Shows
MORE - The Digital Marketing Tech Tools PodcastGrant McGaugh | How to get the best out of branding with this 4 step processIn this episode you will learn the 4-step process to get the best out of your branding efforts. Social selling and the power it can provide - Tweaking your profile that tells the story you need it to - Your prospects and anyone to that you meet will be checking out your LinkedIn Profile - Aligning your message with what your product offering provides. Four-step process 1. Skills Gap Workbook – what do you want to accomplish 2. Review your SWOT (Strengths, Weaknesses, Opportunities and Threats) for your business 3. Fully defined Target Mark...2022-12-1040 min
MORE - The Digital Marketing Tech Tools PodcastCoach AP & Dangerous Diva | This platform rewards you for engagementIn today’s episode of the MORE podcast, Ricardo is joined by Coach AP and Dangerous Diva to discuss their company The Black Tube and how they are empowering content creators. They discuss what The Black Tube is, how it came to be, why it is important, and how you can benefit from using it. Who can benefit from TheBlackTube.com? The Black Tube was created to empower people of color who were not getting treated by other content creation platforms. Everyone can benefit from The Black Tube, especially content creators. What makes The Black Tube...2022-11-2344 min
MORE - The Digital Marketing Tech Tools PodcastGeorgee Low | Your business and life will flourish with this toolIn today’s episode of the MORE podcast, Ricardo is joined by Georgee Low, they discuss a method that Georgee has successfully used to help her clients make difficult decisions called Why Discovery. What is Why Discovery? It is based on the work of Simon Sinek, and it gives you a decision making filter for everything that you do. George recommends this method to anyone who wants to create a business that really matters to the world. The process Analyze 3-6 moments in your life that were truly impactful, a moment that you can reall...2022-11-0937 min
MORE - The Digital Marketing Tech Tools PodcastHarold Alexander | No more worries about email delivery with this toolHarold is the CEO and founder of the Underground App. On today’s episode of MORE podcast, Ricardo talks with Harold, the CEO, and founder of Underground App, about his new app and an email service provider that he has used along the way, SMTP2GO. Why does Harold use SMTP2GO? Any organization with a marketing system in place that is sending emails can benefit from SMTP2GO. You can try it for free and if you want access to more features the subscription starts at $15 a month. It easily integrates directly into your backend appl...2022-10-2626 min
MORE - The Digital Marketing Tech Tools PodcastValerie K | These tools could increase your ROI by 40xEmail marketing can increase your ROI by 40x. On today’s episode of MORE podcast, Ricardo talks with Valerie K, an email marketing specialist and manager who helps strategize and develop email marketing collateral. They discuss two email service providers, Mailchimp, and Constant Contact, and how you can utilize them to improve your organization. How did Valerie get into her role? She was a teacher for several years, and she was a professional development coach at her elementary school. While great with students and parents, she was beginning to get burnt out. A mentor teacher helped her...2022-10-1233 min
MORE - The Digital Marketing Tech Tools PodcastPatty K | Have You Heard of This 7-Stage System?If you can’t sell, you can’t make money. So, what’s the secret to building an effective source of leads ready to purchase? In today’s episode of the MORE podcast, Ricardo is joined by marketing consultant Patty K to learn how to implement a 7-stage marketing system from Duct Tape Marketing capable of helping any business in any industry gain more sales. Patty specializes in working with advisors and experts, selling their time to clients. She helps get their content out of their heads and into the world so people can see how it’s valu...2022-09-2833 min
MORE - The Digital Marketing Tech Tools PodcastAnthony Lagoon | No, you don't need to be technical to use this toolModern marketing isn’t just for tech-savvy coding experts, especially if armed with the right tools to be successful. In today’s episode of the MORE podcast, Ricardo is joined by the founder of creative agency Underbelly, Anthony Lagoon, to learn the tech tools and platforms he uses to be successful. The primary platform for today’s discussion? Airtable. Airtable helps automate processes within the company and links several different tools together. From sales funnel requests and client touchpoints to project management and potential roadmaps, Anthony maps out timelines a month in advance with Airtable. This helps his...2022-09-1428 min
MORE - The Digital Marketing Tech Tools PodcastMiguel Lloyd | Master this tool and change the way you do businessAll it takes is one tool to dramatically shift how you and your organization operate. In today’s episode of the MORE Podcast, Ricardo is joined by producer and visual storyteller, Miguel Lloyd, to discuss a tool he uses to perfect virtual meetings and video production. In the virtual world, Zoom is wildly popular for coordinating calls and video feeds. However, Miguel found Zoom too low-quality for what he needed. After looking for alternatives, he discovered Ecamm, which offers more potential, qualities, and features that help him in multiple situations, meetings, and events. Who is this...2022-08-3131 min
