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Ren Lopa
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Successful Hairstylists: Your Guide to Getting More Salon Clients
[178] 📸iPhone Photography for Hairstylists: Book More Clients with Better Pics
Listen to Next: [156] RANT: Posting Photos vs Creating Content00:00 iPhone Photography for Hairstylists: Book More Clients with Better Pics00:37 About Ren Lopa and her new *Winter* Color Season Makeover01:08 WARNING: Do not use TRYING to take better photos as a way to procrastinate (I see you)01:53 Lighting Tips to Take Shinier, True to Tone Client Photos with Your iPhone02:03 Do THIS Lighting Exercise in Your Salon Suite02:37 Do THIS Lighting Exercise if You Use a Ringlight 03:06 How Overhead Lighting Effects Your Photos03:25 How t...
2025-04-08
14 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[106] The Best APPS to Build a Local Hair Business in 2023
Hey Successful Hairstylists!! Welcome to SEASON 9!! In todays training we’re talking about:🤍 My 3 piece filter for determining if an app (old or new) is worth your time🤍 The difference between PASSIVE marketing and ACTIVE marketing🤍 My 3 recommendations on where to be spending your time and energy right now to attract loyal high paying clients!Grab a seat in my FREE MASTERCLASS: How to hit 10k months in any economic climate — Grab Your Seat If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc...
2023-07-31
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[105] More Consistency ✅ Focus ✅ and Wellbeing ✅ Behind the Chair
Hey Successful Hairstylists!! So often I hear things like this- "Ren, how can I be more consistent?" "Ren, how do I find the time to actually do that??" "Yeah I know that was working but now THIS came up and.... " And while I am a true believer that life flows in cycles -- we do not have to be a victim to the texts we get, our own energy levels, our friends drama, schedule changes, requests, etc of life. BUT HOW? That's what this episode is all about.
2023-07-30
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[104] How Hairstylists Can Actually FIND High-Paying, Loyal Clients in Their City 🤩
Hey Successful Hairstylists!! Are you tired of hearing people telling you to just "attract your ideal client" without having any literal idea of how or where or what?? Today I'm going to walk you through EXACTLY how you can find those dream clients IN YOUR CITY so you can stop guessing and actually put a plan in motion to start seeing progress, like, right now! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money...
2023-07-18
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[103] Things I'm OVER in the Hair Industry 🙃: A Rant and Permission to Build Things YOUR Way
Hey Successful Hairstylists!! TBH I really went off in this episode... I think it's because I'm tired of the constraints... the cookie cutter suggestions being taught by educators... the constant feeling to conform... the judgement from anyone doing it differently. Like can we just breathe for a minute?? My philosophy has always been - I give you the daily actions and you can build literally ANY KIND of business behind the chair you want. Feel free to send me your thoughts over on Instagram or share this with someone...
2023-07-08
27 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[102] 🌼🌞 Summer Menu Updates to Keep Your Clients Excited and IN YOUR CHAIR!
Hey Successful Hairstylists!! Avoid the summer slump with some ready to go fun summer services that get your clients excited about coming in to see you.We talk about…- Styling and treatment offers to fight humidity/sun/swim/kids being home- Summer Color Services (quick color refresh glosses, sun kissed highlights, custom blended direct dye conditioners)- Summer Products and mini-bundles for kids, weekend trips and luxurious vacations If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I...
2023-06-29
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[101] Instagram Updates Summer 2023: What's New to Grow Your Business Behind the Chair 💸
Hey Successful Hairstylists!! Have you been keeping up with all the latest Instagram releases?? Feeling overwhelmed yet? Today I'm diving into the updates that matter and how to use them to get more loyal, high-paying clients in less time 😍 We talk about... - The latest in Instagram algorithms and ranking and how to reverse engineer how the algorithm works to have YOUR content show up in your dream clients feed more frequently - How IG is utilizing AI in their search feature with keywords and captions (they've always mattered, they mat...
2023-06-25
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[100] Client Retention Playbook: 3 Techniques to Keep Your Best Clients Coming BACK! 🎉
Hey Successful Hairstylists!! Ever wonder why good clients end up leaving? Or wish you had an easier way to make sure they stay? That's what today's training is all about! You'll discover Why keeping out clients has to be just as important as getting new ones The 3 reasons good clients end up leaving 3 Techniques to keep them longer (which will absolutely surprise you) Let's dive in! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists...
2023-06-15
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[099] 5 Things Successful Hairstylists Do - and You Can Too!
Hey Successful hairstylists!! Here's the thing... success leaves clues for us to follow and we can drastically shortcut our path by listening to those that have gone ahead of us! Today I'm sharing 5 things successful hairstylists do. Now, some of these might feel like annoying, big-sister advice - but that doesn't mean it's not true. If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help...
2023-06-06
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[098] 3 Mistakes I've Made with Defining Success: How to Really Find Out What Matters
Hey Successful Hairsylists! Have you ever wondered what SUCCESS actually looks like for you? Or have you had it change throughout your life? Last week I was sitting down with my own mentor and she asked ME what success means to me - and I honestly - totally blanked and could not even give an answer! Today's episode is a dive into my discoveries in researching and trying to understand how to define success and set ourselves up for happier lives. If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of...
2023-05-23
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[097] Let's Plan Your Next 2 Weeks of Content: Hairstylists Guide to Instagram Post Ideas
Hey Successful Hairstylists!! Have you ever stopped yourself from showing up because you just. don't. know. what. to. say.??? Or maybe you're even feeling SO jaded at this point with not seeing results with your posts that you regularly think, what's the point of this anyway? Today's training is 100% for YOU! We're going to talk about... EXACTLY how to find ideas for your content that your clients and dream clients will obsess over how to build trust easily with your audience and even HOW TO USE YOUR POSTS TO TRAIN your clients to be...
2023-05-14
26 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[096] The ONLY 5 Things Hairstylists Need to Hit 10k Months! 🤑🤯
Hey Successful Hairstylists!!! Ever wonder if you're missing something?? Like you're showing up and doing so much for your business - but aren't growing at the pace you want to be? There's a reason for that! Business growth and knowledge isn't taught to us so it can feel like a total mystery to know -- How to get the RIGHT people finding you on a daily basis -- What the heck to say to wow them and build community and trust -- How to turn them from stranger/online friend into booked appt
2023-05-06
29 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[095] Why Potential Clients Aren't Booking With You 🥲
Hey Successful Hairstylists!! Do you ever wonder WHY people might find you online or even follow you --- but they're not booking with you? That's what todays training is all about! We're going to talk about the 3 biggest reasons Potential Clients Aren't Booking With You so that you can walk away with literal steps to show up better! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what...
