Shows
YORLMC podcastAbout the 2025 UK LMC Conference with Dr Drew Bradman and Dr Richard FletcherHear from YORLMC members Dr Drew Bradman and Dr Richard Fletcher about their experiences attending the May 2025 UK LMC Conference in Glasgow. In this podcast Drew and Richard talk abouthow conference worksthe direct link between conference and the development of national policykey motions debated and agreedthe advantages of attending conferenceFor more information about anything discussed in the podcast please contact YORLMC on info@yorlmcltd.co.uk
2025-06-1721 min
BookstackEpisode 165: Marc Fasteau and Ian Fletcher on U.S. Industrial PolicyIn today’s episode of Bookstack, host Richard Aldous sits down with Marc Fasteau and Ian Fletcher — board members of the Coalition for a Prosperous America and co-authors of Industrial Policy for the United States: Winning the Competition for Good Jobs and High-Value Industries (Cambridge University Press).Bookstack is now a production of American Purpose at Persuasion.Host: Richard AldousProducer: Laura SilvermanFollow Persuasion on X (Twitter), LinkedIn, and YouTube to keep up with our latest articles, podcasts, and events, as well as updates from excellent writers across our network.And, to receive piece...
2025-06-0836 min
Dark CrossroadsUnveiling Richard Kuklinski: The Iceman KillerInterested in a collab with us?? Or just wanting to send information, case suggestions, personal stories or even a simple hello? Send us a message!What if the person you trust most harbors a secret life as one of the country's deadliest contract killers? Richard was a loving father and husband by day, but a ruthless hitman by night. Richard's story is one of contrasts that pushes the boundaries of human duality. Experience the tension as we recount Kuklinski's eventual capture. Despite his heinous crimes, Kuklinski's lack of remorse challenges our understanding of morality. This episode invites...
2024-11-1222 min
The Spokesmen Cycling Roundtable PodcastEPISODE 347: Richard Fletcher, Mr Cycling on the Isle of Man24th February 2024
The Spokesmen Cycling Podcast
EPISODE 347: Richard Fletcher
SPONSOR: Tern Bicycles
HOST: Carlton Reid
GUEST: Richard Fletcher, Isle of Man
TOPICS:
LINKS:
https://www.the-spokesmen.com/
https://www.ternbicycles.com
https://twitter.com/CarltonReid
https://www.cycling.im
https://www.bikestyle.im
https://www.youtube.com/watch?v=ru1PYzU1k_w
https://www.visitisleofman.com
Carlton Reid 0:13
Welcome to Episode 347 of the Spokesmen cycling podcast. This...
2024-02-2452 min
Fabulously Keto138: Richard Smith – The Keto-ProRichard Smith
Richard Smith was 33 when he learned he was Type II diabetic with a body fat percentage just under 60%. He suffered with other ailments that impacted his life. After a ‘Well Man’ test with my doctor the found out his blood glucose levels were through the roof, blood pressure was high, kidneys were in bad shape and Pattern B LDL cholesterol was high.
Richard hated his life and something had to change. His friend Jonathan introduced him to keto. Within the first month, he lost 2 stone. By month 4, he had lost an amazing 4 stone – that’s 5...
2023-05-041h 14
The Six Figure Entrepreneur PodcastHow To Use Facebook To Land High Ticket Clients Without Paying For Ads With Richard FletcherEpisode SummaryMarketing coach Richard Fletcher knows that the world of business can be hard work.His journey proves that you find yourself flourishing when you least expect it.Always continuing to learn and grow, highlights from this venture will educate and inspire those feeling a little listless in the current job climate to spring forth and whip up a bit of their Magic Sauce.Richard loves to spend time with his wife and cats, and before his life as a coach, he has been a professional gambler...
2022-10-2426 min
The Nice Guys on Business1303 Richard Fletcher: Make $20K/Month From Organic Marketing!Richard Fletcher, an online coach who’s helped people to get an extra 20k of business ultra fast, using a combination of ingenious positioning and clever copywriting. Let’s put him to the test today, and see how he can help our unique market of entrepreneurs using his magic sauce. Connect with Richard Fletcher: Website: https://magicsaucemarketing.com/ Facebook: http://www.facebook.com/richardgrahamfletcher Instagram: https://www.instagram.com/richardfletcherofficial LinkedIn: http://linkedin.com/in/richardgfletcher
2022-06-1438 min
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The Grumpy Marketers - Two middle-aged nerds have moan...31: Live coaching session with RichardThis is a good one!
