say Jarrod knows his way around a film set. We talk about how a need for a specific light started it all, and why it's all about the people in this industry. This episode is a great perspective from the grip and electric side of things and why putting in the time is the best way to learn. Website: https://pirategripandelectric.com/Instagram: https://www.i...2022-07-271h 31
"On The Reel" by ReelbrosDarkhorse Lionheart "No Shot is Worth Dying For" | Ep.23 On the Reel PodcastOn this episode we have a very unique guest, he is an entrepreneur, veteran and documentary filmmaker who found his niche during the riots of 2020 heading out into the streets to document police activity in Phoenix, Arizona. Over the course of two years he has built a successful full time brand as well as established relationships with many local and nation wide law enforcement agencies. From ride alongs in police helicopters, learning the inside world of phoenix crime and more this is a unique opportunity to learn that when your work resonates with a community, the doors will keep...2022-07-131h 11"On The Reel" by Reelbros“People Have Lost Their Why” Nick Weeber (Wilson Camera) | Ep.22 On the Reel PodcastThis weeks guest is Nick Weeber is a Filmmaker and photographer with a focus on shooting with film. Nick is also the owner operator of Wilson Camera a photography store that recently made the transition to only focus on Film cameras and development. We talk about how Nick came to be the owner from his roots back in Michigan. Then we go into the unsettling state of instagram and how we see a dangerous transition across the board of the “content Creator”. Can we save one of our favorite platforms from turning into and endless stream of cheap entertainment, tune...2022-06-222h 15
"On The Reel" by Reelbros"Look at Yourself as a Pioneer" with Kayla Windsor｜Ep. 21 On The Reel PodcastThis episodes guest is Kayla Windsor, a member of the production community for over 12 years. She has filled every roll from DP, Camera Operator, 1st and 2nd AC and even DIT. We sat down with her to discuss her journey from filming friends concerts to where she is today. We also take some time to discuss the unfortunate reality of working as a female in the production industry and how she has changed her mindset to overcome these hurdles and push towards her dream of being a camera operator on large movie productions. She’s learned what she enjoys an...2022-04-131h 16
"On The Reel" by Reelbros"Make It Matter" with Brandon Barnard of Matter Films｜Ep. 20 On The Reel PodcastToday's guest is Brandon Barnard a founder and director at Matter Films, a Phoenix based Emmy Award winning production studio focusing on commercial media production. During this podcast we discuss Brandon's journey to start Matter Films including the benefits of a partnership with an advertising agency. We also discuss some of the things they don't tell you about traveling for filmmaking, including getting interrogated in Mexico. This is a great episode to listen to if you are looking to take your filmmaking beyond the border of your home country, as well as if you are looking to learn more...2022-03-021h 46"On The Reel" by Reelbros"The attitude of who plays it is 80 percent.” with Tony Swann｜Ep. 19 On The Reel PodcastJoin us for episode 19 of “On The Reel” with special guest Tony Swann co-founder of Thrillwave a creative media agency based in Phoenix, AZ. During our almost two hour long discussion we talk about how Tony came to define himself as a “Video Developer”, in a world full of videographers and filmmakers. He’s also our first guest to bring his own props to share with the class, so you’ll wanna tune in.We also discuss our first time working together at a music festival, why video rental stores probably went out of business because of fr...2022-02-161h 44
"On The Reel" by Reelbros"Lighting as Composition" with Jacen Sievers｜Ep. 18 On The Reel PodcastOur guest Jacen Sievers is a Commercial Emmy award winning cinematographer based in Phoenix, Arizona. With a focus on commercial, narrative, and documentary work he has grown his career to work with brands such as Netflix, Champion, Verizon, American Heart Association and the Arizona Cardinals. Tune into to this episode were we take a deep dive into his early life as a filmmaker, explore why your network and team around you matter, and give some epic insight into those looking to make the jump to director of photography. Grab your favorite beverage and join us...2022-02-021h 36
"On The Reel" by ReelbrosArchitectural Photography Cole Horchler｜Ep. 17 On The Reel PodcastCole Horchler is a self taught professional architectural photographer. Originally gifted a camera from his grandfather it sparked a deep passion for the art of photography. Now working professionally in and around Arizona and neighboring states, he has grown to become a well known architectural photographer amongst the design and architecture communities. Ever felt imposter syndrome, its a real thing and we touch on it throughout the podcast as we hear Coles unique journey first hand. In this episode we talk about his start, discuss some of the unique techniques and approaches Cole has developed himself, as well as t...2021-05-241h 58
The Variable Design Podcast14- Clever Like a Fox- with Alex Schreer from ReelBros MediaWhat does it really take to boostrap your own business? How do you build a client list and take your dream from zero to hero? Alex Schreer gives us a clear picture of the realities of entrepreneurship. He talks about his failures, his successes, and how design thinking has played a key role in him building a successful business and mastering his craft. About Alex:With a background in product design and a lifelong explorer of creative mediums, Alex is a true solution seeker. Whether bringing physical or ideological based solutions to every project he is a...2021-03-1654 min
Learn Videography[Ep 18] Building a Dream Team with Reelbros MediaIn this episode of "Learn Videography," JJ and Kyle interview the co-founders of ReelBros Media, a premiere production company in Phoenix, Arizona.