2023-04-29
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[094] The Biggest Content Mistakes Hairstylists Are Making in 2023 🙈
Hey Successful Hairstylists!! Ever wonder if there's a better way to show up online? Or, do you just feel "blah" about posting on social media - like, what's the point anyway? Then today's episode is for you! I share all about how to USE your social media platforms as a way to turn a stranger into a booked appt in less than a minute! If you enjoyed this - please take 60 minutes to leave us a 5 star review! If you're new here, welcome!! I'm Ren Lopa, the CEO and...
2023-04-23
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[093] How Hairstylists Can Create Multiple Income Streams with a Side Hustle! 🤩🤑
Hey Successful Hairstylists! Have you ever thought about starting a side hustle?? Whether you're looking for something fun and profitable to do in your spare time - or building something long-term to replace your income behind the chair --- today's episode is for you! We're talking about.... - The top 3 MYTHS when it comes to starting your side hustle - My personal journey working behind the chair and starting a side hustle (and then pivoting it to my full-time income) - 5 side hustles you can start THIS WEEK...
2023-04-18
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[092] How Hairstylists Can Authentically Increase Their Average Ticket Through Express Upgrades
Hey Successful Hairstylists!! Have you ever worked SUPER HARD only to look back at your service sales and think --- wait, that's all? Today we're talking about increasing your average ticket so that you can truly make the most of each and every client. And not in a sleazy way that will make you feel like a talking infomercial all day! In this episode I share... Why it's so important to offer your clients upgrades and new services regularly The 3 things that get in the way (hint - they're not all your...
2023-04-08
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[091] How Hairstylists Can Grow a Following of the RIGHT People Quickly and Authentically
Hey Successful Hairstylists!! Tired of feeling like no one is seeing your content? Or like you're spending so much time on your IG page but not getting any new clients from it? Today we're diving into how to make sure the RIGHT people are finding your content so that they can book with you! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting...
2023-04-05
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[090] 10x Your Visibility with THIS Little Known Trick: Hairstylists Guide to Local Collabs
Hey Successful Hairstylists!! Growing an audience of local people is VITAL when building a successful business behind the chair and needs to be a priority at every stage of your business. Yet it can feel like building an audience of the RIGHT people is taking forever. Today I'm sharing how you can incorporate Local Collaborations with other business owners into your strategy on a quarterly basis - so that you can get in front of 10x the number of people! We're going to talk about... Who to collaborate with and how to get connected What you...
2023-03-24
26 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[089] How Hairstylists Can Build Word of Mouth in the New Economy
Hey Successful Hairstylists!! Do you wish you were getting more word of mouth clients finding you? Are you mostly just seeing 1 - 2 referrals trickle in randomly? Then todays training is for you! So much has changed in the new economy and "good hair" is simply not enough to inspire clients to take that next step and recommend you! That's why I put together 3 fresh things you can do to inspire your clients to shout your name from the rooftops! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit I...
2023-03-17
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[088] Low Engagement?? Do THIS! How Hairstylists Can Create Content That Grows Their Account
Hey Successful Hairstylists!! Ever feel like no one is seeing your posts? It can be super discouraging to spend time creating content just to feel like it's falling flat. Almost feeling like - what's the point?? Today we're diving into ENGAGEMENT and how to get more engagement from the RIGHT people on your Instagram acct (or any other social media platform TBH). If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians m...
2023-03-06
24 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[087] How Hairstylists Can Create a Client Friendly Booking Process
Hey Successful Hairstylists!! Did you know that we LOSE potential clients in our booking process?? 🫠 Our episode today breaks down the common ways this happens and helps you create an even better process!! Stylists who are BUILDING need to pay attention to each touchpoint with potential clients. So let's dive in. If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need hel...
2023-02-25
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[086] How to NOT be Sleazy and Still Make More Money: Hairstylists Guide to Sales
Hey successful hair stylists!! This week I'm empowering you with all the ICKY sales things NOT to do. In my experience, we are so afraid of making our clients feel pressured or coming off sleazy that we end up completely shutting down and saying nothing (sound familiar?). BUT after todays training I hope you feel better about speaking up in an AUTHENTIC and safe way! After all - you're genuinely making beautiful recommendations to your clientele that will make their life easier. And, sorry not sorry, WE deserve to profit off haircare and the latest trends vs influencers who...
2023-02-17
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[085] Sales Psychology for Hairstylists 💸👀
Hey Successful Hairstylists!! Today we're talking about Sales Psychology and how it relates to hearing YES more from our dream clients! The biggest thing to know is that big corporations and other stylists who are less ethical than you - are using these methods! So I want to be sure that the GENUINE, heart centered, talented stylists are empowered to do the same (and for all the right reasons)! In this training you'll learn... the 6 principles of sales psychology how to incorporate these principles into your client experiences how to use your content to...
2023-02-10
27 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[084] How Hairstylists Can Attract Clients Who Can Afford Them (in ANY Economic Climate)
Hi Successful Hairstylists! Today we're talking about attracting the RIGHT clients (in any economic climate)! Here's what I know to be true. We would all rather DIE than make someone feel pressured or uncomfortable around money. Because of this, I hear all kinds of wild things stylists are doing right now to be "budget friendly" in this time. And... I really feel like this is a mistake. We don't need to make assumptions about what our clients (or potential clients) CAN and CANNOT afford. Or what they DO or DO NOT value. All we can d...
2023-02-03
26 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[083] Consistency will make you RICH! A Hair Stylists Guide to Following Through and Getting IRL Results
Hey successful hairstylists! Today we're diving into the super un-sexy topic of Consistency!! Honestly y'all - consistency is the one thing that you truly MUST have in order to be successful and financially independent. Period. And I couldn't be more excited to dive in because this is something I'm always focusing on in my life and I have SO MUCH to share on this. You'll discover: How you're not actually lazy - your systems just stopped working How starting super small can help you build trust in yourself How a LITTLE doodle on a paper can...
