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Reimer
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Verdienen was DU WERT bist
#013 Wie du in die Engergie eines Highperformers kommst und BLEIBST - Kirsten Reimer
Die BUCHTIPPS: Joseph Murphy "Die macht des Unterbewusstseins" https://www.amazon.de/Die-Macht-Ihres-Unterbewusstseins-Original/dp/3424201669?crid=350YQSW0LCCQE&dib=eyJ2IjoiMSJ9.aL9EtGlXRr3aVDIIoPx8-acoby1SylNV5LIhGmS1Ai_OAqyFGoh3KdEgQgAV3UdbB9xiUhe4bUPx2ejUaCHXywla_WmqGPAAuZ2Zb9JSC2ItoQ9x6180oEhZpULERD6CjaKnJ3Ase3sTTFgoChKXtL77T71LFet9CqX7j3K6V48n9TZdJo2UazU-EzFumrRMXcNT-FmqrL251T8-yIOYVOK8gfpog-5FCrHE_ULaPPk.xu9K0_MbwsFpe8eoR_-Wvyu8mD5R8BWDEhIUgZAlhvM&dib_tag=se&keywords=Joseph+Murphy+die+macht+des+unterbewusstseins&qid=1714121486&sprefix=joseph+murphy+die+macht+des+unterbewusstseins+,aps,129&sr=8-1&linkCode=sl1&tag=networkprom05-21&linkId=01344978323cd0592d4c67bb4817e...
2024-04-27
47 min
Real Faith Stories
175: The Transforming Power of Suffering Wisely – Rob Reimer
At age 24, Rob was sitting alone with God and he heard Him say to his heart, “I'm calling you to plant a church. You're going to teach in seminary. You're going to write books. You're going to speak internationally. Everything you do is for revival.” Rob replied, “I will do anything you ask me to do. But I'll never open my own doors and seek to advance my own opportunities. You open the doors and I'll walk through them when the time comes.” Since then, God has magnificently empowered Rob to fulfill all these dreams, to the point of...
2023-10-26
36 min
Verdienen was DU WERT bist
#011 Dein Kalender bestimmt über Erfolg oder Misserfolg - Kirsten Reimer 2
Als ich den Satz von einer meiner Mentorinnen hörte, verstand ich zwar sofort, was sie meinte aber gleichzeitig kam so ein Engegefühl in mir auf. Du kennst das bestimmt auch, wenn du ein Scannertyp bist und gerne intuitives Marketing machst oder überhaupt eher spontan bist. Weil planen heißt, auch diszipliniert sein. Und wenn du das Wort Disziplin genauso wenig magst, wie ich, dann ersetze es durch FOKUS. FOKUS-SPOKUS – Fokus ist die Liebe zu deinen Zielen! Um den Fokus z.B. auf deinen Wunschumsatz halten zu können, braucht es die Kombination aus strategischer Planung , sehr hoher Motivation und effektive...
2023-08-29
19 min
Verdienen was DU WERT bist
#010 Ist Hochpreiscoaching für dich möglich? - Kirsten Reimer
Es verkaufen sich immer noch leider viel zu viele Frauen unter Wert. Das Hochpreiscoaching ist genau das Gegenteil und zeigt gerade diesen Frauen, dass es auch anders gehen kann und sie den Wert ihrer Arbeit viel höher einstufen dürfen. Als ich das verstanden habe, war das für mich der totale Gamechanger und hat mich dazu gebracht, meine Einstellungen zu mir selbst, meiner Arbeit und meinem Wert zu ändern. Denn mal ehrlich, bringen dir Kunden Freude, die den Wert deiner Expertise nicht erkennen und ständig Preise diskutieren wollen? Hast du Angst, da...
2023-08-18
16 min
Verdienen was DU WERT bist
#009 Wenn ich mit meinem Business nochmals anfangen würde Teil 2- Kirsten Reimer
Teil 2 meiner Tipps:-) Dieses Jahr durfte ich mein 10 Jähriges Businessjubiläum feiern Damals sah die Situation auf dem Onlinemarkt noch ganz anders aus als heute. Damals gab`es noch nicht so viele Frauen, die in dieser Nische unterwegs waren und daher auch viel weniger Frauen mit Erfahrungen, die auf dem Erfolgsweg vorausgegangen sind. Ausserdem war die Software für diesen Bereich noch nicht so weit entwickelt wie heute und die allerhäufigste Fragen, die mir entgegenhallten, wenn ich erwähnte, dass ich ein Onlinebusiness habe, waren: Wie bitte? Das soll Iseriös...
2023-06-16
11 min
Behind the Brand®
Russell Reimer | Founder & President, Manifesto Sport Management | Crafting gold medal-worthy narratives and captivating audiences
“Sport is a tool for social change that you can make [a] meaningful impact in communities, you can influence consumers.”— Russell ReimerHaving produced for NBC during the 2000 and 2002 Olympics, Russell Reimer recognized the power of storytelling in captivating audiences and generating interest in the games. This insight inspired him to establish Manifesto Sport Management, where he continues to tell the stories of iconic athletes, including Toronto Maple Leafs star Mitch Marner, hockey legend Mark Messier, and Olympians Mark McMorris and Hayley Wickenheiser. A prominent figure in Canada’s sports scene, Russell has worked wit...
2023-06-13
44 min
Verdienen was DU WERT bist
#008 Wenn ich mit meinem Business nochmals anfangen würde - Kirsten Reimer
Dieses Jahr durfte ich mein 10 Jähriges Businessjubiläum feiern Damals sah die Situation auf dem Onlinemarkt noch ganz anders aus als heute. Damals gab`es noch nicht so viele Frauen, die in dieser Nische unterwegs waren und daher auch viel weniger Frauen mit Erfahrungen, die auf dem Erfolgsweg vorausgegangen sind. Ausserdem war die Software für diesen Bereich noch nicht so weit entwickelt wie heute und die allerhäufigste Fragen, die mir entgegenhallten, wenn ich erwähnte, dass ich ein Onlinebusiness habe, waren: Wie bitte? Das soll Iseriös sein? Kann man davon Leben? Die...
2023-06-07
14 min
Verdienen was DU WERT bist
#007 Warum Du eine Facebookgruppe brauchst - Kirsten Reimer
#007 Warum Du eine Facebookgruppe bracuhst - Kirsten Reimer KIRSTEN HAST DU NICHT MAL EINE ANLEITUNG UM STETIG NEUE WUNSCHKUNDEN ZU GEWINNEN, um 5 bis 6-stellige Monatsumsätze einzubuchen? Das haben mich in letzter Zeit so viele gefragt ... und hier ist sie ...in dieser Folge erfährst du, wie Du viel mehr Umsatz haben kannst ohne auszubrennen oder dich bestens in IT auszukennen... My Secret is: Mathematik plus Mindset plus eine Facebook Gruppe! Eine Facebookgruppe ist mega, um schneller Vertrauen zu deinen Menschen aufzubauen. Je mehr Vertrauen,desto eher werden Sie dich buchen. Hol`dir eine Anleitung...