Some of the topics include:
How to build a long term video production team.
How to set up your team for success with clear communication and contracts in the beginning.
How to think about "your business", and how to invest back into it for added growth.
This episode is sponsored by Artlist.io! Our listeners get two months free with Artlist, one of the best royalty-free music providers! Redeem 2-months f...2020-10-171h 01
"On The Reel" by ReelbrosBehind the Scenes of "Anomaly" & flying our new Drone With Tyler Chandler｜Ep. 14 On The Reel PodcastWe are joined by AZ based filmmaker and photographer Tyler Chandler for this episode. Following up after our recent trip up to Flagstaff, AZ, to create a Can Am spec commercial using some of our favorite tools as well as some brand new ones. We chat about what it was like flying our Brand New Freefly systems Alta 8 Pro Heavy Lifter Drone, how sometimes all you need to get stable shots is a couple bungee cords, and touch on Tylers history and where he sees his journey going in the filmmaking business. It's always fun to bring people like...2020-09-1449 min
"On The Reel" by ReelbrosFilming the Ford Mustang Mach-E 1400: One-Of-A-Kind Prototype｜Ep. 13 On The Reel PodcastWait! Before you listen to this episode, make sure you go check out the Film, cause its what we are talking about!Link Here: https://youtu.be/Y3846KFDmFQ What an exciting episode we have today! With the release of our latest project for Ford Performance with Race Service, RTR, Vaughn Gittin Jr., Ken Block and More. Showcasing the one of a kind Mustang Mach E 1400 Prototype, we decided to do an episode taking you inside the arm car with us and what it was like to chase this epic electric mustang around the Arizona P...2020-07-241h 21
"On The Reel" by ReelbrosCorona Virus Shuts Down Production ｜Ep. 11 On The Reel PodcastAfter a brief hiatus in quarantine, the Bros are back together again for another episode of "On The Reel". We check in and see what everyone has been up too during the worlds Corona Virus Pandemic, turns out John's a Tik Tok Star and Brandon and Alex are Call Of Duty Streamers. During this almost two hour long podcast we talk about everything from how the pandemic has put most of our business on pause, how social media has allowed us to stay close together with friends and family for better or worse, talk about some of our favorite...2020-05-011h 06
"On The Reel" by Reelbros"Every Time I Take Something, I Give Something Back" with Thomas Ingersoll｜Ep. 9 On The Reel PodcastWe recently invited Arizona based commercial photographer Thomas Ingersoll to our studio for a podcast. He's work with large brands like Home Depot, RedBull, Arizona Coyotes, and more. On this episode we talk about how Thomas got his start in the business by bringing out his dads old film camera while riding motorcross. He discusses his unique techniques used to differentiate himself from others in the commercial world. We also take some time to talk about why its important to meet with agencies and build relationships to get bigger projects. We wrap it up with some fun stories about...2020-02-1157 min
"On The Reel" by ReelbrosWelcome to the Roarin' Twenties (2019 Recap)｜Ep. 8 On The Reel PodcastOn this episode of "On The Reel" the guys sit down to recap the past year, talking about some of their favorite projects, the ones that caused the most headache, and where they see Reelbros headed in the new year. We introduce you to Colby Sassano one of our secret behind the scenes team members, as he guides us through what was one of the most exciting year for our business. Gain insight into our viral Lamborghini Camera car stunt, as well as what we look for in clients to ensure a beneficial relationship that allows us to grow...2020-01-0451 min
"On The Reel" by ReelbrosFilmmaking is like a Turkey Sandwich｜Ep. 7 On The Reel PodcastOn this episode of "On the Reel", the bros take a dive into the current reality of marketing and quoting out production services in areas that aren't quite caught up to the standards of other creative hubs such as Los Angeles and New York. It's been a while since we really sat down and hashed out some of the more cumbersome processes of owning a production company, as well as legitimizing and getting others to respect and appreciate your business as a whole. As creative entrepreneurs, it becomes a gentle balance between looking for new and unique ways to...2019-09-0539 min