2023-01-27
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[082] Tax and Money Secrets for Hairstylists with Michelle Cook CPA @smallbusinessCPA
Hey Successful Hairstylists!! This week we're diving into all things MONEY! Yes, that's taxes and how to keep better track of your business finances throughout the year. Truthfully, it's common for hair stylists to wait until the LITERAL last minute to look at what's happening with their money. When we do this we tend to start having negative associations with our finances, bookkeeping, taxes, etc. Michelle Cook is a licensed CPA that focuses on helping beauty pros manage their finances like absolute PROS and know how to find people to help when they're ready. We talk about...
2023-01-20
25 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[081] Scheduling Mistakes Hairstylists Make that Throw Money Away 😰
Hey Successful Hairstylists!! Today we're talking about scheduling - and more specifically - how to book clients into your schedule to MAXIMIZE YOUR INCOME behind the chair! This includes How to book clients into a completely empty day How to create ANCHORS in your day How to prioritize your TIMING and have confidence in running on time If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting...
2023-01-13
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[080] 3 Signs You're Ready for a Price Increase: How Hairstylists Can CONFIDENTLY Raise Prices in the New Economy
Hey Successful Hairstylists!! Welcome to Season 8 *cue the confetti*!! Today we're diving into PRICING and how to know when it's REALLY time to raise your prices and make sure that you can do it confidently. The thing is - if our mindset isn't growing as quickly as our clientele - we can raise our prices only to continue discounting and under-quoting to the point that we won't even reap the benefit of the higher prices. So grab a notebook and let's dive in! In this training you'll learn: The 3 key areas hairstylists need to watch in...
2023-01-06
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[079] 4 Questions to Answer As You Walk into 2023: The Independent Hairstylist Rewind
Hey Successful Hairstylists!! The new year is quickly approaching and it's the perfect time for a little CEO self reflection. Often times we're in a state of REACTING to each new experience and obstacle that comes up in our businesses - but today is all about slowing down for a second and giving yourself time to tune into your intuition and get grounded for a new year. You'll discover - The 4 Questions You HAVE to Answer as You Walk Into 2023 🧐 A SIMPLE Math Exercise to Show You How to Hit Your 2023 SALES GOALS 💸 Please take a minut...
2022-12-09
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[078] Algorithm Truths and Tips for Hairstylists! 🤓🧐
Hey successful hairstylists!! If you've ever felt personally victimized by the Instagram Algorithm THIS TRAINING IS FOR YOU!! I am doing a deep dive into: The 3 Different Algorithms that Fuel Your Instagram Feeds (Yep, there are 3) How the Algorithms Rank Posts/Videos How to Control Your Algorithm and What You See How You can Show up Better in Search Shadowbanning If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! I...
2022-11-19
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[077] Healthy Stylist Guide to Stop Overpaying For Health Insurance with Jaime Lopa of Poseidon Health
Hey successful hair stylists!! Do you feel like you're overpaying for your health insurance? Do you feel like you even use your plan? Do you wonder if having it is even worth it? Today I have a super special guest Jaime Lopa from Poseidon Health who breaks down health insurance so you can save money and find the RIGHT plan for your lifestyle and budget!! Taking care of our health preventatively is such a huge form of self care and I genuinely hope that you give this "non-sexy" episode a listen because we share... the insurance...
2022-11-11
35 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[076] Introverted Hairstylists Guide to Showing Up Without Burning Out 🌲🌲
Hey successful hair stylists!! Does showing up on social media leave you feeling drained?? Do you dread doing it and then feel guilty when you don't show up? Are you struggling to find your OWN voice and not sound like everyone else?? You are so not alone. Truthfully, as solo-entrepreneurs our business IS personal. They are extensions of us (at least until we grow past the 500k year mark) and I think this pressure causes the introverted to clam up. We know it's a big deal and fully shut down or get so drained trying to figure it out...
2022-11-04
30 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[075] How Hairstylists Can Create Better Content to Attract Better Clients 🤩
Hey successful hairstylists!! When I graduated hair school growing a clientele looked COMPLETELY different! It was full of passing out cards and building that word of mouth buzz. Now - hairstylists have to be CONTENT CREATORS to stand out from the competition so that they can bring in those high-paying, loyal clients. But we get stuck with --- overthinking, hating all of our photos/videos, and not knowing what to say. Today's episode is going to SIMPLIFY content creation for hairstylists so that you can show up confidently and, in a way, get out of your own...
2022-10-21
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[074] If you don't have THIS... close your doors...
Hey successful hairstylists!! You know I'm always going to be honest with you and this episode might be one of the most important things I've ever said! There is ONE thing and one thing only that needs to be the foundation of your business - and if it's not there - then owning a business is not for you. Stylists let’s get grounded in what ACTUALLY matters 🤍 Share with someone who needs this reminder!! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon...
2022-10-07
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[073] Holiday Pitfalls to AVOID This Season 🌲: How Hairstylists Can Build Rock Solid Businesses During the Busy Season
LOOKOUT FOR THESE HOLIDAY PITFALLS 🌲🫶 How can you make the most of the “busy” season? How can you prepare yourself for Jan + Feb? How can you avoid seeing one time guests who aren’t inside your specialty (and instead attract the RIGHT clients who become forever clients)? You’ll find out in this training!! Share with your hair bestie!! And if you have room for 4+ new clients / week DM me the word CLIENTS! If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Sal...
2022-09-23
15 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[072] 5 Steps to 10k Months Behind the Chair: Hairstylists Guide to Being an Entrepreneur
Hey Successful Hair Stylists!!! Today we're talking about the ONLY 5 things you need to have on lock in order to reach 10k months. Often, we are completely overcomplicating things and honestly slowing our growth and creating more stress for ourselves. My goal with this training is to help you walk away with clarity around WHERE to focus your energy and creativity. And how to simplify your business to achieve that growth you’ve so badly wanted!!! Most of the time the gap in your business is around getting the right clients - which of course is...
2022-09-16
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[071] Rich Girl Financial Moves
Hey Successful Hair Stylists! Today I took a break from helping you get new clients and maximize your income, to talk a bit about something else - personal financing. You don't need to wait to earn six figures / year to make money moves that can increase your net worth and secure financial freedom in your future (without giving up all your favorite things). So here are 3 Tips for you to be WEALTHY and grow your net worth no matter how much income you have coming in! Quick Disclaimer: I am NOT a financial advisor...