2023-05-12
14 min
WHOA! What? Word. by SHE WEARS WORTH
21. #RelationshipGoals - Understanding God's Design for Each Season of Our Romantic Relationships ft. Scott Reimer
Ok y'all - I am so excited about this episode because I am joined by my amazing husband, Scott Reimer! We had the honor of speaking to a group of youth adults on May 6th at The Collide Conference in Winnipeg about #RelationshipGoals. We believe that if you do not know God’s will and design for your life and your romantic life - you will look for the wrong things, fall for the wrong things, and commit to things that will not fulfill you. We walk through the...
2023-05-10
43 min
Verdienen was DU WERT bist
#006 Den Preis für deinen Erfolg bestimmst Du - Kirsten Reimer
Einigen erfolgreichen Unternehmerinnen gelingt es mit Leichtigkeit, ihr Frauenbusiness voranzubringen,andere wiederum zerbrechen fast unter dem Druckder Selbständigkeit. Wir haben bei erfolgreichen Unternehmerinnen nachgefragt und auch bei solchen, deren Geschäft eher vor sich hindümpelt,nach weil sie auf einem Plateau kreisen... und kamen zu erstaunlichen Ergebnissen.In dieser Folge gehe ich unter anderem auch kurz auf das Immunsystem ein. Wenn du dich für den erwähnten Test auf ! Zellebene ! interessierst, senden wir dir gerne ein Informationsvideo dazu. Schreib einfach per mal an: kontakt@kirstenreimer ,mit dem Betreff: „Trockenbluttest"und sende uns deinen Vo...
2023-04-26
14 min
Verdienen was DU WERT bist
#005 Time to shine - so aktivierst du deinen Kundenmagneten in dir - Kirsten Reimer
Du arbeitest unermüdlich an deinem Coaching - oder Berater- Business und hast vielleicht den großen Wunsch nach mehr SICHTBARKEIT Viel zu oft höre ich , dass "Sichtbarkeit im Online-Business" etwas ist, mehr Stress als Freude verursacht. Das muss so nicht sein! Denn es kann leicht gehen und darf Spaß machen. 🤩 Das was die meisten zurückhält ihren inneren Diamanten zum Leuchten zu bringen, ist die größte Blockade auf dem Weg in den Erfolg: Die Angst vor der nächstgrößeren Größe. ...
2023-04-20
08 min
Verdienen was DU WERT bist
#004 Verkaufen ohne zu verkaufen - Wie du deine Ergebnisse auf 97% erhöhst - Kirsten Reimer
Eins meiner Lieblingszitate ist ja: „Ein Cochingbusiness lebt nicht von den Angeboten allein. Es lebt vor allem von dem, was es verkauft.“ Wenn du vielen Menschen helfen willst und dein Unternehmen wachsen soll, dann ist Cashflow, das, was für die Pflanzen das Wasser ist. Darf ich noch deutlicher werden? Cashflow ist das Blut deines Unternehmens. Ohne kontinuierlichen Geldeingang stirbt es. Deswegen ist Verkaufen natürlich gut, ganz klar. Noch besser ist aber: kaufen lassen -statt zu verkau...
2023-04-12
10 min
Verdienen was DU WERT bist
#003 Dein goldener Erfolgsweg zum 6stelligen CoachingSTAR - Kirsten Reimer
Vielen Coaches geht es heute beim Aufbau ihres Frauen Business, so wie mir damals: Sie laufen von Seminar zu Seminar, schauen dutzende Webinare an und belegen etliche Weiterbildungen, um noch mehr Zertifikate zu sammeln, die die Großartigkeit ihrer bereits vorhandenen Expertise untermauern. Doch was kommt anschließend unterm Strich dabei herum? Sie wissen ganz viel über Marketing, sind mit bestem Expertenwissen ausgestattet und so reif für ihren Erfolg, wie überreifes Obst, welches fast vom Baum fällt. Aber, sie können die einzelnen Zahnräder hinterher trotzdem nicht zusammensetzen, weil sie nicht wissen, ob vielleicht noch eines fehlt und...
2023-04-05
23 min
Verdienen was DU WERT bist
#002 Geld will zu dir - Kirsten Reimer
Deine Passion ist es, mit deinen Fähigkeiten und Wissen, Menschen zu einem besseren Leben zu verhelfen und leichter deinen eigenen Wunschumsatz zu kreieren? Du fragst dich eventuell, warum die einen scheinbar mit Links hoch 5stellige Summen einnehmen, und dabei immer in einer hohen Energie zu sein scheinen und andere wiederum ständig beschäftigt aber wenig produktiv sind und ihre Einkommenziele nur mit Mühe oder gar nicht erreichen? Du hast es satt, im Selbständigenhamsterrad zu laufen, willst stattdessen mehr Unabhängigkeit, um deinen flexiblen Lifestyle auszuleben und den Wert des Le...
2023-03-29
13 min
Verdienen was DU WERT bist
#001 Wie alles begann - Kirsten Reimer
Bevor du hier deine wertvolle Lebenszeit hier mit mir teilst, willst du sicher wissen, mit wem du es hier zu tun hast und was mich dazu berechtigt, dich auf deinen Platz im Leben und Business zu führen, der dir schon lange zusteht. Wenn du eine großherzige Businessfrau, eine emphatische smarte Leaderin oder schon Coach mit einem eigenen Herzensbusiness bist, die dazu neigt, ihr Können und ihre Begabungen immer noch unter den Scheffel zu stellen, dann ist diese Folge für dich Als geforderte Macherin mit schneller Auffassungsgabe, organisierst und wuppst du alles mit Lin...
2023-03-23
11 min
WHOA! What? Word. by SHE WEARS WORTH
13. My Worth Has Nothing To Do With What I DO! With Taylor Reimer
We live in a transactional society. It's give and take. If we want this, we have to give that. From a young age, we learn things like nothing is for free or you get what you deserve. BUT when it comes to Christ, none of this applies - your worth has NOTHING TO DO WITH WHAT YOU DO. It's a phrase that we use often at SHE WEARS WORTH and on this week's episode, I speak with Tayor Reimer about how she is learning to believe and live out that simple, yet complex statement. As...
2022-12-07
30 min
On A Bender
On A Bender Episode 24 – Bold Preservations
With bear spray at the ready, Reimer, Kevin and Graham don snake chaps and wander DEEP into the woods in the search for Luke’s home. At times they're not sure (Nor)which way to go but all three arrive safe. They’re beyond bewildered that Luke has power and running water this far from civilization, but they press on to deliver you another gripping episode. Luke’s homemade Golden Boot trophy that he’ll award to the highest point scorer for Bender at the end of the season sits prominently on the kitchen table – a kitchen table that Luke built...
2022-02-18
1h 06
Podcasting Stories
Ep018: Running a Top Professional Services Firm with Randy Reimer & Mike Huett
Today on Podcasting Stories, we're talking Randy Reimer and Mike Huett, two partners in the CPA firm of Reimer, McGuinness, and associates in Houston, Texas. In this episode, we learn more about the firm, Mike and Randy's attitudes about running a top-notch professional services firm, and whether podcasting is a good fit for the firm. They are intrigued by the ways a podcast could amplify their message and the brand of the firm, so we talked about their podcast score and the many ways a podcast is beneficial and justifies the investment. If...
2021-08-27
39 min
The IC-DISC Show
Ep022: CPA Misconceptions with Randy Reimer
Today on the IC-DISC Show, I'm talking with my good friend Randy Reimer, owner of Houston-based boutique CPA firm Reimer, McGuinness & Associates. We had a great, wide-ranging conversation about Randy's experience, including talking about some of the misconceptions people have about CPA firms and some of the mistakes entrepreneurs make when setting up their business. Randy has been the CPA for our firm and our family for many years, so it was especially exciting to be able to share some of his knowledge on the show. Have you ever wanted y...