MORE - The Digital Marketing Tech Tools PodcastJames Scherer | Tools to help you grow rapidlyContent creation is a necessary marketing component for almost any organization. Despite this, the nuances and specifications that can make content marketing effective are often lost in production. In today’s episode of the MORE Podcast, Ricardo is joined by the VP of Growth at Codeless.io, James Scherer, to discuss how he approaches content marketing and what tools he finds effective for content marketing professionals. Ahrefs.com is a powerful tool for SEO site performance optimization: This website can give insight into competitors’ and your own site’s Google rankings. Whether you actively create content or not...2022-08-1735 min
MORE - The Digital Marketing Tech Tools PodcastAri Krzyzek | Three Tools Recommended by an 11-Year-Old SuccessWhatever type of business you run, there are basic tools and systems that can make running your business a more (pun intended) seamless process. In today’s episode of the MORE podcast, Ricardo is joined by solopreneur-turned-brand consultancy founder, Ari Krzyzek, to discuss three universally beneficial tools companies should utilize, regardless of industry. Entrepreneurs figure things out. They find a way to stay on track and figure out what they want to do. Ari and her partner have been in business for 11 years, now with 12 people in their company, and she collaborates and works alongside both her...2022-08-0333 min
MORE - The Digital Marketing Tech Tools PodcastBrian Gregory | The Admanity ProtocolDid you know that determining a basic advertising strategy for your small business can be as easy as taking a five-minute online quiz? In today’s episode of the MORE Podcast, Ricardo is joined by Brian Gregory, CEO and founder of Admanity. Tune in to learn how you can garner agency-level information about your company’s emotionality, messaging, and advertising strategies through his simple five-minute quiz. Visit admanity.com/more for a free report on your business, with no obligation! Admanity is a solution for any company: 99% of small businesses will never see the inside of an a...2022-07-2035 min
MORE - The Digital Marketing Tech Tools PodcastRicardo Berrís | Season WelcomeWelcome to the new season of the MORE podcast! After a short break planning and developing the next season, Ricardo is ready and thrilled to announce the arrival of season two. Prepare for many in-depth interviews, discussions, and tools you can leverage to find growth in your company’s sales and marketing performance. Thank you for tuning in to today’s episode of the MORE podcast! Feel free to leave us a rating and review, and be sure to check us for future episodes on Spotify, Apple Podcast, and wherever podcasts can be found. This podca...2022-07-0611 min
MORE - The Digital Marketing Tech Tools PodcastAndrea TheoJohn | Top Silicon Valley Coach Shares System for Growth - It really is called Brain ShareIn today's modern world, video content yields far more engagement and views than other forms of content. But how do you know what type of video content to make? In today’s episode of the MORE podcast, Ricardo is joined by Andrea TheoJohn to share a tool that can help you become a better YouTuber. How did Andrea get to this point? She never planned to start a business; she was just in-between roles. It wasn’t until a good friend told her to do her own thing (and offered to be her first client) that she t...2022-03-1632 min
MORE - The Digital Marketing Tech Tools PodcastJoe Siecinski | Top Silicon Valley Coach Shares System for Growth - It really is called Brain ShareFor many small business owners, all it takes is a shift in mindset to see dramatic change. And on today’s episode of the MORE podcast, Ricardo is joined by someone who knows exactly how to facilitate that change. Joe Siecinski, co-founder and owner of BrainSHARE, helps businesses become profitable enterprises, and today he’s going to share what he knows. Building a system is like building a house - you need a blueprint and a foundation. Until you have a foundation, it’s difficult to determine your target market, USP, and strategic marketing. Joe helps compan...2022-03-0925 min
MORE - The Digital Marketing Tech Tools PodcastBarbara Casey | Mobile Marketing Framework to Retain CustomersDid you know that 85% of people prefer to receive texts over emails? Yet only a fraction of businesses integrate text messaging in their marketing strategy. In today’s episode of the MORE podcast, Ricardo is joined by the CEO of Mobile High 5, Barbara Casey, to discuss why every business needs to introduce this channel into their current practices to retain customers. Every client is unique in their objectives. Because of this fact, her team designs specific programs to fuel each specific objective the client has. Some clients just need a simple text reminder, while others need inte...2022-03-0232 min
