Shows
Grow Your WellthHonest Entrepreneurship: How Melia Yust Healed Her Burnout to Build krādil with IntegrityWhat does it take to bring a wellness brand to life—without compromising your values or your sanity? In this episode of Grow Your Wellth, I sit down with Melia Yust, multi-time entrepreneur, designer, and founder of krādil, to talk about the realities of launching a product-based business from the ground up. Melia developed krādil as a powerful daily wellness ritual rooted in Ayurvedic wisdom. But building a beautiful, functional brand took more than inspiration—it took resilience, strategic thinking, and a strong sense of purpose.Melia opens up about juggling multiple busine...2025-05-0754 minGrow Your WellthHow to Build Your Business With 'Know, Like, and Trust'How to Grow Your Business with Know, Like, and TrustIn this episode of Grow Your Wellth, Reena Goodwin dives into why trust isn't just important — it's essential for growing your business and closing more sales. You'll learn why the "know, like, and trust" factor is key to success, how to measure trust equity, and simple, actionable strategies to build deeper connections with your audience. Reena also shares why leading with value and storytelling can create lasting emotional bonds that turn trust into real revenue. If you're ready to boost your sales without feeling sa...2025-04-3028 minGrow Your WellthHow Human Design Can Transform Your Business & Your Life with Dr. Nicole GarritanoIn this episode of Grow Your Wellth, I’m joined by Dr. Nicole Garritano — a leadership coach, professor, and Human Design expert — to talk about a tool that’s been changing lives and businesses: Human Design.If you’ve never heard of it, Human Design is kind of like a blueprint for how your energy is meant to work. It’s based on your birth date, time, and place — like astrology — but it blends in other systems too, including chakras, personality types, and even quantum physics. The result? A personalized guide to how you’re wired to make d...2025-04-2348 minGrow Your WellthHow to Leverage Free Publicity to Boost Your Bottom LineHow to Leverage Free Publicity to Boost Your Bottom LineIn this episode of Grow Your Wellth, I explore the real value of free publicity and why so many brands miss out on its full potential. I’ll walk you through the most common mistakes I see brands make when it comes to leveraging press features—and more importantly, how to fix them.You’ll learn how to turn media moments into momentum by integrating them across your marketing channels—from your website and social media to email campaigns and ad strategies.Key...2025-04-1616 minGrow Your WellthManifestation & Mental Health in Business with Paige Ballengee of Holistic Therapy and WellnessIn this episode of Grow Your Wellth, I’m joined by Paige Ballengee — licensed therapist and founder of Holistic Therapy & Wellness and Holos House — for a raw and refreshing conversation about what it really takes to build a business in the mental health space without sacrificing your own well-being in the process.Paige shares her personal journey from burnout to balance, revealing the mindset shifts that helped her go from scarcity and fear to abundance and trust. We dive into the language we use in business, how it shapes our reality, and why feedback is one of the mo...2025-04-0948 min
Post ReportsGOP tariff woes, Musk's unforced error, Booker's speechWith the stock market roiling following the announcement of new tariffs, Republicans are confronting a challenge. Will they support President Donald Trump’s economic plans, even if they don’t believe in them? Or will they seek to temper his moves and draw criticism from a president who hates disloyalty?Senior reporter Aaron Blake talks with Post congressional correspondent Liz Goodwin and Senate reporter Theodoric Meyer about the mixed reactions to this week’s bombshell economic news. They also discuss how special elections in Florida, and a state Supreme Court race in Wisconsin, provide Democrats with some positi...2025-04-0433 minGrow Your WellthInside Löyly Sauna Lounge: How Contrast Therapy Became a Calling for Dion Ruzicka and Cindy AplanalpThree months into what felt like a storybook marriage, Dion Ruzicka and Cindy Aplanalp were suddenly faced with a life-altering challenge: Dion was diagnosed with leukemia. They turned to contrast therapy — cycling between sauna, cold plunge, and hot plunge — and became daily practitioners of the breathwork. Listening to his intuition, he and Cindy embarked on a healing journey rooted in self-advocacy, resilience, and radical wellness… and started their