2021-03-19
59 min
Claas Reimer
WindomR – Ulfberth (Claas Reimer Battle Of Maldon Remix) PREVIEW
Some kind of dark Electro/Electrobreaks Remix for Drakkar Recordings. Pay what you want on Bandcamp: https://drakkarrecordings.bandcamp.com/track/windomr-ulfberth-claas-reimer-battle-of-maldon-remix Follow me on Facebook: https://www.facebook.com/claasroom
2021-02-06
02 min
The Aquatic Life
024: Maldives Trip Report
Todd and Dalton discuss what their Maldives dive trip experience was like and discuss if the experience was worth all the hassle of getting there. Also, we kick off a new series 'Derek Critiques The Podcast', where our #1 fan (and #1 critic) gives his views on a recent epsidoe. This week, Derek tells us what he thinks of our dive movie picks from Epsiode #20.Feedback:If you have thoughts, ideas or comments, email us at feedback@theaquaticlifepodcast.comHelp Us Grow The Community:*** Please take the time to rat...
2020-09-16
1h 08
The Aquatic Life
021: Macro VS Wide Angle Photography
In our getting started in underwater photography series, Todd and Dalton debate about whether newer underwater photographers should start out shooting with a wide angle camera setup or concentrate on macro instead. Each discipline has its benefits and drawbacks. Have a listen to Todd and Dalton's debate and let us know where you stand on the topic.Feedback:If you have thoughts, ideas or comments, email us at feedback@theaquaticlifepodcast.comHelp Us Grow The Community:*** Please take the time to rate and review us on Apple Podcasts or wh...
2020-08-20
53 min
The Art of Product
109: Split Test = Optimization
Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes. Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple! Today’s Topics Include: Should you test? Trust weak data? Split-test customer email messaging tools should push you to test as default path (Not) Steady State of New Trials: Email blast offering free Tuple trial to everybody Tuple T-shirt Prototype: Take the next step...
2019-10-31
27 min
The Art of Product
108: Getting Back to Growth Planning
Derrick returned from JAMstack Conf with a jolt of energy and excitement thanks to face-to-face conversations and strategic connections with potential StaticKit customers. Ben expressed interest in once again speaking at developer conferences. After all, he has plenty of worthwhile information and lessons learned to share about Tuple. Today’s Topics Include: Frontend and Backend: Considerations for implementation/migration with StaticKit Main Objective at JAMstack: Market validation, not to make sales to customers Future Feature: Allows people to configure StaticKit account via config file Prevent UI Creep and Wall of Fields: Keep it elegant, bu...
2019-10-24
36 min
The Art of Product
107: Becoming a Multi-Product Company (with Amir Salihefendić)
Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication. Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures. Today’s Topics Include: Founder Therapy: Derrick helped talk Ben off the ledge and figure things out with Tuple Live and Learn: An entrepreneur starting a business is on a psychology rollercoaster Ben’s path forward to break past lull via positiv...
2019-10-17
26 min
The Art of Product
106: Creating Growth Key Metrics
Derrick spent his birthday at the north shore of Lake Superior to disconnect and getaway. Yet, he found some time to brainstorm and problem solve for StaticKit. Ben’s back from Martha’s Vineyard, only to experience less positive updates for Tuple. For the first time, Tuple is shockingly “in the red” financially. So, he feels guilty about going away. Today’s Topics Include: Slow Growth: Substantially fewer Tuple trial signups than previous time periods Marketing and Sales Strategy: From being the new tool on the block to steady state where Ben has to earn new T...
2019-10-10
34 min
The Art of Product
105: Exploring Freemium
Ben is living his best life with walks on the beach and wonderful weather. On the Tuple side, he shipped some code, got a pull request (PR) merged, and is now on the devise authentication gem. Derrick’s been busy, too. StaticKit’s official integration with ZEIT went live. ZEIT is one of two major hosting providers in the static site ecosystem. Also, an initiative with Zapier is in the works. Today’s Topics Include: Derrick did it his way: Integrations can be a powerful marketing channel Zapier Integration: Derrick’s waiting on approval to be li...
2019-10-03
24 min
The Art of Product
104: Tiny Conferences, and Business Growth Challenges
Ben is finding it easier to plan meetings to talk about challenges, and how he appreciates consistency. He describes his recent experiences with NanoConf and TupleConf. Derrick understands how perspectives shift as a business goes through different stages. Everyone wants financial security, but they always have complicated problems to solve. Today’s Topics Include: Mini Mastermind Conferences: Growth Strategy for building rapport and trust while bringing in new people for new perspectives Lessons Learned: Capture what went well, what should change in the future TupleConf: Ben, Joel, and Spencer discussed high-level questions and risk of...
2019-09-26
32 min
The Art of Product
103: Code Quality and Balancing TDD
Ben’s been adding variety to work by biking to breakfast and the beach, while working in-between during his stay on Martha’s Vineyard. He’s feeling lucky to work remotely, and still be able to connect with co-founders! Derrick enjoys a change of scenery from time-to-time during workdays, especially to kickstart his blood flow during an afternoon lull or breaking point. Today’s Topics Include: Writing code is like riding a bike: Tuple moving forward with adding single sign-on Caring about Code Quality: Ben’s higher level tests prove more valuable, less coupled Evolut...
2019-09-12
35 min
The Art of Product
102: Single Sign On (SSO) for Tuple?
The true life of an entrepreneur! From backgrounds to beards, change is in the air for both Ben and Derrick. Ben is a 36-year-old man who is back living with his parents temporarily to save some cash. Ben considered himself a minimalist, until he realized just how much stuff he had to move. So, he hired movers. Derrick describes the importance of documenting lessons learned and accumulating knowledge. As a result, he got his first paying customer for StaticKit. A meager $10 in revenue is greater than zero. Today’s Topics Include: Tuple: All for On...
2019-09-05
27 min
The Art of Product
101: Mentorship Momentum with Matt Wensing of SimSaaS
While Ben’s on vacation, Derrick welcomes Matt Wensing, founder of SimSaaS and co-host of the Out of Beta podcast. Matt was also the co-founder and CEO of Stormpulse. Derrick credits Matt for giving him great advice to make the winding down of Level less daunting. Now, Derrick’s on the upswing of rebuilding his confidence, despite challenging cluster headaches and stress cannibalising productivity. Today’s Topics Include: Out of Beta: Matt’s new podcast where he publicly discusses projects and products Mentorship Momentum: Seek help to sharpen software as a service (SaaS) skills Matt’s f...
2019-08-29
32 min
The Art of Product
99: The Binge Is Real, Countdown to the 100th Episode
There’s no need to ask them who they are, what they do, businesses and products they built because listeners know them through their stories. After a lot of random, but worthwhile conversations, they’re getting good at being podcast co-hosts. How long does it take to listen to all episodes of Ben and Derrick’s Art of Product (AoP) podcast? Who knew it would be binge-worthy? One more down, one to go before they reach Episode 100! Today’s Topics Include: Tuple 1.0: App is available, despite instant self-serve checkout setback Tuple customers are expanding their us...