MORE - The Digital Marketing Tech Tools PodcastKhalil Stultz | Tool to help you grow without being your own bottleneckFor many sales and marketing professionals, you are your own bottleneck; there are only so many tasks and projects you can complete in the day. Because of that, it’s critical to strategically automate projects and functions to help you accomplish everything you need. In today’s episode of the MORE podcast, Ricardo is joined by solopreneur and founder of Direct Connection Khalil Stultz to discuss Khalil’s marketing tool that helps you grow your business. Khalil is a growth strategist and consultant who helps companies grow. He does this through a combination of training, business develo...2022-01-0527 min
MORE - The Digital Marketing Tech Tools PodcastAlex Oliveira | An umbrella group of tools for every digital marketerDigital marketing is a constantly changing field. Yet, with new tools and strategies proliferating, one necessary component remains the same - content. In today’s episode of the MORE podcast, Ricardo is joined by Dadpreneur Alex Oliveira to discuss writing tools to help in anyone’s digital marketing efforts. Alex’s journey into digital marketing is complicated. After moving to the U.S. from Brazil in 1988, he became an entrepreneur in multiple industries, from construction to financial. In 2000 he dabbled in buying and selling internet domains, and he loved the ability to constantly try new things and adopt...2021-12-2945 min
MORE - The Digital Marketing Tech Tools PodcastBrenden Kumarasamy | Achieve the top 1% in communication with this toolOne of the most underappreciated (but necessary) skills for business professionals is communication. It can be the difference between landing a sale, earning that promotion, or securing funding for your next venture. In today’s episode of the MORE podcast, Ricardo is joined by MasterTalk founder Brenden Kumarasamy to understand how we can master communication for professional success. Brenden’s passion for communication started in CASE competitions. What he called “sports for nerds,” Brenden essentially competed in the art of presentations. In doing this, he became skilled at coaching his teammates (and mastering the skill himself.) While late...2021-12-1525 min
MORE - The Digital Marketing Tech Tools PodcastStone Payton | A local tool that is ideal for your communityAudio content has and is a great opportunity for all people to expand their network, educate their audiences, or fulfill marketing objectives. And it’s probably easier than you might think to get involved! On today’s episode of the MORE podcast, Ricardo is joined by managing partner of Business RadioX Stone Payton to discuss his work and the opportunities in it to develop relationships with people in your community. But first, how did he get involved in radio? Over 15 years ago, Stone worked in consulting, where his work led him to complete small radio interviews. Whil...2021-12-0842 min
MORE - The Digital Marketing Tech Tools PodcastErik Huberman | This Tripod Method Grew Over 3000 Brands SuccessfullyMarketing is predictable in its unpredictability. So how can you best set yourself up for success? On today’s episode of the MORE podcast, Ricardo is joined by co-founder and CEO of Hawke Media Erik Huberman to learn a methodology that’s helped Erik grow over 3000 brands successfully. Erik’s goal is to make marketing accessible and effective. He got his professional start by building e-commerce companies. He eventually moved to marketing but soon realized the problems with both the agency and in-house models. So, he built his own marketing agency. The Hawke Method- Three Principl...2021-12-0121 min
MORE - The Digital Marketing Tech Tools PodcastAdriana Sol | Save 5 hours or more with this toolPublic relations can be fun and engaging work. But the job also comes with monotonous activities that can drain any professional’s energy. This is a problem that WanderPR Ringleader Adriana Sol set out to solve by founding PR Sidekick - the ultimate support tool for public relations professionals. Adriana realized PR involves a lot of monotonous work. Even worse, it’s expensive to do it all by hiring interns or junior employees. She saw a need in the industry, so she set out to create it herself. As the previous head of Miami’s PRSA chapter...2021-11-2425 min
MORE - The Digital Marketing Tech Tools PodcastShane Whelan | The Framework for Carrying the Fire to SuccessRegardless of who you are or what career you hold, a change of perspective might be all you need to reach that next level. Today’s guest on the MORE podcast is Shane Whelan, an entrepreneur who went through multiple jobs before realizing the end goal he wanted. But, thanks to his own framework, he was inspired to take action and carry the fire to success. It all started with Shane’s first business: Shane unknowingly entered an extremely cutthroat business yet managed to achieve a six-figure company within its first year. That initial success caught the e...2021-11-1723 min
MORE - The Digital Marketing Tech Tools PodcastRory Knighton | Are You Using This Machine Learning Tool?A great marketing tool doesn’t have to be well-known! After leaving the acting world behind, today’s guest Rory Knighton has amassed experience in the digital world building websites, writing code, and creating content for both himself and his clients. In today’s MORE podcast episode, he shares the tools he utilizes while creating content and how you can use them for yourself. The end result of his content: put meaning behind your brand. When starting in the industry, Rory went around to businesses asking if they wanted a website. And, in the early 2000s, that w...2021-11-1025 min