We had an enquiry from a listener about launching a new offer, so we thought it would be fun if I pretended to be the listener and Richard coached me!
Loads of gold in this one.
PS. Want Richard to coach you? Find in on Instagram as @richardfletcherofficial
2021-09-1422 min
The Bookkeepers' PodcastEpisode 92: Bookkeepers' Bootcamp: Facebook vs Instagram with Richard FletcherThis week Jo and Zoe are running Bookkeepers' Bootcamp, you can be part of it by joining The 6 Figure Bookkeepers' Club on Facebook https://www.facebook.com/groups/6figurebookkeeper/
Richard Fletcher is an up-beat, down to earth coach, who helps people
make more money without spending a lot of money. When Richard
claims to make his clients richer, he isn’t joking or talking about small
sums here and there. It’s not unusual for Richard’s clients to make
between 10K and 20K in a couple of weeks, by implementing Richard’s
tailored plans and advice. Richard joins Jo Wood & Z...
2021-09-0751 minThe Grumpy Marketers - Two middle-aged nerds have moan...29: A simple way to getting on page 1 of GoogleLook, we get it.
You're highly unlikely to rank on page 1 of Google for something like 'marketing' (or your preferred single keyword). However, that doesn't mean you can't rank for other terms.
In this episode, Richard demonstrates his super-simple method for finding opportunities to rank on Google for search terms that will actually bring you business.
No expensive software or yucky backlink begging required!
2021-08-3128 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep26: Wanna learn how to IG reels properly? Listen to this...Today we listen in as Richard interviews Harley Jordan, an Instagram superstar (over 30k followers), whose main strategy for increasing followers is doing Instagram reels.
Harley is not only pretty amazing at Instagram, but she's also a genuinely lovely person too.
Listen in as Richard learns the right way to IG reels, and go follow Harley on Instagram: https://www.instagram.com/harleyyjordann/
2021-07-0624 minThe Grumpy Marketers - Two middle-aged nerds have moan...Swimwear model who's killing it with IG reels? (Upcoming episode)When I heard Richard was going to interview Harley Jordan, a swimwear model who's absolutely nailing Instagram right now, I thought he was kidding.
He's nowhere near cool enough to find a guest like that.
But he did - and the interview is brilliant. Full episode coming up in a day or so.
2021-07-0601 minThe Grumpy Marketers - Two middle-aged nerds have moan...Sneak peek at the 5 marketing strategies for 2021Get a sneak peek at the upcoming episode where Al & Richard chat about the 5 marketing strategies they think will be the most effective in 2021.
2021-07-0600 min
The Unstressed MamaEpisode #19: Business Series Part 3: Copy writing skills: Not just for business owners w/Richard FletcherWe can't wait for you to listen to this one!! Upfront, it is on the long side (just over 1hr 15 min) HOWEVER, it is totally worth your time.
Our first male guest appears on the show: Richard Fletcher is a former professional gambler that shows coaches how to sell high ticket offers organically on Facebook. (Those are his own words right off his Facebook Profile.)
We talk about what is copy writing, when you should use it, who it is for and so much more.
Then as we were wrapping up, asking him our 3 standard questions for a guest, and t...
2021-04-281h 162021-03-2906 min
Fabulously Keto028: Richard Morris - The Influencer DudeRichard Morris Richard is a 55 year old software developer and biochemist who once built financial systems to expose risk on Wall Street and has worked on systems from industrial robots to payroll. At 38, he was the public-facing chief executive of a major US software component company when he discovered he had type 2 diabetes. At 40 he retired and returned to Australia to devote his time to learn about type 2 diabetes. He reversed his type 2 diabetes with the ketogenic diet six years ago.With Carl Franklin, he founded the 2 Keto Dudes podcast (over 250,000 monthly downloads), and the int...
2021-03-181h 31The Grumpy Marketers - Two middle-aged nerds have moan...Ep24: 18 new rules for social media copywriting (part 2)PART 2! Go to the previous episode (ep23) to hear lessons 1-9.
Want to use words to sell stuff and build followers? You're going to love Richard's 18 new rules for social media copywriting.
Creating persuasive posts on Facebook/Insta etc is the way Richard built his following. This week is part 2 of the two-part special where he takes us through the remainder of the 18 rules for creating effective copy.