2019-08-15
25 min
The Art of Product
98: Adam Covers for Derrick
Derrick’s short notice about not co-hosting this episode because of being on a plane, and Ben not knowing or planning what to discuss, who and what’s left? Updates and reports on Tuple and Tailwind. Welcome back Adam Wathan! Today’s Topics Include: Today’s Trend: Advisor/investor/founder journals and reports of accomplishments Serves as a way to stay in touch, build relationships, ask questions, and get feedback Three Tuple Reports Later: Things are still going good Programming meets Business: Gary Bernhardt commits to being future podcast guest Successful Tuple Shipments: Significant use of W...
2019-08-08
37 min
The Art of Product
97: To Build, or Not to Build - Jane Portman of Userlist
While Ben’s on vacation, Derrick welcomes another podcast host who can commiserate with him about email automation. Jane Portman is a UI/UX expert and consultant who hosts the UI Breakfast Podcast and co-founded Userlist.io. She describes what it takes to create a customer messaging tool. Today’s Topics Include: Product Priorities: Slow, steady, and quality Lifestyle Business: Overall goal is to replace consulting with SaaS recurring revenue Challenges: Limited development time and resources; slow growth rate to adopt mission-critical product To Build, or Not to Build: Avoid feature creep by focusing on w...
2019-08-01
28 min
The Art of Product
96: Tuple Official Launch and Taking Time to Unplug
Is something bugging you? Need to get away from everything? Derrick can’t wait to once again ride rugged waters on Minnesota’s many lakes. Not unlike startups, it isn’t always easy to stay afloat when under pressure. Heeelllloooo! Are you there? Still interested? Ask and you shall receive. Ben shipped a major feature for Tuple. Drumroll please…video support. I’ll Tuple you! Today’s Topics Include: Sensible Deprivation: Some suffering can be good; makes you appreciate things more Get Over It, and Gain Confidence: Design and develop video support prototype Official Launch Date...
2019-07-25
32 min
The Art of Product
95: What Really Happened to Screenhero
While Derrick is away, Ben welcomes Don Goodman-Wilson, who was the first hire at Screenhero in 2013. Don shares his version of Screenhero’s incredible journey, its migration to Slack, and Tuple coming to the rescue. Better late than never! Today’s Topics Include: Work Ethic/Culture: Doctorate in philosophy requires logic and dedication Engineering Challenges: Learning low-level C/C++ code in Screenhero product Microsoft Windows and Apple Mac: Harmonizing code bases Web Application Programming: User interface (UI), reliability, latency, quality, and billing Product/Market Fit: Quick growth, adoption, and implementation of Screenhero Pair Prog...
2019-07-11
43 min
The Art of Product
94: Seeking Clarity
Summer is in full swing. Ben spent a fun and productive day talking about work at a Red Sox game. It was an own-your-own business startup moment. Derrick can see clearly now, thanks to SMILE laser eye surgery. But he’s still seeking clarity on whether to make the masses happy, or stick to core concerns to attract specific customers when creating a new product. Today’s Topics Include: Tuple Grows Up: New version of marketing site getting ready to launch Cha Ching: Confirmation of biggest single Tuple invoice sent for payment How much wisd...
2019-07-04
34 min
The Art of Product
93: Company of One with Paul Jarvis
After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One. Should Paul strike while the iron is hot? Despite the book’s success and being encouraged to write another one, Paul wants to take a necessary break before proposing a new book idea. Today’s Topics Include: Legally Binding Thumbs-up Emoji: How Paul sold rights for book to be in 13 languages Break between Building: Frustration of figuring things out, replaced with hammock...
2019-06-27
48 min
The Art of Product
92: Slack Leaves the Market
The world received amazing news in the form of a great gift: Slack is making a major change in the market—it’s leaving! Ben and Derrick share their thoughts on Slack’s reasonable and rational decision to remove remote control functionality. What happens now? Try Tuple! Just sayin’, actually that’s what Tuple customers are suggesting. Today’s Topics Include: Improve Slack Calls: Reason for removing rarely used remote control feature Kicking marketing machine into gear: Customers’ kind words generated surge in requests for access to Tuple Slack and Screenhero Saga: Complete story of acquisition...
2019-06-20
30 min
The Art of Product
91: Feeling Superhuman with Rahul Vohra
Derrick’s feeling “superhuman.” Fortunately, he’s a user and lover of the Superhuman product. Maybe that’s why today’s guest is Rahul Vohra, co-founder and CEO of Superhuman. Today’s Topics Include: Reason for Superhuman still being invite-only is not to increase user demand Sustainable Word-of-Mouth Growth Engine: If you don’t pick the users, you can’t responsibly work on their feedback Purpose of Product and Target Audience: Email is work, and work is email; designed to be meaningful and life changing for high-volume email senders Startup Details: Deliberately think through and consider everything deeply...
2019-06-13
41 min
The Art of Product
90: The Mom Test with Rob Fitzpatrick
Ben and Derrick welcome Rob Fitzpatrick, author of The Mom Test: How to talk to customers and learn if your business is a good idea when everyone is lying to you. It’s not your typical non-fiction business book, but short and straight to the point. It should be a mandatory prerequisite for anyone embarking on the startup journey. Derrick’s Level Retrospective describes how Rob’s book had a major impact on his most recent startup experience. People want to be supportive, so it’s difficult to get unbiased feedback during customer validation. Derrick already knew this to...
2019-05-30
47 min
The Art of Product
89: Go Big, or Stay Small?
Ben announced a medium-sized step forward for Tuple. A bug where the video portion would freeze at the start of or during a call was replicated and resolved. It was a double bonus: Fixed the bug and made the Tuple app faster. Derrick’s contemplative mode continued as he tried to figure out the future of Level. He retreated to think and disconnect. He sought clarity on what to do and is confident that he has made the best decision. Today’s Topics Include: Dynamic Duos: Problem solving doesn’t require understanding of programming langua...
2019-05-23
35 min
The Art of Product
88: Will They Make the Jump?
Recently, Ben felt gloriously empty and described how nice it was to have nothing going on. In his stomach, that is. He successfully finished a 48-hour fast. It was difficult, but pleasurable. Now, he’s back to craving calories, eating, and work! Derrick had a challenging week with feelings of uncertainty. He invited more people to try Level, but got similar results. He fears that people may not progress with the product. Will people actually make the jump to Level? Today’s Topics Include: April showered Ben with 66 sign ups of paid trials for Tupl...
2019-05-09
29 min
The Art of Product
87: Meta Podcasting
Ben boldly admitted to doing a “weird” thing. He started listening to “us.” Not necessarily for quality control, but to spark his memory about topics Derrick and he talked about in previous AoP episodes. As a result, Ben’s become addicted to listening to people building companies podcasts. Unfortunately, there’s just not that many of them. Derrick also admitted to listening regularly to previous AoP episodes. But more so during the early days of the podcast, when he was apprehensive about his own ability on the microphone and wanted to find ways to improve. Today’s Topi...
2019-05-02
47 min
The Art of Product
86: The Importance of Paying Customers in Product Feedback
Ben had another good week. He signed up 25 new trials and about five conversions for Tuple. Are you one of the 500 chosen by Derrick to get access to Level? Be sure to check your Inbox on Monday for an email from him to find out. Also, Ben and Derrick welcome Adam Wathan as a co-host for this episode. Adam’s working on getting release 1.0 of Tailwind out the door with awesome documentation. Today’s Topics Include: Happiness vs. Harassment: Tuple’s paid trial process Will people pay for Level? Get free feedback first or make t...