business, Loyly Sauna Lounge, in just four days.Not only did Dion’s leukemia stop advancing, but both he and Cindy experienced profound mental and physical transformations. What started as a per...2025-04-0241 minGrow Your WellthThe Promising 2025 PR & Marketing Strategies to Grow Your BrandThe Promising 2025 PR & Marketing Strategies to Grow Your BrandGrowing your brand in 2025 will require a mix of relationship-building, smart collaborations, and leaning into owned media channels that help you connect authentically with your audience. In this episode of Grow Your Wellth, we’re revealing five powerful strategies to help your brand grow this year and beyond. Let’s dive in!Show links:● Learn more about FACTEUR PR:www.facteurpr.com● Sign up for The DIY PR Project:www.diy-pr.com● Visit the Grow Your Wellth website:www.growyourwellthpodcast.com● Watch the Episodes on YouTub...2025-03-2737 minGrow Your WellthThe Power of Reinvention: Megan Hines’s Journey to Wellness and BalanceThe Power of Reinvention: Megan Hines’ Journey to Wellness & AlignmentReinvention, resilience, and finding alignment in the chaos of entrepreneurship—this episode of Grow Your Wellth is all about navigating change and reclaiming your energy. Megan Hines is a certified integrated health practitioner, entrepreneur, and mom who has built a career helping ambitious women recover from burnout.Megan shares her incredible journey from molecular biology and teaching to owning a juice bar and brewery, and now, founding The Hines Collective. We dive into the challenges of balancing business and family, the power of self-care, and the mindset shifts that...2025-03-1936 min
Life & Smile with Dr ReenaS6, Ep5 - In conversation with Sophie GoodwinIn our latest episode of Life & Smile, we are delighted to welcome Sophie Goodwin, the renowned Editor, Advisor, and Creative Strategist, to Harley Street.You will now, of course, know Sophie as the Co-Founder of the agency Tiger’s Eye and as Special Advisor to the Director at the British Museum. Sophie is also the Creative Editorial Director for the interior and decorative arts title Cabana Magazine. As an industry great, Sophie has held the title of Fashion Director at The Times Luxury and Tatler and is an expert on all things style and design. 2025-03-1321 minGrow Your WellthBreaking Free from Limiting Beliefs: Megan Murtonen’s NLP Strategies to Attract AbundanceBreaking Free from Limiting Beliefs: Megan Murtonen’s NLP Strategies to Attract AbundanceWhat if the power to change your mind was all in your head? In this episode of Grow Your Wellth, I sit down with Meagan Murtonen—Certified Mindset Coach, NLP expert, and host of The Highest Self Academy podcast—to explore how Neuro-Linguistic Programming (NLP) can help us rewire our minds, shift our energy, and attract the life we truly desire. Plus, she introduces her 30-day money-making challenge designed to help you attract abundance and step into your purpose.If you’re ready to break free fro...2025-03-1239 minGrow Your WellthHow to Get ChatGPT to Recommend Your Business to Your Ideal CustomersAI is changing the way people search, work, and make decisions—and if your brand isn’t showing up in those conversations, you’re missing out. In this episode of Grow Your Wellth, we dive into how ChatGPT is reshaping brand discovery, how FACTEUR PR has been successfully getting discovered by ideal customers through AI, and the exact steps you can take to optimize your brand for AI-driven search.We’ll cover:✅ Why ChatGPT is becoming the new search engine for millions✅ How FACTEUR PR has leveraged PR and SEO to increase AI visibility2025-03-0528 min
Brand for GoodEpisode 132: Empowering Brands with PR with Reena GoodwinIs PR still relevant in today’s digital marketing landscape? Absolutely! In this episode of Brand for Good, I sit down with Reena Goodwin, founder of Facteur PR, to uncover why public relations remains a must-have for brand success—and how small businesses can leverage it effectively. Reena shares her incredible journey from working with global icons like Beyoncé to building a PR agency that helps beauty, home, and wellness brands gain national media coverage. We dive into: ✅ How PR builds trust, credibility, and long-term brand value ✅ Why storytelling is the foundation of a strong PR...2025-03-0434 minGrow Your WellthThe Physical Pains of EntrepreneurshipFor years, chronic neck pain controlled my life. In this deeply personal episode of Grow Your Wellth, I share my journey of discovering the mind-body connection behind my pain, how unaddressed stress and perfectionism as an entrepreneur has played a role, and