2022-09-09
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[070] The TRUTH About Motivation: How Hairstylists Can Get Everything Done Without Burning Out
Successful Hair Stylists!! Do you struggle with motivation (who doesn't, right? 🫠)?? I put together todays training to guide you into a better work flow and to help you have LESS judgement and anxiety around how you "should" be feeling as you run your business. This is for you if… - you get frustrated when your moods and energy levels fluctuate - you struggle to stay consistent - there are areas of your life that you KNOW would improve if you could just stay motivated I share 3 things you can start doing ASAP to su...
2022-09-02
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[069] Make More Money Behind the Chair, Guaranteed: How hair stylists can speak the same language as their potential clients ASAP
Hey hair stylists!!! Ready to ACTUALLY understand the disconnect between you and your dream client?? The three sentences I share in this training should be written down, bookmarked and revisited OVER AND OVER again. Because, with all humility and no exaggeration whatsoever, they can totally change your business. If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Gra...
2022-08-26
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[068] How Hairstylists Can Turn Followers into Booked Appts and Make Money from Instagram!
Hey hair stylists!! Ever wonder how to turn your audience into cash money?? Well today I'm pulling back the curtain and revealing WHY you probably haven't been successful in turning your followers into clients - and what you can do to change that! At the end of the day, Instagram is an ASSET we're building - and our business assets are only as good as the $$ they make us. If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more...
2022-08-19
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[067] No-Discount Promotions for the Holiday Season: How Hairstylists Can Create Profitable Promotions
Successful Hairstylists!! Today I'm sharing my no-discount promotion methods! I know you're thinking - Ren, it's only the end of July - but getting the jump on your planning and being super strategic in what you're going to offer is SO IMPORTANT in making the most of the buying season. This is for you if you... - Struggle to come up with promotion ideas - Can't seem to get your clients to participate - Are scared of losing money I'm Ren Lopa, the CEO and Founder of Wolf and...
2022-07-29
24 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[066] How Hairstylists Can Build a 100k Reputation
Hair Stylists who have a great reputation… - Attract better clients and opportunities - Have way more influence over their clients - Keep their clients loyal But building a reputation can seem like a mystery! There are so many little things that you can do regularly (online and offline) that can influence how others see, think and speak about you. That's what we cover in todays training! I'm Ren Lopa, the CEO and Co-Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians ma...
2022-07-22
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[065] July 2022 Behind the Chair Growth Call: Recession, Holiday Planning and CEO Level Strategy
Hey Successful Hairstylists! It's time for our monthly Behind the Chair Growth Call! You know I'll always keep it real with you all so I'm diving into the "Recession," Holiday Planning (YES IN JULY) and the CEO Level Strategy for you to succeed in a new month in your business! My goal is always to have you look back and see that you're NOT in the same place as you were last month. I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make...
2022-07-06
29 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[064] Instagram Q&A Summer 2022: Handling Conflict in the DMs, Instagram Stories and More!
Hey Successful Hair Stylists! I answered your BIGGEST Instagram questions this week!! Including.... - How to handle difficult conversations over DM - Get more Instagram Story views - What I would do if I was a new stylist in a competitive salon - How much I made so far with the Instagram Play Bonus And More! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need hel...
2022-07-01
28 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[063] Instagram Posts for Hairstylists: 3 Posts You Can Do Monthly
Successful Hairstylists!! Do you need content ideas?? Check this out! These 3 posts you can come back to time and time again. Remember: Instagram is a love letter to our dream clients, it’s not about US! So take the pressure off of yourself and continue to show up even when it’s not perfect, even when you stumble on your words, even in sweatpants and a scrunchie (see what I did there??). I love you - remember to take care of yourself in this tense political and economic climate and to use your energy on the...
2022-06-27
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[062] No Time for Marketing?? Do THIS!: How Independent Hairstylists Can Get the RIGHT Things Done and End Self Sabotage
Owning a business isn’t for everyone and there is absolutely no shame in working in a chain salon or commission salon that does the marketing for you! You’re still an amazing, worthy stylist and we love you if that’s your choice and you’re just not into all this stuff. AND also. If you have chosen to be a hair stylist entrepreneur and have your own salon suite or have chosen booth rental… marketing will ALWAYS be a part of your life because growing an audience and turning strangers into $$$ is a VITAL aspect of owning...
2022-06-26
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[061] 4 Keys to Pricing Your Services Behind the Chair: How Independent Hairstylists Can Price for Success
Hey Successful Hairstylists!! Ever wonder WHY you charge what you do? Or if there's a better way? I get so many DMs from Independent Stylists wondering if they're prices are high enough, if they should switch to a different pricing model (session, hourly, a la carte) and so many other q's. So I put together this training based on a fundamental pricing model by Austin Netzley that I customized for our industry. Truthfully, when we don't understand our prices OR, worse, if we feel like we might be ripping people off - we will self sabotage our...
2022-06-17
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[060] 5 Books Independent Stylists Should Read in 2022 and How to Make Reading More Engaging For Hands on Learners
Hey Successful Hairstylists!! Reading is the absolute best and most affordable way to upgrade your intimate circle and access resources that typically are out of reach!! Here are my top 5 recommendations! Listen to this episode to hear why they’re so special to me! 1: CUES: Master the Secret Language of Charismatic Communication 2: The Gap and the Gain: The High Achievers Guide to Happiness, Confidence and Success 3: Not Everyone Gets a Trophy: How to Manage Generation Y 4: The Obstacle is the Way: The Timeless Art of Turning Trials into Triumph 5: Stop Acting Rich: … And Star...
2022-06-03
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[059] 3 Top Instagram Features to Book More Clients 💸
Hey Successful Hairstylists! Feeling tired of trying to keep up with the latest trends and changes on Instagram? I've tested everything FOR you so you can just start using what works! This mini training is for you if… - you’re not seeing results for the time you’re putting in! - beyond posting on Instagram, you’re not sure what else you can be doing - you’re bored with everyone sounding the same online! If you want MORE tips like this I’m putting together a group of 10 ambitious hairstylists who are read...
2022-05-28
14 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[058] 12 Daily Practices for Hairstylists to Feel More Successful
12 DAILY PRACTICES TO FEEL MORE SUCCESSFUL 💖 I hear a lot - Ren how in the world are you able to get everything done?! And today I’m spilling my daily practice that helps me. Successful entrepreneurs have always raved about the power of a good, consistent morning/daily routine - and there’s so much science to back it up. In this training I share my THREES method that I use for my daily life and it includes daily activities for my business, my home, my relationships and my self care. The big...