2019-04-25
51 min
The Art of Product
85: The Hype Is Real
The hype about Tuple is real! Ben’s been busy adding a bunch of new customers. He’s selling and delivering the dream. Derrick is back after mentally struggling in the midst of moving, which meant a week of zero productivity on Level. Now, he’s in a better place, mentally and literally. Today’s Topics Include: Ludicrous Mode: Full-resolution, uncompressed video stream option added to Tuple Tuple’s lack of scaling challenges due to peer-to-peer connections Tuple’s conversion rate for email list Ben’s “I’m bad at sales” email message and demo video Things to...
2019-04-18
33 min
The Art of Product
83: The Biggest Lever to Pull in Your Business
Ben and Derrick are back from MicroConf. There were plenty of solid talks and takeaways to help them think, theorize, and hypothesize about moving forward with their products. Also, Ben presented two Starter Edition sessions: Q & A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple. Today’s Topics Include: Ben stuck to plan of not going to many talks; made connections and socialized Growth-adjacent trend of not buying tickets to conference, but hanging out with others Ben crushed it when MCing Starter Edition; being part of conference at or...
2019-04-04
31 min
The Art of Product
82: Idea to Validation to Launch: MicroConf 2019
Derrick and Ben have descended upon Las Vegas for MicroConf and an audience hungry for valuable tips on how to successfully start and grow a business. Ben will have two Starter Edition sessions: Q & A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple. Today’s Topics Include: MicroConf Goals: Connect with people, spend quality time with friends; don’t feel guilty or FOMO about not going to all talks Ben’s seeking a designer to replace super-successful Steve Schoger Optimism to Realism: Derrick’s shift in mindset about Level at...
2019-03-28
25 min
The Art of Product
81: Sane and Sustainable Growth with Ben Curtis from Honeybadger
Derrick is still traveling. So, Ben’s co-host for this episode is Honeybadger Co-founder Ben Curtis. Honeybadger offers an application health monitoring tool featuring an easy-to-use platform with exception, uptime, and check-in monitoring. Since its creation about seven years ago, Honeybadger’s three founders - Curtis along with Starr Horne and Joshua Wood - cranked out all the work. However, the company added a marketing person a few months ago and recently hired its first developer. Today’s Topics Include: Honeybadger has kept headcount low to optimize profit-per-employee; eventually needed help with marketing and other...
2019-03-25
41 min
The Art of Product
80: Rediscovering Deep Work
Derrick’s been traveling and finding inspiration from re-reading Deep Work, a kind of manifesto of what Level stands for. He’s discovering how to position and market Level, as well as recognize things in his own work patterns that need to change. Ben’s been feeling anxiety and thinking about Tuple’s broader mission and impact on the world. He believes deep work can be accomplished through the powerful practice of pair programming. Today’s Topics Include: Embracing Boredom: Derrick removed Twitter and email client from his phone as dependence on distraction Recruiting next wave...
2019-03-21
29 min
The Art of Product
79: Moving out of Alpha
Ben shares that Tuple is now out of alpha and into beta, which is an arbitrary marker of stability and feature ability. The move is working as planned by serving as a way for customers to choose to opt in or out, depending on if they want it now or wait until it’s launched. Derrick choose to steer away from such labels with Level, but understands they might have been beneficial to clearly denote the product’s progress. Today’s Topics Include: Ben’s in onboarding mode with Tuple; spent February selling, people pre-pay...
2019-03-18
28 min
The Art of Product
78: Ultraworking with Sebastian Marshall
We all freak out about things from time to time. Ben becomes neurotic about feedback, but fellow Tuple team members have different triggers that put them into a tailspin. Fortunately, Ben has found ways to better handle stress. In this episode, Ben and Derrick are joined by Sebastian Marshall, co-founder of Ultraworking. In previous episodes, Ben has mentioned Ultraworking and how he has benefitted from it. Today’s Topics Include: Using what he learned about monthly planning from Ultraworking, Ben did March for Tuple Ben met meditation goal via Ultraworking’s Lights spreadsheet, accountability part...
2019-03-14
47 min
The Art of Product
77: Reset Your Perspective
Ben’s been checking in with Tuple users to find out how things are going. Things aren’t working perfectly with the product. Before this feedback, he was feeling pretty good about things. It’s not the feedback’s fault, but Ben focusing too much on it. Derrick can empathize with Ben because of his experience with Level. It takes just one negative outcome to have an irrational impact on your mental state. Reset your perspective! Today’s Topics Include: Considering additional indicators within Tuple to gain feedback Ready to buy another seat? Tuple’s first expa...
2019-03-07
1h 00
The Art of Product
76: The Scotch Budget
Derrick’s been on a startup roller coaster. It’s been one of those weeks for him. So, he’s grateful for Scotch! He just factors it into Level’s budget. Along the same lines, Tuple bought lunch today for its staff. It feels free, but Ben doesn’t think you can write off such expenses, even if you talk about business between bites. Today’s Topics Include: Boring numbers stuff and stress of assembling financials for 2018 taxes Ben’s goal to meditate every day in February to feel centered in the startup world Spotify surfac...
2019-02-28
28 min
The Art of Product
75: Lots to Be Grateful For
Ben is thankful for Tuple’s success so far. It is helping companies improve efficiency and countries improve the quality of their residents’ lives. Derrick also expresses gratitude for companies being interested in his product, Level. He is setting up a specific team in Level and addressing concerns to convert them. Today’s Topics Include: People want to work at Tuple, and specifically for Ben; it’s flattering, but Tuple is not hiring Tuple beat out a competitor during a company’s trial use Tuple will be given to Watsi, a non-profit...
2019-02-21
35 min
The Art of Product
74: The Only Way To Learn
Do you lack energy or motivation at work? Ben tried a new service called, Work Gym from Ultraworking. He found it worthwhile and got a lot of work done on Tuple that he had been putting off for quite awhile. Tuple is about to reach a major milestone - recent PR deployments mean no more global list of online users. Derrick has also been addressing how to set up companies, teams, and individual users interested in trying Level. So, he hasn’t intentionally built any billing model into the backend of Level, yet Today’s Topi...
2019-02-07
35 min
The Art of Product
73: Helping Early Access Customers Get Value Quickly
Ben has been experiencing a mix of emotions. Thanks to Tuple, his calendar is packed, and he’s getting more emails, people, and trials. It feels nuts, but it feels like things are working with the new product. It’s a crazy spot to be in, but it feels good. Every day, Tuple gains a little steam. Derrick feels the same way. He has started doing onboarding calls for Level. Now that he has done the Level demo a few times, his anxiety has subsided. Overall, people seem impressed with the product and interested in trying it.
2019-01-31
40 min
The Art of Product
72: How to Know If a Product Is Ready
Derrick set Jan. 21 as the date to start onboarding some pre-order people for Level. He is trying to keep things in perspective when it comes to both positive and negative feedback. So, he is preparing answers to address questions and concerns about the product’s features and functions, or lack of. Ben’s thirsty for more feedback, customers, and interaction. Fortunately, overall feedback for Tuple has been strongly positively. However, any negativity can be brutal. It’s a mental game. So, he tries to not fear feedback or let it derail progress. Instead, he focuses on celebrating succes...