MORE - The Digital Marketing Tech Tools PodcastJohn Diggs | This Incredible Tool Changes Everything - If Used CorrectlyWhen it comes to utilizing different marketing tools and technology in your business, sometimes the best tool is simply a change in mindset! On today’s episode of the MORE podcast, Ricardo is joined by John Diggs to learn about the power of mind mapping and how you can use it in both personal and professional development applications. John’s journey using mind mapping was born out of the recession: He owned a mortgage company in the early 2000s, and he did very well for himself. However, the mortgage meltdown of 2008 lost him everything. Now homeless, John...2021-11-0336 min
MORE - The Digital Marketing Tech Tools PodcastErika Mayor | These combinations of tools will help you to organize, create and deliver for growthIt can be challenging for startups, nonprofits, and freelancers to afford the tools and personnel necessary to develop professional and sophisticated social media content. Today’s guest, Erika Mayor, shares many of the free tools and platforms she uses as a freelance public relations and marketing consultant to help organize, create, and deliver content for growth. Erika was a journalist before her career as a freelance consultant. While working at a local TV station in Florida during the 2005 hurricanes, she realized working at the station was burning her out. Because the station worked closely with the Re...2021-10-2733 min
MORE - The Digital Marketing Tech Tools PodcastFernando De Los Santos | This tool is essential in your marketing arsenalIn today’s episode of the MORE podcast, Ricardo is joined by digital marketing strategist Fernando De Los Santos to discuss a tool marketing agencies and professionals should use to increase their growth. As a digital marketing strategist, he helps companies improve their digital marketing presence by driving quality leads and creating websites that convert. Fernando’s digital marketing passion started with his love of soccer. While building websites for local soccer clubs, Fernando realized he had a passion for everything digital. In his senior year of high school, he participated in a web design course and im...2021-10-2022 min
MORE - The Digital Marketing Tech Tools PodcastBill Durrant | Two things that bring most success digitallyNot all marketing tools have to be cutting-edge technology or platforms to be important. Sometimes all you need is a framework to shift your perspective to discover growth and increased revenue. On today’s episode of the MORE podcast, Ricardo is joined by the president and co-founder of Exverus Media, Bill Durrant, to discuss his book Digital Stone Age, which details what it takes to be successful in the digital world. The Inception of the Digital Stone Age: Over the last ten years of meeting with marketers, his team realized a few mindsets pervaded marketing thought. Peo...2021-10-0634 min
MORE - The Digital Marketing Tech Tools PodcastPaul Kirch | How Your Ecommerce Platform Can Price StrategicallyStarting an eCommerce store comes with plenty of challenges. From the logistical complexity to shipping products, there is perhaps no challenge as daunting as the competition. In today’s episode of the MORE podcast, Ricardo is joined by Paul Kirch, CEO of Sellience, to explain a tool that helps small eCommerce stores stay competitive in the virtual marketplace: Cartfeeder. Paul always wanted to start his own company. He eventually negotiated out of his sales contract and started a company doing sales and leadership consulting. However, it quickly transitioned to a marketing company because that’s where the...2021-09-2931 min
MORE - The Digital Marketing Tech Tools PodcastRon Green | Grow and Scale Your Business with VideosAmid the burgeoning world of digital marketing and online media, one element has blossomed into a powerhouse: video. Video is the most consumed type of media and continues to grow and expand. Today on the MORE podcast, Ricardo is joined by video strategist Ron Green to learn how anyone can start creating video content that drives success. Video is extremely powerful. People prefer them over still images and text, and video tells a story that compels people to watch what that video is portraying. It is an effective tool to drive clients to y...2021-09-2223 min
MORE - The Digital Marketing Tech Tools PodcastMichael Fredrick | Word Press Expert Share How to Improve Your Website’s Google VisibilityCould you imagine operating a company without a website anymore? Yeah, neither could we. But between web hosting, web building, and cybersecurity, it’s often an overly complex situation to create a well-designed yet functional website that meets your company’s needs. In today’s episode, Ricardo is joined by Michael Fredrick, owner of point2point of New Orleans, to learn the ins and outs of crafting a website that works for you. Michael saves websites from drowning (literally). After rescuing web hosting hardware during a flood, Michael now runs and operates his web hosting office in New...2021-09-1532 min