"On The Reel" by Reelbros"Emotion. Time. Motors." with Brian Burling of eMotimo｜Ep. 6 On The Reel PodcastOn this installment of "On The Reel", Brian Burling, owner and CEO of eMotimo joins us for an in depth discussion regarding the current and future innovation of remote dolly systems. Unlike other episodes, we actually joined Brian at the eMotimo HQ in San Diego where we took a tour of the facility as well as an in depth look at the evolution of his 4-axis motion controller. Website: https://emotimo.com/ Instagram: https://www.instagram.com/emotimo/#eMotimo #Reelbros #OnTheReel2019-06-251h 08
"On The Reel" by Reelbros"We Have to Be The Multi-Tool" with Locke and Stache｜Ep. 5 On The Reel PodcastFor our 5th installment of "On the Reel", we get a chance to meet up with instagram friends and fellow production company Locke and Stache from Springfield, Missouri. We chat with Chris Olson and Josh Pfaff about being a multi - tool on set, what its like starting a business right out of college, and how they got a brewery client to brew them their own beer! You won't want to miss out on this packed episode with a variety of technical and storytelling insight. So grab a brew and enjoy! #LockeandStache #Reelbros #OnTheReel2019-06-061h 11
"On The Reel" by Reelbros3 BROS, 1 VISION｜Ep. 4 On The Reel PodcastOn today's episode, we field a question that came in from one of our listeners who slid into our Dm's. "How do three different creatives come together to create one vision"? After some hard deliberation, we each shared our own unique perspective on why it's possible for three creative professionals to share a common vision in their company. We also go on to discuss the importance of having your own personal creative outlets outside of the business, why negative and positive feedback is important to the creative process, as well as looking back on some of our favorite projects...2019-05-2749 min
"On The Reel" by ReelbrosI F***ing Hate That - Matt Dennison of IFHT Films｜Ep.3 On the Reel PodcastOn today's episode of "On The Reel" we met up with Matt Dennison of IFHT Films while attending NAB 2019. Matt is responsible for viral videos such as "The Sickest Edit Ever", his "How to Be...." series, and some of youtube's greatest mountain bike adventure films. He's here to shred the gnar, tell great stories, and rock out with his JVC dad cam! During our hour long conversation we will talk about the struggle of identifying your own personal brand, finding projects to invest yourself in long term, and how IFHT found a way of creating organic growth through their...2019-05-271h 06
"On The Reel" by Reelbros"Failure is the door that I walk through" - Zachary Nelson of Motocrane ｜ Ep.2 On The ReelOn this episode of "On the Reel" we sit down at NAB with Zachary Nelson CEO and Co-founder of Motocrane LLC two years after their launch at NAB 2017. We sit down to talk about the trials and tribulations of owning a business, how the team you surround yourself with can lead you to success, why you should channel your failures into doorways for growth, and why you should collaborate in the industry. So grab a beer and enjoy an hour of deep insights and stories. #motocrane #onthereel #reelbroshttps://www.reelbrosmedia.com/2019-05-231h 02
Grow Your Video BusinessWhy Reinvestment Is So Crucial To Success w/ ReelBros MediaReinvesting your time, money, and energy in your company is essential to its growth and longevity. But just where do you decide to focus? How do you determine what’s most important right now? Today’s guests, the ReelBros, have asked themselves these very questions and the answers have been invaluable. Brandon Main, John Hebrank, and Alex Schreer run a full-service production house that has recently shifted its focus towards providing its clients with unique camera shots that they wouldn’t find anywhere else. As they put it, they run the line between where technology meets art and wh...2019-04-1549 min