2019-01-24
45 min
The Art of Product
71: Beyond Alpha
Ben has been busy. The alpha launch date for Tuple was Jan. 7. He was nervous about it, but so far, it’s going well. One participant said, “I’m sort of surprised you’re calling this an ‘alpha,’ because everything seems to work!” Ben was glad to hear it, but admits that’s not totally true. He’s still far from where he wants to be with Tuple, but is definitely on the right track. Derrick has been hard at work, too. He continues to develop Level and knows that there will be ups and downs with customers, functio...
2019-01-17
42 min
The Art of Product
70: Refactoring UI: Concept to Launch
If you listen regularly to the Art of Product podcast, then you’re probably familiar with the ongoing joke: How long does it take before we mention Steve Schoger and Adam Wathan? Well, today is your lucky day because not only do Derrick and Ben mention them, but Adam is once again their special guest. Adam is a software developer, writer, speaker, and entrepreneur. Also, he is the creator of Nitpick CI, host of the Full Stack Radio podcast, and author of Refactoring UI and Refactoring to Collections. He describes the process of successfully making, promoting, and se...
2019-01-10
1h 15
The Art of Product
69: Sound, Actionable Advice with Jason Cohen
Derrick is away, so Ben welcomes Jason Cohen, CTO of WP Engine and four-time entrepreneur. Jason knows a thing or two about startups and mentoring them to achieve profitability and growth. Jason is a straight talker and tells it like it is to get to solutions sooner. He encourages bootstrap founders to find an advisor who aligns with their goals. You need to know how to take advice and use advice that is right for you and your business. Even if you get great advice, think for yourself! Today’s Topics Include: Advice is no...
2018-12-27
1h 10
The Art of Product
68: Creating Differentiating Features
Derrick continues to make progress and work toward his self-imposed deadline for Level. He was able to implement and ship batched notifications for the product, which replaces the instantaneous push notifications you would get from a chat tool. It’ll probably be one of the key features to sell as part of the “Level” way. But he’s wondering how to leverage interesting features in marketing. Ben has been thinking about the same thing with Tuple. He wants to make some features of his product be a seperate, discrete entity that deserves its own spotlight. Capitalize on features...
2018-12-20
30 min
The Art of Product
67: Refining Level Notifications and Tuple Alpha Users
Derrick had an interesting week with Level. He focused on important features that will be a part of the product, including notifications dependent on team members’ jobs. Some may want more asynchronous and unobtrusive notifications than others. Level distinguishes configurable notifications based on different roles on a team. Notification policies seem simple on the surface, but are actually very complicated. Ben announced that November was Tuple’s best month ever for marketing! But now, he is approaching the alpha for Tuple and will focus his attention on product management. Ben wants to figure out what works and what...
2018-12-13
36 min
The Art of Product
66: TinySeed Updates with Rob Walling
Ben and Derrick are joined by Rob Walling to share updates - their favorite part of most podcasts! It’s been a good week in Tuple marketing land. Thanks to Ben’s tweet announcing the release date for its alpha, his launch list goal was reached. He was surprised by how willing people were to help out when he asked them to do it. Rob is working on TinySeed, a startup accelerator for bootstrappers. Derrick provided a pre-order update on Level and plans to do direct outreach to those who ordered it to dete...
2018-12-06
45 min
The Art of Product
65: Effectively Managing Launch Day
Ben launched Habits for Hackers, a workshop that cultivates habits that lead to an impressive and fulfilling dev career. He incorporates books written by others and makes that content applicable to participants. He’s going to figure out the rest of the details for the course while flying by the seat of his pants. For now, Ben’s just bathing in the dopamine of watching numbers happen! Derrick has been doing some launching, too. He announced that the end of January will be the beginning of the Level launch and Level can now be pre-ordered (generated about $2,000 so f...
2018-11-29
32 min
The Art of Product
64: Habits for Hackers
Derrick shipped Level’s Daily Digest feature, which includes a summary of unread/read posts, sampling of posts/replies, and call to action. Also, thanks to Derrick killing it on Twitter, Art of Product’s social media presence is now legit! Branding and awareness of Ben’s Tuple pair programming tool has garnered interest from well-known companies. So, it’s time to set a deadline for Tuple’s alpha. Today’s Topics Include: Ups and downs of building a feature Good Brain Hacking: Know yourself and have a strategy; try something from your toolbox to change yo...
2018-11-21
21 min
The Art of Product
63: Running Successful Early Access Programs
Ben and Derrick were hoping to share a great conversation they had with author, designer, and consultant Paul Jarvis. But, without warning, all was lost when Paul’s audio for the episode could not be saved. The plan is to have Paul back on the show in a few weeks. Everything else is going pretty well for Derrick, who provides an update on Level. He met his goal and launched the Level Early Access Program two weeks ago. When it comes to testing Tuple, Ben plans to prioritize people early on who have good bandwidth and help gu...
2018-11-15
34 min
The Art of Product
62: Avoiding Negativity
Derrick had a productive week with Level. His deadline of late October to have alpha users try it was looming. So, he has been a bit stressed out. But thanks to relaxation techniques that work for him, Derrick was able to talk himself off the edge! Ben understands the needs for coping techniques. When little things in his personal life aren’t under control, it’s much harder for him to be productive at work. Every thing’s interconnected. Today’s Topics Include: Battle between work and personal life What makes you happy? Avoid negativi...
2018-11-08
38 min
The Art of Product
61: Unconventional Growth Tactics with Julian Shapiro
Ben is working on marketing plans for Tuple and it’s associated Pair Programming Guide. So, what does someone he admires think of his growth and content marketing plans? In this episode, Ben’s special guest is Julian Shapiro, who shares lesser known growth tactics he has used in his content marketing to be successful. Today’s Topics Include: Write content that’s best for your target audience; what do you want them to get out of it? Goal: To have people read your content or buy your product Content marketing in the form of in-de...
2018-11-01
1h 12
The Art of Product
60: Celebrating the Small Wins
The feeling of accomplishment you get from doing hard things has become Derrick’s way of living recently. Building a startup like Level is hard, but he feels good when he makes small wins. It’s rewarding when he makes progress. Ben is on a roll right now with Tuple. He’s making progress and getting stuff done. His Pairing Programming Guide is turning people into Tuple subscribers. Today’s Topics Include: Have people with high standards read and review your writing to get feedback Ben’s article, The Case for Pair Programming, was on the fro...
2018-10-25
26 min
The Art of Product
59: Pros and Cons of Working Alone on a Product
Adam Wathan, a software developer, writer, speaker, and entrepreneur joins Ben and Derrick on this episode. Adam is also the creator of Nitpick CI, author of Refactoring to Collections, and host of the Full Stack Radio podcast. Usually isolated and working alone, Adam enjoys the opportunity to chat with others about what everyone is working on. It’s like a mastermind session that’s fun and rewarding! Today’s Topics Include: Ben launched Tuple’s Pair Programming Guide earlier than expected at learntopair.com Ben continues to focus on marketing for Tuple, while other team mem...