MORE - The Digital Marketing Tech Tools PodcastCourtney Woods | Design Like a Pro Using CanvaIt goes without question that appealing and engaging graphics can make or break a business. And with some platforms, it can take years to develop the skills to do it successfully. But what if there was a platform that could help you create those graphics? In today’s episode, Ricardo is joined by Courtney Wood (AKA Tech Queen 88) to tell you about a tool that does just that, helping you design like a pro from the comfort of your couch. Courtney’s design origins: She’s always had a passion for design, but she didn’t apply it...2021-09-0827 min
Cherokee Business RadioJack Tuszynski from Family Life Publications, Gemma Beylouny from Rejoice Maids, and Ricardo Berris from PurpuslyThis Episode was brought to you by Jack Tuszynski, Publisher at Family Life Publications Jack has always been a photographer, working throughout metro Atlanta and North Georgia and has always called Canton home. Known by many as "PhotoJack," he has more than 35 years' experience in the newspaper and magazine publishing [...]2021-09-0858 min
MORE - The Digital Marketing Tech Tools PodcastTrish Saemann | Save time and increase your productivity by using this tool to create great experiencesIn a rapidly changing industry like SEO and digital marketing, finding tools that bring efficiency and productivity are critical to streamlining your efforts to succeed. In today’s episode of the MORE podcast, Ricardo is joined by the co-founder of GoBeyond SEO, Trish Saemann, to discuss one tool she uses to streamline her business and increase productivity. The tool? Bird Eye. Many of Trish’s clients are attorneys, and their biggest sales and marketing complaint is they can’t always answer the phone. Particularly with B2C lawyers, an unanswered call leads to a lost client. One of...2021-09-0135 min
MORE - The Digital Marketing Tech Tools PodcastTim Fitzpatrick | 3 Fundamental Elements of MarketingMarketing can be overwhelming. But there’s an easy way to simplify. On today’s episode of the MORE podcast, Ricardo is joined by Tim Fitzpatrick, the president of Rialto Marketing, to learn Tim’s three fundamental elements in marketing that guide his process and approach when working with clients. Tim didn’t start in marketing. He got his start working at a wholesale distribution company, where he got hooked on entrepreneurship. After being laid off during the recession, Tim started working in residential real estate. And he didn’t like it. After two and a half years...2021-08-2523 min
MORE - The Digital Marketing Tech Tools PodcastJohn Cloonan | Make business easier by using HubSpot’s CRM platform to integrate marketing, sales, content management, and customer service toolsFor anyone in the marketing and advertising industry, Hubspot is a household name. But can you name all the different tools and components it has for business owners to utilize? In today’s episode of the MORE podcast, Ricardo is joined by the founder of Audacity Marketing, John Cloonan, to discuss how anyone can use Hubspot’s technology and tools. Many people aren’t using Hubspot to its fullest potential. Hubspot is perhaps best known for its CRM platform. But Hubspot also has a marketing automation suite, a sales suite, and many other components like a platfo...2021-08-1821 min
MORE - The Digital Marketing Tech Tools PodcastSheryl Cattell | Stop selling yourself short and use LinkedIn to create a closer connection with your audienceAs the top platform for professionals, LinkedIn has the versatility and functionality to help you reach your sales and marketing goals. In today’s episode, Ricardo is joined by Sheryl Cattell, a digital marketer turned life coach, to learn how professionals can leverage LinkedIn to develop a personal brand, find more prospects, or do whatever else they need. Sheryl’s start in marketing was unplanned. She wanted to go into sales in college but found it very difficult. When marketing opportunities presented themselves, she jumped on them, and later got her MBA with a marketing focus. Whil...2021-08-1139 min
MORE - The Digital Marketing Tech Tools PodcastDenise Cagan | Save time integrating all your mail and CRM business tools by using this software systemThroughout this podcast, we’ve heard people mention the SharpSpring platform several times. And now, we have the opportunity to understand how business professionals can use this software system effectively. In today’s episode of the MORE podcast, Ricardo is joined by virtual agency founder Denise Cagan to discuss the platform SharpSpring. Denise has been a business owner for over 20 years. She started her first business (a cleaning company) while working simultaneously as a lab supervisor for Coca-Cola but ultimately left Coca-Cola to pursue her business full-time. Not one for downtime, Denise immediately started DCA Virtual Busi...2021-08-0423 min
MORE - The Digital Marketing Tech Tools PodcastPatrick Alexander | Manage your company’s online presence using this simple, intuitive tool to your growthAs internet marketing strategies and tools proliferate, it can seem daunting to keep track of everything. Especially when you have to visit multiple platforms and websites to stay on top of your metrics, it can seem impossible to stay organized. That’s a problem today’s guest, Patrick Alexander, sought out to solve. Patrick’s experience in digital marketing made him aware of the problem. He started his digital marketing company in 2012. He attributed his desire to create a digital marketing agency to a typing class he took in school, which opened his eyes to the potent...2021-07-2828 min