2021-03-0232 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep23: 18 new rules for social media copywriting (part 1)PART 1! Part two coming next week...
Want to use words to sell stuff and build followers? You're going to love Richard's 18 new rules for social media copywriting.
Creating persuasive posts on Facebook/Insta etc is the way Richard built his following. This week is part 1 of a two-part special where he takes us through the first 9 of the 18 new rules for creating effective copy.
2021-02-2328 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep22: A Lesson In Standing Out From The CrowdToday Richard explains how to stand out from the crowd, and we chat about the marketing bullshit hacks that just make people look daft!
2021-02-1525 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep21: Unselling: 5 Steps To Sell Without Being A SalespersonIf you're like most people, you love doing the thing you're famous for, but you hate selling it.
In this episode, Al outlines his 5-step system that will help anyone who hates sales not only sell better and close more deals but actually enjoy the process.
More details at unselling.co.uk.
2021-02-0923 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep20: Profound lessons from a recent marketing experimentThis week, Richard dissects an experiment he undertook a few weeks ago.
We talk about Cialdini's Influence techniques, why being nice is important and the quickest way to annoy Richard.
All the episodes and links are at GrumpyMarketers.com
2021-02-0223 minThe Grumpy Marketers - Two middle-aged nerds have moan...EP19: How To Have An Idea In The Morning And Sell It By Lunch TimeThis week Al talks about the way he builds Minimum Viable Campaigns that test an idea very quickly.
In the old days, generating leads could take weeks to get off the ground, but thanks to the FB algorithm and the creation of simple drag-and-drop landing page creators, you can literally build a campaign in a matter of hours.
More information at TryMVC.com.
2021-01-2623 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep18: Clubhouse: The Next Big Thing, Or Another Flash In The Pan?It seems that everyone is talking about Clubhouse, the audio-only app that launched last year.
We give our opinions on whether it's any good, as well as our thoughts on the way they've marketed it (invite-only) and Richard's experience as a new user.
And, before you ask, no we don't have any spare invites...
More information at GrumpyMarketers.com.
2021-01-1921 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep17: Why New Year's Resolutions are a pile of Horse-balls (and WTF is a MVD?)It's the beginning of January 2021, and as we tentatively touch-up the new year in a dark room, we come to the conclusion that most New Year's Resolutions are ridiculous.
We discuss the way we do set resolutions, and Richard introduces his newest idea The Minimum Viable Day (MVD). Oh, and try to count how many times he gets the letters mixed up...
2021-01-129h 162021-01-0745 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep16: Nostradamus Predictions for a Mad 2021Listen as we gaze into our hairy crystal balls and make 4 predictions for marketing in 2021.
We talk about micro-communities, the future of Facebook, the cancel culture & using humour in marketing.
2021-01-051h 15The Grumpy Marketers - Two middle-aged nerds have moan...EP15: Sh*t we're not going to do in 2021The Statler & Waldorf of marketing are back to discuss all the bullshit around New Year resolutions and talk about the things they're not going to do in 2021.
Listen to hear us hate on AppSumo (because they're clever fckers!), discuss Al's new invention 'The Circle of Give-a-Shittery' and why being lean with time might be the most important resolution ever.
2020-12-298h 422020-12-2702 min2020-12-2624 min2020-12-2335 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep14: Should we feel guilty about selling in a Pandemic?We've had a lot of questions from listeners around selling during difficult times. Should we feel guilty? Should we pack up business and go home? Give it away for free?
Discover our opinion on this, and hopefully, it will help you to make a better decision about running a business during difficult times.
2020-12-2212h 09
The Boundless PodcastEP127: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 51This is the Boundless Podcast with me your host Richard Foster-Fletcher and my resident Friday co-host Dr. Naeema Pasha from Henley Business School. 💬 “Working with people who think differently forces you to make new connections.” @Dr. Naeema Pasha 🎙️ My Friday Co-Host is Naeema Pasha. She works for Henley Business School focussing on future strategy, vision and operations of business education and leading on the Diversity, Equity and Inclusion global strategy. 🎧 In this episode Naeema and I discussed our insights and observations prompted by this week’s episodes with: 1) Stylianos Taxidis, Head of Data Science & Pr...
2020-12-1832 minThe Grumpy Marketers - Two middle-aged nerds have moan...EP13: How to use urgency & scarcity without being a complete shitheadListener Vicky Worgan asks how to use scarcity & urgency in marketing without being slimy & icky (we added the 'shithead' bit...).