2018-10-18
41 min
The Art of Product
58: Evolving Roles as a Startup Founder
Ben and Derrick are joined by Brian Casel, podcaster, cofounder of Big Snow Tiny Conf, and known as “Mr. Process.” The three are fans of podcasts and conferences because they offer time to build relationships with people and talk deeply about things. In this episode, they share their updates and thoughts on involving others in their day-to-day processes. It brings everyone together to learn from each other, as well as build a community and consensus. Today’s Topics Include: Hosting and handling logistics for smaller conferences and retreats Ben shipped his Pair Programming Guide that o...
2018-10-11
56 min
The Art of Product
57: Finding the Right Marketing/Product Balance
Ben recently returned from an entrepreneur retreat that featured sessions and activities focused on various topics, from projects people were working on to troubles with cofounders. Attendees were able to be honest, open, and transparent with each other. Ben had the opportunity to demo Tuple during the retreat. Feedback was that there are too many people working on its development, so he should focus on marketing. Derrick emphasized the importance of keeping in mind the cost of getting someone caught up to speed on a project. He has thought about hiring a contractor to help with the...
2018-10-04
52 min
The Art of Product
56: Finding Your One Thing
Ben is back from retreat #2 for Tuple. It may not have been as good as the first retreat, but was still above baseline productivity. The team worked on refactoring the app. Then, he went to CocoaHeads, which is for MacOS X and iOS developers to discuss Apple's Cocoa and CocoaTouch. Derrick will be speaking about Level at the local Elixir meetup. He is excited to dive deeper into using Elixir and reading books about it. Then, he plans to share what he learns and encourage others to not be intimidated by more powerful concepts in Elixir.
2018-09-20
26 min
Claas Reimer
AC1TZ – Moonrise – Claas Reimer Remix (PREVIEW)
Some months before we've got the pleasure to release the stunning Acid-Tech 2-tracker "Summer Ray/Moonrise" by Spanish producer AC1TZ! Now is the time for the remixes of these tracks and two great producers (BABODEN, CLAAS REIMER) deliver the goods with two top class darkish Electro/Tech works!
2018-09-17
02 min
The Art of Product
55: The Entrepreneurial Rollercoaster
Derrick is in Washington for ElixirConf. Like Elixir, he is becoming more comfortable with stability, as opposed to constant churn and new stuff all the time. He knows you have to show restraint to try and not solve every problem. While at the conference, Derrick wants to make connections with people and hopes Level will one day be a good use case example for the Elixir community. Ben is discovering that startups are not easy. There are a lot of ups and downs. While other people were enjoying Labor Day, Ben was actually being a boss and...
2018-09-13
24 min
The Art of Product
54: Continuous Learning
Ben has been focusing on MacOS development and writing code. There’s so much he doesn’t know. But that’s ok. He strives to regularly learn things - just keep making progress for it to feel less intimidating. Derrick has the same mindset. It’s ok to not know everything. Start with the basics, and keep going. You’ll figure things out eventually. Today’s Topics Include: Ben is battling being part of the action or not and what tasks to handle; what is his role? Ben feels guilty about changing his mind, but doesn’t...
2018-08-30
31 min
The Art of Product
53: Launching Transistor.fm with Justin Jackson
Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs. Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress. Today’s Topics Include: Reporting is key feature for podcast hosting applications; Transistor.fm offers an awesome analytics feature When catching up with comp...
2018-08-23
41 min
The Art of Product
52: Tuple Native App and Level Inbox Workflows
Ben is back from a productive retreat with his Tuple co-founders. It was deep concentration work that didn’t feel like a chore, but a feeling of joy. They experienced a milestone - scrapped the electron-based version of their app to work on a native functional prototype. There’s a ton more to do, but it basically works. The pieces are coming together. Derrick understands the foundation required to pretty much get anything done with a new product. He is considering a future retreat, but wondering if the benefits are worth it to go off somewhere as a so...
2018-08-16
25 min
The Art of Product
51: Recast - The Origin of Level from Startups for the Rest of Us
Ben is out of town on a retreat with his Tuple co-founders, and Derrick is deep into building Level. So, this episode features Derrick as a recent guest on the Startups for the Rest of Us podcast. Rob Walling interviews Derrick about Level - what inspired the idea and how he went about trying to validate it. Today’s Topics Include: Level’s landing page and current query of number of members; scarcity play is effective Level is a Slack competitor, but much less interruptive and more asynchronous Derrick discovered Slack does not scale well as a te...
2018-08-09
35 min
The Art of Product
50: Doing the Hard Things First
Derrick continues to reinvent himself with his new product, Level, and sporting a, “I work for myself beard.” He took a vacation to canoe and camp instead of code. It’s always a refreshing experience for him to get away from work from time to time. Now, Derrick is back to writing code and organizing tasks in Levelland. Ben also went on vacation, but before doing so, he realized no sales for Tuple had come in that week. So, he made an effort to call prospective clients and was able to sell six annual licenses. Now, like Derric...
2018-07-26
32 min
The Art of Product
49: The Evolving Tech Stack
Derrick continues to code to make progress on things he will need to build at some point for his product, Level. Also, he spent a lot of time in Elm land for refactoring and additions. Will Elm code work for scaling necessary for Level? Derrick is still trying to decide. Ben’s team at Tuple has transitioned from C++ to Swift, a newer and friendlier language. Also, Tuple hired a consultant as a sanity check and to be pointed in the right direction for building a native app on Mac. Initially, the consultant will help step up an...
2018-07-12
21 min
The Art of Product
48: When Is the Right Time to Take Outside Funding?
Derrick was hoping to finish mock-ups for communication flows inside Level to get feedback, but that turned out to be a lofty goal that he is still working on. The process of designing Level has generated more questions than answers and minute details that Derrick needs to address. This is the real work happens. Congrats to Ben, who finally crossed 10,000 followers on Twitter. He uses Twitter as a way to provide value, be useful, and build relationships. Also, he launched the Code Quality Challenge sign-ups and a private podcast to share information with people who are interested...
2018-07-05
31 min
The Art of Product
47: Pacing Yourself When Starting Up
Despite being in the process of building new companies and products, Derrick and Ben understand the importance of sustainable pace - being able to unplug and get some rest to make smart decisions. So, Derrick just got back from vacation, and Ben plans to take some days off soon. It’s about the mental component of mastering your brain. Derrick is getting back into the swing of things and trying to finish the mock-ups for communication flows inside Level. Ben has been focusing on filling up Tuple’s alpha and booking substantial pre-pays. Also, Ben shipped his land...
2018-06-28
33 min
The Art of Product
46: The Importance of Trust with Your Audience with Justin Jackson
Today’s episode features guest Justin Jackson, who is building a new podcasting startup called, Transistor.fm, and runs MegaMaker training and books for SaaS and indie software companies. He’s discovering that it’s a lot of work to build something. Derrick and Ben know how he feels. For Derrick, it’s been a fun week in the land of Level. He’s been working on his new landing page and landing new sign-ups for the pre-launch list. Ben has pre-sold $700 worth of Tuple accounts and raised $500 worth of verbal “Yeses.” Contact Ben if you want to be a part o...
2018-06-14
1h 06
The Art of Product
45: The Value of Teaching
He’s back! Ben returns from traveling to Hong Kong. He shared his rails knowledge by helping someone who is building a business and using a rails app. He made performance improvements and refactored items. Derrick is also doing some Vim tutoring. Learning something new does not take long or a lot of money, and gets easier. Of course, both Ben and Derrick continue to work on their new products, as well. Derrick is creating Level, an open source team communication and management tool. Ben is starting Tuple, a pair programming tool alternative for Screenhero. To...