the steps I’m taking to heal. If you’ve ever felt like your body was trying to tell you something, this episode is for you.Tune in to hear how I’m breaking the cycle of fear, embracing mindfulness, and finally learning to let go of the pressure I put on myself. Healing...2025-02-2731 minGrow Your WellthThe Secrets to Standing Out in the Luxury Market with Elizabeth SolaruIf you’ve ever wondered what it takes to attract high-end clients, stand out in a competitive market, or create a brand that’s truly unforgettable, this episode is packed with insights and actionable advice. Get ready to be inspired by Elizabeth Solaru’s wisdom and expertise. Elizabeth’s journey from a headhunter to a renowned entrepreneur in the luxury market is nothing short of inspiring. She has built a reputation for helping brands differentiate themselves, connect with high-end clients, and create extraordinary experiences.In this episode, Elizabeth shares the challenges she faced in the early day...2025-02-2038 minGrow Your WellthBreaking Barriers in the Art World: A Conversation with Emily Keating SnyderBreaking Barriers in the Art World: A Conversation with Emily Keating SnyderThis episode of Grow Your Wellth is all about creativity, resilience, and navigating the art world. Joining me is Emily Keating Snyder, a New York-based artist whose stunning work blends the tradition of embroidery with modern abstract painting. Emily’s unique approach brings craft into the world of fine art, creating minimalist, textural pieces that have captured the attention of brands like Anthropologie, Real Simple, and Parachute Home. How did she do it? You’re about to find out!Whether you’re an artist...2025-02-1252 minGrow Your WellthTools to Help You Work Smarter, Not Harder in Your Business"Time is money." We’ve all heard the saying, but as entrepreneurs, time isn’t just money—it’s everything. The clock ticks whether we’re working, resting, or planning, and the reality is we can’t create more time. But what we can do is use the time we have wisely.
In this episode of the Grow Your Wellth podcast, I reveal the must-have time-saving tools I use to save time — and my sanity — while managing my busy agency and team.
Tune in now!
Show links:2025-02-0520 minGrow Your WellthIs Your Website Working as Hard as You Are? with Skylar SustinYour website is more than just a digital storefront—it’s a powerful tool for connection, trust, and business growth. In
this episode, I sit down with branding and web designer Skylar Sustin, who helps service-based providers elevate their online presence to reflect the true value of their work.
We dive into the psychology of branding, the power of storytelling, and the key elements of a website that doesn’t just look good but also attracts and converts ideal clients. Skylar shares actionable insights on crafting a website that builds credibility, fosters engagement, and works...2025-01-3047 minGrow Your WellthNavigating Conflict, Shame, and Perfectionism and Building Safe Workplaces with Suzy BensonIf you’ve ever struggled with saying no, felt the pull of perfectionism, or wondered how to balance courage with comfort in leadership, this conversation will speak directly to you. Suzy Benson is a coach, speaker, and Certified Dare to Lead™ Facilitator who has dedicated her career to helping people become better leaders and create happier, healthier lives.
In this episode, Suzy and I explore the power of emotional intelligence, the importance of curiosity in navigating conflict, and how setting boundaries can transform both personal and professional relationships. We also dive into the challenges of people-pleasing and how...2025-01-2353 minGrow Your WellthBecome a Media Magnet: How to Go from Hidden to The HeadlinesImagine attracting your customers and clients and not just having to pursue them with cold outreach or advertising. Free publicity can help your business tell its story, raise awareness, grow visibility, and build trust with your audiences...and best of all, as we like to say, once featured in The New York Times, you'll always be able to say you've been featured The New York Times! Talk about a worthwhile investment.In this episode of Grow Your Wellth, Reena is going to reveal the secrets to how YOU can land and leverage free publicity to...2025-01-1748 minGrow Your WellthEpisode 1: I left my 9-5 to work 24/7
Welcome to Grow Your Wellth hosted by Reena Goodwin from FACTEUR PR—the podcast
where building a successful brand and staying healthy go hand-in-hand. Forget
survival mode – to build a business that builds a fulfilling life, you owe it
to yourself to thrive.