2022-05-15
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[057] May 2022 Behind the Chair Growth Call: Haters, Courage and CEO Level Strategy for Hairstylists
Hey Successful Hairstylists! It's time for our monthly Behind the Chair Growth Call! I'm also sharing a lot about bravery behind the chair (And how it relates to marketing) and some stories of the haters that have showed up in the past few months, how I handled it and how you can too! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Gr...
2022-05-04
30 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[056] Boundaries Behind the Chair: Emotional, Physical and Financial Boundaries for Hairstylists
Hey successful hairstylists!! Today's training is all about Boundaries! And how we can deliver our boundaries and policies in a way that calls your clients IN as co-creators of the experience (vs pushing them away)! Boundaries in our business protect our passion, environment and livelihood!! But sometimes it can feel confusing and scary when it comes time to enforce things. These 4 steps will support you in learning to effectively communicate your boundaries! ALSO - If you’re mostly attracting “trouble” clients, it’s a huge sign 🚩that something is off in your marketing! DM me the word ME...
2022-04-29
28 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[055] How Hairstylists Can Slice Their Timing in Half with Nicki Wildflower @nickiwildflower
Hey Successful Hairstylists! Today I have a special guest for you, and that is Nicki Wildflower! And we're talking about a topic that is at the heart of pricing, scheduling and building a profitable business behind the chair - our TIMING! The trend of the 5 hour appointment, hourly pricing and session pricing has gained popularity over the years but Nicki is here to talk about how becoming more efficient behind the chair is actually an even more LUXURY experience for your guests and can even improve your longevity behind the chair! You're going to love...
2022-04-18
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[054] How to Use the Hottest IG/ YouTube/ TikTok Trends to make $$: AKA How Hairstylists Can Take the Beauty Influencer Space BACK!
Hey Successful Hairstylists!! In this episode I share how to use the hottest IG/ YouTube/ TikTok Trends to make more $$ and establish authority in the industry!!! I'm ready for professional stylists and professional estheticians to be seen as the go-to for the latest trends and most accurate information. I even share the 5 biggest hair trends I’ve been watching for you to get started with 😍😍! Let's take the Beauty Influencer space back, are you in?? I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and esth...
2022-04-15
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[053] Tips for High-End Hair Colorists in 2022 with @DeniseSuzanne_ Denise Welsh
Hey Successful Hairstylists!! Want to grow a highly engaged and loyal color clientele?? Sounds like a dream right! Redken Artist, Salon Owner and just all around beautiful human Denise Welsh ( @denisesuzanne_ ) joins us today to share her biggest tips for colorists in 2022! In this training we talk about... - The biggest mistakes colorists are making in 2022 - How to create a luxury experience for your guests that keeps them coming back for more - Her best advice for stylists building their color clientele right now (it's not what you think!) Check out all...
2022-04-11
31 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[052] Hear "YES" More with This One Simple Trick to Increase Your Average Ticket Behind the Chair
Hey Successful Hairstylists!! Tired of hearing "no"? Truthfully the reason your clients say NO can vary - but often it's because they're confused, unclear or just not sure about what you're offering. By re-framing your offers you will be able to hear YES more and, most importantly, get your clients to have the services and at home haircare they really need to get their dream hair. I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If...
2022-04-07
14 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[051] April Behind the Chair Growth Call: Inspiration, CEO Level Strategy and Q+A for Successful Hairstylists
Hey Successful Hairstylists!! It's time for a business check-in! This 30 minutes is the perfect opportunity to objectively show up as the CEO of your business and see how your business is doing. In this training I share Inspiration, the MOST important numbers to be tracking (they're not what you think) AND I answer some really great questions from our group members. Make sure to come our calls LIVE to get your biggest questions answered!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians...
2022-04-05
28 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[050] Stop Saying THIS Behind the Chair to Make More Money: Sales 101 for Hairstylists
Hey Successful Hairstylists!! Take your power back & end self sabotage with sales behind the chair!!! In this training I not only share 3 phrases to STOP USING ASAP but I also share a deep dive into strengthening your relationship and confidence with making offers to your clients. Because pampering your clients bring them JOY and increases loyalty! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these...
2022-03-31
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[049] My Weird Formula For Better Focus and Consistency: How Hairstylists Can Follow Through on Their Goals
Hey Successful Hairstylists!! I know focus and consistency is NOT a sexy exciting topic to take time to listen to... however, it's truly THE magic bullet when it comes to hitting your goals and scaling your business. Today's training is for you if... - You spend HOURS avoiding, thinking about or procrastinating on a task that will take you 5-30mins to complete - If you KNOW the things you need to do to grow - but no matter what you try, you just can't get them done - If you feel SO...
2022-03-25
24 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[048] 3 Ways Hairstylists Can Retain High-End Clients
Hairstylists!! Are you treading water with your clientele 🥲 You’re so not alone!! Often clients will just ghost and not even let us know why they left or what we could have done better! In this live training I share 3 practical steps you can implement to retain your new luxury clients and finally get fully booked! If you want the insider tricks and methods my students are using to book clients consistently - DM me the word METHOD to learn more 😍😍😍 I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed w...
2022-03-18
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[047] Things to Normalize in the Beauty Industry ASAP
The beauty industry has undergone a REVOLUTION of sorts in the past 5 years and if I'm being honest, there is still some work that needs to be done. In this episode I share how hairstylists can show up each and every day and pave the way to a better future for all of us. We talk about... - The stereotypes of the industry as a whole (I share why my military dad was concerned when I told him I wanted to be a hairstylist) - What we need to Normalize behind the chair ...
2022-03-03
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[046] Hairstylists Accountability Call - February 2022
Hey Successful Hairstylists!! Monthly check-ins lead to growth and inspire motivation and discipline! In the Successful Hairstylists Facebook Group - that's exactly what we're doing in 2022! Come and join the conversation, here! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!! If you need help getting fully booked - check out these resources! • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts • Join 1200 other Successful Hairstylists in o...