2018-06-07
41 min
The Art of Product
44: Exploring the Open Source Business Model
Rob Walling, co-founder at Drip, MicroConf organizer, and host of the Startups For the Rest of Us podcast, continues to co-host with Derrick while Ben is in Hong Kong. Rob is becoming a believer in 3 to 6 hour work days; he is more productive and has more motivation to get things done. As for Derrick, he read an article titled, After 5 years and $3M, here’s everything we’ve learned from building Ghost, which relates to the business model he is following for his Level product. Ghost is using the open source core product and it’s bootstrapped, which...
2018-05-31
26 min
The Art of Product
43: Strategizing Product Validation
Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick's co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick's feedback about offering one-on-one founder consulting in his spare time. Links...
2018-05-24
40 min
The Art of Product
42: Fostering a Culture of Creativity with Rob Walling
Ben is away, so Derrick invited a special guest for this episode. Rob Walling was the co-founder of Drip and is the co-host of MicroConf. Rob recently removed Slack from his phone, and is waiting for Derrick’s Level product. Level is an open source team communication tool that Derrick hopes will replace Slack among software teams. Others are looking forward to Level, as well, and wondering how many clients Level is going to be available on: Mobile, desktop...As Derrick continues to work on Level, the two also reminisce about their days together at Drip. ...
2018-05-17
1h 00
The Art of Product
41: MicroConf 2018 Takeaways
Ben and Derrick are recovering from days of being in Las Vegas for MicroConf. They spent time reconnecting with old friends, and making new friends. Knowledge floats around, and you can soak it all in. MicroConf has a culture of extreme transparency, helpfulness, friendliness, and wealth of value. Talks at the conference generated actionable items for and awe from attendees. Derrick especially enjoyed copywriting and injecting humor sessions. Ben was impressed, too. His favorite talk was from Justin Mares on “How We’ve Taken FOMO 20 to 80k MRR in 18 Months,” where Mares talked about a difficult task and wh...
2018-05-10
31 min
The Art of Product
40: MicroConf, Equity, and Corporate Entities
Ben and Derrick are together again, at MicroConf and working on their new products and businesses. From making T-shirts to thinking about finding funds, things are continuing to move forward. Derrick is focusing on Level, an open source team communication and management tool. Ben is considering the name, Tuple, for his pair programming tool alternative for Screenhero. He is focusing on all things business-related, from equity to entity options. Today’s Topics Include: What’s equity? Ben determines how to break up partnership percentages for his company Each partner will have their moment in the...
2018-05-03
19 min
The Art of Product
39: Another New Beginning
Derrick discovered his marketing and promotional tasks were eating up too much of his time and mind, so he took a break from them. He shifted his focus to the actual development of his product, Level. He made some forward strides on the product’s design. Ben decided to give notice and leave his current job for an opportunity to develop a Screenhero alternative. Screenhero is a pair programming tool that has a rough history with Slack. So, he has a co-founder, new technology findings from Stanford, and encouragement from original developers. Could anything be more aligned?! Be...
2018-04-26
26 min
The Art of Product
38: Choosing Tech Stack and Taking Preorders
Derrick is still moving in the right direction with the product he is developing called, Level. He used Product Hunt’s Ship to set up a landing page. He plans to promote his upcoming product and control its launch. Also, Derrick published a blog post titled, Building Level #2: The Tech Stack. It summarizes his rationale and reasons why he chose specific technologies. Plus, he posted his and Ben’s conversation, Live Level #2: Branding and GraphQL Mutations, and created a Twitter handle for Level. Today’s Topics Include: Derrick plans to create bite-sized content to eng...
2018-04-19
18 min
The Art of Product
37: Pairing and Building In Public
Ben is now a Level contributor! Ben has paired with Derrick and his team communication and management tool called, Level - which is officially open source. Also, Derrick recorded himself building a Level feature and posted it on YouTube for feedback. It draws in people to see how an expert does things and share opinions and knowledge. It’s a win-win for everyone! Today’s Topics Include: Leveraging various networks to share information and provide value Building a brand and putting capital in the bank Impacts of stress on productivity Enga...
2018-04-12
29 min
The Art of Product
36: Building Level
Derrick continues to talk with customers and gain insights about a team communication and management tool he is developing called, Level. Derrick is developing personal connections with people interested in his mission, and his conversations with customers is reinforcing patterns. Today, he shares the main problems with “Chat” functionality and why people are frustrated with the tools they use today. He is exploring possible solutions for Level to replace Slack and other tools. What issues do you experience? Today’s Topics Include: False sense of urgency; Derrick’s tool would allow you to filter n...
2018-04-05
30 min
The Art of Product
35: Conducting Customer Development Interviews
As part of his new business journey, Derrick requested that customers schedule time to talk with him about Level, a team communication and management tool he is developing. Luckily, about 40 people signed up, and he has completed 14 of these calls. What are his customers saying? They confirm main pains they feel with current tools and are very willing to share their frustrations with existing tools. Derrick has not been surprised yet about their answers. In Ben’s world, he is spending time on slinging and reading about Haskell. He is full of questions. Both Ben and Derrick ar...
2018-03-29
46 min
The Art of Product
34: Maker vs. Manager
It’s a Snow Day for Ben, and Derrick shares his woes about setting up his home office with two new, Dell monitors and his MacBook Pro featuring only two USB-C ports for a hub. You would think that laptops would offer more of a variety of ports. Other than that, things are going great for Derrick. On March 5, Derrick pushed out his manifesto via Twitter. In response, people shared, retweeted, and posted supportive thoughts and messages. Developers resonated with his message. And of course, there were a few skeptics who wondered how Derrick’s ideas were diff...
2018-03-15
48 min
The Art of Product
32: Big Changes
Some significant changes are going on in our professional lives and today is full of updates. Ben shares some of the details of his new job at Mackey Research Management Software. It’s providing him with structure, people, team interaction, and new problems, as well as a distance from some other problems. Mackey is a company that makes a note-taking app for hedge funds and features a connection to databases of public companies. Derrick is moving on and away from Drip. While he knows the time is right to move on, there is emotional attachment especially since he wa...
2018-03-02
31 min
The Art of Product
9: Deep Thinking and Finding Your Groove
This week Ben is adjusting to jet-lag from his travels to Las Vegas and Martha’s Vineyard last week. He did however manage to release another episode of his sample campaign that was recorded before his vacation, so he is making good progress with the course. He has a welcome to the mailing list campaign featuring the three sample videos, and has nailed down a pacing and difficulty level for recording each video. He will finish a fourth video in the next few days and is thinking of pre-launching the course once at least half has been recorded. ...
2017-07-20
24 min
The Art of Product
1: Welcome to The Art of Product
Welcome to the Art of Product podcast. This is episode 1, and just the beginning of the journey. This is a show with Ben Orenstein formerly from thoughtbot and Drip co-founder Derrick Reimer. Ben recently quit his job at thoughtbot, and is now focusing on what he is going to do next. Stay tuned. This is going to be a fun journey. Ben and Derrick talk about venturing out on one’s own and starting a new business. Ben has found a new co-working space in Boston. He is even trying a shared desk for interaction with people an...
2017-06-01
33 min