We’re flipping the script on
hustle culture, proving you don’t have to burn out to build your brand. Each
week, we will bring you unfiltered stories from entrepreneurs and industry
experts scaling their brands while prioritizing their well-being.
Easier said than done, right?
Listen, the struggle is real – a...2025-01-1309 min
The BeautyPro Podcast: Keeping It Real & Raw for Hairstylists, Estheticians, Salon Owners80. Reena Goodwin: Founder of Facteur PR, Wellness Babe, Former Member of the Bey(once) HiveReena Goodwin, founder of Facteur PR in NYC. PR firm for wellness brands and beauty and barber pros. She's worked with Beyonce, Sony & Columbia records, and some of the top of the top brands in the public relations industry. This episode we’re chatting it and geeking out about how to be strategic in attracting your people and make your brand stand out. Reena shares how you can hire her and her boutique PR Firm to get your brand to explode! Tune in and share this episode with every beauty & barber pro you know!
WAN...2024-12-1649 min
Scaling Emerging BeautyThe Role of PR Exposure for Emerging BrandsReena Goodwin, founder and CEO of Facteur PR, discusses the role of public relations (PR) in helping early-stage beauty brands enhance their marketing strategies. PR is the activity of influencing public perception about a brand through various communication channels, such as journalists, influencers, and social media. Good PR can create tension and impact consumer decision-making. It is important for brands to leverage PR exposure by using it as content across different platforms. DIY PR strategies include building relationships with journalists, reading news publications, and hosting interactive media and influencer events. When...2024-11-1236 min
A Podcast, By Kayleigh.78 - Reena Goodwin from Facteur PR on how Makeup Artists can work with Brands!Welcome back to our guest episodes!! I'm so excited today for you guys to meet Reena Goodwin, founder and CEO of Facteur PR. I have wanted a PR specialist on the podcast for SO long, and Reena fits the bill perfectly, with Facteur PR specialising in beauty, home & wellness brands. Today we discuss how to work with brands, how to work with PR's and how to gain press coverage AS a makeup artist.
This is an industry which is typically shrouded in mystery. I wanted to unlock these doors and really talk about how...2024-11-061h 00
Pearls On, Gloves Off#55 - Redefining Law Firms: Navigating Change with Legal Visionary Reena SenGuptaWelcome to another episode of Pearls On, Gloves Off with your host, Mary O’Carroll, Chief Operating Officer at Goodwin. In this episode, Mary sits down with Reena SenGupta, a longtime analyst, writer, consultant, and thought leader in the global legal industry with almost 30 years of experience. Reena’s journey is impressive. She is an entrepreneur and journalist who has developed some of the most influential rankings and programs in the legal world. She was instrumental in creating the Chambers and Partners Guides in the mid-90s and the Financial Times Innovative Lawyers Program, which is about to c...2024-11-0545 minPost ReportsSenate control may rest on a lone Montana DemocratJon Tester is one of the last Senate Democrats standing in a red state. First elected in 2006, he pitches his bipartisan record and his Montana roots as an antidote to national political warfare. He still farms the land his grandparents settled in the state and has a personal relationship with voters. But the state he represents is changing. The Republican candidate, businessman and veteran Tim Sheehy, has accused Tester of being too liberal for Montana, a state that voted for Trump by more than 16 percentage points in 2020.On today’s “Post Reports,” host Martine Powers speaks with report...2024-10-1834 min
The Stylistpreneur PodcastRealfluence: Bridging Beauty Experts and Brands w/ Reena GoodwinJoin Damali Fils in this episode of *The Stylistpreneur Podcast* as she welcomes Reena Goodwin, a trailblazer in the beauty PR industry. Together, they dive into Reena's inspiring journey from the inception of FACTEUR PR to the launch of Realfluence, a groundbreaking platform reshaping how beauty experts and brands connect.**What You’ll Discover:**- **A PR Journey**: Reena shares her background in PR and the vision that led her to create Realfluence, filling a vital gap in the beauty market.- **How Realfluence Works**: Learn the mechanics of Realfluence and how it se...2024-10-0251 min