MORE - The Digital Marketing Tech Tools PodcastJosh Elledge | CRMs can be scary! Listen in to learn how using simple CRMs can lead to an increase in customer connections and salesOn today’s episode of the MORE podcast, Ricardo is joined by Josh Elledge. After experiencing six failed businesses throughout his career, Josh has found tremendous success in his current business, Up My Influence, a company dedicated to helping people generate the revenue, visibility, and authority they want. Josh has had experience dealing with customers, CRMs, and building authentic connections with those systems, and he is going to share his secrets to success. Josh’s start in business was unusual. He didn’t have enough money for college, so Josh joined the navy right out of high sc...2021-07-2140 min
MORE - The Digital Marketing Tech Tools PodcastMichael Murdoch | Ensure the story you tell elevates your brand to the next level using this frameworkIn today’s episode of the MORE podcast, Ricardo is joined by brand strategist and co-founder of Story Cube Michael Murdoch. As the CEO of the branding and marketing agency The House, Michael realized that a tool like Story Cube would help businesses of all sizes shape their brand identity as they scale and grow. Why did Michael create Story Cube? As Michael worked with different companies, he realized they asked similar questions and motivations - raise awareness, sell things, increase donations, or other similar goals. He and his business partner Robbie Dale developed Story Cube ov...2021-07-1434 min
MORE - The Digital Marketing Tech Tools PodcastStephen Hart | Stop stressing about the newest form of communication and use this one-stop tool to stream to multiple platformsAre you using live streaming to your benefit? Whether for audience engagement, awareness, or anything else, this tactic, regardless of platform, has proven to be immensely influential in marketing strategy. But how can you best utilize this tactic? On today’s episode of the MORE podcast, Ricardo is joined by brand strategist, marketing maven, and founder of Trailblazers.FM Stephen Hart to explain a key tool that might help you out. But first, who is Stephen? By day, Stephen Hart is a marketing leader at the world’s largest cybersecurity institute. But at night, he’s...2021-07-0735 min
MORE - The Digital Marketing Tech Tools PodcastRicardo Berrís | Looking back and moving forward: Our Season One ReviewThroughout our first sixteen episodes, we’ve learned about many tools from many different guests. Whether it’s SEO-boosting, brand-building, or helping you interact with your target audience, there are always new platforms to grow your business. As we wrap up our first season, we will be taking a short break to organize and develop our plan for an even better season two (if you can imagine it.) A quick thank-you- To all our incredible guests over our first season one episodes. You’ve taught us a lot and shown there are always new ways to innova...2021-05-2708 min
MORE - The Digital Marketing Tech Tools PodcastDon Klos | SEO Expert explains the back-end of building a visible businessDon Klos, Director of Sales and Business Development at Nuclear Networking, joins Ricardo on today’s episode of the MORE podcast. As a long-time SEO specialist, Don understands the tedious and time-consuming nature of search engine optimization. He makes the most of his time by using third-party platforms to help expedite the ranking process to deliver faster results. Tool #1 - Location Scan Location Scan determines which directories your business is on (like Yelp and Google My Business) and alerts you to inconsistencies in your information between platforms. It’ll show directories you aren’t on, giving you an...2021-05-1222 min
MORE - The Digital Marketing Tech Tools PodcastLinda Yates | Expand your personal brand with the image energizerToday Ricardo is joined by none other than the “image energizer” herself, Linda Yates. As a branding coach and consultant, she helps individuals and organizations improve their communication, leadership, personal presence, and public speaking skills. She’s also created several resources to help anyone improve their personal branding. How did she get here? As a 13-year-old, she had her parents spend over $250 for a professional development experience in the beauty industry. Linda knew that her teacher believed in her, and that made Linda believe in herself. Since then, her thirty-year, multi-industry corporate career all had one similar...2021-05-0525 min
MORE - The Digital Marketing Tech Tools PodcastTatianna McDaniel | ManyChat connects to the tools you already useOn today’s episode of MORE, Ricardo is joined with Tatiana McDaniel, digital marketing pro and CMO of Happy V. After working for years in advertising, Tatiana has since left the corporate world to build brands she’s passionate about. Ergo, Happy V, a women’s wellness company committed to building women’s confidence. How did Tatiana end up as CMO of her current company? Like many young college students, she had no idea what to do with her life after she tossed that cap in the air. But she knew she was fascinated with consumer behavior...2021-04-2826 min