We discuss ways in which you can incorporate these very powerful techniques in your marketing, without the bullshit that is so often used.
2020-12-155h 002020-12-1237 min2020-12-1117 min2020-12-1134 minThe Grumpy Marketers - Two middle-aged nerds have moan...Ep12: We're back, Motherf*ckers!Richard and Al explain why they've been 'off air' since Feb 2019.
Listen in for a very honest, behind-the-scenes view of running a podcast as well as a business. Oh, and usual, we have a moan about the crap that marketing gurus are peddling.
2020-12-084h 24
Roman Prokopchuk's Digital Savage ExperienceEp #199 Understanding Principles Rather Than Looking at Techniques Interview With Richard Fletcher CEO Magic Sauce MarketingI got to interview Richard Fletcher.
Richard Fletcher is an online coach who’s helped people to get to 20k of business within a week or two, just by tweaking their social media.
We talked about:
00:56 Journey to now.
5:42 Appealing to one specific area of the market rather than everybody.
15:46 Understand principles rather than looking at techniques.
And much more.
This episode is sponsored by Nova Zora Digital experts in digital marketing.
*Disclaimer: The views and opinions on Roman Prokopchuk's Digital Savage Experience are those of the guest's alone as their own...
2020-11-1123 min2020-11-1100 min2020-11-0900 min
Thriving After 40017 - Richard Fletcher - Entrepreneur, Owner of The Magic Sauce Marketing for Online MarketersRichard Fletcher held many roles through his career - from volunteer in a pet rescue to Dating Coach and professional gambler before moving on to found his company - The Magic Sauce Marketing for Online Marketers. Once Richard found his niche, his career exploded. Richard now successfully helps online business owners stand out from the crowd. He is living the life he always dreamed of while teaching his clients how to get paid a lot more money for their services. His story provides great insights into what is needed for finding and keeping continuous success in...
2020-11-0944 min2020-11-0100 min2020-10-3000 min
The Boundless PodcastEP121: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 43💬 “It's not always about what you get back for sharing your company data. Take energy distribution, for example, it’s vital that a number of key companies share their EV data with the grid and that this trusted ecosystem of shared data becomes a new baseline of doing business.” @Richard Foster-Fletcher 🎙️ My Friday Co-Host is Naeema Pasha. She works for Henley Business School focussing on future strategy, vision and operations of business education. Everything from people engagement to tech adoption. 🎧 In this episode Naeema and I discussed our insights and observations prompted by this week’s episodes with @Scot...
2020-10-2329 min2020-10-2100 min2020-10-2000 min
The Boundless PodcastEP116: Richard Foster-Fletcher, Digital Strategist: Will AI create Echo-chambers in corporations?💬 “There’s this idea that in business we go on a journey with AI that starts with automating repetitive tasks to then augmenting decision making. And when we do, us humans, will be free to pursue new creative endeavours. I'm not sure I see enough evidence to support this logic yet. AI, to date, has been more adept at narrowing our perspectives, than widening them.” Richard Foster-Fletcher Today I wanted to share something a little different with you. This is part of a guest lecture that I’ve been giving a number of Universities. It incorporates some of the ideas a...
2020-10-1212 min
The Boundless PodcastEP115: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 41This is the Boundless Podcast with me your host Richard Foster-Fletcher and my resident Friday co-host Dr. Naeema Pasha from Henley Business School. 💬 “Diversity isn't something that we do because it's a nice thing. If the CEO wants their organization to win, they've got to hire the kind of team that is going to get them there. A team that can transform them.” @Dr Naeema Pasha 🎙️ My Friday Co-Host is Naeema Pasha. She works for Henley Business School focussing on future strategy, vision and operations of business education. Everything from people engagement to tech adoption. 🎧 In th...
2020-10-0935 min
The Boundless PodcastEP112: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 40💬 “Amazon wants to win at e-commerce by removing the sale. They'll send you stuff in the mail and you'd send back what you don’t want. The genius behind that is not that their AI so brilliant that they'll still make a profit, even with the stuff you send back. The genius is that there is no sale. You can't compete with Amazon for a sale, if there isn't one.” Richard Foster-Fletcher 🎙️ My Friday Co-Host is Dr Naeema Pasha. She works for Henley Business School partly focussing on future strategy, vision and operations of business education. Everything from people engagem...