2022-03-01
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[045] How to Grow the RIGHT Audience on Instagram: Hairstylists Guide to Growing
Don’t forget doors are closing in ONE week for the LUXURY CLIENT METHOD! If you’re ready to double your sales in 30 days like my student Brittany OR give yourself a 19k raise working part time like my student Bonnie - this is for you!!! DM me the word METHOD over on Instagram for details!! @renlopaofficial Forget the “vague” advice you get from the gurus! I’m sharing 3 practical things Hairstylists and Salon Owners can do each and every day to grow your audience with the RIGHT people!! Where do you tend to ge...
2022-02-25
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[044] Hairstylist Side Hustles - How to Easily Create Multiple Streams of Income (And Make Money Without Being Behind the Chair)
Ever thought of starting a side hustle or wondering how you can use YOUR beauty knowledge and experience to create an additional income stream?? This episode was out TOP episode from 2021 and the good news is that my Side Hustles for Hairstylists kit is available! Hairstylists who have used this kit had their side hustle up and running in just 3 days 😍🥳 Grab it, here: https://wolfandrabbit.samcart.com/products/side-hustles-for-hairstylists I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here!
2022-02-17
13 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[043] 2022 Instagram Trends for Hairstylists - Feb Edition
If you’re trying to grow your biz on IG in 2022 then this is for you!! I’m sharing the 3 big business trends that will help you get more local visibility! If you stay to the end I also share some predictions for fashion and makeup! 🎉🎉 If you're looking to double your biz by the summer - DM the word METHOD to my Instagram account and I'll share the details of a group I'm putting together, we start Feb 28! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you...
2022-02-11
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[042] Hairstylists Accountability Call January 2022
Hey Successful Hairstylists!! Monthly check-ins lead to growth and inspire motivation and discipline! In the Successful Hairstylists Facebook Group - that's exactly what we're doing in 2022! Come and join the conversation, here! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. Download my extremely popular guide, completely free - https://www.wolfandrabbitmarketing.com/
2022-02-08
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[041] Hate Writing Instagram Captions? Do This Instead!!
I’ve been there - the writers block with the white box! Knowing I have something to say but just totally not getting how to do it the “right” way. How to start. And so, I don’t post anything. Friend - if you’ve felt like this, it’s okay!! The 3 tips I share today are guaranteed to get you into action mode and hitting publish! (and 2 of them are about NOT writing the caption at all - hey oh!) I also have a FREE guide - 30 Instagram Posts to Book Luxury Clients! DM “30” to grab your cop...
2022-02-04
16 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[040] 3 Instagram Posts Hairstylists Can Use Every Single Month
Ever think to yourself - if ONLY I knew what to say then I would be more consistent or I would show up better? Then this is for you! I'm sharing 3 Post Prompts you can use immediately and keep in rotation each month - you'll love them! Call your audience closer to you with thoughtful posts that show your personality! I share 3 of my favorites in this training!! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully...
2022-01-28
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[039] The $30,000 Hack You're Overlooking: Hairstylist Retention and Rebooking
Independent Hairstylists have A LOT on their plate. And it can be easy to forget, not follow through or just feel awkward when it comes to the different parts of running your business. In this episode I share where you're probably leaving $30,000 ON THE TABLE - Rebooking!! THIS part of your salon business is just as important as implementing a price increase and increasing your average ticket and getting NEW clients in! I share the data behind why Rebooking is vital to being successful AND talk about the common reasons hairstylists struggle to rebook (ps...
2022-01-20
14 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[038] How to Stay Motivated Even When You're Not Making Lots of Money Yet: Hairstylist Guide to Focus
How Hairstylists can stay motivated even when they're not making $ yet! When we have too much time on our hands we can start… self sabotaging, starting over, getting sloppy, dropping out standards, picking fights with people we love the most, ETC Don’t do that!!!! Instead use these 3 SIMPLE steps to stay high vibe and reach your goals sooner (rather than later)! If you need more clients - DM me the word METHOD on Instagram to learn how you can double your business in the next 6 months!! Click here to send me a me...
2022-01-14
16 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[037] Feeling invisible?? Do this! How Hairstylists Can Get Local Attention in 2022
If you want my FREE 3 page guide on building a local following (just for hairstylists) - DM me the word LOCAL on Instagram - @wolfandrabbitinc I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 1,200 other salon owners in my FREE VIP group where we discuss the latest trends, I offer free coaching...
2022-01-06
12 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[036] 3 IG BIO Makeovers for 2022
The LUXURY CLIENT METHOD is the program that will FINALLY help you get fully booked!! Get started for just $150 Learn more + Register Out of 50+ submissions, I chose 3 hairstylists Instagram profiles to MAKEOVER for 2022! There are so many juicy tips in here so be sure to grab a pen and paper and get ready to do the dang thing! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I...
2021-12-31
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[035] Hairstylist Success Roadmap for 2022: Creating a Career on YOUR Terms
Join me in The Luxury Client Method which stars January 3rd!! Only a few seats are left! DM me the word METHOD on Instagram @wolfandrabbitinc or register here: https://www.wolfandrabbitmarketing.com/luxuryclientmethod In this episode I host a WORKSHOP that walks you through how to get grounded for 2022. I share how to redefine success on your own terms - and how to give yourself permission for what you want (even if it doesn't look like what others want). I also share the 6 categories to focus on in the new year to care for your W...
2021-12-23
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[034] Q+A Episode: Should you be Taking a Credit Card with Booking, Timing Your Online Booking, What to Focus on to Get Clients, How to Say "No" to Clients and MORE! (Winter 2021)
Hey Successful Hairstylists!! This episode is juicy!! 🍊You submitted your biggest Q's and I'm here with some insights and practical steps to build the business you love. In this Q&A We talk about - Deciding if you need to take a credit card or debit card at booking - Length of services with online booking - How to say “no” and have boundaries without explanation - How to know what to FOCUS ON If you enjoy my live trainings you’ll LOVE my program the LUXURY CLIENT METHOD! DM me the wo...
2021-12-09
30 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[033] Finding the Right Mentor
Today's episode is all about How Hairstylists Can Find the Right Mentor Knowing who to trust can be tough!! And often we’ve learned the hard way who IS and ISN'T a good mentor for us!! In this livestream I share 💘 the TRUE definition of a mentor (it’s about YOUR success) 💘 the biggest mistake people make when looking for a mentor (hint: it’s not your boss) 💘 and 3 WAYS to find a great mentor!! At the end of the day - it’s about where YOURE going that matters. And who you align yoursel...