MORE - The Digital Marketing Tech Tools PodcastAndres Escobar | Learn to generate revenue faster with this two-way messaging tool!In today’s episode, we welcome Reviewbiz’s Andres Escobar for part two of our conversation. While part one focused on Andres’s software Reviewbiz.io, this week is all about Salesmsg, the two-way texting tool to convert leads from warm to hot. What is Salesmsg? Salesmsg is the two-way text messaging platform ideal for businesses that want to increase their conversion of warm leads. How does it do that? By automating reach-out to warm leads through SMS messaging. Targeted to people who run their own sales team (and especially those team leaders who digitally generate leads...2021-04-2118 min
MORE - The Digital Marketing Tech Tools PodcastAndres Escobar | Do You Read The Reviews Before You Make A Purchase?On today’s episode of MORE, we’re joined by the founder of reviewbiz.io, Andres Escobar. Andres created this marketing and sales tool to help companies generate authentic reviews for their business, and we’re thrilled he joined us to share his platform. How did Andres Create reviewbiz.io, and what does it do? A friend of his introduced him to marketing and review platforms. Andres asked himself, “how can I do this better?” and launched his company. He attributes his friend and mentor Chris Brisson from Salesmsg for guiding Andres through his company’s development...2021-04-1423 min
MORE - The Digital Marketing Tech Tools PodcastAnthony Milia | Stop Sending Long Emails and Use This Video Messaging ToolIt’s important to differentiate yourself to potential clients, who likely receive dozens of emails each day. Instead of sending long emails, video messaging tools allow entrepreneurs to engage their audience in a personalized, compelling way that sets them apart from others who are still using old techniques. Anthony Milia owns a marketing firm that serves businesses of all sizes: from mom-and-pop to Fortune 500. He launched the business as soon as he graduated from college figuring he could fail fast and learn quick. Recording video Three primary tools exist for business owners who want to...2021-04-0725 min
MORE - The Digital Marketing Tech Tools PodcastAlex de Carvalho | Scale Your Business With This Powerful Lead Building SystemClubhouse is a powerful tool for entrepreneurs who are looking for ways to grow their business, and it’s changing the game for people who are working to extend their reach. Alex de Carvalho explains the power of Clubhouse and the power it has to democratize the workspace for entrepreneurs. Who is Clubhouse for? Clubhouse is for everyone. It’s the most powerful branding platform available today. It’s also very business-friendly. It’s live and authentic and in-the-moment. People have different learning styles and not everyone prefers video. Technology allows us now to take advan...2021-03-3127 min
MORE - The Digital Marketing Tech Tools PodcastDan Grech | Scale Your Business With This Powerful Lead Building SystemTools to Help with Content Marketing In this episode, host Ricardo Berris, speaks to former Pulitzer Prize winner and newly branded digital marketing educator, Dan Grech, about tools to help with content marketing. -When Dan Grech lost his job in journalism he was perfectly positioned to reinvent himself as a business storyteller. He planned to learn digital marketing in a couple of weeks but instead, here he is 7 years later, on the same journey. He realizes that in the digital marketing space, people can over-complicate systems. The expertise gained through his journalism career, however, in t...2021-03-2430 min
MORE - The Digital Marketing Tech Tools PodcastRosemary Ravinal | Tool to optimize the way you communicateTool to optimize the way you communicate In this episode, host Ricardo Berris, talks to Rosemary Ravinal, Zoom Mastery Expert, about a tool to optimize the way you communicate. -Rosemary has worked as a corporate leader public relations head for companies such as Avon, Discovery Channel, and recently at Univision. Through these positions she found her love for helping executives be more powerful when it comes time to speak. She found they speak in a dominant language and in a second language, a weaker language. Her specialty became coaching CEOs and presidents of companies how t...2021-03-1735 min
MORE - The Digital Marketing Tech Tools PodcastChris Thomas | Tool To Market Your Business OnlineTool To Market Your Business Online In this episode, host Ricardo Berris talks to Chris Thomas, who runs Yonder Agency in Canton, GA, about a tool to market your business online. -Chris’s agency not only focuses on helping businesses grow online but they give their clients a software called Holler Box. Their business has grown because people recognized that digital marketing needed to happen during a time when many businesses were being challenged to just keep their doors open. -So how did this all begin? Chris was in the corporate world until the...2021-03-1038 min
MORE - The Digital Marketing Tech Tools PodcastAnkit Shah | Short Link Tool to Track EverythingIn this episode, host Ricardo Berris talks to Ankit Shah, a growth marketer, marketing automation expert, and creator of the short link tool, Lin-K, which allows you to shorten URLs. There are other tools available such as Rebrandly, Tiny URL, and Bitly but Lin-K does more. In addition to shortening URLs and making them more powerful, easy-to-remember links, the site collects data about its customers and their behaviors. Examples of the data collected include location, the device that was used, which browser was used. As a user, once you get your shortened URL, you have options. For e...2021-03-0322 min