2020-10-0229 min
The Business Power Hour with Deb KrierRichard FletcherThe driving force of Richard Fletcher's desire to make money without working too hard is sheer laziness plus the love of interacting with all types of people. Richard loves to spend time with his wife and cats and prior to his life as a coach has been a professional gambler, a dating coach and a volunteer in a pet rescue center. However, when Richard finally found his niche, his earnings exploded in a short space of time. Please welcome Richard Fletcher, an online coach who has helped people to get to $20K of business within a week or two...
2020-09-031h 04
The Boundless PodcastEP97: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 34💬 “We all saw Jack Ma and Elon Musk sitting on the stage together. Next time will we see a European person there as well? But what story are they going to tell? China has their AI story, the US has theirs and maybe it seems like they are building walls with AI. Rather than Europe building a wall, can it build a table that more people can sit at?” Richard Foster-Fletcher 🎙️ My Friday Co-Host is @Dr Naeema Pasha. She works for Henley Business School partly focussing on future strategy, vision and operations of business education. Everything from people engagement t...
2020-08-2132 min
The Boundless PodcastEP85: Richard Foster-Fletcher and Dr Naeema Pasha: Insights and Observations from Week 31Reflections and insights with Richard Foster-Fletcher and Dr. Naeema Pasha on this week's podcasts:Episode 81: Dr. Daniel Araya, Consultant and Policy Analyst: The velocity and scale of AI-driven disruptionEP82: Irena Cronin, CEO at Infinite Retina. Robert Scoble, Founder, Scobleizer.blog: The future of spatial computingEP83: Prashant Natarajan, Analytics & Data Science Translator: The magic of thinking big using dataEP84: Ivana Bartoletti, Data, AI and Privacy Leader: An Artificial Revolution: Power, Politics and AIBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-boundless-podcast--4077400/support.
2020-07-3116 min2020-07-2932 min2020-07-2716 min2020-07-2620 min
The Marketing Guide12 - 4 Facebook secrets every small business needs to know with Richard FletcherThis week I have something a little bit different for you it’s the first in our series of guest podcasts so far it’s been a solo show with just me but this week I am bringing on our first guest Richard Fletcher of Magic Sauce Marketing. Richard is an absolute genius when it comes to using Facebook for business and in this episode, we talk about using your personal profile for business, the four types of posts you should be creating, should small business use Facebook ads and so, so much more. This episode is jam...
2020-07-2052 min2020-07-0700 min2020-07-0612 min2020-07-0500 min
Podcast Archives - QA Selling Online PodcastDating Coach to Business Coach - Richard FletcherRichard Fletcher, an online coach who’s helped people to get to 20k of business a week or two, just by tweaking their social media
Over the last 15 years, he's sold a vast number of products online - from physical products to info products, to high ticket coaching programs and was even a dating coach for men
QUESTIONS:
What was your first business or side hustle (not necessarily online)tell what is a dating coach - people would ask you how to date or find a date?How much competition is there in dating coaching?How did you get into sell...
2020-06-2247 min
QA Selling Online at AmazonDating Coach to Business Coach - Richard FletcherRichard Fletcher, an online coach who’s helped people to get to 20k of business a week or two, just by tweaking their social media
Over the last 15 years, he's sold a vast number of products online - from physical products to info products, to high ticket coaching programs and was even a dating coach for men
QUESTIONS:
What was your first business or side hustle (not necessarily online)tell what is a dating coach - people would ask you how to date or find a date?How much competition is there in dating coaching?How did you get into sell...
2020-06-2247 min
PressPlay Lifestyle AI-InspiredS1 Episode 139 - Interview with Richard Fletcher of Magic Sauce MarketingRICHARD FLETCHER Can you rise to the 10K challenge? Coach Richard Fletcher wants to add some magic sauce to your business!
Richard Fletcher is an upbeat, down to earth coach, who helps people make more money without spending a lot of money. When Richard claims to make his clients richer, he isn’t joking or talking about small sums here and there. It’s not unusual for Richard’s clients to make between 10K and 20K in a couple of weeks, by implementing Richard’s tailored plans and advice. However, Richard’s favorite success story is the wedding ph...