FEW FACED SELF | The Beauty PodcastEp 021 | Reena Goodwin (Founder & CEO of Facteur PR)Beyonce isn't the only star that will leave you "Speechless." Reena Goodwin's career has been "On The Run" ever since she started her career as a journalist and she has no plans of stopping anytime soon. She gives us a tour into her life, professional career, and Facteur PR & REALFLUENCE. Enjoy the show! Follow Reena Goodwin: @reenasgoodwin @faceurpr @therealfluence Follow on IG: @fewfacedself RELAX, REFRESH, & RELEASE...BOOK a FACIAL TODAY2024-09-1234 min
Med Spa Success StrategiesPR & Influencer Marketing for Med Spas - Interview with Reena GoodwinWelcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Reena Goodwin of FACTEUR PR (https://www.facteurpr.com/aesthetics) to discuss Public Relations, Media Relations, and Influencer Relations. We will dive deeper into these topics and explain how these can benefit your Med Spa! If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule About Reena Goodwin of FACTEUR PR (https://www.facteurpr.com/aesthetics) Reena is the...2024-09-1047 min
Med Spa Success StrategiesPR & Influencer Marketing for Med Spas - Interview with Reena GoodwinWelcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. On this episode, we're joined by Reena Goodwin of FACTEUR PR (https://www.facteurpr.com/aesthetics) to discuss Public Relations, Media Relations, and Influencer Relations. We will dive deeper into these topics and explain how these can benefit your Med Spa!
If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule
About Reena Goodwin of FACTEUR PR...2024-09-1047 minPost ReportsWhy Republicans love to hate electric vehiclesTwo years ago, President Biden signed the Inflation Reduction Act, which included the most ambitious climate measures in the U.S. to date. It contains tax credits for electric vehicles, and his administration has taken subsequent action forcing automakers to shift production away from gas-powered vehicles by capping allowable carbon emissions from the auto industry.But many consumers remain skeptical of the technology, and its adoption is largely concentrated in areas where Democrats are in the majority.All of this has become fodder for former president Donald Trump. At a recent rally in Las Vegas...2024-06-2021 min
File the Free Edge PodcastEp 3: How and When to Raise Prices (with Ioana Goodwin and Reena Wiggins)Increasing your prices can be scary for a variety of reasons, and might push clients away. But your time and services are worth the money! What's the best way to do it? When's the best time of year to do it? Tune in to this episode, where Ioana (@ioanagoodwin), Reena (@reena.innailvationsacademy), and Sarah share their own personal experiences and opinions to increasing prices most effectively.Find all of our favorite things at:PolishedPinkiesPro.com and MagpieBeautyUSA.comGet social with us! Polished Pinkies: Facebook, Instagram...2023-09-2546 min
Pitching PowerhouseHow This Mom of Two Broke Free From the Solopreneur Cycle and Became a Thriving & Confident Agency OwnerHave you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap into PR and found huge success!
We’ll be covering all the juicy insider details, from their biggest challenges and favorite parts of the job to their best advice for aspiring PR pros.
Today, we’re sitting down with the amazing Reena S. Goodwin, Founder of FACTEUR PR! Reena is a former music marketing pro (she’s...2022-10-1145 min
Better Call Daddy39. Shot 9 Times and Still Standing: Trina GoodwinMost people know the infamous rapper 50 Cent and how he almost didn’t have a music career having been shot 9 times before signing the biggest deal of his life. What most people don’t know is that on today’s episode we sit down with Trina, one of the contestants from Netflix’s show Skin Decision who has also been SHOT AT 9 TIMES!! While she may not have locked down a record deal her epic story is definitely one you don’t want to miss! Tune in now to Better Call Daddy: The Safe Space for Controversy.
YouMa...2020-10-1953 min