MORE - The Digital Marketing Tech Tools PodcastRicardo Berris | Open Source Marketing Automation and Email Marketing Platform available to everyoneOpen Source Marketing Automation and Email Marketing Platform Available to Everyone As a small business owner, open-source marketing automation and an email marketing platform are key to growing your business. With these tools, it saves your most valuable resources: time and money. In this episode, host Ricardo Berris discusses the value of market automation. Ricardo recommends mautic.org but there is also HubSpot, Microsoft Dynamics, and Sharpspring. What you use will be based on the needs of your business. What are some of the things you can automate? -Email and SMS campaigns 2021-02-2416 min
MORE - The Digital Marketing Tech Tools PodcastAlice Foeller | 1 Tool to Help Master Project ManagementIn this episode, Ricardo Berris talks to Alice Foeller, the CEO of SiteInSight , about the one tool to help master project management. The question is, how does a small business with fewer employees help manage client needs without customers falling through the cracks? They look for automated support. When someone takes an action like opening your email, putting an item in a shopping cart through your website, or answering a phone call, an automated service can begin a domino effect that lets the company know that engagement has been made. Different actions from the customer wil...2021-02-1737 min
MORE - The Digital Marketing Tech Tools PodcastOliver Huebler | 1 Tool to Help Master Project ManagementIn this episode of MORE, Ricardo Berrís talks to Oliver Huebler, the Managing Director of MeisterTask, a company that helps to organize and manage tasks in a beautifully designed, customizable environment. Kanban-style project boards allow teams to create streamlined, automated workflows and get more done together. MeisterTask is ideal for those who are looking to grow their business, are ready to launch a new business, and for those who are not tech-savvy. It’s available as an app, either for desktop or mobile devices, which makes it easily accessible. The available colors make it customizable and fun...2021-02-1028 min
MORE - The Digital Marketing Tech Tools PodcastDonald Kelly | 2 Sales Tools to Help with Your MarketingIn this episode, Ricardo Berrís talks to Donald Kelly, the Founder and The Chief Sales Evangelist at The Sales Evangelist and TSE Studios to discuss 2 sales tools to help you with your marketing. Donald has extensive experience in these areas through his podcast, The Sales Evangelist, and the training organization that has come from that. His team helps companies and individuals improve their selling skills by sharing the fundamentals of selling, improving their sales mindset, educating them on available technology, and improving their selling techniques. Donald also runs TSE Studios, which produces podcasts and content for com...2021-02-0334 min
MORE - The Digital Marketing Tech Tools PodcastRafael Savino | 2 Must-Have Tools to Start 2021In this episode, Rafael Savino, Co-Owner, and Managing Director at Ascendance Studio in Miami, Florida joins the host of Get More, Ricardo Berris, to talk about 2 must-have tools to start 2021 that will help you organize and automate your customer contacts. Ricardo shares the strategies that help him run the business side of his studio. Tool 1: Airtable.com -The power of a relational database but with the simplicity of a spreadsheet. -Flexible use for a variety of businesses. -Helps you manage products, services, invoices, and other processes specific to your business. -I...2021-02-0328 min
MORE - The Digital Marketing Tech Tools PodcastRicardo Berris | “What Is Get MORE All About?”MORE is the podcast for … ... entrepreneurs who aren’t comfortable using the current technology. … small business owners or marketers who want to find technology-based marketing tools to help you grow your business. … those who are aware of the marketing tools that are available but don’t know how to use them. … “non-techies” who are ready to learn and implement practical marketing solutions to grow. Your host, Ricardo Berris, is the founder of the MI Group, a guide for non-technical small businesses across the Americas, and Purpusly, helping heart shoppers support the caus...2021-02-0305 min
The Ash Said It® ShowPURPUSLY Changing The WorldPurpusly is an online marketplace connecting manufacturers and consumers to find shared value in story-driven products for social, environmental causes and sustainable practices. Check out this exclusive interview with their founder Ricardo Berris.Here are social media access to Purpuslyhttps://www.Facebook.com/purpuslyhttps://instagram.com/purpuslyhttps://pinterest.com/purpuslyhttps://twitter.com/purpuslyhttps://linkedin.com/company/purpuslyMarketplace: https://purpusly.comPremium Buyer Subscription Box: https://boxed.purpusly.comVendor Signup: https://vendor.purpusly.comAbout the show:► Website: http://www.ashsaidit.co...2020-04-0311 min