2020-06-1825 min
Becoming Your Greatest Possible Self Podcast | Business | Success | Motivation | Entrepreneurship with Chris BurnsThe 10K Challenge: How To Add The Magic Sauce To Your Business With Richard FletcherRichard Fletcher is an up-beat, down to earth coach, who helps people make more money without spending a lot of money. When Richard claims to make his clients richer, he isn’t joking or talking about small sums here and there. It’s not unusual for Richard’s clients to make between 10K and 20K in a couple of weeks, by implementing Richard’s tailored plans and advice. However, Richard’s favourite success story is the wedding photographer that was able to up their prices from £1500 to £15000 within one day – and get clients happy to pay a premium for their services
2020-05-2258 min
The Road to Rediscovery: A Motivational Journey of Life Lessons and Personal GrowthThe Magic Sauce of Richard FletcherWe're chatting with Online Coach Richard Fletcher, who shares with us the art of Marketing, the importance of standing out from the competition, and his struggles in the early days of growing his own business. Tune in to hear some of Richard's amazing marketing insights, and the transparent truth in what happens if you listen to the "Head Trash".To learn more about Richard, visit his website, magicsaucemarketing.comHe can also be found on:
2020-05-0700 min
Show Up! Stand Out! with Juliette StapletonA Few Tweaks That Can Transform Your Business | Show Up! Stand Out! with Richard FletcherRichard Fletcher, an online coach who’s helped people to get to 20k of business within a week or two, just by tweaking their social media. This is a great chat about the RIGHT and the WRONG way of doing business/outreach and marketing online!
4 steps of Snagging Your Magic Sauce: https://magicsaucemarketing.com/watchvidv2/
---
Send in a voice message: https://podcasters.spotify.com/pod/show/juliette-stapleton/message
2020-05-0144 min
Below Zero to Hero - Brain Dump by the Fail Coach55: Value Interview w/ Richard Fletcher :: How to have a thriving online business in uncertain timesRichard Fletcher is a former professional gambler who now shows online coaches how to create, package and sell a high ticket coaching program. Only within 2 weeks - all using their Facebook profile without spending any money on ads.
He spent 15 years learning to market effectively online BEFORE he even considered offering his services as a business coach.
***
Links
Website: https://magicsaucemarketing.com/
Facebook page: https://www.facebook.com/magicsaucemarketing
Facebook: https://www.facebook.com/richardgrahamfletcher
LinkedIn: https://www.linkedin.com/in/richardgfletcher/
Instagram username: @magicsaucemarketing
2020-04-2954 min
The Magic AcademySeason 4 - Episode 1 with Richard CheethamSeason 4 kicks off with Rusty getting back on the bike with "The Two Wheel Prof" Coaching wizard and all round good bloke and the Lord Mayor of Chievley Services, Richard "Cheets" Cheetham
2020-02-1244 min
The Press BoxEp 36 - Power of India & Richard DouglasDiscussing why the Adelaide Oval might miss out on hosting the India Test Match in 2020, whether Port Adelaide will backflip on dual-captaincy after one year, the impact of star-power at the Adelaide International Tennis tournament, how the Redbacks failed AGAIN, and former Adelaide Crow Richard Douglas joins us, sharing his thoughts on the Club Review & his new club Norwood!
Twitter - @PressBoxEP
Facebook - The Press Box Podcast
Spotify - The Press Box
2019-12-041h 09
The Grumpy Marketers - Two middle-aged nerds have moan...Ep11 3 Marketing Lessons From The Streets Of HanoiYou'd never think that a motorbike zooming through a crowded Asian market would offer a profound marketing lesson (or any kind of lesson for that matter, beyond 'don't ride motorbikes through the market'), yet...during a trip round Vietnam, Al experienced all kinds of weird and wonderful sights/sounds/smells/noises...
...and realised a number of these provide valuable marketing insights for us back home.
Episode 11 of The Grumpy Marketers is called '3 Marketing Lessons From The Streets of Hanoi'.
2019-02-0431 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep10 Is Your Marketing The Equivalent Of A Desperate Loser In A Bar?A lot of marketers are coming across like the 1980s 'smooth' guy in white chinos and avatars saying 'hey baby' and sliding a martini across the bar to his 'target'.
Are you one of them? Better listen to verify.
2019-01-2126 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 9 The Most Important Word In MarketingWhat is the most important word in marketing? Is it sales? Customers? Big wads of cash?
Ok, that's 4 words...anyway, listen to find out.