2021-12-02
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[032] 4 Types of Side Hustles for Hairstylists!
Join my SIDE HUSTLES FOR HAIRSTYLISTS WAITLIST - LAUNCHING BLACK FRIDAY - https://bit.ly/hairstylistsidehustles Have you ever wondered how to use your BEAUTY knowledge to build multiple streams and income?? I'm pulling back the curtain and revealing my biggest secrets about starting and growing my side hustle while I was behind the chair and then turning it into my full-time career (aka making money from anywhere and everywhere - like right now at a resort in Orlando). These 4 TYPES OF SIDE HUSTLES will empower you to see ALL of the opportunities you have...
2021-11-24
13 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[031] The 2022 Salon Experience to Attract HIGH TICKET Clients
Luxury clients expectations have changed in this new economy!! Here I share the 4 ways you can upgrade your overall client experience to not only ATTRACT more clients but also KEEP them 😍😍😍 What surprised you? What do you want to start doing differently? DM me on Instagram and let's talk about it! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Join 700 other salon owners in my FREE VIP group where we discuss the latest trends. Get...
2021-11-19
14 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[029] Salon Branding Red Flags
Wondering how to turn your beauty knowledge into a side hustle?? DM me the word SIDE HUSTLE on Instagram. https://www.instagram.com/wolfandrabbitinc/ What is a brand? Do stylists need one, or just big salons? And... most importantly... how can you tell if your brand is actually working?? I'm sharing the 3 RED FLAGS to look out for in your business that are telling you it's time to update your branding! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon...
2021-11-05
11 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[028] BONUS: How Hairstylists Can Turn Followers into Paying Clients AKA Monetize Their Instagram Accounts
Day 5 of the Instagram Masterclass just for Hairstylists Turning followers into paying clients it the ultimate PURPOSE of everything we're doing when we're posting, creating videos, showing behind the scenes - etc. Yet having a solid strategy on how to do this is where many stylists are MISSING out. On this episode I break it down to ONE really simple thought process for getting clients regularly using Instagram. I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked??
2021-11-01
15 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[027] BONUS: How Hairstylists Can Grow an Instagram Following
ONLY 2 DAYS LEFT TO SAVE YOUR SEAT!! Attract Luxury Clients, double your monthly sales and FINALLY have a custom plan to get clients in my Best Month Ever program - exclusively for stylists and estheticians. https://www.wolfandrabbitmarketing.com/ Instagram Highlights are a curated collection of stories that make a GREAT first impression! When done right - they can instantly build trust and get people to book that appt with you. In todays episode I share the 3 Must Have IG Highlights for Hairstylists! I can't wait to see you implement these! I'm Ren...
2021-10-29
16 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[026] BONUS: Instagram Highlights for Hairstylists
ONLY 3 DAYS LEFT TO SAVE YOUR SEAT!! Attract Luxury Clients, double your monthly sales and FINALLY have a custom plan to get clients in my Best Month Ever program - exclusively for stylists and estheticians. https://www.wolfandrabbitmarketing.com/ Instagram Highlights are a curated collection of stories that make a GREAT first impression! When done right - they can instantly build trust and get people to book that appt with you. In todays episode I share the 3 Must Have IG Highlights for Hairstylists! I can't wait to see you implement these! I'm Ren...
2021-10-28
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[025] BONUS: Instagram Stories for Hairstylists
ONLY 4 DAYS LEFT TO SAVE YOUR SEAT!! Attract Luxury Clients, double your monthly sales and FINALLY have a custom plan to get clients in my Best Month Ever program - exclusively for stylists and estheticians. https://www.wolfandrabbitmarketing.com/ Instagram Stories can provide FUN, behind the scenes glimpses into our business but they can also help you sell out your holiday promotions, generate lots of local buzz and help you get IRL CLIENTS!! That's what we cover in todays episode! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy...
2021-10-27
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[024] BONUS: Instagram Reels for Hairstylists
4 DAYS LEFT TO REGISTER THE BEST MONTH EVER PROGRAM IS MY SIGNATURE, STEP-BY-STEP PROGRAM THAT SHOWS YOU HOW TO START BOOKING HIGH-END, LUXURY CLIENTS IN JUST 10 DAYS (EXCLUSIVELY FOR HAIR STYLISTS). https://www.wolfandrabbitmarketing.com/bestmontheverprogram Instagram Reels are a super FUN feature that is taking over Instagram. But I want to help you approach them with a little bit of intention and use them to actually MONETIZE your Instagram account! That's what we dive into in this episode! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're...
2021-10-27
12 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[023] The BUSY Stylists Guide to Making More $$$
ONLY 9 DAYS LEFT TO SAVE YOUR SEAT!! Attract Luxury Clients, double your monthly sales and FINALLY have a custom plan to get clients in my Best Month Ever program - exclusively for stylists and estheticians. https://www.wolfandrabbitmarketing.com/ When life happens we tend to stop doing all the magic things that brought us success! In this episode I break down how to grow a business into 3 easy steps - and share the 3 ways you can GUARANTEE success no matter what's happening around you (or at home). I'm Ren Lopa, the CEO of...
2021-10-22
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[022] 6 Myths About Getting Clients
DOORS OPEN OCT 15 - OCT 31 ONLY [7] SEATS LEFT https://www.wolfandrabbitmarketing.com/ What is the TRUTH about booking new clients? Does audience size matter? Can I have a private life? Is there too much competition? I dive into the biggest myths and misconceptions in todays episode!! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Join 650 other salon owners in my FREE VIP group where we...
2021-10-14
23 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[021] What is Your Salon Costing You? Let's talk about pricing, paying yourself and more!
FULLY BOOKED IN 6 MONTHS [$7] https://www.wolfandrabbitmarketing.com/shop Do you have an expensive hobby? Or a profitable business? Today I give you a simple framework/method/audit you can do each quarter to make sure your hourly pricing or average ticket per client is actually enough so you can cover your overhead, pay yourself and pay your taxes (plus have some profit left over). I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few...
2021-10-07
24 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[020] 2022 Consumer Behavior Trends For Salons
The data is out and it's no secret that buying behavior has changed drastically since 2020. How does this shift impact local, service based business like salons?? I share the 3 Consumer Trends that you should be aware of as you finalize your marketing strategy for 2022. You don't want to miss this one! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to 7 Holiday...
