Shows
Hard RefreshHard Refresh on dataData has always been the fuel of marketing, but the mix is shifting fast. In this episode of Hard Refresh, host Andrés López-Varela is joined by Andrew Douglas (Hunt Brew), Heather Lansdowne (Australian Bureau of Statistics), and Rene LeMerle (Bonfire) to explore how the role of data is evolving. From the collapse of Google’s cookie plan to the rise of first-party data, the panel digs into how brands can tell stories through numbers, when gut instinct still trumps dashboards, and whether AI is making it harder (or easier) to know who our audiences really are.
2025-09-0442 min
PADCast Perth#13 Tess Palmyre, Kevin Wilson and Rene LeMerle - About the 2024 WAMA DEI reportIn May 2024, WAMA and Edith Cowan University released a groundbreaking report that provides rich insight into the state of diversity and inclusion in the Western Australian (WA) marketing and commercially creative industries. While there is DEI data for the global and national advertising industries, this inaugural survey is the first of its kind in WA.
So we invited some of the project team for the report to dig a little deeper: Tess Palmyre from Brandable, Kevin Wilson from Nani Creative and Rene LeMerle from Bonfire!
Hosts: Leigh Wood and Dan Agostino
Studio: Digital Loop
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2024-05-3153 min