2019-01-2121 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 8: How to Sell Without Being A Cliched 1980s Gimp MonkeyIt's hard to find the right balance between being one of those obnoxious 'hardcore closers' types who are only interested in making you sign on the dotted line...and being terrified of selling at all.
Here's how to do it.
2018-11-2433 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 7: 6 Shortcuts to Becoming a Millionaire in the Next 5 Years (Maybe)As the title suggests...want to become a millionaire? Listen to Richard and Al.
2018-11-2426 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep6: Funnel Hacking - Plagiarism With a Fancy Name?Richard and Al debate whether 'funnel hacking' is really just ripping off the hard work of other people...and can funnel hackers survive long term?
2018-11-0819 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep5: The 4 Essential Ingredients of any Sales MessageAl grills Richard on what needs to go into a sales message (whether that be a Facebook post, video, long form sales letter, carrier pigeon etc).
When you understand these principles, writing persuasive messages becomes a lot easier.
2018-11-0820 min
jumper aiBuild, grow and scale a Facebook group in 4 weeks by Richard FletcherMagic Sauce:'s Richard Fletcher discusses, how to grow and scale your facebook page. Richard Fletcher shares with Andrew how in his real life as a dating coach he applied the same principles and skills to built out a highly addictive and successful Facebook group called “The Magic Sauce”
If you want to know the how to start a Facebook group and create engaging content for that group you’re going to want to hear what Richard has to say.
Hosted by Andrew Strauss - Product Marketing and Partnerships @ jumper.ai
Read the transcript: http://bit.ly/2EVPzeL
Get in touch...
2018-11-0124 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 4: The Elevator Pitch - Utter Crap or Still Valid?Is the elevator pitch a waste of time these days, given that everybody seems to be coming out with the same 'I help X person do Y thing' in response to the question 'so what do you do?'
Spoiler alert: It's still valid, but only if you follow the instructions in this episode.
2018-10-2419 min
The Grenfell Tower Inquiry Podcast73 Richard Fletcher and Mariko Toyoshima-LewisRichard Fletcher described how he carried his six-year-old daughter from the 16th floor of the tower. Mariko Toyoshima-Lewis, who uses a wheelchair, waited 45 minutes to be rescued from the 3rd floor of Grenfell Tower. Today she described her experience.Also, housing expert, Richard Blanco, explains who is responsible for the upkeep, refurbishment and safety of residential tower blocks where there are multiple landlords and tenancies. Producers Kate Lamble and Elisabeth Mahy
Researcher Olivia BeazleyContact us via email: grenfellpodcast@bbc.co.uk
2018-10-1118 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 3: The Top 6 Things We’ve Fucked Up In Business So FarWe've both screwed up a lot in our time as marketers.
Here's the top 3 highlights for each of us. With a bit of luck, you can avoid making the same gut-wrenching, shameful mistakes yourself.
2018-10-1039 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 2: The Customer Avatar - How Most Marketers Screw It Up (And What To Do Instead)We all know about the customer avatar, where we create a fictional prospect, 'Linda'. 'Linda is 45, a single mother with 3 kids. She works 2 jobs to make ends meet.’ We then pull a random stock photo of a middle aged lady off Google images and woop, our avatar is complete. Except we are missing something. Probably the most important thing. And we're not going to tell you what it is in this description.
2018-10-0530 min
The Grumpy Marketers - Two middle-aged nerds have moan...Ep 1: Breaking News - Banner Ads Have Had Grandchildren (And They Are Still Little Shits)Back in the day, banner ads were fuckers. What is the new banner ad for today? We talk about the history of banner ads, what pisses us off about about them and whether they can or do ever work.
In their very first podcast, Richard and Al reflect on the bad old days when banner ads would ruin your life (and you’d end up clicking through to some weird Panda porn site in front of your nan) and look at the modern day descendants, like pre-roll ads and ask: ‘Should they all be wrapped in heavy cloth, weighted down and...
2018-09-2821 min
The James Swanwick ShowRichard Fletcher: How to Attract the Opposite SexHow many times do you find yourself using pick-up lines and feeling anxious about it? Do you feel like you’re exhausted from wearing a mask? Well chances are it’s time for you to move your game up, and be yourself. One thing everyone wants in a partner is someone who is confident. That doesn’t mean you need to voice your opinion every chance you can, that just means you need to be comfortable being yourself. Own your opinions, but don’t push them. If you feel like the conversation isn’t going anywhere...
2017-12-0638 min