2021-09-30
24 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[019] Q+A Episode: How to transition into a specialty, get more comments, stay relevant after 20+ years and MORE! (Fall 2021)
Back my popular request is another Q+A episode! I’ve been polling all of you and discovering your biggest Q’s!! Today I answer 6 follower questions and they’re JUICY! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to 7 Holiday Promotions to Get New Clients, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 600 other salon owners in my FREE V...
2021-09-24
29 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[018] How to Attract Clients You're Dying to Work With
The "butts in seats" era is over - we don't want just anyone, we want clients that ignite our creativity, passion and make us feel excited about our careers. You CAN attract the right clients and in this livestream I share how!! Drop your main TAKEAWAY below! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide of 25 Daily Affirmations just for Hairstylists, co...
2021-09-18
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[017] 5 Instagram Posts for Hairstylists to Get Clients
Ever wonder what you should be posting to actually get CLIENTS?? Today I reveal 5 posts you can use this week! I also share the NUMBER ONE mistake that holds many stylists back as well as how to get MORE people seeing your content!! Shop my extremely popular $7 Happy Stylist Kits! https://www.wolfandrabbitmarketing.com/shop I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help.
2021-09-10
20 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[016] 5 Star Reputation - How to Become a Local Celebrity
Struggling to get visible in your city?? 3 Things to do ASAP to become a local celebrity!! Shop my extremely popular $7 Happy Stylist Kits! https://www.wolfandrabbitmarketing.com/shop I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide of 7 Holiday Promotions Just For Salons, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 600 other salon owners in my FREE VIP...
2021-09-03
16 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[015] Introverted Stylists Guide to Getting New Clients (Without the Burnout)
Shop my $7 Happy Stylist kits: https://www.wolfandrabbitmarketing.com/shop The world is built for extroverts and it can seem like introverts have to become something else in order to be successful. In this training I break down how you can lean IN to your nature and set yourself up for a long, fulfilling career! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide of...
2021-08-27
18 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[014] Instagram Q&A for Salons, Stylists and Estheticians (Summer 2021)
This episode is brought to you by: "ADD 1K/SALES MONTH (WITHOUT ADDING ANY NEW CLIENTS)" Just [$7] : https://bit.ly/add1kmonth Shop my other $7 kits: https://www.wolfandrabbitmarketing.co... My audience has been asking a TON of Instagram Q's lately and I'm taking this live stream to answer them all! Wonder if hashtags still work?? If people read posts anymore?? If it matters what time you're putting content out?? Get all the A's here! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. N...
2021-08-13
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
[013] #1 Mistake Hair Stylists Make When Building a Personal Brand
A strong salon brand attracts the RIGHT kind of clients to you, makes you a local celebrity and establishes you as an expert! But there's ONE major mistake that gets in the way. In this training I share 3 ways to work through it and build the career you'll LOVE for years to come! Shop my $7 Happy Stylist kits https://www.wolfandrabbitmarketing.com/shop I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! P.S. Need help getting your salon fully booked?? Here are a few w...
2021-08-06
13 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
012 3 Ways to Get Fully Booked by 2022
Get my $7 Kit for your CUSTOM gameplan to get fully booked https://wolfandrabbit.samcart.com/products/fully-booked-in-6-months Does "getting fully booked" feel like some intangible goal that could take you 5 years... or 10?? My students have felt the same way! Let's break down 3 Ways to Get Fully Booked by 2022 and get you on track! I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and I'm so happy you're here! Shop my other $7 kits https://www.wolfandrabbitmarketing.com/shop I'm Ren Lopa, the CEO of Wolf & Rabbit Inc and...
2021-07-30
17 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
011 Why Good Salon Clients Ghost And How to Prevent It!
Today's video is brought to you by MAKE MONEY WITH INSTAGRAM STORIES! A brand new mini-course that will give you the exact scripts my clients use to turn to followers into clients (introvert approved). AND, available now at JUST $7 Make Money With Instagram Stories [$7] https://wolfandrabbit.samcart.com/products/make-money-with-instagram-stories Shop my other $7 kits https://www.wolfandrabbitmarketing.com/shop A vital part of increasing your sales and getting fully booked is being able to attract LOYAL clients who love coming back to you time and time again! In this live training I'm...
2021-07-23
21 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
010 - 15K Month Mindset Shifts for Stylists
Stylists who earn consistent 15k months think differently! I'm going to share the biggest shifts you can start making now to fast track your way to hitting those income goals (without working 24/7). I'm Ren Lopa, owner and CEO of Wolf & Rabbit Inc, and I'm so happy you're here!! P.S. Need help getting fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to the top reels for hairstylists, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 500 other salon owners in my FREE VIP group where we dis...
2021-07-09
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
009 Easy Reels for Hairstylists: Even if You're Shy
Video is one of the fastest ways to get new clients and make more $$$ in your business- but it’s also the MOST intimidating. In this training I’ll walk you through Reels you can make WITHOUT showing your face, how to batch your videos so you get more done in less time and so much more. I'm Ren Lopa, owner and CEO of Wolf & Rabbit Inc, and I'm so happy you're here!! P.S. Need help getting fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to the t...
2021-07-02
22 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
008 Get 100 NEW Local Followers in 30 Days
Ready to see traction on growing your Instagram account? What about growing with people who can actually become clients?? I'm going to show you the exact steps my clients take to get 100 new followers in only 30 days. I'm Ren Lopa, owner and CEO of Wolf & Rabbit Inc., and I'm so happy you're here!! P.S. Need help getting fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to the top reels for hairstylists, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 500 other salon owners in my FR...
2021-06-25
19 min
Successful Hairstylists: Your Guide to Getting More Salon Clients
007 How to be Yourself on Instagram (Even if You're an Introvert)
Tired of everyone sounding the same on Insta?? But not sure how to stand out? Do you want to have more visibility without spending ALL of your time on your phone? This training is for YOU! I'm Ren Lopa, owner and CEO of Wolf & Rabbit Inc., and I'm so happy you're here!! P.S. Need help getting fully booked?? Here are a few ways I can help. 1. Download my extremely popular guide to the top reels for hairstylists, completely free - https://www.wolfandrabbitmarketing.com/ 2. Join 500 other salon owners in my FREE V...
2021-06-18
21 min